>>Mm. Welcome back to the seaports in Boston City is abuzz. Bruins tonight, Celtics Tomorrow night. We're all excited. We're talking open source, which is a very exciting topic. Every company is using open source. I mean, it is the mainspring of innovation. I'm Dave along with my co host, Paul Dillon. And you're watching the cubes. Coverage of Red Hat. Summer 2022. Raj Raj Masinga is here. He's hybrid and emerging Platforms lead at Accenture and Ghetto Greber. Who's red hats? Business group lead eccentric. Gentlemen, welcome to the Cube. Thanks for coming >>on. Thank you. >>Thank you, Raj. We saw in the keynote up there today with Stephanie. She's coming on tomorrow. Rockstar Stephanie. Cheers. Also a Boston sports fan, and I have to work at it, but you can talk about the history with red hat. How long have you guys been at this? And give us a journey update. >>Well, first of all, thanks for having us here. Um, yes, we are big fans of Red Hat and especially Stephanie. I get to I had the pleasure of working with a very closely, um, our relationship with Red Hat goes many, many years, decades I think. And but Paul, come here will tell you that. You know, we've been focused a lot with the formation of our new business unit in Cloud. First around, migrating to the public cloud. But now, as we focus more and more around how our clients begin to operate in the public cloud in the cloud ecosystem hybrid is coming much more into focus. And Red Hat is very much a key client of a key partner of us. So we go way back. But this is all about us doubling down and increasing our partnership and deepening it with them. >>So, uh, you talked today about hybrid Cloud is everything. And it seems like a couple of years ago there was focuses more on moving to the public cloud and getting off of private infrastructure. Has there been a change in the ways in which customers are thinking, are they gonna be hanging onto their private infrastructure longer, perhaps, than was expected a couple of years ago? >>I think the first of all, it's a very different industry by industry. If you look at retail or consumer goods, I think there's a big movement in terms of percentages of workloads that are getting moved onto public cloud. If you look at industries like banking or utilities or government, more regular financial services, more regulated industries. I think we are finding a much larger percentage of their workloads because of regulatory reasons and security reasons, etcetera. Our need to remain either on premise or in private cloud. So I think it very much depends on the industry. But regardless the hype, you know, especially with the movement to edge now hybrid is going to be, you know, permeating everything. So I think by industry depends. But but the edges driving a whole new flywheel. >>You know, we started the Cuban 2010, so the cloud was, you know, modern cloud. Anyway, it was like, say, four years in into it and at the time, to your point Raj Financial Services, there was an evil word. No way we're ever going to the cloud. No, that's changed, obviously. But then, when the financial crisis hit, >>you >>had so initially it was a lot of tyre kicking experimentation. When the financial crisis hit, you had a lot of CFO saying, Okay, let's shift Capex to Apex and so that was sort of a bridge. And then after we came out, it was like this spate of innovation. And then we saw that during the pandemic, where cloud migration was a high priority and or it was the lifeline. And now it sounds like customers are kind of rethinking to your earlier conversation. What is cloud? It's that operating model. So I wonder if you could sort of Can you confirm that's kind of the journey that customers are taking? Where are they today? What does it mean? There? You know the the operating model. What do they consider cloud? >>Um, you actually, you see it? It's like it's really try forward to the cloud. Uh, but where it was in the beginning, If it doesn't hype about Public Cloud, they become more and more aware that it's hybrid because they have to bring the legacy system and process into the cloud as well. And it takes more time that actually they have fought before. So it's like there was a process of learning and also like in the steps moving forward to the operating model because they also understand I cannot operate a cloud like I was operating in the classical way like my old data centre and everything. It needs all the capabilities it needs, all the skills and especially if you go in a hybrid world. And it's a hybrid operation between the classic traditional but also the new ways of how you operate into a cloud. And you really see also the financial services. Now, uh, we had, uh I mean watch presented at keynote. We had a client in Germany. He made a decision, a very traditional financial services clients providing the service to chairman saving banks. And they did this decision and I would say, if you have spoken to them 10 years ago, they will not go into the cloud. But now they went to the cloud via private cloud, and now they got the confidence about how to operate in it. And now they move forward into a public cloud. But from a private cloud into the public cloud. Today, after security, they have up Skilling on skills and people and they understand the process and what's really required and needed in order to have such an environment. >>Generally, what's the strategy with regard to modernisation organisations? More building like an abstraction layer? Uh, with microservices and then connecting to the cloud. Or are they actually rewriting applications to make them cloud native? What are you What are you advising clients from a strategy standpoint, and I know it depends, but, you know, it's >>a It's a great question. I think the genesis to that strategy is how they view infrastructure, Right? So you know, everyone is, has this kind of, I don't know that this is almost mythical opinion out there with cloud. You don't need to worry about your infrastructure. All the providers will worry about it, and you just need to move it there. But the opposite is true. It's really critical what your infrastructure strategy is as you move to the cloud, because depending on what workload you have, you know it can be on any one of the continuum that you described. So the first thing is, where do you want to house your workload? Is the question and that will drive. How what do you want to do with your application? Whether you want to just maintain it the way it is, Do you want to simply modernise it, keeping where it is, or do you want to completely risk in it or even eliminated. So so I think the entire basically the answer to your question around. Do we? What do we do with the application? Is fundamentally driven by what is your infrastructure strategy and what that workload needs to do for you. >>So I know you want to jump in, but I got to follow up. You're saying hardware matters because we heard Paul Corvino today talking about this hardware renaissance. I'm actually I just ran a power panel called. Does hardware still matter? You're saying it matters? >>Yeah. And and it doesn't. And infrastructure doesn't always. I mean, now that you can do infrastructure as code, right? I mean, I was at the Del summit last time and read That is a huge partner of Dell now, right? Which, you know, uh, was much more, uh, partnered with VM ware. But I think the whole ecosystem is opening up, and even the hardware providers are looking at this in a much more nimble way. But yes, it's very much part of the conversation. They haven't gone away. >>During your keynote. You outlined sort of your strategy. Going forward is called cloud first. Yes. What does cloud first mean? >>Well, um, we we want to make sure that when we talk about transformation of business with our clients, So extension always goes with the idea of an industry lens of solving a specific problem for a client. What is the business problem we solve? And increasingly, what we want to message and drive to our clients is if you're thinking about, regardless of what the business is technologies absolutely critical to whatever transformation you're doing and when. When you look at technology, you have to think cloud first because that's where all the innovation is happening. That's where all the, um um, investments are being driven. Whether it's an I mean, it's a software vendor, but it's a hardware vendor with its uh, so you have to think cloud first when you think about transforming your business. >>Uh, what is How does modernisation play into that? You know, a lot of vendors are throwing a lot of resources that the modernisation market VM ware, Tanzania and IBM and such, uh, how interesting our customers really a Modernising legacy applications >>hugely right, because fundamentally, I think everything is now driven by our experiences. What we now are used to in terms of, uh, interfacing with applications are interfacing with function sets or interfacing with technology. So there is a lot of inherent, um, legacy technology that doesn't have that experience. So when you think about transforming, you have to come at it from an experience point of view. And when you think in those terms modernisation or even rebuilding the same, even if it's the same function set, uh, re skinning it and modernisation is critical for the purposes of engagement. >>What's the number one challenge that customers that you're working with face in terms of modernisation? Is it trying to figure out like Rogers sort of laying out the portfolio? What do I do with it? Do I modernise it? Do I retire it? Do I let it just die on the vine? What's their number one challenge? >>Uh, mainly it depends also on the industry, but it's, uh, I would say, for the highly regulated, certainly regulations. They always have an own interpretation of the regulations. Regulation means for them, but normally it's not really what they understand. But I think this is more and more coming to Annie's and more people understand what it really means, but it's also what we see a lot. They think first about technology, but not what kind of business problem they want, Uh, and they want to solve. So it's like, instead of having a technology neutral discussion is really do want to achieve, um, to have really start on this side and then having this discussion away, which, obviously it's one of the key, even because they start to the cloud even without having a strategy without having a vision. If you have a clear vision, if you have a clear strategy, you know where you want to go, and then you can make your business case. You can make you architecture and then you decide on technology. And then, of course, on this journey, all the things about security compliance coming to the plane, Yeah, and I think I think that's the easiest approach. But clients struggle to understand. Of course, I mean, the technology is changing rapidly. Even new products and release cycle new life cycles, the complexity of all the tools hardware we mentioned before network is changing new working coming up. It's really hard to keep pace or keep up with the base of the technology and what's happening even for us. And then you understand the complexity and bring this complexity back to simplicity, but not without losing. We have this also keynote the efficiency and, uh, flexibility for an engineer, because that's what he needs >>to your clients. Have the skill sets to do all that such a self serving question to you guys. But but no, do they? I mean, there's a skills shortage. There's a a battle for talent. So how are they >>dealing? I mean, it's obvious the battle for talent is here. I mean, everybody is looking for the best talent, and if we need, if you need a full stack. Engineer, for example, is very hard to get a full stack engineer on your ground. You call really cloud native. So you have to up skill people to re skilled people. There's also a change coming into it and the changes not to forget. So it's what we say most time. The technology is an easy part, but the change change the organisation, change up skilled organisation. That's the hard part because you need to change from from one mindset to another, and we know from the from the past. What change? People are not open to change in general, so we need to change the mindset. >>I wanna go back to Hybrid Cloud because we have Dani from Red Hat was on earlier and he said, Edges really redefining the definition of hybrid cloud. It's it's more complex architecture, and it's changing the nature of how we think about hybrid Cloud. Are you seeing that with your customers? Are they changing their thinking about what hybrid means in that context? >>Yeah, completely. You know, I was I was We did a bunch of, uh, research recently, and I had I just wanted to make sure I called this. I mean, there's a flexible report that came out that says 80% of all enterprises now are on hybrid 89% multi cloud redheaded. A report that said 80% of our businesses are expected to, um, uh, increase their use of open source. Right, So So, yes, hybrid is everywhere. Edge is driving it, but there's a There's another critical element to that movement. The complexity of our clients. Estates are increasing because whether it's hybrid or whether it's edge or whatever, they are now. You know, given if you're a C i or a C T o. Your estate is really complex now. So one of the things that we now need to do is how do we simplify that? So, you know, we think and we've been talking with red hat about this. We need to come up with a clean, you know, we keep calling it, you know, single pane of glass for a enterprise that allows them to look at their estate in a way that allows them to then simply make some innovative decisions across the entire state. So, yes, edges driving hybrid. But the key thing that we now need to overcome is how do we manage that complexity? >>We have new term. Uh, I call it Super Cloud, but the session is a better word. Medic cloud. That's gonna what I think of that century. I think of deep industry expertise. Of course, we have that, but with the partnership from redhead, it's a very it's horizontal in the sense that it can go anywhere. So how do you guys work in in terms of within Accenture plugging into your deep industry expertise? And how does that horizontal redhead >>fit. That's a really good question. So, you know, one of the things, you know. First of all, we came out with a announcement today about our expanded relationship with Red Hat. One of the key elements in that announcement is how we are looking and bringing in red Hat into our industry business motions. So we actually have decided to pick a certain number of industries. You know, financial services is one. Telco is another. We are thinking about utilities in Europe. Public health is a is another one that we are looking at. And as we come up with our offerings, you heard me and Stephanie talk about joint offerings earlier on the keynote. Um, these offerings are industry offerings, but in those offerings we have embedded and we are, they're powered by redhead technology. Um, that allows these industry solutions to drive innovation through their technology. Um, yes. Red hat can be, for the most part, a horizontal cross industry, you know, technology. But you have to really bring them into specific industrial solutions because of the way we go to market. And I think Red hat brings innovation, uh, in a way that these industries haven't seen before. >>So I mean, how do you stay out of their way? Because they have a services operation that they're trying to grow. And that's your business as well. So where the lines of demarcation >>back to your question? I I don't I don't think there is a limiting opportunity. Read? Had, you know Stephanie Me, Paul, we're all talking about How do we collectively increase both our armies? You know, I I Yes, there might be occasional overlaps in the trenches, but when you look at the bigger picture, it is not a problem at all. >>I wouldn't think so. I mean, the way you're describing Rogers exactly the way it should work. You lead with the business, figure out the business problem, how you're gonna solve that. The technology will take care of itself. Technologies come and they go. And you want to use modern technologies, obviously. But if you don't get the business piece right, forget no technology is gonna save you >>exactly, right. And and the complexities of what the businesses today are facing is getting more and more difficult. And I think actually, technologies like red hat, you know, they're the whole concept of open source, I think is very creative around driving innovations from the market. I >>want to ask you that because Paul Kermie is you know, the storey was sort of an homage to open source. How much do customers really care about open source >>customers care about innovation and and anything that drives innovation to their business, whether it's whether it comes from technology, whether it comes from crowdsourcing, whether it comes from, you know, uh, marketing doesn't matter. I think when you look at the key hunger for innovation and how open source drives innovation, it becomes part of the business conversation. And, uh and I think that's been one of the mantras that Paul has had from day one about how this is such a great platform for innovation. And I think that's >>something customers asked for. They say we must develop this using open source platforms and tool sets. >>Um, it depends. I think I think there are some technology CEO s R c T O s that are much more religious about what? Their technologies that needs to be there are others that are that are much more business oriented. Um, so yes, there are. You know, if it's more in telecom field, I think telecom or some of the more, uh, technology driven fields, they will ask for open source. In others, they we bring, bring it through as part of offering. >>Here's the nuance that I see and you mentioned Paul Cormier. Accenture, especially. I mean, you look at your ascendancy as a company, you for years would take known processes and codify them in software. And you made, you know, a lot of great innovations doing that. And people who made a lot of >>money >>today, this new normal, he calls it. I call it the new abnormal. You don't know what's around the corner. You have to build flexibility into your business, and that is something that open source enables. Uh, so that's sort of this, Really Not really. We don't want to speak about it too much. Business resiliency and flexibility is that that is the new normal. I don't see how you can do it without without open sources expertise. >>I completely agree that I and I think, um, it's actually an asset. So you know, in some ways, selfishly, by having open source in a solution stack some of the innovation gets them much more democratised, right? So? So it can come from a much broader sweet. So the load is not only an extension to come up with all the innovation we can, we can actually come up with a more democratised way of bringing that innovation in. So I think that's that's >>great. And it doesn't always go back to the community. I mean, Amazon built a $70 billion business on open source, but not all right, guys. Thanks so much for coming. Thank you very much for having a pleasure. All right, keep it right there. This is Dave Volonte for Paul Dillon. The Cubes. Continuous coverage of Red Hat Summit 2022 from the seaport in Boston. We'll be right back. >>Mm mm.

