>>Hello and welcome to the AWS partners showcase season one, episode two. I'm your host of the cube John ferry. We're here with two great guests who John Kumar, CEO of and Sabina Joseph, the general manager of AWS. Welcome to the show. Welcome to welcome to the cube, >>John. Good to see you >>Again. Great to see both of you both cube. Alumna's great to see how the businesses is going, going very well. Cloud scale, continuing to dominate Columbia is doing extremely well. Tell us more about what's going on in Columbia. What's your mission? What kinds of use cases are you seeing? Napa John, that's helping you guys keep your growth trajectory and solve your customer problems. >>Yeah. Firstly, thank you, John. Thank you, Sabina. Great to be here is a backup as a service platform. That's built natively on AWS for AWS, and we do support other use cases beyond AWS. But our primary mission is to basically deliver, you know, a ransomware data protection solution, you know, on AWS for AWS customers. Right? So if we think about it, you know, one of the things that's, you know, typically holding back any company to put mission critical workloads on a fantastic platform, a public cloud platform like AWS is to make sure that the data is protected in the event of any attack. And it's also done with extreme amount of simplicity, right? So that nobody is doing the heavy lift of doing backup themselves, right? So that's what really drew me or provides. It's a service. It's a turnkey service that provides, you know, data protection on AWS, whatever. >>Well, you're a frequent cube alumni. We're always talking about the importance of that, but I want to ask you this year more than ever, you're seeing it at the center of the conversation built in from day one, you're seeing a lot more threats, certainly mentioned ransomware and more there's more and more online attacks that's impacting this particular area more than ever before. Can you comment on what your focus has been this year around that? >>Yeah, I see it. If you think about tumor's evolution, our primary mission has been to go and protect every data source, but guess what? Right with more and more move to the public cloud and you look just AWS is journey and that pioneer in public cloud going from, you know, whatever 3 billion in revenues, 10 years ago to north of 70 billion run rate today, there's so much of data that is in the public cloud and the, and the most important thing that customers need is they want to free themselves from going and protecting this data themselves. Right? And, and there's a lot of scale in these environments, right? If you look at customers running hundreds of thousands of AWS accounts across every region on AWS, and if you give them that kind of flexibility and that kind of scale, what they want is give me a turnkey solution that just allows me to go and protect all of these workloads running across all of these regions in a service that takes the data out of my accounts separately in an air gap fashion, right. And that's really what we basically provide. And that's what we focused on over the last 12 months. Right? So if you look at what we have done is we've gone after every important service on AWS TC to EBS RDS, S3, dynamo, sequel databases, and other databases running on top of BC too. So now that becomes the comprehensive set of things that somebody needs to use to really deliver an application on top of the public cloud. And that's where we want for, >>And the growth has been there and the results on Amazon because of the refactoring has been huge. Can you share any examples of some successes that you've had with, with the AWS refactoring and all that good stuff going on? >>Yeah. I mean, I think that what we have seen is, you know, customers that basically told us that before you guys existed, we had to go and build these things ourselves, right. Again, you know, they had all the, the, the blocks to go and do it themselves, but it was so much of a heavy lift to go and do it themselves. And again, they didn't want to be in a, you know, in that business. So, so what we have done essentially for, and we have, you know, we have some joint customers at a pretty massive scale that basically have said that, okay, let me just use your solution to protect my critical assets. Like, you know, things, you know, sitting in S3 and really, you know, we'll use gloomy as a, as a >>Yeah, I think that's a great example of the refactoring Sabina. Gotta, I gotta ask you, you obviously you're at the center of this. You have your hand on the wheel of the partnerships and all the innovators out there. The growth of AWS just has been spectacular because there's value being created. Again, companies are refactoring their business on the cloud and you're at the center of it. So talk about the partnership with Clooney. Can you tell us how it all started and where it's going? >>Yeah, thanks for having me here, John, and good to see you again, Fujian, if I'm not mistaken for John, we met each other at the San Francisco summit, the AWS San Francisco summit, actually I believe it was in 2016 or 2017. You can correct me if I'm wrong here, but yes, I think so. It was, it was in the 8% a month of April. I still remember it. And that's when, you know, you kind of mentioned to me about and this modern backup as a service solution that you were creating, you're still in stealth mode. So you couldn't talk a lot about it. And B started to engage deeply on the partnership, right from 2017. And initially we were kind of focused around helping Colombia build a solution using our well-architected review. And then as soon as we all came out of stealth mode, we started to engage more deeply around deeper integrations and also on go to market activities. >>As you know, AWS has a very prescriptive approach to our partnerships. So we started to work with around the five pillars of security, reliability, cost optimization, performance, and operational excellence to really help them tune the solution on AWS. And we also started to engage with our service teams and I have to thank Paul John and his team here. They really embraced those deeper and broader integrations, many services that Pooja mentioned, but also specifically want to mention S3 EBS. And our Columbia was also a launch partner for AWS outpost when AWS in fact, launched outpost. So I want to kind of commend CLU, CLU MEO, and the entire team kind of embracing this technology and innovation and this modern backup as a service approach. And also also embracing how we want to focus on the five key pillars that I mentioned. >>And that's a great example of success when you ride the wave, which I talk about the ACLU, Colombia trends in the data protection, because one of the things that you pointed out earlier is the ransomware. Okay. That's a big one, right? That's a big, hot area. How, how is the cloud, first of all, how is that going? And then how has the cloud equation changed the ransomware defense and protection piece of it? >>Yeah. Now I just, I wonder I had a little bit on what Sabina mentioned before I answered the question, John, if you don't mind. Sure. I think that collaboration is where is the reason why we are here today, right? Like if you think about it, like we were the first design partners to go and build, you know, the EBS direct API, right. And we work closely with the EBS teams, not just for the API, but the cost structure of it. How would somebody like us use it? So we are at the bleeding edge of some of these services that we are using and that has enabled us, you know, to be where we are today. So again, thank you very much to be enough for this fantastic partnership. And again, there's so much to go and do to really go and nail this in a, in a, in a, in a great way on, on the public cloud. >>So now coming back to your question, John, you know, fundamentally, if you see right, you know, what happened is when, when, when customers move to the public cloud, you know, right there, you know, the ease of use with which, you know, AWS provides these services, right? And the consumption of these services actually drives some amazing behavior, right? Where people actually want to go and build, build, build, and build. But then it comes a time where somebody comes in and says, okay, you know, are you compliant? Right. You know, do you have the right compliance in place? You have all these accounts that you have, but what is running in each of these accounts, you have visibility in those accounts. And are these accounts that the data in these accounts is this gap, right? This is getting air gap in the same region, or does it need to be across regions? >>Right. You know, I'm in the east, do I need to, you know, have an air gap in the west and so on and so forth. Right? So all of these, you know, confluence of all these things come in and by the, all these problems existed in on-premise world, they get translated in, in the public cloud, where do I need to replicate my data, doing it to back it up? Do I need air gapped in a, like an on-prem world? You had a data domain of plans, which was separate from your primary storage for a reason, same similar something similar now needs to happen here for compliance reasons and for ransomware reason. So a lot of parallels here is just that here we are, it almost feels like, you know, as they say, right, the more things changed. The more they remain the same. That's what it is in the public cloud again. >>Well, that's a good point. I mean, let's take that example of on premises versus the cloud. Also, the clouds got more scale too, by the way. So now you've got regions, this is a common problem that customers are having, you can build your own and, or use solutions, but if you don't get ahead of it, the compliance question can bite you in the, you know what, because you then got to go back and retrofit everything. So, so that's kind of what I hear a lot on my end is like, okay, I want to be compliant from day one. I want to have an answer when asked, I don't want to have to go to old techniques that don't fit the cloud. That comes up a lot. What's your answer to that? >>Yeah, no, no. We were pretty much right. I think it's like, you know, when it, when it comes to compliance and all of these things, you know, people at the end of the day are looking for that same foundation of, of things. The same questions are asked for an encryption. You know, you know, I is my data where it needs to be when it needs to be right. What is my recovery point? Objective? What is my recovery time objective? All of these things basically come together. And now, as you said, it's just the scale that you're dealing is, is extremely different in the cloud and the, and the services, right? The easier it is that, you know, it is to use these services. And especially what AWS does, it makes it so easy. So compelling that same ease of use needs to get translated with a SAS service, like what we are doing with data protection, right? That that ease of use is very important. You have to preserve that sanctity >>Sabina. Let's get back to you. You mentioned earlier about the design partner, that benefits for Colombia. Now let's take it to the next level. As customers really realize they have a problem, they need solutions and you're on the AWS side. So you gotta have the answers for the customers. You've got to put people together, make things work. There's a variety of things that you guys offer. What are some of the different facets of the ISV or the partner programs that you offer to partners like Clooney, you know, that they can benefit from? >>Absolutely John, we believe in a win-win approach to the partnerships because that's what makes partnerships durable over time. We're always striving to do better here. And we continue to broaden our investments. As you know, John, the AWS management team, right from Adam Phillipsky, our CEO down firmly believe that partners are critical to our success, our longterm success, and as partners like CLU MEO work to lean in with us with more investment resources, our technology innovation. We also ensure that we are doing our part by providing value back to Cleo about a few years ago, as you might recall, right. We really did a lot of investment in our sales team on the AWS side. Well, one of the tanks me and also our partners observed is while we were making investments in the AWS sales team, I don't think we were doing a great job at helping our partners with reaching out to those customers. >>What we call as co-sale and partners gave us feedback on this. We are very partner and customer feedback driven, and we introduced in fact, a new role called the ISP success manager, ISS, who are basically embedded in our field. And they work with partners to help them close opportunities. And also net new opportunities are we've also in 2020. I believe that re-invent, we launched the ISB accelerate program whereby we offer incentives to the AWS field team to work with our partners to close existing opportunities and also bring in net new opportunities. So all of this has led to closer collaboration in the field between both our field teams, Muir's field team and our field team, but also accelerated mutual customer wins. I'm not saying that we are doing everything great. We still have a long ways to go. And we are constantly getting feedback from cluneal and also some of our other key partners, and we'll continue to get better at it. But I think the role of the ISV success manager and also the ISP accelerate program has been key to bringing in cold cell success. >>Well, John, what's your take on, is this a good partnership for you? I mean, see, the wave of Vegas has got the growth numbers. You mentioned that, but from a partnership standpoint, you're closing business, they got scale. Is it working? How do you organize your company to take advantage of these benefits? Can you share your thoughts? >>Absolutely not. We have embraced the ecosystem wholeheartedly 100%, but if you think about it, what we have done is look at our offering on AWS marketplace. There's an example, right? We are the only company I would say in our domain, obviously that routes our entire business through AWS marketplace. Whether obviously we get a lot of organic benefit from AWS marketplace, people go and search for a solution and from your shows up, and obviously they go and onboard self onboard themselves, and guess what? We let them self onboard themselves. And we rely on AWS's billing automatically. So you don't need to talk to us. You can just get billed automatically in your AWS bill and you get your data protection solution. Or if you directly reached out to us, guess what we do. We actually route you through AWS marketplace. All the onboarding is just to one place and it's a fantastic experience. >>So we have gone like all in, on that experience and completely like, you know, internalized that that's the right way to do things. And of course, thanks to, you know, Sabina's team and the marketplace team to create that platform so that we could actually plug it into it. But that's the kind of benefits that we have that we have, you know, taken advantage of a DWI. That's one example, another example that Sabina mentioned, right, which is the whole ACE program. We put a ton of registrations on AIS and with all the wins that we get on AWS, they could broadcast it to the sellers. So that creates its own vicious cycle in terms of more coming into the pipeline and more closing in. So, so these are just two small examples, but there's other examples that we look at our recent press release, where AWS, you know, when we, when we launched yesterday data protection and backup, the GM of AWSs three supported us in the press release. So there's things like that, that it's a, it's a fantastic collaboration. That's working really well for our joint customers. Sorry. >>And tell us something about the partnership between 80 of us, including, you know, that people might not be aware of some of the things that Poojan said that they're different out there that, that are, co-selling go marketing, that you guys offer people you guys work together on. >>Yeah. The, the ISV accelerate program that was created, it was really created with partners like Klunier in mind, our SAS partners. I think that that is something very, very unique between our partnership and, you know, I, I want to double click on what Poojan said, which is riding their opportunities through marketplace, right? All of their opportunities. That is something pretty unique. They understand the richness of the platform and also how customers are procuring software today in this world. And they've embraced that. And we really appreciate that. And I want to say, you know, another thing about Qumulo is they're all in on AWS, which is another unique thing. There are not a lot of, I would say all in partnerships in my world and I manage infrastructure, business apps, applications, and industry partnerships from the Americas globally. And all of those things are very, very unique in our partnership, which has led to success. Right. We started very, very early stage when Columbia was in stealth mode in 2017 and look where we've come today. And it's really kudos to Paul, John and his entire team for believing in the partnership for leaning in with us and for placing that trust with us. >>Awesome. Pooja, any final words you'd like to share for folks out there about the conversation and what's going on in Columbia? >>Yeah, no, absolutely. You know, as I said, I think we have been fortunate to be very early adopters of all these technologies and go and really build what a true cloud native solution has to be. Right. And, and again, right, you know, this is what customers are really looking for. And people are looking for, you know, at least on the data protection side, you know, ransomware air gap solution, people are looking for a solution natively built on the cloud because that's the only way a solution can deliver something at the scale and the cost structure that is needed to have, you know, a data protection solution in the public cloud. So, so this has been just a fantastic thing end to end, you know, for us overall. And we really look forward to, you know, going, you know, doing much more with AWS as we essentially go and scale, >>I have to ask, but before we, before we go, cause you're the CEO of the company and founder having all that backend infrastructure from Amazon, just on the resources, great. It creates a market for your product, but also the sales piece, you know, they got the marketplace, you mentioned, that's a big expense that you don't have to carry, you know, and you get revenue and top line. I mean, that's an impact for startups out there and growing companies. That's a pretty big deal. What's your, what's your advice to folks out there who are trying to think about the buy versus use the leverage of the, of the marketplace, which is, which is at large scale, because as a CEO, you're, you've got to make these decisions. What's your opinion on that? >>It's not, it's not as, as easy as I make it sound to do your own part. You know, AWS is, is, is, is huge, right? It's huge. And so we have to do our part to educate everybody within the, you know, even the AWS seller base to make sure that they internalize the fact that this is the right solution for the customers, for our joint customers, right? So we have to do that all day long. So there's no running away the no shortcut to everything, but obviously AWS does its part to make it very, as easy as possible, but there's a lot of heavy lifting we still have to do. And I think that'll only become easier and easier over the next few years >>And Sabina your takeout at AVS. You've got a great job. You were with all the hot growth companies. This is the big wave we're on right now with the cloud next generation clouds here, a lot of opportunities. >>Absolutely. And it's, and it's thanks to Pooja and, and partners like Lumeo that really understand what it takes to build a cloud native solution because it's part of it is building. And part of it is the co-selling go-to-market engine and embracing both of that is critical to success. >>Well, thank you both for coming on this journey here on the cube, as part of the showcase, push on. Great to see you to being a great to see you as well. And thanks for sharing that insight. Appreciate it. >>Thank you very much. >>Okay. AWS partners showcase speeding innovation with AWS. I'm John Ford, your host of the cube. Thanks for watching.

