(sparkly music) >> Welcome to the Cube Special Program series "Women of the Cloud", brought to you by AWS. I'm your host, Lisa Martin. I'm very pleased to welcome Veronica McCarthy to the program, Senior Sales Manager ISB for Amazon Web Services. Veronica, great to have you on the program. Thanks for joining me today. >> Thanks for having me. >> Tell me a little bit about your current role. A little bit about yourself. >> Absolutely. Yeah, so I've been at Amazon just about four years now. I am really passionate about technology. I've been in the tech industry for about 20 plus years. Right now I'm a sales leader, so I lead a team of folks that help software companies build technology in the cloud or move technology to the cloud and help them scale and innovate in the cloud. >> Awesome, I love that. Talk a little bit about for, for those looking to grow their careers in tech, what are some of the tactical recommendations that you have that you think are really, really pertinent for others that are looking to climb that ladder? >> Yeah, it's so important to have that passion for technology 'cause that's what we do every day. It excites me to jump out of bed and learn what's new, what's coming, what we're building together and how early we are in cloud computing and in technology as a whole. So really get curious and even, you know feel free to get, get hands on. I remember early as a kid just building computers with my dad in his room. So get hands on. Today there's so many things available on the internet for free tiers. You can just play with software to get building websites, games, whatever interests you. And oh by the way, watch the Cube 'cause you're going to learn a lot and you're going to get immersed in technology, which is so important when you're learning to grow a career here because it comes across when you're interviewing, when you're talking with others, when you're networking, that you're really interested in the topic and you're really here to, to grow and and help build tech to be what it can be in the future. >> These are all great recommendations for really building that authenticity. I love your advice of really from an immersion perspective. You're right, there's so many opportunities for people of all ages to start playing around with tech and, and, but that your point of opening up your mind and being curious and embracing the different learning paths is also that curiosity. I always think creativity as well are just really important recommendations for others that are looking to grow their career in tech. >> I want to understand some of, based on some of, of those tactical recommendations. Talk to us about a success story that you've had where you've solved problems for customers relating to cloud computing based on some of your recommendations. >> Totally, just picking up on the curiosity theme that we were talking about, one of the things that I did when I was earlier in my career and I was looking after a customer, is I got curious about their business. How did they interact with their customers? And I worked backwards from that experience 'cause they were selling to consumers and I said what if they could do all these other things that could open up the consumer's eyes? So I came up with a zany idea of what if they did a partnership with Amazon and we flew their goods directly to the end consumer by a drone, you know, just crazy stuff. And I wrote something called a PRFAQ which at Amazon we use very often. It's a press release, frequently asked questions. This PRFAQ was, what could you do in the future with tech? What could, you know things what could we unlock with tech in your business? The C-suite of this company said, "You know what, that's really interesting. We're not going to do that crazy drone thing. But we like the thinking, we like the learning we like thinking about the future. How does cloud help us unlock that future?" So the long story short, they had a monolith OnPrem getting their, getting their technology from a OnPrem monolith to microservices in the cloud unlocks and opens up APIs for them to partner with other organizations to grow their customer base and in turn grow their revenue. This company in particular, pandemic hit, market change. They had to pivot or else they were going to go out of business. And because we had moved their technology from an OnPrem monolith to the cloud they were able to make that pivot and they survived the pandemic and are thriving. So it's a real life example of a success story of just getting curious, understanding the customer's business, coming back from that and then aligning for the future and getting a customer to, to get curious with you and build for the future, which worked out. And who could have predicted the pandemic, but it worked >> Right. But getting the the customer to be curious with you kind of leads me into talking about, you know, and, and the customer wanting to embrace and, and embrace cloud computing is really a transformative business model. Also takes cultural impact. Sounds like what you've been able to achieve with this particular success story. The customer had the appetite from a cultural transformation perspective but that's a hard thing to accomplish. Talk a little bit about that maybe from that customer's perspective and how they really were able to transform into a culture that embraces cloud computing. >> Absolutely. You're spot on . With all of these transformations, it's people process technology. Technology's the easy part, right? The cloud's there, we can, the architecture's there, we can build software. It's the people and the process that's hard. So as part of that transformation and part of that engagement, they actually hired me. So I left Amazon and I went and became the VP of technology for this company and I led 650 engineers globally through this transformation from an OnPrem model with microservices in the cloud. So they put faith in me because they knew this was the outcome we needed to get to but they needed the people in the process to change. So bringing the, the engineers on that journey of I know you've been building this way for a really long time and in this place, we're going to bring you into the future and we're all going to do it together. So it's a learning journey because we're all going to learn how to build microservices in the cloud and we're going to do it together and then it opens up their future as well as they continue to grow as engineers. So it's not easy to do, but it takes time. But we were able to do it in that case. >> But you bring up a great point, it's a learning journey. Yeah. And for organizations to have that appetite and that understanding and appreciation, that is as critical as the technology. You talk about, you know, people across technology. The technology is easy, it's really changing the frames of mind at the speed at which they need to change for organizations to be competitive so they can leverage cloud to really help unlock the competitive advantage as as that success story customer that you mentioned. >> Absolutely. Absolutely. And building on that innovation, right which innovation is just a, a flywheel of learning. So absolutely. >> It is. Let's shift gears a little bit, but speaking of people and processes, you know, what are some of the challenges that you see from a diversity perspective whether it's thought diversity in tech today? >> Yeah, great question. Tech is an opportunity for a level playing ground because tech is a platform with which you can build things. The important piece of building tech though is we need to make sure that many diversities are represented in the room. So when we're making tech decisions of how we're going to build, what our consumers are going to, how they're going to interact with our technology. Not everyone is one individual person. It's not a monolith out there, you know consuming our technology. So let's make sure we have that diversity in the decision making and building the tech as well as in the user use case and, and working backwards from our end users of our technology. I think one of the most, one of the easiest ways to start to approach, approach that diversity of thought and getting that diversity within your teams is looking at a gender diversity ratio. And, and we've seen historically, whilst we've seen gains in gender diversity and technology over the last few years, it's still not where it needs to be. There's a stat that I read recently in a McKinsey study that only one in four C-suite leaders are women today. And of all of all the entry level jobs from entry level to manager of all, like let's say you take a hundred men only 87 of those are women that are concurrently being promoted. Only 82 are women of color. So it's an opportunity for us to really level the playing field and think about how do we intentionally put people in the room when tech decisions are being made that can make change and build tech for who we, we know is out there to consume and, and are be a part of our tech community. >> Intention you mentioned. That is so critical for organizations really need to be looking at diversity, DEI from a, from an an intentional perspective. It can't just be ad hoc here and there. They really have to have a strategy behind it. And when I see companies, and there are a few that I've worked with that really caught my eye that have done a phenomenal job of that thought diversity, gender diversity, cultural diversity within their leadership even the people that they put on stage to talk to their events, they stand out incredibly well. We also know that there's, you probably have numbers on this, that organizations with women in the C-suite are far more profitable than organizations that don't have that. So the data, we want to talk nerdy tech, the data is there. It's demonstrating what the potentials are the capabilities, the, the opportunities. Yet we're still so far behind and we have so much road to cover. We know the direction we need to go in, we just got to be able to get the teams behind that to get there. >> Absolutely. And data's key. I read a study recently that said if you don't have at least 30% diversity in the room when you're making decisions, you are statistically not going to make the right decision, which is incredible. So the powers and the data. We know better decisions are made. Companies do better when there's diversity in the room of all types. >> Absolutely. And can you imagine the sky's the limit, if organizations are actually able to just start making headway on that percentage number and shifting it towards that diversity. What incredible opportunities and technologies and services and solutions that can be developed and delivered to meet the demanding consumers needs. So much potential there. It's, it's a, it's kind of like a crystal ball. If only we had one, we could actually see what we could actually be. >> Yeah, you're absolutely right. And I think thinking about some of the older reasons why maybe women didn't stay in the workforce longer or maybe didn't take a a career in tech, a lot of those were minimized during the pandemic. So we think about the work from home concept, right? Like that's so normal now it's, we're no longer grinding you know, I have to leave early for daycare pickup or whatever the challenges or the perceived challenges there were to women progressing in their careers. A lot of that can be managed now. So there was some good things that have come out of that pandemic time that, you know, it's much more acceptable to be home remote working. I think the balance isn't making sure that we continue our in-person innovation where we can. I find with customers today, bringing executive teams together in a room to have them brainstorm and innovate is still priceless, right? Like we still have to spend that time, we're humans, but as a woman in technology, I love the flexibility that we are now taking and adopting as a norm. And even, you know, some of my male peers that have kids at home, they love being around the kids at home and and it's a, it's a real positive impact I think that we've had amongst a lot of negative impacts by the pandemic as well. >> It is, they're definitely silver linings. That's one of them. I was talking with somebody in, in Italy this morning we were filming and you said, "I don't think my daughters are going to run in here." And I thought, you know what, even if they do that's part of totally the remote workforce, that's part of the hybrid workforce that we're all embracing. But you bring up a great point about the in-person innovation. You know, events are starting to come back, so exciting. There's just certain things about event from an innovation perspective you just can't replicate by video. So getting those executives in a room together. Talk about what you guys are doing there and, and some of the things that you think of over the next few years that will really help drive evolution and innovation of tech. >> Absolutely, yeah. I have a lot of clients that often will say, "Oh well we're we're a remote first company." So it's okay that we do our innovation session online. But then I remind them of when was the last happy hour you had online? Like do you remember the early days of the pandemic? And we all sat on, you know pick your web conferencing platform and we, you know drank wine and but there was only one person that you could hear in that. So when they're, everybody's going around and all the boxes are on the screen, it was difficult to have multiple conversations. If you walk into a happy hour in, in real life people all over the room are having multiple conversations and a lot of different things are happening in the room at the same time. It's the same thing with innovation. If we bring an executive team into the room, guess what? There's going to be a couple sidebar conversations going on as the big room progresses. And that's really healthy and that's a great way to get people that may not be the one, the star of the happy hour that wants to speak the whole time to also get their inputs and their feedback into the innovation process. So that's just an example of why it's so important. One of the things we do here at Amazon is we have so called a digital innovation workshop which is exactly as it sounds, right? Just get in a room with some whiteboards, with some thought leaders and really let's innovate for the future and it's a blank sheet of paper kind of start and out of it we come up with a business plan, a PRFAQ, like a press release I mentioned in my story earlier. That's the seeds of that. So it's really powerful and I'm so excited we're continuing to do those face to face 'cause it's so important. >> It's so important, you know, to have diversity present in the room when decisions are being made, whether it's decisions about technology or not. That thought diversity is, and as the data show that you mentioned, demonstrates how much more successful and profitable organizations can be. I'm going to ask you kind of switching gears again. Last question. If we look kind of down the road from an evolution perspective of of you're in cloud, of your role evolving. What are some of the things that you see down down the pike? >> Yeah, so great question. I am in a field sales organization today, so when the pandemic first hit, I thought, oh boy, that's the end of our career. I think we're not going to be going out and calling on customers face to face anymore. But it's actually been the opposite. I've seen more engagement from our customers. They, they really do want to spend time with us innovating. When we come into those conversations we come in with a curious mindset. So I think from a field sales perspective, it's it's not, you know, going away. And I think it's going to continue to build and it's a great career for women in particular to get into. Super flexible, the privilege of travel which is a nice vacation from home life sometimes. And the, the benefit of working from home as well. So a good balance there. So I think from a, my role specifically it's going to continue to evolve and continue to be a growth area. >> From previous roles I've had where I've worked in technology and, and software development, I think are we're still such at early stages in cloud computing and cloud technology that there is so much technology that we're continuing to build from an engineering standpoint. And I think back to my, you know, 20 year old self if I was in those shoes today and I would absolutely be doing a career in engineering. I think it's such an exciting space and as a person of, of of a, as a female I want to be at the forefront of the engineering team. So I encourage anyone if they're, you know of a diverse background, like you are the people that I want in engineering in the future because that's how you're going to build the future is build the tech, which is really cool. >> So absolutely. It's, it's very cool. I do have one more question for you. What's of your lens, what's next in cloud? What are some of the things that you think are coming down the horizon? >> Yeah, so great question. So I, I actually have a son who's special needs and I think about some of the accommodations that we have to make for him today. And I think about the tech that's coming in terms of personal tech on helping him communicate or helping him read or helping him write. And I'm excited for his future where I think a diagnosis like his, if I'd gotten it many years ago, I would be very fearful about his future. But I know that tech is going to support people like him. So I'm excited for what it's going to do for humanity. I'm excited for what it's going to help us unlock for people that may have been hindered in previous lives. My, my mom grew up with a disability and she had to keep her career relatively low level because she couldn't overcome that disability without tech. And now that she has tech, you know it would've changed the game for her. So I'm excited for my son and his future. That's what inspires me and, and I'm excited about. >> I love that. Well, with a mom like you, he's sure to succeed and fly flying colors. Veronica, it's been such a pleasure having you on the Cube. >> Thank you. >> Exciting special series of women in the cloud. We so appreciate your insights and your time. You'll have to come back. >> Thank you so much. I appreciate it. >> All right, Veronica McCarthy. I'm Lisa Martin. You're watching The Cube's special program series Women of the Cloud, brought to you by AWS. Thanks for watching. (sparkly music)

well you're watching the cube and I knew that you knew that I'm John Walls we're here in Las Vegas it's re invent 22. Big Show AWS putting it on the Big Show here late in 2022 that's going really well we're at the executive Summit right now sponsored by Accenture and we're going to talk about that relationship between Accenture and AWS um kind of where it is now and where it's going you know even bigger things down the road to help us do that two guests Andy Tay who's a senior managing director and the Accenture AWS business group lead at Accenture Andy thanks for being with us thanks for having me and Sarah whose last name was one of my all-time favorites all good because it is it's all good right okay it's all good Sarah all good worldwide leader of accenture's AWS business group for AWS and thank you both again for being here so let's talk about the relationship just in general high level here 30 000 feet a lot of great things have been happening we know a lot of great things are happening but how's this all you think evolved how did how has this come about that you two are just inextricably linked almost here in the cloud space Sarah why don't you jump on that yeah I'd love to um I think one of the the strongest factors that causes that Synergy for us is we both work backwards from our customer outcomes and so just by consistently doing that taking those customer signals um really obsessing over our customers success we know what we're marching towards and so then we kind of extract those themes and really work together to think about okay when we look at this holistically how do we go bigger better faster together and accomplish and solve those customer problems yeah Andy yeah John let me just maybe add and you know to amplify you know what Sarah just touched on um we both have common to our culture this notion of working from the client's perspective first so really delivering to the clients values or um you know in aws's parlance it's you know customer and so that's at the core and when we keep that at the core everything else becomes really easy where we invest what we build key clients we focus on what our team structure is et cetera Etc that's really easy so that sort of core core pillar number one in terms of our sort of you know success factors the second thing that I think really helps us is our sort of scale geographically you know certainly from an Accenture standpoint as you know John we're north of 800 000 people globally um couple that with aws's strength we really do have you know a field depth and breadth across the board that allows us to sort of see and feel what's happening in the market and allows us really to see around the corners as we like to think and say um and and that helps us be intentional on what we do um and then the third thing is really us we might know what we do but we sort of need to then play to our strengths and as you know we're two very different companies one focus on the technology side the other you know focus on the technology Services although we'll touch on you know some of the changes we're looking at as we go forward but that sort of playing to strength is key as well for us as a third pillar of success and so keeping those three things at the core really helps us move you know day to day and year by year and that's what you see in this continued partnership so what are you hearing from your customers these days we've talked a lot already today and it's kind of the buzzword you know modernization right everybody's talking about this transformation I don't care if you're in Mainframe or where you are everybody wants a modernized right now um you know what are you hearing from customers in that regard and I'm sure everybody's in a different state different yeah frame of mind you know some are embracing some are dragging uh what what's your take on the state of play right now well and I think it's like especially in these macroeconomic moments that we're in um time to value is