>>mm We're entering the fourth grade era of VM ware Executive management From its beginnings in the late 90s is a Silicon Valley startup. It's five founders quickly built the company and it ended up as one of the greatest acquisitions in the history of enterprise tech when EMC bought VM ware for $625 million as a public company. But still under EMC's governance, paul Maritz was appointed Ceo in 2000 and eight and set the company on a journey to build what he called at the time. The software mainframe meaning the company's platform would run any application at high performance with low overhead and world class recovery. Pat Gelsinger took over the Ceo reins in 2012 and through organic investments and clever m and a set of course for the software defined data center and after some early miscalculations in cloud, realigned the company strategy to successfully partner with hyper scale hours and position the company for the multi cloud future. The hallmarks of VM where over the course of its history have been great engineering that led to great products, loyal customers and a powerful ecosystem. The other telling attribute of VM where is it? CEOs have always had a deep understanding of technology and its latest Ceo is no different. It's our pleasure to welcome raghu Raghuram back to the cube the fourth Ceo of VM ware and yet another Silicon Valley Ceo graduated from the IIttie rgu, great to see you again and congratulations on your new role. >>Thanks. It's great to be here. >>Okay, five months in 1st 100 days what we have focused on that journey to become the Switzerland of multi cloud, tell us about your early experience as ceo >>it's been fantastic. Uh our customers, all our employees, all our partners have been very welcoming and of course I've given me great input. What we've been able to do in the last 100 days is to really crystallize the strategy and focus it around what I'm sure we're gonna be spending a lot of time talking about. And that's about the multi cloud era of computing that most enterprises are going to go through over the next decade. And so that's really what I've been up to and you'll see the results of that in next week's uh we involved and uh where we would be talking about the strategy and some product announcements that go along with the strategy and so it's a very exciting time to be at Vandenberg. >>Yeah, I mean, I referenced it in my intro, it's almost like the light bulb went off when VM ware realized, wow, this cloud build out is just an opportunity for us and that's really what you're doing with the multi cloud as you're building on top of all the infrastructure that the hyper cloud vendors are putting out there. Maybe you can talk about that, that opportunity and what customers are telling you. >>Yeah, it's uh here is how I describe what has happened in the industry. Right, and what will happen in the industry. So, if you look at the the past decade, as cloud became a mainstream thing, most customers pick the cloud, they built their first digital applications into it, the ones that serve their mobile users or end users with digital products and that worked great for them. Then they step back and say, okay, how many modernize everything that we're doing has become a digital company. And when you go from 10, of your portfolio, 100% of your application portfolio being modernized. What has to happen is you got to go from figuring out, okay, how am I gonna put everything in one cloud to what does the application need and how do I put it on the right place? I look at the same time, the industry has also evolved from being uh predominantly supplied by one cloud provider to multiple cloud providers. At the same time, the thanks to companies like IBM where the data center has been transformed into a private cloud. The edges growing up to be its own location for a cloud sovereign clouds are going. So truly what has happened is it's become a multi cloud world. And customers are saying in addition to just being cloud first, I want to be cloud smart. And so this distributed era of computing that we are entering is what we are seeing in the industry. And what the empire is trying to do is to say, look, let's provide customers with the fastest way of getting to this multi cloud era of computing so that they can go fast, they can spend less and most importantly, they can be free, in other words, choose the right application, right cloud for right applications and have control over how they deploy and use their applications and data. That really is a strategy that we are putting in place. This is something that we've been working towards in the last couple of years now. I'm accelerating that and making that the main piece of what we end, where is doing in order to do that, we have a great opportunity to take partner even better with all of our cloud provider partners and that's where the Switzerland of the industry comes in without impending spin, especially, we have great partnership with the cloud players, great partnerships with infrastructure players. We truly can be a neutral partner to the customers as they look at all these choices and make the right choices for their applications. >>So, I want to ask you about this multi cloud when when the early multi cloud narrative came out where I go, I was saying, look, multi cloud is really multi vendor, you you've got workloads and apps running on different, different clouds. And then increasingly, the promise and your promises, we're going to abstract the underlying complexity of those clouds and we're going to give you an experience whether it's on premise, hybrid into a cloud. Across clouds. Eventually out to the edge, it's gonna be a singular, substantially identical, if not identical experience and we're going to manage the whole kit and caboodle. And how where are we in that first of all? Is that the right way to think about it? Where are we in that sort of transition from plugging into any, you know, a cloud? I'm compatible with the cloud to it's a singular sort of VM ware cloud if you will. >>Yeah. So, um, so I wanna clarify something that he said because this tends to be very commonly confused by customers use the word abstraction. And usually when people think of abstraction, they think it hides capabilities of the uh, cloud providers. That's not what we are trying to. In fact, that's the last thing we're trying to do. What we're trying to do is to provide a consistent developer experience regardless of where you want to build your application so that you can use the cloud provider services if that's what you want to use. But the deficit cops toolchain, the runtime environment, which turns out to be Cuban aires and how you control the kubernetes environment. How do you manage and secure and connect all of these things. Those are the places where we are adding the value. Right. And so really the VM ware value proposition is you can build on the cloud of your choice but providing these consistent elements. Number one, you can make better use of us, your scarce developer or operator resources and expertise. Right. And number two, you can move faster and number three can spend less as a result of this. So that's really what we're trying to do, but not. So I just wanted to clarify the word abstraction in terms of their way, we're still, I would say in the early stages, so if you look at what customers are trying to do, they're trying to build these Greenfield applications and there is an entire ecosystem emerging around Campaneris. There is still kubernetes is not a developer platform. The developer experience on top of kubernetes is highly inconsistent. And so those are some of the areas where we are introducing new innovations with our towns, our application platform. And then if you take enterprise applications, what does it take to have enterprise applications running all the time, be entirely secure, etcetera, etcetera. That's where the we ever cloud assets that are traditionally this fear based come into play and we've got this now in all of the clouds but it's still in the early days from uh on Azure and google et cetera. How do you manage and secure those things again? We're in the early days. So that's where we are. I would say, >>yeah, thank you for that clarification, I want to sort of come back to that and just make sure we understand it. So for example, if I'm a developer and I want to take advantage of, let's say graviton uh and build an app on that, that so maybe it's some kind of data intensive app or whatever it is. I can do that. You won't restrict me from doing that at the same time. If I want to use the VM where management experience across all my clouds, I can do that as well. Is that the right way to think about it? >>Yeah, exactly. So the management experience by the way, and this is the other thing that gets missed in the remember dialogue because we've been so phenomenally successful with this fear. There's a misperception that everything we are doing atmosphere today works only on top. So everything we're doing at BM wear works only on top of the sphere. That's not the case. Take management, for example, our management portfolio is modular and independent of these, which means it can manage the Graviton application that you're building, right. It can manage a traditional, these fear based application, it can manage rage application, it can manage VM based applications, can manage computer based applications. Uh so it's truly uh, overall management layer. So that is really what we're trying to do. Same thing with our kubernetes example. Right, So our communities control plane allows you to control these kubernetes clusters. Whether the clusters are utilizing gravity and whether clusters are utilizing these fear based crew binaries environments. >>Okay, that's great. So it's kind of a set up question because my next question relates to project Monterey, Because, you know, I've always said when I write about about these things, when I saw Nitro, I saw Graviton, I saw project monitor, I said uh everybody needs a Nitro Nitro or a graviton because new workloads are coming. It's not just the X 86 can handle everything anymore asap whether it's sequel server, whatever we've got new workloads that are coming ai ml data intensive edge workloads, et cetera. Is that how we should think of? Project Monterrey. Where are you in Project Monterey? Why is it so important? Help people understand that? >>Yeah. Project mantra is super exciting for a couple of different reasons. One is uh in its first iteration and uh we announced project monitoring and last being well, we continue to build and we're making great progress along with the hardware partners that we are working with um in its first hydration it allows um um some of the functions that you would expect in the software defined data center to be offloaded into these montri processors. The smart nick processes. Right. So what that does, is it clears up the core CPU for other application functions. Right, so you get better scalability, more resource utilization, etcetera, etcetera. The second thing it does is because some of the software defined data center functions are done in the smart make um it gets accelerated as well. Because it takes advantage of the special accelerators that are there security functions, manageability functions, networking functions etcetera, etcetera. So that's that what you're alluding to is overall it's the v sphere, the sX Hyper Visor complimentary itself. That's moving into the specialized processors which allows the hyper Visor will be built into these smart mix, which means the main CPU can be an intel. CPU can be an M D C P. You can be an arm. CPU can be whatever it is you want in the future. So truly enables Monte CPU heterogeneous computing. So that's that's why this is exciting. And of course because it is the sphere, it can happen in the data centers, it can happen in Carlos. It can happen in Sovereign clouds. It can happen in the public clouds all over a period of time. And >>and potentially the Edge I would presume in the future. >>Sorry. Yeah, that's a great point. Thanks for pointing that out. In fact, the Edge is one of the most important places that will happen because we need these low latency applications such as in the telco case for example, right. Or we need these applications that have specialized processing the required. If you're setting up a cashier less store and you need to process and you need a lot of influence engines. So, Monterey helps with all of those things. >>I want to make sure our audience understands. It's because the software defined data center was awesome but but it also created waste in the sense that you have all these offload functions in storage and networking and security running on on x 86 processors which may not be the most efficient way. So emerging architectures around arm might be less expensive, maybe more cost effective, lower power. Uh maybe they do memory management differently. So there are these offload use cases. But as well you we talked about the edge there could be a lot of edge use cases that or whatever whether it's arm or in video etcetera. So now you're driving that optionality for customers so you can support more workloads of the future. >>Yeah, so this is exactly if you think about in europe when you talked about the embers evolution, the inverse core DNA has always been to master hydrogen. Itty right. And what we're seeing is this world of heterogeneous hardware coming alive. Right. You talked about Professor hydrogen Itty including GPU chips and so on. There is a memory architecture heterogeneous, their storage architecture heterogeneous. And so the idea is that regardless of what you use, how do you provide the best workload platform and a consistent way of managing all of these things and reducing the complexity while gaining the efficiency benefits and the other benefits that you talked about. >>So speaking of geniality that brings me to Tansu, you know early on people thought, oh wow containers, that's gonna kill VM where this is the opposite happened. You guys leaned in as as you have as a sign of great leadership these days. You don't get defensive, you just, you know, get the trend is your friend, as they say, give us the update on on Tan xue. Why is that so important to the future? >>Yeah. So if you look at any enterprises portfolio right, they are looking at it and saying look, there's a whole set of applications that I need to modernize. Now. The question becomes how do you modernize these applications in a way that it is essentially done with these microservices architectures and so on and so forth. In that context, how do I maximize the developer productivity and provide a great developer experience because there is not enough developers in the world to modernize every application that that's in every enterprise. Right. So, Tan xue is our answer to help enterprises modernize their applications and deliver in a way that the developed makes the developers very productive on the cloud of their choice. So that is really the strategic intent of Tancill and the core building block for Tan xue is of course kubernetes as you well know, Kubernetes has become the common infrastructure abstraction across clouds. So if you want portability for traditional VM based applications, he used this fear, if you want portability for traditional for containerized microservices applications, you assume kubernetes, that's how companies companies are thinking about it. And so that's the first thing that we did now. The second is you've got developers building applications all over the place. So now, just like you used to have physical server sprawl and now and then VM sprawl these days you have cluster sprawl, kubernetes, cluster sprawl and tons of mission control affects as a multi cloud, multi cluster kubernetes control plan works on the chaos and everything else that some of the Sun. The third point of Tanzania is the developer experience and we have introduced Andrew application platform, which is really focused on delivering a great developer experience on top of any Cuban Aires. So that's really how we're building out the towns of portfolio. And then of course we got Spring and uh as you well know a majority of enterprise applications today are