>> Narrator: From around the globe. It's theCUBE covering space in cybersecurity symposium 2020 hosted by Cal Poly. >> Hello, everyone. Welcome to the space and cybersecurity symposium, 2020 hosted by Cal Poly where the intersection of space and security are coming together. I'm John Furrier, your host with theCUBE here in California. I want to welcome our featured guest, Lieutenant General, John F. Thompson with the United States Space Force approach to cybersecurity. That's the topic of this session. And of course he's the commander of the space and missile system center in Los Angeles Air Force Base. Also heading up Space Force. General, thank you for coming on. I really appreciate to you kicking this off. Welcome to the symposium. >> Hey, so thank you very much, John, for that very kind introduction. Also very much thank you to Cal Poly for this opportunity to speak to this audience today. Also a special shout out to one of the organizers, Dustin Debrun, for all of his work, helping get us to this point. Ladies and gentlemen as a John mentioned, I'm JT Thompson. I lead the 6,000 men and women of the United States Space Force's Space and Missile System Center, which is headquartered here at Los Angeles Air Force Base and El Segundo. If you're not quite sure where that's at, it's about a mile and a half from LAX. This is our main operating location, but we do have a number of other operating locations around the country. We're about 500 people at Kirtland Air Force Base in Albuquerque, New Mexico, and an about another 500 people on the front range of the Rockies between Colorado Springs and Denver plus a smattering of other much smaller operating locations nationwide. We're responsible for acquiring, developing and sustaining the United States Space Force's, critical space assets. That includes the satellites in the space layer and also on the ground layer our ground segments to operate those satellites. And we also are in charge of procuring launch services for the US Space Force and a number of our critical mission partners across the Department of Defense and the intelligence community. Just as a couple of examples of some of the things we do, if you're unfamiliar with our work we developed and currently sustain the 31 satellite GPS constellation that satellite constellation, while originally intended to help with global navigation, those GPS signals have provided trillions of dollars in unanticipated value to the global economy over the past three decades. GPS is everywhere. I think everybody realizes that. Agriculture, banking, the stock market, the airline industry, separate and distinct navigation systems. It's really pervasive across both capabilities for our Department of Defense and capabilities for our economy and individuals, billions of individuals across our country and the planet. Some of the other work we do for instance, in the communications sector, secure communications satellites that we designed and build that link America's sons and daughters serving in the military around the world and really enable real time support and comms for our deployed forces. And those of our allies. We also acquire infrared missile warning satellites that monitor the planet for missile launches that provide advanced warning to the US Homeland and to our allies in case some of those missile launches are nefarious. On a note, that's probably a lot closer to home, maybe a lot closer to home than many of us want to think about here in the state of California. In 2018, SMC jumped through a bunch of red tape and bureaucracy to partner with the US Forest Service during two of the largest wildfires in the state's history, the Camp and Woolsey fires in Northern California. As those fires spread out of control, we created processes on the fly to share data from our missile warning satellites. Those are satellites that are systems that are purpose built to see heat sources from thousands of miles above the planet. And we collaborated with the US Forest Service so that firefighters on the ground could track those fires more in real time and better forecast fires and where they were spreading, thereby saving lives and property by identifying hotspots and flareups for firefighters. That data that we were able to working with our contractors pass to the US Forest Service and authorities here in California, was passed in less than an hour as it was collected to get it into the hands of the emergency responders, the first responders as quickly as possible and doing that in an hour greatly surpassed what was available from some of the other assets in the airborne and ground-based fire spotters. It was really instrumental in fighting those fires and stopping their spread. We've continued that involvement in recent years, using multiple systems to support firefighters across the Western US this fall, as they battled numerous wildfires that unfortunately continue. Working together with the US Forest Service and with other partners we'd like to think that we've made a difference here, but there's still a lot more work to go. And I think that we should always be asking ourselves what else can space data be used for and how can we more rapidly get that space data to stakeholders so that they can use it for purposes of good, if you will. How else can we protect our nation? How else can we protect our friends and allies? I think a major component of the discussion that we will have throughout this conference is that the space landscape has changed rapidly and continues to change rapidly. Just over the past few years, John and I were talking before we went live here and 80 nations now have space programs. Nearly 80 space faring nations on the planet. If you just look at one mission area that the Department of Defense is interested in, and that's small launch, there are currently over 100 different small launch companies within the US industrial base vying for commercial DoD and civil payload capabilities, mostly to lower earth orbit. It's truly a remarkable time. If you factor in those things like artificial intelligence and machine learning, where we're revolutionizing really, the ways that we generate process and use data. It's really remarkable. In 2016, so if you think about this four years ago, NASA estimated that there were 28 terabytes of information transiting their space network each day. And that was four years ago. Obviously we've got a lot of desire to work with a lot of the people in the audience in this conference, we need to work with big thinkers, like many of you to answer questions on how best we apply data analytics to extract value and meaning from that data. We need new generations of thinkers to help apply cutting edge theories of data mining, cyber behaviorism, and Internet of Things 2.0, it's just truly a remarkable time to be in the space business and the cyber aspects of the space business are truly, truly daunting and important to all of us. Integrating cyber security into our space systems, both commercial and government is a mandate. it's no longer just a nice to have as the US Space Force and Department of the Air Force leadership has said many times over the past couple of years, space is becoming congested and contested. And that contested aspect means that we've got to focus on cyber security in the same way that the banking industry and cyber commerce focus on cybersecurity day in and day out. The value of the data and services provided is really directly tied to the integrity and availability of that data and services from the space layer, from the ground control segments associated with it. And this value is not just military, it's also economic and it's not just American, it's also a value for the entire world, particularly our allies, as we all depend upon space and space systems. Your neighbors and friends here in California that are employed at the space and missile system center work with network defenders. We work with our commercial contractors and our systems developers, our international allies and partners to try and build as secure and resilient systems as we can from the ground up that keep the global comments of space free and open for exploration and for commerce as John and I were talking earlier, before we came online, there's an aspect of cybersecurity for space systems, especially for some of our legacy systems, that's more, how do we bolt this on? Cause we fielded those space systems a number of years ago, and the challenges of cybersecurity in the space domain have grown. So we have a part that we have to worry about, bolting it on, but then we have to worry about building it in as we field new systems and build in a flexibility that realizes that the cyber threat or the cybersecurity landscape will evolve over time. It's not just going to be stagnant. There will always be new vulnerabilities and new threat vectors that we all have to look at. Look, as Secretary Barrett, who is our secretary of the air force likes to say most Americans use space before they have their first cup of coffee in the morning. The American way of life really depends on space. And as part of the United States Space Force, we work with defense leaders, our Congress joint, and international military teammates and industry to ensure American leadership in space. I really thank you for this opportunity to address the audience today, John, and thanks so much to Cal Poly for letting me be one of the speakers at this event. I've really looked forward to this for several months. And so with that, I look forward to your questions as we kind of move along here. >> General, thank you very much for those awesome introductory statement. For the folks watching on the stream, Brigadier General Carthan's going to be in the chat, answering any questions, feel free to chat away. He's the vice commander of Space and Missile System Center, he'll be available. A couple of comments from your keynote before I get to my questions. Cause it just jumped into my head. You mentioned the benefits of say space with the fires in California. We're living that here. That's really realtime. That's a benefit. You also mentioned the ability for more people launching payloads into space. I'm only imagined Moore's law smaller, faster, cheaper applies to rockets too. So I'm imagining you have the benefits of space and you have now more potential objects flying out sanctioned and maybe unsanctioned. So is it going to be more rules around that? This is an interesting question cause it's exciting Space Force, but for all the good there is potentially bad out there. >> Yeah. So John, I think the basics of your question is as space becomes more congested and contested, is there a need for more international norms of how satellites fly in space? What kind of basic features satellites have to perhaps de orbit themselves? What kind of basic protections should all satellites be afforded as part of a peaceful global commons of space? I think those are all fantastic questions. And I know that US and many allied policy makers are looking very, very hard at those kinds of questions in terms of what are the norms of behavior and how we field, and field as the military term. But how we populate using civil or commercial terms that space layer at different altitudes, lower earth orbit, mid earth orbit, geosynchronous earth orbit, different kinds of orbits, what the kind of mission areas we accomplished from space. That's all things that need to be definitely taken into account as the place gets a little bit, not a little bit as the place gets increasingly more popular day in and day out. >> I'm super excited for Space Force. I know that a new generation of young folks are really interested in it's an emerging, changing great space. The focus here at this conference is space and cybersecurity, the intersection. I'd like to get your thoughts on the approach that a space force is taking to cybersecurity and how it impacts our national goals here in the United States. >> Yeah. So that's a great question John, let me talk about it in two basic ways. At number one is an and I know some people in the audience, this might make them a little bit uncomfortable, but I have to talk about the threat. And then relative to that threat, I really have to talk about the importance of cyber and specifically cyber security, as it relates to that threat. The threats that we face really represented a new era of warfare and that new era of warfare involves both space and cyber. We've seen a lot of action in recent months from certain countries, notably China and Russia that have threatened what I referred to earlier as the peaceful global commons of space. For example, it threw many unclassified sources and media sources. Everybody should understand that the Russians have been testing on orbit anti-satellite capabilities. It's been very clear if you were following just the week before last, the Department of Defense released its 2020 military and security developments involving the People's Republic of China. And it was very clear that China is developing ASATs, electronic jammers, directed energy weapons, and most relevant to today's discussion, offensive cyber capabilities. There are kinetic threats that are very, very easy to see, but a cyber attack against a critical command and control site or against a particular spacecraft could be just as devastating to the system and our war fighters in the case of GPS and important to note that that GPS system also impacts many civilians who are dependent on those systems from a first response perspective and emergency services, a cyber attack against a ground control site could cause operators to lose control of a spacecraft or an attacker could feed spoofed data to assist them to mislead operators so that they sent emergency services personnel to the wrong address. Attacks on spacecraft on orbit, whether directly via a network intrusion or enabled through malware introduced during the system's production while we're building the satellite can cripple or corrupt the data. Denial-of-service type attacks on our global networks obviously would disrupt our data flow and interfere with ongoing operations and satellite control. If GPS went down, I hesitate to say it this way, cause we might elicit some screams from the audience. But if GPS went down a Starbucks, wouldn't be able to handle your mobile order, Uber drivers wouldn't be able to find you. And Domino's certainly wouldn't be able to get there in 30 minutes or less. So with a little bit of tongue in cheek there from a military operations perspective, it's dead serious. We have become accustomed in the commercial world to threats like ransomware and malware. And those things have unfortunately become commonplace in commercial terrestrial networks and computer systems. However, what we're seeing is that our adversaries with the increased competition in space these same techniques are being retooled, if you will, to use against our national security space systems day in and day out. As I said, during my opening remarks on the importance of cyber, the value of these systems is directly tied to their integrity. If commanders in the field, firefighters in California or baristas in Starbucks, can't trust the data they're receiving, then that really harms their decision making capabilities. One of the big trends we've recently seen is the move towards proliferated LEO constellations, obviously Space X's Starlink on the commercial side and on the military side, the work that DARPA and my organization SMC are doing on Blackjack and Casino, as well as some space transport layer constellation work that the space development agency is designing are all really, really important types of mesh network systems that will revolutionaries how we plan and field war fighting systems and commercial communications and internet providing systems. But they're also heavily reliant on cybersecurity. We've got to make sure that they are secured to avoid an accident or international damage. Loss of control of these constellations really could be catastrophic from both a mission perspective or from a satellites tumbling out of low earth orbit perspective. Another trend is introductions in artificial intelligence and machine learning, onboard spacecraft are at the edge. Our satellites are really not so much hardware systems with a little software anymore in the commercial sector and in the defense sector, they're basically flying boxes full of software. And we need to ensure that data that we're getting out of those flying boxes full of software are helping us base our decisions on accurate data and algorithms, governing the right actions and that those systems are impervious to the extent possible to nefarious modifications. So in summation, cybersecurity is a vital element of everything in our national security space goals. And I would argue for our national goals, writ large, including economic and information dimensions, the Space Force leadership at all levels from some of the brand new second lieutenants that general Raymond swore in to the space force this morning, ceremonially from the air force associations, airspace and cyberspace conference to the various highest levels, General Raymond, General DT Thompson, myself, and a number of other senior leaders in this enterprise. We've got to make sure that we're all working together to keep cyber security at the forefront of our space systems cause they absolutely depend on it. >> You mentioned hardware, software threats, opportunities, challenges. I want to ask you because you got me thinking of the minute they're around infrastructure. We've heard critical infrastructure, grids here on earth. You're talking about critical infrastructure, a redefinition of what critical infrastructure is, an extension of what we have. So I'd love to get your thoughts about Space Force's view of that critical infrastructure vis-a-vis the threat vectors, because the term threat vectors has been kicked around in the cyberspace. Oh you have threat vectors. They're always increasing the surface area. If the surface area is from space, it's an unlimited service area. So you got different vectors. So you've got new critical infrastructure developing real time, really fast. And you got an expanded threat vector landscape. Putting that in perspective for the folks that aren't really inside the ropes on these critical issues. How would you explain this and how