critical for our customers um and then we have the talent shortage but even with those our customers still need us to solve for sustainability and still focus on inclusion diversity and equity and so we can't lower the bar in anything that we've already been doing we need to just keep doing more and building with them and so I think um for us really getting to the to the meat of what our customers need modernization is a big one but we're still seeing just so many of our customers look at basic transformation right how how do I dip in how do I start to move my environment move my people and get ready for what I need to do next for my business and so that that is a challenge and like we said with with the markets as volatile as they are right now I think a lot of customers are just trying to work with us to figure out how to do that in the most optimized and efficient way I just want to kind of rub people on the head and say it's going to be all right I mean it's so volatile as you pointed out Sarah right yeah I mean the market up and down and we're worried about a recession and companies and their plans they want to be Forward Thinking yeah but they've got to you know keep their powder dry too in some respects and get ready for that rainy day you know John it's funny um because you would think you know you've got the one hand you know rub that you know it's gonna be all right and and then on the other end you'll you know maybe clients should sort of hold temper and you know sort of just pause but I think clients get it they see it they feel it they understand the need to invest and I think you know there's a recent study back in 2008 those clients you know Sarah and I were reading the other day those clients who didn't invest ahead of those you know major if you remember those macroeconomic downturn times they came out really on the bad side um and so clients now are realizing that in these times these are the moments to invest and so they get it but they're faced with a couple of challenges one is time Sarah touched on you just don't have time and the second is Talent so we're working in a very intentional way on what we can do to help them there and and as you'll hear later on from Chris Wegman and Eric Farr um we're launching our velocity platform which really helps to compress that type and and get them faster you know time to Value we're also being very intentional on talent and how we help their talent so you know rotate so that we're not just taking the technology Journey but we're also having the people journey and then the third thing Sarah and I really focus on with our teams is figuring out new ways new sources of value for our clients and that's not just cost that's value the broader set and so we find that in moments like this it's actually an opportunity for us to really bring the best of AWS and Accenture to our clients well you hit value and I always find this one kind of tough because there is a big difference between cost and value my cost is X right whatever I write on my chat that's my cost so but but how do you help clients identify that value so that because it's you know it can be a little nebulous right can it not I mean it's uh but you have to validate you got to quantify at the end of the day because that's what the CEO wants to see it's what the CIO wants to see yeah you've got to identify values so how many how do you do that yeah yeah I mean we we have many different ways right velocity which Andy kind of touched on I think is is really um it's our foundational approach to help customers really kind of enter into their Cloud journey and focus on those key factors for Success right so we've got ISB Solutions built in there We've Got Talent and change built in we've got kind of what we're calling the fabric right that foundational technology layer and giving our customers all of that in a way that they can consume in a way that they can control and you know different modules essentially that they can leverage to move it's going to be tangible right they're going to be able to see I've now got access to all these things that I need I can move as I need to move and I'm not constantly you know looking around figuring out how to lock it all together we've given them that picture and that road map on how to really leverage this because we we need to be able to point to tangible outcomes and so that's critical yeah proof's got to be in the pudding and and you know to Sarah's point I think sort of we're entering into this sort of new dare I say new chapter of cloud and then you know sort of the first chapter was sort of those outcomes were around cost you know I've moved you into the cloud you can shut down your data center but now we've sort of got other sources of value now Beyond costs there's news new sources of revenue how do I become a platform company on top of the AWS cloud and then you know eke out new Revenue sources for myself how do I drive new experiences for my customers yeah um how do I maybe tap into the sustainability angle of things and how do I get greater Innovation from my talent how do I operate better in a Sarah said how do I become more Nimble more agile and more responsive to Market demands and so all those areas all those Dynamics all those outcomes are sources of value that were sort of really laser focused on and just ensuring that as a partnership we we help our clients on that Journey so what do you do about talent I mean you brought it up a couple of times UTP has um in terms of of training retaining recruiting all those key elements right now it's an ultra competitive environment right now yeah and there might be a little bit of a talent Gap in terms of what we're producing right so um you know how do you I guess make the most out of that and and make sure you keep the good people around yeah Talent is an interesting one John um and we were just touching on this uh before we got here um you know sort of from an Accenture standpoint um we're obviously focused on growing our AWS Talent um we've now got I think it's north of 27 000 people in Accenture with AWS certifications north of 34 000 certificates you know which is absolutely fantastic a small City it's just I mean it is very intentional in building that um as AWS rolls out new Services Adam touched on a whole bunch of them today we're at the core of that and ramping and building our talent so that we can drive and get our clients quicker to their value and then the second area of focus is what do we do to help our clients Talent how do we train them how do we enable them how do we you know get them to be more agile and you know being able to sort of operate in what we call that digital core operate in the cloud how do we do that and so we're focused um in in capabilities in fact our Accenture head of talent and people and change Christie Smith John is is here this week just for that and we're exploring ways in which we can get tighter and even more Innovative Around Talent and so I ultimately that that bleeds over to where the partnership goes right because if you can enhance that side of it then then everybody wins on that in terms of what you think you know where this is going yeah yeah it's already you know pretty good setup uh things are working pretty well but as the industry changes so rapidly and and you have to meet those needs how do you see the partnership evolving as well to meet those needs down the road we we have a very fortunate position in that our CEOs are both very engaged in this partnership and they push us think bigger go faster figure it out let's ride and there are definite pros and cons and some days I'm flying this close to the Sun but um it isn't a it's an absolute privilege to work with them the way that we get to and so we're always looking I mean Auntie said it earlier this is the relationship that helps us look around corners we've raised the bar and so we're constantly pushing each other pushing our teams just innovating together thinking it all through on where are we going and like I said reading those tea leaves reading those themes from our customers like hey we've just had five customers with the same similar feeling problem that we're trying to solve or we ran into the same issue in the field and how do we put that together and solve for it because we know it's not just five right we know they're more out there and so um I think you know it's it's leadership principles for us right at Amazon that guiding think big um you know insist on high standards that that'll always be core and Central to who we are and then you know fortunately Accenture has a really similar ethos yeah quick take on that Andy yeah I think as we look out you know I think um we're going to we've already seen but we're going to see this continued blurring of Industries um of um you know sort of clients moving into other Industries and yeah sort of this sort of agitation Market agitation um and so I think disruption you know disruption and and we're being you know focused on what do we need to be to do in order to help our clients on those Journeys and and to continue to you know get them you know faster Solutions is an area that we you know we are um really looking at and these are solutions that are either industry Solutions you'll hear a couple of them this week um you know we've got our insurance solution that we're we've developed as an intelligent underwriting capability leveraging AWS AIML to sort of be intelligent and cognitive um you know we've got other Solutions around the around Industries energy and Life Sciences but then also intelligent applications that might be touching you know areas I think earlier today Adam talked about AWS supply chain and that's an area that we are focused on and and proud to be a part of that and we're working very very closely with with Amazon on that uh to help you know our clients move ahead so I think we're going to see this continued blurring and we're going to obviously you know keep addressing that and just keep iterating well it looks like a relationship of trust and expertise right and it's worked out extremely well and uh if this is any indication where the interview went uh even better things are ahead for the partnership so thank you thank you for chiming in I appreciate your perspectives yeah thank you it's been great we continue our coverage here on thecube we're at re invent 22 we're in Las Vegas and you're watching thecube the leader in technical coverage foreign

>>Hi everyone. Welcome to our event Accelerate Hybrid Cloud with Nutanix and Microsoft. I'm your host Lisa Martin, and I've got two great guests here with me to give you some exciting news. Please welcome Alva Salise, the Vice President of Global ISV Commercial Solutions at Microsoft. And Michael Luka, VP of Business Development Cloud and database partner ecosystem at Nutanix. Guys, it's great to have you on the program. Thanks so much for joining me today. Great to be here. >>Thank you, Lisa. Looking forward, >>Yeah, so a, let's go ahead and start with you. Talk to me from your lens, what are you seeing in terms of the importance of the role of the the ISV ecosystem and really helping customers make their business outcomes successful? >>Well, absolutely. Well, first of all, thank you for the invitation and thank you Michael and the Nutanix team for the partnership. So the, the ISV ecosystem plays a critical role as we support our customers and enable them in their data transformation journeys to create value, to move at the own pace, and more important to ensure that every one of them as they transform themselves, have the right set of solutions for the long term with high differentiation, cost effectiveness and resiliency, especially given the times that we're living in. >>Yeah, that resiliency is getting more and more critical as each day goes on. Ava was sticking with you. We got Microsoft Ignite going on today. What are some of the key themes that we should expect this year and how do they align to Microsoft's vision and strategy? >>Ah, great question. Thank you. When you think about it, we wanna talk about the topics that are very relevant and our customers have asked us to go deeper and, and share with them. One of them, as you may imagine, is how can we do more with less using Azure, especially given the current times that we're living in the, the business context has changed so much. They have different imperative, different different amount of pressure and priorities. How can we help, how can we combine the platform, the value that Microsoft can bring and or Microsoft ISV power ecosystem to deliver more value and enable them to have their own journey? Actually, in that frame, if I may, we are making this announcement today with Nutanix. The Nutanix cloud clusters are often the fastest way on which customers will be able to do that journey into the cloud because it's very consistent with environments that they already know and use on premise. And once they go into the cloud, then they have all the benefit of scale, agility, resiliency, security and cost benefits that they're looking for. So that topic and this type of announcements will be a big part of what we doing. Ignite >>Then exciting. Michael, let's bring you into the conversation now. Sure. Big milestone of our RDTs that the general availability of Nutanix Cloud clusters on Azure. Talk to us about that from Nutanix's perspective and also gimme a little bit of color, Michael, on the partnership, the relationship. >>Yeah, sure. Absolutely. So we actually entered a partnership couple years ago, so we've been working on this quite a while. But really our ultimate goal from day one was really to make our customers journeys to hybrid cloud simpler and faster. So really for both companies, I think our goal is really being that trusted partner for our customers in their innovation journey. And as I mentioned, you know, in the current macroeconomic conditions, really our customers really care about growing their top line, but they have to be mindful of their bottom line as well. So they're really looking to leverage their existing investments in technology skill and leverage the most that, So the things like, for example, cost to operations and keeping those things cost on premises and are really important as customers are thinking about growth initiatives that they wanna implement. And of course going to Azure public cloud is an important one as they think about flexibility, scale and modernizing in their apps. >>And of course as we look at the customer landscape, a lot of customers have an footprint, right? Whether that's for regulatory reasons for business or other technic for reasons. So hybrid cloud has really become an ideal operating model for a lot of the customers that we see today. So really our partnership with Microsoft is critical because together, I really do see our US together simplifying that journey to the public cloud and making sure that it's not only easy but secure and really seamless. And really, I see our partnership as bringing the strengths of each company together, right? So Nutanix, of course, is known in the past versus hyperconverge infrastructure and really breaking down those silos between networking, compute, storage, and simplifying that infrastructure and operations. And our customers love that for the products and our, our NPS score of 90 over the last seven years. And if you look at Azure, at Microsoft, they're truly best in class cloud infrastructure with cutting edge services and innovation and really global scale. So when you think about those two combinations, right, that's really powerful for customers to be able to take their applications and whether they're on pre the cloud or even the edge and really combining all those various hybrid scenarios. And I think that's something that's pretty unique that we're able to offer our joint customers. >>Let's into that uniqueness of our, bringing you back into the conversation, you guys are meeting customers where they are helping them to accelerate their cloud transformations, delivering that consistency, you know, whether they're on-prem in Azure, in in the cloud. Talk to me about, from Microsoft's perspective about the significance of this announcement. I understand that the, the preview was oversubscribed, so the demand from your joint customers is clear. >>Thank you, Lisa. Michael, personally, I'm very proud and at the company we're very proud of the world that we did together with Nutanix. When you see two companies coming together with the mission of empowering customers and with the customer at the center and trying to solve real problems in this case, how to drive hybrid cloud and what is the best approach for them, opening more opportunities is, is is extremely inspiring. And of course the welcome reception that we have from customer reiterates that we generating that value. Now, when you combine the power of Azure, that is very well known by resiliency, the scale, the performance, the elasticity, and the range of services with the reality of companies that might have hundreds of even thousands of different applications and data sources, those cloud journeys are very different for each and every one of them. So how do we combine our capabilities between Nutanix and Microsoft to be sure that that hybrid cloud journey that every one is gonna take can be simplified, you can take away the risk, the complexity on that transformation creates tons of value. >>And that's what a customers are asking us today. Either because they're trying to move and modernize their environment to Azure, or they're bringing their, you know, a enable services and cluster and data services on premise to the Nutanix platform, we together can combine and solve for that adding more value for any scenario that customers may have. And this is not once and done, this is not that we building, we forget it, it's a partnership that keeps evolving and also includes work that we do with our solution sales alliances that go to market seems to be sure that the customers have diverse service and support to make, to, to create the outcomes that they're asking us to deliver. >>And can you comment a little bit further, maybe both of you, of our, starting with you and then Michael, what are some of those business outcomes that customers are coming to Microsoft and Nutanix saying, help us, we've gotta be more competitive, we've gotta get, we've gotta be able to get solutions to market faster, et cetera. What are those key outcomes that these two powerhouse companies are helping customers to unlock? >>Yeah, I will say, look, the range of imperative of customers varies greatly depending on the industry, depending on the positioning. I think that the fundamental question is given your imperative, do we have the ability to empower you to achieve the outcome that you want? And these days, of course, the tons of companies, given the the business context that are being very conscious on cost and efficiency, how do you do more with less? How do I keep innovating? Because innovation will be at the heart of the solutions, but I do that on my own pace with my own priorities. That higher level answer is the one that we're enabling through partnership, like the one we're we're sharing today to the market with Nutanix. >>Yeah, I think >>From you, >>Go ahead. I was just gonna comment ON'S pump as well is that absolutely really depends on the customer and what they're trying to achieve, right? As they think about the next set of innovation that they're trying to develop. But for example, we take a, a web, a use case that we've seen with some of the customers is like migration to the cloud, right? And you know, a lot of companies, they embark on that migration. We see there's a lot of data that says basically, you know, it's much harder than it looks, right? And a lot of these projects become years behind schedule and millions and millions of dollars over budget, right? So reducing that risk and saying, Hey, how do I, can I land in Azure? And then bit by bit start thinking, how do I continue to innovate to get, since now I have easy and secure access while I'm in Azure with, and seek with Nutanix Nutanix clusters on Azure to continue my innovation by taking advantage of Azure native services, right? But again, like Aaro said, it's, it really depends on what the customer goals are. >>Talk to me a little bit about the customers that were in the beta, as we mentioned, Alva, the, the preview was oversubscribed. So as I talked about earlier, the demand is clearly there. Talk to me about some of the customers and beta, you can even anonymize them or maybe talk about them by industry, but what, what were some of the, the key things they came to these two companies looking to, to solve, get to the cloud faster, be able to deliver the same sets of services with familiarity so that from a, they're able to do more with less? >>Maybe I could take that one out of our rebuttal lines. It does means, but yeah, so like, like, like you mentioned, Lisa, you know, we've had a great preview oversubscribe, we had lots of CU not only s but also partners battle solution. And you know, we're obviously very pleased now to have offered to everyone else, but one of our customers Camp Day was really looking forward to seeing how do they leverage Nstitute and Azure to, like I mentioned, reduce that work workload, migration and risk for that and making sure, hey, some of the applications maybe we are going to go and rewrite them, refactor them to take them natively to Azure. But there's others where we wanna lift and shift them to Azure. But like I mentioned, it's not just customers, right? We've been working with partners like PCs and Citrix where they share the same goal as Microsoft and Nutanix provides that superior customer experience where whatever the operating model might be for that customer. So they're going to be leveraging NC two on Azure to really provide those hybrid cloud experiences for their solutions on top of building on top of the, the work that we've done together. >>So this really kind of highlights the power of that Ava, the power of the ISB ecosystem and what you're all able to do together to really help customers achieve the outcomes that they individually need. >>A absolutely, look, I mean, we strongly believe that when you partner properly with an isv, you get to the, to the magical framework, one plus one equals three or more because you are combining superpowers and you are solving the problem on behalf of the customer so they can