java and if you want to modernize java, you use spring boot and so we had tremendous success with our uh spring boot technology and our startup, Springdale Ohio capabilities and so on and so forth. So that's the entirety of the towns of portfolio. It's multi cloud, it's kubernetes agnostic. Of course it runs great on this fear but it's really the approach making developers productive in the enterprise >>awesome. Thank you for that. I know we're tight on time but it's like speed dating with you raghu. So I'm gonna go on to another topic. Really important topic of security, you've made obviously some big acquisitions, there are things like carbon black, you've got a lot of stuff going on with, with, with endpoint, with end user computing, I'm first interested in sort of how you organize it looks like you're putting security and the networking piece together and then what's your swim lane? It seems like you're, you're focused obviously on your infrastructure. You're not trying to be all things to all people. Help us understand your strategy in that regard. >>Yeah, I mean security is a massive space, Right? And you covered very well. Hundreds and thousands of security problems that customers want to be solving. What we are focused on is how do we simplify the security problem for the customers? And we're doing it through three wells. The first one is we are baking security into the platforms that customers used ones. Right. But there are more obvious fear our workspace one, our container platform etcetera, etcetera. Right? Cloud platforms. So that's the first thing that we're doing. The second is we are putting um, bringing together, we're taking an end to end view of security, which is everything from an end user connecting from home to the corporate network or the sassy, sassy applications to the Windows devices they are using to the data center applications they're using to the club. Right? So we're taking a holistic view of security. So which means we want to combine our network security assets with our endpoint security assets with our workload security assets. That is why we bought all of those things together under one roof. And the third is we are instrumental in all of these and collecting signals from all of these and pulling it into the cloud and turning security into a machine learning and the data problem, right? And that is where the problem. Black cloud comes in and by doing that, we are able to provide a holistic view of where uh customer security posture, right? And these sensors can be on BMR platforms, on non BMR platforms etcetera. And so so that's really how we are approaching it. I mean there's the emerging industry term for a policy XDR. You might follow that. So that's really what we're trying to do. >>Outstanding. Last question and I know, I know we got to go. You mentioned the spin that's happening in november. That's an exciting time for a lot of reasons. I think the ecosystem, you know, emphasizing your independence but also gives you control of your balance sheet, regaining control of your balance sheet, tongue in cheek there. But it's important because all this, this cloud build out this multi cloud, exposing the primitives, leveraging the primitives and the A. P. I. S. Of these clouds making them identical across all these estates. That's not trivial and you're obviously gonna need resources to do that. So maybe you can talk about that and how you see the future playing out organic inorganic, maybe a little lemon A in there. What's your approach? How are you thinking about that? >>Yeah. So we are very excited with the impending spain, which like you said is on track to happen early november. Um and if you think about the spin, there are three aspects that we are excited about. The first aspect is uh we have a great relationship with Dell Tech, the company right. What we have done is we have codified that into a framework agreement that covers the gold market and technology collaboration and we are super excited by that and that baselines against what we do today and then as incentives on both sides to continue to grow that tremendously. So we're gonna continue being, doing that and that's going to continue being a great partner at the same time. From a partnership point of view, is truly going to be a Switzerland of the industry. So previously companies that were otherwise a little bit more competitive with dull now no longer have that reservation in partnering very deeply with us. I'm totally, like you said from a capital structure point of view, it gives us the flexibility to use to do em in a should we decide to do so in the future right? And use both equity and cash for them in a so so that's the capital structure, flexibility, the Switzerland positioning and the continuing great relationship with dull Those are the benefits of the spin >>love and the partner ecosystem has always been a source of, of innovation and it's a big part of the flywheel, the power of many versus the resources of one Ragu, Thanks so much for coming back in the queue. Best of luck. We're really excited for you and for the future of VM ware. >>Thank you and thanks for all the great work that you do and look forward to continuing to read your great research, >>appreciate that. And thank you for >>watching the cubes, continuous >>Coverage of VM World 2021. Keep it right there. >>Thank you. Mhm. Yeah.

[Music] welcome to thecube's coverage of vmworld 2021 i'm lisa martin pleased to welcome back to the program the cto of vmware kit kohlberg welcome back to the program and congrats on your new role thank you yeah i'm really excited to be here so you've been at vmware for a long time you started as an intern i read yeah yeah it's been uh 18 years as a full-timer but i guess 19 if you count my internship so quite a while it's many lifetimes in silicon valley right many lifetimes in silicon valley well we've seen a lot of innovation from vmware in its 23 years you've been there the vast majority of that we've seen a lot of successful big tech waves ridden by vmware in april vmware pulled tanzu and vmware cloud foundation together vmware cloud you've got some exciting news with respect to that what are you announcing today well we got a lot of exciting announcements happening at vmworld this week but one of the ones i'm really excited about is vmware cloud with tons of services so let me talk about what these things are so we have vmware cloud which is really us taking our vmware cloud foundation technology and delivering that as a service in partnership with our public cloud providers but in particular this one with aws vmware cloud on aws we're combining that with our tanzu portfolio of technologies and these are really technologies focused at developers at folks driving devops building and operating modern applications and what we're doing is really bringing them together to simplify customers moving from their data centers into the cloud and then modernizing their applications it's a pattern that we see very very often this notion of migrate and then modernize right once you're on a modern cloud infrastructure makes it much easier to modernize your applications talk to me about some of the catalysts for this change and this offering of services was it you know catalyzed by some of the events we've seen in the world in the last 18 months and this acceleration of digital adoption yeah absolutely and we saw this across our customer base across many many different industries although as you can imagine those industries that that were really considered essential uh were the ones where we saw the biggest sorts of accelerations we saw a tremendous amount of people needing to support remote workers overnight right and cloud is a perfect use case for that but the challenge a lot of customers had was that they couldn't take the time to retool that they had to use what they already had and so something like vmware cloud was perfect for that because it allowed them to take what they were doing on-prem and seamlessly extend it into the cloud without any changes able to do that you know almost overnight right but at the same time what we also saw was the acceleration of their digital transformation people are now online they're needing to interact with an app over their phone to get something you know remotely delivered or to schedule maybe um an appointment for their pet because you know a lot of people got pets during the pandemic and so you just saw this rush toward digitization and these new applications need to be created and so as customers move their application estate into the cloud with vmware cloud and aws they then had this need to modernize those applications to be able to deliver them faster to respond fast to the very dynamic nature of what was happening during the pandemic so let's talk about uh some of the opportunities and the advantages that vmware cloud with tanzania service is going to deliver to those it admins who have to deliver things even faster yep so let me talk a bit about the tech and then talk about how that fits into uh what the users will experience so vmware cloud with tons of services is really two key components uh the first of which is the tanzu kubernetes grid service the tkg service as we call it so what this is is actually a deep integration of tonsil kubernetes grid with vmware cloud and and the kubernetes we've actually integrated into vmware cloud foundation folks who are familiar with vmware may remember that a couple of years ago we announced project pacific which was a deep integration of kubernetes into vsphere essentially enabling vsphere to have a kubernetes interface to be natively kubernetes and what that did was it enabled the i.t admins to have direct insight inside of kubernetes clusters to understand what was happening in terms of the containers and pods that that their developers were running it also allowed them to leverage uh their existing vsphere and vmware cloud foundation tooling on those workloads so fast forward today we we have this built in now and what we're doing is actually offering that as a service so that the customer doesn't need to deal with managing it installing it updating any of that stuff instead they can just leverage it they can start creating kubernetes clusters and upstream conformant kubernetes clusters to allow their developers to take advantage of those capabilities but also be able to use their native tooling on it so i think that's really really important is that the it admin really can enable their developers to seamlessly start to build and operate modern applications on top of vmware cloud got it and talk to me about how this is going to empower those it admins to become kubernetes operators yeah well i think that's exactly it you know we talk to a lot of these admins and and they're seeing the desire for kubernetes uh from their lines of business from you know from the app teams and the idea is that when you look start looking at the kubernetes ecosystem there's a whole bunch of new tooling and technology out there we find that people have to spend a lot of time figuring out what the right thing to use is and for a lot of these folks they say hey i've already figured out how to operate applications in production i've got the tooling i've got the standardization i got things like security figured out right super important and so the real benefit of this approach and this deep integration is it allows them to take those those tools those operational best practices that they already have and now apply them to these new workloads fairly seamlessly and so this is really about the power of leveraging all the investments they've made to take those forward with modern applications and the total adjustable market here is pretty big i heard your cto referring to that in an interview in september and i was looking at some recent vmware survey numbers where 80 of customers say they're deploying applications in highly distributed environments that include their own data center multiple clouds uh edge and also customers said hey 90 of our application initiatives are focused on modernization so vmware clearly sees the big tam here yeah it's absolutely massive um you know we see uh many customers the vast majority something like 75 percent are using multiple clouds or on-prem in the cloud we have some customers using even more than that and you see this very large application estate that's spread out across this and so you know i think what we're really looking at is how do we enable uh the right sorts of consistency both from an infrastructure perspective enabling things like security but also management across all these environments and by the way it's another exciting thing neglected to mention about this announcement vmware cloud with tonsil services not only includes the tonsil kubernetes grid service giving you that sort of kubernetes uh cluster as a service if you will but it also includes tons of mission control essentials and this is really the next generation of management when you start looking at modern applications and what tons of mission control focuses on is enabling managing kubernetes consistently across clouds and so this is the other really important point is that yes we want to make vmware cloud vmware cloud infrastructure the best place to build and operate applications especially modern ones but we also realize that you know customers are doing all sorts of things right they're in the native cloud whether that's aws or azure or google and they want ways of managing more consistently across all these environments in addition to their vmware environments both in the cloud and on-prem and so tons of mission control really enables that as well and that's another really powerful aspect of this is that it's built in to enable that next level of administration and management that consistency is critical right i mean that's probably one of the biggest benefits that customers are getting is that familiarity with the console the consistency of being able to manage so that they can deploy apps faster um that as businesses are still pivoting and changing direction in light of the pandemics i imagine that that is a huge uh from a business outcomes perspective the workforce productivity there is probably pretty pretty big yeah and i think it's also about managing risk as well you know one of the the biggest worries that we hear from many of the cios uh ctos executives that we talk to at our customers is this uh software supply chain risk like what is it exactly like what are the exact bits that they're running out there right in their applications because the reality is that um those apps are composed of many open source technologies and you know as we saw with solarwinds it's very possible for someone to get in and you know plant malicious code into their source repository such that as it gets built and flows out it'll you know just go out and customers will start using it and it's a huge huge security vulnerability and one thing on that note that customers are particularly worried about is the lack of consistency across their cloud environments that because things are done different ways and the different teams have different processes across different clouds it's easy for small mistakes to creep in there for little openings right that a hacker might be able to go and exploit and so i think this gets back to that notion of consistency and that you're right it's great for productivity but the one i think that's almost in some ways you might say uh for many of these folks more important for is from a security standpoint that they can validate and ensure they're in compliance with their security standards and by the way you know this is uh for most companies a board level discussion right the board is saying hey like do we have the right controls in place because it is um such an important thing and such a critical risk factor it is a critical risk factor we saw you mentioned solar winds but just in the last 18 months the the massive changes to the threat landscape the huge rise in ransomware and ddos attacks you know we had this scatterer everybody went home and you've got you know the edge is booming and you've got folks using uh you know not using their vpns and things when they should be so that