would you talk about those two things? >> So I tell you, just like, I'm sure people in the security side or the cybersecurity side of the business in the banking industry feel, they feel like it's all possible threat vectors represent a dramatic and protect potentially existential threat to all of the dollars that they have in the banking system, to the financial sector. On the Department of Defense side, we've got to have sort of the same mindset. That threat vector from, to, and through space against critical space systems, ground segments, the launch enterprise, or transportation to orbit and the various different domains within space itself. Like I mentioned before, LEO, MEO and GEO based satellites with different orbits, all of the different mission areas that are accomplished from space that I mentioned earlier, some that I did mention like a weather tactical or wide band communications, various new features of space control. All of those are things that we have to worry about from a cyber security threat perspective. And it's a daunting challenge right now. >> Yeah, that's awesome. And one of the things we've been falling on the hardware side on the ground is the supply chain. We've seen, malware being, really put in a really obscure hardware. Who manufactures it? Is it being outsourced? Obviously government has restrictions, but with the private sector, you mentioned China and the US kind of working together across these peaceful areas. But you got to look at the supply chain. How does the supply chain in the security aspect impact the mission of the US space Force? >> Yeah. Yeah. So how about another, just in terms of an example, another kind of California based historical example. The very first US Satellite, Explorer 1, was built by the jet propulsion laboratory folks, not far from here in El Segundo, up in Pasadena, that satellite, when it was first built in the late 50s weighing a little bit, over 30 pounds. And I'm sure that each and every part was custom made and definitely made by US companies. Fast forward to today. The global supply chain is so tightly coupled, and frankly many industries are so specialized, almost specialized regionally around the planet. We focus every day to guarantee the integrity of every component that we put in our space systems is absolutely critical to the operations of those satellites and we're dependent upon them, but it becomes more difficult and more difficult to understand the heritage, if you will, of some of the parts that are used, the thousands of parts that are used in some of our satellites that are literally school bus sized. The space industry, especially national security space sector is relatively small compared to other commercial industries. And we're moving towards using more and more parts from non US companies. Cybersecurity and cyber awareness have to be baked in from the beginning if we're going to be using parts that maybe we don't necessarily understand 100% like an Explorer one, the lineage of that particular part. The environmental difficulties in space are well known. The radiation environment, the temperature extremes, the vacuum, those require specialized component. And the US military is not the only customer in that space. In fact, we're definitely not the dominant customer in space anymore. All those factors require us along with our other government partners and many different commercial space organizations to keep a very close eye on our supply chains, from a quality perspective, a security perspective and availability. There's open source reporting on supply training intrusions from many different breaches of commercial retailers to the infectious spread of compromised patches, if you will. And our adversaries are aware of these techniques. As I mentioned earlier, with other forms of attack, considering our supply chains and development networks really becomes fair game for our adversaries. So we have to take that threat seriously. Between the government and industry sectors here in the US. We're also working with our industry partners to enact stronger defenses and assess our own vulnerabilities. Last fall, we completed an extensive review of all of our major contracts here at Space and Missile System Center to determine the levels of cyber security requirements we've implemented across our portfolio. And it sounds really kind of businessy geeky, if you will. Hey, we looked at our contracts to make sure that we had the right clauses in our contracts to address cybersecurity as dynamically as we possibly could. And so we found ourselves having to add new language to our contracts, to require system developers, to implement some more advanced protective measures in this evolving cyber security environment. So that data handling and supply chain protections from contract inception to launch and operations were taken into account. Cyber security really is a key performance parameter for us now. Performance of the system, It's as important as cost, it's as important as schedule, because if we deliver the perfect system on time and on cost, it can perform that missile warning or that communications mission perfectly, but it's not cyber secure. If it's doesn't have cyber protections built into it, or the ability to implement mitigations against cyber threats, then we've essentially fielded a shoe box in space that doesn't do the CA the war fighter or the nation any good. Supply chain risk management is a major challenge for us. We're doing a lot to coordinate with our industry partners. We're all facing it head on to try and build secure and trusted components that keep our confidence as leaders, firefighters, and baristas as the case may be. But it is a challenge. And we're trying to rise to that challenge. >> This is so exciting this new area, because it really touches everything. Talk about geeking out on the tech, the hardware, the systems but also you put your kind of MBA hat on you go, what's the ROI of extra development and how things get built. Because the always the exciting thing for space geeks is like, if you're building cool stuff, it's exciting, but you still have to build. And cybersecurity has proven that security has to be baked in from the beginning and be thought as a system architecture. So you're still building things, which means you got to acquire things, you got to acquire parts, you got acquire build software and sustain it. How is security impacting the acquisition and the sustainment of these systems for space? >> Yeah. From initial development, through planning for the acquisition, design, development, our production fielding and sustainment, it impacts all aspects of the life cycle, John. We simply, especially from the concept of baking in cybersecurity, we can't wait until something is built and then try and figure out how to make it cyber secure. So we've moved way further towards working side by side with our system developers to strengthen cybersecurity from the very beginning of a systems development, cyber security, and the resilience associated with it really have to be treated as a key system attribute. As I mentioned earlier, equivalent with data rates or other metrics of performance. We like to talk in the space world about mission assurance and mission assurance has always sort of taken us as we technically geek out. Mission assurance has always taken us to the will this system work in space. Can it work in a vacuum? Can it work in as it transfers through the Van Allen radiation belt or through the Southern hemisphere's electromagnetic anomaly? Will it work out in space? And now from a resiliency perspective, yeah, it has to work in space. It's got to be functional in space, but it's also got to be resistant to these cybersecurity threats. It's not just, I think a General D.T Thompson quoted this term. It's not just widget assurance anymore. It's mission assurance. How does that satellite operator that ground control segment operate while under attack? So let me break your question a little bit, just for purposes of discussion into really two parts, cybersecurity, for systems that are new and cybersecurity for systems that are in sustainment are kind of old and legacy. Obviously there's cyber vulnerabilities that threatened both, and we really have to employ different strategies for defensive of each one. For new systems. We're desperately trying to implement across the Department of Defense and particularly in the space world, a kind of a dev sec ops methodology and practice to delivering software faster and with greater security for our space systems. Here at SMC, we have a program called enterprise ground services, which is a toolkit, basically a collection of tools for common command and control of different satellite systems, EGS as we call it has an integrated suite for defensive cyber capabilities. Network operators can use these tools to gain unprecedented insight to data flows and to monitor space network traffic for anomalies or other potential indicators of a bad behavior, malicious behavior, if you will, it's rudimentary at this point, but because we're using DevSecOps and that incremental development approach, as we scale it, it just becomes more and more capable. Every product increment that we feel. Here at LA Air Force Base, we have the United Space Force's West Coast Software Factory, which we've dubbed the Kobayashi Maru. They're using those agile DevOps software development practices to deliver a space awareness software to the combined space operations center. Affectionately called the CSpock that CSpock is just on the road from Cal Poly there in San Luis Obispo at Vandenberg Air Force Base. They've so securely linked the sea Spock with other space operation centers around the planet, our allies, Australia, Canada, and the UK. We're partnering with all of them to enable secure and enhanced combined space operations. So lots of new stuff going on as we bake in new development capabilities for our space systems. But as I mentioned earlier, we've got large constellations of satellites on orbit right now. Some of them are well in excess of a decade or more or old on orbit. And so the design aspects of those satellites are several decades old. But we still have to worry about them cause they're critical to our space capabilities. We've been working with an air force material command organization called CROWS, which stands for the Cyber Resiliency Office for Weapon Systems to assess all of those legacy platforms from a cyber security perspective and develop defensive strategies and potential hardware and software upgrades to those systems to better enable them to live through this increasingly cybersecurity concerned era that we currently live in. Our industry partners have been critical to both of those different avenues. Both new systems and legacy systems. We're working closely with them to defend and upgrade national assets and develop the capabilities to do similar with new national assets coming online. The vulnerabilities of our space systems really kind of threatened the way we've done business in the past, both militarily and in the case of GPS economically. The impacts of that cybersecurity risk are clear in our acquisition and sustainment processes, but I've got to tell you, as the threat vectors change, as the vulnerabilities change, we've got to be nimble enough, agile enough, to be able to bounce back and forth. We can't just say, many people in the audience are probably familiar with the RMF or the Risk Management Framework approach to reviewing the cyber security of a system. We can't have program managers and engineers just accomplish an RMF on a system. And then, hey, high five, we're all good. It's a journey, not a destination, that's cybersecurity. And it's a constant battle rhythm through our weapon systems lifecycle, not just a single event. >> I want to get to this commercial business needs and your needs on the next question. But before I go there, you mentioned agile. And I see that clearly because when you have accelerated innovation cycles, you've got to be faster. And we saw this in the computer industry, mainframes, mini computers, and then we started getting beyond maybe when the internet hit and PCs came out, you saw the big enterprises, the banks and government start to work with startups. And it used to be a joke in the entrepreneurial circles is that, there's no way if you are a startup you're ever going to get a contract with a big business enterprise. Now that used to be for public sector and certainly for you guys. So as you see startups out there and there's acquisition involved, I'm sure would love to have a contract with Space Force. There's an ROI calculation where if it's in space and you have a sustainment view and it's software, you might have a new kind of business model that could be attractive to startups. Could you share your thoughts on the folks who want to be a supplier to you, whether they're a startup or an existing business that wants to be agile, but they might not be that big company. >> John, that's a fantastic question. We're desperately trying to reach out to those new space advocates, to those startups, to those what we sometimes refer to, within the Department of Defense, those non traditional defense contractors. A couple of things just for thinking purposes on some of the things that we're trying to highlight. Three years ago, we created here at Space and Missile System Center, the Space Enterprise Consortium to provide a platform, a contractual vehicle, really to enable us to rapidly prototype, development of space systems and to collaborate between the US Space Force, traditional defense contractors, non traditional vendors like startups, and even some academic institutions. SPEC, as we call it, Space Enterprise Consortium uses a specialized contracting tool to get contracts awarded quickly. Many in the audience may be familiar with other transaction agreements. And that's what SPEC is based on. And so far in just three years, SPEC has awarded 75 different prototyping contracts worth over $800 million with a 36% reduction in time to award. And because it's a consortium based competition for these kinds of prototyping efforts, the barrier to entry for small and nontraditional, for startups, even for academic institutions to be able to compete for these kinds of prototyping has really lowered. These types of partnerships that we've been working through on spec have really helped us work with smaller companies who might not have the background or expertise in dealing with the government or in working with cyber security for their systems, both our developmental systems and the systems that they're designing and trying to build. We want to provide ways for companies large and small to partner together in support kind of mutually beneficial relationships between all. Recently at the Annual Air Force Association conference that I mentioned earlier, I moderated a panel with several space industry leaders, all from big traditional defense contractors, by the way. And they all stressed the importance of building bridges and partnerships between major contractors in the defense industry and new entrance. And that helps us capture the benefits of speed and agility that come with small companies and startups, as well as the expertise and specialized skill sets of some of those larger contractors that we rely on day in and day out. Advanced cyber security protections and utilization of secure facilities are just a couple of things that I think we could be prioritizing more so in those collaborations. As I mentioned earlier, the SPEC has been very successful in awarding a number of different prototyping contracts and large dollar values. And it's just going to get better. There's over 400 members of the space enterprise consortium, 80% of them are non traditional kinds of vendors. And we just love working with them. Another thing that many people in the audience may be familiar with in terms of our outreach to innovators, if you will, and innovators that include cyber security experts is our space pitch day events. So we held our first event last November in San Francisco, where we awarded over a two day period about $46 million to 30 different companies that had potentially game changing ideas. These were phase two small business innovative research efforts that we awarded with cash on the spot. We're planning on holding our second space pitch day in the spring of 2021. We're planning on doing it right here in Los Angeles, COVID-19 environment permitting. And we think that these are fantastic venues for identifying and working with high-speed startups, and small businesses who are interested in really, truly partnering with the US Air Force. It's, as I said before, it's a really exciting time to be a part of this business. And working with the innovation economy is something that the Department of Defense really needs to do in that the innovation that we used to think was ours. That 80% of the industrial base innovation that came from the Department of Defense, the script has been flipped there. And so now more than 70%, particularly in space innovation comes from the commercial sector, not from the defense business itself. And so that's a tsunami of investment and a tsunami of a capability. And I need to figure out how to get my surfboard out and ride it, you know what I mean? >> Yeah, It's one of those things where the script has been flipped, but it's exciting because it's impacting everything. When you're talking about systems architecture? You're talking about software, you're talking about a business model. You're talking about dev sec opsx from a technical perspective, but now you have a business model innovation. All the theaters are exploding in innovation, technical, business, personnel. This brings up the workforce challenge. You've got the cyber needs for the US Space Force, It's probably great ROI model for new kinds of software development that could be priced into contracts. That's a entrepreneurial innovation, you've got the business model theater, you've got the personnel. How does the industry adopt and change? You guys are clearly driving this. How does the industry adjust to you? >> Yeah. So I think a great way to answer that question is to just talk about the kind of people that we're trying to prioritize in the US Space Force from an acquisition perspective, and in this particular case