>> Narrator: theCUBE's live coverage is made possible by funding from Dell Technologies. Creating technologies that drive human progress. (upbeat music) >> Welcome back to Barcelona, Spain, everyone. It's theCUBE live at MWC '23, day three of four days of CUBE coverage. It's like a cannon of CUBE content coming right at you. I'm Lisa Martin with Dave Nicholson. We've got Dell and VMware here. Going to be talking about the ecosystem partnerships and what they're doing to further organizations in the telco industry. Please welcome Jared Woodrey, Director of Partner Engineering Open Telecom Ecosystem Lab, OTEL. Odded Solomon is here as well, Director of Product Management, VMware Service Provider and Edge Business Unit at VMware. Guys, great to have you on the program. >> Thank you for having me. >> Welcome to theCUBE. So Jared, first question for you. Talk about OTEL. I know there's a big announcement this week, but give the audience context and understanding of what OTEL is and how it works. >> Sure. So the Open Telecom Ecosystem Lab is physically located at Round Rock, Texas, it's the heart and soul of it. But this week we also just announced opening up the Cork, Ireland extension of OTEL. The reason for our existence is to to try and make it as easy as possible for both partners and customers to come together and to re-aggregate this disaggregated ecosystem. So that comes with a number of automation tools and basically just giving a known good testing environment so that tests that happen in our lab are as close to real world as they possibly can be and make it as transparent and open as possible for both partners like VMware as well as customers. >> Odded, talk about what you're doing with Dell and OTEL and give us a customer example of maybe one that you're working with or even even mentioning it by a high level descriptor if you have to. >> Yeah. So we provide a telco cloud platform, which is essentially a vertical in VMware. The telco cloud platform is serving network function vendors, such as Ericsson, Nokia, Mavenir, and so on. What we do with Dell as part of this partnership is essentially complementing the platform with some additional functionality that is not coming out of the box. We used to have a data protection in the past, but this is no longer our main business focus. So we do provide APIs that we can expose and work together with Dell PPDM solution so customer can benefit from this and leverage the partnership and have overall solution that is not coming out of the box from VMware. >> I'm curious, from a VMware perspective. VMware is associated often with the V in VMware, virtualization, and we've seen a transition over time between sort of flavors of virtualization and what is the mix currently today in the telecom space between environments that are leveraging what we would think of as more traditional virtualization with full blown Linux, Windows operating systems in a VM versus the world of containerized microservices? What does that mix look like today? Where do you see it going? >> Yeah, so the VMware telco cloud platform exists for about eight years. And the V started around that time. You might heard about open stack in addition to VMware. So this has definitely helped the network equipment providers with virtualizing their network functions. Those are typically VNF, virtualized network functions, inside the VMs. Essentially we have 4G applications, so core applications, EPC, we have IMS. Those are typically, I would say maybe 80 or 90% of the ecosystem right now. 5G is associated with cloud native network functions. So 5G is getting started now, getting deployed. There is an exponential growth on the core side. Now, when we expand towards the edge of the network we see more potential growth. This is 5G ran, we see the vRAN, we see the open RAN, we see early POCs, we see field trials that are starting. We obviously has production customer now. You just spoke to one. So this is really starting, cloud native is really starting I would say about 10 to 20% of the network functions these days are cloud native. >> Jared, question for you. You mentioned data protection, a huge topic there obviously from a security perspective. Data protection used to be the responsibility of the CSPs. You guys are changing that. Can you talk a little bit about how you're doing that and what Dell's play there is? >> Yeah, so PowerProtect Data Management is a product, but it's produced by Dell. So what this does is it enables data protection over virtual cloud as well as the physical infrastructure of specifically in this case of a telecoms ecosystem. So what this does is enables an ability to rapidly redeploy and back up existing configurations all the way up to the TCP and TCA that pulls the basis of our work here with VMware. >> So you've offloaded that responsibility from the CSPs. You freed them from that. >> So the work that we did, honestly was to make sure that we have a very clear and concise and accurate procedures for how to conduct this as well. And to put this through a realistic and real world as if it was in a telecoms own production network, what did that would actually look like, and what it would take to bring it back up as well. So our responsibility is to make sure that when we when we provide these products to the customers that not only do they work exactly as their intended to, but there is also documentation to help support them and to enable them to have their exact specifications met by as well. >> Got it. So talk about a little bit about OTEL expansion into Cork. What you guys are doing together to enable CSPs here in EMEA? >> Yeah, so the reason why we opened up a facility in Cork Island was to give, for an EMEA audience, for an EMEA CSPs and ability to look and feel and touch some of the products that we're working on. It also just facilitates and ease especially for European-based partners to have a chance to very easily come to a lab environment. The difference though, honestly, is the between Round Rock, Texas and Cork Island is that it's virtually an extension of the same thing. Like the physical locations can make it easier to provide access and obviously to showcase the products that we've developed with partners. But the reality is that it's more than just the physical location. It's more about the ability and ease by which customers and partners can access the labs. >> So we should be expecting a lot of Tito's vodka to be consumed in Cork at some point. Might change the national beverage. >> We do need to have some international exchange. >> Yeah, no, that's good to know. Odded, on the VMware side of things. There's a large group of folks who have VMware skillsets. >> Odded: Correct. >> The telecom industry is moving into this world of the kind of agility that those folks are familiar with. How do people come out of the traditional VMware virtualization world and move into that world of cloud native applications and serve the telecom space? What would your recommendation be? If you were speaking at a VMUG, a VMware Users Group meeting with all of your telecom background, what would you share with them that's critical to understand about how telecom is different, or how telecom's spot in its evolution might be different than the traditional IT space? >> So we're talking about the people with the knowledge and the background of. >> Yeah, I'm a V expert, let's say. And I'm looking into the future and I hear that there are 80,000 people in Barcelona at this event, and I hear that Dell is building optimized infrastructure specifically for telecom, and that VMware is involved. And I'm an expert in VMware and I want to be involved. What do I need to do? I know it's a little bit outside of the box question, but especially against the backdrop of economic headwinds globally, there are a lot of people facing transitions. What are your thoughts there? >> So, first of all, we