the fact that that's a board level discussion and that this is going to help from a risk mitigation perspective that consistency that you talked about is huge i think for a customer in any industry yep yeah and it's pretty interesting as well like you mentioned ransomware so we're doing some work on that one as well actually not specifically with this announcement but it's another vmware cloud service that plugs into this uh seamlessly vmware cloud disaster recovery and one of the really cool features that we're announcing at vmworld this week is the ability to actually support and and maybe uh handle ransomware attacks and so the idea there is that if you do get compromised and what typically happens is that the hackers come in and they encrypt you know some of your data and they say hey if you want to get access to it you got to pay us and we'll decrypt it for you but if you have the right dr solution um that's backing up on a fairly continuous basis it means that whatever data might be encrypted you know would only be a small delta like the last let's say hour or two of data right and so what we're looking at is leveraging that dr solution to be able to very rapidly restore specific individual files uh that may have been compromised and so this is like one way that we're helping customers deal with that like obviously we want to put a whole bunch of other security protections in place and we do when we enable them to do that but one thing when you think about security is that it's very much defense in depth that you have multiple layers of the fail-safes there and so this one being kind of like the end result that hackers do get in they do manage to compromise it they do manage to get a hold of it and encrypt it well you still got unencrypted backups that you control and that you have um a very clean delineation and separation from just like kind of an architectural standpoint that the hackers won't be able to get at right so that you can control that and restore it so again you know this is something very top of mind for us and it's funny because we don't always lead with the security angle maybe we should as i'm saying it here but uh but it's something that's very very top of mind for a lot of our customers it's something that's also top of mind for us and that we're focused on it is because it's no longer if we get attacked it's one and they've got to be able to have the right recovery strategy so that they don't have to pay those ransoms and of course we only hear about the big ones like the solar winds and the colonial pipelines and there's many more going on when i get back to vmware cloud with tanzania services talk to me about how this fits into vmware's bigger picture yeah yeah yeah great question thanks for bringing me back i'd love to geek out on some of these things so um but when you take a step back so what we're really doing uh with vmware cloud is trying to provide this really powerful infrastructure layer uh that is available anywhere customers want to run applications and that could be in the public cloud it could be in the data center it could be at the edge it could be at all those locations and you know you mentioned edge earlier and i think we're seeing explosive growth there as well and so what we're really doing is driving uh broad optionality in terms of how customers want to adopt these technologies and then as i said we're sort of you know we're kind of going broad many locations we're also building up in each of those locations this notion of ponzu services being seamlessly integrated in doing that uh you know starting now with vmware cloud aws but expanding that to every every location that we have in addition you know we're also really excited another thing we're announcing this week called project arctic now the idea with arctic is really to start driving more choice and flexibility into how customers consume vmware cloud do they consume it as software or as a service and where do they do that so traditionally the only way to get it delivered as a service would be in the public cloud right vmware cloud aws you can click a few buttons and you get a software defined data center set up for you automatically now traditionally on-prem we haven't had that we we did do something pretty powerful uh a year or two back with the release of vmware cloud on dell emc we can deliver a service there but that often required new hardware you know new setup for customers and customers are coming back to us and saying hey like we've got these really large vsphere deployments how do we enable them to take advantage of all this great vmware cloud functionality from where they are today right they say hey we can't rebuild all these overnight but we want to take advantage of vmware cloud today so that's what really what project arctic is focused on it's focused on connecting into these brownfield existing vsphere environments and delivering some of the vmware cloud benefits there things like being able to easily well first of all be able to manage those environments through the vmware cloud console so now you have one place where you can see your on-prem deployments your cloud deployments everything being able to really easily move uh applications between on-prem and the cloud leveraging some of the vmware cloud disaster recovery capabilities i just mentioned like the ransomware example you can now do that even on prem as well because keep in mind it's people aren't attacking you know the hackers aren't attacking just the public cloud they're attacking data centers or anywhere else where these applications might be running and so arctic's a great example of where we're saying hey there's a bunch of cool stuff happening here but let's really meet customers where they're at and many of our customers still have a very large data center footprint still want to maintain that that's really strategic for them or as i said may even want to be extending to the edge so it's really about giving them more of that flexibility so in terms of meeting customers where they are i know vmware has been focused on that for probably its entire history we talk about that on the cube in every vmworld where can customers go like what's the right starting point is this targeted for vmware cloud on aws current customers what's kind of the next steps for customers to learn more about this yeah absolutely so there's a bunch of different ways so first of all there's a tremendous amount of activity happening here at vmworld um just all sorts of breakout sessions like you know detailed demos like all sorts of really cool stuff just a ton of content i'm actually kind of i'm in this new role i'm super excited about it but one thing i'm kind of bummed out about is i don't have as much time to go look at all these cool sessions so i highly recommend going and checking those out um you know we have hands-on labs as well which is another great way to test out and try vmware products so hold.vmware.com uh you can go and spin those things up and just kind of take them for a test drive see what they're all about and then if you go to vmc.vmware.com that is vmware cloud right we want to make it very easy to get started whether you're in just a vsphere on-prem customer or whether you already have vmware cloud and aws what you can see is that it's really easy to get started in that there's a ton of value-add services on top of our core infrastructure so it's all about making it accessible making it easy and simple to consume and get started with so there's a ton of options out there and i highly recommend folks go and check out all the things i just mentioned excellent kit thank you for joining me today talking about vmware cloud with tons of services what's new what's exciting the opportunities in it for customers from the i.t admin folks to be empowered to be kubernetes operators to those businesses being able to do essential services in a changing environment and again congratulations on your promotion that's very exciting awesome thank you lisa thank you for having me our pleasure for kit colbert i'm lisa martin you're watching thecube's coverage of vmworld 2021 [Music] you

>>from >>around the globe. It's the Cube with digital coverage of AWS reinvent 2020 sponsored by Intel, AWS and our community partners. >>Hello and welcome back to the Cube Coverage of eight of us reinvent 2020 Virtual. I'm John for your host of the Cube. Normally we're in person this year. It's a virtual event. It is reinvent and cube virtual here. We got great interview here. Segment with VM ware and A W s. Two great guests. Keep both Cube alumni. Marc Lemire, senior vice president, general manager, The Cloud Services Business Unit VM Ware and Dave Brown, Vice president Elastic Compute Cloud easy to from Amazon Web services Gentlemen, great to see you guys. Thanks for coming on. >>Great. Thank you. Good to be back. >>Thanks. Great to be back. >>So you know, Dave, we love having you on because ec2 obviously is the core building block of a device. Once the power engine, it's the core product. And Mark, we were just talking a few months ago at VM World of momentum you guys have had on the business front. It's even mawr accelerated with co vid on the pandemic. Give us the update The partnership three years ago when Pat and Andy in San Francisco announced the partnership has been nothing but performance. Business performance, technical integration. Ah, lots happened. What's the update here for reinvent? >>Yeah, I guess the first thing I would say is look, you know, the partnership has has never been stronger. You know, as you said, uh, we announced the partnership and delivered the initial service three years ago. And I think since then, both companies have really been focused on innovating rapidly on behalf of our customers bringing together the best of the VM, or portfolio, and the best of, you know, the entire AWS. A set of capabilities. And so we've been incredibly pleased to be able to deliver those that value to our joint customers. And we look forward to continue to work very closely together. You know, across all aspects of our two companies toe continue to deliver more and more value to our joint customers. >>Well, I want to congratulate you guys at VM where, you know, we've been following that story from day one. I let a lot of people skeptical on the partnership. We were pretty bullish on it. We saw the value. It's been just been great Synergy day. I want to get your thoughts because, you know, I've always been riffing about enabling technologies and and the way it works is enabling technologies. Allow your partners to make more money, too. Right? So you guys do that with the C two, and I know that for a fact because we're doing well with our virtual event cloud, but are easy to bills are up, but who cares? We're doing well. This is the trend you guys are enabling partners, and VM Ware in particular, has a lot of customers that are on AWS. What's your perspective on all this? >>You know the part. The part maker system is so important for us, right? And we get from our customers. We have many customers who, you know, use VM ware in their own environment. They've been using it for years and years, um, true for many other software applications as well and other technologies. Andi, when they moved to AWS there very often. When you use those tools on those services on AWS is well and so you know, we we partner with many, many, many, many companies, and so it's a high priority for us. The VM Ware partnership, I think, is being sort of role model for us in terms of, you know, sitting out outside Sana goal back in 2016. I think it waas and, you know, delivering on that. Then continue to innovate on features over the last three years listening to our customers, bringing larger customers on board, giving them more advanced networking features, improving. You know that the instance types of being whereas utilizing to deliver value to their customers and most recently, obviously, with Outpost AWS outposts and parking with VM ware on VM are enabled outposts and bringing that to our customers and their own data centers. So we see the whole partner ecosystem is critically important. Way were spent a lot of time with VM and other partners on something that our customers really value. >>Mark, I want to get your thoughts on this because I was just riffing with Day Volonte about this. Um, heightened awareness with that covert 19 in the pandemic has kind of created, which is an accelerant of the value. And one >>of the >>things that's a parent is when you have this software driven and software defined kind of environment, whether it's in space or on premise or in the cloud. Um, it's the software that's driving everything, but you have to kind of components. You have the how do you operate something, And then how does the software works? So you know, it's the hand in the glove operators and software in the cloud really is becoming kind of the key things. You guys have been very successful as a company with I t operations, and now you're moving into the cloud. Can you share your thoughts on how VM Ware cloud on AWS takes that next level for your customers? So I think that's a key point that needs to be called that. What's your What's your thoughts on that? >>Yeah, I think you hit the nail on the head, and I think, you know, look, every company is on a journey to transform the level of capability they're able to offer to their customers and their employees, right? And a big part of that is how do they modernize their application environment? How do they how do they deliver new applications and services? And so this has been underway for for a while now. But if if anything, I think Cove, it has only accelerated. Um, the need for customers to be able to continue to go down that path. And so, you know, between VM ware in AWS, um, you know, we're looking to provide those customers a platform that allows them to accelerate their path to application, modernization and new services and capabilities. And, um, you know, Dave talked about the ecosystem and the importance of the ecosystem that AWS and I think you know, together. What we've been able to do if you sort of think about it, is, you know, bringing together this rich set of VM Ware services and capabilities. Um, that we've talked about before, as well as new VM Ware capabilities, for example, the ability to enable kubernetes based applications and services on top of this Corby, um or platform with Tan Xue. Right. So customers can get access to all of that is they go down this modernization path. But, you know, right next door in the same ese is 375 native AWS services that they can use together in conjunction, uh, with that environment. And so if you think about accelerating that journey right Being ableto rapidly migrate those VM ware based workloads into the AWS cloud. When you're in the AWS cloud, be able to modernize that environment using the VM Ware Tansu capability, the native AWS services and then the infrastructure that needs to come together to make that possible, for example, the network connectivity that needs to be enabled, um, to take advantage of some of those services together. Um, you know, we're really we're trying to accelerate our delivery of those capabilities so that we can help our customers accelerate the delivery of that application value thio to their customers. >>David want to get your thoughts on the trends If you speak to the customers out there at VM Ware, customers that are on the cloud because you know the sphere, for instance, very popular on the Ws Cloud with VM Ware Cloud as well as these new modern application trends like Tan Xue, Project Monterey is coming around the corner that was announced that VM world what trends do you see from the two perspective that you could share to the VM ware eight of his customers? What's the key wave right now that they should be riding on. >>Yeah, I think a few things, you know, we definitely are seeing an acceleration in customers Looking Thio looking to utilize humor on AWS You know, there was a lot of interest early on, really, over the last year, I think we've seen 140% growth in the service, which has been incredibly exciting for both of us and really shows that we we're providing customers with the service that