from a cybersecurity perspective. As I mentioned earlier, it's the most exciting time to be in space programs, really since the days of Apollo. Just to put it in terms that maybe have an impact with the audience. From 1957 until today, approximately 9,000 satellites have been launched from the various space varying countries around the planet. Less than 2000 of those 9,000 are still up on orbit and operational. And yet in the new space regime players like Space X have plans to launch, 12,000 satellites for some of their constellations alone. It really is a remarkable time in terms of innovation and fielding of space capabilities and all of those space capabilities, whether they're commercial, civil, or defense are going to require appropriate cybersecurity protections. It's just a really exciting time to be working in stuff like this. And so folks like the folks in this audience who have a passion about space and a passion about cybersecurity are just the kind of people that we want to work with. Cause we need to make sure our systems are secure and resilient. We need folks that have technical and computing expertise, engineering skills to be able to design cyber secure systems that can detect and mitigate attacks. But we also, as you alluded to, we need people that have that business and business acumen, human networking background, so that we can launch the startups and work with the non traditional businesses. Help to bring them on board help, to secure both their data and our data and make sure our processes and systems are free as much as possible from attack. For preparation, for audience members who are young and maybe thinking about getting into this trade space, you got to be smart on digital networking. You got to understand basic internet protocols, concepts, programming languages, database design. Learn what you can for penetration or vulnerability testing and a risk assessment. I will tell you this, and I don't think he will, I know he will not mind me telling you this, but you got to be a lifelong learner and so two years ago, I'm at home evening and I get a phone call on my cell phone and it's my boss, the commander of Air Force Space command, General, J. Raymond, who is now currently the Chief of Space Operations. And he is on temporary duty, flying overseas. He lands where he's going and first thing he does when he lands is he calls me and he goes JT, while I was traveling, I noticed that there were eBooks available on the commercial airliner I was traveling on and there was an ebook on something called scrumming and agile DevSecOps. And I read it, have you read it? And I said, no, sir. But if you tell me what the title of the book is, I will read it. And so I got to go to my staff meeting, the very next week, the next time we had a staff meeting and tell everybody in the staff meeting, hey, if the four star and the three star can read the book about scrumming, then I'm pretty sure all of you around this table and all our lieutenants and our captains our GS13s, All of our government employees can get smart on the scrumming development process. And interestingly as another side, I had a telephone call with him last year during the holidays, where he was trying to take some leave. And I said, sir, what are you up to today? Are you making eggnog for the event tonight or whatever. And the Chief of Space Operations told me no, I'm trying to teach myself Python. I'm at lesson two, and it's not going so well, but I'm going to figure this out. And so that kind of thing, if the chief of staff or the Chief of Space Operations can prioritize scrumming and Python language and innovation in his daily schedule, then we're definitely looking for other people who can do that. And we'll just say, lower levels of rank throughout our entire space force enterprise. Look, we don't need people that can code a satellite from scratch, but we need to know, we need to have people that have a basic grasp of the programming basics and cybersecurity requirements. And that can turn those things into meaningful actions, obviously in the space domain, things like basic physics and orbital mechanics are also important spaces, not an intuitive domain. So under understanding how things survive on orbit is really critical to making the right design and operational decisions. And I know there's probably a lot, because of this conference. I know there's probably a whole lot of high speed cybersecurity experts out in the audience. And I need those people in the US Space Force. The country is counting on it, but I wouldn't discount having people that are just cyber aware or cyber savvy. I have contracting officers and logisticians and program managers, and they don't have to be high end cybersecurity experts, but they have to be aware enough about it to be able to implement cyber security protections into our space systems. So the skill set is really, really broad. Our adversaries are pouring billions of dollars into designing and fielding offensive and destructive space, cybersecurity weapons. They repeatedly shown really a blatant disregard of safety and international norms for good behavior on orbit. And the cyber security aspects of our space systems is really a key battleground going forward so that we can maintain that. As I mentioned before, peaceful global comments of space, we really need all hands on deck. If you're interested in helping in uniform, if you're interested in helping, not in uniform, but as a government employee, a commercial or civil employee to help us make cyber security more important or more able to be developed for our space systems. And we'd really love to work with you or have you on the team to build that safe and secure future for our space systems. >> Lieutenant General John Thompson, great insight. Thank you for sharing all that awesome stories too, and motivation for the young next generation. The United States Space Force approach to cybersecurity. Really amazing talk, thank you for your time. Final parting question is, as you look out and you have your magic wand, what's your view for the next few years in terms of things that we could accomplish? It's a super exciting time. What do you hope for? >> So first of all, John, thanks to you and thanks to Cal Poly for the invitation and thanks to everybody for their interest in cybersecurity, especially as it relates to space systems, that's here at the conference. There's a quote, and I'll read it here from Bernard Schriever, who was the founder, if you will, a legend in a DoD space, the founder of the Western development division, which was a predecessor organization to Space and Missile System Center, General Schriever, I think captures the essence of how we see the next couple of years. "The world has an ample supply of people "who can always come up with a dozen good reasons "why new ideas will not work and should not be tried, "but the people who produce progress are breed apart. "They have the imagination, "the courage and the persistence to find solutions." And so I think if you're hoping that the next few years of space innovation and cybersecurity innovation are going to be upon a pony ride at the County fair, then perhaps you should look for another line of work, because I think the next few years in space and cybersecurity innovation are going to be more like a rodeo and a very dynamic rodeo as it goes. It is an awesome privilege to be part of this ecosystem. It's really an honor for me to be able to play some small role in the space ecosystem and trying to improve it while I'm trying to improve the chances of the United States of America in a space war fighting environment. And so I thank all of you for participating today and for this little bit of time that you've allowed me to share with you. Thank you. >> Sir, thank you for your leadership and thank you for the time for this awesome event, Space and Cyber Cybersecurity Symposium 2020, I'm John Furrier on behalf of Cal Poly, thanks for watching. (mellow music)

>>from our studios in the heart of Silicon Valley. Palo ALTO, California It is a cute conversation. >>Hi, and welcome to the Cube Studios for another cube conversation where we go in depth with thought leaders driving innovation across the tech industry. I'm your host, Peter Boris. Everybody's talking about the cloud and with the cloud might be able to do for their business. The challenge is there are a limited number of people in the world who really understands what it means to build for the cloud utilizing the cloud. It's a lot of approximations out there, but not a lot of folks are deeply involved in actually doing it right. We've got one here with us today. Wound Junk is thesis CEO and co founder of Clue Meo Womb. Welcome to the Cube. >>Happy to be here. >>So let's start with this issue of what it means to build for the cloud. Now Lou Meows made the decision to have everything fit into that as a service model. What does that practically need? >>So from the engineering point of view, building our sauce application is fundamentally different. So the way that I'll go and say is that at Cuneo. We actually don't build software and ship software. What we actually do, it builds service and service is what you're actually shipped our customers. Uh, let me give you an example. In the case of Kun, you they say backups fail like so far sometimes fails. We get that failures too. The difference in between Clooney oh, and traditional solutions is that if something were to fail, we are they one detecting that failure before our customers do Not only that, when something fails, we actually know exactly why it failed. Therefore, we can actually troubleshoot it, and we can actually fix it and operate the service without the customer intervention. So it's not about the books also or about the troubleshooting aspect, but it's also about new features. If you were to introduce a new features, we can actually do this without having customers upgraded call. We will actually do it ourselves. So essentially it frees the customers from actually doing all these actions because we will do them on behalf of them >>at scale. And I think that's the second thing I want to talk about quickly. Is that the ability to use the cloud to do many of the things that you're talking about at scale creates incredible ranges of options that customers have at their disposal. So, for example, a W s customers of historically using like snapshots to provide ah modicum of data protection to their AWS workloads. But there are other new options that could be applied if the systems are built to supply them. Give us a sense of how clue Meal is looking at this question of, you know, snapshots were something else. >>Yes, so, basically, traditionally, even on their own prints, out of the things you have something called the snapshots and you had your backups right, and they're they're fundamentally different. But if you actually shift your gears and you look at what A. W S offers today, they actually offers the ability for you to take snapshots. But actually that's not a backup, right? And they're they're fundamentally different. So let's talk about it a little bit more what it means to be snapshots and a backup. Right? So they say, there's a bad actor and your account gets compromised like your AWS account gets compromised. So then the bad actor has access not only to the EBS volumes, but also to the snap shows. What that means is that that person can actually go in and delete the E. V s volume as well as the TVs. No options. Now, If you had a backup, let's say you are should take a backup of that TVs William to whom? You, that bad actor would have access to the CVS volumes. However, it won't be able to delete the backup that we actually have, including you. So in the whole thing. The idea off Romeo is that you should be able to protect all of your assets, that being either an on Prem or neither of us by setting up a single policies. And these are true backups and not just snapshots. >>And that leads to the last question I have, which is ultimately the ability to introduce thes capabilities. At scale creates a lot of new opportunities that customers can utilize to do a better job of building applications, but also, I presume, managing how they use AWS because snapshots and other types of service can expand dramatically, which can increase your cost. How is doing it better with things like native backup service is improve customers ability to administer the AWS spend and accounts. >>So great question. So, essentially, if you look at the enterprises today, obviously they have multiple on premise data centers and also a different car providers that they use like AWS and azure and also a few sauce applications. Right? So then the idea is for Camilo is to create this single platform. What? All of the stains can actually be backed up in a uniform way where you can actually manage all of them. And then the other thing is all doing it in the cloud. So if you think about it, if you don't solve the problem, fundamental in the car, their stings that you end up paying later on. So let's take an example. Right. Uh, moving bites moving bites in between one server to the other, traditionally basically moving bites from one rack to the other. It was always free. You never had to pay anything for that. >>Certainly in the data center, >>right? But if you actually go to the public cloud, you cannot say the same thing, right? Basically, moving by across AWS recent regions is not free anymore. Moving data from AWS to the on premises. That's not for either. So these are all the things that any, you know, cop provider service provider, because has to consider and actually solved so that the customers can on Lee back it up into Clem you. But then they actually can leverage different cloud providers, you know, in a seamless way, without having to worry all of this costs associated with it so criminal we should be able to back it up. But we should be able to also offer mobility in between either aws back up the M word or the M. C. >>So if I can kind of summarize what you just said that you want to be able to provide to an account to an enterprise the ability to not have to worry about the back and infrastructure from a technical and process standpoint, but not also have to worry so much about the back and infrastructure from a cost of financial standpoint that by providing a service and then administering how that service is optimally handled, the customer doesn't have to think about some of those financial considerations of moving data around in the same way that they used to have. I got that right? >>I absolutely yes. Basically multiple accounts, multiple regions, multiple couple providers. It is extremely hard to manage. What come you does? It will actually provide you a single pane of glass where you can actually manage them all. But then, if you actually think about just and manageability this actually you can actually do that by just building a management layer on top of it. But more importantly, you really need to have a single data repository for you. For us to be able to provide a true mobility in between them. One is about managing. But the other thing is about if you're done, if you're done with the real divide way, it provides you the belly to move them and leverages the cloud power so that you don't have to worry about the cloud expenses but whom you internally is the one that actually optimizing all of this for our customers. >>Wound young cto and co founder of Cleo. Thanks very much for being on the Q. Thank you. And thank you for joining us for another cube conversation. I'm Peter Bursts. See you next time

>>from our studios in the heart of Silicon Valley. Palo ALTO, California It is a cute conversation. >>Welcome to another wicked bond digital community event, this one sponsored by Clue Me. Oh, I'm your host, Peter Burroughs. Any business that aspires to be a digital business needs to think about its data differently. It needs to think about how data could be applied to customer experience, value propositions, operations and improve profitability and strategic options for the businesses that moves forward. But that means openly, either. We're thinking about how we embed data more deeply into our operations. That means we must also think about how we're going to protect that data. So the business is not suffer because someone got a hold of our data or corrupted our data or that system just failed and we needed to restore that data very quickly. Now what we want to be able to do is we're going to do that in a way that's natural and looks a lot like a cloud because we want that cloud experience in our data protection as well. So that's we're gonna talk about with Clue Meo Today, a lot of folks think in terms of moving all the data into the cloud. We think increasingly we have to recognize the cloud is not a strategy for centralizing data but rather distributing data and being able to protect that data where it is utilizing a simple, common cloudlike experience has become an increasingly central competitive need for a lot of digital enterprises. The first conversation we had was with poo John Kamar, who John is a CEO and co founder of Cuneo. Let's hear a Peugeot on had to say about data value. Data service is and clue Meo. John, Welcome to the show. >>Thank you. Very nice to be here. >>So give us the update. Include me. Oh, >>so come you. Ah, a two year old company, right? We dress recently launched out of stealth. So so far, you know, we we came out with the innovative offering which is a sass solution to go and protect on premises in November and vmc environments. That's what we launched out of style two months ago. We want our best of show. When we came out off Stilton in November 2019. But ultimately we started with a vision about protecting data respective off buried, recites So it was all about, you know, you know, on premises on Cloud and other SAS service is so one single service that protects data introspective about recites So far, we executed on on premises VM wear and Vmc. Today What we're announcing for the first time is our protection to go and protect applications natively built on aws. So these are application that ineptitude natively built on aws that clue me in as a service will protect respective off. You know them running, you know, in one region or cross region cross accounts and a single service little our customers to protect native AWS