>> Narrator: Live, from Las Vegas, it's theCUBE covering VMworld 2017 brought to you by VMware and its ecosystem partners. >> Hey, welcome back to VMworld 2017, you are watching theCUBE, we have had a very exciting day one I am Lisa Martin with my cohost Dave Vellante And we'd like to welcome our next two guests, Tim Breeden, senior director of data management software at Dell EM, welcome to theCUBE! >> Nice to be here, thank you! >> And, Cell Demasey, director of data protection solutions from Teknicore! >> Hello! >> We're excited to have you guys here, I think we've all discussed, we've all had about a similar amount of caffeine today so this is good. So, Tim, first question to you, saw some big announcements today on day one data protection suite for apps, what is that, what announced, and how does it differentiate Dell EMC? >> Yeah, very exciting, so if I fall into saying DPS, perhaps you'll have to forgive me, it's kind of the vernacular, but what that does is it's the culmination of a lot of hard work, in particular, with VMware products, providing some differentiation, certainly around backup performance, and further automation across the entire VMware stack itself, so a huge differentiator for what we're selling now against traditional sort of deployments is an automation, and to end in the stack from your control to your data path right through, to the back-end storage. And then of course, today we announced that with AWS cloud, Dell EMC and VMware clouds partner, and Dell EMC being the first partner, with AWS in that regard. >> So data by its very nature is quite distributed, so what I hear, you know, you can basically protect anything anywhere, I get excited, so is that the underpinning of the philosophy? I wondered if we could talk a little more about that. >> Yes, we want to be able to protect anything, anywhere, we also want to be able to find anything anywhere, so if you put our product in your environment, you say, hey, I have a lot of stuff, to just sort of point us in the right direction, we'll go and find it, and we can automate protecting it, so that it's not, again I kind of pull it back to the previous, way, the traditional way, that deployments have happened in data protection, if a new VM, a new VMware VM pops up, we can simply discover it, add it to a protective group and your data protection is there so again, comes back to the automation so find it everywhere, protect it everywhere. >> How far do you take that today and even in your vision in terms of, I mean, you see a cloud, sas clouds popping up everywhere, I sometimes get concerned in our own organization about how we protect things, the data in this application versus this application, what if something goes wrong, what if we want to switch gas providers, can you help me with that problem? >> Yeah, and that's part of the evolution of VPS perhaps, right now as some folks know, kind of a start but there's cloud tier and data domain itself, that we can exploit, but you know right now if you think of the applications, the application governance, the VMware support, the self service model that we have, it's the natural next extension into the cloud, not only protecting to the cloud, but those cloud-native applications that we protect as well. >> Well Sal, what if we could talk about your organization, as a Dell EMC partner, long time EMC partner, what's happening with your company, and your customer base? >> Sure, thanks, so Teknicor is just about 10 years old, we've always only been a, well, most recently a Dell EMC partner but traditionally EMC only partner, and it's been a very good relationship thus far, our company started off with a healthcare only practice where we specialize in the metatechs base, but we've grown into all verticals of the market, so, you know, commercial, higher ed utility companies, pretty much wherever customers find a need, we're there for them to help them through it. >> You guys have a great, some great use cases on your website, I was particularly interested in the one with the Royal Victoria Regional Health Center. Knowing HIPAA in the States, there's obviously other requirements in Canada, and patient data being so sensitive, tell us a little bit about some of the business outcomes that RVH is leveraging using the Dell EMC technology provided by Teknicor. >> Sure, so Royal Victoria Hospital, they're a fantastic customer. Prior to Teknicor being engaged with them they were there running a lot of old antiquated hardware and software, which you know, up until the last couple years was doing well for them, but you know, now in these days IT and the business, they're best friends, right, IT's been enabling businesses to generate revenue, to provide better base and care, better expectations, so we help them pretty much transform their whole data center into a modernized data center where we used data protection suite for VMware to dramatically improve their back-up speeds, being a metatech integrated, certified integrator, we were able to transform a lot of their metatech workloads onto modernized flash-based technologies. And, really change the way they offer care to their patients through faster x-rays, faster back-ups of VMs that developers could use for RND and just an overall much more better experience, not only for the business, but for the customer, that which are the patients. >> Excellent. >> Tim, how do you look at your portfolio from an engineering standpoint? You got a vast portfolio, EMC, now Dell EMC. What's the strategy from an engineering standpoint to bring all those pieces together? >> Yeah, there's definitely a best of both worlds sort of synergy in combining all of these things, right, I mean you've got EMC with a heritage from storage and the data protection, very established over time. Yeah, Dell brings to the mix a few things, but one is their strong hardware server, you know, technology there as well, we're the exploration of how does the data protection software necessarily fit with that? How do we put these things together? One thing is for sure is from an engineering standpoint, it takes a little bit of time to figure it out but there's always that excitement sort of sitting out there that you want to jump into, but I think overall, we've got continued opportunity, with that to go right to what Sal's talking about here, the RV8 sounded like a customer in desperate need of that SDDC, Software Defined Data Center, right? So we've placed that bet on things some years ago, and now we're seeing it all come to fruition, you know with a more implicit scaling capability and performance scale ability, so I think that the goodness of the Dell presence, and wanting to be number one in everything combining with the CMT, VMC skillset and technology and proven team, that between the hardware and the software Dell EMC is a fantastic opportunity. >> One of the things we talked about before is that data protection is not just an IT problem it's a business problem. How to you guys work with, and maybe you both can answer this question, being customer facing, how to you work with IT and the business to align, to really, with RVH is an example, really show the business, the impact that multiple copies and proliferation are making, how does that alignment, how do you help with that? >> Well, the largest challenge customers face, not only in the healthcare space, but in every other vertical is the ever growing number of virtual machines in an environment. Every time there's a virtual machine, it's of some importance, it needs to be protected, the business expects everything to be protected, they expect everything to be retained for extraordinary amounts of time, and the way we found a way to provide a solid message to customers is to show customers the value of the cost to serve model, that data protection solutions by Dell EMC offer them. So you know, lowest cost per terabyte for storage, fastest times for recovery, the ability to manage the data through a life cycle, move it to different places, different ways, you know, offering the business flexibility and peace of mind at a value, in terms of cost is what they react to the most. >> How about the whole channel dynamic, when Dell announced that it was acquiring EMC you guys announced the deal, as always, the channel freaked out a little bit, and then there was, you know, some concern, some friction, I think just last week Michael Dell was on the cover of CRN, with some real kudos as to how that was figured out. I wonder, Sal, if you could take us through sort of what your experience was. >> Sure so, in all honesty, it's been a pretty seamless move over, we're really impressed, you know, there's always this slight hiccup here and there, with that kind of transition, but overall, it's been a good experience, at least for Teknicor it has. We, a lot of us being familiar with the not only internal EMC processes but Dell processes before they became one helped us become a little more, adapting to the situation, but we've not only feel that it's better, it's overall a much more positive experience because of what Dell brings to the table now, with the merger so. >> And the disruption to your processes has not been an issue >> No, not al all. whatsoever. >> The mindset of Dell is you know, huge volume EMC, very high touch, even though you're a massive company, but you haven't seen any effects of that. >> No, I think Dell, which is now Dell EMC, they've done a really good job at understanding the legacy EMC experienced, and making sure they didn't deviate far from that when they became one company, so they strategically made sure that these people, from this organization are still going to be involved, they're still going to be the ones you go to and then as time moves along, they're finding different ways to improve processes and overall partner experience. >> Excellent, well, congratulations on your continued partnership with Dell EMC, Tim, congratulations on the data protection suite for apps. >> Thank you so much. >> Lisa: The differentiation there. We thank you both for spending time with us on theCUBE today. >> All: Thank you, thanks. >> And for my co-host, Dave Vellante, I'm Lisa Martin, you're watching theCUBE live, from day one of VMworld 2017, stick around, we'll be right back. (electronic music)