works. You know, I think one of the key things that Mark called out just talking previously was just how simple it is for customers to move. You know, often moving to the cloud gets muddled with modernization, and it takes a long time because customers to kind of think about how do they actually make this move? Or are they stuck within their own facility on data center or they need to modernize? We moved to a different hyper visor with PM on AWS. You literally get that same environment on AWS, and so whether it's a a migration because you want to move out of your on premise facility, whether it's a migration because you want to grow and expand your facility without needing to. You know, build more data centers yourself Whether you're looking to build a d. R site on AWS on whether you looking just, you know, maybe build a new applications tank that you wanna build in a modern way, you know, using PMR in Tanzania and all the AWS services, all of those a positive we're seeing from customers. Um, you know, I think I think as the customers grow, the demand for features on being were in AWS grows as well. And we put out a number of important features to support customers that really, really large scale. And that's something that's being exciting. It's just some of the scale that we're seeing from very, very large being, we customers moving over to AWS. And so I think you know a key messages. If you have a Vienna installation today and you're thinking about moving to the cloud, it's really a little that needs to stop you in starting to move. It is is very simple to set up, and very little you have to do to your application stack to actually move it over. >>Mark, that's a great point. I want to get your thoughts on that in reaction toe. What? Dave just said Because this is kind of what you guys had said many years ago and also a VM world when we were chatting, disrupting operations just to stand up the clubs shouldn't be in place. It should be easy on you. Heard what Dave said. It's like you got >>a >>lot of cultures that are operating large infrastructure and they want to move to the cloud. But they got a mandate toe make everything. Is a services more cloud native coming. So, yeah, you gotta check off the VM where boxes and keep things running. But you gotta add more modern tooling mawr application pressure there. So there's a lot of pressure from the business units and the business models to say We gotta take advantage of the modern applications. How do you How do you look at that? >>Yeah, yeah, I mean, I think Look, making this a simple is possible is obviously a really important aspect of what we're trying Thio enable for our customers. Also, I think the speed is important, right? How you know, how can we enable them? Thio accelerate their ability to move to the cloud, but then also accelerate their ability Thio, um, deliver new services and capabilities that will differentiate their business. And then how do we, uh, kind of take some of the heavy lifting off the customers plate in terms of what it actually takes to operate and run the infrastructure and do so in a highly available way that they could depend upon for their business? And of course, delivering that full capabilities of service is a big part of that. You know, one of my when my favorite customer examples eyes a company called Stage Coach, uh, European based transportation company. And they run a network of Busses and trains, etcetera, and they actually decided to use VM. Tosto run one of their most mission critical applications, which is involved with basically scheduling, scheduling those systems right in the people that they know, the bus drivers in the train conductors etcetera. And so if you think about that application right, its's a mission critical application for them. It's also one that they need to be able to iterate involved and improve very quickly, and they were able to take advantage of a number of fairly unique capabilities of the joint service we built together to make that possible. Um, you know, the first thing that they did is they took advantage of something called stretch clusters. The M we're cloud on AWS stretch clusters Where, uh, we basically take that VM Ware environment and we stretch it. We stretch the network across to aws availability zones in the same region, Onda. Then they could basically run their applications on top of that that environment. And this is a really powerful capability because it ensures the highest levels of s L. A. For that application for four nines. In this case, if anything happens, Thio fail in one of those, uh, Aziz, we can automatically fail over and restart the application in the second ese on DSO provides this high level of availability, but they're also able to take advantage of that without on day one. Talk about keeping it simple without on day one, requiring any changes to the application of myself because that application knew how to work in the sphere. And so you know that I work in the sphere in the cloud and it can fail over on the sphere in the cloud on dso they were able to get there quickly. They're able Thio enable that application and now they're taking the next step. Which is how do I enhance and make that application even better, you know, leveraging some of the VM or capabilities also looking to take advantage of some of the native AWS capabilities. So I think that sort of speed, um you know that simplicity that helps helps customers down that path to delivering more value to their employees and their customers. That and we're really excited that were ableto offer that your customers >>just love the philosophy that both companies work back from the customer customer driven kind of mentality certainly key here to this partnership, and you can see the performance. But I think one of the differentiations that I love is that join integration thing engineering that you guys were doing together. I think that's a super valuable, differentiated VM where Dave, this is a key part of the relationship. You know, when I talked to Pat Gelsinger and and again back three years ago and he had Raghu from VM, Ware was like, This is different engineering together. What's your perspective from the West side when someone says, Yeah. Is that Riel? You know, it is easy to really kind of tied in there and his Amazon really doing joint engineering. What do you say to that? >>Oh, absolutely. Yeah, it's very real. I mean, it's been an incredible, incredible journey together, Right? Right, Right from the start, we were trying to work out how to do this back in 2016. You know, we were using some very new technology back then that we hadn't honestly released yet. Uh, the nitrous system, right? We started working with family and the nitrous system back in late 2016, and we only launched our first nitrous system enabled instance that reinvent 2017. And so we were, you know, for a year having being a run on the nitrous system, internally making sure that, you know, we would support their application and that VM Ware ran well on BC around. Well, on aws on, that's been ongoing. And, you know, the other thing I really enjoy about the relationship is learning how to best support each other's customers on on AWS and being where, and Mark is talking about stretch clusters and are being whereas, you know, utilizing the availability zones. We've done other things in terms of optimizing placement with across, you know, physical reaction in data centers. You know, Mark and the team have put forward requirements around, you know, different instance types and how they should perform invest in the Beamer environment. We've taken that back into our instance type definition and what we've released there. So it happens in a very, very low level. And I think it's both teams working together frequently, lots of meetings and then, you know, pushing each other. You know, honestly. And I think for the best experience or at the end of the day, for our joint customers. So it's been a great relationship. >>It helps when both companies are very fluent technically and pushing the envelope with technology. Both cultures, I know personally, are very strong technically, but they also customer centric. Uhm, Mark, I gotta put you on the spot on this question because this comes up every year this year more than ever. Um, is the question around VM ware on A W S and VM ware in general, and it's more of a general industry theme. But I wanna ask you because I think it relates to the US Um vm ware cloud on aws. Um, the number one question we get is how can I automate my I t operations? Because it's kind of a no brainer. Now it's kind of the genes out of the bottle. That's a mandate. But it's not always easy. Easy as it sounds to dio, you still got a lot to dio. Automation gets you level set to take advantage of some of these higher level services, and all customers want to get there fast. Ai i o t a lot of goodness in the cloud that you kinda gotta get there through kinda automating the based up first. So how did how are your customers? How are you guys helping customers automate their infrastructure operations? >>Yeah, I mean, Askew articulated right? This is a huge demand. The requirement from our customer base, right? Uh, long gone are the days that you wanna manually go into a u I and click around here, click there to make things happen, right? And so, um, you know, obviously, in addition to the core benefit of hey, we're delivering this whole thing is a service, and you don't have to worry about the hardware, the software, the life cycle all of that, Um you know, at a higher level of the stack, we're doing a lot of work to basically expose a very rich set of AP eyes. We actually have enabled that through something called the VM, or Cloud Developer center, where you can go and customer could go and understand all of the a p i s that we make available to that they can use to build on top of to effectively automated orchestrate their entire VM or cloud on AWS based infrastructure. And so that's an area we've we've invested a lot in. And at the end of the day, you know we want Thio. Both enable our customers to take their existing automation tooling that they might have been using on their VM ware based environment in their own data center. Obviously, all of that should continue to work is they bring that into the emcee aws. Um but now, once we're in AWS and we're delivering, this is a service in AWS. There's actually a higher level of automation, um that we can enable, and so you know everything that you can do through the VM or cloud console. Um, you can do through a P. I s So we've exposed roughly a piece that allow you to add or remove instance capacity ap eyes that allow you to configure the network FBI's that allow you toe effectively. Um, automate all aspects of sort of how you want Thio configure and pull together that infrastructure. Onda. You know, as Dave said, a lot of this, you know, came from some of those early just customer discussions where that was a very, very clear expectations. So, you know, we've we've been working hard. Thio make that possible. >>So can customers integrate native Cloud native technologies from AWS into APS running on VM ware cloud on any of us? >>Yeah. I mean, I'll give you one example for so we you know, we've been able to support for cloud formation right on top of the M C. Mehta best. And so that's, you know, one way that you can leverage these 80 best tools on top of on top of the m. C at best. Um and you know, as we talked about before, uh, you know everything on the VM ware in the VM ware service. We're exposing through those AP eyes. And then, of course, everything it best does has been built that way from the start. And so customers can work. Um, you know, seamlessly across those two environments. >>Great stuff. Great update. Final question for both of you. Uh, Dave will start with you. What's the unique advantages? When you people watching? That's gonna say, OK, I get it. I see the momentum. I've now got a thing about post pandemic growth strategies. I gotta fund the projects, so I'm either gonna retool while I'm waiting for the world to open up. Two. I got a tail wind. This is good for my business. I'm gonna take advantage of this. How do they modernize our application? What? The unique things with VM Ware Cloud on AWS. What's unique? What would you say? I >>mean, I think the big thing for me eyes the consistency, um, the other way that were built This between the the sphere on prime environment and the the sphere that you get on aws with BMC on aws. Um you know, when I think about modernization and honestly, any project that I do, we do it Amazon I don't like projects that required enormous amount of planning and then tooling. And then, you know, you've this massive waterfall stock project before you do anything meaningful. And what's so great about what we built here is you can start that migration almost immediately, start bringing a few applications over. And when you do that, you can start saying, Okay, where do we want to make improvements? But just by moving over to aws NBN were on AWS, you start to reap the benefits of being in the child right from day one. Many of the things Mark called out about infrastructure management and that sort of thing. But then you get to modernize off to that as well. And so just the richness in terms of, you know, being where a tan xue and then the you know, I think it's more than 200 AWS services. Now you get to bring all that into your application stack, but at a time at a at a at a cadence or time that really matters to you. But you could get going immediately, and I think that's the thing that customers ready need to do if you find yourself in a situation you know, with just how much the world's changed in the last year. Looking Thio. Modernize your applications deck, Looking for the cost benefits. Looking to maybe get out of the data center. Um, it's a relatively easy both forward and just put in a couple of engineers a couple of technicians on to actually starting to do the process. I think you'll be very surprised at how much progress you can actually make in a short amount of time. >>Mark, you're in charge of the Cloud Services business unit at VM Ware CPM. Where cloud on AWS successful more to do a lot of action kubernetes cloud native automation and the list goes on and on. What are the most unique advantages that you guys have? What would you say? >>Yeah, I mean, I would maybe just build on Dave's comments a bit. I think you know, if you look at it through the customer lens three ability to reiterate and the ability to move quickly and not being forced into sort of a one size fits all model, right? And so there may be certain applications that they run into VM, and they want to run into VM forever. Great. We could enable that there might be other applications that they want to move from a VM into a container, remove into kubernetes and do that in a very seamless way. And we can enable that with, uh, with Tan Xue, right? By the way, they may wanna actually many applications. They're gonna require, uh, complex composite applications that have some aspects of it running in communities, other aspects running on VMS. You know, other aspects connecting to some native AWS services. And so, you know, we could enable those types of, you know, incremental value that's delivered very, very quickly that allows them at the end of the day to move, move fast on behalf of their own customers and deliver more about it to them. So I think this this sort of philosophy, right that Dave talked about I think is is one of the really important things we've tried to focus on, um, together. But, you know, on behalf of our joint customers and you know that that sort of capabilities just gets richer and richer. Overtime right. Both of us are continuing to innovate, and both of us will continue to think about how we bring those services together as we innovate in our respective areas and how they need to link together as part of this This intense solution. Um, so, uh, you know that I think that you're gonna see us continue to invest, continue to move quickly. Um, continue to respond to what our customers together are asking us. Thio enable for them. >>Well, really appreciate the insight. Thanks for coming on this cube