understand the telco requirements, we understand the telco needs, and we make sure that what we learn from the customers, what we learn from the partners is being built into the VMware products. And simplicity is number one thing that is important for us. We want the customer experience, we want the user experience to be the same as they know even though we are transitioning into cloud native networks that require more frequent upgrades and they have more complexity to be honest. And what we do in our vertical inside VMware we are focusing on automation, telco cloud automation, telco cloud service assurance. Think of it as a wrapper around the SDDC stack that we have from VMware that really simplifies the operations for the telcos because it's really a challenge about skillset. You need to be a DevOps, SRE in order to operate these networks. And things are becoming really complex. We simplify it for them with the same VMware experience. We have a very good ability to do that. We sell products in VMware. Unlike our competition that is mostly selling professional services and support, we try to focus more on the products and delivering the value. Of course, we have services offering because telcos requires some customizations, but we do focus on automation simplicity throughout our staff. >> So just follow up. So in other words the investment in education in this VMware ecosystem absolutely can be extended and applied into the telecom world. I think it's an important thing. >> I was going to add to that. Our engagement in OTEL was also something that we created a solutions brief whether we released from Mobile World Congress this week. But in conjunction with that, we also have a white paper coming out that has a much more expansive explanation and documentation of what it was that we accomplished in the work that we've done together. And that's not something that is going to be a one-off thing. This is something that will stay evergreen that we'll continue to expand both the testing scope as well as the documentation for what this solution looks like and how it can be used as well as documentation on for the V experts for how they can then leverage and realize the the potential for what we're creating together. >> Jared, does Dell look at OTEL as having the potential to facilitate the continued evolution of the actual telco industry? And if so, how? >> Well, I mean, it would be a horrible answer if I were to say no to that. >> Right. >> I think, I honestly believe that one of the most difficult things about this idea of having desired ecosystem is not just trying to put it back together, but then also how to give yourself choice. So each time that you build one of those solution sets like that exists as an island out of all the other possibilities that comes with it. And OTEL seeks to not just be able to facilitate building that first solution set. Like that's what solutions engineering can do. And that's generally done relatively protected and internally. The Open Telecom Ecosystem seeks to build that then to also provide the ability to very easily change specific components of that whether that's a hardware component, a NIC, whether a security pass just came out or a change in either TCP or TCA or we talked a little bit about for this specific engagement that it was done on TCP 2.5. >> Odded: Correct. >> Obviously there's already a 2.7 and 3.0 is coming out. It's not like we're going to sit around and write our coattails of what 2.7 has happened. So this isn't intended to be a one and done thing. So when we talk about trying to make that easier and simpler and de-risk all of the risk that comes from trying to put all these things together, it's not just the the one single solution that you built in the lab. It's what's the next one? And how do I optimize this? And I have specific requirements as a CSP, how can I take something you built that doesn't quite match it, but how do I make that adjustment? So that's what we see to do and make it as easy and as painless as possible. >> What's the engagement model with CSPs? Is it led by Dell only, VMware partner? How does that work? >> Yeah, I can take that. So that depends on the customer, but typically customers they want to choose the cloud vendor. So they come to VMware, we want VMware. Typically, they come from the IT side. They said, "Oh, we want to manage the network side of the house the same way as we manage the IT. We don't want to have special skill sets, special teams." So they move from the IT to the network side and they want VMware there. And then obviously they have an RSP process and they have hardware choices. They can go with Dell, they can go with others. We leverage vSphere, other compatibility. So we can be flexible with the customer choice. And then depending on which customer, how large they are, they select the network equipment provider that the runs on top. We position our platform as multi-vendor. So many of them choose multiple network functions providers. So we work with Dell. So assuming that the customer is choosing Dell. We work very closely with them, offering the best solution for the customer. We work with them sometimes to even design the boxes to make sure that it fits their use cases and to make sure that it works properly. So we have a partnership validation certification end-to-end from the applications all the way down to the hardware. >> It's a fascinating place in history to be right now with 5G. Something that a lot of consumers sort of assume. It's like, "Oh, hey, yeah, we're already there. What's the 6G thing going to look like?" Well, wait a minute, we're just at the beginning stages. And so you talk about disaggregation, re-aggregation, or reintegration, the importance of that. Folks like Dell have experience in that space. Folks at VMware have a lot of experience in the virtualization space, but I heard that VMware is being acquired by Broadcom, if it all goes through, of course. You don't need to comment on it. But you mentioned something, SDDC, software-defined data center. That stack is sometimes misunderstood by the public at large and maybe the folks in the EU, I will editorialize for a moment here. It is eliminating capture in a way by larger hyperscale cloud providers. It absolutely introduces more competition into the market space. So it's interesting to hear Broadcom acknowledging that this is part of the future of VMware, no matter what else happens. These capabilities that spill into the telecom space are something that they say they're going to embrace and extend. I think that's important for anyone who's evaluating this if they're concern. Well, wait a minute. Yeah, when I reintegrate, do I want VMware as part of this mix? Is that an unknown? It's pretty clear that that's something that is part of the future of VMware moving forward. That's my personal opinion based on analysis. But you brought up SDDC, so I wanted to mention that. Again, I'm not going to ask you to get into trouble on that at all. What should we be, from a broad perspective, are there any services, outcomes that are going to come out of all of this work? The agility that's being built by you folks and folks in the open world. Are there any specific things that you personally are excited about? Or when we think about consumer devices, getting data, what are the other kinds of things that this facilitates? Anything cool, either one of you. >> So specific use cases? >> Yeah, anything. It's got to be cool though. If it's not cool we're going to ask you to leave. >> All right. I'll take that challenge. (laughs) I think one of the things that is interesting for something like OTEL as an exist, as being an Open Telecom Ecosystem, there are going to be some CSPs that it's very difficult for them to have this optionality existing for themselves. Especially when you start talking about tailoring it for specific CSPs and their needs. One of the