foreign [Music] Lisa Martin of the cube here hpe and AMD better together with Shi is the name of our segment and I'm here with four guests please welcome Charlie mulrooney Global pre-sales engineering manager at SHI John saw is also of shi joins us Global pre-sales Technical consultant and back with me are Terry Richardson North American Channel Chief and Dr John Fry Chief technologist of sustainable transformation at hpe welcome gang great to have you here all here Thank you Lisa thank you good to be here all right Charlie let's go ahead and start with you keeping the Earth sustainable and minimizing carbon emissions greenhouse gases is a huge priority for businesses right everywhere globally can you talk truly about what Shi is seeing in the marketplace with respect to sustainable I.T sure so starting about a year and a half two years ago we really noticed that our customers certainly our largest Enterprise customers were putting into their annual reports their Chairman's letters their SEC filings that they had sustainability initiatives ranging from achieving carbon neutral uh or carbon zero goals starting with 20 50 dates and then since then we've seen 20 40 and 2030 targets to achieve net neutrality and rfps rfis that we're Fielding certainly all now contain elements of that so this is certainly top of mind for our largest customers our Fortune 250 and Fortune 500 customers for sure where we're seeing an onslaught of requests for this we get into many conversations with the folks that are leading these efforts to understand you know here's what we have today what can we do better what can we do different to help make it an impact on those goals so making an impact top of Mind pretty much for everyone as you mentioned John Sal's let's bring you into the conversation now when you're in customer conversations what are some of the things that you talk about with respect to shi's approach to sustainability sustainable I.T are you seeing more folks that are implementing things tactically versus strategically what's going on in the customer space well so Charlie touched on something really important that you know the the wake-up moment for us was receiving you know proposal requests or customer meeting requests that were around sustainability and it was really around two years ago I suppose for the first time and those requests started coming from european-based companies because they had a bit of a head start uh over the U.S based global companies even um and what we found was that sustainability was already well down the road and that they were doing very interesting things to uh use renewable energy for data centers uh utilized they were already considering sustainability for new technologies as a high priority versus just performance costs and other factors that you typically had at the top so as we started working with them uh I guess that beginning was more tactical because we really had to find a way to respond uh we were starting to be asked about our own efforts and in regards to sustainability we have our headquarters in Somerset and our second Headquarters in Austin Texas um those are the gold certified we've been installing solar panels producing waste across the company recycling efforts and so forth charging stations for electric vehicles all that sort of thing to make our company more sustainable in in uh in our offices and in our headquarters um but it's a lot more than that and what we found was that we wanted to look to our vast number of supply of customers and partners we have over 30 000 partners that would work with globally and tens of thousands of customers and we wanted to find best practices and Technologies and services that we could uh talk about with these customers and apply and help integrate together as a as a really large Global uh reseller and integrator we can have a play there and bring these things together from multiple uh partners that we work with to help solve customer problems and so over time it's become more strategic and we've been uh as a company building the uh the the the forward efforts through organizing a true formal sustainability team and growing that um and then also reporting for CDP echovatus and so forth and it's really that all has been coming about in the last couple of years and we take it very seriously it sounds like it also sounds like from the customer's perspective they're shifting from that tactical maybe early initial approach to being more strategic to really enabling sustainable I.T across their organization and I imagine from a business driver's perspective John saws and Charlie are you hearing customers you talked about it being part of rfps but also where are customers in terms of we need to have a sustainable I.T strategy so that we can attract and retain the right investors we can attract and retain customers Charlie John what are your thoughts on that yeah that's top of mind with uh with all the folks that we're talking to uh I would say there's probably a three-way tie for the importance of uh attracting and retaining investors as you said plus customers customers are shopping their customers are shopping for who has aligned their ESG priorities in sustainable priorities uh with their own and who is going to help them with their own reporting of you know spoke to and ultimately scope three reporting from greenhouse gas emissions and then the attracting and retaining Talent uh it's another element now of when you're bringing on a new talent to your organization they have a choice and they're thinking with their decision to accept a role or not within your organization of what your strategies are and do they align so we're seeing those almost interchangeable in terms of priorities with with the customers we're talking to it was a little surprising because we thought initially this is really focused on investors attracting the investors but it really has become quite a bit more than that and it's been actually very interesting to see the development of that prioritization more comprehensive across the organization let's bring Dr John Fry into the conversation and Terry your neck so stay tuned Dr Frey can you talk about hpe and Shia partnering together what are some of the key aspects of the relationship that help one another support and enable each other's aggressive goals where sustainability is concerned yeah it's a great question and one of the things about the sustainability domain in solving these climate challenges that we all have is we've got to come together and partner to solve them no one company's going to solve them by themselves and for our Collective customers the same way from an hpe perspective we bring the expertise on our products we bring in a sustainable I.T point of view where we've written many white papers on the topic and even workbooks that help companies Implement a sustainable I.T program but our direct sales forces can't reach all of our customers and in many cases we don't have the local knowledge that our business partners like Shi bring to the table so they extend the reach they bring their own expertise their portfolio that they offer to the customer is wider than just Enterprise Products so by working together we can do a better job of helping the customer meet their own needs give them the right Technology Solutions and enhance that customer experience it's because they get more value from us collectively it really is better together which is a very appropriate name for our segment here Terry let's bring you into the conversation talk to us about AMD how is it helping customers to create that sustainable I.T strategy and what are some of the differentiators that what AMD is doing that that are able to be delivered through Partners like Shi well Lisa you use the word enabling um just a short while ago and fundamentally AMD enables hpe and partners like Shi to bring differentiated solutions to customers so in the data center space We Begin our journey in 2017 with some fundamental Design Elements for our processor technology that we're really keenly focused on improving performance but also efficiency so now the the most common measure that we see for the types of customers that Charlie and John were talking about was really that measure of performance per watt and you'll continue to see AMD enable um customers to to try to find ways to to do more in a sustainable way within the constraints that they may be facing whether it's availability of power data center space or just needing to meet overall sustainability goals so we have skills and expertise and tools that we make available to hpe and to Shi to help them have even stronger differentiated conversations with customers sounds like to me Terry that it's that AMD can be even more of an more than an enabler but really an accelerator of what customers are able to do from a strategic perspective on sustainability you're right about that and and we actually have tools greenhouse gas TCO tools that can be leveraged to really quantify the impact of some of the the new technology decisions that customers are making to allow them to achieve their goals so we're really proud of the work that we're doing in partnership with companies like hpe and Shi Better Together as we've said at the beginning and just a minute ago Charlie let's bring you back in talk to us a little bit about what Shi is doing to leverage sustainable I.T and enable your customers to meet their sustainability goals and their initiatives so for quite a while we've had uh some offerings to help customers especially in the end user compute side a lot of customers were interested in I've got assets for you know let's say a large sales force that had been carrying tablets or laptops and you know those need to be refreshed what do I do with those how do I responsibly retire or recycle those and we've been offering solutions for that for quite some time it's within the last year or two when we started offering for them guarantees and Assurance assurances of how they can if that equipment is reusable by somebody else how can we issue them you know credits for uh carving credits for reuse of that equipment somewhere else so it's not necessarily going to be E-Waste it's uh something that can be recycled and reused we have other programs with helping extend the life of of some systems where they look at boy I have an awful lot of data on these machines where historically they might want to just retire those because the the sensitivity of the data needed to be handled very specifically we can help them properly remove the sensitive data and still allow reuse of that equipment so we've been able to accomplish some Creative Solutions specifically around end user compute in the past but we are looking to new ways now to to really help extend that into Data Center infrastructure and Beyond to really help with what are the needs what are the the best ways to help our customers handle the things that are challenging them [Music] that's a great point that you bring up Charlie and the security kind of popped into my head here John saw his question for you when you're in customer conversations and you're talking about or maybe they're talking about help us with waste reduction with recycling where are you having those customer conversations I know sustainability is a board level it's a c-level discussion but where are you having those conversations within the customer organization well so it's a it's a combination of um organizations within the customer these are these Global organizations typically when we're talking about asset like cycle management asset recovery how do you do that in a sustainable Green Way and securely the customers we're dealing with I mean security is top sustainability is right up there too obviously but uh um Charlie touched on a lot of those things and these are Global rollouts tens of thousands of employees typically to to have mobile devices laptops and phones and so forth um and they often are looking for a true managed service around the world that takes into consideration things like the most efficient way to ship products to to the employees and how do you do that in a sustainable way you need to think about that does it all go to a central location um or to each individual's home during the pandemic that made a lot of sense to do it that way I think the reason I wanted to touch on those things is that well for for example one European pharmaceutical that the states and their reports that they are already in scope one in scope two they're fully uh Net Zero at this point and and they say but that only solves three percent of our overall sustainability goals uh 97 is scope three it's travel it's shipping it's it's uh it's all the all these things that are out of their direct control a lot of times but they're coming to us now as a as a supplier and ask and and we're filling out forms and rfps and so forth uh to show that we can be a