virtual, um, segment. Um, virtualization has hit the cube where we have multiple virtual stages out there at reinvent on the site. Obviously, it's a virtual event over three weeks, so it's a little bit not four days or three days. It's three weeks. So, um, if you're watching this, check out the site. Tons of good V o D. The executive leaderships Check out the keynotes that air there. It's awesome. Big news. Of course. Check out the cube coverage, but I have one final final question is you guys are leaders in the industry and within your companies, and we're virtual this year. You gotta manage your teams. You still gotta go to work every day. You gotta operate your business is a swell as work with customers. What have you guys learned? And can you share any, um, advice or observations of how to be effective as a leader, a za manager, and as a customer interface point for your companies? >>Well, I I think, uh, let me go first, then Mark Mark and had some things, you know, I think we're moving to certainly in the last year, specifically with covert. You know, we've we've we've just passed out. I think we just passed out seven months off, being remote now on, obviously doing reinvent as well. Um, it zits certainly taken some adjusting. I think we've done relatively well, um, with, you know, going virtual. We were well prepared at Amazon to go virtual, but from a leadership point of view, you know, making sure that you have been some positives, right? So for one, I have I have teams all over the world, and, uh, being virtually actually helped a lot with that. You know, everybody is virtually all on the same stage. It's not like we have a group of us in Seattle and a few others scattered around the world. Everybody's on the same cold now. on that has the same you know, be able to listen to in the same way. But I better think a lot about sort of just my own time. Personally, in the time that my team spends, I think it's been very easy for us. Thio run a little too hot waken start a little too early and run a little too late in the evenings on DSO, making sure that we protect that time. And then, obviously, from a customer point of view, you know, we found that customers are very willing to engage virtually as well around the world s Oh, that's something we've been able to utilize very well to continue to have. You know what we call our executive briefing center and do those sorts of things customer meetings on in some ways. You know, without the plane trip on either side to the other side of the world, you're able to do more of those and stay even more in contact with your customers. So it's been it's been a lot of adjustment for us. I think we've done well. I think you know, a zay said. We've had a look at Are we keeping it balanced because I think it's very easy to get out of balance and just from a time point of view. But I think I'm sure it'll show. It'll change again as the world goes back to normal. But in many ways, I think we've learned a lot of valuable lessons that I hope in some cases don't go away. I think well will probably be more virtual going forward. So that's what a bit of from my side >>creating. Yeah. Confronting hot people run hard. You can, you know, miss misfire on that and burnout gonna stay, Stay tuned. Mark your thoughts. Is leader customers defeating employees? Customers? >>Yeah. I mean, in many ways, I would say similar experience. I think, uh, I mean, if you sort of think back, right, uh, it's in many ways amazing that within the course of literally a week, right, I think about some of the BMR experience we went from, uh, you know, 90 95% of our employees, at least in the US, working in an office right to immediately all working from home. And, uh, you know, I think having the technology is available to make that possible and really? For the most part, without skipping a beat. Um, it is pretty pretty amazing, right? Um and then, you know, I think from a productivity perspective, in many ways, you know, it z increased productivity. Right? Um, they have mentioned the ability engage customers much more easily you think about in the past, you would have taken a flight to Europe to maybe meet with, you know, 5 to 10 customers and spent an entire week. And now you can do that in, you know, in the morning, right? Um, and the way we sort of engaged our teams, I think in many ways, um, sort of online, uh, can create a very, very rich experience, right? In a way to bring people together across many locations in a much more seamless way than if maybe part of the team is there in the office. And some other part of the team is trying toe connect in through resume or something else. A little bit of a fragmented experience. But if everyone's on the same platform, regardless of where you are e think we've seen some benefits from that. >>It's interesting. You see virtualization. What that did to the servers created cloud, you know. Hey, Productivity. >>You also have to be careful. You don't run those servers too hot. You >>gotta have a cooling. You got the cooling Eso I You know, this is really an interesting, you know, social, uh, equation Global phenomenon of productivity Cloud. Combined with this notion of virtual changes, the workloads, the work flows, the workplace and the workforce, right, The future work. So I think, you know, we're watching this closely. I know you guys have both had great success from the pandemic with this new pressure on the cloud, because it's a new model, a new way to do things, So we'll keep watching it. Thanks for the insight. Thanks for coming on and and enjoy the rest of reinvent. >>Great. Thank >>you. Great to be here. >>Okay, this the cubes coverage. I'm John for your host of Cuban, remember? Go to the reinvent site. Three weeks of great virtual content over this month, Of course. Cube coverage for three weeks. Stay tuned off. All the analysis and a lot of great thought leadership in the industry commentary. Stay with us throughout the month. Thank you. Yeah,

(upbeat music) >> Narrator: From around the globe. It's The CUBE, with digital coverage of AWS public sector online, (upbeat music) brought to you by, Amazon Web Services. >> Everyone welcome back to The CUBE virtual coverage, of AWS public sector summit online. I'm John Furrier, your host of The CUBE. Normally we're in person, out on Asia-Pacific, and all the different events related to public sector. But this year we have to do it remote, and we're going to do the remote virtual CUBE, with Data Virtual Public Sector Online Summit. And we have two great guests here, about Digital Earth Africa project, Clive Charlton. Head of Solutions Architecture, Sub-Saharan Africa with AWS, Clive thanks for coming on, and Aditya Agrawal founder of D4DInsights, and also the advisor for the Digital Earth Africa project with AWS. So gentlemen, thank you for coming on. Appreciate you coming on remotely. >> Thanks for having us. >> Thank you for having us, John. >> So Clive take us through real quickly. Just take a minute to describe what is the Digital Earth Africa Project. What are the problems, that you're aiming to solve? >> Well, we're really aiming to provide, actionable data to governments, and organization around Africa, by providing satellite imagery, in an easy to use format, and doing that on the cloud, that serves countries throughout Africa. >> And just from a cloud perspective, give us a quick taste of what's going on, just with the tech, it's on Amazon. You got a little satellite action. Is there ground station involved? Give us a little bit more color around, you know, what's the scope of the project. >> Yeah, so, historically speaking you'd have to process satellite imagery down link it, and then do some heavy heavy lifting, around the processing of the data. Digital Earth Africa was built, from the experiences from Digital Earth Australia, originally developed by a Geo-sciences Australia and they use container services for Kubernetes's called Elastic Kubernetes Service to spin up virtual machines, which we are required to process the raw satellite imagery, into a format called a Cloud Optimized GeoTIFF. This format is used to store very large volumes of data in a format that's really easy to query. So, organizations can just use NHTTP get range request. Just a query part of the file, that they're interested in, which means, the results are served much, much quicker, from much, much better overall experience, under the hood, the store where the data is stored in the Amazon Simple Storage Service, which is S3, and the Metadata Index in a Relational Database Service, that runs the Open Data CUBE Library, which is allows Digital Earth Africa, to store this data in both space and time. >> It's interesting. I just did a, some interviews last week, on a symposium on space and cybersecurity, and we were talking about , the impact of satellites and GPS and just the overall infrastructure shift. And it's just another part of the edge of the network. Aditya, I want to get your thoughts on this, and your reaction to the Digital Earth, cause you're an advisor. Let's zoom out. What's the impact of people's lives? Give us a quick overview, of how you see it playing out because, explaining to someone, who doesn't know anything about the project, like, okay what is it about, and how does it actually impact people? >> Sure. So, you know, as, as Clive mentioned, I mean there's, there's definitely a, a digital infrastructure behind Digital Earth Africa, in a way that it's going to be able to serve free and open satellite data. And often the, the issue around satellite data, especially within the context of Africa, and other parts of the world is that there's a level of capacity that's required, in order to be able to use that data. But there's also all kinds of access issues, because, traditionally satellite data is heavy. There's the old model of being able to download the data and then being able to do something with it. And then often about 80% of the time, that you spend on satellite data is spent, just pre processing the data, before you can actually, do any of the fun analysis around it, that really sort of impacts the kinds of decisions and actions that you're looking for. And so that's why Digital Earth Africa. And that's why this partnership, with Amazon is a fantastic partnership, because it really allows us, to be able, to scale the approach across the entire continent, make it easy for that data to be accessed and make it easier for people to be able to use that data. The way that Digital Earth Africa is being operationalized, is that we're not just looking at it, from the perspective of, let's put another infrastructure into Africa. We want this program, and it is a program, that we want institutionalized within Africa itself. One that leverages expertise across the continent, and one that brings in organizations across the continent to really sort of take the leadership and ownership of this program as it moves forward. The idea of it is that, once you're able to have this information, being able to address issues like food security, climate change, coastal resilience, land degradation where illegal mining is, where is the water? We want to be able to do that, in a way that it's really looking at what are the national development priorities within the countries themselves, and how does it also then support regional and global frameworks like Africa's Agenda 2063 and the sustainable development goals. >> No doubt in my mind, obviously, is that huge benefits to these kinds of technologies. I want to also just ask you, as a follow up is a huge space race going on, right now, explosion of availability of satellite data. And again, more satellites going up, There's more congestion, more contention. Again, we had a big event on that cybersecurity, and the congestion issue, but, you know, satellite data was power everyone here in the United States, you want an Uber, you want Google Maps you've got your everywhere with GPS, without it, we'd be kind of like (laughing), wondering what's going on. How do we even vote these days? So certainly an impact, but there's a huge surge of availability, of the use of satellite data. How do you explain this? And what are some of the challenges, from the data side that's coming, from the Digital Earth Africa project that you guys hope to resolve? >> Sure. I mean, that's a great question. I mean, I think at one level, when you're looking at the space race right now, satellites are becoming cheaper. They're becoming more efficient. There's increased technology now, on the types of sensors that you can deploy. There's companies like Planet, that are really revolutionizing how even small countries are able to deploy their own satellites, and the constellation that they're putting forward, in terms of the frequency by which, you're able to get data, for any given part of the earth on a daily basis, coupled with that. And you know, this is really sort of in climbs per view, but the cloud computing capabilities, and overall computing power that you have today, then what you had 10 years, 15 years ago is so vastly different. What used to take weeks to do before, for any kind of analysis on satellite data, which is heavy data now takes, you know, minutes or hours to do. So when you put all that together, again, you know, I think it really speaks, to the power of this partnership with Amazon and really, what that means, for how this data is going to be delivered to Africa, because it really allows for the scalability, for anything that happens through Digital Earth Africa. And so, for example, one of the approaches, that we're taking us, we identify what the priorities, and needs are at the country level. Let's say that it's a land degradation, there's often common issues across countries. And so when we can take one particular issue, tested with additional countries, and then we can scale it across the whole continent because the infrastructure is there for the whole continent. >> Yeah. That's a great point. So many storylines here. We'll get to climb in a second on sustainability. And I want to talk about the Open Data Platform. Obviously, open data, having data is one thing, but now train data, and having more trusted data becomes a huge issue. Again, I want to dig into that for a second, but, Clive, I want to ask you, first, what region are we in? I mean, is this, you guys actually have a great, first of all, we've been covering the region expansion from Bahrain all the way, as moves around the world, probably soon in space. There'll be a region Amazon space station region probably, someday in the future but, what region are you running the project out of? Can you, and why is it important? Can you share the update on the regional piece? >> Well, we're very pleased, that Digital Earth Africa, is using the new Africa region in Cape Town, in South Africa, which was launched in April of this year. It's one of 24 regions around the world and we have another three new regions announced, what this means for users of Digital Earth Africa is, they're able to use region closest to them, which gives them the best user experience. It's the, it's the quickest connection for them. But more importantly, we also wanted to use, an African solution, for African people and using the Africa region in Cape Town, really aligned with that thinking. >> So, localization on the data, latency, all that stuff is kind of within the region, within country here. Right? >> That's right, Yeah >> And why is that important? Is there any other benefits? Why should someone care? Obviously, this failover option, I mean, in any other countries to go to, but why is having something, in that region important for this project? >> Well, it comes down to latency for the, for the users. So, being as close to the data, as possible is, is really important, for the user experience. Especially when you're looking at large data sets, and big queries. You don't want to be, you don't want to be waiting a long lag time, for that query to go backwards and forwards, between the user and the region. So, having the data, in the Africa region in Cape Town is important. >> So it's about the region, I love when these new regions rollout from Amazon, Cause obviously it's this huge buildup CapEx, in this huge data center