applications. The other big announcement we're making is a new round of financing, and that is testament to the interest in the space and the innovative nature off the platform that we have built. So when we came out of still, we announced we had raised two rounds of financing $51 million in series and series B round of financing. Today, what we're announcing is a serious see around the financing off $135 million the largest. I would say Siri see financing for a sass and the price company, especially a company that's a little over two years >>old. Look, graduations that's gonna buy a lot of new technology and a lot of customer engagement. But what customers is a set up from where customers are really looking for is they're looking for tooling and methods and capabilities that allow them to treat their data differently. Talk a bit about the central importance of data and how it's driving decisions. ACLU mia >>Yes, so fundamentally. You know, when we built out the data platform, it was about going after the data protection as the first use case in the platform. Longer term, the journey really is to go from a data protection company to a data management company, and this is possible for the first time because you have the public cloud on your side. If you're truly built a platform for the cloud on the public cloud, you have this distinct and want a JJ off. Now, taking the data that you're protecting and really leveraging it for other service is that you can enable the enterprise for, and this is exactly what and the prices are asking for, especially as they you know, you make a transition from on premises. So the public cloud where they're powering on more and more applications in the public cloud and they really, you know, sometimes have no idea in terms off where the data is sitting and how they can take advantage off all these data sources that ultimately clueless protecting >>Well, no idea where the data sitting take advantage of these data. Sources presumably facilitate new classes of integration because that's how you generate value out of data. That suggests that we're not just looking at protection as crucially important as it is we're looking at new classes of service is they're gonna make it possible to alter the way you think about data management. If I got that right and what are those in service is? >>Yes, it's It's a journey, As I said, very starting with Finnegan Data protection. It's also about doing there the protection across multiple clouds, right? So ultimately we had a platform. Even though we're announcing, you know, aws, you know, applications support. Today. We've already done the ember and BMC as we go along. You'll see us kind of doing this across multiple clouds, an application that's built on the cloud running across multiple clouds, AWS, Azure and DCP. Whatever it might be, you see, it's kind of doing there, the protection across in applications and multiple clouds. And then it's about going and saying, Can we take advantage of the data that we're protecting and really power on adjusting to use cases, they could be security use cases because we know exactly what's changing when it's changing. There could be infrastructure. Analytics use cases because people are running tens of thousands off instances and containers and envy EMS in the public cloud. And if a problem happens, nobody really knows what caused it. And we have all the data and we can kind off index it in the back end and lies in the back end without the customer needing to lift a finger and really show them what happened in their environment that didn't know about right. So there's a lot of interesting use cases that get powered on because you have the ability to index all the data year. You have the ability to essentially look at all the changes that are happening and really give that visibility. Tow the end customer and all of this one click and automating it without the customer needing to do much. >>I will tell you this that we've talked to a number of customers of Romeo and the fundamental choice. The clue. Meo choice was simplicity. How are you going to sustain that? Even as you have these new classes of service is >>that is the key right? And that is about the foundation we have built at the end of the day, right? So if you look at all of our customers that have on border today, it's really the experience where in less than 15 minutes they can essentially start enjoying the power of the platform and the back end that we have built. And the focus on design that we have is ultimately why we're able to do this with simplicity. So so when when we when we think about you know all the things we do in the back, and there's obviously a lot of complexity in the back end because it is a complex platform. But every time we ask ourselves the question that okay from a customer perspective, how do we make sure that it is one click and easy for them? So that focus and that attention to detail that we have behind the scenes to make sure that the customer ultimately should just consumed the service and should not need to do anything more than what they absolutely need to do so that they can essentially focus on what eggs value to the business >>takes a lot of technology, a lot of dedication to make complex things really simple. Absolutely. John Kumar, CEO and co founder of Coolio. Thanks very much for being on the Cube. Thank you. Great conversation with you, John. Data value leading to data service is now. Let's think a little bit more about how enterprises ultimately need to start thinking about how to manifest that in a cloud rich world, Chad Kenney is the vice president and chief acknowledges a Cuneo and Chad and I had an opportunity to sit down to talk about some of the interesting approach. Is that air possible because of cloud and very importantly, to talk about a new announcement that clue me is making as they expand their support of different cloud types? What's your Chad had to say? The notion of data service is has been around for a long time, but it's being upended, recast, reformed as a consequence of what cloud can do. But that also means that Cloud is creating new ways of thinking about data service. Is new opportunities to introduce and drive this powerful approach of thinking about digital businesses centralized assets and to have that conversation about what that means. We've got Chad Candy, who's a VP and chief technologist of Kumiko with us today. Chad, welcome to the Cube. >>Thanks so much for having me. >>Okay, so what? Start with that notion of data service is and the role because gonna play clue. Meo has looked at this problem or looked this challenge from the ground up. What does that mean? >>So if you look at the cloud is a whole customers have gone through a significant journey. We've seen you know that the first shadow I t kind of play out where people decided to go to the cloud I t was too slow. It moved into kind of a cloud first movement where people realize the power of cloud service is that then got them to understand a little bit of interesting things that played out one moving applications as they exist. We're not very efficient, and so they needed to re architect certain applications. Second, SAS was a core way of getting to the cloud in a very simplistic fashion without having to do much of whatsoever. And so, for applications that were not core competencies, they realized they should go sass. And for anything that was a core competency, they needed to really re architect to be able to take advantage of those very powerful cloud service is. And so when you look at it, if people were to develop applications today, cloud is the default. They'd go tours. And so for us, we had the luxury of building from the cloud up on these very powerful cloud service is to enable a much more simple model for our customers to consume. But even more so to be able to actually leverage the agility and elasticity of the cloud. Think about this for a quick second. We can take facilities, break them up, expand them across many different compute resource is within the cloud versus having to take kind of what you did on prim in a single server or multitudes of servers and try to plant that in the cloud from a customer's experience perspective. It's vastly different. You get a world where you don't think about how you manage the infrastructure, how you manage the service, you just consume it. And the value that customers get out of that is not only getting their data there, which is the on ramp around our data protection mechanisms, but also being able to leverage cloud. Native service is on top of that data in the longer term, as we have this one comment global index and platform. What we're super excited today to announce is that we're adding in eight of US native capabilities to be ableto protect that data in the public cloud. And this is kind of the default place where most people go to from a cloud perspective to really get their applications are up and running and take advantage of a lot of those cloud. Native service is >>well, if you're gonna be Claude native and promised to customers is going to support There were clothes. You've got to be obviously on eight of us, So congratulations on that. But let's go back to this notion of you use the word powerful 80 of the U. S. Is a mature platform, G C P is coming along very rapidly. Azure is also very, very good. There are others as well, but sometimes enterprises discover that they have to make some tradeoffs. To get the simplicity, they have to get less function, to get the reliability they have to get rid of simplicity. How does clue Meo think through those trade offs to deliver that simple? That powerful, that reliable platform for something is important. Data protection and data service is in general, >>so we wanted to create an experience that was single click, discover everything and be able to help people consume that service quickly. And if you look at the problem that people are dealing with a customer's talk to us about this all time is the power of the cloud resulted in hundreds, if not thousands of accounts within eight of us. And now you get into a world where you're having to try to figure out how did I manage all of these for one? Discover all of it and consistently make sure that my data, which, as you've mentioned, is incredibly important to businesses today as protected. And so having that one common view is incredibly important to start with, and the simplicity of that is immensely powerful. When you look at what we do as a business, to make sure that that continues to occur is first, we leverage cloud. Native Service is on the back, which are complex, and getting those things to run and orchestrate are things that we build on the back end on the front end. We take the customers view and looking at what is the most simple way of getting this experience to occur for both discovery as well as you know, backup recovery and even being able to search in a global fashion and so really taking their seats to figure out what would be the easiest way to both consume the service and then also be able to get value from it by running that service >>A W s has been around well, a ws in many respects founded the cloud industry. It's it's certainly sales force on the South side. But a W. S is the first company to make the promise that it was gonna provide this very flexible, very powerful, very agile infrastructures of service. And they've done absolutely marvelous job about it, and they've also advanced the stadium to the technology dramatically and in many respects, are in the driver's seat. What tradeoffs? What limits does your new platform faces? It goes to eight of us. Or is it the same Coolio experience, adding, Now all of the capabilities of eight of us? >>It's a great question. I think a lot of solutions out there today are different parts and pieces kind of club together. What we built is a platform that these new service is just get instantly added. Next time you log in to that service, you'll see that that available Thio and you could just go ahead and log in to your accounts and build to discover directly. And I think that the the power of sass is really that not only have we made it immensely secure, which is something that people think about quite a bit with having, you know, not only did in flight, but data at rest, encryption on and leveraging really the cloud capabilities of security. But we've made it incredibly simple for them to be able to consume that easily, literally not lift a finger to get anything done. It's available for you when you log into that system. And so having more and more data sources in one single pane of glass and being able to see all the accounts, especially in AWS, where you have quite a few of those accounts, and to be able to apply policies in a consistent fashion to ensure that your you know, compliant within the environment for whatever business requirements that you have around data protection is immensely powerful to our >>customers. Judd Jenny, chief technologist Clue me Oh, thanks very much for being on the Cube. Thank you. Great conversation. Chad especially interested in hearing about how Camilo is being extended to include eight of US service, is within its overall data protection approach and obviously into data service is let's take a little bit more into that clue. MEOWS actually generated and prepared a short video we could take a look at that goes a little bit more deeply into how this is all gonna work. >>Enterprises air moving rapidly to the cloud. Embracing sass for simplified delivery of key service is in this cloud centric world. I T teams could focus on more strategic work, accelerating digital transformation initiatives when it comes to backup. I t is stuck designing, patching and capacity planning for on Prem Systems. Snapshots alone for data protection in the public cloud is risky, and there are hundreds of unprotected SAS applications in the typical enterprise. Move to cloud should make backup simpler, but it can quickly become exponentially worse. It's time to rethink the backup experience. What if there were no hardware, software or virtual appliances to size, configure, manage or even by it all? And by adding enterprise backup, public cloud workloads are no longer exposed to accidental data Deletion and Ransomware and Clooney. Oh, we deliver secure data backup and recovery without any of that complexity or risk. We provide all of the critical functions of enterprise backup de Doop and scheduling user and key management and cataloging because were built in the public cloud, weaken rapidly, deliver new innovations and take advantage of inherent data security controls. Our mission is to protect your data wherever it's stored. The clue. Meo authentic SAS backup experience scales on demand to manage and protect your data more easily and efficiently. And without things like cloud bills or egress charges, Clooney oh gives you predictable costs. Monitor and global back of compliance is far simpler, and the built in always on security of clue. Meo means that your data is safe. Take advantage of the cloud for backup with no constraints. Clue. Meo Authentic sass for the Enterprise. >>Great video as we think about moving forward in the future and what customers are trying to do. We have to think more in terms of the native service is that cloud can provide and how to fully exploit them to increase the aggregate flexibility both within our enterprises, but also based on what our supplies have to offer. We had a great conversation with Runes Young, who is thesis CTO and co founder of Cuneo, about just that. Let's hear it wound had to say everybody's talking about the cloud and what the cloud might be able to do for their business. The challenge is there are a limited number of people in the world who really understands what it means to build for the cloud utilizing the cloud. It's a lot of approximations out there, but not a lot of folks are deeply involved in actually doing it right. We've got one here with us today, wound junk is thesis CEO and co founder of Clue Meo Womb. Welcome to the Cube. >>Happy to be here. >>So let's start with this issue of what it means to build for the cloud. Now Lou MEOWS made the decision to have everything fit into that as a service model. What is that practically need? >>So from the engineering point of view, building our sauce application is fundamentally different. So the way that I'll go and say is that at Cuneo we actually don't build software and ship software. What we actually do, it builds service and service is what you're actually shipped Our customers. Let me give you an example. In the case of Kun, you they say backups fail like so far sometimes fails. We get that failures too. The difference in between Clooney oh, and traditional solutions is that if something were to fail, we are they one detecting that failure before our customers do Not only that, when something fails, we actually know exactly why it failed. Therefore, we can actually troubleshoot it, and we can actually fix it and operate the service without the customer intervention. So it's not about the books also or about the troubleshooting aspect, but it's also about new features. If you were to introduce a new features, we can actually do this without having customers upgraded call. We will actually do it ourselves. So essentially it frees the customers from actually doing all these actions because we will do them on behalf of them >>at scale. And I think that's the second thing I want to talk about quickly. Is that the ability to use the cloud to do many of the things that you're talking about? At scale creates incredible ranges of options that customers have at their disposal. So, for example, a W s customers of historically used things like snapshots to provide ah modicum of data protection to their AWS workloads. But there are other new options that could be applied if the systems are built to supply them. Give us a sense of how clue Meal is looking at this question of, you know, snapshots were something else. >>Yes, So, basically, traditionally, even on the imprints, out of the things, you have something called the snapshots and you had your backups right, and they're they're fundamentally different. But if you actually shift your gears and you look at what A. W s offers today. They actually offers stability for you to take snapshots. But actually, that's not a backup, right, And