sustainable supplier in their supply chain because that's their next big goal so sustainable supply chain absolutely Dr John Fry and Terry I want to kind of get your perspectives Charlie talked about from a customer requirements perspective customers coming through RFP saying hey we've got to work with vendors who have clear sustainability initiatives that are well underway hpe and AMD hearing the same thing Dr Fry will start with you and then Terry sure absolutely we receive about 2500 customer questionnaires just on sustainability every year and that's come up from a few hundred so yeah absolutely accelerating then the conversations turn deeper can you help us quantify our carbon emissions and power consumption then the conversation has recently gone even further to when can hpe offer Net Zero or carbon neutral Technology Solutions to the customer so that they don't have to account for those Solutions in their own carbon footprint so the questions are getting more sophisticated the need for the data and the accuracy of the data is climbing and as we see potential regulatory disclosure requirements around carbon emissions I think this trend is just going to continue up yeah and we see the same thing uh we get asked more and more from our customers and partners around our own corporate sustainability goals but the surveying that the survey work that we've done with customers has led us to you know understand that you know approximately 75 percent of customers are going to make sustainability goals a key component of their rfis in 2023 which is right around the corner and you know 60 of those same customers really expect to have business level kpis uh in the new year that are really related to sustainability so this is not just a a kind of a buzzword topic this is this is kind of business imperatives that you know the company the companies like hpe and AMD and the partners like Shi that really stand behind it and really are proactive in getting out in front of customers to help are really going to be ahead of the game that's a great point that you make Terry there that this isn't we're not talking about a buzzword here we're talking about a business imperative for businesses of probably all sizes across all Industries and Dr Farr you mentioned regulations and something that we just noticed is that the SEC recently said it's proposing some rules where companies must disclose greenhouse gas emissions um if they were if that were to to come into play I'm going to come back to Charlie and John saws how would Shi and frankly at hpe and AMD be able to help companies comply if that type of Regulation were to be implemented Charlie yeah so we are in the process right now of building out a service to help customers specifically with that with the reporting we know reporting is a challenge uh the scope 2 reporting is a challenge and scope three that I guess people thought was going to be a ways out now all of a sudden hey if you have made a public statement that you're going to make an impact on your scope three uh targets and you have to report on them so that that has become really important very quickly uh as word about this requirement is rumbling around uh there's concern so we are actually working right now on something it's a little too early to fully disclose but stay tuned because we have something coming that's interesting definitely peaked my ears are are parked here Charlie well stay tuned for that Dr Brian Terry can you talk about together with Shi hpe and AMD enabling customers to manage access to the data obviously which is critical and it's doing nothing but growing and proliferating key folks need access to it we talked a little bit about security but how are from a Better Together perspective Dr Fry will start with you how are you really helping organizations on that sustainability journey to ensure that data can be accessible to those who need it when they need it and these days what is real-time requirements yeah it's an increasing challenge in fact we have changed the HP Story the way we talk about hpe's value proposition to talk about data first modernization so how often do you collect data where do you store it how do you avoid moving it how do you make sure if you're going to collect data you get insights from that data that change your business or add business value and then how long do you retain that data afterward and all of that factors into sustainable I.T because when I talk to technology Executives what they tell me again and again is there's this presumption within their user community that storage is free and so when when they have needs for collecting data for example if if once an hour would do okay but the system would collect it once a minute the default the user asks for of course is once a minute and then are you getting insights from that data or are we moving it that becomes more important when you're moving data back and forth between the public cloud or the edge because there is quite a network penalty for moving that equipment across your network there's huge power and carbon implications of doing that so it's really making a better decision about what do we collect why do we collect it what we're going to do with it when we collect and how we store it and for years customers have really talked about you know modernization and the need to modernize their data center you know I fundamentally believe that sustainability is really that Catalyst to really Drive true modernization and as they think forward um you know when we work with with hpe you know they offer a variety of purpose-built servers that can play a role in you know specific customer workloads from the larger supercomputers down to kind of general purpose servers and when we work with Partners like Shi not only can they deliver the full Suite of um offerings for on-premise deployments they're also very well positioned to leverage the public Cloud infrastructure for those workloads that really belong there and that certainly can help customers kind of achieve an end-to-end sustainability goal that's a great point that that it needs to be strategic but it also needs to be an end-to-end goal we're just about out of time but I wanted to give John saws the last word here take us out John what are some of the things Charlie kind of teased some of the things that are coming out that piqued my interest but what are some of the things that you're excited about as hpe AMD and Shi really help customers achieve their sustainability initiatives sure um a couple of comments here um so Charlie yeah you touched on some upcoming capabilities uh that uh Shi will have around the area of monitoring and management see this is difficult for all customers to be able to report in this formal way this is a train coming at everybody very quickly and um they're not ready most customers aren't ready and if we can help um as as a reseller integrator assessments to be able to understand what they're currently running compared to different scenarios of where they could go to in a future state that seems valuable if we can help in that way that's those are things that we're looking into specifically uh you know greenhouse gas emissions relevant assessments and and um and what in the comments uh of Terry and John around the power per watt and um the vast um uh portfolio of technologies that they that they had to address various workloads is uh is fantastic we'd be able to help point to Technologies like that and move customers in that direction I think as a as an integrator and a technical advisor to customers I saw an article on BBC this morning that I I think if we think about how we're working with our customers and we can help them maybe think differently about how they're using their technology to solve problems um the BBC article mentioned this was ethereum a cryptocurrency and they have a big project called merge and today was a go live date and BBC US news outlets have been reporting on it they basically changed the model from a model called The Power of work which takes a a lot of compute and graphic GPU power and so forth around the world and it's now called a power of stake which means that the people that validate that their actions in this environment are correct they have to put up a stake of their own cryptocurrency and if they're wrong it's taken from them this new model reduces the emissions of their um uh environment by 99 plus percent the June emissions from ethereum were it was 120 uh terawatts per per year terawatt hours per year and they reduced it um actually that's the equivalent of what the Netherlands needed for energy so the comparable to a medium-sized country so if you can think differently about how to solve problems it may be on-prem it may be extremely it may be that may be the public cloud in some cases or other you know interesting Innovative Technologies that the AMD hpe other partners that we can bring in along along with them as well we can solve problems differently there is a lot going on the opportunities that you all talked about to really make such a huge societal impact and impact to our planet are exciting we thank you so much for talking together about how hpe AMD and sha are really working in partnership in Synergy to help your customers across every organization really become much more focused much more collaborative about sustainable I.T guys we so appreciate your time and thank you for your insights Thank you Lisa thank you my pleasure for my guests I'm Lisa Martin in a moment Dan Molina is going to join me he's the co-president and chief technology officer of nth generation you're watching the cube the leader in high tech Enterprise coverage [Music]

>> from Cambridge, Massachusetts. It's three Cube covering M I T. Chief data officer and information quality Symposium 2019. Brought to you by Silicon Angle Media. >> Welcome back. We're here to wrap up the M I T. Chief data officer officer, information quality. It's hashtag m i t CDO conference. You're watching the Cube. I'm David Dante, and Paul Gill is my co host. This is two days of coverage. We're wrapping up eyes. Our analysis of what's going on here, Paul, Let me let me kick it off. When we first started here, we talked about that are open. It was way saw the chief data officer role emerged from the back office, the information quality role. When in 2013 the CEO's that we talked to when we asked them what was their scope. We heard things like, Oh, it's very wide. Involves analytics, data science. Some CEOs even said Oh, yes, security is actually part of our purview because all the cyber data so very, very wide scope. Even in some cases, some of the digital initiatives were sort of being claimed. The studios were staking their claim. The reality was the CDO also emerged out of highly regulated industries financialservices healthcare government. And it really was this kind of wonky back office role. And so that's what my compliance, that's what it's become again. We're seeing that CEOs largely you're not involved in a lot of the emerging. Aye, aye initiatives. That's what we heard, sort of anecdotally talking to various folks At the same time. I feel as though the CDO role has been more fossilized than it was before. We used to ask, Is this role going to be around anymore? We had C I. Ose tell us that the CEO Rose was going to disappear, so you had both ends of the spectrum. But I feel as though that whatever it's called CDO Data's our chief analytics off officer, head of data, you know, analytics and governance. That role is here to stay, at least for for a fair amount of time and increasingly, issues