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Carol Chen, Red Hat and Adam Miller | Ansiblefest 202


 

>>Hey everyone. Welcome back to Chicago. The Cube is excited to be live on day two of Ansible Fest, 2022. Lisa Martin and John Fur. You're here having some great conversations, a lot of cube alumni, a lot of wisdom from the Ansible community coming at you on this program this week. You know, John, we've been, we've been hearing stories about the power and the capabilities and the collective wisdom of the Ansible community. You can feel it here. Yeah, there's no doubt about that. It's, Ansible is nothing, as Stephanie Chair said yesterday, if not a community and the significant contributions that it makes over and over again, or it's fuel. >>I mean the power of the community is what drives Ansible is gonna drive the future of, I think, cloud in our next generation modern application environment. And it's collective intelligence. It's a production system at the end of the day. And I think these guys have harnessed it. So it should be a really great segment to talk about all the contributor work that's been done. So I'm looking forward to it. >>We've got two great alumni here to talk about the contributor work, how you can get involved. Please welcome back to the cube. Carol Chen, principal community architect at Red Hat. Adam Miller joins us as well, fresh from the keynote stage senior principal software engineer at Red Hat. Guys, great to have you on the cube. Great to be here. Yeah, thank you. So we, we talked, we enjoyed your keynotes, Adam, and what you were talking about on stage, the Ansible contributor summit. That's, you guys have been doing what, this is the seven you've had seven so far in just a couple of years. >>Well, we had seven virtual contributor summits. >>Seven virtual. This is the first Monday was the first in person in. >>First in person since the pandemic and actually the 15th contributor summit overall >>15th overall. Talk about the contributor summits, what the contributors are able to do and the influence that it's having on Ansible Red Hat and what people are able to do with cloud. At the Edge automation. Yeah. >>So our community contributors have always had ways to influence and contribute to the project. But the contributor Summit is really a place where we can get people together, preferably in the same place so that we can, you know, have a really great dynamic conversations and interactions. But we also want to make sure that we don't leave out people who have been constantly online joining us. So this year we are so happy to be here in Chicago in person. We've had about 60 to 70 here joining us. And at first I thought maybe we'll have one third of the attendees joining online because about 30 to 40 people signed up to join online. But in the end, we have more than 100 per people watching our live stream. So that's more than half of the attendees overall, were joining us online. So that really shows where, you know, the contributors are interested in participating for >>Develop. Right. Yeah, it's been, it's been interesting. It's been since 2019, since the in-person Ansible Fest in Atlanta. Now we're in Chicago, we had the pandemic. Couple interesting observations from our side that I wanna get your reaction to Adam Carol. And that is one Ansible's relevance has grown significantly since then. Just from a cloud growth standpoint, developer open source standpoint, and how people work and collaborate has changed. So your contributor based in your community is getting more powerful in scope, in my opinion. Like in, as they become, have the keys to the kingdom in the, in their respective worlds as it gets bigger and larger. So the personas are changing, the makeup of the community's changing and also how you guys collaborate is changing. Can you share your, what's going on with those two dynamics? Cause I think that power dynamic is, is looking really good. How are you guys handling >>That? Yeah, so I mean, I, I had the opportunity to represent the community on stage yesterday as part of the keynote and talk to this point specifically is one of the things that we've seen is the project has had the opportunity to kind of grow and evolve. There's been certain elements that have had to kind of decompose from a technology perspective. We actually had to kind of break it apart and change the architecture a little bit and move things into what are called Ansible collections, which, you know, folks here are very familiar with No One Love. And we've seen a lot of community work in the form of working groups coalesce around those organically. However, they've done so in kind of different ways. They, they pick tools and collaboration platforms that are popular to their subject matter expertise audience and things like that. So we find ourselves in a place where kind of the, the community itself had more or less segmented naturally in a way. And we needed to find ways to, you know, kind of ke that >>Fragmentation by demographics or by expertise or both as >>A Mostly, mostly expertise. Yeah. And so there was a open source technology called Matrix. It is a open source, standardized, federated messaging platform that we're able to use to start to bridge back some of those communities that have kind of broken off and, and made their their own home elsewhere on the internet. So now we're able to, for example, the right, the docs organization, they had a, a group of people who was very interested in contributing to the Ansible documentation, but they'd already self-organized on Discord. And what was interesting there is the existing team for the Ansible documentation, they were already on internet Relay Chat, also known as irc. And Matrix allowed us to actually bring those two together and bridge that into the other matrix cha chat channels that we had. So now we're able to have people from all over the world in different areas and different platforms, coalesce and, and cross. It's like a festival cross pollinate. Yeah. >>And you're meeting the contributors exactly where they are and where they want to be, where they're comfortable. >>Yes. Yeah, we always say we, we reach out to where they are. So, >>And, and, and much in the way that Ansible has the capability to reach out to things in their own way, Right. And allow that subject matter expertise to, you know, cause the technology has the potential and possibility and capability to talk to anything over any protocol. We're able to do, you know, kind of the same thing with Matrix, allowing us to bridge into any chat platform that it has support for bridging and, and we're able to bring a lot of people >>Together. Yeah. And how's that, how's the feedback been on that so far? >>I, I think it has been very positive. For example, I want to highlight that the technical writers that we have contributing via Discord is actually a group from Nigeria. And Dave also participated in the contributor summit online virtually joining us in, in, you know, on the matrix platform. So that, that bridge that really helps to bring together people from different geographical regions and also different topics and arenas like that. >>So what were some of the outcomes of the contributor summit? The, the first in person in a while, great. That you guys were able to do seven virtually during the pandemic. That's hard. It's hard to get people together. You, there's so much greatness and innovation that comes when we're all together in person that just can't replicate by video. You can do a lot. Right. But talk about some of the outcomes from Monday. What were some of the feedback? What were some of the contributions that you think are really going to impact the community? >>I think for a lot of us, myself included, the fact that we are in person and meeting people face to face, it helps to really build the connections. And when we do talk about contribution, the connection is so important that you understand, well this person a little bit about their background, what they've done for the SPO project and or just generally what, what they're interested in that builds the rapport and connection that helps, you know, further, further collaboration in the future. Because maybe on that day we did not have any, you know, co contributions or anything, but the fact that we had a chance to sit together in the same place to discuss things and share new ideas, roadmaps is really the, the kind of a big step to the future for our community. Yes, >>Yes. And in a lot of ways we often online the project has various elements that are able to function asynchronously. So we work very well globally across many time zones. And now we were able to get a lot of people in the same place at the same time, synchronously in the same time zone. And then we had breakout sessions where the subject matter, you know, working groups were able to kind of go and focus on things that maybe have been taking a little while to discuss in, in that asynchronous form of communication and do it synchronously and, you know, be in the same room and work on things. It's been, it's been fantastic >>Developers there, like they, they take to asynchronous like fish to water. It's not a problem. But I do want to ask if there's any observations that you guys have had now that we're kind of coming out of that one way, but the pandemic, but the world's changed. It's hybrid, hybrid work environment, steady state. So we see that. Any observations on your end on what's new that you observed that people are gravitating to? Is there a pattern of styles is or same old self-governing, or what's new? What do you see that's coming out of the pandemic that might be a norm? >>I I think that even though people are excited to get back in person, there are, things have changed, like you said, and we have to be more aware of, there are people who think that not be in person, it's okay. And that's how they want to do it. And we have to make sure that they, they are included. So we, we did want to make a high priority for online participation in this event. And like I said, even though only 4 30, 40 people signed up to join us online initially, so that it was what we were expecting, but in the end, more than 100 people were watching us and, and joining participation in >>Actually on demand consumption be good too, >>Right? Yeah. So, you know, I think going forward that is probably the trend. And as, as much as we, we love being in person, we, we want this to continue that we, we take care of people who are, has been constantly participating online and contributing you >>Meaning again, meaning folks where they are, but also allowing the, the, those members that want to get together to, to collaborate in person. I can only imagine the innovation that's gonna come even from having part of the back, Right. >>And, and not to continue to harp on the matrix point, but it, it's been very cool because Matrix has the ability to do live video sessions using open source another to open source technology called jy. So we're able to actually use the same place that we normally find ourselves, you know, congregating and collaborating for the project itself in an asynchronous and, you know, somewhat synchronous way to also host these types of things that are, are now hybrid that used to be, you know, all one way or all the other. Yeah. And it's been, it's >>Been incredible. Integration is, the integration is have been fascinating to watch how you guys do that. And also, you know, with q we've been virtual too. It's like, it's like people don't want another microsite, but they want a more of a festival vibe, a hub, right? Like a place to kind of check in and have choice, not get absolutely jammed into a, you know, forum or, you know, or whatever. Hey, if you wanna be on Discord, be on Discord, right? Why >>Not? And we still, you know, we do still have our asynchronous forms of >>Work through >>Our get GitHub. We have our projects, we have our issues, we have our, you know, wiki, we have various elements there that everybody can continue to collaborate on. And it's all been, it's all been very good. >>Speaking of festivals, octoberfest that's going on, not to be confused with Octoberfest, that was last month. Talk about how the Ansible project and the Ansible community is involved in Octoberfest. Give us the dates, Carol. So >>YesTo Fest is a annual thing in October. So October Octoberfest, I think it's organized by Digital Ocean for the past eight or nine years. And it's really a, a way to kind of encourage people to contribute to open source projects. So it's not anal specific, but we as an Ansible project encourage people to take this opportunity to, you know, a lot of them doing their first contributions during this event. And when, when we first announced, we're participating in Octoberfest within the first four days of October, which is over a weekend actually. We've had 24 contributions, it, 24 issues fixed, which is like amazing, like, you know, just the interest and the, the momentum that we had. And so far until I just checked with my teammates this morning that we've had about 35 contributions so far during the month, which is, and I'm sorry, I forgot to mention this is only for Ansible documentation. So yeah, specifically. And, and that's also one thing we want to highlight, that contributions don't just come in code in, you know, kind of software side, but really there's many ways to contribute and documentation is such a, a great way for first time users, first time contributors to get involved. So it's really amazing to see these contributions from all over the world. And also partly thanks to the technical writers in Nigeria kind of promoting and sharing this initiative. And it's just great to see the, the results from that. Can >>You double click on the different ways of contribution? You mentioned a couple documentation being one, code being the other, but what is the breadth of opportunities that the contributors have to contribute to the project? >>Oh, there's, there's so many. So I actually take care more of outreach efforts in the community. So I helped to organize events and meetups from around the world. And now that we're slowly coming out of the pandemic, I've seen more and more in person meetups. I was just talking to someone from Minneapolis, they're trying to get, get people back together again. They have people in Singapore, in Netherlands from pretty much, you know, all corners of the globe wanting to form not just for the Ansible project, but the local kind of connection with the re people in the region, sometimes in their own language, in their local languages to really work together on the project and just, >>You know, you to create a global Yeah. Network, right? I mean it's like Ansible Global. >>Exactly. >>Create local subnets not to get all networking, >>Right? >>Yeah. >>Yeah. One, one quick thing I want to touch on Theto Fest. I think it's a great opportunity for existing contributors to mentor cause many people like to help bring in new contributors and this is kind of a focal point to be able to focus on that. And then to, to the the other point we, you know, it, it's been, it's been extremely powerful to see as we return these sub communities pop up and, and kind of work with themselves, so on different ways to contribute. So code is kind of the one that gets the most attention. I think documentation I think is a unsung hero, highly important, great way. The logistical component, which is invaluable because it allows us to continue with our adoption and evangelization and things like that. So specifically adoption and evangelize. Evangelization is another place that contributors can join and actually spawn a local meetup and then connect in with the existing community and try to, you know, help increase the network, create a new subject. Yeah. >>Yeah. Network affects huge. And I think the thing that you brought up about reuse is, is part of that whole things get documented properly. The leverage that comes out of that just feeds into the system that flywheel. Absolutely. I mean it's, that's how communities are supposed to work, right? Yep. Yes. >>That's what I was just gonna comment on is the flywheel effect that it's clearly present and very palpable. Thank you so much for joining John, me on the program, talking about the contributors summit, the ways of contribution, the impacts that are being made so far, what Octoberfest is already delivering. And we're, we still have about 10 days or so left in October, so there's still more time for contributors to get involved. We thank you so much for your insights and your time. Thank >>You. Thank you so much for having us. >>Our pleasure. For our guests and John Purer, I'm Lisa Martin. You're watching The Cube Live from Chicago, day two of our coverage of Red Hat Ansible Summit 22. We will see you right n after this short break with our next guest.

Published Date : Oct 19 2022

SUMMARY :

a lot of cube alumni, a lot of wisdom from the Ansible community coming at you on this So it should be a really great segment to talk about all the contributor work great to have you on the cube. This is the first Monday was the first in person in. Talk about the contributor summits, in the same place so that we can, you know, have a really great dynamic conversations and have the keys to the kingdom in the, in their respective worlds as it gets bigger and larger. Yeah, so I mean, I, I had the opportunity to represent the community on stage yesterday as part of that into the other matrix cha chat channels that we had. So, And allow that subject matter expertise to, you know, cause the technology has the potential and joining us in, in, you know, on the matrix platform. What were some of the contributions that you think are really going to impact the community? Because maybe on that day we did not have any, you know, co contributions or anything, And then we had breakout sessions where the subject matter, you know, working groups were able to kind of go But I do want to ask if there's any observations that you guys have had now that we're kind of coming out of that one way, I I think that even though people are excited to get back in person, there contributing you I can only imagine the innovation we normally find ourselves, you know, congregating and collaborating for the project Integration is, the integration is have been fascinating to watch how you guys you know, wiki, we have various elements there that everybody can continue to collaborate on. Speaking of festivals, octoberfest that's going on, not to be confused with Octoberfest, that contributions don't just come in code in, you know, kind of software the region, sometimes in their own language, in their local languages to really work You know, you to create a global Yeah. to the the other point we, you know, it, it's been, it's been extremely And I think the thing that you brought up about reuse is, is part of that whole things get documented Thank you so much for joining John, me on the program, talking about the contributors summit, the ways of contribution, 22. We will see you right n after this short break with our next

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Carol Carpenter, VMware | VMworld 2021


 

>>mm Welcome to VM World 2021 2 days of virtual discussions on innovation. Multi cloud application modernization, securing your data new ways to work transforming the network expanding to the edge and loads of content to help build your digital business. My name is Dave Volonte and you're watching the cube and with me today is Carol Carpenter who's the chief marketing officer of VM. Where carol Great to see you again. Welcome back to the program. >>Thank you Dave. It's great to be here. >>Okay, well, so when we last talked last year at VM World, I honestly thought we'd be back face to face this year. Seems like we learn more every day every week. Every month. How did this year's event come together? What were your priorities in shaping the program? >>You know, I'm with you. I really hoped we would be together in person this year and here we are, another year of virtual. We are primarily all virtual again, which has some really big benefits in that we're able to reach new audiences who in the past couldn't afford to fly, could afford to take the days And it's taught us a lot. So we really approached this year as how do we create a VM world experience that is filled with digestible bites. You know, the notion that any of us are going to sit still for 3-2 days, three days and pay attention full time. This is a pretty antiquated notion. You know, we all like to to take little bites and tastes of content here and there and so we really designed the whole program to do just that. And with this go ahead. >>No, please carry on. >>No, I was going to say one of the things we really wanted to do this year with the M world. The reason the theme is imagined that is we wanted to show the world that VM World is not about your parents, BM world that this is a company while we're very proud of our virtualization past, what we offer today really spans the gamut as you pointed out everything from networking to security to application development platforms. So it's a it's just a different different company with different products and solutions for customers. >>And I love the whole concept of digestible called stackable bites and love that. And you've put together a pretty impressive lineup. You got superstar names, you got, you got stars inside of our industry and then you you know the tech people might know but you've got well known celebrities. What are you looking forward to this year and you know especially around customer and partner engagements. >>Yeah and thank you for highlighting all of that. Like I am super excited about all the different luminaries who are speaking. I am most excited about the customers and partners. Every session will have a customer's part of it. Either a customer speaking or a customer story or customer quotes really speaking to the value and with that we have hundreds of customers presenting customers. Like some you might expect like Fedex to new sas based customers like toast who provides restaurant software and they just went public to companies like space ape games who provide online games. So a real boy, I think a real diversity of customers um, in terms of their transformations and how they're leveraging the VM ware solutions. And then our partner ecosystem really excited. This year we added a new level of sponsorship to bring in some of the um, I would say younger customers and younger partners, partners like, you know, Reddit and um, you know, couch face and others who are bringing new solutions to market. >>We have some great names, they're toast. I think the local boston company, we've, we've been following them so excited to to hear what they have to say. Now let's talk a little bit about the virtual world, This is your second virtual VM world. I'm interested in what you're doing differently. I want to talk about learning, but, but what are you looking forward to in in, in in that sense? And how has the event grown? >>Well, the event has definitely grown in terms of the platform. I think the expectations in terms of numbers of attendees were expecting, you know, over 100,000. Um, and even in this zoom fatigued world, we still expect high level of engagement. The biggest changes. We have made one the more stackable content that we've been talking about two. We focused this year on a high level of interactivity, so we have slack channels set up for almost every session. We expect both speakers, customers prospects to really engage. And and then third area that's different is we amped up all of the different activities. We know that people want to interact and network in other ways. So, you know, some of the usual things like the bourbon tasting, the wine tasting, but also yoga classes and opportunities to learn from a magician, Even golf tips for those of us who love golfing, um really trying to mix it up and create a higher level of interactivity. In addition to all of the platforms you expect for hands on, learning, hands on labs, practitioner classes, All that's still there. We just wanted to increase the level of engagement. >>That's super fun, really innovating in that regard. You're right. I mean it's so easy to just to multitask and get lost. But if I know like if I'm really into yoga or I want some golf tip, I'm gonna come back at that time and it'll, you'll re engage me. So I love that, you know, the cube, we have a unique privilege of participating in a very wide spectrum of events as you can imagine. And we were deeply integrated carol into one of the industry's first big hybrid events this year at mobile world Congress this >>summer. We thought >>that was like the light of the end of the tunnel, but of course we've seen a pullback of sorts but we're still doing some physical, we do a lot of virtual, we were doing these hybrid events. We've been involved in events where they, you know, the host and the guests are there with no audience. So I'm curious as to how you see the evolution of conferences in this post isolation era. What's the learnings? What's changed and what does the future look like for events? >>Yeah, I mean I've talked with a lot of my industry peers about this, including the folks over at Mobile World Congress. Um, I don't think the large, the monolithic event with hundreds of thousands of people um, is in the cards for our near future. And so we've been rethinking like what does a physical event look like or a set of physical events look like next year. That would have an online component. We're we've always had an online component. So we certainly are not. We won't be shedding that anytime soon. The ability to reach new audiences. New targets, new user groups, we absolutely will keep that. I think in terms of the physical presence is exactly what you said. It will be hybrid. Um, we are looking at a series, don't quote me on this because we haven't finalized, but we are considering a series of in person, more local, more regional events with smaller groups. People still want that engagement, customers still want a network and talk with each other. Our users want to talk to each other are vima groups are our new groups like our DEvoPS loop group. The deVOPS folks, they all still want a network, so we want to provide that. But in a smaller, safer, more localized setting. And I think that's the future for a lot of companies. It puts a bigger toll and, and makes more work for us as the company who's hosting, meaning you and you too Dave, you'll be hopefully traveling with us two more of these locations, but it creates a little more strain on the team who is posting. >>You know, it's funny as you well know when we first started doing virtual events, like I said, we've always been been virtual, but largely it was okay. Here are the keynotes, you know, come watch. Uh, and now you're like, say you gave great examples of how you're increasing the engagement, getting much more creative and, and, and it was a lot unknown last year, especially like class March. It was like, okay and virtual events are harder in many respects than physical events and so much of the process has changed different roles. And I think we're seeing the same thing now with with hybrid, there's a lot that's unknown and a lot of trial and error, a lot of experimentation and, but I think at the end of the day, you can actually have the best of both worlds. You can get your what you described, I would, I would call it a VIP locally. V. I. P. Event maybe even role based they have the technical folks, it used to have conferences within conferences, you have your C. I. O. Event, you'd have your event and so I see a kind of return to that maybe I could say smaller and and safer and then a a much much larger audience and in the case it's different in terms of you know converting those into loyal customers and so forth. But but I think overall it's a much much bigger pond ocean that we're playing in. >>Absolutely I think of it as we're going to bring the um world too our customers and prospects and partners and you know it's pretty amazing. The other part of this you asked earlier about like speakers and some of the luminaries the fact is getting everyone to travel to one place at one point in time always had its share of logistical challenges and being able to, you know, some of it can be recorded in advance some of it will be in person. Like one thing we did this year is we recorded our ceo Ragu with six other ceos of hyper scholars talking about the future of multi cloud and what it means and the role that VM ware plays in this. That's pretty hard to do. Like to get all six of them together in one place at the same time. You know how everyone's schedules so compacted so that's what virtual gives us an opportunity to do reach, have more interesting speakers, lots of different speakers who potentially couldn't all travel. >>You don't want to miss that, that event or replay. Um, let's talk about your role as chief marketing officer. You're obviously putting your fingerprints on this new ever you new era. You had no choice you could have entered in. Yeah. We always talked about digital now is like if you're not a digital business, you're out of business and you're, you're living it now. But but I'm interested in in your strategy for global marketing, the organization, The brand in the coming decade. Like you say, the next 10 years are going to be like the last 10 years. >>That's right. Well let's talk about the brand. So VM ware, The name itself is so tightly associated to virtualization and VMS, right, Which is an amazing history and the story of success. That was really what we like to talk about is chapter One, We pioneered server virtualization laying the foundation for what today is the cloud. And then chapter two, we went bigger and broader and we virtualize the entire data center and now here we are, we're in chapter three and this is the next phase of our brand and our promise to customers, which is really focused on customer based innovation and helping our customers innovate and multi cloud. We really believe it's the center of gravity for everything we do. It's in our DNA. It's what how we take constraints which is a very multi cloud can be complex. There are challenges of you know are for customers operating in a multi cloud world. How do we take that help them turn it into an asset, How do we help them take that and give them freedom and control? And that's what our brand is about. It's about the ant is that you can help your developers move faster and retain enterprise control. It's that you can have enterprise apps on any cloud and you can have control and cost savings and enterprise management. So that's what the brand is about. That power of aunt and um and um in terms of how our marketing team is evolving a big piece is exactly what you said. You know just digital everything digital first customers want to learn try buy online and as a company you know VM ware we're shifting our business model from on premise license software to more assassin subscription services And you can see that in our earnings and how we've been shifting and it's quite exciting because with assassin subscription based model you know it's all about customers getting full value in helping customers achieve their value and consumption. So for our marketing team we have shifted from okay we want to get you to the sale and one and done to how do we really drive a full life cycle with a customer, how do we help them land and expand and use the products and get value from them and have a meaningful relationship. It's much more um of a full life cycle. So we're really excited. We, we love what we're doing um particularly on the acquisition side, getting helping customers to learn try by more easily in a digital world and then being able to follow them through with some physical, physical engagement, uh events like the um world and really helping them get the most value out of the products. >>VM ware is really quite an amazing company I'm super excited for as one individual has been following this company for a long time to see the next chapter and the thing a couple of things you mentioned innovation and I see so many companies today, they may have a big customer base, they just, it's easy for them. Easy quotes to milk that customer base and put out new products that sort of lifecycle products. Multi cloud is challenging and one of the hallmarks of VM ware is it's always had a leader that deeply understands technology. You've done that again with with Ragu and so engineering and really drives that innovation. So when I think about cloud generally and you know, there was some start stops with VMware's cloud strategy but then you said, you know what the cloud is an opportunity, it's a gift, we're gonna lean in and then you develop some really interesting partnerships like you said, you got all the big cloud companies up up on stage here this year. And so multi cloud is going to require deep engineering in a vision to really bring that uh, together. And I think, you know, VM ware is, he's one of a handful, you know, small handful of companies that can actually pull that off. >>Well, thank you. Dave, we think so for sure. I mean, we have the history and the foundation and the relationships to be able to do that. I think that um what's what's hard sometimes is that, you know, people may or may not know all the different things we do this multi cloud chapter is really a, It's the reality, 75% of our customers are operating living in a multi cloud world. And if you look at some of the data, it looks like 80, are going that way. And so how do we help them simplify? How do we help customers simplify and innovate for the future? It's definitely in our DNA it's how we take constraints and turn them into an asset for our customers. We, we really believe that it shouldn't be so complex and that we want our customers to have flexibility and choice used to be able to pick which application for which cloud and at any point in time change your mind as well when there are new capabilities on those clouds. And for us, you know, you've hit it on the head, we did realize and we did learn that we don't really want to compete with the hyper scale ear's, what they're doing is pretty unique. What we want to do is help customers consume and accelerate their innovation faster. >>Well, I love the messages and and really appreciate carol your time explaining to our cube audience, going to your vision is the CMO. And you know, we look forward to an interesting chapter ahead with hybrid events, hybrid cloud, multi cloud and all the rest. Thanks so much for coming back in the cube. >>Absolutely. Thank you for having me. Dave >>You're very welcome and thank you for watching. Keep it right there for more great content to cubes coverage of VM World 2021. The virtual edition will be right back. >>Mhm

Published Date : Oct 6 2021

SUMMARY :

Where carol Great to see you again. Seems like we learn more every and so we really designed the whole program to do just that. The reason the theme is imagined that is we wanted to show the world And I love the whole concept of digestible called stackable bites and love that. and um, you know, couch face and others who are bringing new solutions I want to talk about learning, but, but what are you looking forward to in the platforms you expect for hands on, learning, hands on labs, practitioner classes, So I love that, you know, We thought So I'm curious as to how you see the evolution of conferences in this post isolation era. I think in terms of the physical presence is exactly what you said. a much much larger audience and in the case it's different in terms of you The other part of this you asked earlier about like speakers and some of the luminaries You had no choice you could have entered in. from okay we want to get you to the sale and one and done to how do we really drive and you know, there was some start stops with VMware's cloud strategy but then you and the relationships to be able to do that. And you know, we look forward to an interesting Thank you for having me. You're very welcome and thank you for watching.

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Carol Chen, Red Hat | AnsibleFest 2021


 

(bright intro music) >> Hello and welcome to theCUBE coverage of AnsibleFest 2021, virtual, hybrid, all online now. It's been a hell of a year. It's been going great with all the interactions. AnsibleFest 2021, Carol Chen is here. She's the Principal Community Architect for Ansible Community with Red Hat. Carol, thanks for coming on the AnsibleFest 2021 virtual coverage. >> Thanks for having me here, John. >> You know, one of the things about the pandemic I was mentioning, there's the online communities have been really, that have been online, have thrived. Developers know how to do virtual, and virtual, first, now is becoming a norm for developers. So the pandemic, although it's been a really big inconvenience for many, developers, actually, haven't been truly impacted other than the face to face interactions around hallway conversations and events. You're seeing a lot more community open conversations happening more than ever before, just the trend itself was hot. Now you have more people collaborating. What's the state of the Ansible Community right now? Because you know, online content at an all-time high, I'm seeing videos hit. I've seen a lot of content flowing. All around the internet seems to be more action. What's the state of the Ansible Community? >> Yeah, definitely. And actually, from the very start Ansible Community is a very much online community because of the diverse nature in terms of, you know, geographical distribution and just people from all of the world coming together. So initially, I mean, of course we do have like in-person meet-ups, which were a popular thing before the pandemic. That kind of took a little backseat and while it turned virtual, initially, people were like wondering what to do, but, you know, we are used to video conferences and online chats. So virtual meet-ups became quite a popular thing in the first half of the pandemic. So pretty much most of last year, we actually saw a slight rise in the number of, the median number of attendees at these meet-ups, because it's more accessible. You can attend from home, you can, you know, you don't have to go to a physical place to attend these meet-ups. However, this year we are starting to see some virtual fatigue and, you know, the numbers are dropping a little bit, but, you know, hopefully with the, some parts of the world are opening up and we are seeing some meet-ups coming into, in person again, depending on the region, of course, because it's not the same around the world. But I think that the need for people to connect socially is always there, whether it's online or in person. And the Ansible Community is pretty strong in that. And I want to stress that a lot of these meet-ups are organized by the community members, not necessarily by Red Hat or the Ansible team. So, you know, the desire to connect with other people in the community has always there and it's going on strong. >> Yeah, that's a good call out on the community side. I think that the affinity groups around the communities, self forming these meet-ups. >> Right. >> People want to meet in person, that's going to come back. You're starting to see that hybrid. But it's also, you're starting to see again, a fatigue for being like attending these virtual events. But at the same time, you're seeing the asynchronous consumption still go high, too. You're seeing, "Okay, I can do a fly by the event." Or if it's in person, "I'd prefer that." But there's still a lot more asynchronous going on, and a lot more opportunities to contribute. And you guys have done this contributor summits virtually. Can you talk about that trend? Tell me about the virtual contributor summits. >> Sure. So of course we have our regular community meetings, weekly, in fact. But the contributor summit is a place where we can actually gather, previously it was face-to-face, usually part of AnsibleFest, like the day before or after, depending. And, you know, to really, you know, hash out different discussions and more in-depth technical analyses of different parts of the project that we were working on. Even though, virtually, we are still able to do that, and we are, actually, able to increase in frequency of these events. Usually, it used to be once or twice a year, depending on whether or not we have, when we have the AnsibleFest. But last year we had three contributors summits. And this year, the third one will happen along with AnsibleFest in September, end of September, so in this week. So yeah, you know, there's definitely the advantage of making things easier to, for participants. But um... >> Talk about the vibe- Talk about the vibe of the summit. I mean, these contributors. I mean, what's it like and what are people experiencing? Are they just contributing code? They working on projects? Is it hackathons? Is it more, >> Right. >> What's the format of, what are people preferring? What's the best practice? >> So, what we want to encourage is not just one person giving presentations and like a one-way thing, but actually a dialogue. So a lot of these discussions are kind of interactive. So we use tools that allow people, not just like streaming one direction, but people can also appear on video and talk and express their opinions and join the discussions or in chat if they prefer not to show their face. But in any case, it's a lot of times it's not a full presentation, but perhaps an introduction for 5, 10 minutes. And then we go to discussion of a certain topic in-depth. So it's a very, I would say discussion-based, and also we are introducing a hackathon at this contributor summit, because I think it's quite a popular thing for people to get hands-on experience or work on something right away with people to support them then and there. So, you know, you can get results in real-time. So in actual fact, even before the pandemic, our contributor summits have had like, a virtual online component. So we were doing hybrid events before they were, you know, called popular hybrid events, but... >> Before they were necessary, it was cool. >> Right, Right. Exactly. So, because like I said, our contributors are from around the world, so we always made sure that they had a way of participating in the contributor summit as well. >> Yeah. I think that's really important to point out. I mean, I won't say it's cool to do hybrids necessary now because of the pandemic, but that format actually is interesting because you got a linear event that's physical face to face. Certainly that's super valuable when that comes back. But now that the online side has kind of been tied together with the simulated live asynchronous capability, you have this new format. Talk about how you guys are taking that to the next level around trust. Because one of the things about being face-to-face and then being online and knowing people is working together and getting a feeling of trusting each other, right? So, this is a- >> Right. huge part of community. >> How are you guys, now that we're more dispersed than ever, how are you guys handling, or facilitating and nurturing that trust equation? >> Right. So as a open source project, one of the key things is we do a lot of the things in the open. We, you know, the pull request, the development of the code is all done in the open. That's, you know, a very kind of implicit trust that you can have through that. And also the community meetings are open up to the public. Anybody can join if they're interested in. And even if you're not able to join the meetings because time zones or whatever, we share the meeting minutes after the meetings to everyone. Which brings me to, we actually started a newsletter for the community called the Bullhorn, since last April, I think. Because, you know, again, we are trying to explore more channels to be able to reach to different people who may not be able to attend in person, or even during the same time as the community meetings. So they can have this bi-weekly newsletter every two weeks that, you know, shares the meeting minutes. What has been discussed, the new developments in the community, the new collections, updates, new tools and so on. So definitely we see, like, we want to improve the communication to the community and ways that they can provide feedback to us as well. >> And that's called the Bullhorn? That's just getting the word out? >> Yeah, Bullhorn. Yes. Thank you. >> It's like the updates, like it's like, you know, a quick, quick executive summary of kind of what's happening. Is that kind of the vibe? >> Right, Right. >> Okay. Well, I want to ask you specifically, I heard about this new Community Steering Committee. What's the purpose of this? What's this evolving into? Can you give us some background on the purpose and the objective of the community? >> Yeah Sure. Yeah. We established the Ansible Community Steering Committee earlier this year, and as we were saying that the Ansible project is growing, so of course the user community, and also, they're very happy to say that the contributor community is growing. So, you know, we want to provide a better structure for the upstream Ansible project. And a lot of changes are taking place that we want to have some, a group of people to be able to facilitate that. For example, people are, want to make, create new collections, Ansible collections, for automated technologies that they are, you know, working on, or even contribute to existing collections that they have invested interest in. So what are some of the procedures and policies that are needed? Right? So the Steering Committee defines these procedures and make sure that the new content coming in are in compliance to the policies and so on. I mean, this kind of decision-making and stuff has been happening in the committee, I mean the community in an ad hoc manner, to a large extent, even before this. But having the Steering Committee will provide, to add more structure, like I said, and also guidance and accountability for the Ansible Community. >> That's awesome. You know, I love, first of all, I love your title, Principal Community Architect. And you know, one of the things I've always been a big fan of with Ansible, and now as part of Red Hat, is one, Red Hat didn't screw up Ansible. They let it become what it was and became really big with the combination. But the community has always been content driven. And now you've got recipes, you've got collections, you've got content, but the community piece is key. And right now, more than ever with the pandemic, community is more important than ever before. Open source is more important than ever before. How do you look at the architecture of how to sustain and evolve communities to be more inclusive and to grow and to survive and thrive post pandemic? What's your learnings? What's your vision on architecting community for the future? >> I think the key thing is to really find channels and ways to listen to the community. We talk about how to reach our newsletter or whatever, meetings to the community, but it's also what's coming from them. If we don't listen to what they have to say, we don't know what they want and how we can make the community better, the process better for them. I mean, I've been managing different open source communities before Ansible, but every community is different, right? I cannot say what worked for the previous community works for this. So I always try to reach out to the current members in the Ansible Community and hear what they have to say, their complaints, their criticisms, good and bad, because, you know, without those feedback, we cannot grow and we cannot improve. So, and I myself, I've lived in three different continents. So I know the struggle of whether it's like language barriers or time zone restrictions. So, you know, we keep all these in mind as we, you know, build our relationships with the community. >> And I think there's, I think there's a real opportunity with this new virtual standards that not yet emerged. I mean, you mentioned you've been doing hybrid, which has always been part of a physical event, which is going to become normal. But I think there's an opportunity that we're learning in this past a year and a half, where there are new, there are new things and there's, it's good, bad and ugly. I mean, there's been some really ugly conferences. Virtual's a bit painful. But there's also been some really nice moments where people are seeing interaction. So is there any learnings that you've taken away from this past year and a half that you can point to that you might want to share with folks watching around how to tap into the magical moments that could be enabled by, you know, the virtual and or bringing people together? >> You know, I myself, I'm a lover of technology, anything new I like to try. So definitely in this pandemic there's been lots of opportunities to try different technologies. What works, what doesn't work. I think, you know, just trying things out helps. I know sometimes people are resistant to change. I myself sometimes find it hard to change my ways in, in certain, you know, I'm used to this too. I want to use it most of the time, but. But anyway, you know, give, things a chance, but most, I think most importantly, is focus on the people. Because technology aside, it is the people you are reaching out to. Right? So again, listen what they have to say. You know? If this doesn't work for them, find out what they prefer, or you know, what, how we can make things better to improve things for them. So I always keep the focus on the people, on the community and, you know, give new technology a chance. And you know sometimes it works out, sometimes it doesn't, but you don't know 'til try and yeah, just- >> Jump in the water is warm. >> Hope for the best. >> Come on in, water is fine. So the meet-ups are happening. >> Right. >> People are getting together where there, where there's a geography opportunity where there's not a lot of scaring, too much scare going on with the meet-ups. So that's cool. What, what is the current AnsibleFest 2021 key thing that you'd like people to walk away with Carol? Because obviously the momentum is continuing. The world needs to go on. We are seeing hybrid, and then we're going to end up coming out of this soon. What's the, what's the key message this year from the AnsibleFest 2021, from the community. >> That, Ansible is open, Ansible is, you know, open to contributions from anyone. And especially the Ansible Community team is working very hard to make things easy and accessible. So please feel free to visit Ansible.com/community for ways of reaching us. And, you know, use Ansible to automate your stuff, and then use the free time that you have from that to spend more time for your family and friends. >> That's great. Be open. Listen. Now you've got a Steering Committee to steer that ship in the right direction. Congratulations. Thanks for coming on theCUBE and for the update, really appreciate it. Again, props to the community at the Ansible part of Red Hat. You guys do a great job. And again, we'll see you on the other side of the pandemic and thanks for coming in remotely all the way in Finland. >> Thank you so much for having me. Its been my pleasure. Thanks. >> Thank you, Carol. I'm John Furrier for AnsibleFest 2021 coverage. This is theCUBE. Thanks for watching. (bright exit music)

Published Date : Oct 1 2021

SUMMARY :

She's the Principal other than the face to face interactions from all of the world coming together. out on the community side. But at the same time, you're seeing the of the project that we were working on. Talk about the vibe- and join the discussions Before they were in the contributor summit as well. But now that the online side Right. after the meetings to everyone. Is that kind of the vibe? and the objective of the community? and make sure that the But the community has So I know the struggle the virtual and or So I always keep the focus on So the meet-ups are happening. from the AnsibleFest And especially the steer that ship in the right Thank you so much for having I'm John Furrier for

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Carol Carpenter, VMware | VMworld 2020


 