things that becomes much more available to some of the smaller CSPs is the ability to leverage OTEL and basically act as one of their pre-production labs. So this would be something that would be very specific to a customer and we would obviously make sure that it's completely isolated but the intention there would be that it would open up the ability for what would normally take a much longer time period for them to receive some of the benefits of some of the changes that are happening within the industry. But they would have immediate benefit by leveraging specifically looking OTEL to provide them some of their solutions. And I know that you were also looking for specific use cases out of it, but like that's a huge deal for a lot of CSPs around the world that don't have the ability to lay out all the different permutations that they are most interested in and start to put each one of those through a test cycle. A specific use cases for what this looks like is honestly the most exciting that I've seen for right now is on the private 5G networks. Specifically within mining industry, we have a, sorry for the audience, but we have a demo at our booth that starts to lay out exactly how it was deployed and kind of the AB of what this looked like before the world of private 5G for this mining company and what it looks like afterwards. And the ability for both safety, as well as operational costs, as well as their ability to obviously do their job better is night and day. It completely opened up a very analog system and opened up to a very digitalized system. And I would be remiss, I didn't also mention OpenBrew, which is also an example in our booth. >> We saw it last night in action. >> We saw it. >> I hope you did. So OpenBrew is small brewery in Northeast America and we basically took a very manual process of checking temperature and pressure on multiple different tanks along the entire brewing process and digitized everything for them. All of that was enabled by a private 5G deployment that's built on Dell hardware. >> You asked for cool. I think we got it. >> Yeah, it's cool. >> Jared: I think beer. >> Cool brew, yes. >> Root beer, I think is trump card there. >> At least for folks from North America, we like our brew cool. >> Exactly. Guys, thank you so much for joining Dave and me talking about what Dell, OTEL, and VMware are doing together, what you're enabling CSPs to do and achieve. We appreciate your time and your insights. >> Absolutely. >> Thank you. >> All right, our pleasure. For our guests and for Dave Nicholson, I'm Lisa Martin. You watching theCUBE live from MWC '23. Day three of our coverage continues right after a short break. (upbeat music)

>>Hello everyone. Thank you, add appreciating the studio. We're here at the cube here in cloud city telco DRS Cloud city. I'm Jeffrey Day Volonte. We're here for the next three days. Wall to wall live coverage. It's a physical event with a virtual program. It's hybrid. We're here with Daniel Royston, the Ceo of telco D. R. And the acting Ceo Toby, which is announced today. Great >>to see you. It's awesome to see you guys. >>Awesome to see how you doing, how you >>Feeling? I'm feeling congratulations. Right. 101 days ago, I didn't even think this doesn't exist. Right. And we got in contact with you guys and we said we knew there was always going to be a big virtual component and we invited you guys and here we are together. It's insane. >>Well we did the preview videos, but we're kind of walking through and document in the early stages. It all came together beautifully spectacular For the folks watching behind us is the most spectacular build out clouds. It's an ecosystem open concept. It feels like the Apple store meets paradise. Of course. We got the cube here in the set and we got the studio with all the command and control of adam there. So I gotta ask you with the connected keynotes going on right now. The connected world. Yeah. It's connected. We all know that everyone knows that what's, what's different now real quick before we get into the program, what's going on? >>Yeah. I think a big part of my messages and advocating it's more than just the network, Right? And I think telcos forever have relied on. That's all it is. That's what it's about. And I'm like, nope, you guys got to start focusing on your subscribers, right? And so the over the top players keep coming in and siphoning away their revenue and it's time for them to start focusing on us, right and making experience great. And I think that's what this is all about. >>So we're gonna get the news but I want to toss it to Katie. The roving reporter is going to give it a detail on how it all came together. So Katie take it away. >>Mhm We're here in Barcelona and so excited to be back in this beautiful city over at the convention center. The team is working hard putting the finishing touches to tell Cody are amazing cloud city booth at MwC Barcelona 2021. I'm sure you know the story of how this all came together as one of the biggest vendors Erickson pulled out of M. W. C. With just over 100 days until the start of the event. When this happened last year, it kicked off a tidal wave of departures and MwC was called off this year. We all wondered if MWC was going to be cancelled again and that's when Daniel Royston Ceo of Telco D. R. And Tito G swooped in and took over the booth all 6000 square meters of it. The plan turn the booth into cloud city, the epicenter of public cloud innovation at MWC crews have been working around the clock. Over 100 and 50 people have been on this construction site for over three weeks with covid testing every day to prevent outbreaks during the build and in 100 days, it's become just that Cloud city has over 30 vendors presenting over 70 demos with 24 private meeting areas. Cloud City Live is a virtual showcase and live broadcast studio featuring 50 guests from cloud Thought leaders around the world. They have telepresence robots for a more personalized experience and the Cloud city quest game with a chance to win more than $100,000 to gain access to live streams of our nightly concerts with rosario flores and rock legend Jon bon Jovi. And don't forget to visit cloud city dot telco D R dot com to join in on the fun Daniel Royston and Nacho Gomez, founder and Ceo of one of the key vendors in the construction of the booth gave us a behind the scenes tour of the booth. >>Nacho. We did it. Yeah, we did. It can't even touch because of Covid. Yeah, but look what we did. But right, 100 days ago I called and I said I'm taking over the Ericsson booth. What did you think? I know you were crazy but just a little bit crazy, realized that you were mortgages than I thought. So at the very, at the very beginning I thought, yeah, she's crazy. But then I couldn't sleep that night. But the next uh then I realized that it was a very good it's a great idea. Yeah super smart. So yeah we're gonna show everyone toward the booth. Yeah let's go. Let's go. Okay So how do we build such an amazing, beautiful building now? So this is we've made building inside a book. So it was very hard to find a glassful of facade. The roof is around 24 tones. Yeah so it's crazy crazy but we made it work and it's totally amazing. Yeah. Do you want to go to tragedy life? Do let's go. Okay so here we are Cloud city live. I know we're producing a whole live streaming tv show. We always knew because of covid that not everyone will be able to come to Mwc as we wanted to make sure that people can learn about the public cloud. So over here we have the keynote stage, we're gonna have awesome speakers talking all throughout M. W. C. People from AWS Microsoft, google vendors companies. So really really great content. And then over there we have the cube interviewing people again 15 minute segments, live streaming but also available on demand. And you can find all of this content on cloud city. Tell Cody are calm and