of privacy and governance. And at least the periphery of security are gonna be supported by that CD a role. So that's kind of takeaway Number one. Let me get your thoughts. >> I think there's a maturity process going on here. What we saw really in 2016 through 2018 was, ah, sort of a celebration of the arrival of the CDO. And we're here, you know, we've got we've got power now we've got an agenda. And that was I mean, that was a natural outcome of all this growth and 90% of organizations putting sea Dios in place. I think what you're seeing now is a realization that Oh, my God, this is a mess. You know what I heard? This year was a lot less of this sort of crowing about the ascendance of sea Dios and Maura about We've got a big integration problem of big data cleansing problem, and we've got to get our hands down to the nitty gritty. And when you talk about, as you said, we had in here so much this year about strategic initiatives, about about artificial intelligence, about getting involved in digital business or customer experience transformation. What we heard this year was about cleaning up data, finding the data that you've got organizing it, applying meditator, too. It is getting in shape to do something with it. There's nothing wrong with that. I just think it's part of the natural maturation process. Organizations now have to go through Tiu to the dirty process of cleaning up this data before they can get to the next stage, which was a couple of three years out for most of >> the second. Big theme, of course. We heard this from the former head of analytics. That G s K on the opening keynote is the traditional methods have failed the the Enterprise Data Warehouse, and we've actually studied this a lot. You know, my analogy is often you snake swallowing a basketball, having to build cubes. E D W practitioners would always used to call it chasing the chips until we come up with a new chip. Oh, we need that because we gotta run faster because it's taking us hours and hours, weeks days to run these analytics. So that really was not an agile. It was a rear view mirror looking thing. And Sarbanes Oxley saved the E. D. W. Business because reporting became part of compliance thing perspective. The master data management piece we've heard. Do you consistently? We heard Mike Stone Breaker, who's obviously a technology visionary, was right on. It doesn't scale through this notion of duping. Everything just doesn't work and manually creating rules. It's just it's just not the right approach. This we also heard the top down data data enterprise data model doesn't works too complicated, can operationalize it. So what they do, they kick the can to governance. The Duke was kind of a sidecar, their big data that failed to live up to its promises. And so it's It's a big question as to whether or not a I will bring that level of automation we heard from KPMG. Certainly, Mike Stone breaker again said way heard this, uh, a cz well, from Andy Palmer. They're using technology toe automate and scale that big number one data science problem, which is? They spend all their time wrangling data. We'll see if that if that actually lives up >> to his probable is something we did here today from several of our guests. Was about the promise of machine learning to automate this day to clean up process and as ah Mark Ramsay kick off the conference saying that all of these efforts to standardize data have failed in the past. This does look, He then showed how how G s K had used some of the tools that were represented here using machine learning to actually clean up the data at G S. K. So there is. And I heard today a lot of optimism from the people we talked to about the capability of Chris, for example, talking about the capability of machine learning to bring some order to solve this scale scale problem Because really organizing data creating enterprise data models is a scale problem, and the only way you can solve that it's with with automation, Mike Stone breaker is right on top of that. So there was optimism at this event. There was kind of an ooh, kind of, ah, a dismay at seeing all the data problems they have to clean up, but also promised that tools are on the way that could do that. >> Yeah, The reason I'm an optimist about this role is because data such a hard problem. And while there is a feeling of wow, this is really a challenge. There's a lot of smart people here who are up for the challenge and have the d n a for it. So the role, that whole 360 thing. We talked about the traditional methods, you know, kind of failing, and in the third piece that touched on, which is really bringing machine intelligence to the table. We haven't heard that as much at this event. It's now front and center. It's just another example of a I injecting itself into virtually every aspect every corner of the industry. And again, I often jokes. Same wine, new bottle. Our industry has a habit of doing that, but it's cyclical, but it is. But we seem to be making consistent progress. >> And the machine learning, I thought was interesting. Several very guest spoke to machine learning being applied to the plumbing projects right now to cleaning up data. Those are really self contained projects. You can manage those you can. You can determine out test outcomes. You can vet the quality of the of the algorithms. It's not like you're putting machine learning out there in front of the customer where it could potentially do some real damage. There. They're vetting their burning in machine, learning in a environment that they control. >> Right, So So, Amy, Two solid days here. I think that this this conference has really grown when we first started here is about 130 people, I think. And now it was 500 registrants. This'd year. I think 600 is the sort of the goal for next year. Moving venues. The Cube has been covering this all but one year since 2013. Hope to continue to do that. Paul was great working with you. Um, always great work. I hope we can, uh we could do more together. We heard the verdict is bringing back its conference. You put that together. So we had column. Mahoney, um, had the vertical rock stars on which was fun. Com Mahoney, Mike Stone breaker uh, Andy Palmer and Chris Lynch all kind of weighed in, which was great to get their perspectives kind of the days of MPP and how that's evolved improving on traditional relational database. And and now you're Stone breaker. Applying all these m i. Same thing with that scale with Chris Lynch. So it's fun to tow. Watch those guys all Boston based East Coast folks some news. We just saw the news hit President Trump holding up jet icon contractors is we've talked about. We've been following that story very closely and I've got some concerns over that. It's I think it's largely because he doesn't like Bezos in The Washington Post Post. Exactly. You know, here's this you know, America first. The Pentagon says they need this to be competitive with China >> and a I. >> There's maybe some you know, where there's smoke. There's fire there, so >> it's more important to stick in >> the eye. That's what it seems like. So we're watching that story very closely. I think it's I think it's a bad move for the executive branch to be involved in those type of decisions. But you know what I know? Well, anyway, Paul awesome working with you guys. Thanks. And to appreciate you flying out, Sal. Good job, Alex Mike. Great. Already wrapping up. So thank you for watching. Go to silicon angle dot com for all the news. Youtube dot com slash silicon angles where we house our playlist. But the cube dot net is the main site where we have all the events. It will show you what's coming up next. We've got a bunch of stuff going on straight through the summer. And then, of course, VM World is the big kickoff for the fall season. Goto wicked bond dot com for all the research. We're out. Thanks for watching Dave. A lot day for Paul Gillon will see you next time.

>> live from Washington, D. C. It's the Cube covering a ws public sector summit by Amazon Web services. >> Welcome back, everyone to the cubes Live coverage of a ws public sector Here in our nation's capital Washington D. C. I'm your host Rebecca. Night hosting alongside of John Farrier. Always a pleasure being with you. >> So good to see you again. >> And we're joined by first time Cube guest Brett MacMillan. He is the GM ground station. Eight of us. Thanks so much for coming on >> the road to be here. Thank you. >> So why don't you start by telling our viewers a little bit about ground station? What? It is one of us. >> You're first of all really excited to be here at this conference yesterday we had our second annual Earth Science Day. Last year was really successful, and we're finding a huge amount of interest around a space and space primarily tto help save the earth. And so >> eight of >> us came out with the solution, and we made it generally available last month called Ground Station. And if you think back about 15 years ago, before the commercial cloud came out, uh, you had to do for a data center. You Hey, either had to buy the data center. You had to do a long term lease. And then >> we >> came out with the commercial cloud. And from that point forward, there was a tremendous number of innovations. That movie came out of that. I don't think any of us back then could have predicted things like Pin arrests O R. Spotify Or or that Netflix would have gone from shipping your DVDs to be in the online streaming company and all those innovations happening, we think that we're at the beginning of that stage of satellite industry. So what ground station is is It's a service that you can use like any other cloud service. Just pay for what you used on demand. You can scale up you, Khun scale down. And we think that we're in the early stages of opening up innovations in this >> industry >> and its satellite specific. So it's a satellite services of connectivity. How how's it work? What's that >> s what happened to you. You would have a you just go into the eight of us counsel on you schedule a contact. And most of these early use cases there for our low earth orbit. Satellites are medium earth orbit satellites, and we have deployed these satellite antennas. And what's really important about this is we put them right next to our data centers or availability zones. So now you're getting the entire power of the cloud. And so what happens is you would schedule contact and either up Linker downlink your data during that contact period. And we just charge per per minute. And >> so it's like the two was servers and still has three. With storage and thie used. Case wasn't solved. The provisioning problem. So you guys are doing it for up Lincoln down Lincoln to satellite usage and data over satellite. Pretty >> direct. Correct. And so And the other thing that's really nice about it is just like the cloud would announce enable people to go global and minutes ground station allowed you to go global also. So, traditionally, what would happen if you would buy a satellite antenna or you'd Lisa Sal? I'd intended somewhere in the world and you're only catching so many passes of those satellites. We are deploying these at our data centers through out the world, and so you're able to at a very low cost. Now touch these passes of the sound lights. >> You know, Brett, Rebekah and I were talking on the intro around the role of technology. How it's causing a lot of change. You mentioned that window of 10 years where, before YouTube, after YouTube, all these new services came on. Think about it. Those didn't exist around before. Two thousand four time frame. Roughly