focus on their business. And this is a wonderful example, a very inspiring one where when you see the risk, the complexity that all these projects normally have, and Michael did a great job framing some of them, and the difference that they have now by having NC to on Azure, it's night and day. And we are fully committed to keep driving this innovation, this partnership on service of our customers and our power ecosystem. Because at the same time, making our powers more successful, generating more value for customers and for all of us >>Of, Can you comment a little bit on the go to market? Like how, how do your joint customers engage? What does that look like from their perspective? >>You know, when you think about the go to market, a lot of that is we have, you know, teams all over the world that will be aligned and working together in service of the customer. There's marketing and demand generation that will be done, that will be also work on joy opportunities that we will manage as well as a very tight connection on projects to be sure that the support experience for customers is well aligned. I don't wanna talk, go into too much detail, but I would like to guarantee that our intent is not only to create an incredible technological experience, which the, the development teams are done, but also a great experience for the customers that are going through these projects, interacting with both teams that will work as one in service to empower the customer to achieve the outcomes that they need. >>Yeah, and just to comment maybe a little bit more on what all Borrow said, you know, it's not just about the product integration area, it's really the full end to end experience for our customers. So when we embarked on this partnership with Microsoft, we really thought about what is the right product integration and with our engineering teams, but also how do we go and talk to customers with value prop together and all the way down through to support. So we actually even worked on how do we have a single joint support for our customer. So it doesn't really matter how the customer engages, they really see this as an end to end single solution across two companies. >>And that's so critical given just the, the natural challenges that that organizations face and the dynamics of the macro economic environment that we're living in. For them, for customers to be able to have that really seamless single point of interaction, they want that consistent experience on-prem to the cloud. But from an engagement perspective that you're, what sounds like what you're doing, Michael and Avaro is, is goes a long way to really giving customers a much more streamlined approach so that they can be laser focused on solving the business problems that they have, being competitive, getting products to market faster and all that good stuff. Michael, I wonder if you could comment on maybe the cultural alignment that Nutanix and Microsoft have. I know Microsoft's partner program has been around for decades and decades. Michael, what does that cultural alignment look like from, you know, the sales and marketing folks down to engineering, down to support? >>Yeah, I think honestly that was, that was something that kind of fit really well and we saw really a lot alignment from day one. Of course, you know, Nutanix cares a lot about our customer experience, not just within the products, but again, through the entire life cycle to support and so forth. And Microsoft's no different, right? There's a huge emphasis on making sure that we provide the best customer experience and that we're also focusing on solving real world customer problems, right? And really focus on the biggest problems the customers have. So really culturally it felt, it felt really natural. It felt like we were a single team, although it's, you know, two bar drug organizations working together, but I really felt like a single team working day in, day out on, on solving customer problems together. >>Yeah. >>Let me, Go ahead. >>No, I will say, well say Michael, I think that the, the one element that we complement, I think the answer was super complete, is the, the fact that we work together from the outside in, look at it from the customer lenses is extremely powerful and far as I mentioned, because that's what it's all about. And when you put the customer at the center, everything else falls in part on its its own place very, very quickly. And then it's hard work and innovation and, you know, doing what we do best, which is combining over superpowers in service of that customer. So that was the piece that, you know, I i, I cannot emphasize enough how inspiring he's been. And again, the, the response for the previous is a great example of the opportunity that we have in there. >>Yeah. And, and you know, with every hard problem there's challenges along the way, right? And so I'm actually really proud of both of the teams that stepped up and, you know, figure it out. How do we go solve some of these technical problems? How do we go solve, making sure we continue to provide world class support for sports organizations? And, you know, these weren't easy things to solve and, and you know, everyone really stepped up the challenge >>And you've taken a lot of complexity out of the customer environment and I can imagine that the GA of Nutanix cloud clusters on Azure is gonna be a huge benefit for customers and every industry. Last question guys, I wanna get both your perspectives on Michael, we'll start with you and then Lvra will wrap with you. What's next? Obviously a lot of exciting stuff. What's next for the partnership of these, these two superheroes together, Michael? >>Yeah, so I think our goal doesn't change, right? I think our North star is to continue to make it easy for our customers to adopt, migrate and modernize their applications, leveraging Nutanix and Microsoft Azure, right? And I think NC two and Azure is just the start of that. So kind of maybe more immediate, like, you know, we mentioned obviously we have, we announced the GA that's J in Americas kind of the next more immediate step over the next few months. Look for us to continue expanding beyond Americas and making sure that we have support across all the global regions. And then beyond that, you know, again, as of our mentioned is working from kind of the customers backwards. So we're, we're not, no, we're not waiting for the ga, we're already working on the next set of solutions saying what are other problems that customer facing, especially across as they're running their workloads cross on premises and public cloud, and what are the next set of solutions that we can deliver to the market to solve those real challenges for them. >>It sounds really strongly that, that the partnership here, we're talking about Nutanix and Microsoft. It's really Nutanix and Microsoft with the customer at this center. I think you've do both, done a great job of articulating that there's laser focus there. Of our last word to you, what excites you about the momentum that Microsoft and Nutanix have for the customers? >>Well, thank you Lisa. Michael, I will tell you, when you hear the customer feedback on the impact that you're having, that's the most inspiring part because you know, you're generating value, you know, you're making a difference, especially in this complex times when the, the partnership gets tested where the, the right, you know, relationship gets built. We're being there for customers is extremely inspired. Now, as Michael mentioned, this is all about what customer needs and how do we go even ahead of the game so that we're ready not for what is the problem today, but the opportunities that we have tomorrow to keep working on this. We have a huge task ahead to be sure that we bring this value globally in the right way with the right quality. Every word, which is a, is never a small fist as you may imagine. You know, the, the world is a big place, but also the next wave of innovations that will be customer driven to keep and, and raise the bar on how, how much more value can we unlock and how much empowerment can we make for the customer to keep in innovating at their own pace, in their own terms. >>Absolutely that customer empowerment's key. Guys, it's been a pleasure talking to you about the announcement, Nutanix cloud clusters on Azure of our Michael, thank you for your time, your inputs and helping us understand the impact that this powerhouse relationship is making. >>Thank you for having Lisa and thank you Avara for joining me. >>Thank you, Lisa, Michael, it's been fantastic and looking forward and thank you to the audience for being here with us. Yeah, stay >>Tuned. Exactly. Thanks to the audience. >>Exactly. >>And stay tuned. There's more to come. We have coming up next, a deeper conversation on the announcement with Dave Valante and product execs from both and Microsoft. You won't wanna miss it.

>>Hello from Las Vegas. It's the cube live at AWS reinvent 2021, Lisa Martin and Dave Nicholson here. We're in our fourth day, Dave, we have two live sets of the kid. There's a dueling set right across from us, kind of like dueling pianos, only a little bit louder. We have had about a hundred guests on the program at AWS reinvent this year. And we're pleased to welcome back. One of our alumni, Richard Potter joins us the CEO of peak. Richard. Welcome back to the cube. >>Great to be here. Talk to >>Us. So we haven't seen you in a couple of years. Talk to us about what's going on at pink. I know there's some news. >>Yeah, yeah. Loads of things going on at peak. I mean, we've been growing really quick. So since the last time you saw us, which was yeah, in London a few years ago, uh, we've grown to be the, sort of essentially the global leader in decision intelligence systems. Um, us as an AI company, we specialize in putting artificial intelligence right into the heart of how companies run their businesses and make their day-to-day decisions, which is why we call it decision intelligence. We think it's the biggest thing in software and, uh, probably the biggest new category of software. Um, we will see this decade. So it's super exciting to be in that position and great to be back chatting to you guys on the cube. When were you based founded? We were founded in 2016. Uh, and, uh, yeah. And you can probably tell by my accent English company headquartered in Manchester, but we're global. Now we have operations in India. We have a couple of development centers in India. We have a growing customer base in Asia and a growing customer base in the U S as well. Uh, so yeah, we're kind of international, but born out of, uh, Northern English roots. >>I like it. Talk to me about back in 2016, what were some of the gaps in the market that you saw from a, because you know, as, as here we are in almost 20, 22, every company is a data company. They have to be being able to extract intelligence timely hard. What gaps did you see back in 2016 >>Back then a read on the market was really simple, which was the companies that are going to harness data to run themselves well, we'll win, but the most companies were struggling to make that change to be data-driven. So our rich was, you know, as founders, there's three of us who started the business was trying to explore that problem. Like what, what, what stops companies running on data? And there's loads of reasons, right? Tech ones, uh, skills, ones, even just like business people using data in their day-to-day decision-making rather than say their gut-feel, which I think is also a data-driven decision. They just don't understand that necessarily. Uh, so we really honed in on that problem and we grew quite quickly to be the leading business in that sort of applied data space in the UK, you know, a market leader in, uh, helping companies perform better with data. And over time that has taken us on this journey to be the sort of global leader in decision intelligence, which is really cool. But the itch we were scratching was that, Hey, you know, there's something in this, we think companies that do this and do it well are gonna win, but no one's doing it. So why is that? And then, and then we've built software that effectively responds to that opportunity. >>You mentioned harnessing data. Yeah. How do you balance the harnessing of data successfully with being harnessed by data? Because, because if you're talking about the concept of Dai yeah. Who's making the decision. If the machine is making the decision, I better trust it. Why should I trust it? So how do you, how do you strike that balance to get people to trust what you're doing? The work you're doing for them behind the scenes? Yeah, >>I think it's, it's really important that humans trust the machines that they're working alongside. And I think that's the big change we're seeing, right? So this is a new industrial revolution, the intelligence era that we're in, but all previous industrial revolutions have all amplified human potential. They've amplified like a physical potential, whether it was, you know, machinery, steam, power and so on, or computers have amplified our cognitive capability, but humans have always controlled those machines. If you think about it now in the intelligence era, our machines can think with us, they can think alongside us. So we have to learn how to, as people, how to co-exist with those machines and then let those machines amplify us and essentially make us superhuman and what we do. And that's a part of the challenge we face at peak as to how do we make, how do we humanize that? >>How do we make it such that everyone trusts the machine? Uh, and we always have that human in the loop is the way we think about it. Uh, decision intelligence empowers us to be awesome at our jobs, make the great decisions all the time. If we trust the machine so much that we just want it to make the decision for us, we can let it, but we're always in control and we're in control of how it thinks and what it does. And it's our job as a software company to build software that lets you understand why that recommendation or that decision is being suggested to you. So I think, I think the coexistence of our machines alongside people in a new way that a human to machine interface is going to completely change with artificial intelligence and decision intelligence and, and us as people we're going to have to relearn how we, how we work with our technology. >>You just mentioned a couple of really good words in terms of, of the people, part of people, process and technologies, amplify and empower. Those are two things that stuck out at me is that's what you're giving people in any, whether they're an operations or finance or marketing, it's the amplification to do their jobs, empowering them to do their jobs with data that will help make them more skilled and better able to make decisions that benefit themselves, the company. >>That's exactly right. Yeah, because if you, if you redact doing business to its basics, it's, it's actually just making decisions, right. Companies are make great decisions. They win and those decisions could be anything, you know, they could be product decisions, they could be pricing decisions, operational supply chain decisions, but it's a sequence of decisions that creates value for my company. And so that's why I believe this technology is so empowering because as people we're, we're actually great at making those decisions. What we're not great at is making those decisions 24 by seven really, really quickly, very consistently. So, you know, humans are awesome at forecasting. They're awesome at choosing pricing that would appeal to other people, but alongside this technology, we can have machines that do a lot of that thinking for us, speed us up and help us make more, um, quick, great consistently awesome decisions. And then that just makes us great at our jobs. If you're a marketeer or in finance or in supply chain, you, you become awesome. And I think that that, that empowerment is key to the sort of humanization of AI in business. And actually that's what it means in practice. It isn't AI coming for peoples' jobs or replacing jobs. It's it's AI helping us all be gray. And our companies grow faster with wider profit margins when we do that, which creates more jobs for people, which is really cool. >>So, um, we talk about people trusting machines to do things for them. Uh, it's, it's not necessarily a new concept. We just sort of take some of those things for granted. Um, I trust my refrigerator at home to measure the internal temperature and make adjustments as necessary. Turn the compressor on, turn the compressor off. And I'm sorry, I you're from England refrigerators, this thing, it's a box. We use it to refrigerate our beer, which I took to make it >>Cold, which I know. >>So it's kind of a, you know, got to love those cliches, but so can you give us an example of a situation where a customer is trusting something that it's gotten from DEI from peak, where if you, as the CEO heard that anecdotal story, you would be absolutely delighted. >>Well, I think the earth is loads of great examples of that. So, um, the reason we call it decision intelligence decision intelligence is because it's the, it's applying AI into the active decision making, right? Uh, artificial intelligence or machine learning is making a prediction or a categorization over a huge data set. Right? But that on its own is kind of useless. You need to take that prediction that forward looking view and then effectively infuse it with business logic constraints and like knowledge of how your company works to give you a recommendation. Right? So let's just say I'm a marketeer and I'm trying to work out who I should send a particular offer to on black Friday over email, or even not even over email over any channel. When, if I, if I was CEO and I heard one of my teams say, Hey, what I've done is I've used the decision intelligence platform to tell me who buy, who are my customers that are in market for X type of products at why kind of price and what channels do they like to be communicated to over? >>Uh, I would think that's awesome. And then that market here, we're typically infuse that message with the sort of language and content that would appeal to that customer. But they're using the artificial intelligence to be super targeted and really like deliver the message to that person in the way they want to consume it, which creates a really enjoyable experience as a customer. You don't feel spammed or you don't feel like it's effectively used. You feel like you're having a direct one-to-one personal communication with the brand or retailer. That's talking to you, which in itself creates loyalty and like increases the lifetime value of that relationship, which is great for the retailer. But I think using AI for those kinds of decisions is essentially like a great example of like amplifying the human potential of a marketing team for this. >>Absolutely. Because what we expect as consumers, regardless of what the product or service is, is that we want brands to know who we are, what we want. Don't if I just bought a tent on Amazon, don't show me more tests, show me other things that go with it. I want you to know that. And so we have this expectation that brands when whatever industry they're in, no, oh, Richard bought this. >>Exactly, exactly. So, and I think that it starts to really jar. Now you've got some retailers and brands doing this really well, and you get really enjoyable, uh, communications at the frequency you want with the offers and the promotions that were irrelevant to you. When you just start to get trapped, you know, effectively stalked around the internet for something you've already bought, it becomes really jarring and frustrating. And then that actually creates a negative brand effect for that particular brand. So it's super important that these retailers, CPG com everyone really moves to this way of thinking and tries to have a direct. And that's the beauty of AI and decision intelligence. I think for retail, if we get into retail specifically, it allows us to treat every individual customer individually because we can use the machine to make decisions on a per customer basis. And then our marketing can be amplified by that. Whereas in the past, we bucketed customers into groups and just treated them all the same, which does create a rather impersonal experience. >>Yeah. Which can be a negative for a brand, as you mentioned, but give them the ability to treat people individually, but at scale, and in real time, one of the things we learned in the pandemic is that real-time data access isn't no is not a nice to have. It's an essential one of the themes too, that Dave and I have been talking about the last few days is that we're hearing at re-invent is every company has to be a data company. Yep. Talk to me about with that in mind, are you talking to more chief data officers, chief digital officers, where are your customer conversations as we've we're in this explosion of data? >>It's a great question though. So if every company has to be a data company and a company that's powered by AI, that means you have to be talking to everyone really. So your chief data, chief chief information officers, chief data officers, CEO, CFOs, and every sort of head of business, head of line of business, it's really important. So what we do at peak is as a decision intelligence platform, peak itself, unifies everything you need in one cloud platform, into a single software product that gives you all the infrastructure for your technical teams to process data for your data scientists to create the intelligence, but then it gives you a place to work for your business teams. So unifies your whole business around a platform. And then that means our conversations. As you know, as the provider of that technology are with technical teams, they're with business teams, they're with business leaders because it has to permeate everything. So I think it's, I think that's the future companies will have to effectively run alongside they'll create their own intelligence, basically on a dedicated platform like peek. And that intelligence will then be distributed across the whole business, um, with w w you know, in the way we do it. So I think it's really cool and exciting. Yeah. >>Let let's say hypothetically, now this is something that would never happen, but just hypothetically say I'm an American goes to England to take over coaching, a British soccer, soccer, or football. Okay. I sounds crazy, but