it's available for anyone to you. Well, a lot of content. And what about the roberts? I never get them out. Come on. We remember 100 days ago we were locked down. So we came up with the idea of having robots for the people who cannot attend in person. I know right. We always knew that there was gonna be a big virtual component to MWC this year. So we bought 100 telepresence robots. It's a great way to have a more personal experience inside the boot. Just sign up for one on cloud city dot telco D r dot com and you can control it yourself. Right? So today we have Nikki with us, who's dialing in from the Philippines in Manila? Hello, Nicky. Hi there, how are you? I were great. Can you show us a twirl all gaining on us? Super cool. Yeah, it is. What an experience. So Nikki robots are not the only cool thing we have in cloud city. We also have super awesome concert. We have rosario flores on monday. Who's a latin grammy award winner. We have Jon bon Jovi, Jon bon Jovi on Tuesday, can't be changing telephone that a little bit of rock n roll and that's Tuesday. And on Wednesday we have DJ official, it's going to be a super party. Now if you play our cloud city quest on cloud city telco D R dot com you can participate in a live streaming concert and so I know a lot of people out there have been a lockdown. Haven't been able to be going to concerts. Things from austin texas, which is the live music capital of the world, How to have music. It would be so exciting is gonna be great. I'm getting hungry. Why don't we go to the restaurant? Let's go eat. Let's go. Yeah, Here is our awesome restaurant. I know it's called Cloud nine. Right? It's a place to come and sit down and relax now. Barcelona is known for its great food and I'm a foodie. So we had to have a restaurant. Should we go check out my secret bar? Let's go. Mhm. Yeah, here >>thanks to a R. And thank you Nacho if you're watching this at home, I'm so sorry you can't join us in person. However, let's not forget this is a hybrid event meaning we're bringing all the public cloud action right to you wherever in the world you might be. This includes the Pact cloud city live program. We've partnered with the cube Silicon angle Media's live streaming video studio to make sure that all of the keynotes, panel discussions, demos, case studies interviews and way more are available on demand so you can watch them whenever and wherever you want or you can live stream and enjoy all things cloud city as and when they happen. So for those of you not able to join us in, Barcelona, be sure to log in to cloud city live and catch all the action and don't miss the awesome concert Tuesday night with Jon bon Jovi available for free. If you participate in our cloud city quest game, I'll be here throughout MWc bringing you reports and updates. Stay >>tuned. Yeah. >>Mhm. Okay, we're back here on the cube on the floor at mobile world congress in cloud city telco DRS clouds. They were here with D. R. Of telco, D R. Danielle Rice and great to see you back, we're back. So the keynotes going on connected world, the big news here, I'll see the open shift that's happening is going open. Open ran, it's been a big thing. Open ran alliance. You're starting to see the industry come together around this clear mandate that applications are gonna be cloud native and the public cloud is just coming in like a big wave and people are gonna be driftwood or they'll be surfing the wave. Yeah, this is what's happening. >>Yeah, I think public cloud is an unstoppable megatrend. It's hit every other industry regulated industries like banking, right? Top secret industries like government. They all use the public cloud tells us the last, you know, standing old school industry and it's coming and I don't think we could have had an MWc without talking about open man. That's the other major shift. And so we're bringing both of those ideas here together in cloud city. So >>the big theme is telco transformation. Maybe we could start with the basics like paint a picture of what the telco infrastructure looks like, particularly the data center stuff because they all have big data centers >>because that's >>those are the candidates to go into the cloud explained to the audience. >>Well, do you have a time machine? I think if any of us were in tech in the late 90s and early 2000s, that's what telcos like today. Right. So for people outside of the industry don't know right there mostly still managing their own data centers, they're just sort of adopting virtualization. Some of the more advanced telcos are mostly virtualized public cloud. Is this idea that like this advanced thought and so yeah, I mean things are on premise, things are in silom, things don't use a P. I. S there all integrated with custom code. And so the transformation, we can all see it because we've lived it in other industries. And I'm bringing that to telco and say come along for the ride. It totally works and it's gonna be amazing. >>So it's hardened purpose built infrastructure. Okay. That ultimately parts of that need to go to the public cloud. Right. What parts do you see going first? >>I think all of it. Really. Yeah. And I think when you look at like dish in the W. S. Which was an announcement that came out about two months ago. Right. I mean dish was doing all these are FPs. Everyone knew about it. They were looking for a cloud native software and no one knew what they were. They knew a big part was open man. But their coupling open ran with AWS and deploying their parts of their network onto the public cloud and the whole industry is like wait we thought this was years away, right? Or number two, you're crazy. And I'm saying this is what I've been talking about guys. This is exactly what you can do, leverage the Capex over. Let's see. I think Amazon did $100 billion 2020 right, leverage that Capex for yourself. Get that infinite scalability right? It's going to, well we >>have, we have a saying here in the queue, we just made this up called D. R. That's your initial tucker. The digital revolution and the three Rs reset re platform and re factor. I think the observation we're seeing is that you're coming in with the narrative what everyone's kind of like they're waking up because they have to reset and then re platform with the cloud. But the opportunity is gonna be the re factoring, You're seeing the public cloud, do that already with the Enterprise Enterprises. Already re factoring has done that. Already done that now. Telcos the last area to be innovated by the cloud. >>Yeah, I think there's old school big, we're kind of on a hollowed ground here in the Ericsson booth that I took over, right? They bailed and I kind of made fun of them. I was like, they don't have anything to say, right, They're not going to go to the show. I'm like, this is this is a revolution that's happening in telco and I don't think the big guys are really interested in rewriting their software that frankly makes them billions and billions of dollars of revenue. And I'm like to use the public cloud. All of the software needs to be rewritten needs to be re factored and you've got to start training your teams on how to use it. They don't have any capability. The telcos, in terms of those skills hire the right people, retrain your teams, move your applications, rewrite them. And I think that's what we're talking, this is not a short journey, this is a 10 year journey. So >>let's fast forward to the future a little bit because when I look around cloud city, I see ecosystem everywhere. So as you well know, the telcos have generally done a poor job of attacking adjacent seas. So my question is can they go beyond should they go beyond connectivity or is that going to be the role of the ecosystem? >>Yeah, I think it's time that the telco starts to focus on their subscriber, right? It's been really easy for them to rely on the oligopoly of the network, Right? The network, we