two thousand 10 2 4 2 4 to 5. Then the mobile revolution hit. Similar wave is coming into government and seeing it. Amazon Webster Public Sector Summit is our fourth year. It gets bigger. The inclusion of space is a tell sign of commercialization of some of the tech coming in infiltrating process, change within government and use cases. So I would agree with you that that's relevant. >> Yeah, And >> next level is what? What was that window? What's gonna happen that 10 year? >> You don't change? It is hard to predict, but we know from our past experience on what we've done in the cloud. We know that when you remove the undifferentiated heavy lifting like buying servers are doing networks and things like that. It frees people up to do innovations on DH And when you look at what's happening in the satellite industry, virtually every industry, every person can benefit from a better understanding of this earth and from satellite imagery and satellite sensing. And so, if you start moving forward with that and you ask what can happen, we've got governments throughout the world that are very concerned about deforestation. And so, for example, today they find out 54 station after the trees are gone. And what if you could instead, for a very low cost, download pictures of satellite images and get it in more of a really time type basis? Or get it in that same hour that, uh, sound like took the picture. Now what you could do is catch the deforestation when the boulders air show up, not after the trees went down, so >> get in front of it. Used the data is a data business just about other use cases, because again, early adopters are easily the developers that are hungry for the resource. We saw that with cloud to industry, I mentioned now those service thousands and thousands of new services a year from a baby s jazz. He loves to talk about that at reinvent, and it's pretty impressive. But the early days was developers. They were the ones who have the value. They were thirsty for the resource. What are the sum of that resource? Is what's the low hanging fruit coming in for ground station that you could share that tell sign for >> where it's going? Interest not only for the his new developers in these new things, but large, established sound like companies are very interested in that, because when I was talking about earlier, you can cover areas with our service in ways that were very expensive to do. Like until you Ground Station would have been a little hard for us to roll out, had we not first on eight of us if you didn't first have things like Ace two and three and your ways of of storing your data or our petabytes scale worldwide network. And so when you look at that, you're able to get multiple different organizations doing some really cool things. We're in partnership with Cal Poly, Cal Poly and Cal Poly's been in the space industry for a long time. Back in 1999 they were one of the inventors of original Cube sat, and today what they're doing is they have this STDs, Sally Data Solutions service on. It's an initiative that they're doing and they did a hackathon. And when you look at all the areas that could benefit from from space and satellite tourists, all kinds of things pop up. So, for example, if your cattle rancher and you have a very large area, sometimes cat cat will get stuck in an area like a canyon or something. You don't find out about it. It's too. It's too late. So Cal Poly did this hackathon on DH. What they came up with is, it's very inexpensive now to put a I ot device on it on the cows on with the ground station. You can now download that information you can communicate to a satellite, and now we can find out how where those cows are and get them if they're in a dangerous situation. I >> think the eye OT impact is going to be huge. Rebecca, think about what we talked about around Coyote. I ot is the edge of the network, but there's no networks, not flat. It's in space. The earth is round right, so You know, it's kind of like a Christopher Columbus moment where if you have the data, all you need power and connectivity. So battery power is getting stronger every day. Long life batteries. But the connectivity with ground station literally makes a new eye ot surface area of the earth. Absolutely. I mean, that's pretty groundbreaking. >> This is a really exciting time to be in the space industry. A couple things are driving it. One is that the capabilities that were able to put up in space for the same amount of weight and the same amount of payload is increasing dramatically. The only thing that's happening is that the cost for lift the cost to put satellites and and orbit is dropping dramatically. And so what's happening with those two things is were able to get a lot more organisations putting satellites up there. And what's turning out is that there's a tremendous number of images and sensing capabilities. It's coming down actually more than the humans are able to analyze. And that's where the cloud comes in is that you take and you download this information and then you start using things like machine learning and artificial intelligence and you can see anomalies and point them out to the humans and say, for example, these balls are just showed up. Maybe we should go take a look at that. >> You know, imagery has always been a hot satellite thing. You see Google Earth map three D mapping is getting better. How is that playing into it? Is that a use case for you guys? I mean, you talk about the impact. Is that something we all relate to >> you and I would submit that we are in the early stages of that. It's amazing what we can do with their damaging today. And everybody on their phones get Google maps and all the other things that are out there. But we're in early stages of what we could do with that. So some areas that we're looking at very closely. So, for example, during the California wildfires last year, NASA worked on something to help out the people on the ground. You know, with ground station, what you'll be able to do is do more downloads and get more information than a more real time basis, and you'll actually be able to look at this and say the wildfires are happening in these areas and help the citizens with escape routes and help them understand things that were actually hard to determine from the ground. And so we're looking at this for natural disasters as well as just Data Day solutions. >> It's such an exciting time, and you and your pointing at so many different use cases that have a lot of potential to really be game changers. What keeps you up at night about this, though? I mean, I think that they're as we know, there's a lot of unintended consequences that comes with these new technologies and particularly explosion of these new technologies. What are what are your worries? What what is the future perils that you see? >> So So we definitely are working with these agencies of the federal government and commercial things on making sure that you can sit. You're the data. But again, that was one of the benefits of starting with a ws. We started with security being a primary of part of what we did. And so when when you have ground station, you do a satellite uplink for downlink, and then you immediately tell it where in the world you want the data to be stored. So, for example, we could download, Let's say, in another part of the world, and then you can bring it back to the nine states and store it in your we call a virtual private cloud. It's a way for our customers to be able to control their environment securely. And so we spent a lot of time explain to people how they could do that and how they could do it securely. And so, uh, well, it doesn't keep me awake at night, But we spend a tremendous amount of time working with these organisations, making sure that they are using best practices when they're using our solution. Right? >> Talk about the challenges you mentioned, storing the securely role of policy. We're living in a world now where the confluence of policy science tech people are all kind of exploding and studio innovation but also meet challenges. What are some of the things that you guys are doing? Obeys the bar improving? I mean, I'll say there's early days, so you're seeing areas to improve. What if some of the areas that you're improving on that are being worked on now on impact >> So you mentioned policy side of it. What I'd like Teo say is any time there's a new technology that comes out way. Have to do some catching up from, You know, the policy, the regulator point in front of you right now because the satellite industry is moving so fast. Um, there's a scale issues on. So governments throughout the world are looking at the number of satellites they're going up in, the number of communications are happening, and they're working with that scale on Andi. I I'm very proud to say that they're reacting. They were acting fairly quickly on DH. That's one of the areas that I think we're going to see more on is as this industry evolves, having things like having antennas insert and antennas and satellite certified quickly is one of the things that we need to talk. >> Some base infrastructure challenges mean Consider space kind of infrastructure. At this point, it plenty of room up there currently, but can envision a day with satellites, zillion satellites up there at some point. But that gets set up first. You're saying the posture. The government is pro innovation in this area. >> Oh, you're wasting a lot of interest in that way. We launched ground station governments both here in this country as well as throughout the world, very interested in this on DH. They see the potential on being able to make the satellite's on satellite imagery and detection available. And it's not just for those largest organizations like the governments. But it's also when you commercialize this and what we've made it so that small, medium sized businesses now, Khun, get into this business and do innovative things. >> Question. I want to ask. You know, we're tight on time, Rebecca, but we'll get this out. In your opinion. What? What do you think the modernization of public policy governments means? Because the paint on your definition, what modernization is This seems to be the focus of this conference here, a ws re public sector summit. This is the conversation we're having in other agencies. They want to modernize. >> What does that mean to you? It takes on many things. Many perspectives. What? What I find a lot is modernizations is making helping your workers be more productive. And so we do this with a number of different ways. So when you look at ground station. Really? Benefit of it isn't. Can I get the image? Can I get the data? But how can I do something with it? And so when you start applying machine learning artificial intelligence now you can put a point toe anomalies that are happening. And now you can have the people really focus on the anomalies and not look at a lot of pictures. They're exactly the same. So when you look at a modernization, I think it's some economists with How do we make the workforce that's in place more productive >> and find those missing cows? It's Fred McMillan. Thank you so much for coming on the Q. Thank >> you. It was a pleasure. We've >> got a lot of great mark. We got many more gas. Got Teresa Carlson. Jay Carney? >> Yeah. Yeah. General Keith Alexander, About how date is being used in the military. We got ground station connectivity. I really think this is a great opportunity for io. T wait to see how it progresses. >> Excellent. Thank you. >> Becca. Knight for John Furrier. Stay tuned to the Cube.