servers and everything. Sustainability is a huge part of the story. How does the sustainability piece fit into the, the data initiative supported in Africa? Can you share some updates on that? >> Well, this, this project is also closely aligned with the, Amazon Sustainability Data Initiative, which looks to accelerate sustainability research. and innovation, really by minimizing the cost, and the time required to acquire, and analyze large sustainability datasets. So the initiative supports innovators, and researchers with the data and tools, and, and technical experience, that they need to move sustainability, to the next level. These are public datasets and publicly available to anyone. In addition, to that, the initiative provides cloud grants to those who are interested in exploring, exploring the use of AWS technology and scalable infrastructure, to serve sustainability challenges, of this nature. >> Aditya, I want to hear your thoughts, on this comment that Clive made around latency, and certainly having a region there has great benefits. You don't need to hop on that. Everyone knows I'm a big fan of the regional model, but it brings up the issue, of what's going on in the country, from an infrastructure standpoint, a lot of mobility, a lot of edge computing. I can almost imagine that. So, so how do you see that evolving, from a business standpoint, from a project standpoint data standpoint, can you comment and react to that edge, edge angle? >> Yeah, I mean, I think, I think that, the value of an open data infrastructure, is that, you want to use that infrastructure, to create a whole data ecosystem type of an approach. And so, from the perspective of being able. to make this data readily accessible, making it efficiently accessible, and really being able to bring industry, into that ecosystem, because of what we really want as we, as the program matures, is for this program, to then also instigate the development of new businesses, entrepreneurship, really get the young people across Africa, which has the largest proportion of young people, anywhere in the world, to be engaged around what you can do, with satellite data, and the types of businesses that can be developed around it. And, so, by having all of our data reside in Cape Town on the continent there's obviously technical benefits, to that in terms of, being able to apply the data, and create new businesses. There's also a, a perception in the fact that, the data that Digital Earth Africa is serving, is in Africa and residing in Africa which does have, which does go a long way. >> Yeah. And that's a huge value. And I can just imagine the creativity cloud, if you can comment on this open data platform idea, because some of the commentary that we've been having on The CUBE here, and all around the world is data's great. We all know we're living with a lot of data, you starting to see that, the commoditization and horizontal scalability of data, is one thing, but to put it into software defined environments, whether, it's an entrepreneur coding up an app, or doing something to share some transparency, around some initiatives going on within the region or on the continent, it's about trusted data. It's about sharing algorithms. AI is also a consumer of data, machines consume data. So, it's not just the technology data, is part of this new normal. What's this Open Data Platform, And how does that translate into value in your opinion? >> I, yeah. And you know, when, when data is shared on, on AWS anyone can analyze it and build services on top of it, using a broad range of compute and data to data analytics products, you know, things like Amazon EC2, or Lambda, which is all serverless compute, to things like Amazon Elastic MapReduce, for complex extract and transformation processes, but sharing data in the cloud, lets users, spend more time on the data analysis, rather than, than the data acquisition. And researchers can analyze data shared on AWS, without needing to pay to store their own copy, which is what the Open Data Platform provides. You only have to pay for the compute that you use and you don't need to purchase storage, to start a new project. So the registry of the open data on AWS, makes it easy to find those datasets, but, by making them publicly available through AWS services. And when you share, share your data on AWS, you make it available, to a large and growing community of developers, and startups, and enterprises, all around the world. And you know, and we've been talking particularly around, around Africa. >> Yeah. So it's an open source model, basically, it's free. You don't, it doesn't cost you anything probably, just started maybe down the road, if it gets heavy, maybe to charging but the most part easy for scientists to use and then you're leveraging it into the open, contributing back. Is that right? >> Yep. That's right. To me getting, getting researchers, and startups, and organizations growing quickly, without having to worry about the data acquisition, they can just get going and start building. >> I want to get back to Aditya, on this skill gap issue, because you brought up something that, I thought was really cool. People are going to start building apps. I'm going to start to see more innovation. What are the needs out there? Because we're seeing a huge onboarding of new talent, young talent, people rescaling from existing jobs, certainly COVID accelerated, people looking for more different kinds of work. I'm sure there's a lot of (laughing) demand to, to do some innovative things. The question I always get, and want to get your reaction is, what are the skills needed to, to get involved, to one contribute, but also benefit from it, whether it's the data satellite, data or just how to get involved skill-wise >> Sure. >> Yes. >> Yeah. So most recently we've created a six week training course. That's really kind of taken users from understanding, the basics of Earth Observation Data, to how to work, with Python, to how to create their own Jupyter notebooks, and their own Use cases. And so there's a, there's a wide sort of range of skill sets, that are required depending on who you are because, effectively, what we want to be able to do is get everyone from, kind of the technical user, that might have some remote sensing background to the developer, to the policy maker, and decision maker, to understand the value of this infrastructure, whether you're the one who's actually analyzing the data. If you're the one who's developing new applications, or you're taking that information from a managerial or policy level discussion to actually deliver the action and sort of impact that you're looking for. And so, you know, in, in that regard, we're working with ITC in the Netherlands and again, with institutions across Africa, that already have a mandate, and expertise in this particular area, to create a holistic capacity development program, that will address all of those different factors. >> So I guess the follow up question I want to have is, how do you ensure the priorities of Africa are addressed, as part of this program? >> Yeah, so, we are, we've created a governance model, that really is both top down, and bottom up. At the bottom up level, We have a technical advisory committee, that has over 15 institutions, many of which are based across Africa, that really have a good understanding of the needs, the priorities, and the mandate for how to work with countries. And at the top down level, we're developing a governing board, that will be inclusive, of the key continental level institutions, that really provide the political buy-in, the sustainability of the program, and really provide overall guidance. And within that, we're also creating an operational models, such that these institutions, that do have the capacity to support the program, they're actually the ones, who are also going to be supporting, the implementation of the program itself. >> And there's been some United Nations, sustained development projects all kinds of government involvement, around making sure certain things would happen, within the country. Can you just share, some of the highlights, or some of the key initiatives, that are going on, that you're supporting, to make it a better, better world? >> Yeah. So this is, this program is very closely aligned to a sustainable development agenda. And so looking after, looking developing methods, that really address, the sustainable development goals as one facet, in Africa, there's another program looking overall, overall national development priorities and sustainability called the Agenda 2063. And really like, I think what it really comes down to this, this wouldn't be happening, without the country level involvement themselves. So, this started with five countries, originally, Senegal, Ghana, Kenya, Tanzania, and the government of Kenya itself, has really been, a kind of a founding partner for, how Digital Earth Africa and it's predecessor of Africa Regional Data Cube, came to be. And so without high level support, and political buying within those governments, I mean, it's really because of that. That's why we're, we're where we are. >> I need you to thank you for coming on and sharing that insight. Clive will give you the final word, for the folks watching Digital Earth Africa, processes, petabytes of data. I mean the satellite data as well, huge, you mentioned it's a new region. You're running Kubernetes, Elastic Kubernetes Service, making containers easy to use, pay as you go. So you get cutting edge, take the one minute to, to share why this region's cutting edge. Does it have the scale of other regions? What should they know about AWS, in Cape Town, for Africa's new region? Take a minute to, to put plugin. >> Yeah, thank you for that, John. So all regions are built in the, in the same way, all around the world. So they're built for redundancy and reliability. They typically have a minimum of three, what we call Availability Zones. And each one is a contains a, a cluster of, of data centers, and all interconnected with fast fiber. So, you know, you can survive, you know, a failure with with no impact to your services. And the Cape Town region is built in exactly the same the same way, we have most of the services available in the, in the Cape Town region, like most other regions. So, as a user of AWS, you, you can have the confidence that, You can deploy your services and workloads, into AWS and run it in the same in the same way, with the same kind of speed, and the same kind of support, and infrastructure that's backing any region, anywhere else in the world. >> Well great. Thanks for that plug, Aditya, thank you for your insight. And again, innovation follows cloud computing, whether you're building on top of it as a startup a government or enterprise, or the big society better, in this case, the Digital Earth Africa project. Great. A great story. Thank you for sharing. I appreciate it. >> Thank you for having us. >> Thank you for having us, John >> I'm John Furrier with, The CUBE, virtual remote, not in person this year. I hope to see you next time in person. Thanks for watching. (upbeat music) (upbeat music decreases)

>> live from Boston, Massachusetts. It's the Cube covering A W s reinforce 2019. Brought to you by Amazon Web service is and its ecosystem partners. >> Well, welcome back. Everyone's Cube Live coverage here in Boston, Massachusetts, for AWS. Reinforce Amazon Web sources. First inaugural conference around security. It's not Osama. It's a branded event. Big time ecosystem developing. We have returning here. Cube Alumni Bill Jeff for VP of strategy and the partnerships that Iron Net Cyber Security Company. Welcome back. Thanks. General Keith Alexander, who was on a week and 1/2 ago. And it was public sector summit. Good to see you. Good >> to see you. Thanks for >> having my back, but I want to get into some of the Iran cyber communities. We had General Qi 1000. He was the original commander of the division. So important discussions that have around that. But don't get your take on the event. You guys, you're building a business. The minute cyber involved in public sector. This is commercial private partnership. Public relations coming together. Yeah. Your models are sharing so bringing public and private together important. >> Now that's exactly right. And it's really great to be here with eight of us were really close partner of AWS is we'll work with them our entire back in today. Runs on AWS really need opportunity. Get into the ecosystem, meet some of the folks that are working that we might work with my partner but to deliver a great product, right? And you're seeing a lot of people move to cloud, right? And so you know some of the big announcement that are happening here today. We're willing. We're looking to partner up with eight of us and be a first time provider for some key new Proactiv elves. AWS is launching in their own platform here today. So that's a really neat thing for us to be partnered up with this thing. Awesome organization. I'm doing some of >> the focus areas around reinforcing your party with Amazon shares for specifics. >> Yes. So I don't know whether they announced this capability where they're doing the announcement yesterday or today. So I forget which one so I'll leave that leave that leave that once pursued peace out. But the main thing is, they're announcing couple of new technology plays way our launch party with them on the civility place. So we're gonna be able to do what we were only wanted to do on Prem. We're gonna be able to do in the cloud with AWS in the cloud formation so that we'll deliver the same kind of guy that would deliver on prime customers inside their own cloud environments and their hybrid environment. So it's a it's a it's a sea change for us. The company, a sea change for a is delivering that new capability to their customers and really be able to defend a cloud network the way you would nonpregnant game changer >> described that value, if you would. >> Well, so you know, one of the key things about about a non pregnant where you could do you could look at all the flows coming past you. You look at all the data, look at in real time and develop behavior. Lana looks over. That's what we're doing our own prime customers today in the cloud with his world who looked a lox, right? And now, with the weight of your capability, we're gonna be able to integrate that and do a lot Maur the way we would in a in a in a normal sort of on Prem environment. So you really did love that. Really? Capability of scale >> Wagon is always killed. The predictive analytics, our visibility and what you could do. And too late. Exactly. Right. You guys solve that with this. What are some of the challenges that you see in cloud security that are different than on premise? Because that's the sea, So conversation we've been hearing. Sure, I know on premise. I didn't do it on premises for awhile. What's the difference between the challenge sets, the challenges and the opportunities they provide? >> Well, the opportunities air really neat, right? Because you've got that even they have a shared responsibility model, which is a little different than you officially have it. When it's on Prem, it's all yours essential. You own that responsibility and it is what it is in the cloud. Its share responsible to cloud provider the data holder. Right? But what's really cool about the cloud is you could deliver some really interesting Is that scale you do patch updates simultaneously, all your all your back end all your clients systems, even if depending how your provisioning cloud service is, you could deliver that update in real time. You have to worry about. I got to go to individual systems and update them, and some are updated. Summer passed. Some aren't right. Your servers are packed simultaneously. You take him down, you're bringing back up and they're ready to go, right? That's a really capability that for a sigh. So you're delivering this thing at scale. It's awesome now, So the challenge is right. It's a new environment so that you haven't dealt with before. A lot of times you feel the hybrid environment governed both an on Prem in sanitation and class sensation. Those have to talkto one another, right? And you might