how would I, how would I use peak and Dai and BI to help improve my winning percentage if I cared about winning? Because it's possible that I would, I I'm really only interested in the personal development of my, of my team as individuals, but, but, but what would in athletics? Is that something that is a, >>I think possible? Yeah, for sure. I mean, you're seeing an explosion of data science and analytics and AI techniques being used in sport. Right. I mean, peak we're very much focused on the commercial application of AI with our platform. So we, we work with, uh, commercial businesses and so on, but in that space, yeah, absolutely. I mean, there's, if you think about it, what do you need to create that intelligence? You need data and you can see it on the back of every players share. They've got the little devices that are gathering data in training in matches, constantly monitored. Those data points, feed algorithms. Those algorithms can show us if a player is fatigued, you know, where they are, or they can even show us, uh, deep learning techniques can help us see patterns of play and understand like how should we better set our teams up? How should we get players to interact in for, you know, on a soccer field? Um, and yeah, and you're seeing premier league clubs use those sort of techniques all the time. We don't do that at peak, but yeah, I mean, I think, uh, I think those sort of things are readily available now for, uh, those kinds of clubs to do that kind of stuff. >>I think Dave is angling to be a consultant on Ted last. So I think what I'm hearing last question for you, you guys are from an AWS relationship perspective. Richard, you guys were announced just yesterday, you're named by AWS as an ISB partner, APN partner of the year for 2021 for UK. And I, congratulations. Talk to us a little bit about that. >>Yeah, it was really, I kind of, yeah, it's super exciting for us. It's a great recognition. Obviously they give one of those awards out every year, uh, as a global company, it's nice to have that sort of stamp of approval that AWS sees us as their independent software vendor partner of the year. It's a, it's a great recognition for us because we come from a heritage of, uh, starting peak as a consulting company, actually just to do whatever it took to help our customers be successful. And in doing that, we had an idea for a software platform. Uh, we got some venture funding to do that, and we've turned into a, you know, we became a software company a couple of years after we founded, uh, and to get to this point now a few years later where AWS are recognizing us as their software vendor partner of the year is, um, a huge team. Fantastic. It's a huge Testament to, uh, to our engineering teams and the, and the, and the technical teams at peak that we've built something so impactful. Yeah, >>Absolutely. That validation is really, really critical. And last question in our last 30 seconds or so what are some of the things on the roadmap that you're excited for for, for peak for 20 22, 22 >>Is going to be a huge year for us. Cause I think it's the year that, uh, our platform goes out there into the wild, into the mainstream. So we made a couple of big announcements in the last few weeks. Uh, we've launched some new products on the pig platform. So there's three big platform, product sets. Now, one very much geared around creating your AI ready data set. That's called doc, uh, one that's very much geared around creating your intelligence, which is factory. And then an area where our business like the business teams of our customers go to work, which is called work actually. So those three big feature sets are going to be available from January. And the platform is being totally opened up as a self-serve platform for anyone anywhere to build upon. So I think it's a huge moment for decision intelligence. Garner is saying decision intelligence is the big tech trend of next year. And we feel as the market leader, we've got the platform that can help everyone get on, get on that trend really. So I think we're really looking forward to 2022 and what it brings. And, um, we think that our platform and our company is in a great shape to help more and more businesses take that leap into being powered by decision Intel. >>It sounds exciting, Richard, so we'll have to follow up with you next year and see what's going on. We appreciate you joining us on the cube, talking about peep, what you're doing, your relationship with AWS and how impactful decision intelligence can be for everybody. We appreciate it. Thanks for Dave Nicholson. I'm Lisa Martin. You're watching the cube, the global leader in live tech coverage.

>>Hello and welcome back to the cube in person at an event AWS reinvent 2021. We're here live with two sets. Also virtual we've watched the cube on the site. Virtual sits a hybrid event. I'm John for your host of the cube. We're here for three days. Wall-to-wall covered chicken off day one. All about software. ISV is also the value of the cloud. We've got two great guests, John Grosse and senior vice president, chief revenue officer Prisma, cloud of Palo Alto networks. Welcome to the cube. >>Thank you for having me excited to be here. >>Three to Joseph's general manager technology partners from AWS. Thanks for coming on again. Good to see you. So obviously the story here at re-invent is Adam Lesley, new CEO taking over Andy Jassy, uh, tomorrow's a big keynote. We're expecting to hear that the cloud is kind of going next gen. The next gen cloud is here. It's about applications, modern applications and true infrastructure as code security is code data as code essentially, applications are now the number one priority. This is a big thing. This is part of the movement of the cloud. So I got to get your guys' perspectives. Where are we in that movement? What are customers doing as they migrate to the cloud? It's not just lift and shift. They're like, okay, I got to rearchitect my business. Big things are happening. What do you guys see? >>Well, I think there's a couple of big drivers at the highest level, right? Some customers are thinking about migrating their it estate to the cloud. They want to take cost out. They want to drive agility. They want to drive a better user experience and you have other customers that want to innovate, right? They want to drive innovation that leverage the cloud for innovation and increase their speed of execution. And as they look at that opportunity, they're having to rethink dev ops and which is making them also think more about DevSecOps and how are they going to accelerate that cloud application life cycle so they can take advantage of microservices. And in addition to that, as we look back on the last two years, as we were talking about before we came on the air and this unfortunate pandemic era that will maybe refer to it, as many customers have been thinking about their supply chains, you know, what am I going to do with my supply chain? How do I really take problems out of that supply chain? So I can continue to serve my customers in my markets. And it's also made them think about different ways to approach their customers. How do they reach their customers? And then how do they fulfill bill and continue to nurture those customer relationships? So I think it goes to the big drivers >>And the, and the security aspect is so huge. You guys have Palo Alto networks? No, that's just give us a perspective and reaction to that. As people digitize their business, you get security built in from day one. This is the number one thing we talk about on the cube bit, baking it in from day one, whether they say shifting left, whatever sure. It's your business, you're now digital. Yeah. >>What are the things that we think we bring to CEO's and CIS is into boards is really three different ways to get started with cloud native security. With Prisma cloud, you can start at the simplest of terms with posture management. I just want to inventory my assets and know what I have out there and make sure those are secure. I want to be compliant. We want to deliver on compliance and governance for my board, my leadership team, others are thinking about workload protection, Kubernetes, serverless containers. What am I going to do with those critical workloads that I'm now moving to the cloud? And then to your point, big push area is shifting security left. I've got to build security in right from the start of that application development life cycle change the way I think about CIC D and delivering those applications securely in the cloud and doing a fast now time to market on applications is critical for customers. And they've got to think about building security. And so they don't have to rework those apps and build security and later. >>So let's talk about what you guys have been doing with customers during the pandemic and how they're going to come out of it with a growth strategy. We had some great talks on our cube program around how the software development life cycle is changing, how modern applications are being built. And I'll see Amazon, you guys enable people to make money on top of Amazon because you make money too. But how are you guys helping customers? What's the big thing that come out of the pandemic. >>Yeah, so, well, the pandemic has been unfortunate for all of humanity, but through this, we have really seen customers accelerating their journey into AWS and security is top of mind for them as customers continue to digitize their software, they are really looking for solutions from Palo Alto networks on AWS. And what they're looking for is something very simple and cost-effective which Palo Alto has provided because of our long-term partnership. And as John mentioned, right due to the pandemic and many other factors around it, there have been many constraints placed on the supply chain, but the economies of scale with AWS has really helped partners and customers address many of these constraints. So we have seen a tremendous movement into AWS the last 20 months. >>And how, how has the partnership for Palo Alto networks been for you guys? Because I wrote in my article, I just posted last night around the preview of this event in my interview that has Leschi is that cloud is enabling the partners Amazon's cloud is enabling partners to do more than be a point solution. And that we're talking about a platform, not tools. I mean, this tools tools are great, but this notion of super clouds are developing where partners are leveraging more than just hosting, right? >>What's your partnerships always start and end with customers. So one of the things we're most excited about from a first of a cloud perspective is we now have over 800 calmly customers that are utilizing Prisma cloud is secure workloads and to secure their security posture management and shift security left using Prisma cloud on AWS. And the other, a couple of big ingredients that we've had together is really multi-dimensional partnership that makes that all possible, right? We're an advanced technology partner. We have a number of programs that we run together, and we've also been a part of a handful of product launches and innovation launches that we're super excited about, like what we've done with guard duty, like what we've also done with auto provisioning using control tower. So multi-dimensional partnership, which is always the best we think starts with customers. And then from there, what we've done is we've taken a really intentional programmatic approach as we think about innovation programs and go to market together. Yeah. >>Follow up on the, you know, mind, you guys have been very successful at Palo Alto networks as your customer base, the more, more sophisticated and smarter around cloud, you got to add more value and be responsive. What is the big trend in your customer base? You see with cloud? Are they obviously keeping stuff on, on premises for certain things, obviously security reasons, but also data's got to open up. So now you have a more of a bigger data aperture. >>Absolutely. Absolutely. And what's happening is what should happen, which is customers are asking us to do more and innovate faster. And so, you know, we're really excited about our recent launch at Prisma cloud 3.0 where it really expanded the platform. Uh, we're now bringing an adoption adviser, which is going to simplify the experience for our mutual customers so that they can more readily adopt CSPs CWPP and extend their utilization of the platform. At the same time, we've made a number of announcements about adding more value into our infrastructure as code approach, you know, shifting security left. So very excited about that. And, and so I think that, you know, what we're finding is that we're needing to listen to customers and quickly build and deliver, uh, innovation in the cloud is they're all trying to your point new use cases and stretching their needs for cloud security. >>I got to say one of my observations of the past two and a half years, even coming into the pandemic was security clearly being baked in from the beginning, but the pandemic really exposed those who were ready for it. Yeah. And that, and that's a big point. And now it's like dev sec ops, no one argues about it anymore. Right. It is what it is. Right. That's a huge difference from just five years ago. >>Absolutely true. Absolutely true. And now, you know, as you're seeing, you know, partnering with AWS customers are delivering actually their end product in the cloud. Right. And that is the most critical relationship is their customer's customer. And they've got to make sure that it absolutely is a secure user experience because now we're talking about customers, identity payment information, we're talking about critical customer relationship management now all in the cloud. And it has to be secured end to end. So very exciting opportunities. >>I mean, uh, you're under a lot of pressure. Now you have a lot of these big partners doing big business. They have big customers. I know they do. Palo Alto has a lot of great customers. How do you support them? What are you guys doing to continue to nurture and support your customers? >>Yeah. Customers is the key word there, John. So we provide value to Palo Alto and other partners to a number of different ways. But one approach that we take is called a well-architected review. It's a process which looks at the software solutions through pillars of security, reliability, performance, cost optimization, and operational excellence. And the reason for that is we want to make sure that the foundation for customers is laid in the best way possible. Because once you have that foundation laid, you can really, really build and scale your business. And so that is one of the ways we continue to provide value and Palo Alto we've taken the well-architected review through all of their solutions, bought the ones existing and the ones in the future. >>I got to say, I've noticed you guys have been using the word primitives a lot. Now it's foundational services. Um, because what we're talking about here is foundation. And a lot of the trends we're seeing from your customers, both is they want to refactor their business value in the cloud, the modern application trend, isn't just apps is about business model innovation in the software itself. So it's asking the infrastructure to be code, ask you to be programmable security with automation, all that AI, this is a trend. Do you guys agree with that? Yeah, >>I absolutely. I do. And I think what you're seeing now from customer's point of view is they need to build security into that application lifecycle mental model. They have to have an end-to-end vision of how they're going to deliver those, those applications at speed and do it, you know, utilizing cloud native architecture so that they can have microservices that deliver value in they're more flexible. And that's part of the power. I think of AWS and Palo Alto networks. First of all, cloud is we're enabling customers to innovate at speed shift left with security, build security into those apps, take rework out, deliver applications faster, which obviously drives more value to them. >>Yeah. I'd love to get your thoughts on something, John, if you don't mind, while you're here, we were talking about for reinvented around major inflection points and every major inflection point in the history of the tech industry, whenever there's a change of how people develop applications, speed and performance was super important. Critical. How do you guys see that? Cause you guys are on the front lines with security performance matters. Now whether it's in the cloud or in transit, what's your >>Absolutely absolutely. You know, it was really interesting in customer conversations. Even some of the customer conversations I've had today, every customer now starts a conversation with some element of cloud security, security, posture management, workload protection, identity data, but they all are coming back now to shifting left with security. It's part of every single conversation. Yes. I was primarily leaders into posture management. Oh, by the way, absolutely got to dive into how I'm going to shift left and build security in. And so that speed of development now I think is going to be a key competitive differentiator for customers. They're going to have to become experts at delivering on that entire application pipeline. >>But your reaction to that speeds and feeds >>Well, it is, I believe it's really important. And um, we're trying to do everything that we can help partners like Palo Alto network with our processes. And most importantly, scaling the business, which I'm sure we'll talk about shortly, how we work together to really get those 800 customers >>Talking about that. Cause you have the advanced technology partnership program. Talk about what you guys do there. >>Yeah. So first of all, I want to thank John and the entire Palo Alto team for building such an excellent partnership across build co-sale and co-market. And as an advanced technology partner, Palo Alto is part of four different competencies, security containers, DevOps networking. And the reason why these competencies are so crucial is because you're able to list your validated solutions with public customer references by use case in each of these competencies, which I think John, you would agree enables them, asked to do focus, demand generation activities through dev days, blog posts, webinars, account mapping, which of course generates those opportunities together. And Palo Alto is also part of our ISB accelerate program. So our sales team is in incented in order to work with Palo Alto and help them close opportunities. And then also you are on AWS marketplace, which enables you to do free trials and enabling you to really scale across the globe. And then we are also helping Palo Alto across the globe with resources, including public sector to help them scale their business. >>The whole selling thing is interesting as the chief revenue officer, it's like, oh yeah, I love that. Um, this is a big deal. Talk about that further. I know the marketplace is where people are buying, but it's a joint sales, Amazon salespeople sell for you, right? >>Cosa, we call it co-sale whereby we can share opportunities with each other. And when we do share those opportunities, the sales teams are engaging together to understand, Hey, what's going on at the customer? What are the pain points? What are the use cases, value proposition, and then going in together to the customer to win the deal. And then continuing that relationship beyond to continue to grow net new revenue, >>Not too shabby, is it, oh yeah. Get more feet on the street. So to speak and virtual, >>There you go. It works on both dimensions and to all the points you made. I mean, we have some terrific mechanisms we use together, you know, like immersion days, dev days where we're able to work with customers, deliver well-architected visions for our customers together. And when we were both designed in, it's obviously a great, it's a great win for the customer enables us to scale. >>I think it's a cutting and not everyone gets these services to, you have to be a certain lay level to get the joint selling. >>That is correct. That's an advanced technology partner and also as part of ISB accelerate, which is our very focused Cosell program. Awesome. >>Well, thanks so much for coming on the cube. Really appreciate. Congratulations on a great partnership. Uh, two great brands. Congratulations, final minute. Just what's your expectation. As we come out of this pandemic, what do you see customers doing? What's the one thing that all customers are preparing for coming out of the pandemic? What do you guys see? >>Well, I think now customers are preparing for acceleration in all of their routes to market. Right now they're having to anticipate their return to some of the normal routes to market that they've for some time now have been trying to reinvent around and trying to drive primarily digital, go to market. Now I think we're going to see growth on every dimension with our customers, because they're going to need to return to some kind of normal with their supply chains, delivering through brick and mortar and their traditional delivery models on top of driving hyper growth that they're already enjoying through their digital go-to-market. >>That's great insight. So, you know, your, your thoughts on companies coming out of the pandemic, looking for a growth strategy, what's the, >>Well, I think they're going to prepare in order to address this pandemic in the future, Some calamity of some way. Right. But I do think that what I'm observing personally, especially segments that have been slower to adopt because they wanted evidence. The pandemic has really increased that whether that's vaccine research or treatment research, it has really accelerated that. So I agree with John B going to >>See it all across the board. I mean, one thing I'd say just support those two awesome insights is that the pandemic expose what works and what doesn't work. Right. You can't hide the ball anymore. You know, if, if software's being used, it's successful. If not, as self-aware right. You can't hide the ball cloud. If it's not working, you know what right away. Yeah. Thanks so much for coming on the Cape. Really appreciate it. Thank you very much. Okay. Cube coverage here at reinvent live 2021. I'm John for your host of the cube. Stay with us wall to wall coverage for the next four days here in the queue.