>> Live from Orlando, Florida, it's The Cube, covering Cisco Live 2018. Brought to you by Cisco, Net App and The Cube's ecosystem partnership. >> Welcome back, we're here live at The Cube here in Orlando, Florida, for Cisco Live 2018. I'm John Furrier, Stu Miniman have been co-hosts all week here for three days live coverage. Day one and I'm winding down. Great keynotes, CEO of Cisco laying out the next generation network and it's not just the old networking, it's a whole nother thing. Our next guest is Salman Asadullah, who is the CTO and VP in Engineering at Netnology.io. Like technology, Netnology.io, former Cisco fellow been twenty- >> Distinguished engineer. >> Distinguished engineer, sorry, fellow engineer, well you look distinguished today. So how many years have you been at Cisco? >> 22 years. >> 22 years, welcome to The Cube. Thanks for joining us. >> Thank you for the invitation. >> So I got to ask you, before I get into the company, which we were talking before we came on camera, you doing really, I think you're on the front end of a big wave we see, certainly in The Cube, but you've been at Cisco 20 years and I've been working with Cisco since the beginning of time, 1993, in some capacity or another in the industry and I've had friends that have sold companies to Cisco. There's always been a debate within Cisco's engineering organization as to how to move up the stack. One team, yes no. So there's been but now it's time. Can you add some color and reaction to that because I think that's kind of where it is now. So all those conversations, even go back 15 years ago, where in the stack should we go? What's the right time? How about some of the history of Cisco and now they're moving up the stack. >> Yeah so I think first of all just to start with, our company name is Netnology.io but our tagline is full stack system integrator because we call ourselves a full stack system integrator because we know end networking, we know Cisco but we know how to move up in the stack as well. With the APIs and the STKs and what not. So the thing what is happened when you kind of look into this from Cisco's perspective, and I was there for 22 years, I am what I am because of Cisco, like when people say in Cisco when they work in Cisco I am Cisco but I still say I am Cisco because all of our business, 70% of our business is around Cisco. But the thing is when people are in Cisco, from Cisco's perspective when they say okay we are a software company and all of that good stuff, they look at the software from a networking perspective but the world, the industry when they say software, they are kind of talking about up in the stack from the application perspective. This is what you see even in Cisco they are sort of trying to pivot and all of the requisitions which are happening is around that. That they are acquiring companies which are basically up in the stack. There are more application based companies and also they are building organically some stuff in there as well. >> What's interesting is that the trend is their friend right now because they are getting to have their cake and eat it too. They are going to have best of both worlds. The networking is becoming more and more important with something to find and then you've got Kubernetes which Google Cloud is out there on the stage today. You've got Kubernetes and containers and Service Mesh is coming on that all look like networking. It's got words like policy, QOS, I mean this is networking world moving it up the stack. What does that mean for a customer? Is that the path in your mind? >> Yeah and I'm a big believer of that. I'm a big believer of that even before leaving Cisco for last five years of Cisco, I was basically working around all of these SDN, NFE, APIs and making sure in organizations I was leading or I was part of that how do I enable our engineering force to do some of that, to gain those capabilities. This is what we are trying to mimic on a much smaller scale in our company. That the way we sort of call it we are a bunch of hybrid engineers. The people who are CCIs but they can also code as well. This is our sort of a focus because just like what you said John, five years ago or three years ago when people talked about this stuff it was only about if you are a data center, cloud these things matter. But now, if you really see all Cisco's solutions are around APIs, around STKs, around SDN and NFE concepts. So let's say if you look into Cisco enterprise solution like SDA or SDVAN it's all around that. If you look into collaboration, Spark, Intropo it's all around that. So the point is that for any network, for any engineer or any organization to get to the next level they have to go through this evolution. >> And that's scaling too then. The network's got to scale and the new software environment. >> You bet. >> So there has been a big debate in the networking world, Salman, for many years, okay I ran networks, wait I have to be a coder. Maybe there's not that skillset. Will my solution providers and my software providers and the platforms I build on take care of some of that or is the traditional role of the network dead? You're saying your company's got a hybrid role but what percentage of people that are the CCIEs and the network admins today, how many of them need to be coding, developing, working with APIs and everything in the future? >> Yeah I think the way I sort of look at it that there's some push back. There is some push back but mainly more in the younger generation. They get it, they get it because if I give you an example of our company, we have 15 to 20 people company, the last two hires we had these were fresh grads, computer science grads and what I asked them to do, first six months go get your CCNA so then they start to understand some of the basics of the networking so they can work with our senior CCI engineers who know how to write 50 lines of five tone script but they can work with the coders to get bigger things developed. >> That's the new strategy from millennials. Throw them in CIE training, get them up to speed. Okay I got to ask you the question, because I want Netnology, the company that you're the co-founder of, is small but you're doing a unique thing. You're taking and SIE approach, obviously Cisco DNA is in your blood, you in the Cisco family if you will, but you still got to work with other platforms like Amazon and what not, as you guys go out there is a trend towards automation and we're seeing that professional services, whether they are from global SIs, the trend is towards accelerating down the cycle of deployment, faster, faster, faster, it's almost like the old days was eight months to roll out an SAP deployment, now that's eight weeks, now is it going to be eight minutes. This is the trend, it requires automation, what is your vision on how this is going to pan out going forward because this is the beginning of a new kind of Cloud scale at a service level. What's your vision? >> So if you really see from the compute world guys they were already doing that stuff for the longest time and they always asked us, the networking people, how come if my CAPEX is 30% but my OPPEX is 70% when it comes to the networking because we were lacking all of those capabilities. And the reason was that all the vendors they had these closed systems but now with this whole trend of SDN, NFE, people want to have more control. Cisco, and a lot of the vendors, they have all opened up their APIs and given the SD case so now you have the capability to go and take this talk to the compute guys. Say you are ahead of the game but we are catching up as well. By using all of these different tools what we are using in our deployments day in and day out. So if I give you an example, recently we did a project for a customer which was a multi-vendor fabric, VXLAN fabric, for data center, and we automated that whole deployment using Ansible Tower. So the thing is that if you would have done that manually, my God it would have taken a long time but now you can do it in minutes. >> Sal, talk about the Devnet explosion, because obviously we've reported all day today it came out in the keynote, over half a million developers are on Devnet, Susie Wee who's heading up Devnet and now Devnet Create which is the Cloud version of Devnet. Those two worlds are coming together and you're seeing network guys, even old school folks, adopting Cloud Navis. A natural migration and the younger guys are going and get networking as you pointed out. Devnet's been popular, you're seeing some great demos here. You can get a free Meraki Switch if you can code a little bit, take it home with you and play with it. A lot of tools, a lot of APIs as you're talking about, this is the new software development environment. What are you guys doing with Devnet? Can you share some insight into some of the things that you're doing that's relevant? Things that you're kicking the tires on? What's up? >> So first of all, to start with, we do a lot of work with Cisco Devnet and we are so humbled and honored by that because we get to learn while we are working on a lot of cool stuff. Then we can go sell that to our customers. Just to kind of tell you tomorrow, Susie Wee is announcing Devnet's cord exchange you might have heard about. So we are among those few partners who have contributed to that cord exchange. So we have put our code for everybody go get it, play with it, like we couple of use cases we have shared on that cord exchange, free for everybody. Think about you have Cisco VNFs running on AWFs how would you use cisco Cloud Center to model and deploy that service on AWFs? Using the APIs and then in the back end we have done scripting using Python and Shell and Ansible. These sort of things. And also we have a booth over here at the Devnet zone partner village and we are demonstrating some of these demos over there as well. >> That's really the standard now, people are getting the scale up in multiple clouds then deploying. That seems to be the big trend, automation there. >> Oh yeah, because as I said, the way we are partnered with Cisco we are also partnering with AWS and GCP so we have close to 35 certifications in our team including 13 CCIs. >> You're a veteran at Cisco, obviously to work at Cisco that long it's very entrepreneurial inside so it's always kind of been there. It's still a big company even when you were there but not you're an entrepreneur. What's it like on the other side? >> Oh my god, I'm living someone's dream. I'm blessed to be afford to do this. It's an awesome time for us. Of course it's a little stressful. >> Heavy lift there huh? It's not easy right? >> Me being in the silicon valley and I wanted to kind of do this but I tell you I recently Cisco included me in the Cisco designated VIP, which is a very selected group of people and worldwide, so I'm one of those people and I wrote a blog about that and I said something in there that although I have left Cisco but I don't feel like I've left Cisco because I'm still you know- >> Extended family. >> Yeah extended family. >> So what's up for the company, what's next? What's you're mission? Are you hiring? What are you working on? Share some insight into what's next for you guys? What's on your road map? >> So it's the growing pains. It's the growing pains, we are growing, our work is expanding. We are basically hiring some good talent. But more exciting something that we are also building a platform. So hopefully in the next six months we are going to be releasing something around that as well. Because again, think about we are recently named as a top 10 SDN providers by Enterprise Networking Magazine, so we are focusing on three Cisco SDN solutions. SDI in data center, SDA in branch and campus, and SDVAN on the VAN side. Now think about that you have segmentation in all of these solutions. How you can simplify this whole thing. How you can map these different perimeters between these three different solutions. So we are working on some cool ideas and some product as well so that's something really exciting for us. >> Are you guys self funded? >> Until now we are all privately funded. >> Sal, I'll put the hard question to you. As a startup, congratulations by the way, we know all about startups, we started a startup ourselves, it's growing pains but it's fun. It's hard work but it's a whole different joy. What problem are you solving? When you look at hiring an engineer what's the tough problem that you guys are trying to tackle? If you could boil it down into, the full stack great mission, what's the hard problem that you guys are trying to solve? >> So we just want to further simplify the Cisco story. As a matter of fact, in some of these SDN NFE based environments, that's our goal. How we can further simplify it. We are small enough that we can tackle some of these things. >> So tackle the complexity, that's where your mission is? >> Yes. >> Salman, thanks for coming on The Cube. Great to meet you, great to have you here. Thanks for sharing your insight here on The Cube with us live here- >> Very good, I appreciate the opportunity. >> Yeah let's follow up, love what you do. I think the future is going to be changing the game on how professional services are built, deployed and leveraged. Certainly code sharing. Collaboration is the new competitive behavior. You don't have to beat the other guy to win, you can work together. This is the new normal. This is what's going on at Cisco Live. Here in The Cube we're bringing you all the content. Stay with us, we'll see you tomorrow for day two of coverage. Thanks for watching.