>>from around the globe. It's the Cube >>with digital coverage of VM World 2020 brought to you by VM Ware and its Ecosystem partners. Welcome back to the Cube. Virtual 2020. Coverage of VM Ware, VM World 2020 Virtual. I'm Sean for your host of the Cube. Join with Dave Alonso. We got a great guest. Carol Carpenter, Who's the chief marketing officer of VM Ware Cube Alumni move from Google Cloud to VM Ware. Carol, great to see you. And thanks for coming on the Cube for VM World 2020. Virtual coverage. Thank you. >>Yeah. Thank you both for having me here. Delighted to be here. >>So we've talked about many times before, but you're very in the cloud. Native space. You know the market pretty well. I gotta ask you what attracted you to come to the end? Where what was the What was the reason? Now you're heading up marketing for VM. Where what was the driving force? >>Well, a few things, you know, Number one. I've always had a passion for this space. I love the cloud. I was involved in an early stage company prior to Google Cloud that really had the promise of helping people get enterprises, get to the cloud faster. Um, and when I, you know, look around and I Look which kind of which companies are shaping the future of technology? VM ware, Certainly one of those companies. Second reason goes without saying the people in the culture, incredible leadership and empowerment all throughout Vienna, where and it's it's quite exceptional. And the third is I really think customers are on a really tough journey. Um, and having been at a hyper scaler, having worked at places where you know, cos air in a more traditional legacy environment, it makes it made me realize like this is a tough journey. And I think the, um where is uniquely positioned to help enterprises with what is a complex journey, and it's a multi cloud world. I'm sure you know that our customers know it. And how do you make all these disparate systems and tools work together to deliver the business results? I believe the M where is uniquely positioned Thio. >>It's interesting. VM Ware is going to a whole nother level. We've been commenting on our analysis segments around the business performance, obviously, and the moves they've made over the years. This is our 11th VM world. Keep started 10 years. 11 years ago. Um, we've been seeing the moves so great. Technology moves, product moves, business performance. The relationship with the clouds is all in place. But then Cove, it hits, okay? And then all that gets accelerate even further because you've got, you know, companies that I have to use this downtime to re modernized. And some people get a tailwind with modern application opportunities. So it's interesting time to be, you know, on this trajectory with VM ware and the clouds, what's your thoughts? Because you join right in the middle of all this and you're in and I of the storm. What's your view on this? Because this is a, uh, forcing function for companies to not only accelerate the transformation, but to move faster. >>Yeah, for sure. You know, it's been an incredibly challenging time, I think for everyone, and I hope everyone who's watching and listening is safe. Um, you know, we talk about decades of progress being made in two weeks, and I guess that's the silver lining. If there is one, which is this ultimate work? Remote work from home that we've enabled and the work anywhere. It's been completely liberating in so many ways. Um, you know, it's an area where I look at, there's how we lead our teams and how do we maintain relationships with customers, which obviously requires a different type of interaction, of different type of outreach? And and then there's what are the solutions at scale And you know, im I pleased to say, like there were absolute big lifts in certain areas of our business, particularly around, you know, remote work and our digital workspace solutions, you know, really enabling companies to get thousands of workers up and running quickly. That, combined with our security solutions and our SD wan solution to really enable all of these remote homes to become thousands of remote offices. So there's all of that, which is incredibly positive. And at the same time, you know, I have to tell you, I joke, but I still haven't figured out where the bathroom is, you know, free three plus months. So that way I miss the human connection. I miss being able to just see people and give people a hug now and then when you want Thio >>e mean, VM. Where? Carol, It's amazing. Company. You mentioned the culture before. It really started as a workstation virtualization company, right? And then so many challenges, you know, and use a computing. You guys do an acquisition bringing Sanjay Poon in all of a sudden, you're the leader there cloud, you know, fumbled a little bit, but all of a sudden, the cloud strategy kicking on all cylinders, we see that, you know, growing like crazy. The networking piece, the storage piece you mentioned security, which is a amazing opportunity. Containers. They're gonna kill kill VM ware. Well, I guess. Guess what? We're embracing them. It seems like culturally vm where it just has this attitude of if there's a wave, you know, we're gonna ride it, we're gonna embrace it and figure out how to deliver value to our customers. What's your thinking on that? >>Yeah. I mean, it's such a VM ware, such an innovative company. And that is another reason that attracted me on disability to look at what customers need. Like, this is an incredibly were an incredibly customer centric company, listening to customers, understanding their needs and providing a bridge to where they need to go while also providing them the resiliency and needs they have today. That is what thrills me. And I think we have such an incredible opportunity to continue to drive that future innovation while also being that bridge. Um, I have to tell you, you know, I've known VM Ware for a long time, and what appealed to me is this broader portfolio and this opportunity to actually tell a broader business value story to be able to actually tell that story about not just digital transformation but business transformation. So that's what that's. That's the journey we're on and it's it's happening. It's really I mean, you look at all the customers, whether it's, you know, JPMorgan Chase to, um, a nonprofit like feeding America to, you know, large companies like Nike. It's really incredible the impact and value we could bring. And I feel that my job and the marketing team's job is, I tell them like they're all these diamonds in the backyard. It's just some of them are a little dirty, and some are they're just not fully revealed, and it's our job, todo and you know, dust them off and tell the story to help customers and prospects understand the value we could bring. >>That's how should we be thinking? How should we be thinking about that? That business value, transformation, business transformation? You you? Certainly when you think of an application's company that there's easily connect the dots. But how should we be thinking about VM Ware in that value chain? You an enabler for that transformation? Can you provide some color there? >>Yeah, let me give you some specific examples like Look at, um, so the addition of Tan Xue to the portfolio is what enables us to have these discussions that, let's face it, the only reason people need or want infrastructure is because they want to deploy an application. They want to write an application. They want to move an application. And Tan Xue, which is our container based, kubernetes based orchestration solution and lots more to it. That's what how it is in simple terms that gives us the ability to work with companies, lines of business as well as developers around riel. Business transformation. So two quick examples one. I can't say the name quite yet, but I think very large pharmaceutical company who wants to launch and have a mobile app to help patients. People who are taking Cove in 19 tests get the results, understand the results, ask questions about the results and have one place to go that's really powerful. And to be able to develop an app that is scale built for scale, built for enterprise, built to be resilient when patients are trying to get information. Um, in four weeks, I mean, that's pretty. That's quite incredible. Another example is, you know, very large e commerce company that, you know, you mentioned Cove it and some of the challenges we know retail has certainly been kind of, ah, tale of two cities, right? Some companies with lots of lift and others with real struggle in the physical world. But anyway, large retailer who had to within weeks flip to curbside pickup, Um, being able to look customers being able to look at inventory on demand, those kinds of capabilities required ah, wholesale rewrite of many of their e commerce applications. Again, that's a place where we can go in and we can talk to them about that. And by the way, as you know, the challenge is it's one thing to write and deploy an app, and then it's another to actually run it at scale, which then requires the networking, scalability and flexibility it requires. The virtual, um, storage. It requires all the other elements that we bring to the table. So I think that is the That's kind of the landing spot. But it's not the ending spot when we talk to customers. >>Carol talk about the challenge of VM World 2020 this year. It's not in person. It's one of them. It's an industry event. It's been one every year. It's a place where there's deep community, deep technical demos, beep deep discussions. Ah, lot of face to face hallway conversations. That's not happening. It's virtual. Um, you came right in the middle of all this. You guys pulled it together. Um, got a You got keynote sessions and thanks for including the Cube. We really appreciate that as well. But you have all this content. How did you handle that? And how's that going and and share some, uh, color on what it took to pull it off. And what's your expectation? >>Yeah, So you know. Yes. VM world is considered the gold standard when it comes to industry events. I mean, from the outside in this is the canonical I t event. And so I feel, really, you know, honored that this franchise is now in my hands and have an incredible team of people who obviously have been working on it for prior to my joining. So I just feel honored to be part of it. Um, this is going to be the world's largest VM world. And on the one hand, miss the energy in the room, Miss seeing people, everything you talked about, the serendipitous interactions that the food line or coffee bar. Um, but going virtual has so many benefits. Some of the things we were talking about earlier, the ability to reach many, many more people. This event is going to be 5 to 6 times larger than our physical event. And that's not even including the VM world that we're running in Asia in China. And the other thing that makes me super happy is that over 65% of our registrants and of the attendees here are actually first time VM world attendees. So this ability to broad in our tent and make it easier I mean, let's face it. You know, being able to fly, whether it was Vegas or San Francisco is originally planned. Stay in these expensive hotels and take that time it was. It's a big ask. So by going virtual, we actually have expanded our audience tremendously. Three other thing I am really excited about is we have 800 plus content sessions. We are following the sun. We have live Q and A after every session. We have really the best mobile app for any events, so I encourage you to take a look at that which does enable the chat interaction as well as you know, path funding through the many channels we have of contact. Its's Look, we're learning, and I'd love to follow up with you later to hear what you've learned because I know you've also been doing a lot. Virtually, I think the world is going to move to something that's more hybrid, some combination of virtual and small group, you know, in person, some local events of some sort. Um, but this one I'm super excited about, we we really have seen high engagement, and I just think, Well, I look forward to hearing everyone's feedback. E >>I think one of the things that we've been hearing is is that I can now go to the M world. I can participate now virtually it's it's kind of I would call First Generation writes me the Web early days. But you're right. I think it's gonna open up the eyes to a bigger community, access a bigger pool of data, bigger pool of interactions and community. And when they do come back face to face, people be ableto fly and meet people they met online. So we think this is gonna be a real trend where it's like the r A. Y of this virtual space is tremendous. You could do demos. You conserve yourselves, you could consume a demo, but then meet people face to face. >>And by the way, we have, you know, a tremendous number of fun activities. Hopefully you've taken part in some of them. Everything from puppy therapy Thio magic shows to yoga Thio Um you know John Legend legend performing. So I agree. I think the level personalization and ability to self serve is going to be out of this world. So yeah, it's just the best. >>Your event, just some key things that we can share with the audience. Cloud City has over 60 solution Demos Uh, there's a VM World challenge That's fun. There's also an ex Ask the expert section where you got Joe Beta and Ragu and other luminaries there to ask the questions of the That's the top talent in the company all online. And of course, you get the CTO Innovation keynote with Greg Lavender. So you know you're bringing the big guns out on display on it. Z free access. Um, it's awesome. Congratulations. We're looking forward Toa see, with the day that looks like after, So what's the story line for you? If you had to summarize out the VM World 2020 this year, what's coming out from the data? What are you hearing? Is the key themes, Actually, the tagline. You know, uh, you know, possible together, Digital foundation, unpredictable world. But what are you hearing, uh, in the virtual hallways? >>Well, a few things, but I'd say the top take away is that VM where has spread its wings, has embraced mawr of the different ICTY audiences and is driving business transformation for companies in new and pretty unique ways. What and then obviously like slew of announcements, new partnerships, new capabilities, everything around multi cloud we have. As you know, every single cloud provider is a partner on the security front, intrinsic security built in throughout the entire stack. The the other part that I I think it's super exciting are these partnerships were announcing everything from what we're doing with and video to make a i mawr accessible for enterprises in production to what we're doing around sassy, secure access Service Edge. Being able to provide a holistic, secure, distributed environment so that every worker, no matter where they are, every endpoint, every remote office could be fully secured. >>You know, in VM where is the gold standard of Of of the Ecosystem and VM world? Of course, they're all in the showcase and it was hard fought. I mean, it took a long time to get there, and you know, the challenges of building that. And now you mentioned in video. You see all these new tail winds coming in and and then I've seen companies launch at VM World. And so you know that ecosystem is, as I say, it is very difficult to build. But then becomes a huge asset because this just gives you so much leverage. A zone organization, your company's your partners, your customers. >>Thank you, Dave. Yeah, we're super excited. And I should say that like the partner and the ecosystem here is unparalleled. And our challenge is how do we provide? And you know, this Like, how do we provide the strategic vision and that practitioner level content? So we're gonna you know, that's what we're committed. Teoh is making sure that our practitioners get everything they need in every every area of expertise, as well as making sure we're conveying our business story. >>Carol, thanks so much for coming on. Really appreciate the inside one final question for you as we get through this crisis soon hybrid comes back for events, certainly. But as the CMO the next gen story, you now have a chief customer officer. We interviewed him. Well, the n words go to the next level. What's your goals? What are you trying to accomplish? And you've got a lot of things going on. Certainly a big story to tell. A lot of ingredients. Toe kinda cook a great, great story here. What's your goals? See him over the next year. >>You know, my goal is to help drive the business transformation and you've heard it from Submit. You've heard it from others at this point. But really, you know, the company is going We're going through a dramatic transformation from being, you know, ah, license on Prem Company to being a multi cloud, modern SAS company. So my goal is to support that. And that means modernizing the way we do marketing which, you know, you say, Well, what does that mean? It means customer focus, customer lifecycle marketing. It means agility, being able to actually use data to drive how we interact with customers and users so that they have those great experiences and they continue to use the product and Dr Adoption and Growth. And the other part of it is, um, b two b marketing, as you may or may not have noticed, is incredibly boring and dull. And I know I'm guilty of this, too. We get caught up in a lot of but jargon and the language, and I am on a mission that we're going to do great B two B marketing that helps customers understand what we do and where we express the value simply clearly and in in differentiated way. >>That's awesome. >>Yeah, Why should the consumer guys have all the fun? Right? >>Right, Well, and that's part of being, by the way a SAS or subscription company is. Everything we do needs to be consumer simple at scale and with the secure ability and the reliability of what an enterprise means. >>Well, I got to tell you that the irony of all this virtual ization of the world with Covic virtual events e one of the big surprise is we're gonna be looking back at is how much it's opened up Thio Mawr audiences and new ways of modernizing and taking advantage of that. Certainly with content in community, you guys are well positioned. Congratulations for a great event. Thank you for coming on and sharing your insights, and we'll keep in touch. We'll try. We'll try to make it exciting, Mister Cube. Thank you. Appreciate >>it. Thank you. Awesome. Thank you. Thank you, John. >>I'm Jennifer David. Lot Cube. Coverage of the M 2020 Virtual. This is the Virtual Cube. Have now virtual sets everywhere. All around the world. It's global. Thanks for watching

Published Date : Sep 29 2020

SUMMARY :

It's the Cube And thanks for coming on the Cube for VM World 2020. Delighted to be here. I gotta ask you what attracted you to come to the end? and when I, you know, look around and I Look which kind of which companies are to be, you know, on this trajectory with VM ware and the clouds, what's your thoughts? And at the same time, you know, the cloud strategy kicking on all cylinders, we see that, you know, growing like crazy. And I feel that my job and the marketing team's job is, I tell them Certainly when you so the addition of Tan Xue to the portfolio is what enables Um, you came right in the middle of all this. enable the chat interaction as well as you know, path funding through the many channels but then meet people face to face. And by the way, we have, you know, a tremendous number of fun activities. There's also an ex Ask the expert section where you got Joe Beta and Ragu and other As you know, every single cloud provider is a partner on the security to get there, and you know, the challenges of building that. And you know, this Like, how do we provide the strategic vision and that practitioner Really appreciate the inside one final question for you as we get through And that means modernizing the way we Right, Well, and that's part of being, by the way a SAS or subscription company Well, I got to tell you that the irony of all this virtual ization of the world with Thank you. Coverage of the M 2020 Virtual.

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Jane Hite-Syed, Carol Jones, & Suzanne McGovern | Splunk .conf19


 

>>live from Las Vegas. It's the Cube covering Splunk dot com. 19. Brought to you by spunk. >>Okay, welcome back. Everyone secures live coverage in Las Vegas response dot com. I'm John Ferrier, host of the Cube. We're here for three days is a spunk. Spunk dot com 10 anniversary of their end user conference way Got some great guests here. They talk about diversity, inclusion breaking the barrier. Women in tech We got some great guests. Jane Heights, I add Si io National government service is Thanks for joining us. Appreciate it. Carol Jones, CEO Sandy and National Labs from Albuquerque Think coming on to CEOs of excited Suzanne McGovern. Diversity and inclusion talent leader for Splunk Thanks for guys joining us. Really appreciate it. I want to get into a panel you guys discuss because this is the area of really important to the workforce. Global workforce is made up of men and women, but most of the software text built by mostly men. But we get that second. I want to get in, find out what you guys are doing in your rolls because you guys, the journey is breaking through the barrier. Start with you. What's your role. What do you do? Their CEO. >>So I am CEO for National Government Service Is we do Medicare claims processing for the federal government. We also have a number of I t contracts with CMS. And, um, I organ. I have an organization of 331 people. Very different organization, Data center, infrastructure security gambit of I t, if you will. A great group of people divers were in Baltimore. Where? In Indianapolis. We're out of the kingdom office. How >>long have you been in 19 >>My career. So yes. Yeah. The waves. Yes. I have seen the waves have Daryl >>Jones and I'm c i o same National Laboratories. It's a federally funded research and development center. So we do research and development from on behalf of the U. S. Government. I have about 500 employees and 400 contractors. So we provide the I T for Sadia, all gametes of it, including some classified environments. >>A lot of security, your role. What's wrong? >>I'm the chief diversity officer. It's Plus I get the pleasure to do that every day. A swell, a cz. It's everyone's job. Not just magically explode. But I'm very honored to do that. How to look after talent. >>I want to compliment you guys on your new branding. Thank not only is a cool and really picking orange, but also that position is very broad and everything is trade message. But the big posters have diversity. Not a bunch of men on the posters. So congratulations, it's anger. Representative is really important. Worth mentioning. Okay, let's start with the journey. The topic you guys just talked about on a panel here in Las Vegas is female leaders smashing the glass ceiling. So when you smash his last ceiling, did you get caught? Was her bleeding? What happened? Take us for your journey. What was big? Take away. What's the learnings? Share your stories. >>Well, a lot of it, as I shared today with Panel, is really learning and be having that Lerner mindset and learning from something that you do, which is part of your life. And I use the example of I'm married to an Indian Muslim, went to India, spent some time with his family, and they told me Let's be ready at 6 30 and I said, Okay, I'm ready. I'm ready. Dressed in 6 30 nobody else was ready. And everyone in the room said, Well, we're gonna have Chai first we're gonna have some tea And I was like, Well, you said 6 30 and I'm ready And, um, everyone said, Well, you know, we need to relax. We need to connect. We need to have some time So I took that back and said, You know what? We all need to make time for tea Way. All need to connect with our people and the individuals that work with us, And I've kind of taken that on through the last 20 years of being married, Tim. But connecting with individuals and your teams and your partner's is what's important and as what Lead Meeks. I've built those allies and that great group of people that >>being people centric, relationship driven, not so much chasing promotions or those kinds. >>That's what's worked for me. Yes, >>Carol, it's been your journey. Stories >>start a little bit of beginnings. I've been in Tech over 30 years. I got a bachelor's and marketing, and then I was looking to get my master's. So I got, um, I s degree, but I didn't know even to go into that field. So my professor said you needed to go into my s, so don't know that's too hard. You can't do that. You know, you could do it. So it's always been challenging myself and continuing learning. I worked at IBM then I was there in the time when they did great layoffs. So no, e he was 93 right to left. Only wonder he's gonna be left by the end of the year. >>You know, for the younger audience out there M I s stands from management information systems. Before that, there was data processing division which actually relevant today. Quite a journey. What a great spirit. What's the one thing that you could share? Folks, this is a lot of young women coming into the workforce, and a lot of people are looking at inspirational figures like yourselves that have been there and done that. There's a lot of mentoring going on is a lot of navigation for young women and understand minorities. And they just you guys, there's no real playbook. You guys have experiences. What's your advice, folks out watching >>my number one advice. And I gave this to people who are wanting to go into leadership. Trust yourself. Trust to you. Are you all got to this place because of the successful person you are and just continue to trust yourself to take advantage of those opportunities. Take a risk. I took a risk when my total focus was in Medicare. I was asked to do another job and I took another, you know, position. And it wasn't in Medicare. So you have to take those opportunities and risk and just trust that you're gonna get yourself. >>Carol. You're >>similar. It's to continue to grow and to be resilient, there'll be times in your career like a layoff where you don't know what you're gonna do. You bounce back and make it into uneven. Better job on. Take risks. I took a risk. I went into cybersecurity. Spent 10 years there, continuing learning and the Brazilian >>learnings key, right? I mean, one of the things about security mentioned 10 years. So much has changed, hasn't it? >>Well, it's bad. Guys still outnumber the good guys. That has changed faster. Exactly. Technologies change. >>Just talk about the diversity inclusion efforts. You guys have a Splunk Splunk cultures very open transparent on the technology solutions very enabling you actually enabling a lot of change on the solution side. Now we're seeing tech for good kind of stories because Texas Tech Tech for business. But also you're seeing speed and times value time to mission value, a new term way kicked around this morning. It's time to mission value. >>Yes. So I'm glad you mentioned data, right? We're data company, and we're very proud that we actually whole star diversity inclusion numbers, right? So way moved the needle 1.8% on gender last year, year on year pride, but not satisfied. We understand that there's much more to diversity inclusion than just gender, But our strategy is threefold for diversity. Inclusion. So it's work force, workplace marketplace farces around just where talk is improving our representation so that these women are no longer the only. These are in the minority that were much more represented, and we're lucky we have three women and our board. We have four women in our C suite, so we're making good good progress. But there's a lot more to do, and as I say, it's not just about gender. We want to do way, nor the innovation is fueled by diversity. So we want to try. You know, folks of different races, different ethnicity, military veterans, people with disability. We need everyone. It's belongs to be, since >>you guys are all three leaders in the industry, Thanks for coming on. Appreciate that. I want to ask you guys because culture seems to be a common thread. I mean, I do so money talks and interviews with leaders for all types, from digital transformation to Dev ops, the security and they always talk speeds in fees. But all the change comes from culture people on what I'm seeing is a pattern of success. Diversity inclusion works well if it's in the culture of the company, so one filter for anyone a woman or anyone is this is a company culturally aligned with it. So that's the question is what do you do when you have a culture that's aligned with it? And what do you do? There's a culture that's not allow, so you want to get out. But how do you unwind and how do you navigate and how do you see the size of signals? Because the date is there >>a way to certainly really harness and failed a culture of inclusion. And that's through employee resource groups in particular. So it's plunks. More than 50% of our spelunkers are actually members. Followers are allies on employee resource. So gives community. It gives that sense of inclusion so that everyone could bring their whole Selves to work. So, to your point, it really does build a different culture, different level of connection. And it's super different. >>Any thoughts on culture and signals look for good, bad, ugly, I mean, because you see a good ways taken right. Why not >>take a chance, right? Right. No, I think, you know, like you look at it and you decide, like some young women we were talking to, You know, Is this the right company for you? And if not, can you find an ally? You know, it's a feeling that the culture isn't there and helped educate him on help to get him to be Jack of what does he and his leaders, I think we have to always ask ourselves, Are we being inclusive for everyone >>and mine? I would spend it a little bit. Is that diversity and thoughts And how? When I joined this organization. Culture is a big factor that needs to change and some of the things that I'm working on, but to bring people to the table and hear those different thoughts and listen to them because they all do think differently. No matter color, race, gender, that sort of thing. So diversity and thought is really something that I try to focus in on >>carry. Palin was just on the Cuban CMO of Splunk and top of the logo's on the branding and, she said, was a great team effort. Love that because she's just really cool about that. And she said we had a lot of diversity and thought, which is a code word for debate. So when you have diversity, I want to get your thoughts on this because this is interesting. We live in a time where speed is a competitive advantage speed, creativity, productivity, relevance, scale. These air kind of the key kind of modern efforts. Diversity could slow things down, too, so but the benefit of diversity is more thought, more access to data. So the question is, what do you guys think about how companies or individuals could not lose the speed keep the game going on the speed and scale and get the benefits of the diversity because you don't want things to grind down. Toe halts way Slugs in the speed game get data more diverse. Data comes in. That's a technical issue. But with diversity, you >>want a challenge that, to be honest, because we're a data company in the details. Irrefutable. Right? So gender diverse Teams up inform homogeneous teams by about 15% if you take that to race and ethnicity was up to 33%. Companies like ourselves, of course, their numbers see an uptick in share price. It's a business imperative, right? We get that. It's the right thing to do. But this notion that it slows things down, you find a way right. You're really high performance. You find a way best time. So it doesn't always come fast, right? Sometimes it's about patients and leadership. So I'm on the side of data and the data is there. If you tickle, di bear seems just perform better, >>so if it is slowing down, your position would be that it's not working >>well. Yes, I know. I think you got to find a way to work together, you know? And that's a beautiful thing about places like spun were hyper cool, right? It's crazy. Tons of work to do different things were just talking about this in the break way have this unwritten rule that we don't hire. I'll see jerks for >>gender neutral data, saris, origin, gender neutral data. >>Yeah, absolutely no hiring folks are really gonna, you know, have a different cultural impact there. No cultural adds the organization way. Need everyone on bats. Beautiful thing. And that's what makes it special. >>I think you know, is you start to work and be more inclusive. You start to build trust. So it goes back to what Jane was talking about relationships. And so you gotta have that foundation and you can move fast and still be reversed. I >>think that's a very key point. Trust is critical because people are taking chances whether they're male or female. If the team works there like you see a Splunk, it shouldn't be an issue becomes an issue when it's issue. All right, so big Walk away and learnings over the years in your journey. What was some moments of greatness? Moments of struggle where you brought your whole self to bear around resolving in persevering what were some challenges in growth moments that really made a difference in your life breaking through that ceiling. >>Wow. Well, um, I'm a breast cancer survivor, and I, uh, used my job and my strength to pull me through that. And I was working during the time, and I had a great leader who took it upon herself to make sure that I could work if I wanted. Thio are not. And it really opened that up for me to be able to say, I can still bring my whole self, whatever that is today that I'm doing. And I look back at that time and that was a strength from inside that gave me that trust myself. You're going to get through it. And that was a challenging personal time, But yet had so many learnings in it, from a career perspective to >>story thanks for sharing Caroline stories and struggles and successes that made him big impact of you. Your >>life. It was my first level one manager job. I got into cybersecurity and I didn't know what I was doing. I came back. My boss of Carol. I don't know what you did this year, and so I really had to learn to communicate. But prior to that, you know that I would never have been on TV. Never would have done public speaking like we did today. So I had to hire a coach and learn hadn't forward on communications. Thanks for sharing stories, I think a >>pivotal moment for me. I was in management, consultants say, for the first half of my career, Dad's first child and I was on the highway with a local Klein seven in the morning. Closet Night started on a Sunday midday, so I didn't see her a week the first night. I know many women who do it just wasn't my personal choice. So I decided to take a roll internal and not find Jason and was told that my career would be over, that I would be on a track, that I wouldn't get partner anymore. And it really wasn't the case. I find my passions in the people agenda did leadership development. I didn't teach our role. I got into diversity, including which I absolutely love. So I think some of those pivotal moments you talked about resilient earlier in the panel is just to dig, dying to know what's important to you personally and for the family and really follow your to north and you know, it works out in the end, >>you guys air inspiration. Thank you for sharing that, I guess on a personal question for me, as a male, there's a lot of men who want to do good. They want to be inclusive as well. Some don't know what to do. Don't even are free to ask for directions, right? So what would you advise men? How could they help in today's culture to move the needle forward, to support beach there from trust and all these critical things that make a difference what you say to that? >>So the research says that women don't suffer from a lack of mentorship. The sucker suffer from a lack of advocacy. So I would say if you want to do something super easy and impactful, go advocate for women, go advocate for women. You know who is amazing I there and go help her forward >>in Korea. And you can do that. Whatever gender you are, you can advocate for others. Yeah, also echo the advocacy. I would agree. >>Trust relationships, yes, across the board >>way, said Thio. Some of the women and our allies today WAAS bring your whole self. And I would just encourage men to do that, to bring your whole self to work, because that's what speeds up the data exchange. That's what it speeds up. Results >>take a chance, >>Take a chance, bring your whole self >>get trust going right. He opened a communicated and look at the date on the photo booth. Datable driver. Thank you guys so much for sharing your stories in The Cube, you think. Uses the stories on the Cube segments. Cube coverage here in Las Vegas for the 10th stop. Compass Accused seventh year John Ferrier with Q. Thanks for watching.

Published Date : Oct 23 2019

SUMMARY :

19. Brought to you by spunk. I want to get in, find out what you guys are doing in your rolls if you will. I have seen the waves have Daryl So we do research and development from on behalf of the U. A lot of security, your role. It's Plus I get the pleasure to do that I want to compliment you guys on your new branding. and be having that Lerner mindset and learning from something that you do, being people centric, relationship driven, not so much chasing promotions That's what's worked for me. Carol, it's been your journey. So my professor said you needed to go into my s, so don't know that's too hard. What's the one thing that you could share? of the successful person you are and just continue to trust yourself to take advantage of You're and the Brazilian I mean, one of the things about security mentioned 10 years. Guys still outnumber the good guys. very enabling you actually enabling a lot of change on the solution side. These are in the minority that were much more represented, So that's the question is what do you do So, to your point, it really does build a different culture, because you see a good ways taken right. And if not, can you find an ally? Culture is a big factor that needs to change and some of the things that I'm working on, So the question is, what do you guys think about how So I'm on the side of data and the data is there. I think you got to find a way to work together, really gonna, you know, have a different cultural impact there. I think you know, is you start to work and be more inclusive. If the team works there like you see a Splunk, it shouldn't be an issue And I look back at that time and that that made him big impact of you. I don't know what you did this year, and so I really you talked about resilient earlier in the panel is just to dig, dying to know what's important to you So what would you advise men? So I would say if you want to do something super easy And you can do that. to bring your whole self to work, because that's what speeds up the data exchange. Thank you guys so much for sharing your

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Carol Carpenter & Navid Erfani-Ghadimi | Google Cloud Next 2018


 

>> Live from San Francisco, It's theCUBE. Covering Google Cloud Next 2018. Brought to you by Google Cloud and it's Ecosystem partners. >> Hey, welcome back everyone. We are live in San Francisco, CUBE coverage for Google Cloud Next 18. I'm John Furrier, Jeff Frick. Our next guest is Carol Carpenter, Vice President of product marketing here at Google Cloud, and Navid Erfani-Ghadimimi, welcome to theCUBE. >> Thank you very much. >> Thanks for coming on. So data for good has been a topic we were just talking about here, day three What do you guys do? And what's your relationship with Google? Because big data for good is really, with cloud computing more relevant than ever before. Take a minute to explain your project. >> Sure, so in South Africa we are a social nonprofit organization. We try and connect young people that are not employed, never employed to opportunities. And we are hosted in Google Cloud, and we use GCP as our sole provider. And what we try and do is we use data to be able to understand young people, understand the facets that make a young person employable and match them to opportunities that we find. So we describe opportunities using different data points. So all those data points that we have, we store them in Cloud Sequel, and we store them in BigQuery. And then we run analytics and matching to be able to find how these young people can contribute to the economy. >> How's it going so far? >> So far it's been great. It's allowed us to think about the 10X strategies. When we were an on PRAM business, we very limited by what could provide, bricks and mortar, and now we're looking and saying, well how do we provide as much capacity and capability to these young people using cell service channels? So it really has just opened up a world of possibilities. And we're really looking at it. And we're very excited because we've taken on some initiatives in Rwanda as well. And so we're taking on a global and Africa-wide kind of strategy, which I think without Cloud we really wouldn't be able to do. >> I wonder if you could just drill down, because what are some of the data points that you look at and you measure? And is it identifying the data points and then finding the match? Or is it finding the critical ones that you really need to address as a priority to get kids to that position where they can get a job? >> I mean it's really interesting because what we talk about, we talk about proxies for competence. So if you think about when you go apply for a job, you kind of say hello, here I am and I've done this job for so many years, and that's your proxy for competence. So if you're a young person that just has a high school education and you're stepping in, we need to be able to describe you as a human, right? So for those things we look and say, what are your biographic information? What's your socialization? What kind of grit and energy do you bring to the job? So we try and measure those things and we have as many contact points as we can get to be able to understand, who is this individual, really? And use those data points, and we have about 155 aspects that we use right now, and then match them to different entry-level jobs. >> So you're the Enterprise Architect of Harambee Youth and Employment Accelerator. I love that term, accelerator. >> Yes, right. >> And I also love the term Enterprise Architect, because both are indeed of some clout. One of the themes is digital transformation, which is kind of a generic term, the analysts all talk about it. But really we're talking about the cloud mobile digital world and the power that can bring. Accelerator on the youth side, they need an app. So you're essentially providing a digital capability, not the old brick and mortar. >> That's right. >> How do you architect all of this? Because you got to assume there's an app at the edge, either a downloadable app or website, phone-- >> So we have actually quite an interesting problem to solve, because for our young people, they don't have access to apps. The majority of our young people are on feature phones, basic phones, not smart phones. And data in South Africa is very expensive. So for that young person, we need to provide as low a touch at a connection point, to our services, without making that cost them something, right? So we built a very basic Mobi site, no JavaScript, as blank as you can get. It's very boring if you look at it. >> So lightweight. >> Very lightweight. But it's the tip of an iceberg. So from there we collect certain information, but then we have an award-winning contact center that makes 35 thousand calls every month. And we engage with a young person in an up down poll for about 15 minutes. And it's that 15 minutes that we use to talk to this young person, understand about them, figure out who they are and what they are, and use that to gather our data points. We then have assessments that we run. So we run psychometric assessments, we have competence assessments, and we gather all those data points and we start understanding this young person in a way that we can go to an employer, because on that side for the employer, we need to be able to say you trust us that when we give you this young person, that we say this person will do well in your job. Well you have to have trust in us to be able to do that. So we need to provide that data to say well, this is how we came up with it. So we take quite a lot of effort in that. >> You're verifying in a way, putting your reputation on the line with the candidates. >> Yes. >> At the same time, you don't know when the inbound touch is going to happen, so you got to have all that material ready to go. >> That's right. >> That's where the big data kicks in. >> That's right. So the big data, the collection of that information, and the understanding of it... And we're on a journey to start figuring out, how can we use artificial intelligence, how can we use ML in a way that improves our accuracy, but at the same time, leaves out anything that may be biased toward these young people. So we're taking a very cautious approach to it. But it's a lot of big data. We're trying to consume it as best we can. Plus, we're trying to think about, how do we provision our services for the employers? Because again, it's a demand at business, so we want to find as many jobs as we can so we can take young people to those jobs. So extend our reach to the employers and-- >> The heavy lifting, so that they don't have to. >> Yeah, so they don't have to. >> Carol, talk about the dynamic with Google Cloud, because this is the theme we're hearing all week. You guys do the heavy lifting, and at the edge of the user experience, you take the toil out of it. The word toil has been-- >> It keeps coming up. >> It keeps coming up. Thinking of that toil, the hard work, friction out of it. In this case, the connectivity costs, being productive at that point of transaction... >> Exactly. >> They're doing the back end heavy lifting. This is kind of like a core theme across. >> That is what the promise of the Cloud is supposed to be, right? Which is to remove all that back end toil, I love that word too, the toil, the mundaneness of it all, so that folks like Harambee can actually focus on delivering great service to both potential employers and employees. So we're trying to automate as much of that infrastructure, that's what we announced a lot around serverless, around containers, this idea of you don't need to worry about it. You don't have to provision the server now. You don't have to worry about patches. You don't have to worry about security. We'll take care of that for you. >> I just love your phrase proxy for competence, and I can't help but think, I've got kids in college that you know, that's the whole objective of the application, right? We've got SATs and PSATs and they take a couple data sets, but relative to the number of data sets that you describe. And I would the intimacy of those data sets, versus an ACT an SAT and a transcript. You probably have a really interesting insight, and if you can correlate to the proxies of competency, this is something that has a much greater kind of opportunity than just helping these kids that you need to help and it's really important. But that's a really interesting take, to use a much bigger data set, sophistication, great tools and infrastructure to do that mapping of competency to that job. >> Absolutely, and we're very focused on understanding, how do we use this data to provision a network for our young people to be able to describe themselves in entry? So one of the things we found in South Africa, and I'm sure it's a fairly universal problem, is that if you are unemployed, one of the things that prevents you from finding employment is you cannot access a network in which people that have jobs or describe jobs, you don't have access to that network. And so the ability to stand up and say, hey, this is who I am, these people have said, this is my profile as an individual, and say Harambee, or whoever it is, says that I am competent in these things. That gives them an in, that gives them some way of entering that network. And for instance, we've done a certain study that said that if a young lady takes just a basic CV that has a stamp on it from Harambee with a description of who they are and what their competencies are, that improves their chances of finding a job by 30%, up to 30%, and that's significant, right? And this is not us finding the job for them, this is them going out and looking for a job, so it's describing and helping this person enter that network by providing, again, a proxy for competence. >> Talk about the relationship with Google. What is Google working with you guys on? And what's next for you guys? >> Google has helped us immensely. We receive those credits, and those credits allowed us to take that first step into the cloud. They gave us a little bit of breathing room, alright, so we could take that step. We also have access to some Googlers, that have helped talk to us a little bit about ML and they have been helping us out on that. In terms of the next steps, it's 10X time. It's time to grow, it's time to use this scale, it's time to use the opportunity that we have to make the real impact that we've been searching for. >> Connect those jobs to those folks. >> Absolutely, because this is not a small problem. We've got a big problem to solve and we're really excited to be able to do it. >> I'm glad you're doing that. >> Awesome. >> It's a great, great mission. Carol, I want to get your thoughts finally, just to kind of end this segment and kind of end our time here at Google Cloud. Good opportunity for someone who's been looking at the landscape of the products. What's been the vide of the show, from your standpoint? Obviously you've been planning this for months, it's showtime, it's coming to a close, we're day three, you heard, it's going to close in 30 minutes. Are you happy? >> Yeah, I mean we're thrilled. We're thrilled. We were just talking earlier, it's been a tremendous three days of just great interaction with fantastic customers, partners, developers, it's just the level of engagement... Google Cloud is about making the Cloud available for everyone. We wanted this to be a place for people to engage, to make things, to try things, to be hands-on, to be in sessions with people like Harambee, to actually understand what the Cloud can do. And we're super excited. We've seen that in spades. The feedback has been tremendous. I hope you heard that as well. We're really excited. We believe that the capabilities we have around what we're doing in data analytics, machine learning, on top of this incredibly robust infrastructure, we really believe that there are amazing problems we can solve together. >> We had a couple of our reporters here earlier saying people who think Google is far behind is not here at the event. I got to say, give you guys some props, you guys are bringing... We know you've got great technology, everyone kind of knows that, who knows google, certainly knows the size and the scope of the great technology. But you're making it consumable. And you're thinking about the enterprise, versus we're Google. Use our great stuff because we use it. You're like Google. People aren't like Google because no one has that many servers. (laughs) Right. So it's self-awareness. This has really been a great stride you guys have shown. And the customers on stage. >> Oh, they're fantastic. >> That's the proof in the pudding. At the end of the day-- >> They're fantastic. Showing how you can actually apply it, how you can apply AI, machine learning to actually solve real world problems, that's what we were most excited about. Like you said, lots of great technology. What we want to do is connect the dots. >> And Diane Greene I thought of, my favorite soundbite was security is number one, worry, AI is the number one opportunity. >> Absolutely. >> I think if you look at it from that lens, everything falls into place. >> Absolutely. >> Well thanks for coming on, thanks for having theCUBE this week, Google. And congratulations on your great venture, and good luck with your initiative. >> Thank you very much. >> Thank you both. >> Alright that's theCUBE coverage here, live in San Francisco. I'm John Furrier, Jeff Frick, Dave Vellante went home last night. He's in our office taking care of some business. I want to thank everyone for watching. And that's a wrap here from San Francisco. Thanks for watching.

Published Date : Jul 31 2018

SUMMARY :

Brought to you by Google Cloud and Navid Erfani-Ghadimimi, welcome to theCUBE. Take a minute to explain your project. and match them to opportunities that we find. to these young people using cell service channels? we need to be able to describe you as a human, right? I love that term, accelerator. And I also love the term Enterprise Architect, So we have actually quite an interesting problem to solve, And it's that 15 minutes that we use putting your reputation on the line with the candidates. At the same time, you don't know so we can take young people to those jobs. and at the edge of the user experience, Thinking of that toil, They're doing the back end heavy lifting. this idea of you don't need to worry about it. but relative to the number of data sets that you describe. And so the ability to stand up and say, And what's next for you guys? it's time to use the opportunity that we have We've got a big problem to solve we're day three, you heard, it's going to close in 30 minutes. We believe that the capabilities we have I got to say, give you guys some props, At the end of the day-- What we want to do is connect the dots. And Diane Greene I thought of, I think if you look at it from that lens, and good luck with your initiative. And that's a wrap here from San Francisco.