>>LA from Las Vegas. It's the cube covering AWS reinvent 2019 brought to you by Amazon web services and along with its ecosystem partners. >>Hey, welcome back everyone. Live cube covers here at reinvent 2019 in Las Vegas. I'm John, your host extracting the signal from the noise with Stu Miniman analysts at Silicon angle, the cube and Wiki bond. We've got two great guests talking about the ecosystem and the future of software and how customers are consuming it in the cloud. Todd Osborne G VP of alliances and channels at new Relic and Josh Hoffman, GM and global lead of ISB partner ecosystem of AWS. Guys, welcome to the cube. Thanks so much for having us. So guys, we're the top story to me at this show. So far as I'll see infrastructure at scale. The software development life cycle is continuing to evolve. We are more automation, more as Andy says, heavy lifting's being done, which means that application developers are going to get more and more goodness. Dev ops created infrastructure as code check. Now we've got data, tons of data everywhere. So we're, we're seeing an ISB Renaissance more software. You guys are out there writing software. So what you guys take so far of the impact of the ISV here, Josh, to talk about that because this is a big story, does >>massive, I mean if you walk around the floor, you'll see folks that are automating new ways of doing dev ops. You're looking at new ways of securing serverless functions. Um, you're looking at new types of storage. So you could go across every category of technology in this room and you will see an incredible amount of batim innovation. Our partners are really driving that. >>Talk about the relationship with AWS, new Relic, longstanding partnership. Where is it now? Where's it going? It's, I mean, it's off the charts. So even just the last year, the amount of momentum we've built together as has been fantastic. So we participated in a whole bunch of different programs. We've got dozens, hundreds of joint customers that were doing things together. I mean, just look at this event. It's just a, it's just astonishing. We operate in a lot of different partner models, um, from, from reselling, uh, with, with various partners to building technology programs to participating, uh, with Josh and team and our friends. Uh, our friend Dave McCann and team on a eight of us marketplace. Just a whole host of different things that just continue to, to, uh, expand the partnership at scale. And the consumer is ation of the software, the procurement process she's had Teresa crossing off from public sector, whether you're in the public sector or commercial procurement still stuck in 1995 it feels like, right? >>I mean, like, are they modernizing? They've got a lot more ways to get software with the marketplace. What are you guys seeing with customers? Is it really that bad? Am I over over it? It's not that bad, but you know what I'm saying? I mean, so from my perspective, one of the cool we're seeing is, um, AWS in the cloud. Providers are driving a consolidation of budget of modern stuff, of cloud, of, of all the new things that companies want to do. That's all getting consolidated either in a new groups or new budget cycles and AWS is making it really easy to participate in those. So through programs like the marketplace, through various other other initiatives that we're doing, we can combine what we want to achieve with, with what the customer wants to achieve, which is speed to market with, which is with what AWS wants to achieve, which is faster adoption of all the different services and bringing the right ecosystem along with it. >>So the modernization of the procurement cycles along with the monetization of the technology is really cool to watch. Well, I wanted to ask that before. I want to get to the question that I'm that interested Andy Jassy his point on this keynote, Hey, this is the first time I heard him talk like this. We see two types of developers and two types of customers. People want the low level building blocks, the builders and then a new set of customers who want solutions. Yup. This is, this is your wheelhouse. This is where the solution network kind of ecosystem is evolving very quickly. Can you guys share your observations on what that, what he means by that and what does it mean for customers? >>I'll share it in the context of what we're doing with new Relic. Um, when you think of the concept of a solution, a lot of our customers, hundreds of our enterprise customers are going through our migration programs. They need help making sure that what they're doing on prem is translating to what's happening in the cloud, what the applications are doing on prem, and how they're performing in the cloud. So we've collaborated with NewRelic over the last year and a half on a number of new, not just migration programs, but windows or views into how the applications are performing. And we've designed those specifically for customers who are going through those migrations. So you just take that one little category. Um, and it's an area where we're collaborating together to bring something that is a full solution to the customer for those who are going through that migration journey. >>Your take on the whole solution thing. Yeah. So we, uh, last year at reinvent, we announced really the first solution that new Relic had ever launched trying to meet that market need and we, we announced the cloud adoption solution. So everybody knows we've got this great platform with all these cool features. We had never really gone to market and said, not only do we just address application monitoring or infrastructure mining, we actually address the business outcome of migrating to the cloud and all the benefits of doing that. So we announced that as a methodology last year. We added to that over this, this past year because we've enhanced our platform to, uh, have this new capability that we call programmability, which is the ability to write applications on top of the new Relic platform. So we've built, and we launched today a cloud adoption solution application. Kind of a mouthful. >>But what it is, is it is, it's the ability to use our technology and our platform to very easily drop that into a customer and help them very quickly get time to value of delivering on a solution and ultimately achieving the business outcome they're looking for. Yeah, I taught actually. So as you know, I was at your conference earlier this year in New York city where you really defined what a platform should be. And just like Amazon, what you want is you want builders and you want them putting solutions on Dabo. It gives a little bit of the momentum of what you've seen since new Relic one, and then the rollouts. So I don't know the formal count, but I know we're way past the dozen applications that we launched since then. Uh, we also added several different features including logging and some other technologies. We've closed a bunch of different deals with these new technologies since then. >>Um, and then a couple of the cool things from the partner ecosystem that we've done is with the platform capabilities we have, uh, firstly we're now, uh, getting ready to embark on building our first technology partner program. So we were talking to dozens of different partners in this room about how they can build with us on new Relic to make the platform even stickier, uh, for our customers that can now integrate NewRelic with various other technologies. And then the second, uh, thing we were proud to announce today is we've, we've actually just signed a three new managed service providers. So kind of another partner motion that we're driving in this ecosystem. And the new, all the new features of the neurotic platform helped enable us, uh, to do some really cool things with the platform and also evolving business model, uh, to close. Uh, so we were excited to to close three, top 80 best partners, which is best been global, uh, uh, blaze clan and out of California mission cloud as three new partners that we, uh, just, uh, signed agreements with. >>So we're happy to do that. Yeah. When we talk about the transformation, you know, one of the biggest challenges for customers is their application portfolio. I noticed new Relic has two boosts here. There's one specifically just focused on serverless, which I think is awesome. It's got some cool things. They're very focused on that developer app dev deployment there. Um, but you know, your customers, they've got a broad spectrum of applications and that journey to transformation in a modern nation is going to take time. How do you deal with the spectrum of what they're dealing with? But Todd, maybe start with you and then Josh would love your viewpoints too. I mean the spectrum. Massive. So our biggest challenge is keeping up with everything and continuing to innovate with all the things that are happening. But again, the benefits of the platform that we have enables us to do that in the enhancements. >>We wait and we made this year, this year. Um, now that our platform is, is more open, we can connect data, collect data from multiple entities, not just the new Relic, uh, agents that we've, that we were built on. So, uh, the concept of observability and being able to observe the entire application environment, um, is built on the fact that data's gotta come from all these different places. Then we need to turn that around and curate it, uh, into the right experience and the right use case that the customer's looking for. So, uh, all I can say is that, uh, our, our company is built on innovation. We try and stay on the cutting edge of all that. Try and stay current with that and meet the customer's needs as, as everyone here is innovating like S easy at scale. Todd, talk about what's going on in New York. >>What's the coolest thing going out with new Relic right now? Cause Lou always comes on the Q lose to CEO and he's cool. We love him, but he's always got his hands in something. Yes, he got the observability down. Cloud operations becoming standard. That's a tailwind for you guys as a company. But what cool things are you guys working on right now? Um, I certainly can't do Lou any justice. So the customer stories and things and he comes up with are amazing, but you know, from an industry's perspective, like gaming is hot. Um, and it's just like media and entertainment is hot. So we're just doing some really cool things with some really cool customers. Um, maybe not as cool as Lou would be, but you know, customers like, uh, are really adopting our migration story and we're really driving some significant business together. So customers like world fuel services and fleet complete, uh, we've recently come out and announced the stories of how we're helping these companies migrate. >>And frankly that's what's, that's what's cool about it is like everyone wants to get on the cloud faster, do more faster, and we're, we're enabling that, uh, in some really cool customers. So I'll to get your both reactions just to memes that we're developing on the cube this week. One is called, one is cloud native. If you take the T out, it's cloud naive. Okay. So, and the other one is something that I use on my post when my Andy story I did was you got born in the cloud, which is clear benefits. There's no, there's no discussion there. Check winning builder, but reborn in the cloud as companies are becoming reborn, this isn't the Mike, not just migration. There's a fundamental mind shift shift. Yeah. This is a reborn enterprise. And if you're not be born in the cloud and you're probably not going to be around longer, that seems to be the message. What's your reaction to cloud native without the T and reborn in the cloud? >>Well, I think it's, I think it's an accurate statement. It's funny. It's the first I've heard it. I may steal it. If I can use it, please pass it on. I will. Um, I would say that from an APM perspective, many of our partners are in different phases of their journey. Um, and so everything that we do is around three anchor points, which is helping those companies build great software if they haven't already, or if they're making that transition. Once they've made that transition, how do we help them market the software? And then the third piece is really how do we help them sell it? So in the case of new Relic, um, we've got a number of folks around the world that are helping with that co-sale process based on the solutions that we've jointly defined. Um, and then we also help build out the channel because as AWS, we've got tens of thousands of consulting partners. So the idea when you talk about that journey of becoming cloud native is how do you help a partner through that? You've got to hit on all three of those pillars to do it right. The leadership's got to be there for the top. Totally. You've got to have board alignment. You've got to have executive sponsorship, you've got to have technical buying, all of it. >>You guys have a very savvy customer base, Bray cloud native observability. What is the naivety uh, um, issue? What are people mostly naive about? Cause if you don't do it right with instrumentation observability if you're naive about that, you're going to get bitten in the, you know what? Well being, being naive there is not having your observability platform in place. So, but, but you really can't anymore. The old world of if you had a monolithic application running on servers monitoring, sometimes it was optional or a nice to have something today. You couldn't, you could only afford on your most mission critical applications as soon as you flipped a dev ops, a bunch of cloud native technologies, um, modern applications, but on the most modern frameworks with entities that are, that have all these dependencies to make sure that application works. Monitoring is a must, must have an observability is a must have. >>So that's now even in day one, out of the box, out of the one and two, the in to the reborn comment. As soon as you cross that path, you report, you rebirth yourself every day. Like it's constant. You're releasing code daily or multiple times a day, and so there's no like reborn statement anymore. It's a completely agile process. System changeover. This is not just saying it. You got to really believe what you're doing. You have to measure improvement, which is what new Relic is great at because if you take what's happening now on premise and you go to that transformation, you've got to show that you've actually achieved not just savings, but you're helping developers be more efficient and so you, you can't prove that story without the before and after. Yeah, yeah. Love talking to the cloud native gurus that you guys are, congratulations on your marketplace and ISV success. It's only getting the beginning of that run. It's kicking butt. Congratulations. Hundreds of thousands of customers are buying and hundreds of thousands more talk congratulates a new rule. Always great to have you guys on X. Great, impressive company, great results. Always great team, great product cloud, native ashore. Props to that. Thanks for coming on. Appreciate shit. Thanks so much. I'm John here in the cube, extracting the signal in the noise day. Two of three days of wall-to-wall coverage. Two sets here on the ground. Thanks for watching. We'll be right back.