live in the United States, we see the 18 T Verizon T mobile five G network, five G network. Like what about us? Right. And it's really easy for the over the top players right, that come in and they're always, telcos are always complaining about being coming dumb pipes and I'm like, you don't focus on the customer, we would rather buy from an Apple and amazon if they provided a mobile service because the customer experience will be better. Right? They need to start focusing on us. They have great businesses but they want to make them better. They need to start focusing on the subscriber, so >>it's a partnership with the ecosystem then for them to go beyond just straight connectivity because you're right, those are the brands that we want to do business >>with. You know, there was a great survey, Peter Atherton who will be talking as a speaker I think um I can't remember when he's talking but he was talking about how there was a survey done, where would you rather get your mobile service from? And it had a couple of big names in telco and then of course the obvious, you know, consumer brands, the ones that we all know and it was like overwhelmingly would rather buy from an amazon or an apple. And I'm like, this is like if you guys don't change, right, if telco doesn't change they keep rolling out 60 and blah blah blah. It's about the network and I don't start making about the subscriber right? Those revenues are going to continue to erode and they just sit there and complain about the O. T. T. Players. Like it's time to fight back. Yeah, I own the subscriber >>relationship. It's a digital revolution and I think This event really encapsulates in my mind this hybrid world here because it's physical events back. It's been since 2019 winter that this event actually happened. >>Well no it was even longer than, well I guess winter it was February of 19, right? And so like you look at ericsson and some of the big names that dropped out of the show, the time they come back, three years will have passed three years, right? This is how you feel your sales funnel is how you connect with your customers right? Tokyo is a very global, you know experience and so you gotta, you gotta get in front of people and you got to talk a >>lot of change to its happened, look at just what public clouds done in 2.5 years. You imagine three years being just >>gone, right? And I think a lot of people back to edition A. W. S. I think the industry was a little bit surprised by that announcement. So I've been telling executives if you were surprised by that, if you think that's, you know, if you don't know how that's gonna work, you need to come to cloud cities, you start meeting all the vendors are here. We have over 30 vendors, 70 demos, right? People who are pushing the technology forward, you need to learn what's going on here. We have several dish vendors here. Come learn about open rand, come learn about public cloud. So >>we're tight on time today, but we're going to have you back and we want to get into the tech, Get it to open, ran a little bit, get into what 5G and beyond and how we're going to take advantage of that and monetize it and what that all means. >>And also we want to hear what's going on the hallways. I know you got a lot of your key noting, you're gonna be a lot of events, the yacht. You've got a lot of briefings, >>yep. Yeah, I've already had two meetings this morning. I shot a video. Um, I met with one of the world's largest groups and I met with a tiny little super app company. Right? So running the gamut, doing everything reporter >>now, we could be like our roaming >>reporter. You know, I love, I love talking to execs and telco getting their perspective on what is public cloud and where are they going, what are they thinking about? And you talked to people who really, really get it and you get people who are just nascent and everywhere in between and I love mwc it's going great. >>Daniel Rose and you are a digital revolution telco DDR. There's amazing. Davis has been fantastic. Again for the folks watching, this is a hybrid events, there's an online component and we're reaching out with our remote interviews to get people brought in and we're shipping this content out to the masses all over the world. It's gonna be really amazing cube coverages here. It's gonna be rocking you guys are doing great. I just want to give you a compliment that you guys just did an amazing job. And of course we've got adam in the studio with the team. So adam, I'm gonna pass it off back to you in the studio

>>From Miami beach, Florida. It's the queue covering a cryonics global cyber summit 2019 brought to you by Acronis. >>Okay. Welcome back everyone. This is the cubes coverage here at the Chronis global cyber summit 2019 I'm John furrier, host to the cube. We're Miami beach at the Fontainebleau hotel with a second day. Excited to have this next guest on Christian Garcia, senior vice president of finance and administration at the chauffeur housing ShipIt housing Institute of technology. Did they get it right? Almost right. housing. welcome back. Welcome to the cube. Good to see you. Good to see you. Thanks for having me here. This is a really cool story because you guys are doing something very entrepreneurial, right, with education, right. Okay. Inspired by the founder of a Chronis. Exactly as well. He's got. He's made a lot of money in his day, so he's doing some good things with it. Um, but this is an interesting opportunity for you to take a minute to explain what this Institute stands for. >>It's sit for short. >> Yeah, so sat actually as a name Schaffhausen Institute of technology. So we are actually starting up a university in Schaffhausen in Schaffhausen. These a beautiful tiny CD in Switzerland, 30 minutes or 30 minutes from the Zurich airport, which is the biggest airport in Switzerland, uh, close to Germany at the border with Germany. And uh, so that's kind of your, in the center of Europe and that's where we plan to have our main campus. Now let me tell you this story. How about the vision about target, his vision on these, on this project? Um, he, he said that, you know, uh, he needs to have skills in 10 to 15 years time that nowadays at the institutions that do not do not, do not bring, um, there is the need of computer scientists that are not enough computer scientists and we are having emergent technologies and these is something that provides us with tremendous opportunities, which we cannot even imagine nowadays what type of opportunities and to be on the forefront there. >>That's why we want to found these are, we have founded the Schaffhausen Institute of technology. >> Chef housing is a technology just for share. The day was just two months ago, couple months ago. It was two months ago where we, where we have started up the legal structure and now we are really laying the foundation. We have to find some that are kind of secured for for the next 12 to 18 months. And um, we are, you know, defining the strategic advisory board. We are setting up the curriculum for our students. And so it's everything up and running and to be defined. So risk is right at the creation present at creation. We are talking about this as a, this is the origination story. Exactly. Of the shelf house in Institute of technology. Exactly. What's the vision? >>I mean obviously getting skills for jobs that are our century, our time that's having been teaching in universities and before I get back. But is it about being open and what's the vision is just Switzerland is going to be global. Can you just share, what do you guys are thinking? >>Sure, absolutely. So basically what we are trying to do is to design a curriculum in um, computer science and physics because we think that computer science or present the software in physics represents the hardware. And these two things need to be combined in a entrepreneurial mindset or with an entrepreneurial