>> Presenter: Live from the Wynn Resort in Las Vegas, it's theCUBE, covering .NEXT Conference 2016. Brought to you by Nutanix. Now here are your hosts, Dave Vellante and Stu Miniman. >> Welcome back to Las Vegas everybody. Mark Templeton is here, industry legend, former CEO of Citrix. Mark, really a pleasure having you on. >> Thanks, thanks, really great to be here. >> So what are you doing these days? (laughter) >> Enjoying retirement, right, way more than I thought. But earlier today at the Nutanix NEXT Conference, Mark Leslie, the legend, icon, talked about the Ark of Life. And he had this one slide that said, "There is no finish line." And I think anyone who is blessed to have worked their career around their passion, he just captured it all in that one slide. And so there's no finish line, it's just sort of continuing the journey with maybe some new friends and colleagues. >> Right, no hammock, no umbrella drinks. >> Oh plenty of drinks-- >> But it doesn't end there. >> No, plenty of drinks as always but no hammock. >> So we heard your keynote yesterday, which is outstanding. You're spending a lot of time thinking about the future. >> Yes. >> So you've got time to do that now, what are you seeing? What's in the binoculars of Mark Templeton. >> Well, a big thing for me is people and how generations of people actually influence changes in our environment and how they drive different ages in the sense of descriptions of time. So I think for me, I was born analog, I'm a boomer, and boomers generally, born analog, but I fell in love with digital and made it my career. My children are XY geners. They were born digital mainly because of my career, but many in their generation we're actually born analog but learned digital pretty quickly. Now Millennials, they're born digital and they're not interested in how things work from a computing perspective. They want to know what can it do. And so the question is now what's next? And as I sort of talked to a lot of Millennials, talked to a lot of companies that are out there with ideas, I've concluded that we're actually at the end of the digital age because we're on digital overload. There are too many devices, there are too many apps, too much data, too many social connections. I mean, no one can handle and manage it all and the only way we can keep going in terms of leveraging technology to the benefit of humankind is for it to become invisible. And the way it becomes invisible is to take what we've accepted as analog for a long, long time, human emotion, relationships, location of people, intersections amongst people, et cetera, and start creating context out of that through digital mechanisms. So I think this next, where things are going, is away from digital, toward contextual. And it's through contextual that we can actually have a greater experience with technology underneath. And yeah, tremendous opportunities for invention, innovation, et cetera. You asked the question yesterday to the audience, who can program an assembler. I put my hand up. I don't know if I still could, but I certainly have. But your point was that everybody who's programming today is programming an assembler, it's just invisible. >> It's invisible, that's right. Every layer of extraction makes the layers below invisible. And that's one of the things I love about Nutanix because they're making cloud infrastructure, hypervisors, kind of all this componentry, invisible, allowing the focus on a common set of services that are exposed. And for a whole set of people, that's great, right? And that means you can move on to the higher layers of the stack. Same thing goes for contextuality. Contextuality will create layers of abstraction that when you enter the room, the right things happen. You don't have to think about oh, I'm using Lutron switches or I've got a nest going on here, did it move from away to home? All of that, it becomes invisible and goes away. It's just early in the cycle of getting there. >> Yeah, so what do you see that having an impact on the jobs that people are having? You talked about moving up the stack. Even in IT here and for Nutanix, it's oh wow, this is what my job's been for years and now I don't need to do that, I'm retraining, moving up the stack, those challenges. >> Well, I think history shows that every generation where there's a layer of abstraction that has lots of staying power, what it does is it takes a bunch of people and it says okay, you stay below that stack if you're a specialist and you stay deep on it. I mean, let's face it, you put Nutanix technology in place, you have to have deep specialists under that. It's just that the DevOps people don't have to know anything about how it works underneath. The business units don't have to know anything about that, and so they can take all of that stuff that's cluttering their time and mind and focus on the missions that are important to them. So it creates layers of specialization along the way, and then it pushes generalists up, up, up. And look, I mean I think the Nutanix team I think adequately talked about the notion of what do we do when we get time back, whether we're admins or whether we're CIOs or whether we're CEOs or whether we're just individuals? And I think that's where humankind seems to not have a problem in consuming that extra time, whether it's recreational or maybe more return to some of the basic values of families and relationships, or new levels of innovation and invention. I think there are a lot of things that get done with that extra time. >> If I infer from your talk yesterday, you don't like the term consumerization of IT. You used a different term. >> Yeah, I actually... Jeff with Slack made that point around consumerization of IT, and he said really, it's about humanization of IT. I think these terms serve purposes along the way, and I think that we're still in the process of consumerizing IT. It's just that the purpose of the consumerization is to humanize it. And the consumerization basically is making things, making the IT experience much more retail, right? Where people get choice, where they get self service, and IT organizations actually describe themselves in a way where they're merchandising services that benefit the business. So I don't dislike consumerization as much as I really like the idea of moving the idea forward to humanization, because that's the outcome you're looking for. >> So square or circle for me because you said something that surprised me, the end of the digital age, right? And you defended that position, but I want to ask you about something like autonomous vehicles. I was talking to my teenage daughters the other day, and one of them made the point that turning 16 is a symbol of freedom. And one of the pieces of that freedom is you get to drive a car. And so I thought you were going to say this is just the beginning of the digital age. What do you make of that in terms of the impact on society and its humanization aspect? >> Well, so the end of the digital age includes it's the end of the visibility of digital, because it's just peaked out. And so digital and technologies around digital, you're just becoming more and more and more invisible as machines do more work that humans used to do. I mean, here's a question. Why is it so hard for older people to adopt new technologies? If they're so simple and they're so great, why do they have a hard time adopting? >> Dave: Because they're complicated. >> They're complicated, right? When you're doing it over and over, you don't realize how much knowledge you're applying to something that's so simple, all right? So all I'm saying is that the test will be when a generation that's behind us can actually consume it in pretty ubiquitous ways. And so it's the boomerang kind of effect, all right? >> So Stu, you were talking a little bit about the work that we did with the guys at MIT and Brynjolfsson and McAfee of The Second Machine Age. So do you think much about, I'm sure you do, about the impact of machines? Machines have always replaced humans. They seem to be now doing it at a cognitive level. What are your thoughts and the state of education in this country in particular? >> Well, I mean there are two ways to answer that, half-full, half-empty. I'm an optimist, and I think that these kinds of things I'm talking about actually will serve to make education more personalized by individual. When I look at the things like Khan Academy, right, and the impact the Khan Academy has made in public school systems, and you squint at it so that you only see the shapes and forms, here's what it's done. It's allowed the teachers to focus on the students by exception and where they need help as opposed to mass kind of education, an entire classroom. That's been one of the big effects of Sal Kahn's work. So I'm optimistic about machines, contextuality, and the intersection of all of that when it comes to education. Because I think the more context a teacher has around a student, what's going on at home, what's happening in other classes, extracurricular activities or lack thereof gives them a better ability to actually teach them, and gives them a better ability to learn if the systems are set up to make that connection. >> And we're optimists too. I mean, I think the observation is that the industry has marched to the cadence of Moore's Law for decades, and that's what's driven innovation. And it's not driving innovation anymore, it's the combination of technologies. We think that creativity, teaching, I don't know if