>> From Bahrain, it's theCUBE covering AWS' Public Sector Bahrain, brought to you by Amazon Web Services. >> Welcome back everyone, it's theCUBE coverage. We are here for the Amazon Web Services Summit in Bahrain in the Middle East where cloud computing is changing the game for start-ups, businesses, and the government, and society Amazon announcing their new read, it's up and running. We've got two great guests to talk about all the integration and opportunities. We have Hassaini who is the CEO of ACME and we have Cherian Abraham, who is the general manager of Computer World. Gentlemen, thank you for joining me. >> Thank you, John. I'm so excited to be here. (laughter) >> Thank you John. It's a pleasure to be here. >> It's a great day, it's a bigger venue than last year. It's our second time here, but what's striking from this event is the explosion of innovation, not just start-ups. You're seeing the businesses, large, global ISV's are here. Seeing new ISV's, new software environments, and the demand for cloud computing is off the charts. So, there's a real need, thirst, for cloud computing. >> Absolutely. >> What's your assessment? >> I believe that most customers have started to look into digital transformation and customers have started buying into a new experience, of moving from Imperium into Cloud. And I think that's a great story because customers are looking to move from CapEx to OpEx and driving innovation and driving more for their businesses. >> And the cloud's first message here in Bahrain has been mandated from the top. >> Absolutely. >> And that's been forcing all the ministries to do it, that's changing the citizen relationship to society, which includes entrepreneurs and business, and now they got to integrate it in the banking systems behind it, so good business for you guys. What's the business impact? >> The new diplomacy in business, I think we are on the right track with the cloud business, with interviews in particular. Just to add to all Abraham's mentioned, you know, I think it's an entire eco system which is working well for the whole cloud objective. I was just speaking to one of, a gentleman who was from one of the news cities, he was teaching there, and what he mentioned to me, you know, that we have been giving students, good students, who were like on the verge of getting certified, now we are going to make them certified and hand them over to you. So we'll have limited people available to us. I think the policies right from the cloud-first policy, you know the banking policies, you know. As the last awareness that AWS has got to the market, it's been a game-changer all of a sudden. >> And it's causing a pipe-lining for talent, that's going to allow people to participate. >> Yup. >> Yes. >> Has there been a business driver behind all this? What's been the big business benefit, besides the mandates? Have you seen from customers, is it software development? What's the business driver? >> The key driver has been, you know, every entity would like to have an edge in the business, you know. It's no more of the old days, where you have the set in a competitors. You all of a sudden see new faces, new companies, who become big challengers. I think the very need to face this challenge as well as the desire to grow more and do more, which is driving the whole cloud momentum. >> You know, one of the things as Agility, we've heard that message here, and we go to all the other cloud events. Agility, agility, agility. Data, data, data. Compute, storage networking. Less about storage networking, because that's become elastic, that's available. That's what Amazon brings to the table. >> True. >> Data and agility now drive a lot of the business conversation because now they got to go hire software developers, who need to build on top of something, that's going to be Amazon or something else. This is a big part of the business architecture. >> Mmhmm, true. >> What are some of the things that you guys have done? Can you talk in generalities about some of the projects? >> We have looked at the elasticity of the platform. We looked at the scalability of the platform. What it brings to our customers? And how do we build innovation, bringing in new technology that helps customers' insight from their existing data, and build onto it. >> What are some of the challenges that you guys have seen that are now available to be overcome, that weren't maybe a few years ago. >> I think that the overall resistance to adapting to Cloud. I think that was one of the major challenges that we've seen a couple of years back, because people felt that going to Cloud is going to hinder the way they do the job, the work. In addition to that, the Cloud brought in a lot of security-related issues where people were not aware. But today, people are embracing it. Customers have started to embrace technology because they see value in cloud data >> The culture fear of change- >> Yes. >> And then the security are being addressed. The banks are going cloud. That's a good tell-sign. >> Absolutely. And there are a lot of ISB's that brings in resilient solutions that addresses customer requirements. >> What's the number one conversation you have with customers? >> Thank you. How do we build further on the cloud? How do we take good applications into cloud and take it into modernizing them? How do we take our digital transformation strategy, moving forward? >> Your conversations? >> I think we talk about longevity in terms of how the business can move forward and stay in the game for a longer time. That's so the discussion starts okay, then we start talking about you know, what it means to modernize the applications, so that you know you have the agility to address newer opportunities, you know, to have the growth that you always wanted to have. And, of course you know, the awareness and education that has happened in this country in particular, in the recent times, that has helped us a lot. Okay, we are no more talking about, you know, the challenges of security, whether it's going to be secure in Cloud or not. We are talking about how the business is going to behave once they make the move. >> I got to put you guys both on the spot with a question, I'd like you both to answer it because I think, any conference you go to that's always the hallway conversations that are interesting, because what happens in the hallways, you see someone you know. You mentioned before we came on camera you see people here. Everyone knows each other, it's growing. What are some of the hallway conversations that you guys have had here that you could share with folks watching. >> We need to adopt the Cloud. We need to build a strategy on Cloud. We need to look at innovations. >> If it is a comment, it is about, you know more services that they can offer. It's an ongoing sector, the new revenue streams that they can generate, these are the conversations that I have most of the time . >> It gets business deals done. Come on, come on. You've got some deals happening. >> Yes. We're getting a lot of good traction with people showing a lot of interest in new areas of business. >> I've found there's three types of companies in digital transformation. One's that know they got to do it, people that are doing it and they get stuck a little bit, and folks that are done it and are like "Wow, maybe I can do it over again" or are successful. So, three kind of phases. How would you categorize the market here in terms of progress, more phase one, two or three? What do you guys see the distribution? >> I think it's phase one and two. We haven't reached phase three yet. There are some customers who have started looking at phase three, but it's all centered around phase one, phase two. >> Understand the playbook? >> Yes. >> Yup. >> What systems to start with, those kinds of things? >> Absolutely. >> Fixing the culture, making more buy into it. >> Absolutely. >> Okay, other question I wanted to get your thoughts on, I think it's important that we're reporting here, is that cultural shift, this new generation of workers, we alluded to it about the young people coming to the university, there's a generational shift happening. >> Absolutely. >> It's almost pride. You see the sparkle in the entrepreneurs eyes that like, there's a whole 'nother thinking out there. >> (Husseini) Sure. >> How do you guys relate to that? What's your observations, being that we're the older, mature generation, kind of looking back at the young guns coming up. >> I think it works very well for us, innovating the event for a combined strategy, you know. We come from a strong lineal system integration and application delivery, and we have a lot of people who are very much tuned to offering turnkey solutions. So, I work first on them okay, because I wanted to have those mindsets with huge amount of experience, ready you know, in the new era of big business. At the same time, we started getting the new team from whom we started learning and know many things in Cloud, many things in DownSoft, you know, acclimation via learning more from them. So this way I think, you know, we had the initial success. I think that you continue that strategy. >> You bring in, combine them on teams... >> Yep. >> They can learn from each other. The key is learning two ways. >> I think the younger generation does not carry baggages, unlike the older generation. >> (chuckling) Yeah. >> They are more open, they are more agile to learning new technology and they want to be entrepreneurs. They've lived new applications that create opportunity for the community, for businesses, and for themselves. >> Yeah, I mean, we had a start-up on here, a thirteen year old company, doing API's >> True >> Billions of transactions, API calls... >> Yeah >> That wasn't even possible in the old days. Remember, you had security perimeter, firewalls, everything's locked down. Not anymore, it's all open. The surface area is completely- >> Entirely new dimension. >> Yeah, security's huge. Thanks so much guys for coming on theCUBE. Take a quick minute, each of you, to give a plug for your companies, what you guys are working on, key initiatives you'd like to share. We'll start over here. >> Thank you, John. My company, Computer World, focuses on digital transformation. We help businesses thrive on new areas by building innovations. >> My company, Almoayyed Computers Middle East, we are a four decade old company and we have taken a reboot recently in Cloud data, focusing more on Cloud now, whatever we do it's all focused on Cloud and we are on to many services. We are on to the emerging technologies, RTA, AIA, machine loading... >> Yeah, the bots are coming. This is going to help humans. >> True. >> The big debate about automating jobs away kind of, I always laugh at that, because there's so many job openings. It's like (chuckling) some go away but more are born. This is the dynamic. >> Yep, yep. >> Guys, thanks so much for coming on and sharing your insights, appreciate it. CUBE coverage here in Bahrain for AWS Summit. I'm John Furrier. We'll be back with more CUBE coverage, after this short break.

>> Announcer: Live from Vancouver, Canada, it's theCUBE! Covering OpenStack Summit North America 2018. Brought to you by Red Hat, the OpenStack Foundation, and its ecosystem partners. >> Welcome back to theCUBE, helping to extract the signal from the noise. Here at OpenStack Summit 2018, I'm Stu Miniman, my co-host for the week is John Troyer. Happy to welcome to the program atmail, which is an email as a service company. We have Jay Sil who's the European Sales Director, and we have Jason Brown, we'll call him JB for the rest of the interview, is a Solutions Architect. Gentlemen, thanks so much for joining us. >> Thanks very much for having us here. >> Alright so Jay, email is a service, tell us a little bit about the company and the state of email, haven't Office 365 just taken everybody over? >> Jay: Well, so most people don't want to talk about email, but it's still essential. So atmail is a 20 year old company, we are probably one of the largest pure plaid, white label email providers in the world. We have about 170 million mailboxes out there in the wild. But we provide not to end-user businesses, we service the service provider and telco market. So a lot of our customers you would've heard of, we're more the brand behind the brand. So, we provide those email to their end-user subscribers, but it is very much the telco ISB, that is upfront that you would hear about. >> Yeah, excellent. There's been a discussion we've been having at this show a lot is, OpenStack itself is kind of something that gets in there, the telco and service providers, big place so, JB, tell us a little bit about your role and bring us into the involvement with OpenStack. >> JB: Sure, so I'm the Solutions Architect for atmail, I kind of help bridge the gap between the technical and the non technical, I help Jay out with explaining the technical details to the sales team and then bring back the non technical details of feedback that Jay gets and we get from our customers, into development and operations, so they can actually improve the product in a way that's fitting. And so, we started with OpenStack a few years ago, through a partnership with DreamHost, here in North America, to move from, we kind of had a traditional email, like a hosted email solution, or an on-premise email solution, but it wasn't a true Cloud solution, and so, took a big step back, looked at our architecture, what it actually looked like, what it needed, and it just turned out that OpenStack was the best direction for us to go to make that move. >> JB, can you clarify, when you say a true Cloud solution, what did you mean by that? What were kind of the requirements and what did that? >> So we had, for years, we would just take our on-premise solution, and we would run it in a data center that we had a rack in, we had 40 U's worth of servers, I was the guy at the time that was responsible if something went wrong. I got a call at three o'clock in the morning to drive to Spokane to go to our data center to fix something, replace a hard drive, or do something like that, and that just was, it didn't scale horziontically or vertically to be honest. That was just limited to what we could do with it, and so we really wanted something where we could save the cost by distributing a load as we needed it, and I think that's really the difference, is you can spin up instances for front end or spin up an instance for a back end, whatever you actually, whatever resource you actually need, you can spin that up as a service, in a Cloud infrastructure, whereas you can't really do that as easily or as cost effectively on bare metal. >> Jay so, I want to bring it back to the business. Your customers, what does OpenStack mean from them and the ultimate end-user, I don't think I've seen emails that say, "Sent to me via an email service powered by OpenStack". But, walk us through what that means for the business and your constituents. >> So there are both commercial and technical benefits. If I look at the commercial benefits first and foremost, what OpenStack allows us to do is to provide a solution, quickly and efficiently. The first thing that people want from email is they want a stable, robust service. It's a bit like turning a tap on at home, and it getting clean drinking water. You really don't give it a second thought, its only when that tap stops working and its not coming out properly, then you think about it. So first and foremost, our customers want a stable, mature, reliable service. They also want to make sure that it's secure. And that allows us, the OpenStack initiative that we've undertaken allows us to achieve that. The commercial other benefits that we obtain from that is being able to reuse our cost base, or controlling our cost base. As a result, that's passed on to our customers. So they can then, not only mitigate their risk, but they can control their costs as well. From a technical point of view, I mean, JB can touch upon some of the technical benefits, but one of the things that we found, because we are a small vendor in terms of the DevOps team that we have, what OpenStack allowed us to do was to gain from the knowledge that the community had, and really benefit and accelerate our solutions market. And when you talk to some of our DevOps guys, the first, and, well, foremost thing that they say is that we couldn't have achieved this without the help and support of the engineers and the OpenStack community. So the depth of knowledge out there really helped us accelerate those services. >> That's great, is the fact that it's OpenStack, seems like at this point, one of the themes that we've been talking about is OpenStack, ubiquitous, mature, a lot of talk here about containers and other things, but the Stack itself is well known and mature, that seems that that would also have a impact on, something that telco understands, right? It's a well known Stack, yeah. So JB, this is your first time, you said that this is your first time at a Summit. Kind of curious, before we dig into kind of maybe what your Stack looks like, OpenStack looks like, what did you think of the Summit, the level of kind of conversation here, the sessions and that sort of thing. >> So far it's been fantastic. I've had a complete, not a 180, but there's so much here that I'll be able to take back to our DevOps guys and our QA guys, we're looking at the zool stuff really heavily, the CICD stuff, just a huge benefit that'll streamline all of our development and testing and then pushing that to market will be huge. >> Anything specific, 'cause one of the things we've look, there's a number of CICD offerings in the market today, what specifically about zool, because you're using OpenStack that it makes sense to fit somewhere. >> Yeah I liked it, it fits with OpenStack really well, I like its level of maturity, and I like the gated looking at the future as opposed to looking at the past, or looking at the present, for your testing, specifically. >> Gotcha, that's interesting, yeah. Can you talk a little bit maybe about your so your Stack is a, so it sounds like, well yeah talk a little bit about the OpenStack, your OpenStack deployment in terms of there's a lot of components, are you using kind of the core components then? And anything else that interacts with the other theme here, right, is OpenStack has to talk to a lot of other systems. >> So we use a pretty, we use the OpenStack storage module and the networking module, and I don't know all of the little names to all of the little pieces, but we do use the storage and the networking. The networking was a really big help for us because we were actually able to offload some of the system load into the network layer moving into OpenStack, whereas before we would have, with an email system you have all of your actual email traffic, or your high map traffic, can create a significant load, by being able to move some of that load into the networking layer, we're able to provide a better customer experience because all of those edge services aren't as taxed, and so when the user goes to check their email, or send an email, they're not waiting because of a high level risk, and if you see this, especially if, when, something goes wrong in a system, 'cause they're systems, and things do happen, and so when that happens, the time to recover, is faster on our back end and the overall the way that's presented to our end-users is much better for us. >> John: Much better business benefits, yeah. >> Jay, have to think in the regions that you play, kind of the governance and compliance, something you need to worry about, also it's May 2018, so I have to ask you about GDPR, and how that fits into your business these days, so. >> Jay: Absolutely Stu. So, GDPR comes into effect this Friday, we've had a team dedicated on working on that, make sure that we are compliant, obviously our telco users, service providers, rely on us implicitly, to make sure that we are fully compliant, and I can assure you that we are. We have seen a number of high profile breaches of other offenders, it's not something that we want to have an experience of, so we have worked diligently, in order to make sure that we are fully compliant. >> Any commentary you want to share on the security these days too? As people always, governments asking for things, hackers, it's a complicated issue. >> It is, and it's interesting because email, I think, represents the largest surface area of attack, in any organization. You can get from a CEO, to anyone in the organization, via email. That's how powerful it is. And again, as we were talking off record earlier, it's not something you give an awful lot of thought to. Email is like turning on a tap at home and clean drinking water comes out, you don't give it a second thought. But when it stops working or there's an issue, than when it becomes a problem, and you could regress back into the dark ages, because you can't do business, you can't send that message, you can't communicate or connect to the audience that you want to. So, yes we have a lot of issueS around that that we need to make sure that we are fully on top of, our aim is to provide a stable, mature, reliable and secure service to our customers and their end-users. Security is something that we take seriously, as do a lot of other vendors, but it's something that is always constantly changing and evolving. By the time the latest attack comes out, and you've checked that you are covered, the next one has come out. And we've seen a lot of attacks over the last few months that come in waves. We had one acry last year, that really hit UK and Europe hard, as with other regions, and I'm sure there'll be more coming out soon. >> JB, containers, well, secure containers, one of the topics of conversation here, containers in general been a big topic, Kubernetes, how are you all looking at that application and orchestration layer? >> Containers with an email system are kind of tough. Security is a big reason for that, and its not that we can't use containers, but by the time you take a container and wrap all of the security around it, and everything that you need for something you would use with an email system, it almost negates the benefit of using the container to start with. >> John: Gotcha. >> So we're constantly looking at other ways that we can take advantage of that, and Koda I think today, just released their version one of their solution, which secures it down to the into the actual core of the system, and so that changes the game a little bit, on what might be possible now, not having to worry about some of the security issues that we are concerned with. >> Right, so, but even now, your Cloud portability strategy per se, is your app runs it's on an OpenStack context, with OpenStack configuration, you run I think at least two on two different instances of OpenStack, so that's part of your, you are multi-Cloud in that sense. >> We are, yes. >> That's great. >> And that actually made it really, the move into our EU data center was so much smoother, because of our experience with OpenStack on our initial deployment. We were just able to just launch it and go. >> Stu: Alright well, what I want to give you both just the final word is to, your takeaways here at the show so far, being first time attendees. >> So, from a commercial point of view, I mean the networking has been tremendous. I've had conversations with people over email or over phone, that I've actually met face to face here and made that connection, so for me as a sales person, those networking events et cetera, have been invaluable. What I also like about the show itself, and the community as a whole, is that there is this openness and there's this willing to share ideas which you don't always find in other arenas, it's much more of a closed, well I'm not going to tell you what I'm doing because its a trade secret or its going to give me advantage, whereas here it is very open, it is, we want to collaborate, we want to share, and that's been very refreshing from my point of view. >> The community is a big part of it for me. All of my work in developmental operations has been from the OpenSource community so, to come back and see that thriving and pushing this forward the way that it is, its just so reassuring. >> Well Jay and JB, we really appreciate you being open with sharing your story with a practitioner so, thank you and congratulations atmail for all that you've done here in the community. For John Troyer, I'm Stu Miniman, much more coverage here at the OpenStack Summit 2018 in Vancouver, thanks for watching theCUBE. (electronic music)