mindset, which means that we also want to foster the transformation process and the anti entrepreneurship. Now, let me go back to the software path. Uh, our curriculum will cover, um, software engineering, cybersecurity. That's why we are here today. Uh, the curriculum we also cover, um, on the physics part. On the hardware part, we'll cover, uh, quantum technologies, uh, quantum physics and also new materials. Um, and these will be kind of the foundation that will build the curriculum for students, computer scientists to have physics and physics to have computer science in their curriculum so that at some point in time they can come together and to research together. >>This is the digital transformation that we're talking about. The, the intersection and the confluence of physical reality. A world that we live in, whether it's a baseball game or a soccer match to the digital culture, they're not mutually exclusive anymore and they're together. And then the impact is profound. I can only imagine. IOT, industrial, IOT, airplanes, cars, electricity, electronic batteries, all these things, correct. It's software and digital. And physical material. Exactly that you guys are thinking. >>Exactly. Exactly that and actually also considering the industry, talking to the industry, talking to chief information technology officers around the world to understand what they need are and what type of they believe of skills are needed in in 10 to 15 years time. And that's what we want to build up now to get >>well you guys car gotta go, you gotta go faster because there's jobs now. There's thousands of jobs right now in cybersecurity. There's thousands and thousands of jobs for provision and cloud computing. Amazon educate. We talked to them all the time. They just can't get the word out fast enough that Hey, if you're unemployed there's no excuse for being unemployed. Write down there's so many new jobs. But because someone didn't go to the linear school and exactly know go step by step over the years and now you can level up very quickly. Exactly for certification. But you guys are taking a much more bigger idea around real kind of masters level. Is that what it is? Undergraduate masters level? What's the level of, actually we, we, we are starting >>out with this university and we have already students that are at our or with our partner universities currently in Singapore with NUS. And we then move to Karnak and Molly here in the U S um, in order to have it, we'll do a degree. So that's a unique opportunity to already start up with some presence, uh, in, in education. And uh, you ultimately, they will be then acquired. So we hope by, by, by, by the industry and the were terrific. Elon Musk is in there somewhere innovating with who knows what's next out there and he's around. And next Sergei is out there too. A exactly. Exactly. So just look at our, at our home page, look at the curriculum, which we are currently defining now. Eh, that would be, that would be great on sit.org take me through how it works. I know you're just starting, but as you guys look at the world, I mean, first of all, I can see, I can see the attractiveness of a dual degree. >>Yeah. Because most kids get bored in college. They're freelancing anyway. They're learning on their own. I get that. But I can S so I want, so as you guys start building it out, what's going on? What's going, how's it work? What are you guys doing? You're recruiting tickets through the, the factory of work that needs to get done, if you will. What's the workflows look like? What's happening right now? So currently, I mean, we are talking about the university because we, we have students and we will have students and we weren't to have the best talents, uh, globally available. And that's why we are building institution that attracts those talents. And these is kind of the first priority to have, do I have the talents to get the tens to get students come to, to, to sit? And obviously the second part is he said, well, talking to the CEOs and Tito was in to understand what are the needs in 10 to 15 years as an outcome of this digital transformation. >>I mean, the world is computerized. Uh, as you just mentioned before, there are not enough computer scientists currently available. So four out of five companies in Switzerland direction also globally are lacking. Uh, of computer scientists and they understand, you know, at what the digital transformation means. And that's something that we really try to understand as well to build it up the curriculum. What's the timeline of starting with students? Is you right away? Do you have a location? Is there a building, I mean, give us a timeline. When did classes start? When you start bringing people in? Is it happening now? I mean, absolutely. So, so actually currently we are, we are hunting at, at uh, at some campus locations, looking at some campus locations, each a thousand where our main campus will be, will be located. Um, at the, at the, at the same time we are really building buildings structure. >>So we are appointing the strategic advisory board will be, we twill direct, eh, the curriculum of the university. Um, and, and which is represented already by, uh, very, um, great scientists. One of them, the president of the strategic advisory board being professor Dr. Noble selloff, which is a Nobel prize winner. And which actually brings in that, that new ma new material, um, science in our physics curriculum. So that's another thing that we are currently trying to do to build up that governance appropriate components. And third element that we are looking at is also to attract uh, industries and companies that sponsor the students. And that's actually an attractive ecosystem that we are trying to build up to combine science education and also entrepreneurship in business. In order to foster that, which means that we are looking at the campus, we are setting up a research center and I'm talking about two or three years down the line, the research center and then also a tech park where we can commercialize the innovation that the science green Springs in. >>So all in all we really aim to have a closed ecosystem and self sustaining ecosystem. Hopefully that we are going to establish. It's a really big idea. Congratulations. It's bold. It's and it's relevant. Absolutely. So I got to ask you the question, how do you finance all this? Who's paying for it? So tell us how do we get funded? It's very important. Otherwise we pull in, start up with such a tremendous pace. Uh, actually the vision is, is from Sergei Velo self, uh, founder and CEO of Acronis. Um, he, he's, Hey has actually secured the initial founding of the institution and now really we need to have more partners on board in order to make this self sustaining education edge educational system system as sustainable as you are going to be tuition base or scholarship based. Have you guys thought about that? Um, in terms of students it would be tuition-based ah, that's a classical classical model or at least at least in Switzerland and obviously to get the industry sponsoring students in order to also down the line employee them later on. >>That would be the idea situation. Nice vision for Sergei and nice gesture. But you've got to look at what his business is doing. They created a category called cyber protection. Extending the benefit to him is more candidates know physics edge. So why not? This is a great vision. Absolutely the win-win. Absolutely. And we all believe in that the entire, um, you know, stand up team believe in that vision. That's where we are here and building up this institution. Well when you need to go global will be in Silicon Valley and waiting for you guys to come there and collaborate with us there. I hope. I hope that because we want to compliment each other. As I mentioned, computer scientists, our need is globally and obviously also in the Silicon Valley and why not? I think the collaboration aspect is going to be a big part of the growth as you guys get >>settled in on the the first use case in Shevon housing. Exactly. You know, and get that built out, but I think with digital technologies, I think there'll be a great collaboration, bring some good talent in as faculty and advisors and exactly get the flywheel going except congratulations. Thanks for coming on. The key, the education game is changing with modernization of a global impact of technology for good. You're seeing the landscape of innovation hit education. This is another great example of it. Super proud. The interview. Thanks for coming on and sharing the insights. The world continues to evolve. Of course, the cube is, they're watching every turn. I'm John Feria here in Miami beach for the Crohn's global cyber summit. 2019 deck with more coverage after this short break.