you could teach creativity, I guess you can-- >> Yes you can. >> Why can't you, right? That seems to be the new frontier of education, in our view anyways. That make sense to you? >> It makes total sense. By the way, you travel the world and you characterize various educational methodologies and priorities around the world. I mean, a lot of people throw rocks at the educational system in the U.S. It's actually a system that promotes creativity more than any other educational system in the world, okay? You go to certain countries in Asia and they promote knowledge and knowing facts and being able to state facts and correlate fact, all right? And there's nothing fundamentally wrong with that, it's just that you're not driving a creative sort of process, you aren't teaching creativity. So yes, I'm optimistic about where we're headed in the sense of how this age of contextuality can actually propel us forward as a nation around education. >> And that's, Stu, why I hear so much criticism about teaching the test. You got little young kids and you hear a lot of that backlash. >> Yeah, yeah absolutely. Mark, I want to go back. You talked a lot about kind of generations and journeys. When we look in the IT space, the pace of change is just faster than ever. What advice do you give to, how do you get, by now, by the time you're relevant, you're almost irrelevant soon after. So how do you plan for that? >> So first of all, I think you always have to start with an opinion about the future that you believe in so strongly that you're willing to make bets, okay? And some of the bets, there are low-risk bets, there are high-risk bets. Mark Leslie talked about transformation, et cetera, today, and that's really about having an opinion about the future and making a bet. And he gave some great case studies. But if you look at those case studies, you ask the CEOs, the leaders there, they didn't think they were high risk because they thought the greater risk was not betting, right? And it's because of their opinion of the future. So I think you have to start there. Too many, my observation, opinion, is too many people read too many books, too much of the net and form their opinions based upon what they read as opposed to forming an opinion on their own through some amount of introspection and experience, okay? And I think that, I'll give you an example. I remember, it was probably 1999. I was newly CEO of Citrix and I had a whole faction of our dev team saying, Mark it's all about WAP. (host chuckles) I was like, what do you mean it's all about WAP? It's like, it's all about WAP. I said, what's WAP? Well, it's the wireless, I can't remember what it stood for, something protocol. Access protocol. (crosstalk) So okay, I said fine, all right. Let's meet on that like next week. Okay, fine. So over the weekend, I go somewhere and I bought a WAP phone, a Nokia WAP phone that supported WAP. So I get on there over the weekend and blah, blah, blah, blah, blah, fine. I go to the meeting next week, sit down, and the whole team comes, it's all about WAP, here's why. I said okay, let me start with a question. Can everyone showed me their WAP phones? No one had one. And I pulled mine out and I said hey, let me give you a demo. So yeah, you form an opinion about something and then you can, and so I said we're not spending one nickel on WAP, right? Right. So I think that's the number one advice I would give. Because then when you have a belief and an opinion about the future, you feel they're low risk for the right reasons. >> I want to ask you as a CEO, a former CEO of a public company, you heard Mark Leslie talk about, today, the short-term focus. A lot of people talk about that. Ever since I've been in the business, people talk about, particularly US companies, short-term focus, Wall Street, now you're seeing activist investors. Maybe it's gone to a new level. I presume you agree, but it's worked. United States is dominant, and they've always had the short-term focus. Have we gone beyond a point though of rationality? >> Well, I think this is a semantical problem. So I think I probably don't agree with Mark, all right? And along the way, when people said public CEO, go with the PE guys, do that. Well, why would I do that? Well, because you don't have the short-term focus like the quarterly thing. I was like, are you kidding me? (host chuckles) You don't know PE guys, first of all. Secondly, I disagree because you're measured as a public company against the expectations that you set. So if you set the wrong expectations and miss them, then you're in trouble. If you set the right expectations, whether those expectations are financial, strategic, operational, and you exceed them, there's no problem with it. And our system is successful because there's a quarterly rhythm to measuring the path of companies that are public. And so there's no law out there that says every time you measure, it has to be something prescribed. It is prescribed, it's prescribed by the CEO and board-- >> Dave: And the expectations that get set. >> And the expectations that get set. So I was CEO of Citrix for many, many years. And when I retired, it was my 70th earnings report, all right? And I figured, I figured 70 years in jail is enough. I applied for parole a few times and it was denied. But seriously, the idea of a quarterly report against the expectations you set is not a bad thing. >> Yeah, Michael Dell talks about the 90-day shot clock, but I bet you he has a 90-day shot clock internally. >> Sure. I mean, absolutely. >> I don't know if this is the case, but it seems to me that some of the companies that I observed today, that are successful, in particular, Nutanix, I would put service now in that category, Tableau, Splunk, they seem to be highly transparent, maybe more transparent than I'm used to. Maybe I just wasn't paying attention before. Have you observed that? Do you think it's just a function of their success and their size, allows them to be more transparent than-- >> I think that... I think that's a big change that's taken place. So more newly public companies like Splunk, for example, have to be more transparent around the core metrics they use to measure success. So if you look at some of the, like Adobe, hugely successful transformation story. They did it through obviously the right strategic mechanisms to move to a different business model, but they had to create a level of transparency to get there in order to successfully make that transformation. Companies like Splunk started there, all right? And so that is the standard for a more of a subscription cloud-based SAS-oriented type business model. And investors reward that, I think. And so therefore, it's confirms, it's like positive strokes to transparency, which I'm all for. >> I wish we had more time to talk about things like culture. There's so many different different topics, but we'll leave it at what's next for you, what are you spending your time on, any fun projects that you're working on? >> Yeah, I'm spending all my time on technologies that increase contextuality. So for example, one of them is a web psychographics company. So when you surf the web now, their web analytics really does more demographical kinds of things, right? But the science of psychographics actually takes a lot of that and actually figures out what's the why, your behavior, what's in your head. So I think that's a context that's important to add, again, to make the technology more invisible. Spending time on autonomic security, security that actually not only dynamically sees attacks and discontinuities, it fixes them and then tells you later, okay? Spending time on something really exciting called human location analytics, which basically is technology that can passively track human motion, and very precisely, so that as people occupy various spaces and have paths and interactions, systems around it can respond. So like in a retail environment, maybe if you're spending a lot of time at an N cap, somebody will come and help you. And if you combine some of these things, the psychographics and the human location, you'll get the right kind of help and so forth. And that all becomes invisible and we just have a great experience. >> Combining innovations, right, taking advantage of this invisible digital matrix. >> Yeah. And the thing that I'm really psyched about, and most people that have known me for some time know that I have a particular weakness for things that have round rubber tires, okay? So deeply involved in a company, an e-bike company that is called Vintage Electric Bikes. It's an e-bike you love and you want to ride because of the joy that it gives you, all right? So yeah, so things that... Greater context, so technology can be invisible, and things that bring out emotional kinds of pleasure and joy. That's where I'm spending my time. By the way, it's fun, which is the first bar I have. Number two, great people, the second bar, all right? And then the third bar is I think they actually, these things are important for a better world and creating opportunity for people, et cetera. And I like doing that. >> Well, thanks for coming on theCUBE and delighting our audiences. It was really a pleasure having you. You look great, you sound great, congratulations. >> Mark: Thanks, thanks. Having a great time, thank you very much-- >> You're welcome. All right, keep it right there everybody. Stu and I will be back with our next guest. This is SiliconANGLE's theCUBE. We'll be right back. (upbeat electronic music)