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Carol Carpenter & Navid Erfani-Ghadimimi | Google Cloud Next 2018


 

>> Live from San Francisco, It's the cube. Covering Google Cloud Next 2018. Brought to you by Google Cloud and it's Ecosystem partners. >> Hey, welcome back everyone. We are live in San Francisco, Cube coverage for Google Cloud Next 18. I'm John Furrier, Jeff Frick. Our next guest is Carol Carpenter, Vice President of product marketing here at Google Cloud, and Navid Erfani-Ghadimimi, welcome to the Cube. >> Thank you very much. >> Thanks for coming on. So data for good has been a topic we were just talking about here, day three What do you guys do? And what's your relationship with Google? Because big data for good is really, with cloud computing more relevant than ever before. Take a minute to explain your project. >> Sure, so in South Africa we are a social nonprofit organization. We try and connect young people that are not employed, never employed to opportunities. And we are hosted in Google Cloud, and we use GCP as our sole provider. And what we try and do is we use data to be able to understand young people, understand the facets that make a young person employable and match them to opportunities that we find. So we describe opportunities using different data points. So all those data points that we have, we store them in Cloud Sequel, and we store them in BigQuery. And then we run analytics and matching to be able to find how these young people can contribute to the economy. >> How's it going so far? >> So far it's been great. It's allowed us to think about the 10X strategies. When we were an on PRAM business, we very limited by what could provide, bricks and mortar, and now we're looking and saying, well how do we provide as much capacity and capability to these young people using cell service channels? So it really has just opened up a world of possibilities. And we're really looking at it. And we're very excited because we've taken on some initiatives in Rwanda as well. And so we're taking on a global and Africa-wide kind of strategy, which I think without Cloud we really wouldn't be able to do. >> I wonder if you could just drill down, because what are some of the data points that you look at and you measure? And is it identifying the data points and then finding the match? Or is it finding the critical ones that you really need to address as a priority to get kids to that position where they can get a job? >> I mean it's really interesting because what we talk about, we talk about proxies for competence. So if you think about when you go apply for a job, you kind of say hello, here I am and I've done this job for so many years, and that's your proxy for competence. So if you're a young person that just has a high school education and you're stepping in, we need to be able to describe you as a human, right? So for those things we look and say, what are your biographic information? What's your socialization? 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Because you got to assume there's an app at the edge, either a downloadable app or website, phone-- >> So we have actually quite an interesting problem to solve, because for our young people, they don't have access to apps. The majority of our young people are on feature phones, basic phones, not smart phones. And data in South Africa is very expensive. So for that young person, we need to provide as low a touch at a connection point, to our services, without making that cost them something, right? So we built a very basic Mobi site, no JavaScript, as blank as you can get. It's very boring if you look at it. >> So lightweight. >> Very lightweight. But it's the tip of an iceberg. So from there we collect certain information, but then we have an award-winning contact center that makes 35 thousand calls every month. And we engage with a young person in an up down poll for about 15 minutes. And it's that 15 minutes that we use to talk to this young person, understand about them, figure out who they are and what they are, and use that to gather our data points. We then have assessments that we run. So we run psychometric assessments, we have competence assessments, and we gather all those data points and we start understanding this young person in a way that we can go to an employer, because on that side for the employer, we need to be able to say you trust us that when we give you this young person, that we say this person will do well in your job. Well you have to have trust in us to be able to do that. So we need to provide that data to say well, this is how we came up with it. 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But that's a really interesting take, to use a much bigger data set, sophistication, great tools and infrastructure to do that mapping of competency to that job. >> Absolutely, and we're very focused on understanding, how do we use this data to provision a network for our young people to be able to describe themselves in entry? So one of the things we found in South Africa, and I'm sure it's a fairly universal problem, is that if you are unemployed, one of the things that prevents you from finding employment is you cannot access a network in which people that have jobs or describe jobs, you don't have access to that network. And so the ability to stand up and say, hey, this is who I am, these people have said, this is my profile as an individual, and say Harambee, or whoever it is, says that I am competent in these things. That gives them an in, that gives them some way of entering that network. And for instance, we've done a certain study that said that if a young lady takes just a basic CV that has a stamp on it from Harambee with a description of who they are and what their competencies are, that improves their chances of finding a job by 30%, up to 30%, and that's significant, right? And this is not us finding the job for them, this is them going out and looking for a job, so it's describing and helping this person enter that network by providing, again, a proxy for competence. >> Talk about the relationship with Google. What is Google working with you guys on? And what's next for you guys? >> Google has helped us immensely. We receive those credits, and those credits allowed us to take that first step into the cloud. They gave us a little bit of breathing room, alright, so we could take that step. We also have access to some Googlers, that have helped talk to us a little bit about ML and they have been helping us out on that. In terms of the next steps, it's 10X time. It's time to grow, it's time to use this scale, it's time to use the opportunity that we have to make the real impact that we've been searching for. >> Connect those jobs to those folks. >> Absolutely, because this is not a small problem. We've got a big problem to solve and we're really excited to be able to do it. >> I'm glad you're doing that. >> Awesome. >> It's a great, great mission. Carol, I want to get your thoughts finally, just to kind of end this segment and kind of end our time here at Google Cloud. Good opportunity for someone who's been looking at the landscape of the products. What's been the vide of the show, from your standpoint? Obviously you've been planning this for months, it's showtime, it's coming to a close, we're day three, you heard, it's going to close in 30 minutes. Are you happy? >> Yeah, I mean we're thrilled. We're thrilled. We were just talking earlier, it's been a tremendous three days of just great interaction with fantastic customers, partners, developers, it's just the level of engagement... Google Cloud is about making the Cloud available for everyone. We wanted this to be a place for people to engage, to make things, to try things, to be hands-on, to be in sessions with people like Harambee, to actually understand what the Cloud can do. And we're super excited. We've seen that in spades. The feedback has been tremendous. I hope you heard that as well. We're really excited. We believe that the capabilities we have around what we're doing in data analytics, machine learning, on top of this incredibly robust infrastructure, we really believe that there are amazing problems we can solve together. >> We had a couple of our reporters here earlier saying people who think Google is far behind is not here at the event. I got to say, give you guys some props, you guys are bringing... We know you've got great technology, everyone kind of knows that, who knows google, certainly knows the size and the scope of the great technology. But you're making it consumable. And you're thinking about the enterprise, versus we're Google. Use our great stuff because we use it. You're like Google. People aren't like Google because no one has that many servers. (laughs) Right. So it's self-awareness. This has really been a great stride you guys have shown. And the customers on stage. >> Oh, they're fantastic. >> That's the proof in the pudding. At the end of the day-- >> They're fantastic. Showing how you can actually apply it, how you can apply AI, machine learning to actually solve real world problems, that's what we were most excited about. Like you said, lots of great technology. What we want to do is connect the dots. >> And Diane Greene I thought of, my favorite soundbite was security is number one, worry, AI is the number one opportunity. >> Absolutely. >> I think if you look at it from that lens, everything falls into place. >> Absolutely. >> Well thanks for coming on, thanks for having The Cube this week, Google. And congratulations on your great venture, and good luck with your initiative. >> Thank you very much. >> Thank you both. >> Alright that's The Cube coverage here, live in San Francisco. I'm John Furrier, Jeff Frick, Dave Vellante went home last night. He's in our office taking care of some business. I want to thank everyone for watching. And that's a wrap here from San Francisco. Thanks for watching.

Published Date : Jul 26 2018

SUMMARY :

Brought to you by Google Cloud and Navid Erfani-Ghadimimi, welcome to the Cube. Take a minute to explain your project. and match them to opportunities that we find. to these young people using cell service channels? we need to be able to describe you as a human, right? I love that term, accelerator. And I also love the term Enterprise Architect, So we have actually quite an interesting problem to solve, And it's that 15 minutes that we use putting your reputation on the line with the candidates. At the same time, you don't know so we can take young people to those jobs. and at the edge of the user experience, Thinking of that toil, They're doing the back end heavy lifting. this idea of you don't need to worry about it. but relative to the number of data sets that you describe. And so the ability to stand up and say, And what's next for you guys? it's time to use the opportunity that we have We've got a big problem to solve we're day three, you heard, it's going to close in 30 minutes. We believe that the capabilities we have I got to say, give you guys some props, At the end of the day-- What we want to do is connect the dots. And Diane Greene I thought of, I think if you look at it from that lens, and good luck with your initiative. And that's a wrap here from San Francisco.

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Carol Carpenter, Google Cloud & Ayin Vala, Precision Medicine | Google Cloud Next 2018


 

>> Live from San Francisco, it's the Cube, covering Google Cloud Next 2018. Brought to you by Google Cloud and its ecosystem partners. >> Hello and welcome back to The Cube coverage here live in San Francisco for Google Cloud's conference Next 2018, #GoogleNext18. I'm John Furrier with Jeff Frick, my cohost all week. Third day of three days of wall to wall live coverage. Our next guest, Carol Carpenter, Vice President of Product Marketing for Google Cloud. And Ayin Vala, Chief Data Science Foundation for Precision Medicine. Welcome to The Cube, thanks for joining us. >> Thank you for having us. >> So congratulations, VP of Product Marketing. Great job getting all these announcements out, all these different products. Open source, big query machine learning, Istio, One dot, I mean, all this, tons of products, congratulations. >> Thank you, thank you. It was a tremendous amount of work. Great team. >> So you guys are starting to show real progress in customer traction, customer scale. Google's always had great technology. Consumption side of it, you guys have made progress. Diane Green mentioned on stage, on day one, she mentioned health care. She mentioned how you guys are organizing around these verticals. Health care is one of the big areas. Precision Medicine, AI usage, tell us about your story. >> Yes, so we are a very small non-profit. And we are at the intersection of data science and medical science and we work on projects that have non-profits impact and social impact. And we work on driving and developing projects that have social impact and in personalized medicine. >> So I think it's amazing. I always think with medicine, right, you look back five years wherever you are and you look back five years and think, oh my god, that was completely barbaric, right. They used to bleed people out and here, today, we still help cancer patients by basically poisoning them until they almost die and hopefully it kills the cancer first. You guys are looking at medicine in a very different way and the future medicine is so different than what it is today. And talk about, what is Presicion Medicine? Just the descriptor, it's a very different approach to kind of some of the treatments that we still use today in 2018. It's crazy. >> Yes, so Presicion Medicine has the meaning of personalized medicine. Meaning that we hone it into smaller population of people to trying to see what is the driving factors, individually customized to those populations and find out the different variables that are important for that population of people for detection of the disease, you know, cancer, Alzheimer's, those things. >> Okay, talk about the news. Okay, go ahead. >> Oh, oh, I was just going to say. And to be able to do what he's doing requires a lot of computational power to be able to actually get that precise. >> Right. Talk about the relationship and the news you guys have here. Some interesting stuff. Non-profits, they need compute power, they need, just like an eneterprise. You guys are bringing some change. What's the relationship between you guys? How are you working together? >> So one of our key messages here at this event is really around making computing available for everyone. Making data and analytics and machine learning available for everyone. This whole idea of human-centered AI. And what we've realized is, you know, data is the new natural resource. >> Yeah. >> In the world these days. And companies that know how to take advantage and actually mine insights from the data to solve problems like what they're solving at Precision Medicine. That is really where the new breakthroughs are going to come. So we announced a program here at the event, It's called Data Solutions for Change. It's from Google Cloud and it's a program in addition to our other non-profit programs. So we actually have other programs like Google Earth for non-profits. G Suite for non-profits. This one is very much focused on harnessing and helping non-profits extract insights from data. >> And is it a funding program, is it technology transfer Can you talk about, just a little detail on how it actually works. >> It's actually a combination of three things. One is funding, it's credits for up to $5,000 a month for up to six months. As well as customer support. One thing we've all talked about is the technology is amazing. You often also need to be able to apply some business logic around it and data scientists are somewhat of a challenge to hire these days. >> Yeah. >> So we're also proving free customer support, as well as online learning. >> Talk about an impact of the Cloud technology for the non-proit because6 I, you know, I'm seeing so much activity, certainly in Washington D.C. and around the world, where, you know, since the Jobs Act, fundings have changed. You got great things happening. You can have funding on mission-based funding. And also, the legacy of brand's are changing and open source changes So faster time to value. (laughs) >> Right. >> And without all the, you know, expertise it's an issue. How is Cloud helping you be better at what you do? Can you give some examples? >> Yes, so we had two different problems early on, as a small non-profit. First of all, we needed to scale up computationally. We had in-house servers. We needed a HIPAA complaint way to put our data up. So that's one of the reasons we were able to even use Google Cloud in the beginning. And now, we are able to run our models or entire data sets. Before that, we were only using a small population. And in Presicion Medicine, that's very important 'cause you want to get% entire population. That makes your models much more accurate. The second things was, we wanted to collaborate with people with clinical research backgrounds. And we need to provide a platform for them to be able to use, have the data on there, visualize, do computations, anything they want to do. And being on a Cloud really helped us to collaborate much more smoothly and you know, we only need their Gmail access, you know to Gmail to give them access and things. >> Yeah. >> And we could do it very, very quickly. Whereas before, it would take us months to transfer data. >> Yeah, it's a huge savings. Talk about the machine learning, AutoML's hot at the show, obviously, hot trend. You start to see AI ops coming in and disrupt more of the enterprise side but as data scientists, as you look at some of these machine learnings, I mean, you must get pretty excited. What are you thinking? What's your vision and how you going to use, like BigQuery's got ML built in now. This is like not new, it's Google's been using it for awhile. Are you tapping some of that? And what's your team doing with ML? >> Absolutely. We use BigQuery ML. We were able to use a few months in advance. It's great 'cause our data scientists like to work in BigQuery. They used to see, you know, you query the data right there. You can actually do the machine learning on there too. And you don't have to send it to different part of the platform for that. And it gives you sort of a proof of concept right away. For doing deep learning and those things, we use Cloud ML still, but for early on, you want to see if there is potential in a data. And you're able to do that very quickly with BigQuery ML right there. We also use AutoML Vision. We had access to about a thousand patients for MRI images and we wanted to see if we can detect Alzheimer's based on those. And we used AutoML for that. Actually works well. >> Some of the relationships with doctors, they're not always seen as the most tech savvy. So now they are getting more. As you do all this high-end, geeky stuff, you got to push it out to an interface. Google's really user-centric philosophy with user interfaces has always been kind of known for. Is that in Sheets, is that G Suite? How will you extend out the analysis and the interactions. How do you integrate into the edge work flow? You know? (laughs) >> So one thing I really appreciated for Google Cloud was that it was, seems to me it's built from the ground up for everyone to use. And it was the ease of access was very, was very important to us, like I said. We have data scientisits and statisticians and computer scientists onboard. But we needed a method and a platform that everybody can use. And through this program, they actually.. You guys provide what's called Qwiklab, which is, you know, screenshot of how to spin up a virtual machine and things like that. That, you know, a couple of years ago you have to run, you know, few command lines, too many command lines, to get that. Now it's just a push of a button. So that's just... Makes it much easier to work with people with background and domain knowledge and take away that 80% of the work, that's just a data engineering work that they don't want to do. >> That's awesome stuff. Well congratulations. Carol, a question to you is How does someone get involved in the Data Solutions for Change? An application? Online? Referral? I mean, how do these work? >> All of the above. (John laughs) We do have an online application and we welcome all non-profits to apply if they have a clear objective data problem that they want to solve. We would love to be able to help them. >> Does scope matter, big size, is it more mission? What's the mission criteria? Is there a certain bar to reach, so to speak, or-- >> Yeah, I mean we're most focused on... there really is not size, in terms of size of the non-profit or the breadth. It's much more around, do you have a problem that data and analytics can actually address. >> Yeah. >> So really working on problems that matter. And in addition, we actually announced this week that we are partnering with United Nations on a contest. It's called Sustainable.. It's for Visualize 2030 >> Yeah. >> So there are 17 sustainable development goals. >> Right, righr. >> And so, that's aimed at college students and storytelling to actually address one of these 17 areas. >> We'd love to follow up after the show, talk about some of the projects. since you have a lot of things going on. >> Yeah. >> Use of technology for good really is important right now, that people see that. People want to work for mission-driven organizations. >> Absolutely >> This becomes a clear citeria. Thanks for coming on. Appreciate it. Thanks for coming on today. Acute coverage here at Google Could Next 18 I'm John Furrier with Jeff Fricks. Stay with us. More coverage after this short break. (upbeat music)

Published Date : Jul 26 2018

SUMMARY :

Brought to you by Google Cloud Welcome to The Cube, thanks for joining us. So congratulations, VP of Product Marketing. It was a tremendous amount of work. So you guys are starting to show real progress And we work on driving and developing and you look back five years for that population of people for detection of the disease, Okay, talk about the news. And to be able to do what he's doing and the news you guys have here. And what we've realized is, you know, And companies that know how to take advantage Can you talk about, just a little detail You often also need to be able to apply So we're also proving free customer support, And also, the legacy of brand's are changing And without all the, you know, expertise So that's one of the reasons we And we could do it very, very quickly. and disrupt more of the enterprise side And you don't have to send it to different Some of the relationships with doctors, and take away that 80% of the work, Carol, a question to you is All of the above. It's much more around, do you have a problem And in addition, we actually announced this week and storytelling to actually address one of these 17 areas. since you have a lot of things going on. Use of technology for good really is important right now, Thanks for coming on today.

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Taylor Carol, GameChanger Charity & ZOTT | AWS Public Sector Summit 2018


 

>> (upbeat electronic music) >> Live, from Washington D.C., it's theCUBE. Covering AWS Public Sector Summit 2018. Brought to you by Amazon Web Services and it's ecosystem partners. (upbeat techno music) >> Welcome back to the nation's capital, everybody. You're watching theCUBE, the leader in live tech coverage. My name is Dave Vellante and I'm here with Stu Miniman. This is day two of the AWS Public Sector Summit. Taylor Carol is here. He's the co-founder of the GameChanger charity and ZOTT. Taylor, welcome to theCUBE. Thanks for coming on. >> Thank you, glad to be here. >> Keynote yesterday got rave reviews. Let me just set this up. So, ZOTT is a content platform that creates virtual experiences for children, giving them an outlet for creativity, intellectual engagement, a lot more. We're going to talk about that. And then GameChanger is the non-profit and it's a majority share holder of the for-profit organization. So, that's an interesting business model. >> Thank you. >> Explain, please. >> Absolutely, we started GameChanger roughly twelve years ago, when I, at 11, was diagnosed terminal, with a rare form of cancer, given roughly two weeks left to live, thankfully a long two weeks, totally healthy now. But-- >> Congratulations, that's awesome. >> Hey, thank you so much. >> Good to have you with us. >> Glad to be here. But, from those five years I spent in hospital, combined with the 20,000 hospital rooms my dad and I have visited on behalf of GameChanger charity we saw how much need there was in the patient care space and the patient engagement space. And those insights led to first found GameChanger charity, now a nearly 12 year old 501(c)(3), an international non-profit. Started an endeavor in our garage. This year, we've taken in over 20 million dollars in donations, 93 cents on every dollar going to the cause. And GameChanger really focuses in on leveraging gaming, technology, and innovation to support patient's rights to play, learn and socialize. And we do that through virtual reality, through augmented reality, through custom gaming solutions, through character based scholarships, to support post-hospital dreams. And then with GameChanger days, where we go in and we bring in bundles of toys for the patients and a catered meal for staff, to sit down to talk with them and to learn about the bespoke gaming and tech solutions we can make to support each individual hospital's needs. So that's GameChanger. And then from that insight, from all that time in the hospital, something we really saw was that the strict patient engagement. How patients watch TV or get clinical health content was so broken. It's one TV mounted on the wall with 20 channels of basic cable. We saw it could be so much better. So, we made ZOTT, which is a device agnostic, cloud-based content distribution system. So, now, through ZOTT, from participating hospitals, any patient, any family member can get their own content, their own experiences, from any device, a laptop, a tablet, a phone, everywhere in the hospital. So, linear TV, gaming, clinical health content, even custom live-streams exclusively for the patients. And ZOTT is owned in entirety by GameChanger charity. >> That's awesome. >> So anything good that happens to ZOTT, goes back to support the GameChanger cause. >> So, completely changing the experience for the patient, from first-hand. What's been some of the outcomes, just in, either anecdotally, or I don't know if you have any kind of measurements. You're changing the world, but if you could share with us how, and any examples, would be great. >> Thank you for saying that. One of the most profound things we've seen at GameChanger charity and at ZOTT is how deleterious boredom is for the patient experience. Understandably, individuals are locked in a boring, white room for a day, a week, a month, years at times. >> Craving visitors, anything. >> Any form of interaction or social engagement. And you know something we've seen, is that boredom often magnifies pain and anxiety, isolation, over use of pain medication. And understanding that issue, that pain, something we've been able to do is incorporate custom VR rigs, custom VR experiences, for distraction therapy. So that's where we'll go in, meet with patients, and bring the care providers VR sets so when a patient is getting ready for a surgery, they can put on a VR rig, try a tranquil experience, and we've seen pain scores go down by as much as six points on a 10 point pain scale, as a result of such distraction therapy. >> That's fantastic. >> Yeah. >> Thank you. >> It's fascinating, we're really powerful the discussion we had in the keynote. So, making this happen, there's some technology behind this. Maybe walk us through a little bit, what's the connection with the cloud discussion. >> Absolutely, absolutely. Something we've seen in growing from a garage endeavor, to now an international organization that supports 11 countries, 20 million dollars in revenue this year, is the importance of scalability and being able to, one, help as many patients as possible, while still focusing on the individual and never losing sight of the fact that each patient we work with is an individual life and truly a family, impacted by acute or prolonged illnesses. So, what the cloud has really allowed us to do is to magnify our efforts and to take it from, say, five hospitals to now over 100. And, one example of that would be in how we use AWS's Sumerian. So, that is a cloud-based VR experience. And rather than needing to download really content-heavy VR experiences on say a gaming computer, in order to facilitate these experiences, now care providers can interact with them through the cloud. And go beyond that, they can actually customize a VR experiences for the needs of each patient. So, let's say there's a patient who needs to get a tour through their new hospital ward. Thanks to creating templates on Amazon Sumerian, GameChanger creating them, these care specialists now can go in and customize the script that that AR or VR host will speak to include the patient's name or to say I know this is a big change from California, or from Colorado or wherever they hail from. Really making that otherwise generic hospital integration experience feels so bespoke, so personalized to the individual. >> And if I remember right, one of the things you can do is actually, get them engaged with their care. Like, here's the surgery, going to take you inside what's going to be, and I've heard studies of this, you understand, what's going to be doing and can focus on it, kind of the power of understanding and thinking on it can actually improve the results that you get out of it. >> You are so right. That has been one of the most profound things for me personally. When I was sick, I was in the hospital for five years, and for roughly six months of those five years, I was in an isolation unit, where the only person that could come in was my doctor, my nurse in a hazmat suit. And, during that time, I was scared. I was an 11 year old boy, didn't understand what was happening. And I felt an utter loss of agency. An utter loss of empowerment regarding my illness and more importantly my healing. So, what we're able to do now with Sumerian, is we created a collaborative learning experience between CS Mott Children's Hospital in Ann Arbor, Michigan, and Children's Hospital, Colorado in Denver. So, experts 1200 miles apart, were able to collaborate in real time, through the cloud, through Amazon Sumerian, to make a VR experience where patients about to receive aortic valve replacements could actually go through human hearts in virtual reality and simulate the surgery they would soon be receiving leading to this huge spike in empowerment and identity and ownership over their healing. >> That's amazing. I mean, I remember, I've only had surgery once, I've been really lucky, >> Yeah. >> But when the surgeon explained to me how it worked and just opened up my mind, and made me so much more comfortable when I understood that, being able to visualize that has to be a complete game changer. Taylor, what does the hospital have to do? Take us through their infrastructure needs, or how do hospitals get on-boarded? >> That's a fantastic question. An anecdote or a saying that we always hold on to near and dear to our heart, at GameChanger and at ZOTT, is that when you know one hospital you know one hospital. (laughter) And we mean that in the sense that every hospital is it's own behemoth, it's own ecosystem that has spent the past one, five, ten, 50 years building what is now an incredibly outdated technology stack. So, purely from the patient engagement side, let's say looking at ZOTT, traditional engagement, just to get that TV on the wall, and to get the cable going and the basic clinical health information there's a satellite on the roof, there are server racks in the basement, there's a TV with a computer mounted on the back, there's a laptop in the waiting room. It's just everything is so cumbersome, so outdated. And what we've been able to do is take this really thin client-based cloud approach where we're able to create a bespoke cloud solution that totally bypasses all of that heavy technology stack. Equally, because Amazon and AWS services are so modifiable and you can really pick and choose what you need from the suite, we've been able to go in and instead of have the hospital change to us, we've been able to modify to the hospital, to fit into their ecosystem rather than bring in a bull dozer and try and change everything that they have. >> Awesome. So you can utilizing their existing infrastructure, and bring in a light-weight both cloud and thin-client infrastructure and be up and running. >> Absolutely. A metric that we have to speak to the groundbreaking nature of what we're able to do now is typical patient engagement systems can take up to 18 months to install. Cost millions of dollars, be incredibly cumbersome, and expensive in terms of hours it takes to maintain the hardware. ZOTT, our technology, when we bring it in, goes live in hospitals in as little as 15 minutes. >> And not millions and millions of dollars? >> (laughs) Exponentially less. >> Okay, so the hospital has to buy into it, they really don't have to bring in any new infrastructure. You guys kind of turn-key that for them. So really need a champion inside the hospital. And a go. >> Absolutely, absolutely. A mindfulness we really maintain is where in the hospital is that each hospital decision maker's priority is to safeguard the individual patient and their families. We understand that there's sensitivity, there's a lot of security requirements. And one of the beauties of working with AWS, as you all know is, is AWS is HIPAA compliant. And, in working with AWS, we've been able to add an extra degree of security and safeguarding for any information we collect, any experience we work with the hospitals, so that everyone is safe. That all decision makers feel like their needs and requirements are being satisfied and safeguarded. >> So does that mean the kids can't play Fortnite? >> Fortnite (laughs). Neither Fortnite nor PUBG's (laughs). >> Well, because if they're playing Fortnite, you'd never get 'em home. >> (laughs) >> Same with PUBG. >> One thing that is pretty fun is through ZOTT and through GameChanger, all of our relationships with all of the big game developers around the world, is we may not have PUBG, but we do have Steam integration, and through our game developers, we have over a million dollars worth of Steam codes continually replenished, so patients and their siblings can download a 20, 30, 40, 50 dollar game, keep it on their laptop, on their tablet, take it with them when they leave. As a gift for their strength while they were in the hospital. >> Amazing. Taylor, thanks so much for the contribution you're making to the children and to the world. Really a phenomenal story. Appreciate you coming on theCUBE. >> Thank you both so much for letting us be here and sharing our story. >> You're very welcome. All right, keep it right there, buddy. We'll be back with our next guest. You're watching theCUBE from AWS Public Sector Summit. Stay right there. (upbeat electronic music)

Published Date : Jun 21 2018

SUMMARY :

Brought to you by Amazon Web Services Welcome back to the nation's capital, everybody. of the for-profit organization. Absolutely, we started GameChanger and the patient engagement space. So anything good that happens to ZOTT, So, completely changing the experience One of the most profound things we've seen and bring the care providers VR sets the discussion we had in the keynote. and to take it from, say, one of the things you can do is and simulate the surgery I mean, I remember, and made me so much more comfortable and instead of have the hospital change to us, and bring in a light-weight it takes to maintain the hardware. Okay, so the hospital has to buy into it, is to safeguard the individual patient Well, because if they're playing Fortnite, and through our game developers, and to the world. and sharing our story. We'll be back with our next guest.

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Krista Satterthwaite | International Women's Day


 

(upbeat music) >> Hello, welcome to the Cube's coverage of International Women's Day 2023. I'm John Furrier, host of the CUBE series of profiles around leaders in the tech industry sharing their stories, advice, best practices, what they're doing in their jobs their vision of the future, and more importantly, passing it on and encouraging more and more networking and telling the stories that matter. Our next guest is a great executive leader talking about how to lead in challenging times. Krista Satterthwaite, who is Senior Vice President and GM of Mainstream Compute. Krista great to see you're Cube alumni. We've had you on before talking about compute power. And by the way, congratulations on your BPT and Black Professional Tech Network 2023 Black Tech Exec of the Year Award. >> Thank you very much. Appreciate it. And thanks for having me. >> I knew I liked you the first time we were doing interviews together. You were so smart and so on top of it. Thanks for coming on. >> No problem. >> All kidding aside, let's get into it. You know, one of the things that's coming out on these interviews is leadership is being showcased and there's a network effect happening in the industry and you're starting to see people look and hear stories that they may or may not have heard before or news stories are coming out. So, one of the things that's interesting is that also in the backdrop of post pandemic, there's been a turn in the industry a little bit, there's a little bit of headwind in certain areas, some tailwinds in cloud and other areas. Compute, your area is doing very well. It could be challenging. And as a leader, has the conversation changed? And where are you at right now in the network of folks you're working with? What's the mood? >> Yeah, so actually I, things are much better. Obviously we had a chip shortage last year. Things are much, much better. But I learned a lot when it came to going through challenging times and leadership. And I think when we talk to customers, a lot of 'em are in challenging situations. Sometimes it's budget, sometimes it's attracting and retaining talent and sometimes it's just demands because, it's really exciting that technology is behind everything. But that means the demands on IT are bigger than ever before. So what I find when it comes to challenging times is that there's really three qualities that are game changers when it comes to leading and challenging times. And the first one is positivity. People have to feel like there's a light at the end of the tunnel to make sure that, their attitudes stay up, that they stay working really really hard and they look to the leader for that. The second one is communication. And I read somewhere that communication is leadership. And we had a great example from our CEO Antonio Neri when the pandemic hit and everything shut down. He had an all employee meeting every week for a month and we have tens of thousands of employees. And then even after that month, we had 'em very regularly. But he wanted to make sure that everybody heard from, him his thoughts had all the updates, knew how their peers were doing, how we were helping customers. And I really learned a lot from that in terms of communicating and communicating more during tough times. And then I would say the third one is making sure that they are informed and they feel empowered. So I would say a leader who is able to do that really, really stands out in a challenging time. >> So how do you get yourself together? Obviously you the chip shortage everyone knows in the industry and for the folks not in the tech industry, it was an economic potential disaster, because you don't get the chips you need. You guys make servers and technology, chips power everything. If you miss a shipment, it could cause a lot of backlash. So Cisco had an earnings impact. It has impact to the business. When do you have that code red moment where it's like, okay, we have to kind of put the pause and go into emergency mode. And how do you handle that? >> Well, you know, it is funny 'cause when it, when we have challenges, I come to learn that people can look at challenges and hard work as a burden or a mission and they behave totally different. If they see it as a burden, then they're doing the bare minimum and they're pointing fingers and they're complaining and they're probably not getting a whole lot done. If they see it as a mission, then all of a sudden they're going above and beyond. They're working really hard, they're really partnering. And if it affects customers for HPE, obviously we, HPE is a very customer centric company, so everyone pays attention and tries to pitch in. But when it comes to a mission, I started thinking, what are the real ingredients for a mission? And I think it's important. I think it's, people feel like they can make an impact. And then I think the third one is that the goal is clear, even if the path isn't, 'cause you may have to pivot a lot if it's a challenge. And so when it came to the chip shortage, it was a mission. We wanted to make sure that we could ship to customers as quickly as possible. And it was a mission. Everybody pulled together. I learned how much our team could pull off and pull together through that challenge. >> And the consequences can be quantified in economics. So it's like the burn the boats example, you got to burn the boats, you're stuck. You got to figure out a solution. How does that change the demands on people? Because this is, okay, there's a mission it they're not, it's not normal. What are some of those new demands that arise during those times and how do you manage that? How do you be a leader? >> Yeah, so it's funny, I was reading this statement from James White who used to be the CEO of Jamba Juice. And he was talking about how he got that job. He said, "I think it was one thing I said that really convinced them that I was the right person." And what he said was something like, "I will get more out of people than nine out of 10 leaders on the planet." He said, "Because I will look at their strengths and their capabilities and I will play to their passions." and their capabilities and I will play their passions. and getting the most out people in difficult times, it is all about how much you can get out of people for their own sake and for the company's sake. >> That's great feedback. And to people watching who are early in their careers, leading is getting the best out of your team, attitude. Some of the things you mentioned. What advice would you give folks that are starting to get into the workforce, that are starting to get into that leadership track or might have a trajectory or even might have an innate ability that they know they have and they want to pursue that dream? >> Yeah so. >> What advice would you give them? >> Yeah, what I would say, I say this all the time that, for the first half of my career I was very job conscious, but I wasn't very career conscious. So I'd get in a role and I'd stay in that role for long periods of time and I'd do a good job, but I wasn't really very career conscious. And what I would say is, everybody says how important risk taking is. Well, risk taking can be a little bit of a scary word, right? Or term. And the way I see it is give it a shot and see what happens. You're interested in something, give it a shot and see what happens. It's kind of a less intimidating way of looking at risk because even though I was job conscious, and not career conscious, one thing I did when people asked me to take something on, hey Krista, would you like to take on more responsibility here? The answer was always yes, yes, yes, yes. So I said yes because I said, hey I'll give it a shot and see what happens. And that helped me tremendously because I felt like I am giving it a try. And the more you do that, the the better it is. >> It's great. >> And actually the the less scary it is because you do that, a few times and it goes well. It's like a muscle that builds. >> It's funny, a woman executive was on the program. I said, the word balance comes up a lot. And she stopped and said, "Let's just talk about balance for a second." And then she went contrarian and said, "It's about not being unbalanced. It's about being, taking a chance and being a little bit off balance to put yourself outside your comfort zone to try new things." And then she also came up and followed and said, "If you do that alone, you increase your risk. But if you do it with people, a team that you trust and you're authentic and you're vulnerable and you're communicating, that is the chemistry." And that was a really good point. What's your reaction? 'Cause you were talking about authentic conversations good communications with Antonio. How does someone get, feel, find that team and do you agree with it? And what was your, how would you react to that? >> Yes, I agree with that. And when it comes to being authentic, that's the magic and when someone isn't, if someone's not really being themselves, it's really funny because you can feel it, you can sense it. There's kind of a wall between you and them. And over time people won't be able to put their finger on it, but they'll feel a distance from you. But when you're authentic and you share who you are, what you find is you find things in common with other people. 'Cause you're sharing more of who you are and it's like, oh, I do that too. Oh, I'm interested in that too. And build the bonds between people and the authenticity. And that's what people crave. They want people to be authentic and people can tell when you're authentic and when you're not. >> Is managing and leading through a crisis a born talent or can you learn it? >> Oh, definitely learned. I think that we're born knowing nothing and I once read people are nurtured into greatness and I think that's true. So yeah, definitely learned. >> What are some examples that can come out of a tough time as folks may look at a crisis and be shy away from it? How do they lean into it? What advice would you give folks? How do you handle it? I mean, everyone's got different personality. Okay, they get to a position but stepping through that door. >> Yeah, well, I do this presentation called, "10 things I Wish I Knew Earlier in my Career." And one of those things is about the growth mindset and the growth mindset. There's a book called "Mindset" by Carol Dweck and the growth mindset is all about learning and not always having to know everything, but really the winning is in the learning. And so if you have a growth mindset it makes you feel better about everything because you can't lose. You're winning because you're learning. So when I've learned that, I started looking at things much differently. And when it comes to going through tough times, what I find is you're exercising muscles that you didn't even know you had, which makes you stronger when the crisis is over, obviously. And I also feel like you become a lot a much more creative when you're in challenging times. You're forced to do things that you hadn't had to do before. And it also bonds the team. It's almost like going through bootcamp together. When you go through a challenge together it bonds you for life. >> I mean, you could have bonding, could be trauma bonding or success bonding. People love to be on the success side because that's positive and that's really the key mindset. You're always winning if you have that attitude. And learnings is also positive. So it's not, it's never a failure unless you make it. >> That's right, exactly. As long as you learn from it. And that's the name of the game. So, learning is the goal. >> So I have to ask you, on your job now, you have a really big responsibility HPE compute and big division. What's the current mindset that you have right now in your career, where you're at? What are some of the things on your mind that you think about? We had other, other seniors leaders say, hey, you know I got the software as my brain and the hardware's my body. I like to keep software and hardware working together. What is your current state of your career and how you looking at it, what's next and what's going on in your mind right now? >> Yeah, so for me, I really want to make sure that for my team we're nurturing the next generation of leadership and that we're helping with career development and career growth. And people feel like they can grow their careers here. Luckily at HPE, we have a lot of people stay at HPE a long time, and even people who leave HPE a lot of times they come back because the culture's fantastic. So I just want to make sure I'm contributing to that culture and I'm bringing up the next generation of leaders. >> What's next for you? What are you looking at from a career personal standpoint? >> You know, it's funny, I, I love what I'm doing right now. I'm actually on a joint venture board with H3C, which is HPE Joint Venture Company. And so I'm really enjoying that and exploring more board service opportunities. >> You have a focus of good growth mindset, challenging through, managing through tough times. How do you stay focused on that North star? How do you keep the reinforcement of the mission? How do you nurture the team to greatness? >> Yeah, so I think it's a lot of clarity, providing a lot of clarity about what's important right now. And it goes back to some of the communication that I mentioned earlier, making sure that everybody knows where the North Star is, so everybody's focused on the same thing, because I feel like with the, I always felt like throughout my career I was set up for success if I had the right information, the right guidance and the right goals. And I try to make sure that I do that with my team. >> What are some of the things that you could share as we wrap up here for the folks watching, as the networks increase, as the stories start to unfold more and more on digital like we're doing here, what do you hope people walk away with? What's working, what needs work, and what is some things that people aren't talking about that should be discussed publicly? >> Do you mean from a career standpoint or? >> For career? For growing into tech and into leadership positions. >> Okay. >> Big migration tech is now a wide field. I mean, when I grew up, broke into the eighties, it was computer science, software engineering, and three degrees in engineering, right? >> I see huge swath of AI coming. So many technical careers. There's a lot more women. >> Yeah. And that's what's so exciting about being in a technical career, technical company, is that everything's always changing. There's always opportunity to learn something new. And frankly, you know, every company is in the business of technology right now, because they want to closer to their customers. Typically, they're using technology to do that. Everyone's digitally transforming. And so what I would say is that there's so much opportunity, keep your mind open, explore what interests you and keep learning because it's changing all the time. >> You know I was talking with Sue, former HP, she's on a lot of boards. The balance at the board level still needs a lot of work and the leaderships are getting better, but the board at the seats at the table needs work. Where do you see that transition for you in the future? Is that something on your mind? Maybe a board seat? You mentioned you're on a board with HPE, but maybe sitting on some other boards? Any, any? >> Yes, actually, actually, we actually have a program here at HPE called the Board Ready Now program that I'm a part of. And so HPE is very supportive of me exploring an independent board seat. And so they have some education and programming around that. And I know Sue well, she's awesome. And so yes, I'm looking into those opportunities right now. >> She advises do one no more than two. The day job. >> Yeah, I would only be doing one current job that I have. >> Well, kris, it was great to chat with you about these topics and leadership and challenging times. Great masterclass, great advice. As SVP and GM of mainstream compute for HPE, what's going on in your job these days? What's the most exciting thing happening? Share some of your work situations. >> Sure, so the most exciting thing happening right now is HPE Gen 11, which we just announced and started shipping, brings tremendous performance benefit, has an intuitive operating experience, a trusted security by design, and it's optimized to run workloads so much faster. So if anybody is interested, they should go check it out on hpe.com. >> And of course the CUBE will be at HPE Discover. We'll see you there. Any final wisdom you'd like to share as we wrap up the last minute here? >> Yeah, so I think the last thing I'll say is that when it comes to setting your sights, I think, expecting it, good things to happen usually happens when you believe you deserve it. So what happens is you believe you deserve it, then you expect it and you get it. And so sometimes that's about making sure you raise your thermostat to expect more. And I always talk about you don't have to raise it all up at once. You could do that incrementally and other people can set your thermostat too when they say, hey, you should be, you should get a level this high or that high, but raise your thermostat because what you expect is what you get. >> Krista, thank you so much for contributing to this program. We're going to do it quarterly. We're going to do getting more stories out there, so we'll have you back and if you know anyone with good stories, send them our way. And congratulations on your BPTN Tech Executive of the Year award for 2023. Congratulations, great prize there and great recognition for your hard work. >> Thank you so much, John, I appreciate it. >> Okay, this is the Cube's coverage of National Woodman's Day. I'm John Furrier, stories from the front lines, management ranks, developers, all there, global coverage of international events with theCUBE. Thanks for watching. (soft music)