think about Well, how do I secure those those connections right now? And I think about spending money over here when I got all seduced to spend up here in the cloud. And that's gonna be a hard thing precisely to figure out, too. And so there are some challenges, but the great thing is, you got a whole ecosystem. Providers were one of them here in the AWS ecosystem. There are a lot here today, and you've got eight of us as a part of self who wants to make sure that they're super secure, but so are yours. Because if you have a problem in their cloud, that's a challenge. Them to market this other people. You talk about >> your story because your way interviews A couple weeks ago, you made a comment. I'm a recovering lawyer, kind of. You know, we all laughed, but you really start out in law, right? >> How did you end up here? Yeah, well, the truth is, I grew up sort of a technology or myself. My first computer is a trash 80 a trs 80 color computer. RadioShack four k of RAM on board, right. We only >> a true TRS 80. Only when I know what you're saying. That >> it was a beautiful system, right? Way stored with sword programs on cassette tapes. Right? And when we operated from four Keita 16 k way were the talk of the Rainbow Computer Club in Santa Monica, California Game changer. It was a game here for 16. Warning in with 60 give onboard. Ram. I mean, this is this is what you gonna do. And so you know, I went from that and I in >> trouble or something, you got to go to law school like you're right >> I mean, you know, look, I mean, you know it. So my dad, that was a chemist, right? So he loved computers, love science. But he also had an unrequited political boners body. He grew up in East Africa, Tanzania. It was always thought that he might be a minister in government. The Socialist came to power. They they had to leave you at the end of the day. And he came to the states and doing chemistry, which is course studies. But he still loved politics. So he raised at NPR. So when I went to college, I studied political science. But I paid my way through college doing computer support, life sciences department at the last moment. And I ran 10 based. He came on climate through ceilings and pulled network cable do punch down blocks, a little bit of fibrous placing. So, you know, I was still a murderer >> writing software in the scythe. >> One major, major air. And that was when when the web first came out and we had links. Don't you remember? That was a text based browser, right? And I remember looking to see him like this is terrible. Who would use http slash I'm going back to go for gophers. Awesome. Well, turns out I was totally wrong about Mosaic and Netscape. After that, it was It was it was all hands on >> deck. You got a great career. Been involved a lot in the confluence of policy politics and tech, which is actually perfect skill set for the challenge we're dealing. So I gotta ask you, what are some of the most important conversations that should be on the table right now? Because there's been a lot of conversations going on around from this technology. I has been around for many decades. This has been a policy problem. It's been a societal problem. But now this really focus on acute focus on a lot of key things. What are some of the most important things that you think should be on the table for techies? For policymakers, for business people, for lawmakers? >> One. I think we've got to figure out how to get really technology knowledge into the hands of policymakers. Right. You see, you watch the Facebook hearings on Capitol Hill. I mean, it was a joke. It was concerning right? I mean, anybody with a technology background to be concerned about what they saw there, and it's not the lawmakers fault. I mean, you know, we've got to empower them with that. And so we got to take technologist, threw it out, how to get them to talk policy and get them up on the hill and in the administration talking to folks, right? And one of the big outcomes, I think, has to come out of that conversation. What do we do about national level cybersecurity, Right, because we assume today that it's the rule. The private sector provides cyber security for their own companies, but in no other circumstance to expect that when it's a nation state attacker, wait. We don't expect Target or Wal Mart or any other company. J. P. Morgan have surface to air missiles on the roofs of their warehouses or their buildings to Vegas Russian bear bombers. Why, that's the job of the government. But when it comes to cyberspace, we expect Private Cummings defending us everything from a script kiddie in his basement to the criminal hacker in Eastern Europe to the nation state, whether Russia, China, Iran or North Korea and these nation states have virtually a limited resource. Your armies did >> sophisticated RND technology, and it's powerful exactly like a nuclear weaponry kind of impact for digital. >> Exactly. And how can we expect prices comes to defend themselves? It's not. It's not a fair fight. And so the government has to have some role. The questions? What role? How did that consist with our values, our principles, right? And how do we ensure that the Internet remains free and open, while still is sure that the president is not is not hampered in doing its job out there. And I love this top way talk about >> a lot, sometimes the future of warfare. Yeah, and that's really what we're talking about. You go back to Stuxnet, which opened Pandora's box 2016 election hack where you had, you know, the Russians trying to control the mean control, the narrative. As you pointed out, that that one video we did control the belief system you control population without firing a shot. 20 twenties gonna be really interesting. And now you see the U. S. Retaliate to Iran in cyberspace, right? Allegedly. And I was saying that we had a conversation with Robert Gates a couple years ago and I asked him. I said, Should we be Maur taking more of an offensive posture? And he said, Well, we have more to lose than the other guys Glasshouse problem? Yeah, What are your thoughts on? >> Look, certainly we rely intimately, inherently on the cyber infrastructure that that sort of is at the core of our economy at the core of the world economy. Increasingly, today, that being said, because it's so important to us all the more reason why we can't let attacks go Unresponded to write. And so if you're being attacked in cyberspace, you have to respond at some level because if you don't, you'll just keep getting punched. It's like the kid on the playground, right? If the bully keeps punching him and nobody does anything, not not the not the school administration, not the kid himself. Well, then the boy's gonna keep doing what he's doing. And so it's not surprising that were being tested by Iran by North Korea, by Russia by China, and they're getting more more aggressive because when we don't punch back, that's gonna happen. Now we don't have to punch back in cyberspace, right? A common sort of fetish about Cyrus is a >> response to the issue is gonna respond to the bully in this case, your eggs. Exactly. Playground Exactly. We'll talk about the Iran. >> So So if I If I if I can't Yeah, the response could be Hey, we could do this. Let them know you could Yes. And it's a your move >> ate well, And this is the key is that it's not just responding, right. So Bob Gates or told you we can't we talk about what we're doing. And even in the latest series of alleged responses to Iran, the reason we keep saying alleged is the U. S has not publicly acknowledged it, but the word has gotten out. Well, of course, it's not a particularly effective deterrence if you do something, but nobody knows you did it right. You gotta let it out that you did it. And frankly, you gotta own it and say, Hey, look, that guy punch me, I punch it back in the teeth. So you better not come after me, right? We don't do that in part because these cables grew up in the intelligence community at N S. A and the like, and we're very sensitive about that But the truth is, you have to know about your highest and capabilities. You could talk about your abilities. You could say, Here are my red lines. If you cross him, I'm gonna punch you back. If you do that, then by the way, you've gotta punch back. They'll let red lines be crossed and then not respond. And then you're gonna talk about some level of capabilities. It can't all be secret. Can't all be classified. Where >> are we in this debate? Me first. Well, you're referring to the Thursday online attack against the intelligence Iranian intelligence community for the tanker and the drone strike that they got together. Drone take down for an arm in our surveillance drones. >> But where are we >> in this debate of having this conversation where the government should protect and serve its people? And that's the role. Because if a army rolled in fiscal army dropped on the shores of Manhattan, I don't think Citibank would be sending their people out the fight. Right? Right. So, like, this is really happening. >> Where are we >> on this? Like, is it just sitting there on the >> table? What's happening? What's amazing about it? Hi. This was getting it going well, that that's a Q. What's been amazing? It's been happening since 2012 2011 right? We know about the Las Vegas Sands attack right by Iran. We know about North Korea's. We know about all these. They're going on here in the United States against private sector companies, not against the government. And there's largely been no response. Now we've seen Congress get more active. Congress just last year passed to pass legislation that gave Cyber command the authority on the president's surgery defenses orders to take action against Russia, Iran, North Korea and China. If certain cyber has happened, that's a good thing, right to give it. I'll be giving the clear authority right, and it appears the president willing to make some steps in that direction, So that's a positive step. Now, on the back end, though, you talk about what we do to harden ourselves, if that's gonna happen, right, and the government isn't ready today to defend the nation, even though the Constitution is about providing for the common defense, and we know that the part of defense for long. For a long time since Secretary Panetta has said that it is our mission to defend the nation, right? But we know they're not fully doing that. How do they empower private sector defense and one of keys That has got to be Look, if you're the intelligence community or the U. S. Government, you're Clinton. Tremendous sense of Dad about what you're seeing in foreign space about what the enemy is doing, what they're preparing for. You have got to share that in real time at machine speed with industry. And if you're not doing that and you're still count on industry to be the first line defense, well, then you're not empowered. That defense. And if you're on a pair of the defense, how do you spend them to defend themselves against the nation? State threats? That's a real cry. So >> much tighter public private relationship. >> Absolutely, absolutely. And it doesn't have to be the government stand in the front lines of the U. S. Internet is, though, is that you could even determine the boundaries of the U. S. Internet. Right? Nobody wants an essay or something out there doing that, but you do want is if you're gonna put the private sector in the in the line of first defense. We gotta empower that defense if you're not doing that than the government isn't doing its job. And so we gonna talk about this for a long time. I worked on that first piece of information sharing legislation with the House chairman, intelligence Chairman Mike Rogers and Dutch Ruppersberger from Maryland, right congressman from both sides of the aisle, working together to get a fresh your decision done that got done in 2015. But that's just a first step. The government's got to be willing to share classified information, scaled speed. We're still not seeing that. Yeah, How >> do people get involved? I mean, like, I'm not a political person. I'm a moderate in the middle. But >> how do I How do people get involved? How does the technology industry not not the >> policy budgets and the top that goes on the top tech companies, how to tech workers or people who love Tad and our patriots and or want freedom get involved? What's the best approach? >> Well, that's a great question. I think part of is learning how to talk policy. How do we get in front policymakers? Right. And we're I run. I run a think tank on the side at the National Institute at George Mason University's Anton Scalia Law School Way have a program funded by the Hewlett Foundation who were bringing in technologists about 25 of them. Actually. Our next our second event. This Siri's is gonna be in Chicago this weekend. We're trained these technologies, these air data scientists, engineers and, like talk Paul's right. These are people who said We want to be involved. We just don't know how to get involved And so we're training him up. That's a small program. There's a great program called Tech Congress, also funded by the U. A. Foundation that places technologists in policy positions in Congress. That's really cool. There's a lot of work going on, but those are small things, right. We need to do this, its scale. And so you know, what I would say is that their technology out there want to get involved, reach out to us, let us know well with our partners to help you get your information and dad about what's going on. Get your voice heard there. A lot of organizations to that wanna get technologies involved. That's another opportunity to get in. Get in the building is a >> story that we want to help tell on be involved in David. I feel passion about this. Is a date a problem? So there's some real tech goodness in there. Absolutely. People like to solve hard problems, right? I mean, we got a couple days of them. You've got a big heart problems. It's also for all the people out there who are Dev Ops Cloud people who like to work on solving heart problems. >> We got a lot >> of them. Let's do it. So what's going on? Iron? Give us the update Could plug for the company. Keith Alexander found a great guy great guests having on the Cube. That would give the quick thanks >> so much. So, you know, way have done two rounds of funding about 110,000,000. All in so excited. We have partners like Kleiner Perkins Forge point C five all supporting us. And now it's all about We just got a new co CEO in Bill Welshman. See Scaler and duo. So he grew Z scaler. $1,000,000,000 valuation he came in to do Oh, you know, they always had a great great exit. Also, we got him. We got Sean Foster in from from From Industry also. So Bill and Sean came together. We're now making this business move more rapidly. We're moving to the mid market. We're moving to a cloud platform or aggressively and so exciting times and iron it. We're coming toe big and small companies near you. We've got the capability. We're bringing advanced, persistent defense to bear on his heart problems that were threat analytics. I collected defence. That's the key to our operation. We're excited >> to doing it. I call N S A is a service, but that's not politically correct. But this is the Cube, so >> Well, look, if you're not, if you want to defensive scale, right, you want to do that. You know, ECE knows how to do that key down here at the forefront of that when he was in >> the government. Well, you guys are certainly on the cutting edge, riding that wave of common societal change technology impact for good, for defence, for just betterment, not make making a quick buck. Well, you know, look, it's a good business model by the way to be in that business. >> I mean, It's on our business cards. And John Xander means it. Our business. I'd say the Michigan T knows that he really means that, right? Rather private sector. We're looking to help companies to do the right thing and protect the nation, right? You know, I protect themselves >> better. Well, our missions to turn the lights on. Get those voices out there. Thanks for coming on. Sharing the lights. Keep covers here. Day one of two days of coverage. Eight of us reinforce here in Boston. Stay with us for more Day one after this short break.