>> (dramatic orchestral music) >> Announcer: Live from San Francisco. It's the Cube. Covering Red Hat Summit 2018. Brought to you by Red Hat. >> Hello welcome back everyone. Day three of wall-to-wall coverage here at Red Hat Summit 2018 live in San Francisco, California, here at Moscone West. I'm John Furrier, your co-host of The Cube with John Troyer, analyst, co-host this week. He's the co-founder of TechReckoning, and advisory and community development firm. Our next guest is our (mumble) of the senior Vice President General Manager of Hewlett Packard Enterprises Pointnext HPE. Great to see you. >> Great to see you as well. Thank you. >> So there's not secret HPE been partnering with companies for many generations. And Red Hat is one of the big strategic partners. Lot of services opportunity, a lot of transformation happening, and the biggest thing is that true Private Cloud and Hybrid Cloud, and Public Clouds all happening an IOT Edge is kind of seeing pretty clearly what's happening. On-Premise isn't going away. >> No! >> It'll look like Cloud is going to run like a Cloud. >> Yeah. >> Has to work with the Cloud or Clouds plural, and then you got the IOT Edge out there-- >> That's right. >> All kind of coming together with software Kubernetes containers all kind of being glue layers in here. So, you know, must be good for you guys okay, customers can now see what you guys have been promoting. So what is HP doing with their ad? How's that tie into that-- >> Sure, sure >> You know, transformation with the cloud? >> You said it very well John. In fact when we talked to our customers weather they realized it or not, it's the Hybrid world, and the environments are hybrid, and like you said, probably private (mumble) are not going anywhere. In fact we did the CTPF acquisition, Red Pexia acquisition, and this is really all to help clients on the Cloud journey. Doesn't really matter to us whether the workload ends up in AWS, Google, Azure, on Prime or dedicated infrastructure. So, that's actually been a huge plus for us to really have a seat at the table, to have a discussion on the customers workload strategy. Now a partner like Red Hat, who have been together working together for probably 18 years now, and it's been a long steady partnership. Who they're number one OAM partner but also the point you made I think from a services standpoint that's just a huge opportunity you know, customers tell us anyone can do infrastructure service or they're looking for platforming service. So in jointly with our consumption capabilities, and Red Hat Open Shift. Now who giving them true Container Product Service. >> Containerization, how we were talking yesterday in our wrap-up. You can bring in the new without killing the old and but it's really fundamental because people want Cloud scale, they want the horizontal scalable application, devops and programing infrastructures code. But they can't just throw out their legacy stuff. Containers which allows them to nurture those applications and workload, and let it take it's natural course. This is actually good for services cause you can take-- there's a solution there. >> That's right! There's absolutely. In fact customers tell us when they looking for the platform, it's not just to help them on their new build. They're looking for help also to run the existing environment and most of the times it's not practical to re-factor, re-architect every single of the Legacy applications, and cause some of them applications, as you know, they were done to leverage the performance optimization on the underlying infrastructure piece of it, and so one of the things we're doing join to the Red Hat is leverage Containerization to provide the portability for the applications. To move between the different environments and whether it's Private Cloud, Public Cloud, but the key thing is portability, and mobility and that's sweet spot for containerization. >> Give some use cases of customers. Take us through a day-in-the-life of maybe a couple different examples where you guys are engaging with Red Hat where you coming in the customer is like, "Okay, here's my situation". What are some of the trends and patterns that you see with customers? What specifically are you, is it workload, moving it to the mobile clouds? Is it more re-platforming On-Premise. >> Yeah! >> What are some of the things that you guys are doing? >> I would say that the bulk of our engagement, and that's one thing that we feel really good about joining Red Hat. We have really shifted our engagement model to be much more outcome driven. So the discussions with the client is always start off with like a workshop, and within that workshop we're actually understanding where the customer is really trying to go, what business outcomes they're trying to achieve? Before we start we going to push a specific technology or stack with specific solution set, and by having that alignment, in in fact, we talk about that IT means to be embedded with the business. Not alignment, embedded with the business, and because the role of IT has changed. So when we talk about workload, right, it's about no longer, and I talked about this earlier today, you no longer running workload just within the Forward Data Center, and the traditional view of that IT owns and operates the Forward Data Center, that's just dead. So, it's really more about managing the supply chain. We talk about the overall workload strategy. Which workloads make the most sense to go on Public Cloud, Private Cloud, and then the discussion also centers around their application portfolio and really understanding which applications truly need to be Cloud Native. Which ones really need to be left in shift, and this whole portability concept comes into play and that's one thing joining with Red Hat because Red Hat is really good joining with us on driving this kind of innovation workshops. Then you heard this earlier today as well, and that's just the fun of if. When no longer you talking about PowerPoint presentation, this and that. It's getting in a room, getting on a White Board and talking about what kind of journey really make sense for that party-- >> That's been really notable here, this week at this conference, right. There a lot of tech, a lot of software talked about, but also on the keynote a lot of people talking about culture, transformation, getting beyond your process, and the places you get stuck as IT professionals. So that's a great way to approach it. Right, nobody starts with a list of skews-- >> No! And absolutely, the other point is that one of the things that always gets missed is the focus on the management of change, and that's one of the key pieces we emphasize that not just the business process, but the culture, the people. How you going to bring them along the change journey. So, we actually put lot of emphasis on the whole area around management of change. We actually have a practice that this is one of the keys areas they focus on. So, you're absolutely right. Key focus area. >> I did want to flip to the products for a second. There was an announcement here now and talk a little bit about HP Synergy, Composable Infrastructure, with Open Shift. Maybe if you have a headline on exactly how you guys describe Synergy and then maybe how we working with Open Shift. >> So the HP Synergy the best way I can describe it is it is truly industry first composable infrastructure, and it gives you the ability to pull fluid resources and with software intelligence built in, and Unified API. It really gives you the ability to pull the resource that you need for specific applications. In fact, I use the analogy, it's kind of like building Legos and you can pull together based on what you going to do at a given moment, and then you decompose it and build something new. So it's all done via a software and truly gives you that flexibility that customers have been seeking. So it's just to me its got a great market traction across the globe and we'll just see continued momentum when joining with the Red Hat. What we've done is now with the announcing new solutions like the one you referenced to, to support ansible automation of the Red Hat Open Shift on the Synergy platform from the three part and the Nimble product lines and it just helps scale the Open Shift and while making container operation simple, scalable and more importantly repeatable. >> I want to make sure that I get this out there, because you guys were early with composable. Dave Valata and I had a debate on this at one of your HP Discovers where, I was really lov'n the composable message. Although it was kind of for a different massage but at that time Devos was really picking up steam. But, it's actually happening now three years later the level of granularity to services level as microservices as it comes the architecture of the future. The services model is literally, "What do you want?" it's not, "Here's the solution", it's like< "What do you need?" so, you're buying off the menu, if you will, so that changes the game. So congratulations on having that composable method first. I got to ask you, the impact to the engagements. So you now have menu of services. Does that change how you guys go to market? You mention that you do kick of meeting, you do the needs assessment, so I get that. Check! good approach. But the customers now, they just want to make sure that it's custom for them. How does that change your engagement? >> At the CXO level, the discussion, no mater which way you start the discussion it tends to kind of follow into a few buckets. Rather it's about generating additional revenue, going to market quicker, or it's about safe to invest, reducing their operating expenses, or it's about securing their information network. One of the thing we find is especially if you take a look at even the containers, applications deploying it. It's one thing to deploy in the corporate environment but if you're trying to scale that with an enterprise. If the enterprises look for added features for their security, whether it's persistent storage and again the focus always turns into what can you do to help drive the total cost of ownership down. I think with Red Hat this is one thing that works great with Open standards. The focus is really much more around not just the simplicity, reducing costs, it's also about improving performance. Rather it's the physical virtual environment. So, you're right, the menu of services. Whether it's you talking about IOT Use Scape and I think you going to see more and more of that with the user experience, the focus that we talked about. Context of our apps. I use the example of going to the airport, getting into whatever transportation you using these days, but the point from point A to point B, you're no longer fumbling through cash or credit cards. It's a very easy experience, much more personalized much more usable and a lot of what some of the hospitality franchises are doing, whether you look at Starwood Properties, Marriott. Now you use a mobile device to access your room, and as soon as you get into some of the hotel property, as soon as you access their Wifi coverage all of a sudden you can actually, the hotel property picks you up. They can provide you with the navigation, how to get to your room and depending on your profile, and whether you opted in or opted out, they will push and their partners will push some specific services to you. So, how you are able to create that kind of experience and drive additional revenue and all that is possible to the point he just make, it's truly a flourishing eco-system of micro services and apps driven by the-- >> I think that business now seeing that which is great about that having a clear line of site that these new apps and new experiences is going to drive top line revenue for your customers. I got to ask you about the services now. With more services comes more delivery, right? So, options, ecosystems, you guys have a pretty big ecosystem right as a lot of other providers. You guys always worked will with multiple companies. How are you guys engaging with Pointnext with now new sets of service providers and your network. You got Cloud Service and you have someone actually maybe could be an intergrater, could be a software developer. How do you deal with this new stake holder in your equation? >> After all the spin mergers have been completed now and I think after DXC1 it really open up the door to get a lot of the system (mumble) back on the table because they don't really view us as competitor anymore. Because we no longer have a large the EDS acquisition that we had now the DXE. So whether you look at Accenture or whether you look at Deloitte and the other (mumble) we're actually partnering with them very well both in joint submission creation but also when we talk about true additions transformation for our client a lot of expertise they bring to us is very complimentary to what we have. So one of the thing we do very well is really around the technology advisor services. (mumble) bring more of the business advisory services as well as the specific vertical depth around the specific vertical whether it's emphasized retail. So when somebody talking about retail of the future or something like that. You marry the two together and you have a strong value proposition. I think the area that we have to put a lot more emphasis upon is more around program management, and because now you actually are trying to show that one outcome for the client, so it's very important whether you working with the ISB or whet ever you working with DSI or whether you working with the other intergraters, and your own resources how you going to bring that pool together around specific tracks and deliver a one common objective for the clients? The Program Manager plays a huge role in this process. >> For the folks watching. What should they know about HP Pointnext that they many or may not know about or should know about that that highlights what you guys are doing. Can you simplify, what is the value proposition that Pointnext is bring to customers? >> As the brand itself states, the Pointnext, it's really about working with the clients finding what's next in their journey. One of the thing I would say and a lot of people get surprised by this, even with after all the spin merge. We are twenty-five thousand people plus strong and we have a lot of great and deep appreciation when it comes to some of these solution and one thing we do very well is partner. Whether it's Red Hat and other SI and bring some unique innovative solution to the market and one of the thing Jim talked about here is all about accelerating user driven innovation, and when you take a look at some of the use cases we're rolling out and I talked about the analytics and the one AI project and how we're helping manufacturing clients or other use cases to truly analyze patterns and predict failures and increase productivity. These discussions customers truly trust us. With the (mumble) and CTP acquisitions we no longer just having On-Premise discussions. We have a strong public hard knowledge. It doesn't matter whether you cloud journey involves AWS, Google, Azure and what not. We are able to actually provide a very objective road map for the workload strategy and the transmission journey. >> The users in the communities as Jim pointed out in the meeting yesterday. The communities in Open Source are now also your customers. >> Right. >> So your customers are also participating in these projects upstream. Are you guys doing an Open Source work? What Pointnext doing? Are you guys relying on that community? Is there a crossover between your customers and those users in the Open Source community? >> Yeah, we always had a very strong (mumble) with the Open Source community. We contributed a lot to the Open Source communities and if you take a look at now as we working with the number of this next generation of partners, whether it's darker, scale it and Red Hat and others it's truly opened up the boundaries as to what can we push to drive new kind of solution there. I love what some of the speakers said yesterday. You remember the example from the Boston Children's Hospital where they talked about they didn't want to deal with the complexity, they'd rather focus on what they do best and so one of the thing we're focused on in the Open Source Continuity is the driving more standardization and automation. So you can run applications as scale. You can run analytics as scale. I think those are somethings we can bring to the table. >> Great! You know the thing about what's going on now with these abstraction layers is an opportunity to create new services and accelerate the services, and congratulations. Great to have you on the program. Thanks for sharing the update. >> Absolutely! >> Congratulation on your deep partnership with Red Hat. Go to see HP Pointnext doing well. Thanks for coming on. >> Thank you so much. >> Live coverage here in San Francisco California. Red Hat Summit 2018 will continue. I'm John Furrier John Troyer. Stay with us more coverage after this short break. >> (electronic music) >> Often times a communities all ready know about facilities that are problematic, because they smell it, they see it but