Published Date : Mar 3 2023

SUMMARY :

And by the way, Thank you very much. I knew I liked you And where are you at right now And the first one is positivity. And how do you handle that? that the goal is clear, And the consequences can and for the company's sake. Some of the things you mentioned. And the more you do that, And actually the the less scary it is find that team and do you agree with it? and you share who you are, and I once read What advice would you give folks? And I also feel like you become a lot I mean, you could have And that's the name of the game. that you have right now of leadership and that we're helping And so I'm really enjoying that How do you nurture the team to greatness? of the communication For growing into tech and broke into the eighties, I see huge swath of AI coming. And frankly, you know, every company is Where do you see that transition And so they have some education She advises do one no more than two. one current job that I have. great to chat with you Sure, so the most exciting And of course the CUBE So what happens is you and if you know anyone with Thank you so much, from the front lines,

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Kelly Gaither, University of Texas | SuperComputing 22


 

>>Good afternoon everyone, and thank you so much for joining us. My name is Savannah Peterson, joined by my co-host Paul for the afternoon. Very excited. Oh, Savannah. Hello. I'm, I'm pumped for this. This is our first bit together. Exactly. >>It's gonna be fun. Yes. We have a great guest to kick off with. >>We absolutely do. We're at Supercomputing 2022 today, and very excited to talk to our next guest. We're gonna be talking about data at scale and data that really matters to us joining us. Kelly Gayer, thank you so much for being here and you are with tech. Tell everyone what TAC is. >>Tech is the Texas Advanced Computing Center at the University of Texas at Austin. And thank you so much for having me here. >>It is wonderful to have you. Your smile's contagious. And one of the themes that's come up a lot with all of our guests, and we just talked about it, is how good it is to be back in person, how good it is to be around our hardware, community tech. You did some very interesting research during the pandemic. Can you tell us about that? >>I can. I did. So when we realized sort of mid-March, we realized that, that this was really not normal times and the pandemic was statement. Yes. That pandemic was really gonna touch everyone. I think a lot of us at the center and me personally, we dropped everything to plug in and that's what we do. So UT's tagline is what starts here changes the world and tax tagline is powering discoveries that change the world. So we're all about impact, but I plugged in with the research group there at UT Austin, Dr. Lauren Myers, who's an epidemiologist, and just we figured out how to plug in and compute so that we could predict the spread of, of Covid 19. >>And you did that through the use of mobility data, cell phone signals. Tell us more about what exactly you were choreographing. >>Yeah, so that was really interesting. Safe graph during the pandemic made their mobility data. Typically it was used for marketing purposes to know who was going into Walmart. The offenses >>For advertising. >>Absolutely, yeah. They made all of their mobility data available for free to people who were doing research and plugging in trying to understand Covid. 19, I picked that data up and we used it as a proxy for human behavior. So we knew we had some idea, we got weekly mobility updates, but it was really mobility all day long, you know, anonymized. I didn't know who they were by cell phones across the US by census block group or zip code if we wanted to look at it that way. And we could see how people were moving around. We knew what their neighbor, their home neighborhoods were. We knew how they were traveling or not traveling. We knew where people were congregating, and we could get some idea of, of how people were behaving. Were they really, were they really locking down or were they moving in their neighborhoods or were they going outside of their neighborhoods? >>What a, what a fascinating window into our pandemic lives. So now that you were able to do this for this pandemic, as we look forward, what have you learned? How quickly could we forecast? What's the prognosis? >>Yeah, so we, we learned a tremendous amount. I think during the pandemic we were reacting, we were really trying. It was a, it was an interesting time as a scientist, we were reacting to things almost as if the earth was moving underneath us every single day. So it was something new every day. And I've told people since I've, I haven't, I haven't worked that hard since I was a graduate student. So it was really daylight to dark 24 7 for a long period of time because it was so important. And we knew, we, we knew we were, we were being a part of history and affecting something that was gonna make a difference for a really long time. And, and I think what we've learned is that indeed there is a lot of data being collected that we can use for good. We can really understand if we get organized and we get set up, we can use this data as a means of perhaps predicting our next pandemic or our next outbreak of whatever. It is almost like using it as a canary in the coal mine. There's a lot in human behavior we can use, given >>All the politicization of, of this last pandemic, knowing what we know now, making us better prepared in theory for the next one. How confident are you that at least in the US we will respond proactively and, and effectively when the next one comes around? >>Yeah, I mean, that's a, that's a great question and, and I certainly understand why you ask. I think in my experience as a scientist, certainly at tech, the more transparent you are with what you do and the more you explain things. Again, during the pandemic, things were shifting so rapidly we were reacting and doing the best that we could. And I think one thing we did right was we admitted where we felt uncertain. And that's important. You have to really be transparent to the general public. I, I don't know how well people are gonna react. I think if we have time to prepare, to communicate and always be really transparent about it. I think those are three factors that go into really increasing people's trust. >>I think you nailed it. And, and especially during times of chaos and disaster, you don't know who to trust or what to believe. And it sounds like, you know, providing a transparent source of truth is, is so critical. How do you protect the sensitive data that you're working with? I know it's a top priority for you and the team. >>It is, it is. And we, we've adopted the medical mantra, do no harm. So we have, we feel a great responsibility there. There's, you know, two things that you have to really keep in mind when you've got sensitive data. One is the physical protection of it. And so that's, that's governed by rule, federal rules, hipaa, ferpa, whatever, whatever kind of data that you have. So we certainly focus on the physical protection of it, but there's also sort of the ethical protection of it. What, what is the quote? There's lies, damn lies and statistics. >>Yes. Twain. >>Yeah. So you, you really have to be responsible with what you're doing with the data, how you're portraying the results. And again, I think it comes back to transparency is is basically if people are gonna reproduce what I did, I have to be really transparent with what I did. >>I, yeah, I think that's super important. And one of the themes with, with HPC that we've been talking about a lot too is, you know, do people trust ai? Do they trust all the data that's going into these systems? And I love that you just talked about the storytelling aspect of that, because there is a duty, it's not, you can cut data kind of however you want. I mean, I come from marketing background and we can massage it to, to do whatever we want. So in addition to being the deputy director at Tech, you are also the DEI officer. And diversity I know is important to you probably both as an individual, but also in the work that you're doing. Talk to us about that. >>Yeah, I mean, I, I very passionate about diversity, equity and inclusion in a sense of belongingness. I think that's one of the key aspects of it. Core >>Of community too. >>I got a computer science degree back in the eighties. I was akin to a unicorn in a, in an engineering computer science department. And, but I was really lucky in a couple of respects. I had a, I had a father that was into science that told me I could do anything I, I wanted to set my mind to do. So that was my whole life, was really having that support system. >>He was cheers to dad. >>Yeah. Oh yeah. And my mom as well, actually, you know, they were educators. I grew up, you know, in that respect, very, very privileged, but it was still really hard to make it. And I couldn't have told you back in that time why I made it and, and others didn't, why they dropped out. But I made it a mission probably back, gosh, maybe 10, 15 years ago, that I was really gonna do all that I could to change the needle. And it turns out that there are a number of things that you can do grassroots. There are certainly best practices. There are rules and there are things that you really, you know, best practices to follow to make people feel more included in an organization, to feel like they belong it, shared mission. But there are also clever things that you can do with programming to really engage students, to meet people and students where they are interested and where they are engaged. And I think that's what, that's what we've done over, you know, the course of our programming over the course of about maybe since 2016. We have built a lot of programming ATAC that really focuses on that as well, because I'm determined the needle is gonna change before it's all said and done. It just really has to. >>So what, what progress have you made and what goals have you set in this area? >>Yeah, that, that's a great question. So, you know, at first I was a little bit reluctant to set concrete goals because I really didn't know what we could accomplish. I really wasn't sure what grassroots efforts was gonna be able to, you're >>So honest, you can tell how transparent you are with the data as well. That's >>Great. Yeah, I mean, if I really, most of the successful work that I've done is both a scientist and in the education and outreach space is really trust relationships. If I break that trust, I'm done. I'm no longer effective. So yeah, I am really transparent about it. But, but what we did was, you know, the first thing we did was we counted, you know, to the extent that we could, what does the current picture look like? Let's be honest about it. Start where we are. Yep. It was not a pretty picture. I mean, we knew that anecdotally it was not gonna be a great picture, but we put it out there and we leaned into it. We said, this is what it is. We, you know, I hesitated to say we're gonna look 10% better next year because I'm, I'm gonna be honest, I don't always know we're gonna do our best. >>The things that I think we did really well was that we stopped to take time to talk and find out what people were interested in. It's almost like being present and listening. My grandmother had a saying, you have two errors in one mouth for a reason, just respect the ratio. Oh, I love that. Yeah. And I think it's just been building relationships, building trust, really focusing on making a difference, making it a priority. And I think now what we're doing is we've been successful in pockets of people in the center and we are, we are getting everybody on board. There's, there's something everyone can do, >>But the problem you're addressing doesn't begin in college. It begins much, much, that's right. And there's been a lot of talk about STEM education, particularly for girls, how they're pushed out of the system early on. Also for, for people of color. Do you see meaningful progress being made there now after years of, of lip service? >>I do. I do. But it is, again, grassroots. We do have a, a, a researcher who was a former teacher at the center, Carol Fletcher, who is doing research and for CS for all we know that the workforce, so if you work from the current workforce, her projected workforce backwards, we know that digital skills of some kind are gonna be needed. We also know we have a, a, a shortage. There's debate on how large that shortage is, but about roughly about 1 million unmet jobs was projected in 2020. It hasn't gotten a lot better. We can work that problem backwards. So what we do there is a little, like a scatter shot approach. We know that people come in all forms, all shapes, all sizes. They get interested for all different kinds of reasons. We expanded our set of pathways so that we can get them where they can get on to the path all the way back K through 12, that's Carol's work. Rosie Gomez at the center is doing sort of the undergraduate space. We've got Don Hunter that does it, middle school, high school space. So we are working all parts of the problem. I am pretty passionate about what we consider opportunity youth people who never had the opportunity to go to college. Is there a way that we can skill them and get, get them engaged in some aspect and perhaps get them into this workforce. >>I love that you're starting off so young. So give us an example of one of those programs. What are you talking to kindergartners about when it comes to CS education? >>You know, I mean, gaming. Yes. Right. It's what everybody can wrap their head around. So most kids have had some sort of gaming device. You talk in the context, in the context of something they understand. I'm not gonna talk to them about high performance computing. It, it would go right over their heads. And I think, yeah, you know, I, I'll go back to something that you said Paul, about, you know, girls were pushed out. I don't know that girls are being pushed out. I think girls aren't interested and things that are being presented and I think they, I >>Think you're generous. >>Yeah. I mean, I was a young girl and I don't know why I stayed. Well, I do know why I stayed with it because I had a father that saw something in me and I had people at critical points in my life that saw something in me that I didn't see. But I think if we ch, if we change the way we teach it, maybe in your words they don't get pushed out or they, or they won't lose interest. There's, there's some sort of computing in everything we do. Well, >>Absolutely. There's also the bro culture, which begins at a very early >>Age. Yeah, that's a different problem. Yeah. That's just having boys in the classroom. Absolutely. You got >>It. That's a whole nother case. >>That's a whole other thing. >>Last question for you, when we are sitting here, well actually I've got, it's two parter, let's put it that way. Is there a tool or something you wish you could flick a magic wand that would make your job easier? Where you, you know, is there, can you identify the, the linchpin in the DEI challenge? Or is it all still prototyping and iterating to figure out the best fit? >>Yeah, that is a, that's a wonderful question. I can tell you what I get frustrated with is that, that >>Counts >>Is that I, I feel like a lot of people don't fully understand the level of effort and engagement it takes to do something meaningful. The >>Commitment to a program, >>The commitment to a program. Totally agree. It's, there is no one and done. No. And in fact, if I do that, I will lose them forever. They'll be, they will, they will be lost in the space forever. Rather. The engagement is really sort of time intensive. It's relationship intensive, but there's a lot of follow up too. And the, the amount of funding that goes into this space really is not, it, it, it's not equal to the amount of time and effort that it really takes. And I think, you know, I think what you work in this space, you realize that what you gain is, is really more of, it's, it really feels good to make a difference in somebody's life, but it's really hard to do on a shoer budget. So if I could kind of wave a magic wand, yes, I would increase understanding. I would get people to understand that it's all of our responsibility. Yes, everybody is needed to make the difference and I would increase the funding that goes to the programs. >>I think that's awesome, Kelly, thank you for that. You all heard that. More funding for diversity, equity, and inclusion. Please Paul, thank you for a fantastic interview, Kelly. Hopefully everyone is now inspired to check out tac perhaps become a, a Longhorn, hook 'em and, and come deal with some of the most important data that we have going through our systems and predicting the future of our pandemics. Ladies and gentlemen, thank you for joining us online. We are here in Dallas, Texas at Supercomputing. My name is Savannah Peterson and I look forward to seeing you for our next segment.

Published Date : Nov 16 2022

SUMMARY :

Good afternoon everyone, and thank you so much for joining us. It's gonna be fun. Kelly Gayer, thank you so much for being here and you are with tech. And thank you so much for having me here. And one of the themes that's come up a to plug in and compute so that we could predict the spread of, And you did that through the use of mobility data, cell phone signals. Yeah, so that was really interesting. but it was really mobility all day long, you know, So now that you were able to do this for this pandemic, as we look forward, I think during the pandemic we were reacting, in the US we will respond proactively and, and effectively when And I think one thing we did right was we I think you nailed it. There's, you know, two things that you have to really keep And again, I think it comes back to transparency is is basically And I love that you just talked about the storytelling aspect of I think that's one of the key aspects of it. I had a, I had a father that was into science I grew up, you know, in that respect, very, very privileged, I really wasn't sure what grassroots efforts was gonna be able to, you're So honest, you can tell how transparent you are with the data as well. but what we did was, you know, the first thing we did was we counted, you And I think now what we're doing is we've been successful in Do you see meaningful progress being all we know that the workforce, so if you work from the current workforce, I love that you're starting off so young. And I think, yeah, you know, I, I'll go back to something that But I think if we ch, There's also the bro culture, which begins at a very early That's just having boys in the classroom. you know, is there, can you identify the, the linchpin in the DEI challenge? I can tell you what I get frustrated with of effort and engagement it takes to do something meaningful. you know, I think what you work in this space, you realize that what I look forward to seeing you for our next segment.

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Fatih Yilmaz and Emre Tanriverdi, Trendyol | Couchbase ConnectONLINE 2021


 

>>Welcome back to Couchbase connect. My name is Dave Vellante and we're going to dig into a customer case study of sorts with two software engineers from a company called trendy all the largest e-commerce platform in Turkey. And with me are in MRA, tan Rivera, both software engineers at trendy. All welcome. Good to see you guys. Hey, before we get into the story, maybe you can tell us a little bit about trendy all. >>Let me answer that question first. Um, tri-annual uh, today is, um, 10 years old. Uh, actually, uh, it starts with them, um, e-commerce company, uh, Jen, uh, especially, uh, for clothing, uh, today, uh, it's serves several, uh, services, uh, mainly still e-commerce right. Um, we, uh, we do our business mainly on technology and we even have a say in technology, uh, technology is our main concern actually. Um, just like that actually now, >>So thank you for that. I mean, you started, I think, I think the company was founded in 2009, 2010. So you weren't, you were just, you know, kind of which we would consider the, sort of the modern era at the same time. When you look back 10 years, you know, major challenges, major advancements from a technology standpoint. So you at, at the time you had a, uh, a legacy database and you, you had a migraine, maybe you could describe the business conditions that drove you to think about actually making a change. What was the before, and then we can get into the after and what was driving that change? >>Um, maybe I could start it a bit. Well, uh, we have a recommendation domain and try new. It's like when you, when you look at a certain product, like for example, you look at a pencil, it it's commanding you, uh, any razor, uh, if you are going to buy a pink dress, it's going to recommend you a yellow dress. So if you're going to maybe buy pants, it will show you some t-shirts according to it. So, uh, since the recommendations, domain group larger, uh, we, we have struggled, uh, to keep it high scale, and it wasn't a relational DB at first, but that's even as product count increased and, uh, our right frequency increased day by day, uh, and our reef performance was affected very dramatically. Uh, I believe. Yeah. >>So you were using a traditional RDBMS, uh, and then, and, and the issue was you quite, you couldn't make the recommendations fast enough. And, you know, we always say what's real time. Real time is before you lose the customer. So you, you have to make those recommendations in time for the customer to act otherwise, you know, what do you do? Send an email after the fact, Hey, you bought this, nobody's going to pay attention to that. Right? You want to catch them in the moment. Um, and so, so what was it that, that led you to, to Couchbase and w and what was the experience of that? You know, whether it was onboarding, you know, the technology, you know, how difficult was it to get up and running to where you are today? >>Um, we were using ch Couchbase in, uh, in inter-annual, um, for several years, and we had experienced on that. Uh, and, uh, we actually, we need performance as described. So, uh, we convert our data structure to, from relational DB to, um, noise, Carol Levy, um, them actually on our recommendation, uh, platform, the main problem was, uh, invalidation process. You know, um, we are selling things and, um, in seconds they can be sold out and we, we shouldn't be recommend them anymore. And we are, we are keeping track of this by invalidation process and relational DB writing those data to our relationship Libby was, uh, was taking two, two minutes too much time. And, um, by changing this structure to, uh, pathways, we, we, we see that benefits, uh, and it takes so, so, uh, uh, short time, actually, >>I'm so sorry if, if I can just clarify w what was taking a long time, the, the updating the actual records, so that you could actually inform a customer that it was out of stock, or was it the coding that was too complicated? >>Well, it was, it was not because, um, there are millions of products intangible, and, uh, those issues are coming huge, actually. So we are keeping track of time if it's sold out or it's, it can be sellable, uh, when, when a product, uh, detail is seen by the customers, we are recommending some other products too, but those other products must be sellable too. So the main, the main problem was that, and, uh, we are writing them in our relational DB. There is a huge rights law actually. So it was not coding. It was the amount of data actually. >>Okay. And so it was the update intensity, um, within the database and the ability of the database to actually return accurate results quickly. So what was the after, like, uh, can you talk about sort of the, the business impact? What were the, the improvements that you've experienced? >>Yeah. Maybe I can ask her that, uh, like parties said that the main reason we switched is because that, uh, there are so many products coming near in trend, and many of them are being stopped being sold out and the updates to it, it was on a relational, the vendor rights, or too much that you couldn't, uh, dur customers that fast reply because the database was getting effected by the amount of high rights. Because when you think about it, there are millions of products coming, and there are millions of rights, uh, operations on the database. So those affecting the reach performance. So, uh, it, it could occur to you that when you click on a product, you would see maybe as took out product as a recommendation, or maybe a product that is not in the website anymore. So, uh, when we switched to, uh, Couchbase that, uh, we saw that, uh, it's using less resources, which, uh, using less posts, active, alive, and it's also, uh, giving responses faster. >>The main reason, uh, we were using relational DB at first was the invalidation process like five. He said, because it was, we had a consumer that was listening to messages, uh, the innovation messages, and then, uh, and then the writing them into database. But, uh, in the part, uh, it meant that actively writing to database that for every product document that you would need to update the document, but for, uh, for, for, uh, for relational DB, it would be vetoed easier to just make this product, uh, every available, false, or true. So that's why we were sticking with relationship with DB at first. And that's why we made it that first as a relational DB, but as time increased and our product count, and our sellers increased, we realized that, uh, we should find another solution to the invalidation process, and we should, uh, switch because, uh, I mean, it CA it has come to a point at one point that it would just maybe, uh, take a solid, so much time that, uh, we were scaling our consumers at nighttime to just not affect daily users anymore. >>Uh, so that's why that's the main reason we switched. And, uh, after switching, we had in, uh, like I said, the response time and high write throughput, and also one of the reasons is also because that the, uh, the application that was with the use of Couchbase because, uh, since strangled is growing larger than our main data centers. And, uh, like we can see that every day, sometimes we deploy our, uh, apps to yet another cluster. And we, that's why we sometimes need to have backups or different data centers, and Couchbase was providing very good relations, very good solutions to this, which is. Yeah. That's why we switched actually. So we asked >>Couchbase running it's if I understand it, it's running the recommendation engine. And do you still use a traditional RDBMS for the transaction system or is Couchbase doing both? >>Yeah, okay. Uh, we are, uh, actually inter-annual, we are in discovery a team, actually, we call it tribe and in discovery, tribe, uh, relational DB, I think, uh, now, uh, very small, uh, small, uh, teams are using it. Um, it's personally just very low actually. Uh, but, uh, other other tribes, for example, orders, checkout, and maybe, uh, uh, promotions, uh, something like other teams are still using RDBMS, but in discovery team, it's very important to serve customers very fast. We need to show them the products immediately. We need to personalize them. Uh, we sh we should, uh, show them, uh, related products in the meantime, in real time, actually. So in this current Stripe, we are, um, barely using it, uh, RDBMS systems, actually. >>How hard was it to migrate from the RDBMS? Because you hear a lot of stories about how difficult that is to do. You've got to freeze the code, you bringing up new code, you've got to synchronize the functionality. How did you manage that? >>Well, to be honest with you, just ask the data science team to just send the products. Uh, at the same time, we were like, we were keeping the legacy API open that the clients were still coming there. And, um, to be honest, there were lots of legs on that, too. So even if, uh, the, the newer products came a bit later, uh, it shouldn't be seen because it was always coming late. So, uh, we had, we made a new API that is connecting to Couchbase and we wanted the data science team to start feeding it, but we asked the clients to switch it by time. I mean, we were still supporting the old one, but, uh, when we, when we asked the clients to switch to the new API, we just closed the last one. So we didn't really migrate any data to be honest. Like we, we, it was from scratch. And since it's a, it's a recommendation domain, uh, we believe it's better to, uh, add data's from scratch because in our new domains, we are storing them in documents. They are always sending a new list to us. So that's how it gets updated all the time. So since it's not a user related data, it wasn't really like a migration process. >>Is this is part of the secret sauce that you're doing. Schema lists, no schema on, right to Couchbase. And is that correct? And how are you handling it? I'm like, how are you getting that awesome write performance? >>Well, the main reason we believe is that, uh, before, when it was relational DB, like for example, loan product to one product and a second product to first product, third product, first of all, that like you were duplicating the records so that when the product gets removed, uh, from, from a product recommendation, or maybe one of, if a product is getting invisible, for any reason, it should be removed, or maybe it could be a stockout that it means it's not that for every record, you are sending your records for invalidation, but in our new system, it means that this, uh, for this content, there are 24 contents let's say, and like four of them that's finished. It's not there. It's okay. You're just replacing the whole list so that you are not duplicating the records. I mean, this is not like first product first and first, the second, and first to third, and first changes you are replicating this, this change three times, like a delete, uh, product one from three, three product, one from two, and you are deprecating the deletion record, but now we are just replacing the list. So you are doing that all of the operation in 1, 1, 1, uh, Kafka queue message. If I should be able, if I was able to, uh, tell about it. So it's a bit hard to explain it in, uh, in speech, but, uh, we have a nice graphic that's showing how we are doing it now. >>That makes sense. Okay. Thank you for that. And so, as you think about, you're modernizing your application infrastructure, where are you at today? How do you see this modernization effort going forward >>Actually, um, today, uh, we are mainly looking for, um, cross cluster replication. Uh, all our products are, uh, uh, deployed, uh, different clusters and different geographical locations. Uh, we, we always using ch um, we try to always use, um, modern products and, uh, uh, try to avoid, uh, old relational databases, especially for our discovery. Right. And, uh, my mandala is modernizing it, uh, all, uh, engineer's keeping up to date with recent technologies and, uh, our customers are happier. They are not seeing some glitches, some, uh, rates, uh, or while they're using our products. >>Okay. So maybe I could double click on that. So, cause you mentioned the impact of customers and I'm interested in your organizational impact and what it means for you internally, but, but when you talk about cross cluster replication, is that to scale, uh, is that a performance impact? Is that for availability? What's the impact of that effort? That modernization effort? >>Uh, I believe it's, it's all, uh, main reason is availability. I believe. Uh, like we can't know when a cluster can go down, we can't be sure about it, uh, in a, in a system we can, but that we should be up and running all the time. And, uh, there should be some, uh, some backups that, uh, that can switch when a cluster goes down. But also the main reason, uh, well, one of the main reasons is to be able to scale because, uh, the, the clusters that we had wasn't enough, uh, considering our user base. So, uh, let's say you want to even extend your user base, but, uh, like the cluster is being a bottleneck to you because you can't get that much users, but, uh, when you do post cluster that you have backup and you have scalability and it's, uh, considering how new considering if the machines are newer, maybe faster response times. I don't know, uh, maybe, uh, network part would know that better, but, uh, yeah, but all of them, I will leave. >>Great guys. Well, thank you so much for sharing your story, uh, uh, MRA and Fati. Uh, appreciate you guys coming on the cube. >>Thanks a lot. Yeah. Thanks. Thanks. Thank you for, uh, hosting. >>Yeah, it's our pleasure. And thank you for watching. Couchbase connect online on the cube, keep it right there for more great content from the event.

Published Date : Oct 26 2021

SUMMARY :

Good to see you guys. Uh, actually, uh, it starts with them, So you at, at the time you had a, uh, a legacy database and uh, any razor, uh, if you are going to buy a pink dress, it's going to recommend you a yellow dress. and, and the issue was you quite, you couldn't make the recommendations fast enough. Uh, and, uh, we actually, uh, detail is seen by the customers, we are recommending So what was the after, like, uh, can you talk about sort of the, So, uh, it, it could occur to you that when you click on a product, uh, take a solid, so much time that, uh, we were scaling our consumers at nighttime And, uh, like we can see that every day, And do you still use a traditional RDBMS for the transaction system or is Couchbase uh, actually inter-annual, we are in discovery a team, You've got to freeze the code, you bringing up new code, And since it's a, it's a recommendation domain, uh, we believe it's better to, And how are you handling it? in speech, but, uh, we have a nice graphic that's showing how we are doing it now. And so, as you think about, you're modernizing your application all our products are, uh, uh, deployed, uh, is that a performance impact? but, uh, when you do post cluster that you have backup and you have scalability and it's, Uh, appreciate you guys coming on the cube. Thank you for, uh, hosting. And thank you for watching.

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Ansible Intro V1


 

(upbeat music) >> Hello, I'm John Furrier with theCUBE, here in Palo Alto, California. We're part of the ongoing coverage of AnsibleFest 2021, virtual this year like all years. We're covering it virtually. In-person events soon will be back, and we'll be back in person when that happens this year. Year two of virtual coverage of AnsibleFest 2021. And just like last year, a great lineup of virtual interviews. We have the ability to pull people in remotely, which gives us more access to more people. So we've got a lot more content, a lot more content and stories to report. The big theme this year coming up is going to be automation, automation, automation, and hybrid environments. So automation, hybrid, and now the emergence of the democratization of AI. You're seeing AI being driven by automation. You're seeing automation going from repeating tasks that need to be automated to being programmatic in cloud-development life cycle. So a lot of changes going on. We had some great guests. Tom Anderson, Richard Henshall has been there. We had a lot of community updates. Carol Chen was on. Joe Fitzgerald, and Tom Anderson, and Alessandra Perelli were on. Great lineup there. The thought leadership there was all about how Red Hat Ansible are bringing the next generation automation platform to the community and making it easy for new people to come in. We heard from Kentrell, IBM, Scott Kinane, and Anand Gopalakrishnan, and Lisa Chavez. So great, great content there. Again, more and more community. The constant theme of open source and community continues to reign true for Red Hat AnsibleFest 2021. And the big surprise to me was they had great customer attraction, okay? Sapphire Health came on talking about migration. Enterprise customers are taking automation mainstream, powering programmatic, cloud-native solutions. So you're starting to see evidence, not just the hardcore automation folks that Ansible's been servicing in the enterprise and the developer community, but mainstream developers in the enterprises are adopting Ansible. This is the real deal . We heard from the chief architect of Ansible, Matthew Jones, going into great detail on how the enablement of the system is going to be creating more headroom for future growth. All in all, great content from theCUBE. Great guests as usual. And of course, check out Twitter and LinkedIn and all the social networks for CUBE highlights, and of course content and the guests themselves are awesome. So take a listen, and watch those videos, and enjoy the show. (upbeat music playing)

Published Date : Sep 23 2021

SUMMARY :

and of course content and the

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Andy Harris, Osirium | Postgres Vision 2021


 

(upbeat music) >> From around the globe, it's theCUBE. With digital coverage of Postgres Vision 2021 brought to you by EDB. >> Well, good day, everybody. John Walls here on theCUBE. We continue our coverage here at Postgres Vision in 2021. Talking today with Andy Harris, who is the Chief Technology Officer at Osirium, a leader in the Privileged Access Management Space, and Andy, good day to you. Thanks for joining us here on theCUBE. >> Good morning to you and good afternoon, yes. >> That's right. Joining us from overseas over in England, we're on this side of the big pond, but nonetheless, we're joined by the power of Zoom. So again, thanks for the time. Andy, for those who aren't familiar who are watching about Osirium, share a little bit about your various service levels of what you provide, the kind of solutions you provide, and how you've achieved a great success in this space. >> Okay. I know these things, mine will be boring. So I'll just put a little slide up now, which is the minimum I think I can get away with which is that we're all about managing privilege. So that's privileged at the endpoint, Privileged Access Management, and Privileged Process Automation. So wherever a CIS admin has to do something on a machine that needs privilege, we like to be involved. Obviously, we like to be able to delegate all the way down to the business functions with Privileged Process Automation and with the EDB or the BDR part of that functionality in EDB that really fits in to our Privileged Access Management. So what I'll do just to take you away from our product. So I'll just quickly show you a slide of the architecture, which is as simple as we have these nodes. If you like the running ADB BDR and they can perform log-ins to a target device using privileged credentials, which we control when we might be really long up to about 128 characters. >> So Andy, if you would, I think you had put together a little show and tell you a demonstration for how when these systems are perhaps under siege if you will. That there are ways in which obviously you've developed to counter this and to be able to continue secure communications, which in the privilege assets world as you know is paramount. >> Yes, indeed. So I'll show you another slide, which gives you a kind of a overview of everything that's going on and you're going to see a little demonstration of two nodes here that has the BDL technology on and they can make these logins, and we have these characters, Bob and Allison. I've just noticed how it marks in department turn Alice to Allison. they should really be Alice because you get Bob, Alice, Carol, Dave, which are the standard encryption users. And what we're going to do is we're going to demonstrate that you can have breaks in the network. So I'm just sharing the network breaks slide. I'm showing the second network break slide. And then we have this function that we've built which we're going to demonstrate for you today, which is called evil beatings. And what it does is whilst there is a politician in the network, we are going to refresh many thousands of times the credentials on the target device. And then we're going to heal the break in the network and then prove that everything is still working. So right now, I'm going to zoom over to my live connection, terminal connections to the machine. And I'm going to run this command here, which is Python EV3. And I'm going to put a hundred cycles in it which is going to do around about 10,000 password refreshes. Okay. And I'm then going to go over to Chrome, and I should have a system here waiting for me. And in this system, you'll see that I've got the device demo and I've got this come online, SSH. And if I click on this I've got a live connection to this machine. Even whilst I have a huge number of queued up and I'll just show you the queued out connections through the admin interface. The system is working extremely hard at the moment. And in fact, if I show you this slide here, you can see that I have all of these queued credential resets and that is giving our system an awful lot of grief. Yeah. I can go back to the device connection and it is all here still top. Why not? And as you can see, it is all working perfectly. And if I was a user of EDB, I think this has to be one of the demonstrations I'd be interested in because it's one of the first things that we did when we dropped that functionality into our products. We wanted to know how well it would work under extreme conditions because you don't think of extreme conditions as normal working, but whenever you have 10 nodes in different countries, there will always be a network break somewhere and someone will always need to be refreshing passwords a ridiculous rates of knots. So Andy let's talk about this kind of the notion that you're providing here, this about accountability and visibility, audit-ability, all these insights that you're providing through this kind of demonstration you've given us how critical is that today, especially when we know there are so many possible intrusions and so many opportunities with legacy systems and new apps and all of this. I mean talking about those three pillars, if you will, the importance of that and what we just saw in terms of providing that peace of mind that everybody wants in their system. >> That's a cracking question. I'm going to enjoy that question. Legacy systems, that's a really good question. If you, we have NHS, which is our national health service and we have hospitals and you have hospitals every country has hospitals. And the equipment that they use like the MRI scanners, the electro-microscope, some of the blood analysis machines, the systems in those costs multiple Gillions of dollars or should use dollars euros, dollars, pounds and the operating systems running those systems, the lifetime of that piece of equipment is much much longer than the lifetime of an operating system. So we glibly throw around this idea of legacy systems and to a hospital that's a system that's a mere five years old and has got to be delivering for another 15 years. But in reality, all of this stuff gets, acquires vulnerabilities because our adversaries the people that want to do organizations bad things ransomware and all the rest of it they are spending all that time learning about the vulnerabilities of old systems. So the beauty of what we do is being able to take those old legacy systems and put a zero trust safety shell around them, and then use extremely long credentials which can't be cracked. And then we make sure that those credentials don't go anywhere near any workstations. But what they do do, is they're inside that ADB database encrypted with a master encryption key, and they make that jump just inside the zero trust boundary so that Bob and Alice outside can get administration connections inside for them to work. So what we're doing is providing safety for those legacy systems. We are also providing an environment for old apps to run in as well. So we have something called a map server which I didn't think you'd asked us that question. I'd have to find you some slides or presentations, which we want to do. We have a map server, which is effectively a very protected window server, and you can put your old applications on them and you can let them age gracefully and carry on running. Dot net 3.5 and all of those old things. And we can map your connection into the older application and then map those connections out. But in terms of the other aspects of it is the hospital stay open 24 hours a day banks run 24 hours a day and they need to be managed from anywhere. We're in a global pandemic, people are working from home. That means that people are working from laptops and all sorts of things that haven't been provisioned by centrality and could all have all sorts of threats and problems to them. And being able to access any time is really important. And because we are changing the credentials on these machines on a regular basis, you cannot lose one. It's absolutely critical. You cannot go around losing Windows active directory domain credentials it just can't be done. And if you have a situation where you've just updated a password and you've had a failure one of those 10 nodes has the correct set of credentials. And when the system heals, you have to work out which one of the 10 it is and the one that did it last must be the one that updates all the other 10 nodes. And I think the important thing is as Osirium we have the responsibility for doing the updates and we have the responsibility for tracking all those things. But we hand the responsibility of making sure that all the other 10 nodes are up to date which just drop it into bi-directional replication and it just happens. And you've seen it happen. I mean, might be just for the fun of it, We'll go back to that demonstration Chrome, and you can see we're still connected to that machine. That's all still running fine but we could go off to our management thing, refresh it and you see that everything there is successful. I can go to a second machine and I can make a second connection to that device. Yet, in the meantime that password has been changed, Oh, I mean, I wouldn't like to tell you how many times it's been changed. I need to be on a slightly different device. I was going to do a reveal password for you, I'll make another connection but the passwords will be typically, do a top on that just to create some more load. But the passwords will typically be... I'll come back to me. They'll typically be 128 characters long. >> Andy, if I could, I mean, 'cause I think you're really showing this very complex set of challenges that you have these days, right? In terms of providing access to multiple devices across, in multiple networking challenges, when you talk to your prospective clients about the kind of how this security perimeters changed, it's very different now than it was four or five years ago. What are the key points that you want them to take away from your discussion about how they have to think about security and access especially in this day and age when we've even seen here in the States. Some very serious intrusions that I think certainly get everybody's attention. >> That's a great question again. They're all... The way that I would answer that question would definitely depend on the continent that I was talking to. But my favorite answer will be a European answer, so I'll give you a European answer. One of the things that you're doing when you come along and provide Privileged Access Management to a traditional IT team, is your taking away the sysadmins right now, before privilege access, they will know the passwords. They will be keeping the passwords in a password vault or something like this. So they own the passwords, they own the credentials. And when you come along with a product like privilege access management you're taking over management of those credentials and you're protecting those systems from a whole wide range of threats. And one of those threats is from the system administrators themselves. And they understand that. So what I would say, it's an interesting question. 'Cause I'm like, I'm thinking I've got two ways of answering I can answer as if I'm talking to management or as if I'm talking to the people who are actually going to use the products and I feel more aligned with the, I feel more aligned with the actual users. >> Yeah, I think let's just, we'll focus on that and I'll let you know, we just have a moment or two left. So if you could maybe boil it down for me a little bit. >> Boiling it down, I would say now look here CIS admins. It's really important that you get your job done but you need to understand that those privileged accounts that you're using on those systems are absolute gold dust if they get into the hands of your adversaries and you need protections income away from those adversaries, but we trust you and we are going to get you the access to your machines as fast as possible. So we're a little bit like a nightclub bouncer but we're like the Heineken of nightclub bounces. When you arrive, we know it's you and we're going to get you to your favorite machine logged on as domain admin, as fast as possible. And while you're there, we're going to cut that session recording of you. And just keep you safe and on the right side. >> All right, I'm going to enjoy my night in the nightclub. Now I can sleep easy tonight knowing that Andy Harris and Osirium are on the case. Thanks, Andy. Andy Harris speaking with us. So the Chief Technology Officer from Osirium as part of our Postgres vision, 2021, coverage here on theCUBE. (upbeat music) >> From theCUBE studios in Palo Alto, in Boston connecting with thought leaders all around the world. This is theCUBE conversation.

Published Date : Jun 2 2021

SUMMARY :

brought to you by EDB. and Andy, good day to you. Good morning to you of what you provide, the kind So I'll just quickly show you So Andy, if you would, I and I'll just show you and you can put your that you have these days, right? And when you come along and I'll let you know, we just and on the right side. and Osirium are on the case. leaders all around the world.