they're fundamentally different. So let's talk about it a little bit more what it means to be snapshots and a backup, right? So they say, there's a bad actor and your account gets compromised like your AWS account gets compromised. So then the bad actor has access not only to the EBS volumes, but also to the snap shows. What that means is that that person can actually go in and delete the E. V s volume as well as the TVs nuptials. Now, if you had a backup, let's say you are should take a backup of that TVs William to whom you that bad actor would have access to the CVS volumes. However, it won't be able to delete the backup that we actually have, including you. So in the whole thing. The idea off Romeo is that you should be able to protect all of your assets, that being either an on Prem or neither of us by setting up a single policies. And these are true backups and not just snapshots >>and that leads to the last question I have, which is ultimately the ability to introduce thes capabilities. At scale creates a lot of new opportunities of customers can utilize to do a better job of building applications, but also, I presume, managing how they use AWS because snapshots and other types of service can expand dramatically, which can increase your cost. How is doing it better with things like Native Backup Service is improve customers ability to administer the AWS spend and accounts. >>So, great question. So, essentially, if you look at the enterprises today, obviously they have multiple on premise data centers and also a different car providers that they use like AWS and Azure and also a few SAS applications, Right? So then the idea is for Camilo is to create this single platform what all of the stains can actually be backed up in a uniform way where you can actually manage all of them. And then the other thing is all doing it in the cloud. So if you think about it, if you don't solve the problem, fundamental in the cow, their stings that you end up paying later on. So let's take an example. Right. Uh, moving bites. Moving bites in between one server to the other. Traditionally basically moving bites from one rack to the other. It was always free. You never had to pay anything for that. >>Certainly in the data center. >>Right? But if you actually go to the public cloud, you cannot say the same thing, right? Basically, moving by across AWS recent regions is not free anymore. Moving data from AWS to the on premises. That's not for either. So these are all the things that you know cop provider service providers are gods has to consider and actually solved so that the customers can on Lee back it up into come you. But then they actually can leverage different cloud providers, you know, in a seamless way, without having to worry all of this costs associated with it so criminal we should be able to back it up. But we should be able to also offer mobility in between either aws back up the M word or the M C. >>So if I can kind of summarize what you just said that you want to be able to provide to an account to an enterprise, the ability to not have to worry about the back and infrastructure from a technical and process standpoint, but not also have to worry so much about the back and infrastructure from a cost of financial standpoint that by providing a service and then administering how that service is optimally handled, the customer doesn't have to think about some of those financial considerations of moving get around in the same way that they used to. Have I got that right, >>I absolutely, yes, basically multiple accounts, multiple regions, multiple couple providers. It is extremely hard to manage. What come your does. It will actually provide you a single pane of glass where you can actually manage them all. But then, if you actually think about just and manageability this, actually you can actually do that by just building a management layer on top of it. But more importantly, you really need to have a single data repository for you. For us to be able to provide a true mobility in between them. One is about managing, but the other thing is about if you're done, if you're done in the real divide way, it provides you the ability to move them and leverages the cloud power so that you don't have to worry about the cloud expenses but whom you internally is the one that actually optimizing all of this for our customers. >>Wound young cto and co founder of Coolio. Thanks very much for being on the Q. Thank you. Thanks very much. Room I want to thank clue me Oh, for providing this important content about the increasingly important evolution of data protection Cloud. Now, here's your opportunity to weigh in on this crucially important arena. What do you think about this evolving relationship? How do you foresee it operating in your enterprise? What comments do you have? What questions do you have of the thought leaders from Clue Me? Oh, and elsewhere. That's what we gonna do now we're gonna go into the crowd chat. We're gonna hear from each other about this really important topic and what you foresee in your enterprise as your digital business transforms, it's crochet

our studios in the heart of Silicon Valley Palo Alto California this is a cute conversation welcome to another wiki bond digital community event this one's sponsored by Columbia I'm your host Peter Burris any business that aspires to be a digital business needs to think about its data differently it needs to think about how data can be applied to customer experience value propositions operations that improve profitability and strategic options for the business as it moves forward but that means openly either we're thinking about how we embed data more deeply into our operations that means we must also think about how we're going to protect that data so the business does not suffer because someone got a hold of our data or corrupted our data or that a system just failed and we needed to restore that data very quickly now what we want to be able to do is we want to do that in a way that's natural and looks a lot like a cloud because we want that cloud experience in our data protection as well so that's we're going to talk about with clue Meo today a lot of folks think in terms of moving all the data into the cloud we think increasingly we have to recognize a cloud is not a strategy for centralizing data but rather distributing data and being able to protect that data where it is utilizing a simple common cloud like experience it's becoming an increasingly central competitive need for a lot of digital enterprises the first conversation we had was with a puja and Kumar who John is a CEO and co-founder of comeö let's hear a puja I had to say about data value data services and clue me oh who john welcome to the show Thank You Bertram nice to be here so give us the update in Colombia so Tomio is a two year old company right we just recently launched out of stealth so so far you know we we came out with the innovative offering which is a SAS solution to go and protect on premises you know VMware and BMC environments that's what we launched out of style two months ago we our best of show when we came out of stealth in in VMware 2019 well ultimately we started with a vision about you know protecting data irrespective of where it resides so it was all about you know you know on-premises on cloud and other SAS services so one single service that protects data irrespective of where it resides so far we executed on on-premises VMware and VM see today what we are announcing for the first time is our protection to go and protect applications natively built on AWS so these are applications that an aptitude natively built on AWS that clue me or as a service will protect irrespective of you know them running you know in one region or cross region cross accounts and a single service that will allow our customers to protect native AWS applications the other big announcement we are making is a new round of financing and that is testament to the interest in the space and the innovative nature of the platform that we have built so when we came out of stealth we announced we had raised two rounds of financing 51 million dollars in series a and Series B rounds of financing today what we are announcing is a Series C round of financing of 135 million dollars the largest I would say Series C financing for a SAS enterprise company especially a company that's a little over two years old Oh congratulations that's gonna buy a lot of new technology and a lot of customer engagement but what customers as I said up from where customers are really looking for is they're looking for tooling and methods and capabilities that allow them to treat their data differently talk a little bit about the central importance of data and how it's driving decisions of Cluny oh yes so fundamentally you know when we built out the the data platform it was about going after the data protection as the first use case in the platform longer term the journey really is to go from a data protection company to a data management company and this is possible for the first time because you have the public cloud on your side if you truly built a platform for the cloud on the public cloud you have this distinct advantage of now taking the data that you're protecting and really leveraging it for others that you can enable the enterprise for and this is exactly what enterprises are asking for especially as they you know you know make a transition from on-premises to the public cloud where they are powering on more and more applications in the public cloud and they really you know sometimes have no idea in terms of where the data is sitting and how they can take advantage of all these data sources that ultimately Klum is protecting well no idea where the data is sitting take advantage of these data sources presumably facilitate new classes of integration because that's how you generate value out of data that suggests that we're not just looking at protection as crucially important as it is we're looking at new classes of services they're going to make it possible to alter the way you think about data management if I got that right and what are those new services yes it's it's a journey as I said right so starting with you know again data protection it's also about doing data protection across multiple clouds right so ultimately we are a platform even though we are announcing you know AWS you know application support today we've already done VMware and VM C as we go along you'll see us kind of doing this across multiple clouds so an application that's built on the cloud running across multiple clouds AWS asher and GC p or whatever it might be you see as kind of doing data protection across in applications in multiple clouds and then it's about going and saying you know can we take advantage of the data that we are protecting and really power on adjacent use cases you know they could be security use cases because we know exactly what's changing when it's changing there could be infrastructure analytics use cases because people are running tens of thousands of instances and containers and n VMs in the public cloud and if a problem happens nobody really knows what caused it and we have all the data and we can kind of you know index it in the backend analyze in the backend without the customer needing to lift a finger and really show them what happened in their environment that they didn't know about right so there's a lot of interesting use cases that get powered on because you have the ability to index all the data here you have the ability to essentially look at all the changes that are happening and really give that visibility to the end customer and all of this one-click and automating it without the customer needing to do much I will tell you this that we've talked to a number of customers of Cuneo and the fundamental choice the clue mio choice was simplicity how are you going to sustain that even as you add these new classes of services yes that is the key right and that is about the foundation we have built at the end of the day right so if you look at all of our customers that have you know on-boarded today it's really the experience where in less than you know 15 minutes they can essentially start enjoying the power of the platform and the backend that we have built and the focus on design that we have is ultimately why we are able to do this with simplicity so so when we when we think about you know all the things we do in the backend there's obviously a lot of complexity in the backend because it is a complex platform but every time we ask ourselves the question that okay from a customer perspective how do we make sure that it is one click and easy for them so that focus and that attention to detail that we have behind the scenes to make sure that the customer ultimately should just consume the service and should not need to do anything more than what they absolutely need to do so that they can essentially focus on what adds value to their business takes a lot of Technology a lot of dedication to make complex things really simple absolutely whoo John Kumar CEO and co-founder of Clue leo thanks very much for being on the cube Thank You bigger great conversation with poo John data value leading to data services now let's think a little bit more about how enterprises ultimately need to start thinking about how to manifest that in a cloud rich world Chad Kenny is the vice president and chief technologist at Kumi oh and Chad and I had an opportunity to sit down and talk about some of the interesting approaches that are possible because of cloud and very importantly to talk about a new announcement that clew mios making as they expand their support of different cloud types let's see what Chad had to say the notion of data services has been around for a long time but it's being upended recast reformed as a consequence of what cloud can do but that also means that cloud is creating new ways of thinking about data services new opportunities to entry and drive this powerful approach of thinking about digital businesses centralized assets and to have that conversation about what that means we've got Chad Kenny who's a VP and chief technologist of comeö with us today Chad welcome to the cube thanks so much for having me okay so let's start with that notion of data services and the role the clouds gonna play loomio has looked at this problem with this challenge from the ground up what does that mean so if you look at the the cloud as a whole customers have gone through a significant journey we've seen you know that the first shadow IT kind of play out where people decided to go to the cloud IT was too slow it moved into kind of a cloud first movement where people realize the power of cloud services that then got them to understand a little bit of interesting things that played out one moving applications as they exist were not very efficient and so they needed to react exort anapa second SAS was a core way of getting to the cloud in a very simplistic fashion without having to do much of whatsoever and so for applications that were not core competencies they realized they should go SAS and for anything that was a core competency they needed to really reaaargh attack to be able to take advantage of those you know very powerful cloud services and so when you look at it if people were to develop applications today cloud is the default that you'd go towards and so for us we had the luxury of building from the cloud up on these very powerful cloud services to enable a much more simple model for our customers to consume but even more so to be able to actually leverage the agility and elasticity of the cloud think about this for a quick second we can take facilities break them up expand them across many different computer resources within the cloud versus having to take kind of what you did on Prem in a single server or multitudes of servers and try to plant that in the cloud from a customer's experience perspective it's vastly different you get a world where you don't think about how you manage the infrastructure how you manage the service you just consume it and the value that customers get out of that is not only getting their data there which is the on-ramp around our data protection mechanisms but also being able to leverage cloud native services on top of that data in the longer term as we have this one common global index and path and what we're super excited today to announce is that we're adding in AWS native capabilities to be able to date and protect that data in the public cloud and this is kind of the default place where most people go to from a cloud perspective to really get their applications up and running and take advantage of a lot of those cloud native services well if you're gonna be cloud native and promised to customers as you can support their workloads you got to be obviously on AWS so congratulations on that but let's go back to this notion of user word powerful mm-hmm 80 of us is a mature platform GCPs coming along very rapidly asher is you know also very very good and there are others as well but sometimes enterprises discover that they have to make some trade-offs to get the simplicity they have to get less function to get the reliability they have to get rid of simplicity how does ku mio think through those trade-offs to deliver that simple that powerful that reliable platform for something as important as data protection and data services in general so we wanted to create an experience that was single click discover everything and be able to help people consume that service quickly and if you look at the problem that people are dealing with a customer's talked to us about this all the time is the power of the cloud resulted in hundreds if not thousands of accounts within AWS and now you get into a world where you're having to try to figure out how do I manage all of these for one discover all of it and consistently make sure that my data which as you've mentioned is incredibly important to businesses today as protect it and so having that one common view is incredibly important to start with and the simplicity of that is immensely powerful when you look at what we do as a business to make sure that that continues to occur is first we leverage cloud native services on the back which are complex and and and you know getting those things to run and orchestrate are things that we build on