>> Live from San Diego, California It's the queue covering Sisqo live US 2019 Tio by Cisco and its ecosystem barters >> Welcome back. We're here, Cisco Live San Diego. You're watching the Cubans to minimum. My co host is Dave Volante and happy to welcome to the program. First of all, I have to tell Valente, no relation was the vice president of product management who are Cloud Platform in Solutions group at Cisco. And joining us is also Santana Dasgupta, who's a distinguished systems engineer at Cisco. We're gonna be talking about service Friday. Gentlemen, thanks so much for joining us. Of course. Alright, so jail let let's start the service. Freida Group, Of course. You know, we've heard for a long time how important service fighters are out there. Everything from service writers were going to become the new channel. A Sze Yu know customers less unless they're building their own data centers. You know, service fighters become a bigger environment. Tell us a little bit about you know your organ the latest What's going on in your customers? >> Yeah, So you know what? Cisco Obviously they are trying to help Ray in the transformation to actually multi cloud leveraging. Actually, the cloud benefits not only for enterprises and public sectors, but also for the service providers so that they can also reaped the benefit off the new actually trans technologies coming out, including five g on in that context. Obviously, if you really want to take advantage of Far Gina proper way going forward, starting actually with an evolution of architectures, you really have to look at the clouds and specifically what we call the telco cloud. >> Yeah, so the Espy market is going through a mass killed transformation, transformation in the business model and architecture and how you take the services to the market on one key. And it blew up the transformation that we believe is virtual elation, adopting the whole notion of telco cloud very virtualized your core functions for enabling the delivery of services in a more agile fashion into the market. But also it's all about transforming the court services construct itself. How do we push on the services element into the age of the net for being closer to the proximity of the Indians so that it enables much? Lord didn't see a new monitor visible applications, which is where service order to have a lot of open right now. >> So if I could just dig in on that for 1st 2nd you talk about services. So we watched that wave of network functions virtual ization, NFI where before it was I just had lots of appliances and rolling out each service individually, as opposed to what people want is they want, you know, the basically, you know, at market for the enterprise. And, you know, I just want to be able to get my services. You know, when I'm a consumer and you know, I want to do things well, I've got the Internet and I get those things. I need a similar environment from the service fighters going out to the Enterprise. Do I have that kind of high level, right? >> Yes, actually, we had on that bath. I mean, they're completely years as an industry were on the journey to actually get there on go. We initially talked about most of the core functions, like think ofthe armory packet corner policy or some some value added engine at the back end. But the world is evolving faster. To actually also think through that how we can add more consumer facing applications and services on top of it, like augmented reality, virtual reality, cloud gaming and all that sort >> of stuff. Dale, this is a real imperative for telcos, and it's a complicated situation, right, because they've got decades and decades of infrastructure built up. Don Tapscott famously said one time that God may have created the world in six days, but he didn't have an install base. And so the telcos they have of kind of a fossilized, hard installed based built around making sure it's up and not necessarily agile. Now you got all these over the top players coming in, and all these value other services on top of dumb pipe, the price is air coming down. The demand for data is going up, so they gotta change. That's right, right? So what? What do they have to do and what role this Cisco play? >> So again, it told about that software defined transformation and win that is required. And they, you know, we talked already a bit more about the record, an example that was actually even showcase briefly this morning because certainly, obviously it's a greenfield operator, so it's a bit of difference, but We think that there is a lot off applique ability to brown field as well tow the legacy. You have to actually chuck into the different domains what, that service provider environment and really start looking at how you can offer both consumer services and business services at a price point at a level of automation and agility that makes sense. And that is pretty much comparable to a large extent to what the cloud providers of the week. Um, you know, there are advantages the service providers hive in terms ofthe. Obviously, the services they deliver today thie assets that they own, the proximity, the locations as well, that they have the relationships. But really, there is a, as we said earlier, Nassif transformation that start with the network, but also with those pockets where you need to Software eyes will turn to software many of those assets >> essentially talking about a specialized telco cloud, if you will. So how is that different from you know, the clouds that we know the private clouds, the hybrid clouds, the public clouds, one of the attributes that are different in how do people get on the company's getting telcos? Get in that journey. >> Yeah, well, I mean, if you look at, uh, the telco industry in general, including ourselves, like the vendors. I mean, I call myself for ourselves as, like, you know, coming back from the era of dinosaurs, right? So, I mean, if you look at the access technology for last three decades, what have changed? Nothing way have been moving from one G Tito Tito treaty to 40. Now we're talking a five g without talking off. A fundamentally destructive are differentiated architecture. So that's something which is actually being coming up all in the front front at the moment on, that's changing the way the networks can be built. How you can build on how you can break the monolithic supplication and adopt a more decomposed, desegregated our conjecture and also, at the same time, drive all the services and applications in a more distributed manner with a flexible placement capability, so that you can enable all sort of new applications and services. And again, I mean at the other. And given the fact that this is mostly a brown Fillon moment, it is largely all about culture transformation, given the fact that you know, unless the people process on, the culture revolves. This would be a very tough journey. Moving for >> one of the point back to your question is wellies. Though there are nuances big ones between a 90 cloud, uh, today in