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Cheryl Hung and Katie Gamanji, CNCF | KubeCon + CloudNativeCon Europe 2021 - Virtual


 

>>from around the globe. >>It's the cube with coverage of Kublai khan and cloud Native >>Con, Europe 2021 Virtual >>brought to you by >>red hat, cloud >>Native Computing foundation >>and ecosystem partners. >>Welcome back to the cubes coverage of coupon 21 cloud native con 21 part of the C N C s annual event this year. It's Virtual. Again, I'm john Kerry host of the cube and we have two great guests from the C N C. F. Cheryl Hung VP of ecosystems and Katie Manji who's the ecosystem advocate for C N C F. Thanks for coming on. Great to see you. I wish we were in person soon, maybe in the fall. Cheryl Katie, thanks for coming on. >>Um, definitely hoping to be back in person again soon, but john great to see you and great to be back on the >>cube. You know, I have to say one of the things that really surprised me is the resilience of the community around what's been happening with the virtual in the covid. Actually, a lot of people have been, um, you know, disrupted by this, but you know, the consensus is that developers have used to been working remotely and virtually in a home and so not too much disruption, but a hell of a lot of productivity. You're seeing a lot more cloud native, um, projects, you're seeing a lot more mainstreaming and the enterprise, you're starting to see cloud growth, just a really kind of nice growth. And we've been saying for years, rising tide floats, all boats, Cheryl, but this year you're starting to see real mainstream adoption with cloud native and this has really been part of the work of the community you guys have done. So what's your take on this? Because we're going to be coming out of this Covid pretty soon. There's a post covid light at the end of the tunnel. What's your view? >>Yeah, definitely, fingers crossed on that. I mean, I would love Katie to give her view on this. In fact, because she came from Conde Nast and American Express, both huge companies that were adopting have adopted cloud Native successfully. And then in the middle of the pandemic, in the middle of Covid, she joined CN CF. So Katie really has a view from the trenches and Katie would love to hear your thoughts. >>Yeah, absolutely. Uh, definitely cloud native adoption when it comes to the tooling has been more permanent in the enterprises. And that has been confirmed of my role at American Express. That is the role I moved from towards C N C F. But the more surprising thing is that we see big companies, we see banks and financial organization that are looking to adopt open source. But more importantly, they're looking for ways to either contribute or actually to direct it more into these areas. So from that perspective, I've been pretty much at the nucleus of enterprise of the adoption of cloud Native is definitely moving, it's slow paced, but it's definitely forward moving as well. Um and now I think while I'm in the role with C N C F as an ecosystem advocate and leading the end user community, there has been definitely uh the community is growing um always intrigued to find out more about the cloud Native usage is one of the things that I find quite intriguing is the fact that not one cloud native usage, like usage of covering just one platform, which is going to be called, the face is going to be the same. So it's always intriguing to find new use cases, find those extremist cases as well, that it really pushes the community forward. >>I want to do is unpack. The end user aspect of this has been a hallmark of the CNC F for years, always been a staple of the organization. But this year, more than ever it's been, seems to be prominent as people are integrating in what about the growth? I mean from last year this year and the use and user ecosystem, how have you guys seen the growth? Is there any highlights because have any stats and or observations around how the ecosystem is growing around the end user piece? >>Sure, absolutely. I mean, I can talk directly about C N C F and the C N C F. End user community, much like everything else, you know, covid kind of slowed things down, so we're kind of not entirely surprised by that, But we're still going over 2020 and in fact just in the last few months have brought in some really, really big names like Peloton, Airbnb, Citibank, um, just some incredible organizations who are, who have really adopted card native, who have seen the success and the benefits of it. And now we're looking to give back to the community, as Katie said, get involved with open source and be more than just a passive consumer of the technologies, but actually become leaders in their own right, >>Katie talk about the dynamic of developers that end user organizations. I mean, you have been there, you're now you've been on both sides of the table if you will not to the sides of the table, it's more like a round table if you will, but community driven. But traditional, uh, end user organizations, not the early adopters, not the hyper scale is, but the ones now are really embedding hybrid, um, are changing how I t to how modern applications being built. That's a big theme in these mainstream organizations. What's the dynamic going on? What's your view? >>I think for any organization, the kind of the core, what moves the organization towards cloud Native is um pretty much being ahead of your competitors. And now we have this mass of different organization of the cloud native and that's why we see more kind of ice towards this area. So um definitely in this perspective when it comes to the technology aspect, companies are looking to deploy complex application in an easier manner, especially when it comes to pushing them to production system securely faster. Um and continuously as well. They're looking to have this competitive edge when it comes to how can they quickly respond to customer feedback? And as well they're looking for this um hybrid element that has been, has been talked about. Again, we're talking about enterprise is not just about public cloud, it's about how can we run the application security and getting both an element of data centers or private cloud as well. And now we see a lot of projects which are balancing around that age but more importantly there is adoption and where there's adoption, there is a feedback loop and that's how which represents the organic growth. >>That's awesome. Cheryl like you to define what you mean when you say end user driven open source, what does that mean? >>Mm This is a really interesting dynamic that I've seen over the last couple of years. So what we see is that more and more of the open source project, our end users who who are solving their own problems and creating their own projects and donating these back to the community. An early example of this was Envoy and lift and Yeager from Uber but Spotify also recently donated backstage, which is a developer portal which has really taken off. We've also got examples from Intuit Donating Argo. Um I'm sure there are some others that I've just forgotten. But the really interesting thing I see about this is that class classically right. Maybe a few years ago, if you were an end user organization, you get involved through a vendor, you'd go to a red hat or something and say, hey, you fix this on my behalf because you know that's what I'm paying you to do. Whereas what I see now is and user saying we want to keep this expertise in house and we want to be owners of our own kind of direction and our own fate when it comes to these open source projects. And that's been a big driver for this trend of open source and user driven, open source. >>It's really the open model is just such a great thing. And I think one of the interesting thing is that fits in with a lot of people who want to work from mission driven companies, but here there's actually a business benefit as you pointed out as in terms of the dynamic of bringing stuff to the community. This is interesting. I'm sure that the ability to do more collaboration, um, either hiring or contributing kind of increases when you have this end user dynamic because that's a pretty big decision to donate and bring something into the open source. What's the playbook though? If I'm sitting in an end user organization like american express Katie or a big company, say, hey, you know, we really developed this really killer use cases niche to us, but we want to bring it to the community. What do they do? Is there like a, like a manager? Do they knock on someone's door? Zara repo is, I mean, how does someone, I mean, how does an end user get this done? >>Mm. Um, I think one of the best resources out there is called the to do group, which is a organization underneath the Linux foundation. So it's kind of a sister group to C N C F, which is about open source program offices. And how do you formalize such an open source program? Because it's pretty easy to say, oh well just put something on get hub. But that's not the end of the story, right? Um, if you want to actually build a community, if you want other people to contribute, then you do actually have to do more than just drop it and get up and walk away. So I would say that if you are an end user company and you have created something which scratches your own itch and you think other people could benefit from it then definitely come. And like you could email me, you could email Chris and chick who is the ceo of C N C F and just get in touch and sort of ask around about what are the things that you could do in terms of what you have to think about the licensing, How do you develop a community governance program, um, trademark issues, all of these things. >>It's interesting how open source is growing so much now, chris has got so much action going on. New verticals are opening up, you know, so, so much action Cheryl you had posted on the internet predictions for cloud native, which I found interesting because there's so much action going on, you have to break things out into pillars, tech devops and ecosystem, each one kind of with a slew event of key trends. So take us through the mindset, why break it out like that? You got tech devops and ecosystem tradition that was all kind of bundled in one. Why? Why the pillars? And is it because there's so much action, what's, what's the basis behind the prediction? >>Um so originally this was just a giant list of things I had seen from talking to people and reading around and seeing what people are talking about on social media. Um And when, once I invested at these 10, I thought about what, what does this actually mean for the people who are going to look at this list and what should they care about? So I see tech trends as things related to tools, frameworks. Um, perhaps architects I see develops as people who are more as a combination of process, things that a combination of process and people and culture best practices and then ecosystem was kind of anything else broader than that. Things that happened across organizations. So you can definitely go to my twitter, you can go to at boy Chevelle, O I C H E R Y L and take a look at this and This is my list of 10. I would love to hear from you whether you agree with it, whether you think there are other things that I've missed or what would your >>table. I love. I love the top. Well, first of all I think this is very relevant. The one that I would ask you on is more rust and cloud native. That's the number one item. Um, I think cross cloud is definitely totally happening, I think people are really starting to think about that and so I'd love to get your comments on that. But I think the thing that jumped out at me was the devops piece because this is a trend that I've been seeing a lot more certainly even in academic institutions, for folks in school, right? Um going to college for computer science and engineering. This idea of, sorry, large scale, cloud is not so much an IT practice, it's much more of a cloud native mindset. So I think this idea of of ops so much more about scale. I use SRE only because I can't think of a better word around it and certainly the edge pieces with kubernetes, I think this is the, I think the biggest story to me that's where all the action seems to be when I talk to people around what they're working on in terms of training new people on boarding and what not Katie, you're shaking your head, you're like Yeah, what's your thoughts? Yeah, >>I have definitely been uh through all of these stages from having a team where the develops, I think it's more of a culture of like a pattern to adopt within an organization more than anything. So I've been pre develops within develops and actually during the evolution of it where we actually added an s every team as well. Um I think having these cultural changes with an organization, they are necessary, especially they want to iterate iterate quicker and actually deliver value to the customers with minimal agency because what it actually does there is the collaboration between teams which were initially segregated. And that's why I think there is a paradigm nowadays which is called deficit ops, which actually moves security more to its left. This has been very popular, especially in the, in the latest a couple of months. Lots of talks around it and even there is like a security co located event of Yukon just going to focus on that mainly. Um, but as well within the Devil's area, um, one of the models that has been quite permanent has been get ups as well, which pretty much uses the power of gIT repositories to describe the state of the applications, how it actually should be within the production system and within the cloud native ecosystem. There are two main tools that pretty much leave this area and there's going to be Argo City which has been donated by, into it, which is our end user And we have flux as well, which has been donated by we've works and both of these projects currently are within the incubation stage, which pretty much by default um showcases there is a lot of adoption from the organizations um more than 100 of for for some of them. So there is a wider adoption um, and everything I would like to mention is the get ups working group which has emerged I think between que con europe and north America last year and that again is more to define a manifest of how exactly get expert and should be adopted within organizations. So there is a lot of, I would say initiatives and this is further out they confirmed with the tooling that we have within the ecosystem. >>That's really awesome insight. I want to just, if you don't mind follow up on that, why is getups so important right now, Is it because the emphasis of security is that the emphasis of more scale, Is it just because it's pretty much kid was okay just because storing it over there, Is it because there's so much more inspections are going on around it? I mean code reviews have been going on for a long time. What's what's the big deal? Why is it so hot right now? In your opinion? >>I think there is definitely a couple of aspects that are quite important. You mentioned security, that's definitely one of them with the get ups battery. And there is a pool model rather than a push model. So you have the actual tool, for example, our great city of flux watching for repository and if any changes are identified is going to pull those changes automatically. So the first thing that we actually can see from this model is that we always will have a delta between what's within our depositors and the production system. Usually if you have a pool model, you can pull it uh can push the changes towards death staging environment but not always the production because you have the change window sometimes with the get ups model, you'll always be aware of what's the Dell. Can you have quite a nice way to visualize that especially for your city, which has the UI as well as well with the get ups pattern, there is less necessity to share the credentials with the actual pipeline tool. All of because Argo flux there are natively build around communities, all the secrets are going to be residing within the cluster. There is no need to share any extra credentials or an extra permissions with external tools as well. There are scale, there is again with kids who have historical data points which allows us to easily revert um to stable points of the applications in the past. So multiple, multiple benefits I would say, but definitely secured. I think it's one of the main one and it has been talked about quite a lot as well. >>A lot of these end user stories revolve around these dynamics and the ones you guys are promoting and from your members as well as in the community at large is I hate to use the word day two operations, but that really is the issue like okay, we're up and running. I want more automation. This is again tops kind of vibe here where it's like okay we gotta go troubleshoot all this, but it should be working as more stuff comes in. This becomes more and more the dynamic is that is that because of just more edges, more things, more devices, what's what's the what's the push behind all these stories around this automation and day to operation things? What do you guys think? >>I think, I think the expectations are getting higher and higher to be honest, a few years ago it was enough to use containers and start using the barest minimum, you know, to orchestrate those containers. But now what we see is that, you know, it's easy to choose the technology, it's easy to install it and even configure it. But as you said, john those data operations are really, really hard. For example, one of the ones that we've seen up and coming and we care about from CNCF is kubernetes on the edge. And we see this as enabling telco use cases and 5G and IOT and really, really broad, difficult use cases that just a few years ago would have been nice on impossible, Katie, your zone, Katie Katie, you also talk about edge. Right? >>Absolutely. I think I I really like to watch some of the talks that keep going, especially given by the big organizations that have to manage thousands or tens of thousands, hundreds of thousands of customers. And they have to deliver a cluster to these to these teams. Now, from their point of view, they pretty much have to manage clusters at scale. There is definitely the edge out there and they really kind of pushing the technology towards how can we get closer to the physical devices within the customers? Kind of uh, let's say bubble or area in surface. So age has been definitely something which has been moving a lot when it comes to the cloud native ecosystem. We've had a lot of projects moving to towards the incubation stage, carefree as has been there, um, for for a while and again, has a lot of adoption is known for its stability. But another thing that I would like to mention is that now currently we have a lot of projects that are age focus but within some box, so there is again, a lot of potential if there's gonna be a higher demand for this, I would expect this tools move from sandbox to incubation and even graduation. So that's definitely something which, uh, it's moving and there is dynamism around it. >>Well, Cheryl kid, you guys are awesome, love the work you're doing. I gotta ask the final question since you brought it up about the expectations. Cheryl, if you guys could both end the segment with the comment around expectations as the industry and companies and developers and participants continue to grow. What, what's changed with C N C F koo Kahne cloud, native khan as the expectation has been growing and the stakes are higher too, frankly, I mean you've got security, you mentioned these things edge get up, so you start to see the maturation of this ecosystem, what's new and what's expected of you guys, What do you see and how are you guys organizing? >>I think we can definitely say the ecosystem has matured a lot compared to a few years ago. Same with CNTF, same with Cuba con, I think the very first cubic on I went to was Berlin, which was about 1800 people. Um, the kind of mind boggling to see how much, how much it's grown since then. I mean one of the things that we try and do is to expand the number of people who can reach the community. So for example, we launched kubernetes community days and we launched, that means community organized events in africa, for example, for people who couldn't come to large events in north America or europe, um we also launching things to help students. I actually love talking to students because quite often now you talk to them and they say, oh, I've never run software in anything other than a container. You're like, yeah, well this was a new thing, this is brand new a few years ago and now you can be 18 and have never tried anything else. So it's pretty amazing. But yeah, there's definitely, there's always space to go to the community. >>Yeah, once you go cloud native, it's like, you know, like you've never load Lennox on them server before. I mean, what, what's going on? Get your thoughts as expectations go higher And certainly there's more in migration, not only for young folks because they're jumping into this was that engineering meets computer science is now cross discipline. You're seeing scale, you mentioned scaling up those are huge factors, you've got younger, you got cross training, you got cybersecurity and you've got Fin tech ops that's chris is working on so much is happening. What, what, what you guys keep up with your, how you gonna raise the ball? >>Absolutely. I think there's definitely technology moving forward, but I think nowadays there is a more need for actual end user stories while at the beginning of cube cons there is a lot of focus on the technical aspects. How can you fix this particular problem of deploying between two clusters are deploying at scale. There is like a lot of technical aspects nowadays they're looking for the stories because as I mentioned before, not one platform is gonna be the same when it comes to cloud native and I think there's still, the community is still trying to look for some patterns or some standards and we actually can see like especially when it comes to the open standards, we can see this moving within um the observe abilities like that application delivery will have for example cross plane and Que Bella we have open metrics and open tracing as well, which focuses on observe ability and all of the interfaces that we had around um, Cuban directory service men and so forth. All of these pretty much try to bring a benchmark, making it easier to integrate these special use cases um when it comes to actual extreme technology kind of solutions that you need to provide and um, I was mentioning the end user stories that are there more in demand nowadays mainly because these are very, very necessary from the community like for example the six or the project maintainers, they require feedback to actually move forward. And as part of that, I would like to mention that we've recently soft launched the injuries lounge, which really focuses on this particular aspect of end user stories. We try to pretty much question our end users and really understand what really moved them to adopt, coordinative, what keeps them on this path and what like future challenges they would like to um to tackle or are they facing the moment I would like to solve in the future. So we're trying to create the speed back home between the inducers and the projects out there. So I think this is something which needs to be a bit more closely together these two spheres, which currently are segregated, but we're trying to just solve that. >>Also you guys do great work, great job. Cheryl wrap us up real, take a minute to put a plug in for the C. N. C. F. In the ecosystem. What's the fashion this year? What's hot? What's the trend? What are you guys doing? Share some quick update on what's going on the ecosystem from your perspective? >>Yeah, I mean the ecosystem, even though I just said that we're maturing, you know, the growth has not stopped now, what we're seeing is these as Casey was saying, you know, more specific use cases, even bigger, even more demanding environments, even more kind of crazy use cases. I mean I love the story from the U. S. Department of Defense about putting kubernetes on their fighter jets and putting ston fighter jets, you know, it's just absurd to think about it, but I would say definitely come and be part of the community, share your stories, share what you know, help other people um if you are end user of these technologies then go to see NCF dot io slash and user and just come and be part of our community, you know, meet your peers and hear what everybody else is doing >>well. Having kubernetes and stu on jets, that's the Air Force, I would call that technical edge Katie to you know, bring, bring back the edge carol kitty, thank you so much for sharing the inside ecosystem is robust. Rising tide is floating all the boats as we always say here in the cube, it's been great to watch and continue to watch the rise. I think it's just the beginning, we're starting to see post pandemic visibility cloud native, more standards, more visibility into the economics and value and great to see the ecosystem rising up with the end users as well. So congratulations and thanks for coming up. >>Thank you so much, john it's a pleasure, appreciate >>it. Thank you for having us, john >>Great to have you on. I'm john for with the cube here for Coop Con Cloud, Native Con 21 virtual soon we'll be back in real life. Thanks for watching. Mhm.

Published Date : May 5 2021

SUMMARY :

of the C N C s annual event this year. um, you know, disrupted by this, but you know, the consensus is that developers have used to been working remotely in the middle of Covid, she joined CN CF. the face is going to be the same. and the use and user ecosystem, how have you guys seen the growth? I mean, I can talk directly about C N C F and the I mean, you have been there, They're looking to have this competitive edge when it comes Cheryl like you to define what you mean when you say end user driven open Mm This is a really interesting dynamic that I've seen over the last couple of years. I'm sure that the ability to do more collaboration, So I would say that if you are an end user company and you have for cloud native, which I found interesting because there's so much action going on, you have to break things out into pillars, I would love to hear from you whether I think the biggest story to me that's where all the action seems to be when I talk to people around what they're I think it's more of a culture of like a pattern to adopt within an organization more than anything. I want to just, if you don't mind follow up on that, why is getups so always the production because you have the change window sometimes with the get ups model, ones you guys are promoting and from your members as well as in the community at large is I you know, it's easy to choose the technology, it's easy to install it and especially given by the big organizations that have to manage thousands or tens of you guys, What do you see and how are you guys organizing? I actually love talking to students because quite often now you talk to them Yeah, once you go cloud native, it's like, you know, like you've never load Lennox on them server before. cases um when it comes to actual extreme technology kind of solutions that you need to provide and What's the fashion this year? and just come and be part of our community, you know, meet your peers and hear what everybody else is Katie to you know, bring, bring back the edge carol kitty, thank you so much for sharing the Great to have you on.

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IBM2 Jerry Cuomo VTT


 

(melodious music) >> Voiceover: From around the globe. It's theCUBE with digital coverage of IBM Think 2021. Brought to you by IBM. >> Hi and welcome back to theCUBE's coverage of IBM Think 2021 virtual. I'm John Furrier, host of theCUBE. We're a virtual this year. But we'll be in real life soon, right around the corner, as we come out of COVID. We got a great guest, a CUBE alumni, Jerry Cuomo, IBM Fellow VP, CTO for IBM automation. Jerry, great to see you. Been on since almost since the early days of theCUBE. Good to see you >> Yeah, John. Thrilled to be back again. Thank you. >> What I love about our conversations, one is you're super technical. You've got patents under your belt. You're on the cutting edge. You've been involved in web services and web technologies for a long, long time. You're constantly riding the wave. And also you're a creator of a great podcast called "The Art of Automation", which is the subject of this discussion. As automation becomes central in cloud operations and Hybrid Cloud, which is the main theme of this event this year and the industry. So great to see you. First give us a little background for the folks that may not know you, about your history with IBM and who you are. >> Yeah. So thanks John. So I'm Jerry Cuomo. I've been with IBM for about three decades and I started my career at IBM research in Yorktown at the dawn of the internet. And I've been incredibly fortunate as you mentioned, to be on the forefront of many technology trends over the last three decades, internet software, middleware, including being one of the founding fathers of WebSphere software. I recently helped launch the IBM blockchain initiative and now all about AI powered automation. Which actually brings me back to my roots of studying AI in graduate school. So it's kind of come full circle for me, really enjoying the topic. >> It's funny you mentioned AI in graduate school. I was really kind of into AI when I was an undergraduate and get a master's degree in Computer Science. I kind of went the MBA route. But if you think about what was going on in the eighties during those systems times, a lot of the concepts of systems programming and cloud operations kind of gel well together. So you got this confluence of computer science and engineering AKA now DevOps, DevSecOps, coming together. This is actually a really unique time to bring back the best of the best concepts. Whether it's AI and systems and computer science and engineering into automation. Could you share your view on this? Because you're in a unique position, you've been there done that, now you're on the cutting edge. What's your thoughts? >> Yeah, absolutely John. And just when you think of automation and time, automation is not new. That literally, if you go into Wikipedia and you look up automation, you see patents and references to like steam engine regulators at the dawn of the industrial era, right? So automation has been around and in its simplest form, automation whether it was back then, whether it was in the eighties or today it's about applying technology that uses technology software to perform tasks that were once exclusively done by us, humans. But now what we're seeing is AI coming into the picture and changing the landscape in an interesting way. But I think at its essence, automation is this two-step dance of both eliminating repetitive mundane tasks that help reduce errors and free up our time. So we get back the gift of time, but also helps. It's not about taking jobs away at that point, it's a sentence of two-step dance. That's step one. But if you stop there, you're not getting the full value. Step two is to augment our skills. And to use automation, to help augment our skills. And we get speed, we get quality, we get lower costs, we get improved user experience. So whether it was back in the steam engine times or today with AI, automation is evolving with technology. >> And it's interesting too, as a student of the history of the computer industry, as you are and now a creator with your podcast, which we'll get to in a second. You're starting to see the intersection of these concerts and not bespoke as much as they used to be. You got transformation, digital transformation and innovation are connected and scale. If you think about those three concepts, they don't stand alone anymore. They can stand alone, but they work better together. Transformation. And it is the innovation, innovation provides cloud scale. So if you think about automation, automation is powering this dynamic of taking all that undifferentiated heavy lifting and moving the creativity and the skillset into higher integrated areas. Can you share your thoughts? >> Yeah, no, right on there. When you talk about transformation, jeez, look around us. The pandemic has made, transformation and specifically digital transformation, the default. So everything is digital. Whether it's ordering a pizza, visiting a doctor through telemedicine, or this zoom WebEx based workplace that we live in. But picture a telemedicine environment, talking about transformation and going digital. With 10 X more users, they can't hire 10 X more support staff. And think about it. I forgot my password, does this work on my version of the Apple iPhone or all of that kind of stuff? So their support desks are lit up, right? So as they scale digitally, automation is the relief that that comes into play, which is just in time. So the digital transformation needs automation. And John, I think about it like this, businesses like cars have become computers. So they're programmable. So automation software just like in the cars, it makes the car self-driving. I think about the Tesla model three, which I recently test drove. So with this digital acceleration, digital opens the door for automation. And now we can muse about self-driving business. We can muse about maybe that's step one, right? That's the remove repetitive work, but maybe we can actually augment business to have an autopilot. So it doesn't need us there all the time to drive. And that's the scale that you talked about. That's the scale we need. So automation is really like the peanut butter and chocolate. Digital is the peanut butter automation is the chocolate. They go well together and they produce amazing tastes. >> Yeah. That's a really interesting insight. And I was just put an exclamation point on that because you mentioned self-driving business you're implying, you said the business is a computer. So if you just think about that mind blowing concept for a second. If it's a computer, what's the operating system and what's the suite of applications that are on top of it? So, okay. Let's go in the old days you had a windows machine and you had office, which was a system software, applications software construct. If you map that to the entire company, you're talking about Red Hat and IBM will kind of come working together. Kind of connects the dots a little bit on what Red Hat could, because they're not breaking system company. So if Hybrid Cloud is the system, edge, hybrid, then you got the application suite is all software for the business. >> That's right. That's right. And if you listen to anything these days about what IBM stands for, it's Hybrid Cloud and think Red Hat as kind of the core element of that with OpenShift and AI. And both of those really matter in terms of automation and maybe I'll come back to the Hybrid Cloud or Red Hat thing in a second, but let's just talk about Watson and AI, which is the application. You mentioned scale, which I'm so glad you did. AI could help scale automation. And the trick is, is that automation sometimes gets stuck. It gets stuck when it's working with data that is noisy or unstructured. So there's a lot of structured data in your organization. With that, we can breeze through automation. But if there is more ambiguous data, unstructured, noisy, you need a human in the loop. And when you get a human in the loop, it slows things down. So what AI can start to do, AI and its subordinates, machine learning, natural language processing, computer vision. We can start to make sense of both unstructured and structured data together and we can make a big deal going forward. So that's the AI part. You mentioned Red Hat and, and Hybrid Cloud Park. Well, think about it this way, when you shop, how many stores do you... You don't just shop in one store, right? You go to specialty stores to pick up that special catsup, I don't know or mustard. (audio cuts) In one store and maybe do shopping in another store. Customers using clouds John, aren't very different. They have their specialty places to go. Maybe they're going to be running workloads in Google, involving search and AI related to search. And they're going to be using other clouds for more specialty things. From that perspective, that's a view of hybrid. Customers today, take that shopping analogy. They're going to be using Salesforce or Servicenow, IBM cloud, they have a private cloud. So when you think about automating that world, it's the real world. It's how we shop, whether it's for groceries or for cloud. The Hybrid Cloud is a reality. And how do you make sense of that? Because when an average customer has five clouds, how do you deal with five things? How do you make it easy, normalize? And that's what Red hat really does. >> It's interesting. I'll just share with you though. When I interviewed Arvin, who is now the CEO of IBM when he was at Red Hat summit 2019 in San Francisco. Before he made the acquisition, I was peppering him with questions. Like, you need to get this cloud and he loves cloud, you know, he loves cloud. So he was smiling. He just wanted to say it, he wanted to just say it. And I think Red hat brings that operating kind of mindset where the clouds are just subsystems in the OS of the middleware, which is now software which is software defined business. And this kind of is the talk of your views. Now you have a podcast called "Art of Automation". We want to get that in there, for the folks watching. Search for the podcast, "Art of Automation". This is the stories that you tell. Tell us some stories, from this phenomena. What's the impact of automation for the holistic picture? >> Well, it starts with a lot of, I guess it starts with customers. The stories start with the customer. So we're hearing from customers that AI and automation is where they're investing in 2021. For all the reasons we briefly mentioned, and IBM has a lot to offer there. So we've made AI powered automation a priority. But John, in the pursuit of making it a priority, I've started talking with many of our subject matter experts and was floored by their knowledge, their energy, their passion, and their stories. And I said, we can't keep this to ourselves. We can't keep this locked away. We have to share it. We have to let it out. So basically this is what started the podcast around that. And since then, we've had many industry luminaries from IBM and outside. Starting with customers. We had Klaus Jensen who is the CIO of Memorial Clones Kettering Hospital to talk about automation in healthcare. And he shared great stories. You need to listen to them, about automation is not going to take the place of doctors. But automation will help better read x-rays and look at those shades of gray on the x-ray and interpret it much better than we can. And be able to ingest all of the up-to-date medical research to provide pointers and make connections that the human may not be able to do in that moment. So the two working together are better than any individual. Carol Polson recently joined me to talk, and she's the CIO for Cooperators, to talk about automation and insurance. And she had some great stories too. So John, with that, a bunch of IBM, great IBM fellows like Rama Akkiraju, who is one of Forbes top 20 women in AI research. Talking about AI ops. And also Ruchir Puri talking, and Ruchir has been working on Watson since jeopardy to tell stories about ultimately now how we're teaching AI to code and all the modern programming languages. And really automating application modernization and the like. Four keyed episodes in, we have those under our belt. About 6,000 downloads so far. So it's coming along pretty well. Thanks for asking, John. >> The key is you're a content creator now, as well as a fellow. And this is the democratization, as we say direct to audience, share those stories. Also here, I think you released an ebook. Tell us a little quickly about that. We've got one minute left, give a quick plug for the ebook. >> The book echoes the podcast. Chapters relate to the episodes of the book. We're dropping the first five chapters plus forward for free on the IBM website. Other chapters will become available and drop as they become available. The book makes the content searchable on the internet. We go into more detail with advice on how to get started. You get to hear the topics and the voice of those subject matter experts. And I really suggest you go out and check it out. >> All right, Jerry Cuomo. IBM fellow VP, CTO, IBM automation. Also a content creator, podcast "Art of Automation." Jerry, we're going to list it out on our Silicon angle and our cube sites, gets you some extra love on that. Love the podcast, love the focus on sharing from experts in the field. Thanks for coming on. >> Yeah. Thank you so much for having me again, John. >> Okay, I'm John Furrier with theCUBE. Here for IBM Think 2021. Thanks for watching.

Published Date : Apr 15 2021

SUMMARY :

Brought to you by IBM. Good to see you Thank you. for the folks that may not know you, in Yorktown at the dawn of the internet. a lot of the concepts and changing the landscape and moving the creativity all the time to drive. Kind of connects the dots a little bit of the core element of that This is the stories that you tell. and she's the CIO for Cooperators, give a quick plug for the ebook. and the voice of those from experts in the field. for having me again, John. Thanks for watching.

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Jerry Cuomo, IBM | IBM Think 2021


 

>>from around the globe. It's the >>cube >>With digital coverage of IBM think 2021 brought to you by IBM. Hello and welcome back to the cubes coverage of IBM Think 2021 virtual. I'm john for a year host of the cube. We're virtual this year in real life. Soon, right around the corner as we come out of code, we've got a great guest cube alumni jerry, cuomo IBM fellow V P C T O for IBM automation jerry, Great to see you uh nonsense got almost since the early days of the cube. Good to see you, >>john thrilled to be back again. Thank you >>what I love about our conversations. One is your super technical, you've got patents under your belt during the cutting edge. You've been involved in web services and web technologies for a long, long time. You constantly riding the wave and also your creator of a great podcast called the art of automation, which is the subject of this discussion as automation becomes central in cloud operations and hybrid cloud, which is the main theme of this event this year and the industry so great to see you. Uh First team is a little background for the folks that may not know you about your history with IBM and who you are. >>Yeah, so thanks john, So I'm I'm jerry Carrillo, I've been with IBM for about three decades and I started my career at IBM research in Yorktown at the dawn of the internet and I've been incredibly fortunate, as you mentioned to be on the forefront of many technology trends over the last three decades. Internet software middleware, including being one of the founding fathers of web sphere software, uh I recently helped launch the IBM Blockchain initiative and now all about aI powered automation, which actually brings me back to my roots of studying AI and graduate school. So it's kind of come full circle for me, you know, really you know, enjoying the topic. >>You know, these funny, you mentioned aI in graduate school, I was really kind of into a I when I was an undergraduate and get a masters degree in computer science, I kind of went the NBA route. But if you think about what was going on in the eighties during those systems times, a lot of the concepts of systems programming and cloud operations kind of gel well together. So you've got this confluence of computer science and engineering A. K A. Now devops sec cops coming together. This is actually a really unique time to bring back the best of the best concepts, whether it's A I and systems and computer science and engineering into the automation. Could you share your view on this because you're in a unique position, you've been there, done that now. You're on the cutting edge with your thoughts. >>Yeah, absolutely, john And just when you think of automation and time, automation is not new, literally, if you go into Wikipedia and you look up automation, you see patents and references to like steam engine regulators at the dawn of the industrial era. Right? So automation has been around and and in the simplest form automation, whether it was back then, um whether it was in the 80s or today, it's about applying technology and that that performs, that uses like technology software to perform tasks that were once exclusively done by us humans. Right? So, but now what we're seeing is a I coming into the picture and and changing the landscape in an interesting way. But I think at its essence, you know, automation is this two step dance of both eliminating repetitive, mundane tasks. That helped reduce errors and free up our time. So we get back the gift of time but also helps. It's not about taking jobs away at that point, as I said, it's a two step dance, that's step one. But if you stop there, you're not getting the full value. Step two is to augment our skills right? And and to use automation to help augment our skills and we get speed, we get quality, we get lower costs, we get improved user experience. So whether it was back in the steam engine times or today with a I automation is evolving with technology >>and it's interesting to its you know, as a student of the history of the computer industry as you are and now a creator with your podcast which we'll get to in a second, you're starting to see the intersection of these concepts are not bespoke as much as they used to be. You got transformation. Digital, transformation and innovation are connected and scale. If you think about those three concepts they don't stand alone anymore. They can stand alone but they work better together transformation. And is the innovation innovation provides cloud scale. So if you think about automation, automation is powering this dynamic of taking all that undifferentiated heavy lifting and moving the creativity and the skill set into higher integrated areas. Can you share >>your john Yeah no right on there when you talk about transformation, jeez look around us, the pandemic has made transformation and specifically digital transformation the default so everything is digital. You know whether it's ordering a pizza, you know visiting a doctor through telemedicine or or this zoom webex based workplace that we live in. But picture of telemedicine environment right? Talking about transformation and going digital With 10 x more users. They can't hire 10 x more support staff and think about it I forgot my password. Um Does does this work on my version of the Apple iphone or all of that kind of stuff? So their support desks or lit up? Right. So uh as they scale digitally automation is the relief that that comes into play which is which is just in time. Right? So the digital transformation needs automation and john I think about it like this um businesses like cars are have become computers right? So they are programmable. So automation software just like in the cars it makes you know the car self driving? I think about the Tesla model three which I recently test drove. Um so with this digital acceleration digital opens the door for automation And now we can use about a self driving business. We can use about uh maybe that's step one, right? That's the um remove repetitive work, but maybe we can actually augment business to have an autopilot so it doesn't eat us there all the time to drive. And that's the scale that you talked about. That's the scale we need. So automation is really like the peanut butter and chocolate Digital is the peanut butter, automation is the chocolate. They go well together and they produce amazing tastes. >>You know, that's a really, that's a really interesting insight and I will just put an exclamation point on that because you mentioned self driving business, you're implying, you said the computer, the business is a computer. So if you just just think about that mind blowing concept for a second, if it's a computer, what's the operating system and what's the suite of applications that are on top of it? So, Okay, let's go in the old days at a Windows machine and you had office, which is a system software, applications, software construct. Okay, If you map that to the entire company, you're talking about Red hat and IBM kind of come working together. Kind of connects the dots a little bit on what Red Hackett because they're not bring system company. So if hybrid cloud is the system mm hybrid, then you got the applications suite is all software for the That's >>right. That's right. And if you, you know, if you listen to anything these days about what IBM stands words, hybrid cloud and and think red hat as as, you know, kind of the core element of that with open shift in a I right. And both of those really matter in terms of automation and maybe I'll come back to the hybrid cloud and red hat thing in a second. Let's just talk about you know Watson and Ai, you know, which is the application and you mentioned scale, which I'm so glad you did. You know a I could help scale automation. And the trick is is that ai automation sometimes gets stuck right? It gets stuck when it's working with data that is noisy or unstructured. Right? So there's a lot of structured data in your organization and it it with that we can breeze through automation. But if there is more ambiguous data unstructured noisy, you need a human in the loop. And when you get a human in the loop, it slows things down. So what a I can start to do a I. And its subordinates, machine learning, natural language processing, computer vision. We can start to make sense of both unstructured and structured data together and we can make a big deal going forward. Right? So that's that's the way I part you mentioned Red hat and and hybrid cloud part. We'll think about it this way. When you shop, how many stores do you don't just shop in one store? Right. You you go to specialty stores to pick up that special uh ketchup, I don't know or must store and maybe do shopping another store, customers using clouds john aren't very different. You know, they have their specialty places to go. Maybe they're going to be running workloads and google involving search and a I related to search, right? And they're going to be using other clouds for more specialty things. Right? So from that perspective, that's a view of hybrid, you know, customers today, you know, take that shopping analogy, they're going to be using sales force or service Now, IBM cloud, they have a private cloud, right? So, when you think about automating that world, All right. It's the real world. It's how we shop, whether it's for groceries or for cloud, right? So the hybrid cloud is a reality. Um and how do you make sense of a high of that? Right, Because when when an average customer has five clouds, How do you deal with five things? Right. How do you make it easy normalize? And that's what red hat really >>does. It's interesting. I just just share with you the and I interviewed Arvin um who is now the ceo of IBM when he was at Red Hat some in 2019 in SAn Francisco before he made the acquisition here that I was, I was peppered with questions like you know, you need to get this cloud and he loves cloud, you know, he loves clouds. So so he was smiling, he just wanted to say it, I wanted to just say it and I think Red Hat brings that operating kind of mindset where the clouds are just subsystems in the Os >>yes of the middle >>where which is now software which is software to find business. And this kind of is the talk of your, your your views. Now you have a podcast called Art of automation. Want to get that in there for the folks watching uh search for the podcast, Art of automation. This is the stories that you tell. Tell us some stories from this phenomenon. What's the impact of automation for the holistic picture? >>Well, it starts with a lot of, I guess it starts with customers. The stories start with the customers. So we're hearing from customers that Ai and automation is where they're investing in 2021. Um for all the reasons we briefly mentioned and and IBM has a lot to offer there. So we've made a I powered automation of priority but john in the pursuit of making it a priority. I've started talking with many of our subject matter experts and was floored by their knowledge, their energy, their passion and their stories. And I said we can't keep this to ourselves, we can't keep this locked away, we have to share it, we have to let it out. So, so basically this is what started the podcast around that. And since then we've had many industry luminaries from IBM and outside, starting with customers, we had claus Jensen who is the ceo of memorial clones Kettering hospital to talk about automation and health care. And he shared great stories. You need to listen to them about. Automation is not going to take the place of doctors, but automation will help better read um x rays and look at those shades of gray on the X ray and interpret it much better than we can and be able to ingest all of the up to date medical research to provide pointers and make connections that the human may not be able to do in that moment. Right. So the two working together or better than any individual carol Poulsen recently joined me to talk and she's the C. I. O. For cooperators to talk about automation and insurance. And she had some great stories to uh so john with that a bunch of IBM great IBM fellows like Rama Agra jew, who is one of Forbes top 20 women in AI research, talking about Ai ops and also Russia near pori talking and Russia has been working on Watson since jeopardy to tell stories about ultimately now how we're teaching ai to code and all the modern programming languages and really automating application modernization and the like uh, 14 episodes in we have those under our belt, About 6000 downloads so far. So it's it's coming along pretty well. Thanks. >>Thanks for being done. Yeah. The key is your your content creator now as well as a fellow and this is the democratization, as we say, direct to audience, share those stories also here. And thank you released an e book. Tell us a little quickly about that. We've got one minute left, give a quick plug. >>The book echoes the podcast chapters relate to the, to the episodes of the book. We're dropping the first five chapters plus forward for free on the IBM website. Other chapters will become available um, and drop as they become available. The book makes the content searchable on the internet. We go into more detail with advice on how to get started. You get to hear the topics and the voice of those subject matter experts and uh I really, you know, suggest you go out and check it out. >>Alright, jerry, cuomo IBM fellow VPC T IBM automation um also a content creator podcast, art of automation, jerry. We're gonna lift it listed on our silicon angle and our cube sites. Get you some extra love on that. Love the podcast. Love the focus on sharing from experts in the field. Thanks for coming on. >>Thank you so much for having me again, john >>Okay. I'm John Fryer with the Cube here for IBM think 2021. Thanks for watching.