the back end on the front end we take the customer's view and looking at what is the most simple way of getting this experience to occur for both discovery as well as you know backup for recovery and even being able to search in a global fashion and so really taking their seats to figure out what would be the easiest way to both consume the service and then also be able to get value from it by running that service AWS has been around well AWS in many respects founded the cloud industry it's it's you know certainly Salesforce and the south side but AWS is the first company to make the promise that it was going to provide this very flexible very powerful very agile infrastructure as a service and they've done an absolutely marvelous job about it and they've also advanced the state of the art of the technology dramatically and in many respects are in the driver's seat what trade offs what limits does your new platform face as it goes to AWS or is it the same coolio experience adding now all of the capabilities of AWS it's a great question because I think a lot of solutions out there today are different parts and pieces kind of klom together well we built is a platform that these new services just get instantly added next time you log into that service you'll see that that available to you and you can just go ahead and log in to your accounts and be able to discover directly and I think that the Vout the power of SAS is really that not only have we made it immensely secure which is something that people think about quite a bit with having you know not only data in flight but data at rest encryption and and leveraging really the cloud capabilities of security but we've made it incredibly simple for them to be able to consume that easily literally not lift a finger to get anything done it's available for you when you log into that system and so having more and more data sources in one single pane of glass and being able to see all the accounts especially in AWS where you have quite a few of those accounts and to be able to apply policies in a consistent fashion to ensure that you're you know compliant within the environment for whatever business requirements that you have around data protection is immensely powerful to our customers Chad Kenney chief technologist plumie Oh thanks very much for being on the tube thank you great conversation Chad especially interested in hearing about how klum EO is being extended to include AWS services within its overall data protection approach and obviously into Data Services but let's take a little bit more into that Columbia was actually generated and prepared a short video that we could take a look at that goes a little bit more deeply into how this is all going to work [Music] enterprises are moving rapidly to the cloud embracing sass for simplified delivery of key services in this cloud centric world IT teams can focus on more strategic work accelerating digital transformation initiatives when it comes to backup IT is stuck designing patching and capacity planning for on-premise systems snapshots alone for data protection in the public cloud is risky and there are hundreds of unprotected SAS applications in the typical enterprise the move to cloud should make backup simpler but it can quickly become exponentially worse it's time to rethink the backup experience what if there were no hardware software or virtual appliances to size configure manage or even buy it all and by adding Enterprise backup public cloud workloads are no longer exposed to accidental data deletion and ransomware at Clube o we deliver secure data backup and recovery without any of that complexity or risk we provide all of the critical functions of enterprise backup d dupe and scheduling user and key management and cataloging because we're built in the public cloud we can rapidly deliver new innovations and take advantage of inherent data security controls our mission is to protect your data wherever it's stored the clew mio authentic SAS backup experienced scales on-demand to manage and protect your data more easily and efficiently and without things like cloud bills or egress charges pluto gives you predictable costs monitoring global backup compliance is far simpler and the built-in always-on security of Clue mio means that your data is safe take advantage of the cloud for backup with no constraints clew mio authentic SAS for the enterprise great video as we think about moving forward in the future and what customers are trying to do we have to think more in terms of the native services that cloud can provide and how to fully exploit them to increase the aggregate flexible both within our enterprises but also based on what our supplies have to offer we had a great conversation with wounds Young who is the CTO and co-founder of Clue mio about just that let's hear it wound had to say everybody's talking about the cloud and what the cloud might be able to do for their business the challenge is there are a limited number of people in the world who really understands what it means to build for the cloud utilizing the cloud it's a lot of approximations out there but not a lot of folks are deeply involved in actually doing it right we've got one here with us today woo Jung is the CTO and co-founder of Cluny o moon welcome to the cube how they tittie here so let's start with this issue of what it means to build for the cloud now loomio has made the decision to have everything fit into that as a service model what is that practically mean so from the engineering point of view building our SAS application is fundamentally different so the way that I'll go and say is that at Combe you know we actually don't build software and ship software what we actually do it will service and service is what we actually ship to our customers let me give you an example in the case of chromium they say backups fail like software sometimes fails and we get that failures too the difference in between criminal and traditional solutions is that if something were to fail we are the one detecting that failure before our customers - not only that when something fails we actually know exactly why you fail therefore we can actually troubleshoot it and we can actually fix it and upgrade the service without the customer intervention so it's not about the bugs also or about the troubleshooting aspect but it's also about new features if you were to introduce our new features we can actually do this without having customers upgraded code we will actually do it ourselves so essentially it frees the customers from actually doing all these actions because we will do them on behalf of them at scale and I think that's the second thing I want to talk about quickly is that the ability to use the cloud to do many of the things that you're talking about at scale creates incredible ranges of options that customers have at their disposal so for example AWS customers have historically used things like snapshots to provide a modicum of data protection to their AWS workloads but there are other new options that could be applied if the system's are built to supply them give us a sense of how kkumeul is looking at this question of you know snapshots versus something else yeah so basically traditionally even on the on print side of the things you have something called a snapshot and you had your backups right and they're they're fundamentally different but if you actually shift your gears and you look at what they WS offers today they actually offers the ability for you to take snapshots but actually that's not a backup right and they're fundamentally different so let's talk about it a little bit more what it means to be snapshots and a backup right so let's say there's a bad actor and your account gets compromised like your AWS account gets compromised so then the bad actor has access not only to the EBS volumes but also to the EBS snapshots what that means is that that person can actually go ahead and delete the EBS volume as well as the EBS snapshots now if you had a backup let's say you actually take a backup of that EBS volume to Kumu that bad actor will have access to the EBS volumes however you won't be able to delete the backup that we actually have in Kumu so in the whole thing the idea of Kumi on is that you should be able to protect all of your assets that being either an on-prem or an AWS by setting up a single policies and these are true backups and not just snapshots and that leads to the last question I have which is ultimately the ability to introduce these capabilities at scale creates a lot of new opportunities that customers can utilize to do a better job of building applications but also I presume managing how they use AWS because snapshots and other types of service can expand dramatically which can increase your cost how is doing it better with things like native backup services improve a customer's ability to administer their AWS spend and accounts great question so essentially if you look at the enterprise's today obviously they have multiple you know on-premise data centers and also a different cloud providers that the you like AWS and Azure and also a few SAS applications right so then the idea is for kkumeul is to create this single platform where all of these things can actually be backed up in a uniform way where you can actually manage all of them and then the other thing is all doing it in the cloud so if you think about it if you don't solve the poem fundamentally in the cloud there's things that you end up paying later on so let's take an example right moving bytes moving bytes in between one server to the other traditionally basically moving bytes from one rack to the other it was always free you never had to pay anything for that certainly in the data center alright but if you actually go to the public cloud you cannot say the same thing right basically moving by it across aw s recent regions is not free anymore moving data from AWS to the on premises that's not free either so these are all the things that any you know car provider service provider like ours has to consider and actually solve so that the customers can only back it up into Kumu but then they actually can leverage different cloud providers you know in a seamless way without having to worry all of this costs associated with it so kkumeul we should be able to back it up but we should be able to also offer mobility in between either AWS backup VMware or VNC so if I can kind of summarize what you just said that you want to be able to provide to an account to an enterprise the ability to not have to worry about the backend infrastructure from a technical and process standpoint but not also have to worry so much about the backend infrastructure from a cost and financial standpoint that by providing a service and then administering how that service is optimally handled the customer doesn't have to think about some of those financial considerations of moving data around in the same way that they used to oh I got that right I absolutely yes basically multiple accounts multiple regions multiple providers it is extremely hard to manage what Cuneo does it will actually provide you a single pane of glass where you can actually manage them all but then if you actually think about just and manageability this actually you can actually do that by just building a management layer on top of it but more importantly you and we need to have a single data you know repository for you for us to be able to provide a true mobility in between them one is about managing but the other thing is about if you're done if you're done it the real the right way it provides you the ability to move them and it leverages the cloud power so that you don't have to worry about the cloud expenses but kkumeul internally is the one are actually optimizing all of this try our customers wound jeong CTO and co-founder of Kaleo thanks very much for being on the queue thank you thanks very much moon I want to thank chromeo for providing this important content about the increasingly important evolution of data protection and cloud now here's your opportunity to weigh in on this crucially important arena what do you think about this evolving relationship how do you foresee it operating in your enterprise what comments do you have what questions do you have of the thought leaders from Cluny oh and elsewhere that's what we're gonna do now we're gonna go into the crowd chat and we're gonna hear from each other about this really important topic and what you foresee in your enterprise as your digital business transforms let's crouch at

and II just think about how data could be customer experience value propositions operations that improve profitability and strategic options for the business as it moves forward but that means openly either we're thinking about how we embed data more deeply into our operations that means we must also think about how we're going to protect that data so the business does not suffer because someone got a hold of our data or corrupted our data or that a system just failed and we needed to restore that data very quickly now what we want to be able to do is we want to do that in a way that's natural and looks a lot like a cloud because we want that cloud experience in our data protection as well so that's we're going to talk about with Klum you know today a lot of folks think in terms of moving all the data into the cloud we think increasingly we have to recognize a cloud is not a strategy for centralizing data but rather distributing data and being able to protect that data where it is utilizing a simple common cloud like experience it's becoming an increasingly central competitive need for a lot of digital enterprises the first conversation we had was with pooja Kumar who John is a CEO and co-founder of Kaleo let's hear a pooja I had to say about data value data services and Kumi Oh poo John welcome to the show thank you Peter nice to be here so give us the update in clue so comeö is a two year old company right we just recently launched out of stealth so so far you know we we came out with innovative offering which is a SAS solution to go and protect on premises you know VMware and BMC environments that's what we launched out of style two months ago we won our best of show when we came out of stealth in in VMware 2019 but ultimately we started with a vision about you know protecting data irrespective of where it resides so it was all about you know you know on-premises on cloud and other SAS services so one single service that protects data irrespective of where it resides so far we executed on on-premises VMware and BMC today what we are announcing for the first time is our protection to go and protect applications natively built on AWS so these are applications that are natively built on AWS that loomio as a service will protect irrespective of you know them running you know in one region or cross region cross accounts and a single service that will allow our customers to protect native AWS applications the other big announcement we are making is a new round of financing and that is testament to the interest in the space and the innovative nature of the platform that we have built so when we came out of stealth we announced we had raised two rounds of financing 51 million dollars in series a and Series B rounds of financing today what we are announcing is a Series C round of financing of 135 million dollars the largest I would say Series C financing for a SAS enterprise company especially a company that's a little over two years old Oh congratulations that's gonna buy a lot of new technology and a lot of customer engagement but what customers as I said up from what customers are really looking for is they're looking for tooling and methods and capabilities that allow them to treat their data differently talk a bit about the central importance of data and how it's driving decisions of Cluny oh yes so fundamentally you know when we built out the the data platform it was about going after the data protection as the first use case on the platform longer term the journey really is to go from a data protection company to a data management company and this is possible for the first time because you have the public cloud on your side if you truly built a platform for the cloud on the public cloud you have this distinct advantage of now taking the data that you're protecting and really leveraging it for other services that you can enable the enterprise for and this is exactly what enterprises are asking for especially as they you know you know make a transition from on-premises to the public cloud where they're powering on more and more applications in the public cloud and they really you know sometimes have no idea in terms of where the data is sitting and how they can take advantage of all these data sources that ultimately protecting well no idea where the data is sitting take advantage of these data sources presumably facilitate new classes of integration because that's how you generate value out of data that suggests that we're not just looking at protection as crucial and important as it is we're looking at new classes of services they're going to make it possible to alter the way you think about data management if I got that right and what are those new services yes it's it's a journey as I said right so starting with you know again data protection it's also about doing data protection across multiple clouds right so ultimately we are a platform even though we are announcing you know AWS you know application support today we've already done VMware and BMC as we go along you'll see us kind of doing this across multiple clouds so an application that's built on the cloud running across multiple clouds AWS ashore and GCP or whatever it might be you see as kind of doing data protection across in applications in multiple clouds and then it's about going and saying you know can we take advantage of the data that we are protecting and really power on adjacent use cases you know there could be security use cases because we know exactly what's changing when it's changing there could be infrastructure analytics use cases because people are running tens of thousands of instances and containers and VMs in the public cloud and if a problem happens nobody really knows what caused it and we have all the data and we can kind of you know index it in the backend analyze in the