the cloud that are generally club general purpose Cloud that offered, you know, buy are obviously partners ws Microsoft, Google it and really a telco clan based on the nature ofthe those network functions. The workload on the nature of this were close. The traffic demand that they have the understanding or cliff There are how the hardware itself or the underpinning the infrastructure needs to have some specific attributes to make this work at scale. But we're trying to mimic as much as possible the scaling capabilities, the flexibility, agility, the elasticity of a cloud so that service providers can read the prophet off pretty much a general cloud >> involvement. Conceptually, there are a lot of similar out similarities. I presume that from a developer standpoint, there's a Dev ops analog, analog, maybe a cloud native, maybe serve earless. Something like server list functions absolutely in Telco cloud. >> Absolutely, absolutely. So what we see is the idea under Telco World are actually coming together because I need a lot ofthe telco expertise were also at the same time. I need a lot of expertise because that's what exact exactly right now happening. I mean, there's some fundamental differences between a standard righty private, our hybrid Claude and tell the cloud like I deploy our thousands or hundreds of locations are set a few locations. The applications are different. It's highly Io intensive. You're dealing with a lot of packets like millions of packets which are mostly are transiting function going in and out. But having said that while this initial deployment wave is being targeted for mostly for those delicate type of obligations, we're seeing a very clear demand on a journey towards a common goal of setting up our one unified cloud, right so that you can host it and telco all in the same cloud on that's exactly what they want sexually takes a reality. >> Well, in one of the things I'm surprised we haven't touched on yet is EJ Computing is, you know, critical for these environment. And I can't just have bespoke solutions for all of them. From my corrida edge toe, you know, Telco, there need to be communications amongst all of these because data is going to flow between them and therefore, it can't be. You know, Moz, in between them, I need to be able to pass data and have my applications access these various pieces. >> Absolutely. In fact, the way we have he'll concede some of the systems is a unified architecture that is distributed as a Delco plowed. So that actually from the new service managers or the new ways says B. S s. They see, actually, one unified cloud with placement capabilities based on constraints where you can actually put the workload where they need to be based on Soleil is based on the requirements in technical resources that are available, you know, from forage to a central DC and all the way to actually a public cloud because we're starting seeing some of the customers around the world. It's really a massive transformation that is global. Some of them are starting to look at how they can leverage the public cloud for bursting purposes, for disaster recovery, or even for other functions for specific applications that maybe less demanding, actually on the side. >> Well, since I know you were talking about how that one of the differences that hell cozier more distributed, you know, greater io intensity. My question is, can we learn from the telco clouds from a security model standpoint? Because normally if they go tell coz we're kind of behind traditional i t. But from a security model astounds maybe more challenging. And you always hear the traditional i t. So we it's going to the edge, the telcos already there. So is the security model actually more advanced than what can we learn from that? And how is it >> evolving? Yeah, the security model is still evolving. So in fact, I would say for the total cloud which is being done at the more Court Central Data Center location, the security model is pretty advanced. But when things go towards the edge, especially its computing, which is huge, the security model is actually evolving. And we see a lot of promises with things such as, you know, secure chain of trust, or even block Chinn actually coming there and trying to play a huge role. So I think that's one area which we expected you all over the next few years. It's a lot of challenge but also you know, it's very exciting in that particular space. >> And actually those. This is a very key point because that infrastructure from service providers is actually usually many of the country's part of the national assets the cyber securities. The agencies in those countries work actually with Cisco Security Trust officer letters to really make sure that we do have a level of security that goes beyond maybe even the boundaries of what we've seen on enterprise. So yes, to your point, there is a lot of advances in that area as well. >> All right, so jail, half the shows I've been to this year have had a breakout for Telco. There's there's no denying that there's a lot of growth and a lot of change happening in that environment. What differentiates Cisco's approach from the rest of the people looking at the multi cloud and software pieces >> so more people are murky? Pool area is first. Obviously we have these murky cloud or this hybrid cloud view in which we have worked with the best out there. The Web scale providers, the cloud providers. In fact, if I look at racket and others there are even mimicking this notion off a sorry the Google approach to, you know, really the reliability enginering the transformation off those class cloud in a very specific way. Theater aspect is we're doing it. We have a holistic view at the Telco Cloud. It's not just the infrastructure, it's the automation. The automation is absolutely critical that there is absolutely no touch from humans to be able actually to manage of that scale even more so if you deploy it in 1,000 of edge points, it has to be completely actually automated. So the aspect ofthe automation, the aspect of security, the aspect of people transformation, organizational as well is something that, between the service component to this other solution and the products is very unique. And what we do, it's Cisco. >> Yeah, if I may just add one thing on top of that, just chill said right. So if you look at our playing the Espy or telco market, we have a comprehensive solution. We are solutions right from routing Optical Jacinto Compute Telco, Claude Watch television automation, melodic or being gcm. Here's a bunch of stuff, right? But what becomes very interesting is if you look at 55 g and we all are talking up. The five G is going to be all about enterprise services now. Think about it for a while, right? Who is the number one dominant player in the market for a better price, with the deepest portfolio absolution and the farthest reaching there? No price market that Cisco. So that's what we believe, that we can actually really, you know, creator right confluence of border side of the technology to create the right offer for our customers and held them to take to the market. >> In fact, we've taken a number off our very large enterprise customers that journey to understand, from their point of view as well how they could leverage five g wife like six in the context off a mobile first cloud first type environment. And it's across permeates, actually, obviously what those service providers need to offer to grow again beyond customer services, which is not where, actually the you know, the hyper growth will be as faras Service school sir, >> Well, jail in Santa Ana. Thank you so much for sharing the updates. What happened? Tell Cho service provider space. Thanks so much for joining us. Everybody alright, We'll be back with lots more water wall coverage here at Cisco alive. San Diego 2019 for David Dante on stew Minimum. And thank you for what? Thank you.