Published Date : Apr 12 2021

SUMMARY :

It's the With digital coverage of IBM think 2021 brought to you by IBM. Thank you You constantly riding the wave and also your creator of dawn of the internet and I've been incredibly fortunate, as you mentioned to be on the forefront of many You're on the cutting edge with your thoughts. So automation has been around and and in the simplest and it's interesting to its you know, as a student of the history of the computer industry as you are and now And that's the scale that you talked about. So, Okay, let's go in the old days at a Windows machine and you had office, which is a system software, So that's that's the way I part you mentioned Red hat and and hybrid cloud before he made the acquisition here that I was, I was peppered with questions like you know, you need to get this cloud and This is the stories that you tell. and make connections that the human may not be able to do in that moment. And thank you released an e book. The book echoes the podcast chapters relate to the, Love the focus on sharing from experts in the field. Thanks for watching.

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3 3 Adminstering Analytics v4 TRT 20m 23s


 

>>Yeah. >>All right. Welcome back to our third session, which is all about administering analytics at Global Scale. We're gonna be discussing how you can implement security data compliance and governance across the globe at for large numbers of users to ensure thoughts. What is open for everyone across your organization? So coming right up is Cheryl Zang, who is a senior director of product management of Thought spot, and Kendrick. He threw the sports sports director of Systems Engineering. So, Cheryl and Kendrick, the floor is yours. >>Thank you, Tina, for the introduction. So let's talk about analytics scale on. Let's understand what that is. It's really three components. It's the access to not only data but its technology, and we start looking at the intersection of that is the value that you get as an organization. When you start thinking about analytics scale, a lot of times we think of analysts at scale and we look at the cloud as the A seven m for it, and that's a That's an accurate statement because people are moving towards the cloud for a variety of reasons. And if you think about what's been driving, it has been the applications like Salesforce, Forcados, Mongo, DB, among others. And it's actually part of where we're seeing our market go where 64% of the company's air planning to move their analytics to the cloud. And if you think of stock spotted specifically, we see that vast majority of our customers are already in the cloud with one of the Big Four Cloud Data warehouses, or they're evaluated. And what we found, though, is that even though companies are moving their analytics to the cloud, we have not solved. The problem of accessing the data is a matter of fact. Our customers. They're telling us that 10 to 25% of that data warehouse that they're leveraging, they've moved and I'm utilizing. And if you look at in General, Forrester says that 60 to 73% of data that you have is not being leveraged, and if we think about why you go through, you have this process of taking enterprise data, moving it into these cubes and aggregates and building these reports dashboards. And there's this bottleneck typically of that be I to and at the end of the day, the people that are getting that data on the right hand side or on Lee. Anywhere from 20 to 30% of the population when companies want to be data driven is 20 to 30% of the population. Really what you're looking for now it's something north of that. And if you think of Cloud data, warehouse is being the the process and you bring Cloud Data Warehouse and it's still within the same framework. You know? Why invest? Why invest and truly not fix the problem? And if you take that out and your leverage okay, you don't necessarily have the You could go directly against the warehouse, but you're still not solving the reports and dashboards. Why investing truly not scale? It's the three pillars. It's technology, it's data, and it's a accessibility. So if we look at analytics at scale, it truly is being able to get to that north of the 20 to 30% have that be I team become enablers, often organization. Have them be ableto work with the data in the Cloud Data warehouse and allow the cells marking finding supplies and then hr get direct access to that. Ask their own questions to be able to leverage that to be able to do that. You really have to look at your modern data architecture and figure out where you are in this maturity, and then they'll be able to build that out. So you look at this from the left to right and sources. It's ingestion transformation. It's the storage that the technology brains e. It's the data from a historical predictive perspective. And then it's the accessibility. So it's technology. It's data accessibility. And how do you build that? Well, if you look at for a thought to spot perspective, it truly is taking and driving and leveraging the cloud data warehouse architectures, interrogated, essay behind it. And then the accessibility is the search answers pen boards and embedded analytics. If you take that and extend it where you want to augment it, it's adding our partners from E T L R E L t. Perspective like al tricks talent Matile Ian Streaming data from data brings or if you wanna leverage your cloud, data warehouses of Data Lake and then leverage the Martin capability of your child data warehouse. The augmentation leveraging out through its data bricks and data robot. And that's where your data side of that pillar gets stronger, the technologies are enabling it. And then the accessibility from the output. This thought spot. Now, if you look at the hot spots, why and how do we make this technology accessible? What's the user experience we are? We allow an organization to go from 20 to 30% population, having access to data to what it means to be truly data driven by our users. That user experience is enabled by our ability to lead a person through the search process. There are search index and rankings. This is built for search for corporate data on top of the Cloud Data Warehouse. On top of the data that you need to be able to allow a person who doesn't understand analytics to get access to the data and the questions they need to answer, Arcuri Engine makes it simple for customers to take. Ask those questions and what you might think are not complex business questions. But they turn into complex queries in the back end that someone who typically needs to know that's that power user needs to know are very engine. Isolate that from an end user and allows them to ask that question and drive that query. And it's built on an architecture that allows us to change and adapt to the types of things. It's micro services architecture, that we've not only gone from a non grim system to our cloud offering, in a matter of of really true these 23 years. And it's amazing the reason why we can do that, do that and in a sense, future proof your investment. It's because of the way we've developed this. It's wild. First, it's Michael Services. It's able to drive. So what this architecture ER that we've talked about. We've seen different conversations of beyond its thought spot everywhere, which allows us to take that spot. One. Our ability to for search for search data for auto analyzed the Monitor with that govern security in the background and being able to leverage that not only internally but externally and then being able to take thought spot modeling language for that analysts and that person who just really good at creating and let them create these models that it could be deployed anywhere very, very quickly and then taking advantage off the Cloud Data warehouse or the technology that you have and really give you accessibility the technology that you need as well as the data that you need. That's what you need to be able to administer, uh, to take analytics at scale. So what I'm gonna do now is I'm gonna turn it over to Cheryl and she's gonna talk about administration in thought spot. Cheryl, >>thank you very much Can take. Today. I'm going to show you how you can administrator and manage South Spot for your organization >>covering >>streaming topics, the user management >>data management and >>also user adoption and performance monitoring. Let's jump into the demo. >>I think the Southport Application The Admin Council provides all the core functions needed for system level administration. Let's start with user management and authentication. With the user tab. You can add or delete a user, or you can modify the setting for an existing user. For example, user name, password email. Or you can add the user toe a different group with the group's tab. You can add or delete group, or you can manage the group setting. For example, Privileges associated with all the group members, for example, can administrate a soft spot can share data with all users or can manage data this can manage data privilege is very important. It grants a user the privileges to add data source added table and worksheet, manage data for different organizations or use cases without being an at me. There is also a field called Default Pin Board. You can select a set of PIN board that will be shown toe all of the users in that group on their homepage in terms off authentication. Currently, we support three different methods local active directory and samel By default. Local authentication is enabled and you can also choose to have several integration with an external identity provider. Currently, we support actor Ping Identity, Seaside Minor or a T. F. S. The third method is integration with active directory. You can configure integration with L DAP through active directory, allowing you to authenticate users against an elder up server. Once the users and groups are added to the system, we can share pin board wisdom or they can search to ask and answer their own questions. To create a searchable data, we first need to connect to our data warehouses with embraced. You can directly query the data as it exists in the data warehouse without having to move or transfer the data. In this page, you can add a connection to any off the six supported data warehouses. Today we will be focusing on the administrative aspect off the data management. So I will close the tap here and we will be using the connections that are already being set up. Under the Data Objects tab, we can see all of the tables from the connections. Sometimes there are a lot of tables, and it may be overwhelming for the administrator to manage the data as a best practice. We recommend using stickers toe organize your data sets here, we're going to select the Salesforce sticker. This will refined a list off tables coming from Salesforce only. This helps with data, lineage and the traceability because worksheets are curated data that's based on those tables. Let's take a look at this worksheet. Here we can see the joints between tables that created a schema. Once the data analyst created the table and worksheet, the data is searchable by end users. Let's go to search first, let's select the data source here. We can see all of the data that we have been granted access to see Let's choose the Salesforce sticker and we will see all of the tables and work ship that's available to us as a data source. Let's choose this worksheet as a data source. Now we're ready to search the search Insight can be saved either into a PIN board or an answer. Okay, it's important to know that the sticker actually persist with PIN board and answers. So when the user logging, they will be able to see all of the content that's available to them. Let's go to the Admin Council and check out the User Adoption Pin board. The User Adoption Pin board contains essential information about your soft spot users and their adoption off the platform. Here, you can see daily active user, weekly, active user and monthly active user. Count that in the last 30 days you can also see the total count off the pin board and answers that saved in the system. Here, you can see that unique count off users. Now. You can also find out the top 10 users in the last 30 days. The top 10 PIN board consumers and top 10 ad hoc searchers here, you can see that trending off weekly, active users, daily, active users and hourly active users over time. You can also get information about popular pin boards and user actions in the last one month. Now let's zoom in into this chart. With this chart, you can see weekly active users and how they're using soft spot. In this example, you can see 60% of the time people are doing at Hawk search. If you would like to see what people are searching, you can do a simple drill down on quarry tax. Here we can find out the most popular credit tax that's being used is number off the opportunities. At last, I would like to show you assistant performance Tracking PIN board that's available to the ad means this PIN board contains essential information about your soft spot. Instance performance You this pimple. To understand the query, Leighton see user traffic, how users are interacting with soft spot, most frequently loaded tables and so on. The last component toe scowling hundreds of users, is a great on boarding experience. A new feature we call Search Assist helps automate on boarding while ensuring new users have the foundation. They need to be successful on Day one, when new users logging for the first time, they're presented with personalized sample searches that are specific to their data set. In this example, someone in a sales organization would see questions like What were sales by product? Type in 2020. From there are guided step by step process helps introduce new users with search ensuring a successful on boarding experience. The search assist. The coach is a customized in product Walk through that uses your own data and your own business vocabulary to take your business users from unfamiliar to near fluent in minutes. Instead of showing the entire end user experience today, I will focus on the set up and administration side off the search assist. Search Assist is easy to set up at worksheet level with flexible options for multiple guided lessons. Using preview template, we help you create multiple learning path based on department or based on your business. Users needs to set up a learning path. You're simply feeling the template with relevant search examples while previewing what the end user will see and then increase the complexity with each additional question toe. Help your users progress >>in summary. It is easy to administrator user management, data management, management and the user adoption at scale Using soft spot Admin Council Back to you, Kendrick. >>Thank you, Cheryl. That was great. Appreciate the demo there. It's awesome. It's real life data, real life software. You know what? Enclosing here? I want to talk a little bit about what we've seen out in the marketplace and some of them when we're talking through prospects and customers, what they talk a little bit about. Well, I'm not quite area either. My data is not ready or I've got I don't have a file data warehouse. That's this process. In this thinking on, we have examples and three different examples. We have a company that actually had never I hadn't even thought about analytics at scale. We come in, we talked to them in less than a week. They're able to move their data thought spot and ask questions of the billion rose in less than a week now. We've also had customers that are early adoption. They're sticking their toes in the water around the technology, so they have a lot of data warehouse and they put some data at it, and with 11 minute within 11 minutes, we were able to search on a billion rows of their data. Now they're adding more data to combine to, to be able to work with. And then we have customers that are more mature in their process. Uh, they put large volumes of data within nine minutes. We're asking questions of their data, their business users air understanding. What's going on? A second question we get sometimes is my data is not clean. We'll talk Spot is very, very good at finding that type of data. If you take, you start moving and becomes an inner door process, and we can help with that again. Within a week, we could take data, get it into your system, start asking business questions of that and be ready to go. You know, I'm gonna turn it back to you and thank you for your time. >>Kendrick and Carol thank you for joining us today and bringing all of that amazing inside for our audience at home. Let's do a couple of stretches and then join us in a few minutes for our last session of the track. Insides for all about how Canadian Tire is delivering Korean making business outcomes would certainly not in a I. So you're there

Published Date : Dec 10 2020

SUMMARY :

We're gonna be discussing how you can implement security data compliance and governance across the globe Forrester says that 60 to 73% of data that you have is not I'm going to show you how you Let's jump into the demo. and it may be overwhelming for the administrator to manage the data as data management, management and the user adoption at scale Using soft spot Admin and thank you for your time. Kendrick and Carol thank you for joining us today and bringing all of that amazing inside for our audience at home.

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Unleash the Power of Your Cloud Data | Beyond.2020 Digital


 

>>Yeah, yeah. Welcome back to the third session in our building, A vibrant data ecosystem track. This session is unleash the power of your cloud data warehouse. So what comes after you've moved your data to the cloud in this session will explore White Enterprise Analytics is finally ready for the cloud, and we'll discuss how you can consume Enterprise Analytics in the very same way he would cloud services. We'll also explore where analytics meets cloud and see firsthand how thought spot is open for everyone. Let's get going. I'm happy to say we'll be hearing from two folks from thought spot today, Michael said Cassie, VP of strategic partnerships, and Vika Valentina, senior product marketing manager. And I'm very excited to welcome from our partner at AWS Gal Bar MIA, product engineering manager with Red Shift. We'll also be sharing a live demo of thought spot for BTC Marketing Analytics directly on Red Shift data. Gal, please kick us off. >>Thank you, Military. And thanks. The talks about team and everyone attending today for joining us. When we talk about data driven organizations, we hear that 85% of businesses want to be data driven. However, on Lee. 37% have been successful in We ask ourselves, Why is that and believe it or not, Ah, lot of customers tell us that they struggled with live in defining what being data driven it even means, and in particular aligning that definition between the business and the technology stakeholders. Let's talk a little bit. Let's look at our own definition. A data driven organization is an organization that harnesses data is an asset. The drive sustained innovation and create actionable insights. The super charge, the experience of their customers so they demand more. Let's focus on a few things here. One is data is an asset. Data is very much like a product needs to evolve sustained innovation. It's not just innovation innovation, it's sustained. We need to continuously innovate when it comes to data actionable insights. It's not just interesting insights these air actionable that the business can take and act upon, and obviously the actual experience we. Whether whether the customers are internal or external, we want them to request Mawr insights and as such, drive mawr innovation, and we call this the for the flywheel. We use the flywheel metaphor here where we created that data set. Okay, Our first product. Any focused on a specific use case? We build an initial NDP around that we provided with that with our customers, internal or external. They provide feedback, the request, more features. They want mawr insights that enables us to learn bringing more data and reach that actual data. And again we create MAWR insights. And as the flywheel spins faster, we improve on operational efficiencies, supporting greater data richness, and we reduce the cost of experimentation and legacy environments were never built for this kind of agility. In many cases, customers have struggled to keep momentum in their fleet, flywheel in particular around operational efficiency and experimentation. This is where Richie fits in and helps customer make the transition to a true data driven organization. Red Shift is the most widely used data warehouse with tens of thousands of customers. It allows you to analyze all your data. It is the only cloud data warehouse that sits, allows you to analyze data that sits in your data lake on Amazon, a street with no loading duplication or CTL required. It is also allows you to scale with the business with its hybrid architectures it also accelerates performance. It's a shared storage that provides the ability to scale toe unlimited concurrency. While the UN instant storage provides low late and say access to data it also provides three. Key asks that customers consistently tell us that matter the most when it comes to cost. One is usage based pricing Instead of license based pricing. Great value as you scale your data warehouse using, for example, reserved instances they can save up to 75% compared to on the mind demand prices. And as your data grows, infrequently accessed data can be stored. Cost effectively in S three encouraged through Amazon spectrum, and the third aspect is predictable. Month to month spend with no hitting charges and surprises. Unlike and unlike other cloud data warehouses, where you need premium versions for additional enterprise capabilities. Wretched spicing include building security compression and data transfer. >>Great Thanks. Scout um, eso. As you can see, everybody wins with the cloud data warehouses. Um, there's this evolution of movement of users and data and organizations to get value with these cloud data warehouses. And the key is the data has to be accessible by the users, and this data and the ability to make business decisions on the data. It ranges from users on the front line all the way up to the boardroom. So while we've seen this evolution to the Cloud Data Warehouse, as you can see from the statistic from Forrester, we're still struggling with how much of that data actually gets used for analytics. And so what is holding us back? One of the main reasons is old technology really trying to work with today's modern cloud data warehouses? They weren't built for it. So you run into issues of trying to do data replication, getting the data out of the cloud data warehouse. You can do analysis and then maintaining these middle layers of data so that you can access it quickly and get the answers you need. Another issue that's holding us back is this idea that you have to have your data in perfect shape with the perfect pipeline based on the exact dashboard unique. Um, this isn't true. Now, with Cloud data warehouse and the speed of important business data getting into those cloud data warehouses, you need a solution that allows you to access it right away without having everything to be perfect from the start, and I think this is a great opportunity for GAL and I have a little further discussion on what we're seeing in the marketplace. Um, one of the primary ones is like, What are the limiting factors, your Siegel of legacy technologies in the market when it comes to this cloud transformation we're talking about >>here? It's a great question, Michael and the variety of aspect when it comes to legacy, the other warehouses that are slowing down innovation for companies and businesses. I'll focus on 21 is performance right? We want faster insights. Companies want the ability to analyze MAWR data faster. And when it comes to on prem or legacy data warehouses, that's hard to achieve because the second aspect comes into display, which is the lack of flexibility, right. If you want to increase your capacity of your warehouse, you need to ensure request someone needs to go and bring an actual machine and install it and expand your data warehouse. When it comes to the cloud, it's literally a click of a button, which allows you to increase the capacity of your data warehouse and enable your internal and external users to perform analytics at scale and much faster. >>It falls right into the explanation you provided there, right as the speed of the data warehouses and the data gets faster and faster as it scales, older solutions aren't built toe leverage that, um, you know, they're either they're having to make technical, you know, technical cuts there, either looking at smaller amounts of data so that they can get to the data quicker. Um, or it's taking longer to get to the data when the data warehouse is ready, when it could just be live career to get the answers you need. And that's definitely an issue that we're seeing in the marketplace. I think the other one that you're looking at is things like governance, lineage, regulatory requirements. How is the cloud you know, making it easier? >>That's That's again an area where I think the cloud shines. Because AWS AWS scale allows significantly more investment in securing security policies and compliance, it allows customers. So, for example, Amazon redshift comes by default with suck 1 to 3 p. C. I. Aiso fared rampant HIPPA compliance, all of them out of the box and at our scale. We have the capacity to implement those by default for all of our customers and allow them to focus. Their very expensive, valuable ICTY resource is on actual applications that differentiate their business and transform the customer experience. >>That's a great point, gal. So we've talked about the, you know, limiting factors. Technology wise, we've mentioned things like governance. But what about the cultural aspect? Right? So what do you see? What do you see in team struggling in meeting? You know, their cloud data warehouse strategy today. >>And and that's true. One of the biggest challenges for large large organizations when they moved to the cloud is not about the technology. It's about people, process and culture, and we see differences between organizations that talk about moving to the cloud and ones that actually do it. And first of all, you wanna have senior leadership, drive and be aligned and committed to making the move to the cloud. But it's not just that you want. We see organizations sometimes Carol get paralyzed. If they can't figure out how to move each and every last work clothes, there's no need to boil the ocean, so we often work with organizations to find that iterative motion that relative process off identifying the use cases are date identifying workloads in migrating them one at a time and and through that allowed organization to grow its knowledge from a cloud perspective as well as adopt its tooling and learn about the new capabilities. >>And from an analytics perspective, we see the same right. You don't need a pixel perfect dashboard every single time to get value from your data. You don't need to wait until the data warehouse is perfect or the pipeline to the data warehouse is perfect. With today's technology, you should be able to look at the data in your cloud data warehouse immediately and get value from it. And that's the you know, that's that change that we're pushing and starting to see today. Thanks. God, that was That was really interesting. Um, you know, as we look through that, you know, this transformation we're seeing in analytics, um, isn't really that old? 20 years ago, data warehouses were primarily on Prem and the applications the B I tools used for analytics around them were on premise well, and so you saw things like applications like Salesforce. That live in the cloud. You start having to pull data from the cloud on Prem in order to do analytics with it. Um, you know, then we saw the shift about 10 years ago in the explosion of Cloud Data Warehouse Because of their scale, cost reduced, reduce shin reduction and speed. You know, we're seeing cloud data. Warehouses like Amazon Red Shift really take place, take hold of the marketplace and are the predominant ways of storing data moving forward. What we haven't seen is the B I tools catch up. And so when you have this new cloud data warehouse technology, you really need tools that were custom built for it to take advantage of it, to be able to query the cloud data warehouse directly and get results very quickly without having to worry about creating, you know, a middle layer of data or pipelines in order to manage it. And, you know, one company captures that really Well, um, chick fil A. I'm sure everybody has heard of is one of the largest food chains in America. And, you know, they made a huge investment in red shift and one of the purposes of that investment is they wanted to get access to the data mawr quickly, and they really wanted to give their business users, um, the ability to do some ad hoc analysis on the data that they were capturing. They found that with their older tools, the problems that they were finding was that all the data when they're trying to do this analysis was staying at the analyst level. So somebody needed to create a dashboard in order to share that data with a user. And if the user's requirements changed, the analysts were starting to become burdened with requests for changes and the time it took to reflect those changes. So they wanted to move to fought spot with embrace to connect to Red Shift so they could start giving business users that capability. Query the database right away. And with this, um, they were able to find, you know, very common things in in the supply chain analysis around the ability to figure out what store should get, what product that was selling better. The other part was they didn't have to wait for the data to get settled into some sort of repository or second level database. They were able to query it quickly. And then with that, they're able to make changes right in the red shift database that were then reflected to customers and the business users right away. So what they found from this is by adopting thought spot, they were actually able to arm business users with the ability to make decisions very quickly. And they cleared up the backlog that they were having and the delay with their analysts. And they're also putting their analysts toe work on different projects where they could get better value from. So when you look at the way we work with a cloud data warehouse, um, you have to think of thoughts about embrace as the tool that access that layer. The perfect analytic partner for the Cloud Data Warehouse. We will do the live query for the business user. You don't need to know how to script and sequel, um Thio access, you know, red shift. You can type the question that you want the answer to and thought spot will take care of that query. We will do the indexing so that the results come back faster for you and we will also do the analysis on. This is one of the things I wanted to cover, which is our spot i. Q. This is new for our ability to use this with embrace and our partners at Red Shift is now. We can give you the ability to do auto analysis to look at things like leading indicators, trends and anomalies. So to put this in perspective amount imagine somebody was doing forecasting for you know Q three in the western region. And they looked at how their stores were doing. And they saw that, you know, one store was performing well, Spot like, you might be able to look at that analysis and see if there's a leading product that is underperforming based on perhaps the last few quarters of data. And bring that up to the business user for analysis right away. They don't need to have to figure that out. And, um, you know, slice and dice to find that issue on their own. And then finally, all the work you do in data management and governance in your cloud data warehouse gets reflected in the results in embrace right away. So I've done a lot of talking about embrace, and I could do more, but I think it would be far better toe. Have Vika actually show you how the product works, Vika. >>Thanks, Michael. We learned a lot today about the power of leveraging your red shift data and thought spot. But now let me show you how it works. The coronavirus pandemic has presented extraordinary challenges for many businesses, and some industries have fared better than others. One industry that seems to weather the storm pretty well actually is streaming media. So companies like Netflix and who Lou. And in this demo, we're going to be looking at data from B to C marketing efforts. First streaming media company in 2020 lately, we've been running campaigns for comedy, drama, kids and family and reality content. Each of our campaigns last four weeks, and they're staggered on a weekly basis. Therefore, we always have four campaigns running, and we can focus on one campaign launch per >>week, >>and today we'll be digging into how our campaigns are performing. We'll be looking at things like impressions, conversions and users demographic data. So let's go ahead and look at that data. We'll see what we can learn from what's happened this year so far, and how we can apply those learnings to future decision making. As you can already see on the thoughts about homepage, I've created a few pin boards that I use for reporting purposes. The homepage also includes what others on my team and I have been looking at most recently. Now, before we dive into a search, will first take a look at how to make a direct connection to the customer database and red shift to save time. I've already pre built the connection Red Shift, but I'll show you how easy it is to make that connection in just three steps. So first we give the connection name and we select our connection type and was on red Shift. Then we enter our red shift credentials, and finally, we select the tables that we want to use Great now ready to start searching. So let's start in this data to get a better idea of how our marketing efforts have been affected either positively or negatively by this really challenging situation. When we think of ad based online marketing campaigns, we think of impressions, clicks and conversions. Let's >>look at those >>on a daily basis for our purposes. So all this data is available to us in Thought spot, and we can easily you search to create a nice line chart like this that shows US trends over the last few months and based on experience. We understand that we're going to have more clicks than impressions and more impressions and conversions. If we started the chart for a minute, we could see that while impressions appear to be pretty steady over the course of the year, clicks and especially conversions both get a nice boost in mid to late March, right around the time that pandemic related policies were being implemented. So right off the bat, we found something interesting, and we can come back to this now. There are few metrics that we're gonna focus on as we analyze our marketing data. Our overall goal is obviously to drive conversions, meaning that we bring new users into our streaming service. And in order to get a visitor to sign up in the first place, we need them to get into our sign up page. A compelling campaign is going to generate clicks, so if someone is interested in our ad, they're more likely to click on it, so we'll search for Click through Rape 5% and we'll look this up by campaign name. Now even compare all the campaigns that we've launched this year to see which have been most effective and bring visitors star site. And I mentioned earlier that we have four different types of campaign content, each one aligned with one of our most popular genres. So by adding campaign content, yeah, >>and I >>just want to see the top 10. I could limit my church. Just these top 10 campaigns automatically sorted by click through rate and assigned a color for each category so we could see right away that comedy and drama each of three of the top 10 campaigns by click through rate reality is, too, including the top spot and kids and family makes one appearance as well. Without spot. We know that any non technical user can ask a question and get an answer. They can explore the answer and ask another question. When you get an answer that you want to share, keep an eye on moving forward, you pin the answer to pin board. So the BBC Marketing Campaign Statistics PIN board gives us a solid overview of our campaign related activities and metrics throughout 2020. The visuals here keep us up to date on click through rate and cost per click, but also another really important metrics that conversions or cost proposition. Now it's important to our business that we evaluate the effectiveness of our spending. Let's do another search. We're going to look at how many new customers were getting so conversions and the price cost per acquisition that we're spending to get each of these by the campaign contact category. So >>this is a >>really telling chart. We can basically see how much each new users costing us, based on the content that they see prior to signing up to the service. Drama and reality users are actually relatively expensive compared to those who joined based on comedy and kids and family content that they saw. And if all the genres kids and family is actually giving us the best bang for our marketing >>buck. >>And that's good news because the genres providing the best value are also providing the most customers. We mentioned earlier that we actually saw a sizable uptick in conversions as stay at home policies were implemented across much of the country. So we're gonna remove cost per acquisition, and we're gonna take a daily look how our campaign content has trended over the years so far. Eso By doing this now, we can see a comparison of the different genres daily. Some campaigns have been more successful than others. Obviously, for example, kids and family contact has always fared pretty well Azaz comedy. But as we moved into the stay at home area of the line chart, we really saw these two genres begin to separate from the rest. And even here in June, as some states started to reopen, we're seeing that they're still trending up, and we're also seeing reality start to catch up around that time. And while the first pin board that we looked at included all sorts of campaign metrics, this is another PIN board that we've created so solely to focus on conversions. So not only can we see which campaigns drug significant conversions, we could also dig into the demographics of new users, like which campaigns and what content brought users from different parts of the country or from different age groups. And all this is just a quick search away without spot search directly on a red shift. Data Mhm. All right, Thank you. And back to you, Michael. >>Great. Thanks, Vika. That was excellent. Um, so as you can see, you can very quickly go from zero to search with thought Spot, um, connected to any cloud data warehouse. And I think it's important to understand that we mentioned it before. Not everything has to be perfect. In your doubt, in your cloud data warehouse, um, you can use thought spot as your initial for your initial tool. It's for investigatory purposes, A Z you can see here with star, Gento, imax and anthem. And a lot of these cases we were looking at billions of rows of data within minutes. And as you as your data warehouse maturity grows, you can start to add more and more thoughts about users to leverage the data and get better analysis from it. So we hope that you've enjoyed what you see today and take the step to either do one of two things. We have a free trial of thoughts about cloud. If you go to the website that you see below and register, we can get you access the thought spots so you can start searching today. Another option, by contacting our team, is to do a zero to search workshop where 90 minutes will work with you to connect your data source and start to build some insights and exactly what you're trying to find for your business. Um thanks, everybody. I would especially like to thank golf from AWS for joining us on this today. We appreciate your participation, and I hope everybody enjoyed what they saw. I think we have a few questions now. >>Thank you, Vika, Gal and Michael. It's always exciting to see a live demo. I know that I'm one of those comedy numbers. We have just a few minutes left, but I would love to ask a couple of last questions Before we go. Michael will give you the first question. Do I need to have all of my data cleaned and ready in my cloud data warehouse before I begin with thought spot? >>That's a great question, Mallory. No, you don't. You can really start using thought spot for search right away and start getting analysis and start understanding the data through the automatic search analysis and the way that we query the data and we've seen customers do that. Chick fil a example that we talked about earlier is where they were able to use thoughts bought to notice an anomaly in the Cloud Data Warehouse linking between product and store. They were able to fix that very quickly. Then that gets reflected across all of the users because our product queries the Cloud Data Warehouse directly so you can get started right away without it having to be perfect. And >>that's awesome. And gal will leave a fun one for you. What can we look forward to from Amazon Red Shift next year? >>That's a great question. And you know, the team has been innovating extremely fast. We released more than 200 features in the last year and a half, and we continue innovating. Um, one thing that stands out is aqua, which is a innovative new technology. Um, in fact, lovely stands for Advanced Square Accelerator, and it allows customers to achieve performance that up to 10 times faster, uh, than what they've seen really outstanding and and the way we've achieved that is through a shift in paradigm in the actual technological implementation section. Uh, aqua is a new distributed and hardware accelerated processing layer, which effectively allows us to push down operations analytics operations like compression, encryption, filtering and aggregations to the storage there layer and allow the aqua nodes that are built with custom. AWS designed analytics processors to perform these operations faster than traditional soup use. And we no longer need to bring, you know, scan the data and bring it all the way to the computational notes were able to apply these these predicates filtering and encourage encryption and compression and aggregations at the storage level. And likewise is going to be available for every are a three, um, customer out of the box with no changes to come. So I apologize for being getting out a little bit, but this is really exciting. >>No, that's why we invited you. Call. Thank you on. Thank you. Also to Michael and Vika. That was excellent. We really appreciate it. For all of you tuning in at home. The final session of this track is coming up shortly. You aren't gonna want to miss it. We're gonna end strong, come back and hear directly from our customer a T mobile on how T Mobile is building a data driven organization with thought spot in which >>pro, It's >>up next, see you then.

Published Date : Dec 10 2020

SUMMARY :

is finally ready for the cloud, and we'll discuss how you can that provides the ability to scale toe unlimited concurrency. to the Cloud Data Warehouse, as you can see from the statistic from Forrester, which allows you to increase the capacity of your data warehouse and enable your they're either they're having to make technical, you know, technical cuts there, We have the capacity So what do you see? And first of all, you wanna have senior leadership, drive and And that's the you know, that's that change that And in this demo, we're going to be looking at data from B to C marketing efforts. I've already pre built the connection Red Shift, but I'll show you how easy it is to make that connection in just three all this data is available to us in Thought spot, and we can easily you search to create a nice line chart like this that Now it's important to our business that we evaluate the effectiveness of our spending. And if all the genres kids and family is actually giving us the best bang for our marketing And that's good news because the genres providing the best value are also providing the most customers. And as you as your Do I need to have all of my data cleaned the Cloud Data Warehouse directly so you can get started right away without it having to be perfect. forward to from Amazon Red Shift next year? And you know, the team has been innovating extremely fast. For all of you tuning in at home.

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Sanjay Poonen, VMware | VMworld 2020


 