(techy music) >> Announcer: Live from Las Vegas, it's theCUBE, covering ServiceNow Knowledge 2018. Brought to you by ServiceNow. >> Welcome back, everyone, to theCUBE's live coverage of ServiceNow Knowledge 18 here in Las Vegas, Nevada. I'm your host, Rebecca Knight, along with my cohost, Dave Vellante. We're joined by CJ Desai. He is the Chief Product Officer for ServiceNow. Thanks so much for coming on theCUBE again, CJ. >> Thank you, it's great to be here. First time I came was last Knowledge, which was my first Knowledge, so I'm a lot more educated and equipped this time as compared to firing round of questions from Dave last time. >> We will pick your brain, exactly. So you were up on the stage this morning, a great keynote, and you said, "Welcome to the era of great experiences." Unpack that a little bit. What do you mean by that? >> First of all, thank you for remembering that. That was supposed to be the idea. But on a serious note, we feel, if you think about even our company name is ServiceNow, so you provide service, and when you provide service, that's not a technology you provide, you provide an experience, whether it's IT service, customer service, employee, whatever the case might be. And, if you are not delivering experiences, then you are not that relevant. So we are trying to truly, and we are in the beginning of this journey, truly internalize that, that if people are using us, they call themselves service desk, insider organization, IT service desk, customer service desk, whatever the terms you want to use, there is about experiences. Rather than focusing on bits and bytes, we want to focus on experiences, deliver those experiences via our platform. It's not software as a service, it's software as an experience. It's software as an experience, that's the idea, correct. Thank you for-- >> You also talked about the eras. You know, we went back to the industrial era and then went through the ages of computing. Yeah, I was not sure if that was going to work or not, but the point I was trying to make, Dave, was just around the quality of work and how work has evolved. That's it, that was the idea. >> But I think my takeaway was even more than that, because we are entering, in my view, anyway, a new era, and I'd love to get your comments. We're moving from what is real tailwind for you, which is the Cloud era, and obviously, Cloud is an important part of the new era where you have a remote set of services to one where you have this ubiquitous set of digital services that do things like sense, hear, read, act, respond. That's a different world, and it's all about the experience, and I don't know how to define that yet. Digital, I guess, is how we define it. But what are your thoughts? >> The one thing, even simple things, and these are not simple things to understand. When I look at things like even genomic sequencing, that's so different. They are using technology to figure out how to sequence the human genome so that it can help you with your health, live longer, even things like knowing that somebody rings a doorbell at my home and I can see on my phone. Everything is connected, humans are connected, when mobile came and computer came and internet came. But things being connected is pretty exciting for me. That just transforms our lives and how we work, and I really like that it is all about us, and other than us being focusing on the technology itself. So that's the point. It's that we're humans, and let's focus on humans and experience, rather than worry about, oh, this runs two times faster than the other thing, or this thing is smaller than other thing. That's interesting, but not that interesting. >> At this conference, this is really the message that you're getting across. It's the new tag line, we are making the world of work work better for people. How does the Now platform really deliver on that promise? How does it make the employees life easier? I would say we have a bunch of use cases, but as you know, we started out early on with IT service management, and the whole idea was can we provide, as long as computers are there, as long as software is there, password reset is going to be there for a very, very long time. So, my point is that that's when it started. Okay, I need to do password reset, I want to upgrade my laptop. Every year there is a new laptop, every year there is a new phone, and that cycle will continue, and as long as we are using technology for our knowledge workers, IT help desk will be there, right? And where we are evolving is enterprise service management, because you don't, as an employee, you may deal with IT, you may deal with HR, you may have a contractual issue with legal, you may need something related to your payroll from finance. People think payroll is HR, but payroll is finance. And as you try to go across in a day in a life of an employee, you need to make it as easy as possible. So that's what we are focused on, deliver better experiences. You know, artificial intelligence that listen today, I believe, is more about optimization, rather than intelligence. Yeah, we want to use your data to be able to predict, like if you see in Gmail, I don't know if you use Gmail, but if you have Gmail, you get an email, it'll suggest auto-responses. Those auto-responses are almost positive. Have you noticed that? They are never negative. >> Yeah. >> Oh, of course. >> They're like, no, I don't want to come to your meeting. (laughing) It's kind of like trying to predict most likely what you would want to say, and I think if we can use intelligence to make people more productive, that's what we want. >> I mean, I use that function. I actually like it. >> CJ: Yeah, exactly. >> You know, it gives you three choices, and one of 'em is pretty close to what I would normally, and if I'm busy, I'm done. >> Yeah, right, exactly. >> I like that. This is the other thing we've talked about. We've talked about this with Farrel this morning. Try to anticipate my needs, right? So that means you've got to infuse AI into the application and identify specific use cases. You guys have done some M&A there, you talked to the financial analysts meeting, obviously, not disclosing anything, but watch for us to do some more M&A. You got to believe that that machine intelligence space is really ripe for innovation. >> And what we believe is if I look at the big Cloud providers, like Google, are investing a lot in deep learning and many, many other technologies, so whenever they expose it, and some of them do a really good job, we will just leverage their libraries. But there are things specific to enterprise, because there are things specific to enterprise, like if you use the word network at a hardware company, that's always in context of compute network and storage. If you use the word network at a healthcare company, that's a network of physicians, networks of hospitals, networks of whatever. And if you use the word network at a Telco company, that is a whole different network. My point is we want to understand those pieces, and if we can make it easier based on your data, so if all your cases, which are, Oh, part of your network is down. Ah, that's what you mean from the context end point, so we want to use wherever folks like Google are investing, we will leverage that, but if we need to leverage, we'll do that too. >> It's interesting, we were talking to a customer today, it might have been Worldpay, and they took the CMDV language and transformed it into the language of the business. What a rare and powerful concept for somebody from IT to do that, because if the lingua franca is business, then the adoption's going to go through the roof. >> So does that make sense? >> Yeah, it makes a lot of sense. Well, I appreciate you talking about the value and the customer experience versus the technology. Certainly, it speeds and feeds you right. Boring. But the platform is important. Many products, one platform, that's unique for an enterprise software company, and you guys aspire to be the next great enterprise software company. Talk about how the platform enables you to get there. >> So I will tell you simple. You know our founder, Fred Luddy, started with the platform in 2004, so that was 14 years ago now, and his idea was you should be able to route work through the enterprise using our platform, and then we started with the IT service management and use case. The biggest advantage we have is that we are a very customer-driven organization. Many companies say that, but you see it here. Dave, you have been coming to Knowledge for a long time, I don't know about you. >> This is my first rodeo, but it's cool. >> It's the first thing you see. >> These are 80-plus person sessions, are customer sessions. They're not our sessions, where they are sharing best practices with them. So we get all these requests, CJ, we have built emergency response system using ServiceNow, CJ, we have built financial close using ServiceNow. Can you productize it? And we say, okay, thank you for the idea, which is great, thank you for the idea. How do I prioritize all of that? And, Dave, where platform comes in, because all the services I talked about today, service intelligence, service experience, user experience, they're all built in the platform, and I'm trying to be cautious, but if I want to create a brand new product on our platform, a brand new product on our platform, 40-use case, a 1.0 product where I feel comfortable the customers can use it, I would say 12 to 18 engineers. That's it. >> Rebecca: Wow. >> If I want to create one product, it's 12 to 18 engineers. So the R&D leverage, and that's the point I was trying to get across, that whether it's my own team creating product or whether our customer building apps on our product, because on platform, because we provide all the common services integration, the incremental cost to create something, now sales marketing, with my close friend, Dave Schneider, is much harder, because he has to scale it, build specialty in it and all that, but to create the product is not an issue for us on the platform. >> But this is where Cloud economics are so important, because at volume, your marginal costs go to practically zero. >> CJ: That's exactly right. >> But people may say, oh, 12 to 18, that sounds like a lot, but we're talking about an enterprise class software product here, and Fred Luddy, in the 2004 time frame, I mean, the state of enterprise software then, frankly, and now, was terrible. The guys at 37signals, I don't know if you know Jason, they made valid attempts, but it wasn't enterprise class software, it wasn't a platform. I've said, a number of times this week, the reference model for enterprise software is painfully mediocre, so you guys have done a great job, and now you've really got to take the next step and stay ahead on innovation. >> Correct on innovation card, that's what I said, innovation should be my top priority. You heard me at the Financial Analysts Day. Customer Service Management, brand new product, we actually launched it at Knowledge 16. Okay, that's when we launched it. It was engineers and teens who created that product, so many teens, the 1.0, now we have evolved quite a bit, 500 customers two weeks ago, 500 enterprise customers. You guys know that we don't go to the small line of the business. 500 in two years, eight quarters. >> And I found out last night, I think it was 75, or it might even be higher, reference customers. >> CJ: Yeah, already, using CSM. >> That's the difference. I do, we do, a lot of these shows. >> That's the platform impact. >> And you're talking about the customer focus. You do a lot of these shows. The customers talk about the impact on their business. They don't talk about how they installed some box, or like you say, runs faster. It's the business impact that really makes a difference, and that's why we're excited to be here. >> You saw today when I talked about Flow Designer and Integration Hub. IT wants to provide software so that business analysts can model business processes in a Cloud way with whoever you need to integrate with, so we are really keeping that as the north star for our customers, and how can we make their life easier, whatever they want to automate, some manual processes, all of manual processes. I remember speaking to Fred when I joined initially, and I said, "Fred, how did you think about TAM?" He said, "What do you mean, TAM?" You know, he's a funny guy, and he was serious. His point was there are so many manual workflows, how do you put a TAM around it? Every business is unique, their processes are complex, so don't box yourself and say, Oh, this is a $4 billion TAM and I'm going to get 20% of it. Every enterprise, as long as they exist, they will have manual workflows, you go and give it our platform so they can automate however they want. >> Well, I'm going to make you laugh about TAM. I'm a former industry analyst, so when you guys did the IPO way back when, well before your time-- >> CJ: 2012. >> when Frank was here, there was a research company saying this is small market, maybe it's a billion dollars and it's shrinking, so I, with some of my colleagues, developed a TAM analysis, and it was more than 30 billion. I published 30 billion, you can go on our old Wiki and see that, and the guy said to me, "Dave, you can't publish more than 30 billion. You'll look like a fool." The TAM is much, much bigger than 30 billion. You can't even quantify it, it's so large when you start looking at it. >> And now, because people are recognizing that we automate all the manual workflows in a enterprise on a Cloud platform, last week somebody published a report and I just saw the headlines, I didn't go through the details, 126 billion. So from in 2012 to that small number, and we don't know what the number is. >> Could it be bigger? >> I would have no idea. I would be completely disingenuous if I told you I know what my TAM is, but I don't think that way. I say what customer problems can I solve? >> Well, that's what I wanted to ask you. So you're here with so many different customers. Just on the show, we've had ones in payments, in insurance, in health care. What are you hearing from customers, and what are sort of your favorite applications of what you're doing? What makes you the proudest? >> Yeah, so I would say the proudest moments for me are when I'm like, wow, you do that with ServiceNow? I would have never thought that. So when I didn't expect, when I expect something, Oh, I had this routine email, text collaboration, and I switched it to ServiceNow, get it, like not a big aha moment. I had this one customer who said he has a big distribution network, all these partners, and those guys have ServiceNow, he has ServiceNow, and when they have problem with the product, their product, my customer's product, they all communicate via ServiceNow to each other. So they have created a whole ServiceNow network, truly a B2B kind of exchange, kind of, using ServiceNow. One of our median and entertainment customers who owns a bunch of parks, they refill the popcorn machine using ServiceNow. When the popcorn levels dip, they have those people who carry around the cart, Oh! The popcorn level dip, it marks the sensor, it routines the workflow, goes to the corporate, Ah, we need to fill up popcorn on by this particular ride. For me-- >> And even at my house, I love it. >> Yeah, so that's exciting to me. >> We talked to Siemens today. >> Yes, great customer. >> Awesome, and I want to run a line by you. We talk about AI a lot, machine intelligence. I wrote down during, you know, data is the fuel for AI. Well, you know we love data here at theCUBE, and he was describing that, he said, you know, even though CJ was not prescribing taking the data out, we could leave it in so it learns, right now, we take some of the data out. Well, you described that. Well, we put it to SAP HANA, we throw a little Watson in there, we do some Azure, machine learning, we use Tableau for visualization, he's probably got some Hadoop and Kafka in there, a very complicated, big data pipeline. And I said to him, Okay, in two years, do you want to do that inside of ServiceNow? He goes, "Absolutely. That would be my dream come true." So, I guess I'm laying down the gauntlet. Do you see that as a reality? >> So, we are talk to Siemens, great customer, they keep us honest, so I love that and I did actually meet the team who was in charge of their BI and reporting and they did share the same story a few months ago when I met them. And we are trying to figure out, Dave, if I knew the answer, I would have told you, but you know my style. I don't know the answer. We are seriously trying to figure out, Do we become an analytics hub? We are really good with ServiceNow data, we can build connectors with other data, but do I want to be in the BI and reporting market? Absolutely not. Do I want to help customers as their processes span across and provide them more visual credit tools than others, text-based searches, whatever they need, the answer is yes. Performance analytics, as you know, we have been moving along really at a good pace, and now we have what every single product, but this is something that Eric Miller, who runs that business, we talk about it all the time, because currently our analytics is building the platform, and now you know that data has a Cloud issue, so if you have data here, you have data there, you have data there, we are in our own Cloud. Can we build a connector, potentially, to OnPrem? Don't know the answer, but this is something, it's a fair gauntlet having to solve. >> Humbly, I'd like to give you my input, if I may. >> Yes. >> We see innovation, as I said before, it's data, applying machine learning to that data, and then leveraging Cloud economics. The project with big data projects, as you well know, is the complexity has killed them. Now you see the Cloud guys, whether it's Amazon or Microsoft, and that's where the data pipelines are being simplified and built. Now, I don't know if it's the right business decision for you guys, but wow, wouldn't that be powerful if you guys could do that, certainly, for your customers. >> And, truly, that is, as you heard me on Financial Analysts Day, I'm a huge fan of Geoffrey Moore's work, and he defines system of record, ERP CRM, system of action where we fall in, and then he has System of Intelligence, which is all the things around data and how do you harness the power of data. And that's something that I really, in our product teams, we talk about all the time, if I can solve Siemens problem with everything in ServiceNow, that'd be awesome, but is that something I want to prioritize right now, or is there something, we should give them the flexibility. I don't know. >> Well, you're one of the top product guys in our industry. It's why they found you. No, seriously, I put you up there with the greats. >> You're kind, thank you. >> It's true. You've got an incredible future ahead of you. But as a lead product person, you have to make those decisions, and you have to be very circumspect about where you put your resources. You can't just run to every customer requirement, right? >> And I tell, coincidentally, my wife asks me What's your job, by the way? I said, that's a good question. >> I'm married to a product officer, too, I feel the same way. What do you do all day? You do a lot of meetings. >> Yeah, exactly. So I said that I do a lot of meetings, and she said why do you do a lot of meetings? And I said I'm making a some decision or help my team make a decision because they already analyze a bunch of things. And I said, my hope is, as long as I can make more good decisions than bad decisions, specifically about product strategy, because you never know unless you make the chess pieces move and think of two or three steps ahead, and some things could be right and some things could be wrong. I have a simple framework on my whiteboard for every meeting. No jokes, right? So, my framework is very simple. Question number one, What customer problems we are trying to solve. If you cannot articulate that, for any new product idea you have, I don't go past that question, What customer problem we are trying to solve? Second is Why now? Why do we need to solve this problem now? Like you said, there are many problems, which one are you prioritize? And then, third, Why us? Why should we solve that problem? So, if you can articulate the problem, which always is a challenge because you kind of know what problems you have, but unless you really, really understand the customer pain point, you cannot articulate it. Then you say, why now? Like why is the time right now for us to invest in this, say, analytics, as a service? Why right now? And, third, why you, as in why us? Why is ServiceNow should solve it? That, at least, gives me a guiding compass to say because I have many products, as you know, I am very protective of our platform, and all these use cases come in, every product line wants to go deeper, rightfully so, because they are trying to solve for customers, and the new products want to be built on this platform. Sometimes I say maybe a partner should build it, so we made a decision, facilities product, Should our ISB partner build it? And that's the right place because we feel they are more suited, they have the skill set, all of that. But that's it, what problem, why now, why you? >> Rebecca: Really, I love it. >> Well, the Why you? it's a great framework. The why you is unclear for the Siemens problem, and I can understand that. You take the DemOps announcement that Pat stole from you today-- >> I know, that's not cool, man. >> But that's a problem that you guys solved internally, clear problem. >> He did a nice job of articulating it, very nice job. >> Yeah, definitely. >> But we feel that there always is a process when you need a workflow across, because in planning there are a bunch of companies, as the patch, or in build there are a bunch of companies in develop there are a bunch of companies. That's fine. They could be the system of records for those chevrons and we are the workflow that cuts across. So we feel loved. We showed our value to our customers by doing that. >> Rebecca: That's great. >> I know we've got to go, but lastly, it's roadmap. Last year, you talked about how you guys do releases by alphabet, twice a year. You were really transparent today, laid out the room and talked a lot about Madrid, you laid out well into the future what you guys are doing so, as an analyst, I love that. I'm sure you're customers love it, so-- >> A lot of people to picture, so that's nice. And Twitter, a lot of people posted on social media as well, so clearly there was a customer pain point, as we call it, that they needed a roadmap. In speaking to customers last one year, number one thing, if you tell us what you're building, then we don't have to build it. If you tell us when you're shipping, then we can plan around it, and then we will set aside resources to do testing. Any Cloud software company, whether it's us, CRM software or HR software, people still test, because you cannot mess up your employee experience or customer experience, and they just said give us a predictable schedule, please, so that we know. We did say two times a year, but we were not prescriptive which quarter. It could be four months and eight months, it could be six and six, it could be seven and five. I'm currently going with the quarterly-level fidelity, and eventually, I want to get to a month-level fidelity, where I say March and September, once our internal processes are organized. >> So the other subtlety there, and I know we got to go, is the ecosystem, because you're giving visibility, they have to make bets. They're making a bet on service, but then where's the white space? They're betting on white space. If you're exposing that to them, they can say, Oh, not going to solve that problem. ServiceNow's going to solve it in two quarters. >> I agree. >> Huge difference for them. >> You guys are wonderful. Thank you so much for inviting me. >> Rebecca: Thank you for coming on the show. We appreciate it. >> No, that's awesome, thank you, thank you. >> Dave: Great to have you. >> Rebecca: Great to have you. I'm Rebecca Knight, for Dave Vellante. We'll have more from ServiceNow Knowledge 18 just after this. (techy music)