>>from around the globe. It's the Cube with digital coverage of VM World 2020 brought to you by VM Ware and its ecosystem partners. Hello and welcome back to the cubes. Virtual coverage of VM World 2020 Virtual I'm John for your host of the Cube, our 11th year covering V emeralds. Not in person. It's virtual. I'm with my coast, Dave. A lot, of course. Ah, guest has been on every year since the cubes existed. Sanjay Putin, who is now the chief operating officer for VM Ware Sanjay, Great to see you. It's our 11th years. Virtual. We're not in person. Usually high five are going around. But hey, virtual fist pump, >>virtual pissed bump to you, John and Dave, always a pleasure to talk to you. I give you more than a virtual pistol. Here's a virtual hug. >>Well, so >>great. Back at great. >>Great to have you on. First of all, a lot more people attending the emerald this year because it's virtual again, it doesn't have the face to face. It is a community and technical events, so people do value that face to face. Um, but it is virtually a ton of content, great guests. You guys have a great program here, Very customer centric. Kind of. The theme is, you know, unpredictable future eyes is really what it's all about. We've talked about covert you've been on before. What's going on in your perspective? What's the theme of your main talks? >>Ah, yeah. Thank you, John. It's always a pleasure to talk to you folks. We we felt as we thought, about how we could make this content dynamic. We always want to make it fresh. You know, a virtual show of this kind and program of this kind. We all are becoming experts at many Ted talks or ESPN. Whatever your favorite program is 60 minutes on becoming digital producers of content. So it has to be crisp, and everybody I think was doing this has found ways by which you reduce the content. You know, Pat and I would have normally given 90 minute keynotes on day one and then 90 minutes again on day two. So 180 minutes worth of content were reduced that now into something that is that entire 180 minutes in something that is but 60 minutes. You you get a chance to use as you've seen from the keynote an incredible, incredible, you know, packed array of both announcements from Pat myself. So we really thought about how we could organize this in a way where the content was clear, crisp and compelling. Thekla's piece of it needed also be concise, but then supplemented with hundreds of sessions that were as often as possible, made it a goal that if you're gonna do a break out session that has to be incorporate or lead with the customer, so you'll see not just that we have some incredible sea level speakers from customers that have featured in in our pattern, Mikey notes like John Donahoe, CEO of Nike or Lorry beer C I, a global sea of JPMorgan Chase partner Baba, who is CEO of Zuma Jensen Wang, who is CEO of video. Incredible people. Then we also had some luminaries. We're gonna be talking in our vision track people like in the annuity. I mean, one of the most powerful women the world many years ranked by Fortune magazine, chairman, CEO Pepsi or Bryan Stevenson, the person who start in just mercy. If you watch that movie, he's a really key fighter for social justice and criminal. You know, reform and jails and the incarceration systems. And Malala made an appearance. Do I asked her personally, I got to know her and her dad's and she spoke two years ago. I asked her toe making appearance with us. So it's a really, really exciting until we get to do some creative stuff in terms of digital content this year. >>So on the product side and the momentum side, you have great decisions you guys have made in the past. We covered that with Pat Gelsinger, but the business performance has been very strong with VM. Where, uh, props to you guys, Where does this all tie together for in your mind? Because you have the transformation going on in a highly accelerated rate. You know, cov were not in person, but Cove in 19 has proven, uh, customers that they have to move faster. It's a highly accelerated world, a lot. Lots changing. Multi cloud has been on the radar. You got security. All the things you guys are doing, you got the AI announcements that have been pumping. Thean video thing was pretty solid. That project Monterey. What does the customer walk away from this year and and with VM where? What is the main theme? What what's their call to action? What's what do they need to be doing? >>I think there's sort of three things we would encourage customers to really think about. Number one is, as they think about everything in infrastructure, serves APS as they think about their APS. We want them to really push the frontier of how they modernize their athletic applications. And we think that whole initiative off how you modernized applications driven by containers. You know, 20 years ago when I was a developer coming out of college C, C plus, plus Java and then emerge, these companies have worked on J two ee frameworks. Web Logic, Be Aware logic and IBM Web Street. It made the development off. Whatever is e commerce applications of portals? Whatever was in the late nineties, early two thousands much, much easier. That entire world has gotten even easier and much more Micro service based now with containers. We've been talking about kubernetes for a while, but now we've become the leading enterprise, contain a platform making some incredible investments, but we want to not just broaden this platform. We simplified. It is You've heard everything in the end. What works in threes, right? It's sort of like almost t shirt sizing small, medium, large. So we now have tens Ooh, in the standard. The advanced the enterprise editions with lots of packaging behind that. That makes it a very broad and deep platform. We also have a basic version of it. So in some sense it's sort of like an extra small. In addition to the small medium large so tends to and everything around at modernization, I think would be message number one number two alongside modernization. You're also thinking about migration of your workloads and the breadth and depth of, um, er Cloud Foundation now of being able to really solve, not just use cases, you are traditionally done, but also new ai use cases. Was the reason Jensen and us kind of partner that, and I mean what a great company and video has become. You know, the king maker of these ai driven applications? Why not run those AI applications on the best infrastructure on the planet? Remember, that's a coming together of both of our platforms to help customers. You know automotive banking fraud detection is a number of AI use cases that now get our best and we want it. And the same thing then applies to Project Monterey, which takes the B c f e m A Cloud Foundation proposition to smart Knicks on Dell, HP Lenovo are embracing the in video Intel's and Pen Sandoz in that smart make architectural, however, that so that entire world of multi cloud being operative Phobia Macleod Foundation on Prem and all of its extended use cases like AI or Smart Knicks or Edge, but then also into the AWS Azure, Google Multi Cloud world. We obviously had a preferred relationship with Amazon that's going incredibly well, but you also saw some announcements last week from, uh, Microsoft Azure about azure BMR solutions at their conference ignite. So we feel very good about the migration opportunity alongside of modernization on the third priority, gentlemen would be security. It's obviously a topic that I most recently taken uninterested in my day job is CEO of the company running the front office customer facing revenue functions by night job by Joe Coffin has been driving. The security strategy for the company has been incredibly enlightening to talk, to see SOS and drive this intrinsic security or zero trust from the network to end point and workload and cloud security. And we made some exciting announcements there around bringing together MAWR capabilities with NSX and Z scaler and a problem black and workload security. And of course, Lassiter wouldn't cover all of this. But I would say if I was a attendee of the conference those the three things I want them to take away what BMR is doing in the future of APS what you're doing, the future of a multi cloud world and how we're making security relevant for distributed workforce. >>I know David >>so much to talk about here, Sanjay. So, uh, talk about modern APS? That's one of the five franchise platforms VM Ware has a history of going from, you know, Challenger toe dominant player. You saw that with end user computing, and there's many, many other examples, so you are clearly one of the top, you know. Let's call it five or six platforms out there. We know what those are, uh, and but critical to that modern APS. Focus is developers, and I think it's fair to say that that's not your wheelhouse today, but you're making moves there. You agree that that is, that is a critical part of modern APS, and you update us on what you're doing for that community to really take a leadership position there. >>Yeah, no, I think it's a very good point, David. We way seek to constantly say humble and hungry. There's never any assumption from us that VM Ware is completely earned anyplace off rightful leadership until we get thousands, tens of thousands. You know, we have a half a million customers running on our virtualization sets of products that have made us successful for 20 years 70 million virtual machines. But we have toe earn that right and containers, and I think there will be probably 10 times as many containers is their virtual machines. So if it took us 20 years to not just become the leader in in virtual machines but have 70 million virtual machines, I don't think it will be 20 years before there's a billion containers and we seek to be the leader in that platform. Now, why, Why VM Where and why do you think we can win in their long term. What are we doing with developers Number one? We do think there is a container capability independent of virtual machine. And that's what you know, this entire world of what hefty on pivotal brought to us on. You know, many of the hundreds of customers that are using what was formerly pivotal and FDR now what's called Tan Xue have I mean the the case. Studies of what those customers are doing are absolutely incredible. When I listen to them, you take Dick's sporting goods. I mean, they are building curbside, pick up a lot of the world. Now the pandemic is doing e commerce and curbside pick up people are going to the store, That's all based on Tan Xue. We've had companies within this sort of world of pandemic working on contact, tracing app. Some of the diagnostic tools built without they were the lab services and on the 10 zoo platform banks. Large banks are increasingly standardizing on a lot of their consumer facing or wealth management type of applications, anything that they're building rapidly on this container platform. So it's incredible the use cases I'm hearing public sector. The U. S. Air Force was talking about how they've done this. Many of them are not public about how they're modernizing dams, and I tend to learn the best from these vertical use case studies. I mean, I spend a significant part of my life is you know, it s a P and increasingly I want to help the company become a lot more vertical. Use case in banking, public sector, telco manufacturing, CPG retail top four or five where we're seeing a lot of recurrence of these. The Tan Xue portfolio actually brings us closest to almost that s a P type of dialogue because we're having an apse dialogue in the in the speak of an industry as opposed to bits and bytes Notice I haven't talked at all about kubernetes or containers. I'm talking about the business problem being solved in a retailer or a bank or public sector or whatever have you now from a developer audience, which was the second part of your question? Dave, you know, we talked about this, I think a year or two ago. We have five million developers today that we've been able to, you know, as bringing these acquisitions earn some audience with about two or three million from from the spring community and two or three million from the economic community. So think of those five million people who don't know us because of two acquisitions we don't. Obviously spring was inside Vienna where went out of pivotal and then came back. So we really have spent a lot of time with that community. A few weeks ago, we had spring one. You guys are aware of that? That conference record number of attendees okay, Registered, I think of all 40 or 50,000, which is, you know, much bigger than the physical event. And then a substantial number of them attended live physical. So we saw a great momentum out of spring one, and we're really going to take care of that, That that community base of developers as they care about Java Manami also doing really, really well. But then I think the rial audience it now has to come from us becoming part of the conversation. That coupon at AWS re invent at ignite not just the world, I mean via world is not gonna be the only place where infrastructure and developers come to. We're gonna have to be at other events which are very prominent and then have a developer marketplace. So it's gonna be a multiyear effort. We're okay with that. To grow that group of about five million developers that we today Kate or two on then I think there will be three or four other companies that also play very prominently to developers AWS, Microsoft and Google. And if we're one among those three or four companies and remembers including that list, we feel very good about our ability to be in a place where this is a shared community, takes a village to approach and an appeal to those developers. I think there will be one of those four companies that's doing this for many years to >>come. Santa, I got to get your take on. I love your reference to the Web days and how the development environment change and how the simplicity came along very relevant to how we're seeing this digital transformation. But I want to get your thoughts on how you guys were doing pre and now during and Post Cove it. You already had a complicated thing coming on. You had multi cloud. You guys were expanding your into end you had acquisitions, you mentioned a few of them. And then cove it hit. Okay, so now you have Everything is changing you got. He's got more complex city. You have more solutions, and then the customer psychology is change. You got to spectrums of customers, people trying to save their business because it's changed, their customer behavior has changed. And you have other customers that are doubling down because they have a tailwind from Cove it, whether it's a modern app, you know, coming like Zoom and others are doing well because of the environment. So you got your customers air in this in this in this, in this storm, you know, they're trying to save down, modernized or or or go faster. How are you guys changing? Because it's impacted how you sell. People are selling differently, how you implement and how you support customers, because you already had kind of the whole multi cloud going on with the modern APS. I get that, but Cove, it has changed things. How are you guys adopting and changing to meet the customer needs who are just trying to save their business on re factor or double down and continue >>John. Great question. I think I also talked about some of this in one of your previous digital events that you and I talked about. I mean, you go back to the last week of February 1st week of March, actually back up, even in January, my last trip on a plane. Ah, major trip outside this country was the World Economic Forum in Davos. And, you know, there were thousands of us packed into the small digits in Switzerland. I was sitting having dinner with Andy Jassy in a restaurant one night that day. Little did we know. A month later, everything would change on DWhite. We began to do in late February. Early March was first. Take care of employees. You always wanna have the pulse, check employees and be in touch with them. Because the health and safety of employees is much more important than the profits of, um, where you know. So we took care of that. Make sure that folks were taking care of older parents were in good place. We fortunately not lost anyone to death. Covert. We had some covert cases, but they've recovered on. This is an incredible pandemic that connects all of us in the human fabric. It has no separation off skin color or ethnicity or gender, a little bit of difference in people who are older, who might be more affected or prone to it. But we just have to, and it's taught me to be a significantly more empathetic. I began to do certain things that I didn't do before, but I felt was the right thing to do. For example, I've begun to do 25 30 minute calls with every one of my key countries. You know, as I know you, I run customer operations, all of the go to market field teams reporting to me on. I felt it was important for me to be showing up, not just in the big company meetings. We do that and big town halls where you know, some fractions. 30,000 people of VM ware attend, but, you know, go on, do a town hall for everybody in a virtual zoom session in Japan. But in their time zone. So 10 o'clock my time in the night, uh, then do one in China and Australia kind of almost travel around the world virtually, and it's not long calls 25 30 minutes, where 1st 10 or 15 minutes I'm sharing with them what I'm seeing across other countries, the world encouraging them to focus on a few priorities, which I'll talk about in a second and then listening to them for 10 15 minutes and be, uh and then the call on time or maybe even a little earlier, because every one of us is going to resume button going from call to call the call. We're tired of T. There's also mental, you know, fatigue that we've gotta worry about. Mental well, being long term. So that's one that I personally began to change. I began to also get energy because in the past, you know, I would travel to Europe or Asia. You know, 40 50%. My life has travel. It takes a day out of your life on either end, your jet lag. And then even when you get to a Tokyo or Beijing or to Bangalore or the London, getting between sites of these customers is like a 45 minute, sometimes in our commute. Now I'm able to do many of these 25 30 minute call, so I set myself a goal to talk to 1000 chief security officers. I know a lot of CEOs and CFOs from my times at S A P and VM ware, but I didn't know many security officers who often either work for a CEO or report directly to the legal counsel on accountable to the audit committee of the board. And I got a list of these 1,002,000 people we called email them. Man, I gotta tell you, people willing to talk to me just coming, you know, into this I'm about 500 into that. And it was role modeling to my teams that the top of the company is willing to spend as much time as possible. And I have probably gotten a lot more productive in customer conversations now than ever before. And then the final piece of your question, which is what do we tell the customer in terms about portfolio? So these were just more the practices that I was able to adapt during this time that have given me energy on dial, kind of get scared of two things from the portfolio perspective. I think we began to don't notice two things. One is Theo entire move of migration and modernization around the cloud. I describe that as you know, for example, moving to Amazon is a migration opportunity to azure modernization. Is that whole Tan Xue Eminem? Migration of modernization is highly relevant right now. In fact, taking more speed data center spending might be on hold on freeze as people kind of holding till depend, emmick or the GDP recovers. But migration of modernization is accelerating, so we wanna accelerate that part of our portfolio. One of the products we have a cloud on Amazon or Cloud Health or Tan Xue and maybe the other offerings for the other public dog. The second part about portfolio that we're seeing acceleration around is distributed workforce security work from home work from anywhere. And that's that combination off workspace, one for both endpoint management, virtual desktops, common black envelope loud and the announcements we've now made with Z scaler for, uh, distributed work for security or what the analysts called secure access. So message. That's beautiful because everyone working from home, even if they come back to the office, needs a very different model of security and were now becoming a leader in that area. of security. So these two parts of the portfolio you take the five franchise pillars and put them into these two buckets. We began to see momentum. And the final thing, I would say, Guys, just on a soft note. You know, I've had to just think about ways in which I balance work and family. It's just really easy. You know what, 67 months into this pandemic to burn out? Ah, now I've encouraged my team. We've got to think about this as a marathon, not a sprint. Do the personal things that you wanna do that will make your life better through this pandemic. That in practice is that you keep after it. I'll give you one example. I began biking with my kids and during the summer months were able to bike later. Even now in the fall, we're able to do that often, and I hope that's a practice I'm able to do much more often, even after the pandemic. So develop some activities with your family or with the people that you love the most that are seeing you a lot more and hopefully enjoying that time with them that you will keep even after this pandemic ends. >>So, Sanjay, I love that you're spending all this time with CSOs. I mean, I have a Well, maybe not not 1000 but dozens. And they're such smart people. They're really, you know, in the thick of things you mentioned, you know, your partnership with the scale ahead. Scott Stricklin on who is the C. C so of Wyndham? He was talking about the security club. But since the pandemic, there's really three waves. There's the cloud security, the identity, access management and endpoint security. And one of the things that CSOs will tell you is the lack of talent is their biggest challenge. And they're drowning in all these products. And so how should we think about your approach to security and potentially simplifying their lives? >>Yeah. You know, Dave, we talked about this, I think last year, maybe the year before, and what we were trying to do in security was really simplified because the security industry is like 5000 vendors, and it's like, you know, going to a doctor and she tells you to stay healthy. You gotta have 5000 tablets. You just cannot eat that many tablets you take you days, weeks, maybe a month to eat that many tablets. So ah, grand simplification has to happen where that health becomes part of your diet. You eat your proteins and vegetables, you drink your water, do your exercise. And the analogy and security is we cannot deploy dozens of agents and hundreds of alerts and many, many consoles. Uh, infrastructure players like us that have control points. We have 70 million virtual machines. We have 75 million virtual switches. We have, you know, tens of million's off workspace, one of carbon black endpoints that we manage and secure its incumbent enough to take security and making a lot more part of the infrastructure. Reduce the need for dozens and dozens of point tools. And with that comes a grand simplification of both the labor involved in learning all these tools. Andi, eventually also the cost of ownership off those particular tool. So that's one other thing we're seeking to do is increasingly be apart off that education off security professionals were both investing in ah, lot of off, you know, kind of threat protection research on many of our folks you know who are in a threat. Behavioral analytics, you know, kind of thread research. And people have come out of deep hacking experience with the government and others give back to the community and teaching classes. Um, in universities, there are a couple of non profits that are really investing in security, transfer education off CSOs and their teams were contributing to that from the standpoint off the ways in which we can give back both in time talent and also a treasure. So I think is we think about this. You're going to see us making this a long term play. We have a billion dollar security business today. There's not many companies that have, you know, a billion dollar plus of security is probably just two or three, and some of them have hit a wall in terms of their progress sport. We want to be one of the leaders in cybersecurity, and we think we need to do this both in building great product satisfying customers. But then also investing in the learning, the training enable remember, one of the things of B M worlds bright is thes hands on labs and all the training enable that happened at this event. So we will use both our platform. We in world in a variety of about the virtual environments to ensure that we get the best education of security to professional. >>So >>that's gonna be exciting, Because if you look at some of the evaluations of some of the pure plays I mean, you're a cloud security business growing a triple digits and, you know, you see some of these guys with, you know, $30 billion valuations, But I wanted to ask you about the market, E v m. Where used to be so simple Right now, you guys have expanded your tam dramatically. How are you thinking about, you know, the market opportunity? You've got your five franchise platforms. I know you're very disciplined about identifying markets, and then, you know, saying, Okay, now we're gonna go compete. But how do you look at the market and the market data? Give us the update there. >>Yeah, I think. Dave, listen, you know, I like davinci statement. You know, simplicity is the greatest form of sophistication, and I think you've touched on something that which is cos we get bigger. You know, I've had the great privilege of working for two great companies. s a P and B M where the bulk of my last 15 plus years And if something I've learned, you know, it's very easy. Both companies was to throw these TLS three letter acronyms, okay? And I use an acronym and describing the three letter acronyms like er or s ex. I mean, they're all acronyms and a new employee who comes to this company. You know, Carol Property, for example. We just hired her from Google. Is our CMO her first comments like, My goodness, there is a lot of off acronyms here. I've gotta you need a glossary? I had the same reaction when I joined B. M or seven years ago and had the same reaction when I joined the S A. P 15 years ago. Now, of course, two or three years into it, you learn everything and it becomes part of your speed. We have toe constantly. It's like an accordion like you expanded by making it mawr of luminous and deep. But as you do that it gets complex, you then have to simplify it. And that's the job of all of us leaders and I this year, just exemplifying that I don't have it perfect. One of the gifts I do have this communication being able to simplify things. I recorded a five minute video off our five franchise pill. It's just so that the casual person didn't know VM where it could understand on. Then, when I'm on your shore and when on with Jim Cramer and CNBC, I try to simplify, simplify, simplify, simplify because the more you can talk and analogies and pictures, the more the casual user. I mean, of course, and some other audiences. I'm talking to investors. Get it on. Then, Of course, as you go deeper, it should be like progressive layers or feeling of an onion. You can get deeper. It's not like the entire discussion with Sanjay Putin on my team is like, you know, empty suit. It's a superficial discussion. We could go deeper, but you don't have to begin the discussion in the bowels off that, and that's really what we don't do. And then the other part of your question was, how do we think about new markets? You know, we always start with Listen, you sort of core in contact our borough come sort of Jeffrey Moore, Andi in the Jeffrey more context. You think about things that you do really well and then ask yourself outside of that what the Jason sees that are closest to you, that your customers are asking you to advance into on that, either organically to partnerships or through acquisitions. I think John and I talked about in the previous dialogue about the framework of build partner and by, and we always think about it in that order. Where do we advance and any of the moves we've made six years ago, seven years ago and I joined the I felt VM are needed to make a move into mobile to really cement opposition in end user computing. And it took me some time to convince my peers and then the board that we should by Air One, which at that time was the biggest acquisition we've ever done. Okay. Similarly, I'm sure prior to me about Joe Tucci, Pat Nelson. We're thinking about nice here, and I'm moving to networking. Those were too big, inorganic moves. +78 years of Raghu was very involved in that. The decisions we moved to the make the move in the public cloud myself. Rgu pack very involved in the decision. Their toe partner with Amazon, the change and divest be cloud air and then invested in organic effort around what's become the Claudia. That's an organic effort that was an acquisition fast forward to last year. It took me a while to really Are you internally convinced people and then make the move off the second biggest acquisition we made in carbon black and endpoint security cement the security story that we're talking about? Rgu did a similar piece of good work around ad monetization to justify that pivotal needed to come back in. So but you could see all these pieces being adjacent to the core, right? And then you ask yourself, Is that context meaning we could leave it to a partner like you don't see us get into the hardware game we're partnering with. Obviously, the players like Dell and HP, Lenovo and the smart Knick players like Intel in video. In Pensando, you see that as part of the Project Monterey announcement. But the adjacent seas, for example, last year into app modernization up the stack and into security, which I'd say Maura's adjacent horizontal to us. We're now made a lot more logical. And as we then convince ourselves that we could do it, convince our board, make the move, We then have to go and tell our customers. Right? And this entire effort of talking to CSOs What am I doing is doing the same thing that I did to my board last year, simplified to 15 minutes and get thousands of them to understand it. Received feedback, improve it, invest further. And actually, some of the moves were now making this year around our partnership in distributed Workforce Security and Cloud Security and Z scaler. What we're announcing an XDR and Security Analytics. All of the big announcements of security of this conference came from what we heard last year between the last 12 months of my last year. Well, you know, keynote around security, and now, and I predict next year it'll be even further. That's how you advance the puck every year. >>Sanjay, I want to get your thoughts. So now we have a couple minutes left. But we did pull the audience and the community to get some questions for you, since it's virtually wanted to get some representation there. So I got three questions for you. First question, what comes after Cloud and number two is VM Ware security company. And three. What company had you wish you had acquired? >>Oh, my goodness. Okay, the third one eyes gonna be the turkey is one, I think. Listen, because I'm gonna give you my personal opinion, and some of it was probably predates me, so I could probably safely So do that. And maybe put the blame on Joe Tucci or somebody else is no longer here. But let me kind of give you the first two. What comes after cloud? I think clouds gonna be with us for a long time. First off this multi cloud world, you just look at the moment, um, that AWS and azure and the other clouds all have. It's incredible on I think this that multi cloud from phenomenon. But if there's an adapt ation of it, it's gonna be three forms of cloud. People are really only focus today in private public cloud. You have to remember the edge and Telco Cloud and this pendulum off the right balance of workloads between the data center called it a private cloud. The public cloud on one end and the telco edge on the other end. I think we're in a really good position for workloads to really swing between all three of those locations. Three other part that I think comes as a sequel to Cloud is cloud native. All of the capabilities a serverless functions but also containers that you know. Obviously the one could think of that a sister topics to cloud but the entire world of containers. The other seat, uh, then cloud a cloud native will also be topics, but these were all fairly connected. That's how I'd answer the first question. A security company? Absolutely. We you know, we aspire to be one of the leading companies in cyber security. I don't think they will be only one. We have to show this by the wealth on breath of our customers. The revenue momentum we have Gartner ranking us or the analysts ranking us in top rights of magic quadrants being viewed as an innovator simplifying the stack. But listen, we weren't even on the radar. We weren't speaking of the security conferences years ago. Now we are. We have a billion dollar security business, 20,000 plus customers, really strong presences and network endpoint and workload and Cloud Security. The three Coppola's a lot more coming in Security analytics, Cloud Security distributed workforce Security. So we're here to stay. And if anything, BMR persist through this, we're planning for multi your five or 10 year timeframe. And in that course I mean, the competition is smaller. Companies that don't have the breadth and depth of the n words are Andy muscle and are going market. We just have to keep building great products and serving customer on the third man. There's so many. But I mean, I think Listen, when I was looking back, I always wondered this is before I joined so I could say the summit speculatively on. Don't you know, make this This is BMR. Sorry. This is Sanjay one's opinion. Not VM. I gotta make very, very clear. Well, listen, I would have if I was at BMO in 2012 or 2013. I would love to about service now then service. It was a great company. I don't even know maybe the company's talk, but then talk about a very successful company at that time now. Maybe their priorities were different. I wasn't at the company at the time, but I can speculate if that had happened, that would have been an interesting Now I think that was during the time of Paul Maritz here and and so on. So for them, maybe there were other priorities the company need to get done. But at that time, of course, today s so it's not as big of a even slightly bigger market cap than us. So that's not happening. But that's a great example of a good company that I think would have at that time fit very well with VM Ware. And then there's probably we don't look back and regret we move forward. I mean, I think about the acquisitions we have made the big ones. Okay, Nice era air watch pop in black. Pivotal. The big moves we've made in terms of partnership. Amazon. What? We're announcing this This, you know, this week within video and Z scaler. So you never look back and regret. You always look for >>follow up on that To follow up on that from a developer, entrepreneurial or partner Perspective. Can you share where the white spaces for people to innovate around vm Where where where can people partner and play. Whether I'm an entrepreneur in a garage or venture back, funded or say a partner pivoting and or resetting with Govind, where's the white spaces with them? >>I think that, you know, there's gonna be a number off places where the Tan Xue platform develops, as it kind of makes it relevant to developers. I mean, there's, I think the first way we think about this is to make ourselves relevant toe all of that ecosystem around the C I. C. D type apply platform. They're really good partners of ours. They're like, get lab, You know, all of the ways in which open source communities, you know will play alongside that Hash E Corp. Jay frog there number of these companies that are partnering with us and we're excited about all of their relevancy to tend to, and it's our job to go and make that marketplace better and better. You're going to hear more about that coming up from us on. Then there's the set of data companies, you know, con fluent. You know, of course, you've seen a big I p o of a snowflake. All of those data companies, we'll need a very natural synergy. If you think about the old days of middleware, middleware is always sort of separate from the database. I think that's starting to kind of coalesce. And Data and analytics placed on top of the modern day middleware, which is containers I think it's gonna be now does VM or play physically is a data company. We don't know today we're gonna partner very heavily. But picking the right set of partners been fluent is a good example of one on. There's many of the next generation database companies that you're going to see us partner with that will become part of that marketplace influence. And I think, as you see us certainly produce out the VM Ware marketplace for developers. I think this is gonna be a game changing opportunity for us to really take those five million developers and work with the leading companies. You know, I use the example of get Lab is an example get help there. Others that appeal to developers tie them into our developer framework. The one thing you learn about developers, you can't have a mindset. With that, you all come to just us. It's a very mingled village off multiple ecosystems and Venn diagrams that are coalescing. If you try to take over the world, the developer community just basically shuns you. You have to have a very vibrant way in which you are mingling, which is why I described. It's like, Listen, we want our developers to come to our conferences and reinvent and ignite and get the best experience of all those provide tools that coincide with everybody. You have to take a holistic view of this on if you do that over many years, just like the security topic. This is a multi year pursuit for us to be relevant. Developers. We feel good about the future being bright. >>David got five minutes e. >>I thought you were gonna say Zoom, Sanjay, that was That was my wildcard. >>Well, listen, you know, I think it was more recently and very fast catapult Thio success, and I don't know that that's clearly in the complete, you know, sweet spot of the anywhere. I mean, you know, unified collaboration would have probably put us in much more competition with teams and, well, back someone you always have to think about what's in the in the bailiwick of what's closest to us, but zooms a great partner. Uh, I mean, obviously you love to acquire anybody that's hot, but Eric's doing really well. I mean, Erica, I'm sure he had many people try to come to buy him. I'm just so proud of him as a friend of all that he was named to Time magazine Top 100. But what he's done is phenomenon. I think he could build a company that's just his important, his Facebook. So, you know, I encourage him. Don't sell, keep building the company and you'll build a company that's going to be, you know, the enterprise version of Facebook. And I think that's a tremendous opportunity to do this better than anybody else is doing. And you know, I'm as an immigrant. He's, you know, China. Born now American, I'm Indian born, American, assim immigrants. We both have a similar story. I learned a lot from him. I learned a lot from him, from on speed on speed and how to move fast, he tells me he learns a thing to do for me on scale. We teach each other. It's a beautiful friendship. >>We'll make sure you put in a good word for the Kiwi. One more zoom integration >>for a final word or the zoom that is the future Facebook of the enterprise. Whatever, Sanjay, Thank >>you for connecting with us. Virtually. It is a digital foundation. It is an unpredictable world. Um, it's gonna change. It could be software to find the operating models or changing you guys. We're changing how you serve customers with new chief up commercial customer officer you have in place, which is a new hire. Congratulations. And you guys were flexing with the market and you got a tailwind. So congratulations, >>John and Dave. Always a pleasure. We couldn't do this without the partnership. Also with you. Congratulations of Successful Cube. And in its new digital format, Thank you for being with us With VM world here on. Do you know all that you're doing to get the story out? The guests that you have on the show, they look forward, including the nonviable people like, Hey, can I get on the Cuban like, Absolutely. Because they look at your platform is away. I'm telling this story. Thanks for all you're doing. I wish you health and safety. >>I'm gonna bring more community. And Dave is, you know, and Sanjay, and it's easier without the travel. Get more interviews, tell more stories and tell the most important stories. And thank you for telling your story and VM World story here of the emerald 2020. Sanjay Poon in the chief operating officer here on the Cube I'm John for a day Volonte. Thanks for watching Cube Virtual. Thanks for watching.

Published Date : Sep 30 2020

SUMMARY :

World 2020 brought to you by VM Ware and its ecosystem partners. I give you more than a virtual pistol. Back at great. Great to have you on. I mean, one of the most powerful women the world many years ranked by Fortune magazine, chairman, CEO Pepsi or So on the product side and the momentum side, you have great decisions you guys have made in the past. And the same thing then applies to Project Monterey, many other examples, so you are clearly one of the top, you know. And that's what you know, this entire world of what hefty on pivotal brought to us on. So you got your customers air in this in this in this, in this storm, I began to also get energy because in the past, you know, I would travel to Europe or Asia. They're really, you know, in the thick of things you mentioned, you know, your partnership with the scale ahead. You just cannot eat that many tablets you take you days, weeks, maybe a month to eat that many tablets. you know, the market opportunity? You know, we always start with Listen, you sort of core in contact our What company had you But let me kind of give you the first two. Can you share where the white spaces for people to innovate around vm You have to have a very vibrant way in which you are mingling, success, and I don't know that that's clearly in the complete, you know, We'll make sure you put in a good word for the Kiwi. is the future Facebook of the enterprise. It could be software to find the operating models or changing you guys. The guests that you have on the show, And Dave is, you know, and Sanjay, and it's easier without the travel.

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theCUBE Insights | Microsoft Ignite 2018


 

>> Live from Orlando, Florida, it's theCUBE covering Microsoft Ignite. Brought to you by Cohesity and theCUBE's ecosystem partners. >> Welcome back everyone, we are wrapping up day three of Microsoft Ignite here in Orlando, Florida. CUBE's live coverage, I'm your host Rebecca Knight, along with Stu Miniman, my esteemed cohost for these past three days, it's been fun working with you, Stu. >> Rebecca, it's been a great show, real excited. Our first time at a Microsoft show and it's a big one. I mean, the crowds are phenomenal. Great energy at the show and yeah, it's been great breaking down this ecosystem with you. >> So, three days, what do we know, what did you learn, what is your big takeaway, what are you going to to go back to Boston with? >> You know, it's interesting, we've been all talking and people that I know that have been here a couple of years, I've talked to people that have been at this show for decades, this is a different show. There's actually a friend of mine said, he's like, "Well look, Windows pays the bills for a lot of companies." There's a lot of people that all the Windows components, that's their job. I mean, I think back through my career when I was on the vendor side, how many rollouts of Exchange and SharePoint and all these things we've done over the years. Office 365 been a massive wave that we watched. So Microsoft has a broad portfolio and they've got three anchor shows. I was talking with one of the partners here and he's like, "You know, there's not a lot of channel people "at this event, at VMworld there's a lot of channel people." I'm like, "Well yeah because there's a separate show "that Microsoft has for them." You and I were talking at an earlier analytics session with Patrick Moorhead and he said, "You know when I look at the buy versus build, "a lot of these people are buying and I don't "feel I have as many builders." Oh wait, what's that other show that they have in the Spring, it's called Microsoft Build. A lot of the developers have moved there so it's a big ecosystem, Microsoft has a lot of products. Everything from, my son's excited about a lot of the Xbox stuff that they have here. Heck, a bunch of our crew was pickin' up Xbox sweatshirts while they're here. But a lot has changed, as Tim Crawford said, this is a very, it feels like a different Microsoft, than it even was 12 or 24 months ago. They're innovating, so look at how fast Microsoft moves and some of these things. There's good energy, people are happy and it's still trying to, you know. It's interesting, I definitely learned a lot at this show even though it wasn't the most sparkly or shiny but that's not necessarily a bad thing. >> Right, I mean, I think as you made a great point about just how integral Microsoft is to all of our lives as consumers, as enterprise, the Xbox, the Windows, the data storage, there's just so much that Microsoft does that if we were to take away Microsoft, I can't even imagine what life would be like. What have been your favorite guests? I mean, we've had so many really, really interesting people. Customers, we've had partners, we're going to have a VC. What are some of the most exciting things you've heard? >> Yeah, it's interesting, we've had Jeffrey Snover on the program a couple of years ago and obviously a very smart person here. But at this show, in his ecosystem, I mean, he created PowerShell. And so many people is like, I built my career off of what he did and this product that he launched back in 2001. But we talked a little bit about PowerShell with him but then we were talking about Edge and the Edge Boxes and AI and all those things, it's like this is really awesome stuff. And help connecting the dots to where we hid. So obviously, big name guest star, always, and I always love talking to the customers. The thing I've been looking at the last couple of years is how all of these players fit into a multicloud world. And Microsoft, if you talk about digital transformation, and you talk about who will customers turn to to help them in this multicloud world. Well, I don't think there's any company that is closer to companies applications across the spectrum of options. Office 365 and other options in SaaS, all the private cloud things, you start with Windows Server, you've got Windows on the desktop, Windows on the server. Virtualization, they're starting to do hyperconversion everything, even deeper. As well as all the public cloud with Azure and developers. I talked to the Azure functions team while I was here. Such breadth and depth of offering that Microsoft is uniquely positioned to play in a lot of those areas even if, as I said, certain areas if the latest in data there might be some other company, Google, Amazon, well positioned there. We had a good discussion Bernard Golden, who's with Capital One, gave us some good commentary on where Alibaba fits in the global scheme. So, nice broad ecosystem, and I learned a lot and I know resonated with both of us, the "you want to be a learn it all, not a know it all." And I think people that are in that mindset, this was a great show for them. >> Well, you bring up the mindset, and that is something that Satya Nadella is really such a proponent of. He says that we need to have a growth mindset. This is off of the Carol Dweck and Angela Duckworth research that talks about how important that is, how important continual learning is for success. And that is success in life and success on the job and organization success and I think that that is something that we are also really picked up on. This is the vibe of Microsoft, this is a company, Satya Nadella's leadership, talking to so many of the employees, and these are employees who've been there for decades, these are people who are really making their career, and they said, "Yeah, I been here 20 years, if I had my way, "I'll be here another 30." But the point is that people have really recommitted to Microsoft, I feel. And that's really something interesting to see, especially in the tech industry where people, millennials especially, stay a couple years and then move on to the next shiny, new thing. >> Yeah, there was one of our first guests on for Microsoft said that, "Been there 20 years and what is different about "the Satya Nadella Microsoft to the others is "we're closer and listening even more to our customers." We talk about co-creation, talk about how do we engage. Microsoft is focusing even deeper on industries. So that's really interesting. An area that I wanted to learn a little bit more about is we've been talking about Azure Stack for a number of years, we've been talking about how people are modernizing their data center. I actually had something click with me this week because when I look at Azure Stack, it reminds me of solutions I helped build with converged infrastructure and I was a big proponent of the hyper-converged infrastructure wave. And what you heard over and over again, especially from Microsoft people, is I shouldn't think of Azure Stack in that continuum. Really, Azure Stack is not from the modernization out but really from the cloud in. This is the operating model of Azure. And of course it's in the name, it's Azure, but when I looked at it and said, "Oh, well I've got partners like "Lenovo and Dell and HPE and Sysco." Building this isn't this just the next generation of platform there? But really, it's the Azure model, it's the Azure operating stack, and that is what it has. And it's more, WSSD is their solution for the converged and then what they're doing with Windows Server 2019 is the hyper-converged. Those the models that we just simplify what was happening in the data center and it's similar but a little bit different when we go to things like Azure and Azure Stack and leads to something that I wanted to get your feedback on. You talk business productivity because when we talk to companies like Nutanix, we talk to companies like Cohesity who we really appreciate their support bringing us here, giving us this great thing right in the center of it, they talk about giving people back their nights and weekends, giving them back time, because they're an easy button for a lot of things, they help make the infrastructure invisible and allow that. Microsoft says we're going to try to give you five to ten percent back of your business productivity, going to allow you to focus on things like AI and your data rather than all the kind of underlying spaghetti underneath. What's your take on the business productivity piece of things? >> I mean, I'm in favor of it; it is a laudable goal. If I can have five to ten percent of my day back of just sort of not doing the boring admin stuff, I would love that. Is it going to work, I don't know. I mean, the fact of the matter is I really applaud what Cohesity said and the customers and the fact that people are getting, yes, time back in their day to focus on the more creative projects, the more stimulating challenges that they face, but also just time back in their lives to spend with their children and their spouse and doing whatever they want to do. So those are really critical things, and those are critical things to employee satisfaction. We know, a vast body of research shows, how much work life balance is important to employees coming to their office or working remotely and doing their best work. They need time to recharge and rest and so if Microsoft can pull that off, wow, more power to them. >> And the other thing I'll add to that is if you, say, if you want that work life balance and you want to be fulfilled in your job, a lot of times what we're getting rid of is some of those underlying, those menial tasks the stuff that you didn't love doing in the first place. And what you're going to have more time to do, and every end user that we talked to says, "By the way, I'm not getting put out of a job, "I've got plenty of other tasks I could do." And those new tasks are really tying back to what the business needs. Because business and IT, they need to tie together, they need to work together, it is a partnership there. Because if IT can't deliver what the business needs, there's other alternatives, that's what Stealth IT was and the public cloud could be. And Microsoft really positions things as we're going to help you work through that transition and get there to work on these environments. >> I want to bring up another priority of Microsoft's and that is diversity. So that is another track here, there's a lot of participants who are learning about diversity in tech. It's not a good place right now, we know that. The tech industry is way too male, way too white. And Satya Nadella, along with a lot of other tech industry leaders, has said we need more underrepresented minorities, we need more women, not only as employees but also in leadership positions. Bev Crair, who was on here yesterday, she's from Lenovo. She said that things are starting to change because women are buying a lot of the tech and so that is going to force changes. What do you think, do you buy it? >> And I do, and here's where I'd say companies like Lenovo and Microsoft, when you talk about who makes decisions and how are decisions made, these are global companies. Big difference between a multi-national company or a company that's headquartered in Silicon Valley or Seattle or anything versus a global company. You look at both of those companies, they have, they are working not just to localize but have development around the world, have their teams that are listening to requirements, understand what is needed in those environments. Going back to what we talked about before, different industries, different geographies, and different cultures, we need to be able to fit and work and have products that work in those environments, everything. I think it was Bev that talked about, even when we think about what color lights. Well, you know, oh well default will use green and red. Well, in different cultures, those have different meanings. So yeah, it is, it's something that definitely I've heard the last five to ten years of my career that people understand that, it's not just, in the United States, it can't just be the US or Silicon Valley creating great technology and delivering that device all the way around the world. It needs to be something that is globally developed, that co-creation, and more, and hopefully we're making progress on the diversity front. We definitely try to do all we can to bring in diverse voices. I was glad we had a gentleman from Italy shouting back to his daughters that were watching it. We had a number of diverse guests from a geography, from a gender, from ethnicity, on the program and always trying to give those various viewpoints on theCUBE. >> I want to ask you about the show itself: the 30,000 people from 5,000 different organizations around the globe have convened here at the Orange County Convention Center, what do you think? >> Yeah, so it was impressive. We go to a lot of shows, I've been to bigger shows. Amazon Reinvent was almost 50,000 last year. I've been to Oracle OpenWorld, it's like takes over San Francisco, 60 or 70,000. This convention center is so sprawling, it's not my favorite convention center, but at least the humidity is to make sure I don't get dried out like Las Vegas. But logistics have run really well, the food has not been a complaint, it's been good, the show floor has been bustling and sessions are going well. I was talking to a guy at breakfast this morning that was like, "Oh yeah, I'm a speaker, "I'm doing a session 12 times." I'm like, "You're not speaking on the same thing 12 times?" He's like, "No, no it's a demo and hands on lab." I'm like, "Oh, of course." So they make sure that you have lots of different times to be able to do what you want. There is so much that people want to see. The good news is that they can go watch the replays of almost all of them online. Even the demos are usually something that they're cloud enabled and they get on live. And of course we help to bring a lot of this back to them to give them a taste of what's there. All of our stuff's always available on the website of thecube.net. This one, actually, this interview goes up on a podcast we call theCUBE Insights. So please, our audience, we ask you, whether it's iTunes or your favorite podcast reader, go to Spotify, theCUBE Insights. You can get a key analysis from every show that we do, we put that up there and that's kind of a tease to let you go to thecube.net and see the hundreds and thousands of interviews that we do across all of our shows. >> Great, and I want to give a final, second shout out to Cohesity, it's been so fun having them, being in the Cohesity booth, and having a lot of great Cohesity people around. >> Yeah, absolutely, I mean, so much I wish we could spend a little more time even. AI, if we go back to the keynote analysis then, but you can watch that, I can talk about the research we've done, and said how the end user information that Microsoft can get access to to help people when you talk about what they have, the TouchPoint to Microsoft Office. And even things like Xbox, down to the consumer side, to understand, have a position in the marketplace that really is unparalleled if you look at kind of the breadth and depth that Microsoft has. So yeah, big thanks to Cohesity, our other sponsors of the program that help allow us to bring this great content out to our community, and big shout out I have to give out to the community too. First time we've done this show, I reached out to all my connections and the community reached back, helped bring us a lot of great guests. I learned a lot: Cosmos DB, all the SQL stuff, all the Office and Microsoft 365, so much. My brain's full leaving this show and it's been a real pleasure. >> Great, I agree, Stu, and thank you so much to Microsoft, thank you to the crew, this has been a really fun time. We will have more coming up from the Orange County Civic Center, Microsoft Ignite. I'm Rebecca Knight for Stu Miniman, we will see you in just a little bit. (digital music)

Published Date : Sep 26 2018

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Brought to you by Cohesity and of Microsoft Ignite here I mean, the crowds are phenomenal. There's a lot of people that all the Microsoft is to all of our lives about Edge and the Edge Boxes and then move on to the Azure Stack and leads to I mean, the fact of the and get there to work that is going to force changes. that device all the way around the world. but at least the humidity is to make sure being in the Cohesity the TouchPoint to Microsoft Office. the Orange County Civic

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Satya Nadella Keynote Analysis | Microsoft Ignite 2018


 

(upbeat music) >> Live from Orlando, Florida, it's theCUBE covering Microsoft Ignite. Brought to you by Cohesity and theCUBE's ecosystem partners. >> Welcome everyone to day one of theCUBE's live coverage of Microsoft Ignite here at the Orange County Civic Center. I'm here -- I'm Rebecca Knight -- my cohost, Stu Miniman. This is the first CUBE show ever at Microsoft. It's unbelievable! >> Yeah, Rebecca, it's a little surprising. You know, we started back in 2010 doing these events, we've done hundreds of shows, we've done thousands of interviews, we've had lots of Microsoft people, but the first time at a Microsoft show, there's plenty of people I've bumped into that don't know theCUBE. 30,000 people in attendance here, so really excited to dig into this community and ecosystem and show 'em what it's all about. >> We're making history. So today, we had Satya Nadella up there on the main stage. What is your big takeaway from his keynote, Stu? >> Yeah, so Rebecca, Satya Nadella, obviously has really helped turn around Microsoft's -- really, the way people think about Microsoft. 'Cause it's interesting, when I look at the people we're going to be talking this week, lots of them have been with Microsoft ten years, twenty years, or more, so. Microsoft is one of those stalwarts in technology, they are obviously critical in a lot of environments. Everything from the latest Windows 2019 got announced today, there's excitement there, but they're playing in the cloud, they're playing all over the environment but Satya has brought new energy, some change to the culture I know you're going to want to talk about, and really came out talking about the vision for the future and what was interesting to me compared to some other big tech shows that I go to, it wasn't product focused, it wasn't on the new widget. They touched on things like Azure and, of course, AI, and some future things but it was really business productivity at its core is what I think about. If you think about Microsoft, I mean, we've all used the Office Suite and watched that go from Microsoft getting into the apps to being the main apps to pushing people to Office 365, so. I hear things about like business productivity and when they put in the Intelligent Cloud and the Intelligent Edge, it wasn't product categories they went into, but really speaking to broader terms to the business, so. It was interesting and a little bit different from what I would hear at say the companies you compare them to. The Amazons of the world, the VMwares of the world. So, a slightly different messaging. >> I couldn't agree with you more, and just talking about the different kind of energy that Nadella brings to this company. Microsoft, as you said, a lot of the people here are veterans; they've been here ten or twenty years. Microsoft is pushing on forty-five years old. This is a company that's entering middle age in an industry that is all about the new, the fresh, the buzzy. And so, he really does bring that kind of fresh outlook to it. His catchword of the day is "tech intensity" and this is what he talked about how we not only need to be adopting the latest and greatest technology, we also need to be building it. Seems like he was really doubling down on this idea that industry leaders need to be pushing boundaries in whatever industry they may be in. >> And I did like that, 'cause it's interesting. The easy compare, and I hope I don't do it too much, but you look at Amazon: Amazon talks to those builders. That's like the core, what you say when you go to the airports that have their branding, it's all about the builders, so. To the cloud native piece, I want the developer, developer, developer - and Microsoft knows a thing about developers too - but they bridge that gap. When we first talked about the world hybrid cloud, Microsoft's one of the first companies that comes to mind when I think about because they have such a base in the legacy world, they're modernizing that world, and they are helping to build that next generation space. Microsoft isn't one to necessarily chase the new shiny. They've done lots of big acquisitions, I mean, you talk developers, they bought GitHub. That's the center, it's like, if you're a developer, "What's your resume?" "Oh, well just check me out on GitHub, see how many stars I have." That kind of stuff. So that's where Microsoft lives and as you said, right, "tech intensity" - that balance between what are you buying and what are you build. I like that commentary from Satya. What I liked about him is saying, "Look, there are things that have been commoditized out there and you probably shouldn't waste your time building." I always tell companies, "Look, there's things that you suck at, or things that other people do way better. Let them do that. Why are you spending your cycles reinventing the wheel?" The thing I didn't love as much is he was like, "Well, you got to be careful who you partner with, you don't want to necessarily partner with somebody that's going to be your competitor." Come on. When I talked to a couple users coming out and I'm like, "What'd you think of that?" And they're like, "Look, here's the thing: love Microsoft, use Microsoft, but we use Amazon, we're going to use both, it's a multi-cloud world." Lots of SAS, multiple public clouds, and I want to hear about how Microsoft lives in that world. They can't not partner with Amazon. Matter of fact, I was reading one of the press releases. Oh, Skype will be available on the new Amazon Echo Show. So, it's the world of co-opetition. You've got, look around this ecosystem: everybody -- you partner where you can, you try to overlook the places where you fight, and you got to help the customers, and I think Microsoft does a good job, but you can't just say, "Let's not talk about Amazon or AWS because oh, that's going to be competitive." You know, really. >> And also, it's sort of, what he says and what he does, which are two different things. Because he also brought up the CEO of Adobe and the CEO of SAP up there to talk about this new Open Data Initiative. He talked - all three CEOS - talked at length about this small data problem that companies have, which is that they have all of this vast amount of digital information that they are creating and storing and manipulating, but it's all kept in silos. And so, they know a lot, but this end isn't talking to this end. So they want to change that, they're setting out to change it. >> You know, three companies that, if you were to tell me, okay, who's helping and doing well with digital transformation, and understands my data? Well, you couldn't do much better than starting with Microsoft, Adobe, and SAP. Absolutely, great suite. Adobe and SAP both made acquisitions in this phase, they understand the data. And I have to give huge kudos to Microsoft on how they're doing in open source. I've got enough years in the industry that I think back to when things like Linux were going to help try to topple Microsoft. And you see, Microsoft embracing almost half of the workloads in Azure or Linux. They had announcements, they were talking up on stage about partnering with Red Hat. And Microsoft, working with developers, working in the cloud, open source is critically important there. Talk about AI, open source has to be a key piece of these. And the Open Data Initiative: I like what I saw. Big names, there were definitely some surprise out of it. It was kind of the biggest news out of Satya Nadella's keynote this morning. The thing I will drop back on and say okay, we've all seen some of these announcements out there. Would've loved to see a customer or an example. Satya Nadella did a good talking about some of the IOT solutions that are going to get to AI, and I think it was a utility that was like, here they have, they're trialing it out and everything. So how do we measure the success of this? It's extensible and they said absolutely, other partners and other customers can tie into this. But -- is this a year, two years, how long before this becomes reality? Hopefully, three years from now, we look back and say we were there with something really important to help customers own and take their data and take it to the next level, but as of right now, it's a good move by some very strong players. And, of course, Microsoft partnership's key to what they're doing. >> They've identified the problem and that's what today was about. Sort of, we know this is a problem, we're going to work on this together. And I think it's also, talking about the open source angle which you brought up, it really is emblematic of this kinder, gentler Microsoft, which is all about inclusivity, all about helping everyone do better at their job and in their lives. >> Rebecca, I love your take. You talk about diversity, you talk about the culture of change, I mean. Satya leading from the top. We covered a few years ago, he put his foot in his mouth at a Grace Hopper event. But very much a lot of women involved, we're going to have a number of women executives on the program here. What do you see from Microsoft in this space? >> So the incident you're referring to is when he was asked about how a woman should ask for a raise and he basically said, "Oh, you really shouldn't ask - just do your best work and the rewards will come to you." Well, any woman in any industry, regardless of technology, knows that's just not the way it works. And I think, particularly now, he can look back and say, "Oh my gosh, that was a gaff." But even then, he recognized it and he apologized immediately and said, "No, things have got to change and I need to be part of the solution." So he does have a lot of initiatives around diversity in tech and helping women reach leadership positions. In terms of the cultural transformation that you reference at the very beginning of the show, his book is called Hit Refresh and it really is all about the growth mindset. Which is the work that Carol Dweck has done, and Angela Duckworth too. So this is really about this constant learning, this constant curiosity, this constant "don't be a know it all, be a learn it all," be so willing to collaborate and hear other perspectives and don't dismiss other people's perspective out of hand. And that's really, that's the way they want to operate as a company and as a culture. And then they also want to push that out into how its products behave in the workplace and how they help teams work together. >> Yeah, and that "be a learn it all, not a know it all," not only resonates with me but it part of the mission of what we do here on theCUBE. Look, my first Microsoft show. Trust me, I've been studying hard on this. I mean, I've known Microsoft since my earliest days working in the tech community and the like, but first time coming in. We always know that people need to learn, they want to learn, and that's one of the things that we hope our three days of coverage is going to help people understand, get a taste for all the things that are going on in the show. There are hundreds if not thousands of sessions that are all recorded. How do I choose what to go dig into, what announcements mean the most, what am I going to want to dig into? So that's one of the things that I was excited to hear and excited to help bring to our community here. >> Right, so we're going to help our viewers do that and we're going to learn a lot from our great lineup of guests. So Stu, it's really exciting to be here. We're going to kick off three days of coverage in just a little bit. I'm Rebecca Knight for Stu Miniman. Stay tuned to theCUBE here at Microsoft Ignite.

Published Date : Sep 24 2018

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Sebastian Laurijsse, NXP Semiconductors | ServiceNow Knowledge18


 

>> Narrator: Live from Las Vegas, it's theCUBE. Covering ServiceNow Knowledge 2018. Brought to you by ServiceNow. >> Welcome back everyone to theCUBE's live coverage of ServiceNow Knowledge18. We're coming at you from Las Vegas, I'm your host, Rebecca Knight, along with my cohost Dave Vellante, we are theCUBE, we are the leader in live tech coverage. We are joined by Sebastiaan Laurijsse, he is the global senior director, IT, cyber security, digital transformations at NXP, thanks so much for coming on theCUBE Sebastiaan. >> Thank you for having me. >> Good to see you. >> Thank you. >> So I want to start out by asking you a little bit about NXP, what you do and then what your company does and then also what you do there. >> NXP is the leading semiconductors in providing products for automotive and our company vision is providing a sure connections and infrastructures for a smart world. And that's what we are trying to achieve by implementing new ways of working with making the world more autonomous, like autonomous driving et cetera, so that's really what we're trying to do. >> Dave: Cool company. >> We are really building the future of tomorrow. >> Yeah. >> Big, large company too right? >> Yeah. Roughly about 36 thousand employees currently. >> Wow, okay, yeah. >> So you said you're really building the future of tomorrow, unpack that a bit, tell our viewers exactly what you're doing there. >> So today what you have experienced also on this event is a lot about artificial intelligence and machine learning. NXP has been elected as the number three in the world as the provider of solutions for artificial intelligence. So if you really think what we are developing today, it's already started and will become available in five or three years from now. So it's, you only can imagine what the future brings us and what we will shape. >> When do you think owning your own car and driving your own car will become and exception? >> Driving your own car, you won't own a car anymore. It will be some kind of help that comes to your home on demand when you need it and it even predicts when you like to travel and then it comes by automatically. >> How far away is that, you think it's two decades? >> Nah I think here it's not about technology, I think we have the technology to even enable it today. >> Dave: It's policy. >> It's policy, regulation, compliancy that doesn't allow to lets go harvest all data to make the right decisions there. >> We had the insurance company on the other day and they were like, no we're going to figure this out. >> Out of necessity. >> We always figure this stuff out. >> Yeah it's really not about technology anymore, it's really about legal, what prevents us access the data to make the right decisions, right. >> It's amazing though just to watch the progression of automotive, I mean they're basically software defined vehicles now I mean how many semiconductors are in a car now? >> Yeah but also you can clearly see within that experience, we are transforming our business to more software because developing a product as hardware that needs to stay in for 15 years or longer if you look to a car. Then you would like to have the ability to be dynamic more on top of the product by using software so also our products are becoming software defined. >> So you're a very R and D centric culture. >> Sebastiaan: Yes. >> Maybe talk about that ethos and the cultural aspects, and maybe what the process looks like, share with our viewers. >> I think it's the most awesome part of the company. Of course we also manufacture our products but mainly R and D is so dynamic, we have so, tech savvy people and we have so much issues as IT and you think what are they consuming so much bandwidth on Netflix and then they tell me hey we are developing a product for 4K entertainment into the car. So I have an issue on my wider network, you're providing all kinds of services but you're building for entertainment into the car for the future. >> That car better be autonomous. >> Exactly. >> Yes. >> That's for the kids in the back seat I think. >> Yes. >> You once described ServiceNow as the platform of platforms can you talk a little bit about that from your R and D process? >> So what you clearly see and also I think that all companies will eventually become an IT company, yeah? Also the banking companies tell us now today they are an IT company with a banking license. What I truly believe in is that we need to close the gap between IT and the business so I think the future model is that IT will dissolve for a certain part into the business. But you don't want to have, of course you still have you shared services, you still have a hybrid model where you have the countries where you're providing support from, so you're not always as close to the business. You have 24 seven economy and you need to provide those services and what you don't want to build is human interfaces. So what you try to achieve by building the platform of platforms, the fabric is that you try to connect the business acumen, the business dynamics, the project management tools that requires management into the IT systems and since you can detect the phase where they are in if they are facing issues with their products the projects are slipping or delaying, you would like to increase automatically the severity of the incidents. So that they can automatically solve and you have a better understanding of the business priorities. >> NXP is really interesting because you're at the intersection of a lot of big trends. I'm mean you're a hardware-- >> Sebastiaan: IOT. >> You're hardware manufacturers, you're a software developer, security, AI, IOT and underlying all this is data. >> Yeah, the new money. >> Yeah, right so I'm just envisioning this pretty complicated matrix, I'm wondering if you could describe that in your terms. >> If you look from an IT infrastructure perspective the growth on data is enormous. To cope with that growth because the data allows us to make better products. Data could be a requirement but could be also the affect of the results. What we tried to prevent, the project in bringing to the real life that you feel your requirement of quality is increasing. We had consumer great, automotive great, and we had for the flying industry, also the same great. But however your norm is increasing, so what you clearly see by increasing the norm, we call that the total quality culture, you also would like to have a total quality product, you don't want to replace your phone one year from now and I think if you look four years back, a phone, one and a half years, two years and then you had a new one. But as products become more expensive, they become more part of your daily life, part of your personal brand even and it generates that data, we need, if you try to work on proper quality that will generate an enormous amount of data. But a data can use, you optimize your processes upfront in the future as such it becomes more cost efficient to develop new products. So it's really about the conditioning for more data is also conditionally need to optimize your processes. >> Where does ServiceNow fit in to all this? How do you use ServiceNow? >> So for me what you really see in ServiceNow today is the best work flow engine you can imagine. It really orchestrates all IT and connecting business processes. And I think the potential and I think if you look into the portfolio where they have HR, it's going beyond IT and now they often, as already said by John Donahue, they come in via the IT angle, ITSM but as the process become more and more part of your culture rather than inhabit a forced way of working then the platform starts supporting the culture of your organization because by machine learning a proper UI, visualization capabilities it becomes really part about metering, showing what you're doing and really helps you to orchestrate your daily work and that's also I think of the new company, it's a little too difficult to pronounce, have you ever, it's about orchestrating the future way of working. >> So we're hearing so much about this, making the world of work work better for people, you describe it as a work flow engine, really helping employees organize their work days, orchestrate their work days, improve them, can you describe the culture at NXP and sort of how ServiceNow is improving employees everyday lives. >> What we really try to do and it's also what we see it's easy to show the cost efficiency savings you have from a platform as ServiceNow. If you improve your onboarding by optimizing the process by three days, because that's your first point of engagement when you bring some people on board and if it goes fluently, work integration with ServiceNow providing the services, everything is ready at day one. Day one you're there, your laptop is ready, your provisions, your desk is ready, and you have orchestrated a process that's a flawless end user experience. And that's what we would like to provide with ServiceNow, orchestrate with ServiceNow, because that's what the uses is. If it's a need of any of the help of services, we would like them to go, shift left to ServiceNow and with help of knowledge help themselves. We are all doctor Google and we would like to have access to that information ourselves and not be dependent by the expert, we all become that expert. >> Are employees happier? I mean I think that's a question too. Because we know that from research that happier employees make more productive >> Are more productive. Workplaces. They're more likely to stay, recommend it to their friends and the network gets bigger, I mean what's your-- >> If you have a company that shapes the future, we have very happy employees. (laughing) >> Self fulfilling prophecy there. >> Yes. >> When did you go live with? >> So we are one of the first adopters in 2007 in Europe. So we really started then, I don't know the name because they talk about days, months and now they talk about locations. (laughing) But I think we did a big overhaul during some of our big integrations that we have done so we are really one of the first customers in Europe providing the product. >> And how far, where, what version you in now? >> We are ready to upgrade, we will skip one release if we go to-- >> It's coming to London. >> Yep, London. >> Oh okay. And you started with ITSM like most? >> ITSM, ITOM, so IT operation management and now we have the IT business management app like demand management, IT financial management, really orchestrating from demand to fulfilling. >> A lot of our guys have written that they feel like machine intelligence and ITOM go together very well. >> Yes. >> You agree with that and how do you see that affecting your business? >> So what we clearly see is that the mean time to detect, the mean time to repair, we would like to detect algae before they hit the end user. So you really would like to make sure that before they notice it's already been solved. Or when it goes wrong, they already say we're on top of it, we know, we know the impact, we know that the whole chain of events, a single network port or power outage somewhere in a room could cause a big effect on the whole IT service and therefore research now helps us to make sure that we are on top of the things. >> Sebastiaan you mentioned off camera that you are very intimately involved with ServiceNow and helping them with their roadmap, providing feedback so can you share with us some of the things that you talk about with them and what would you like to see, where's their white space, what's on their to do list from your perspective? >> So what, but of course, if you look to our portfolio, what we are doing as NXP. So a member of the product advisory council for IT operation management and I'm closely working also on the Lighthouse program with ServiceNow and all kind of new releases, what I really think if you see what you are investing, of course they are now coming forward with the chatbots, awesome but if I see how my children consume information, using YouTube and I think also John touched upon it, what we are building as NXP is in the flawless end user experience and everything as being you don't have a UI. If you look to your car, today you have a speedometer, an RPM meter, why do you have RPM on your dashboard, why? What's the value of you know? In the past you needed it to shift gears and why is it still there? Does it really add value? >> Cause it's cool. (laughing) We love dials, come on. >> So it's about the end user experience, it's about your lifestyle, your brand identity it's not as more about requirements so, of course UI is important, I believe it, what's more important I think to invest in that engine behind it machine learning, artificial intelligence and how to ingest data. So because what is really required to make smart decisions is a lot of data and still I think the platform has potential, but there's some room for improvement to get proper integration by onboarding more data making the right decisions and orchestrate the actions out of it and I think the learn think act, we have the same strategy as sense, think, act at NXP I think that's how robotics and AI will work in the future. >> Data is the fuel for your innovation. >> Yes. >> So it's a great point you're making. >> I wonder if you could talk a little bit about the feelings in Europe, you're based in the Netherlands, about automation and the future of jobs because in the United States there is a significant anxiety about the machines coming for our jobs and at least the media portray it that way and I'm curious from your perspective, what is the feeling in Europe? >> Of course I think I see the opportunity but automation will change of course, automation, machine learning, it will essentially change the whole way of working. Because what we say it's about helping the business by decision automation, making decisions so we try to reduce the human effort, we have a total equality culture but we still need more and more people to help them that ask the right questions. Because the innovation of course come from a lot of data But still have people who connect the dots of never existing connections before. If you have a lot of data and you don't know which questions to ask, would you build a new solution? So it's still about smart people and creativity and of course we know patterns, we know what people are doing. But still the real breakthroughs is being done by people and therefore we need those people still in the future. So the anxiety is there yes, automation is there but I think it's about building a joint incentive between your outsource provider, your source provider between your workforce is what's the incentive for them on automation because otherwise you get a culture of fear and anxiety and a lot of doubt and that will be counterproductive for your company value. >> What do you think as a journalist. I mean you're right, the mainstream media talks about this a lot and they're actually accurate, the data is there to suggest that machines are replacing humans and cognitive functions and that's a concern but there's not a lot written in the media about the opportunity, there is some about the opportunities but more importantly what to do about it, in other words, public policy, education, I mean maybe I'm just missing it but. >> No, I agree with you, I completely agree and also this idea that Sebastiaan is bringing up is showing, proving that this can work for you, I mean this is actually going to improve your work life by taking Carol out of the drudge work or show opportunities for humans and robots to work alongside of each other. >> Yes. >> Rebecca: So there you go. >> Well in tech you better be an optimist you know. >> It's true. >> Although it seems like Musk and Stephen Hawking weren't optimists but maybe they're thinking you know hundreds of years-- >> Light years ahead. >> Right, right, right, right. You report directly to the CIO, at this conference, we're hearing so much about the changing role of the CIO and how the CIO has to be thinking so much more broadly about the business than ever before I mean how do you see it? >> So that's an interesting question because that's exactly where we are in today so we have had the classic way of the CIO, financial risk control et cetera then we have the transforminal CIO, then we have the CDO, or we have the future COO who takes care of operations because today IT is often being seen in the enterprise companies as a shared service center, something you do with the lights off but clearly bank accounts, what I already told you before was we are now IT companies with a banking license as IT becomes more dominant, it becomes part of operations and yes, we need a transformational CIO, CDO or a new type of COO that sees IT as part of the operations and the way of working. And of course you can give the new title, but at the end it's just a smart guy who helps the company succeed and brings IT as one together to make success. It's not about the role or responsibility, I think there's still the name of a chief information, chief data officer it's still the right title because he makes sure he gets the right data towards the business to make the right decisions faster. >> Right, great. >> It's not about running only the lights on. When the lights doesn't go on, it's IT's fault, right? >> Rebecca: Always, always. >> Always. >> Yeah that need doesn't go away but it's table stakes now. >> Exactly, Sebastiaan, thanks so much for coming on theCUBE, it was a pleasure having you here. >> Thank you. >> I'm Rebecca Knight, for Dave Vallante we will have more from theCUBE's live coverage of ServiceNow Knowledge18 coming up just after this. (upbeat music)

Published Date : May 10 2018

SUMMARY :

Brought to you by ServiceNow. he is the global senior director, IT, cyber security, and then also what you do there. NXP is the leading semiconductors in Roughly about 36 thousand employees currently. So you said you're really building the future of tomorrow, So today what you have experienced also on this event and it even predicts when you like to travel I think we have the technology that doesn't allow to lets go harvest all data We had the insurance company on the other day access the data to make the right decisions, right. Yeah but also you can clearly see Maybe talk about that ethos and the cultural aspects, and you think what are they consuming so much to provide those services and what you don't want the intersection of a lot of big trends. you're a software developer, you could describe that in your terms. to the real life that you feel your requirement is the best work flow engine you can imagine. can you describe the culture at NXP and you have orchestrated a process Because we know that from research and the network gets bigger, I mean what's your-- If you have a company that shapes the future, So we are one of the first adopters in 2007 in Europe. And you started with ITSM like most? and now we have the IT business management app A lot of our guys have written that they feel the mean time to repair, we would like to In the past you needed it to shift gears Cause it's cool. So it's about the end user experience, and that will be counterproductive for your company value. the data is there to suggest that machines I mean this is actually going to improve your work life and how the CIO has to be thinking so much more but clearly bank accounts, what I already told you before It's not about running only the lights on. it was a pleasure having you here. we will have more from theCUBE's live coverage

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Christos Karamanolis | VMworld 2015


 

Cisco extracting the signal from the noise it's the cube covering vmworld 2015 brought to you by VMware and its ecosystem sponsors now your host still minimun welcome back to vmworld 2015 here in San Francisco this is SiliconANGLE tv's live broadcast of V emerald 2015 I'm stupid a man with Wikibon calm happy to have on this segment talking about the future of software-defined storage hyper converged everything there is Christo's Carol Manolos who's the CTO and principal engineer in the vmware storage group because those first time in the cube thank you for joining us thank you for having me here all right so you know the buzz over the last year when one of the hottest topics inside the vmware ecosystem has been this whole you know virtual sand v vols of course has had you know quite a bit of activity can he first set for us you know what what's your role inside vmware how long you been there sure i've been a long time ER at vmware I've been with VMware for 10 years almost now and for most of this time I've been working on storage and availability products the last few years I've been working on virtual son specifically I was one of very original architects of the product and the people that had the original idea and most recently the last few months have have had a wider olam now the the city of the business unit with a responsibility for technical insight and robot for a range of products not only this on but also our availability products course Torres features and included in this yeah sir Sir sir Sir Christos Charles said I think their stuff ever member 8 500 engineer's inside that the storage unit 10 years ago yeah I'm curious how many were in that group oh we were a handful we could you know you could always walk down the hallway to the engineer you need to deal with so yes it has been a no a very big change in that respect even though invent a new york teams we still maintain a a mentality of a small company startup of you is where everybody works closely with everybody else and even though now we're distributed we organize our projects such a way that teams are very agile they work very closely together yes so I mean I think everybody that watches this space knows that you know VMware's always had a lot of storage pieces and interaction you know back to you know what happens with SRM wood storage vmotion when that came out but the role has become a lot more front and center when you talk about what's happening with v Vols and virtual sand can you just give us kind of your personal journey and insight as that dress actually this goes back many years I would say probably sometime around two thousand nine where we started thinking a little bit more fundamentally about what is the stores how is the industry what in this industry evolving and what do we see VMR all banking this a new world and we made an explicit decision that we need to drive the narration that we need to drive the industry in a direction would be we believe this the best direction for our customers current and future so our vision around stores from back then in 2009 when actually we we shared a white paper with a many partners back then was twofold on one hand we're going to introduce a management model from from storage that is much more application centric a model where the owner the application that administrator can require in at a high level in the form of policies as we call them what they want from the storage without necessarily having to know all the gory details of the hardware or implementation details of every individual vendors products so you say what you want know how to do it and then the storage platform should be able to automatically configure provision your stores and so that you get a quality of service the properties you want for your application that is one side and that led us to a number of projects and features now that range from storage policy based management to virtual volumes and a number of data protection as solutions around that on the other hand we also decided that we should really give to our customers a storage platform that implements that vision in the best possible way so that was that you know the genesis of a virtual son essentially virtual son is vmware's own storage platform that follows a certain architecture we decided that a hyper converts architecture is the best way to go because meth emits the best possible way the requirements of our customers requirements for streamlined simple procurement deployment configuration and operational management of of their stores infrastructure and do that in a way that does not require specialization that doesn't require to be expert in any specific vendors products or you know don't need to even know the gold details of their storage hardware instead of that we want to offer to the customers a way to manage stores in the same way they manage today their computing infrastructure the computer resources and now with NSX also the network resources a unified model we can manage their clusters that provide all the fundamental services they need for their applications yeah I think Charles Phan had a good way of looking at it he said we don't think of a visa and cluster it's just a vsphere cluster that uses V Sam so it's very different operational model you know we know that the growth of the virtualization admin you know highlighted always this year and we see you know record numbers of attendees so talk a little bit about you know is this you know a major shift or you know it just kind of a continuation an expansion of what you know we've been seeing from vSphere so last decade I would like to differentiate here since you know I'm an engineer that's how the technology and the product the the visa on storage space room has been designed as its genetic storage platform and here at vmware will have a number of sessions where we actually talked about that and we stress some of the advantage of that approach now for the specific product we have we're releasing we have released and we are supporting now we decide to take a certain packaging approach if you wish which is make this product very easy to manage by essentially taking making the storage cluster to be the same as your computer pastor that has sounds like a very simple idea but has tremendous benefits starting from the fact that we'd only need to introduce new management obstructions you don't have to configure and provision your store ads and then decide which host has visibility which data store all those no fencing and zoning techniques that you probably are very familiar yourself with which actually the kind of complex management operations we try to eliminate moreover by making this simple constraint very simple constraint on the product we allowed management to be done with simple extensions to existing management abstractions and workflows and even api's that are extremely common among our customers that they're used to write scripts or code that automate the management of every infrastructure so with virtual Sun now we have added a few new API s and extend a few existing API so for the vSphere at mean this is a natural extension of managing their computer clusters yeah I I thought just came to me because you know you think back as to what happened in storage kind of last 15 years you know there was a many attempts to do what we called storage virtualization and what a layer of abstraction in there and try to help clean it up well storage is pretty complex and while virtualization from a compute standpoint we've seen huge benefit from a storage pan standpoint there were usually real limits as to I couldn't leverage the functionality underneath it true head of genera tejan 80 underneath was difficult um you're not trying to virtualize storage here at all i don't think what you really help to simplify what's happening and you're leveraging the platform that you have is that a fair statement it is from from a customer's perspective yes it is but from a technology guess there is there are some complexity there obviously but that is the whole point we're trying to hide the complexities and deal with some of those I've worked on some of those early virtualization products myself what we're trying to do is hide all that complexity that we were exposing to the administrators before and help them in a way which is automated where the options are the obvious ones and because we we have certain constraints we have the class as we have the certain types of hardware we can afford to do some of those things automatically now and so that in addition to an extensive card compatibility list certification process who have allows to deal with a broad range of hardware without having to expose some of the gory details of the decisions of how you configure that hardware up to the administrator so but as you pointed out very well from the administrator this is not really about stores this is about the data consumption needs of their applications and that is exactly that the abstractions were exposing upstream to the application of the administrator yeah thnkx it could practically break down some of the technology versus the packaging one of the frustrations I've had when people look at this market is they tend to say okay when the first version comes out there and we shrink wrapped it and you know and shipped it out as here's the skew and here's the sheet metal and they're like oh okay hyper convergence it's a box and it's like hyper convergence as a trend the box is the least interesting piece of this it's super important to have the stack the hard worked out a bit early list who have tested that out I mean that if we simplify that that that's such a huge savings because operationally we know how things break but I want to give you know you're CTO hat you know what do you see as the vision you know this dissolution is good today but it's not the end where does this journey take us and what what's the vision going for this is the few billion dollars question I guess so I see two two directions there on one hand we today we have a platform that as we discuss already the management which is centered around the management of your corner of your computer clusters and those compute classes those management obstructs exists in vsphere today because they they're the core around which we do distributes resource scheduling around which we deploy features such as AIT's a DRS vMotion and why do you have those because applications today are the so-called monolithic applications they do not have natively the ability to be fault tolerant to be highly available to be able to tolerate and co Tori's resource changes themselves so this is why vSphere has been so successful because we add all these business continuity features to applications that had no idea about such concepts when they were in similar design now we're moving gradually towards a wall of cloud native applications their platform applications whatever you want to to call them where we see that the application by definition is more aware of the infrastructure scalability distribution and even fault tolerance features are natively integrating the application so Rick needs for things like DRS or HEA are very different or may not even exist in some of the new applications however now we see these applications having scalability requires which exceed the current limits of vSphere clusters computer classes which are up to 64 node as you understand so one set of challenges and opportunities I see ahead of us is how to deal with storage infrastructures that can meet the demands of those applications how can we use a plot from like a virtual Sun to extend it and deal with the management of infrastructures that span thousands perhaps tens of thousands of physical cause with applications that even our distribute across geographical location so one set of challenges is management of storage infrastructure at very large scale and we have a few interesting ideas and I had the opportunity to talk to customers today in a couple of events about those on one hand what we are exploring as we speak with a few prototypes in the lab is new management models where we collect and process a lot of data that have to do with the physical infrastructure with the application workers that ran on that virtual infrastructure we store them we process them and through that processing and analytics we run on them we provide the users we fed a holistic view of their infrastructure allowing them to zoom in and air in the areas of interest where that those areas have to do with problems and help them do troubleshooting and help them decide what is what are the right remediation actions or there is just a awareness of how the application is doing how it is evolving and what are the chances that should be aware of so they're prepared in terms of investment in hardware infrastructure and so on so that is one one dimension that's I'm very excited that we have some really cool ideas there are other dimension has to do with this consumption of storage I said all these nice things about fine grain policy based management where an application gets the quality of service requires without the administrator need to having to do any fine grain configuration of physical hardware well we want to take this model to go beyond traditional virtual machines with the ritual skazhi disk to a model where applications that use other obstructions perhaps file systems or native blog protocols like nvme or perhaps even object stores like ancestry and similar types of stores that they can really take advantage of a single platform with a unified management model along the lines of what I described a few seconds ago but still be able to consume different types of storage and manage them with the same approaches so that is the other thing offered to the applications for example containerized cloud native applications file systems distribute file systems that solve some of the critical problems that we know the address image management sir data volumes and so on well Christmas I feel like I'm looking back to my year to summary that I did on servers and and one of the critiques I gave is current solutions today they're using the same applications typically that sat in your traditional standard ass environments and they hadn't been it's not the modern applications it's not that you know the cloud native hugely scalable architectures you laid out a bunch of the challenges there do you think we're going to hit from a technology standpoint that the growth of those applications and the maturity of this solution set do you think they match pretty well you know yes that's a good question which is you know what we all are not debating here but I believe at a high level we have the building blocks for the technologies that are required I believe we have the ability to scale to infrastructures of thousands of physical we have the ability to provide the storage even a third model of storage with high availability and served by the platform for cloud native applications where I think the bigger the biggest challenges are and where things really you know make a difference is the model of managing those infrastructures and this is something which is a little subjective that is something you have to develop in an iterative fashion jointly with customers and see you know what is the right motor because nobody quite know these things today with this a few of software development teams that have currently built such applications they are very sophisticated or they build applications for very specific environments I think the talents and the opportunity for companies like VMware is to develop a model a management model that allows and facilitates many different software organizations from different companies to take advantage of these new ideas without having to reinvent the wheel from Scrubs all right well Chris does really appreciate you taking time I know you've been talking a lot this week as with all of us trying to keep our voices through the final sprint here lots of stuff to look forward as to the maturation growth of you know this really important trend so then you offend you forget I'm here it was an opportunity to talk with you and appreciate it awesome thank you for watching we'll be right back wrapping up day three here over the next couple hours here were SiliconANGLE tv's coverage of v emerald 2015 thanks for watching you

Published Date : Sep 2 2015

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Carolyn Hollingsworth | ServiceNow Knowledge13


 

hi everybody we're back this is Dave vellante from Wikibon Oregon here with Jeff Frick this is silicon angles the cube the cube we go into events like this we're at knowledge service now is user conference we try to extract the signal from the noise would bring you we love sports analogies here we like to bring you the best athletes tech athletes week all them so Carolyn Hollingsworth is here she's I know Carolyn you're a fan of a football but we're going to call you a tech athlete so Karen's with Lennox internationals he's an IT practitioner there Carla thanks a lot for taking some time and coming on the cube so tell us a little bit about Lennox about the organization and what's your role there Lennox is a global manufacturer of furnace and air conditioning equipment were based in Dallas Texas and we have sales of about five billion dollars a year and i'm the senior manager of service operations ok so this conferences amazed this first knowledge conference I've been to I presume you've been to others or is this year first oh this is actually my fourth kind of okay so you were here an inning so they had a few before that I'd be close but so it's it's evolved over the years I told oh yes it seems like year-over-year it doubles yeah so it's gotten bigger and more diverse or in terms of just the content or is it still sort of focused on you know leveraging the platform and now it's got more diverse I mean they've added you know discovery and their this new orchestration which is run book that's new this year they're always adding new modules so and then to now they're really pushing platform that's the custom applications you can build outside of IT so do you they tell us it's really easy to write applications can you write applications on the platform oh yes really okay you a programmer by trader I programmed in a past life okay really don't program today but I can't go in and build screens within service now and do reporting it's very easy so I was a program of past life too and not a very good one which is why I know hosting the cube but I have an idea for an app so I'm dying to get my hands on the platform so I can play around with what they just came out with a brand new app that they say that anybody can sit down and write application app creator right yeah so I will test that anybody claims oh they said we have a hackathon going on I believe tomorrow yeah we actually come in that earlier today you're in there filming at that phone is underway there they're working till midnight I made sure that they had pizza and caffeine and I think they're gonna have a little bonus Vegas entertainment visiting at some point in time so tell us more about how you're using service i'm really interested in the sort of before and after described life before service now came in you know what was that like and how did it change and we'll get into the implementation a little bit well before service now we did have an application for the help desk to take tickets but that's about all we did nothing else within IT really had a system like service now after we brought service now and you know we it's a complete package they keep you know they say erp for IT well it truly is you can do ticketing we're doing change change management discovery of all of our assets we've built our own applications for access management even departments outside of IT are coming to us now and saying hey we see what you've done with service now we have something we think that maybe we could use it for so we've built applications for HR we're building an application for our R&D department to track the various incidents and changes that goes on with the large test cells for HVAC equipment marketing we have some small retailers that has pieces and parts for our HVAC equipment around the United States we've built an app for them to bring in new equipment and it has to go through a workflow and be approved by like a district manager pricing changes sales programs I'll have to be approved well we build an app for them that runs on service now also so prior to service now you had the collection of sperm and I've seen the spreadsheets and it's an asset spreadsheet and the spreadsheets on top of spreadsheets and that's that what that describes your environment oh yes definitely and somebody owns the spreadsheet this is totally right yeah this is before you know google doc so I chose I got it you take it you take it so you had all this sort of conversion simultaneous versions going on convictions or email email was always a big way to pass around test the various people can you take care of this can you do that now you may be very well may have had project management systems right actually we had a homegrown project management so a lot of customers right there yeah homegrown or Microsoft projects or you know whatever 37signals I mean there's there are many out there so how did ServiceNow sort of change things in other words what can you do now that you couldn't do then we have one system where everything is so there's no you know before someone would say this is the way it is and another one might be tracking the same assets or the licenses and we had 22 answers now we have one system that is the record their goal we called our golden record so everything is in service now it's connected to each other if you know if you think of erp for manufacturing is you know everything is connected to each other right so you see each other you used to have to add one plus the other divide by two and say okay that's a truth so parents can you talk a little bit about mobile I'm Mobile's impacting your business we keep hearing about we keep hearing about I think of the Linux guy out in the truck checking in on the HVAC outside the house and the commercial actually they are actually building computer controls into our units now they've announced a couple of them but it's going to be able to call home when it has a problem and it's just starting but I mean they're actually taking this mobile idea to our products and arses we're doing some plc's where our sales force is getting iPads and they're going to be doing some apps within Salesforce calm and talk about that one but it's okay you got to manage a lot of different idea I so many puzzles of that we're starting to delve into mobile we're looking at possibly replacing all of our laptops with either notebooks or tablets so we have a lot of PLC's going on right now just trying to put a strategy together as to what our mobile is going to be but it's coming towards us all different ways were there challenges in terms of would be so you bring in service now you get the single system that we call to the gold golden record record were there challenges in getting rid of stuff we have to keep army called GRS getting rid of stuff getting rid of for instance legacy systems that had sort of embedded themselves into the organization and how did that go how did that all come about well let me tell you first how ServiceNow got into our organization we had this older system and we had it for 10 years and I mean it was meeting our needs we thought I mean we didn't really have any problems with it we weren't looking for a new system and yeah I remember this is five years ago we I got an email out of the blue for with a little embedded commercial for her demo for service now and it was I mean just sort of like mind boggling what they were saying they could do and how it was all packaged in one package and basically I you know I want that just for that just for that day and what we'll use cases they that they outline that grabbed you so effectively it's just that everything you know is there erp system for IT everything was there is connected we had the system we had all we had was ticketing if you wanted problem you had to buy another module if you want to change it by another module everything you wanted was more money this was one package one subscription price and you know you got it all and but it took me a year to convince my peers and our vp that we should be looking at this now why did it take so long what was the kind of friction what was the discussion like well it's like well why didn't we you know the use case why did why do you need a new tool you know this'n seems to be you know taking stock broke right wife is it and Lennox is a very conservative company and and we have in the past run a lot of old software as probably a lot of companies do if there's not a real need there you know they don't go out and look at in retrospect it was broke right in your hair to what you're doing now so how did it affect your business I mean did you get more competitive are you able to you know track better people or you out cost how we we posed it after you know I got some doubles going and everybody in the you know interested in looking at this we convinced our vp that we should go global with this because before Lennox was very structured that each locality because her global had their own IT systems and their own IT support groups so while they reported in dotted line into dallas the headquarters everybody sort of did their own thing so we came up with this program will we were going to do standard global processes with 80 and so that's where we started and then we were going to use service now as the tool of choice so we started down that path and it didn't make a big difference to the business because now most of our IT processes are the same across the globe and you know we're asking everybody to do things the same way go to service now and just work that way so you stuck with it for a year and a half I mean you don't seem like the type of person who's gonna start pounding the table and intimidating people that doesn't seem to be your style so so I bet you but at the same time you you kept at it so it was you know a year and a half before you were able to convince people so how did you go about that sell process I'm really well rhian give advice to the other position Hunter wonder you're watching the shutter say Carolyn help me my senior guys to make us make the sleep in here today thirty percent of it yeah well I till was really becoming big at the time and there was a lot of news going on about I chill and you know we do listen to you know gardener and Forester and people like that so I told was getting big and I think you know it just came at the right time with our vp to say well you know maybe this is something we should look into and you know we got all the senior management together and basically he said you know everybody's got to put their thumbs on the table that we're doing the or we're not going to do it and everybody came to the table said yes it sounds like a good thing to do so what are you most proud of the accomplishments that you've made both professionally and personally as it relates to this initiative I think that our support and operations department or groups are working the most efficiently that the most efficient that they can and I think that you know we're responding to our customers needs a lot faster we're not hearing all the complaints that we heard before that you know hey this has been broke when you're going to fix it you know we're even trying to become more proactive we've brought in some monitoring tools that we didn't have before to help us along those lines so just to be more customer-centric and you know sort of instead of saying no to the customer say okay we can do it now so all this I mean you're using the lines of indoor so all the stuff we hear about from going no to now that's not just to you that's not just marketing you're actually living that is that fair statement yes I mean like I said we started putting up our own applications and now we have all these customers who wouldn't normally come to support and ask that though they have an application built they go to our project side of the house but they're coming to us you know we're working with safety and HR and R&D and you know I could double or triple my staff just to keep up with the request we're getting from outside of our teeth and you're able to do that so the businesses and helping you fund that yes it's got to feel great it's so easy to make an application I mean the other ERP system we use is SI p and you know to get a system up in sa peas big dollars 6 8 9 10 12 months and we literally built the application for our retail stores in two weeks so I mean I've been around IT a long time and I've just seen the finger pointing and what do you spending our money on it sounds like you're you've flipped or in the process of sort of flipping that tality is that is my overstating that er no I think that's that's gotta feel great I mean good congratulations hi Carol doesn't thanks very much for coming on the cube and sharing your story the story of Lennox your personal story and really congratulations on all the great progress oh thank you there's a pleasure all right keep it right to everybody will be back our next guest is marina Levinson who's the founder former at netapp CIO we've had a couple of

Published Date : May 15 2013

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