backend without the customer needing to lift a finger and really show them what happened in their environment that they didn't know about right so there's a lot of interesting use cases that get powered on because you have the ability to index all the data here you have the ability to essentially look at all the changes that are happening and really give that visibility to the end customer and all of this one-click and automating it without the customer needing to do much I will tell you this that we've talked to a number of customers of Cuneo and the fundamental choice the clue Meo choice was simplicity how are you going to sustain that even as you add these new classes of services that is the key right and that is about the foundation we have built at the end of the day right so if you look at all of our customers that have you know on boarded today it's really the experience we're in less than you know 15 minutes they can we start enjoying the power of the platform and the backend that we have built and the focus on design that we have is ultimately why we are able to do this with simplicity so so when we when we think about you know all the things we do in the back end there's obviously a lot of complexity in the back end because it is a complex platform but every time we ask ourselves the question that okay from a customer perspective how do we make sure that it is one click and easy for them so that focus and that attention to detail that we have behind the scenes to make sure that the customer ultimately should just consume the service and should not need to do anything more than what they absolutely need to do so that they can essentially focus on what adds value to their business takes a lot of technology a lot of dedication to make complex things really simple absolutely whoo John Kumar CEO and co-founder of coolio thanks very much for being on the cube Thank You bigger great conversation with poo John data value leading to data services now let's think a little bit more about how enterprises ultimately need to start thinking about how to manifest that in a cloud rich world Chad Kenney is the vice president and chief acknowledges of Cuneo and Chad and I had an opportunity to sit down and talk about some of the interesting approaches that are possible because of cloud and very importantly to talk about a new announcement that clue miios making as they expand their support of different cloud types let's see what Chad had to say the notion of data services has been around for a long time but it's being upended recast reformed as a consequence of what cloud can do but that also means that cloud is creating new ways of thinking about data services new opportunities to introduce and drive this powerful approach of thinking about digital businesses centralized assets and to have that conversation about what that means we've got Chad Kenny who's a VP and chief technologists of comeö with us today Chad welcome to the cube thanks so much for having me okay so let's start with that notion of data services and the role the clouds going to play Kumi always looked at this problem this challenge from the ground up what does that mean so if you look at the the cloud as a whole customers have gone through a significant journey we've seen you know that the first shadow IT kind of play out where people decided to go to the cloud IT was too slow it moved into kind of a cloud first movement where people realize the power of cloud services that then got them to understand a little bit of interesting things that played out one moving applications as they exist were not very efficient and so they needed to react attack certain applications second SAS was a core way of getting to the cloud in a very simplistic fashion without having to do much of whatsoever and so for applications that were not core competencies they realized they should go SACEM for anything that was a core competency they needed to really reaaargh attack to be able to take advantage of those you know very powerful cloud services and so when you look at it if people were to develop applications today cloud is the default that you'd go towards and so for us we had the luxury of building from the cloud up on these very powerful cloud services to enable a much more simple model for our customers to consume but even more so to be able to actually leverage the agility and elasticity of the cloud think about this for a quick second we can take facilities break them up expand them across many different compute resources within the cloud versus having to take kind of what you did on prim in a single server or multitudes of servers and try to plant that in the cloud from a customer's experience perspective it's vastly different you get a world where you don't think about how you manage the infrastructure how you manage the service you just consume it and the value that customers get out of that is not only getting their data there which is the on-ramp around our data protection mechanisms but also being able to leverage cloud native services on top of that data in the longer term as we have this one common global index and platform what we're super excited today to announce is that we're adding in AWS native capabilities to be able to date and protect that data in the public cloud and this is kind of the default place where most people go to from a cloud perspective to really get their applications up and running and take advantage a lot of those cloud native services well if you're gonna be cloud native and promise to customers as you're going to support their workloads you got to be obviously on AWS so congratulations on that but let's go back to this notion of user word powerful mm-hmm AWS is a mature platform GCPs coming along very rapidly asher is you know also very very good and there are others as well but sometimes enterprises discover that they have to make some trade-offs to get the simplicity they have to get less function to get the reliability they have to get rid of simplicity how does qu mio think through those trade-offs to deliver that simple that powerful that reliable platform for something as important as data protection and data services in general so we wanted to create an experience that was single click discover everything and be able to help people consume that service quickly and if you look at the problem that people are dealing with a customer's talked to us about this all the time is the power of the cloud resulted in hundreds if not thousands of accounts within AWS and now you get into a world where you're having to try to figure out how do I manage all of these for one discover all of it and consistently make sure that my data which as you've mentioned is incredibly important to businesses today as protect it and so having that one common view is incredibly important to start with and the simplicity of that is immensely powerful when you look at what we do as a business to make sure that that continues to occur is first we leverage cloud native services on the back which are complex and and and you know getting those things to run and orchestrate are things that we build on the back end on the front end we take the customer's view and looking at what is the most simple way of getting this experience to occur for both discovery as well as you know backup for recovery and even being able to search in a global fashion and so really taking their seats to figure out what would be the easiest way to both consume the service and then also be able to get value from it by running that service AWS has been around well AWS in many respects founded the cloud industry it's it's you know certainly Salesforce and the south side but AWS is that first company to make the promise that it was going to provide this very flexible very powerful very a a July infrastructure as a service and they've done an absolutely marvelous job about it and they've also advanced the state of your technology dramatically and in many respects are in the driver's seat what trade offs what limits does your new platform face as it goes to AWS or is it the same Coolio experience adding now all of the capabilities of AWS it's a great question because I think a lot of solutions out there today are different parts and pieces kind of clump together well we built is a platform that these new services just get instantly added next time you log into that service you'll see that that available to you and you can just go ahead and log in to your accounts and be able to discover directly and I think that the vow the power of SAS is really that not only have we made it immensely secure which is something that people think about quite a bit with having you know not only data in flight but data at rest encryption and and leveraging really the cloud capabilities of security but we've made it incredibly simple for them to be able to consume that easily literally not lift a finger to get anything done it's available for you when you log into that system and so having more and more data sources in one single pane of glass and being able to see all the accounts especially in AWS where you have quite a few of those accounts and to be able to apply policies in a consistent fashion to ensure that you're you know compliant within the environment for whatever business requirements that you have around data protection is immensely powerful to our customers Chad Denny Chief Technologist plumie oh thanks very much for being on the tube thank you great conversation Chad especially interested in hearing about how klum EO is being extended to include AWS services within its overall data protection approach and obviously into Data Services but let's take a little bit more into that Columbia was actually generated and prepared a short video that we could take a look at that goes a little bit more deeply into how this is all going to work enterprises are moving rapidly to the cloud embracing sass for simplified delivery of key services in this cloud centric world IT teams can focus on more strategic work accelerating digital transformation initiatives for when it comes to backup IT is stuck designing patching and capacity planning for on-premise systems snapshots alone for data protection in the public cloud is risky and there are hundreds of unprotected SAS applications in the typical enterprise the move to cloud should make backup simpler but it can quickly become exponentially worse it's time to rethink the backup experience what if there were no hardware software or virtual appliances to size configure manage or even buy it all and by adding Enterprise backup public cloud workloads are no longer exposed to accidental data deletion and ransomware and Clube o we deliver secure data backup and recovery without any of that complexity or risk we provide all of the critical functions of enterprise backup d dupe and scheduling user and key management and cataloging because we're built in the public cloud we can rapidly deliver new innovations and take advantage of inherent data security controls our mission is to protect your data wherever it's stored the clew mio authentic SAS backup experience scales on demand to manage and protect your data more easily and efficiently and without things like cloud bills or egress charges luenell gives you predictable costs monitoring global backup compliance is far simpler and the built-in always-on security of Clue mio means that your data is safe take advantage of the cloud for backup with no constraints clew mio authentic SAS for the enterprise great video as we think about moving forward in the future and what customers are trying to do we have to think more in terms of the native services that cloud can provide and how to fully exploit them to increase the aggregate flexible both within our enterprises but also based on what our supplies have to offer we had a great conversation with wounds Young who is the CTO and co-founder of Clue mio about just that let's hear it wound had to say everybody's talking about the cloud and what the cloud might be able to do for their business the challenges there are a limited number of people in the world who really understands what it means to build for the cloud utilizing the cloud it's a lot of approximations out there but not a lot of folks are deeply involved in actually doing it right we've got one here with us today woo Jung is the CTO and co-founder of Cluny Oh woo and welcome to the cube how they theny here so let's start with this issue of what it means to build for the cloud now loomio has made the decision to have everything fit into that as a service model what is that practically mean so from the engineering point of view building our SAS application is fundamentally different so the way that I'll go and say is that at Combe you know we actually don't build software and ship software what we actually do it will service and service is what we actually ship to our customers let me give you an example in the case of Kumu they say backups fail like software sometimes fails and we get that failures >> the difference in between chromeo and traditional solutions is that if something were to fail we are the one detecting that failure before our customers - not only that when something fails we actually know exactly why you fail therefore we can actually troubleshoot it and we can actually fix it and operate the service without the customer intervention so it's not about the bugs also or about the troubleshooting aspect but it's also about new features if you were to introduce our new features we can actually do this without having customers upgraded code we will actually do it ourselves so essentially it frees the customers from actually doing all these actions because we will do them on behalf of them at scale and I think that's the second thing I want to talk about quickly is that the ability to use the cloud to do many of the things that you're talking about at scale creates incredible ranges of options that customers have at their disposal so for example AWS customers have historically used things like snapshots to provide it a modicum of data protection to their AWS workloads but there are other new options that could be applied if the systems are built to supply them give us a sense of how kkumeul is looking at this question of no snapshots versus something else yeah so basically traditionally even on the on print side of the things you have something called the snapshots and you had your backups right and there they're fundamentally different but if you actually shift your gears and you look at what they Wis offers today they actually offers the ability for you to take snapshots but actually that's not a backup right and they're fundamentally different so let's talk about it a little bit more what it means to be snapshots and a backup right so let's say there's a bad actor and your account gets compromised like your AWS account gets compromised so then the bad actor has access not only to the EBS volumes but also to the EBS snapshots what that means is that that person can actually go ahead and delete the EBS volume as well as the EBS snapshots now if you had a backup let's say you actually take a backup of that EBS volume to Kumu that bad actor will have access to the EBS volumes however they won't be able to delete the backup that we actually have in Kumu so in the whole thing the idea of Kumi on is that you should be able to protect all of your assets that being either a non-prime or AWS by setting up a single policies and these are true backups and not just snapshots and that leads to the last question I have which is ultimately the ability to introduce these capabilities at scale creates a lot of new opportunities that customers can utilize to do a better job of building applications but also I presume managing how they use AWS because snapshots and other types of servers can expand dramatically which can increase your cost how is doing it better with things like native backup services improve a customer's ability to administer their AWS spend and accounts so great question so essentially if you look at the enterprise's today obviously they have multiple you know on-premise data centers and also a different card provide that they use like AWS and Azure and also a few SAS applications right so then the idea is for cumin is to create this single platform where all of these things can actually be backed up in a uniform way where you can actually manage all of them and then the other thing is all doing it in the cloud so if you think about it if you don't solve the poem fundamentally in the cloud there's things that you end up paying later on so let's take an example right moving bytes moving bytes in between one server to the other traditionally basically moving bytes from one rack to the other it was always free you never had to pay anything for that certainly in the data center all right but if you actually go to the public cloud you cannot say the same thing right basically moving by it across aw s recent regions is not free anymore moving data from AWS to the on premises that's not fair either so these are all the things that any you know car provider service provider like ours has to consider and actually solve so that the customers can only back it up into Kumu but then they actually can leverage different cloud providers you know in a seamless way without having to worry all of this costs associated with it so kkumeul we should be able to back it up but we should be able to also offer mobility in between either AWS back at VMware or VNC so if I can kind of summarize what you just said that you want to be able to provide to an account to an enterprise the ability to not have to worry about the back-end infrastructure from a technical and process standpoint but not also have to worry so much about the back-end infrastructure from a cost and financial standpoint that by providing a service and then administering how that service is optimally handled the customer doesn't have to think about some of those financial considerations of moving data around in the same way that they used to I got that right I absolutely yes basically multiple accounts multiple regions multiple providers it is extremely hard to manage what Cuneo does it will actually provide you a single pane of glass where you can actually manage them all but then if you actually think about just and manageability it's actually you can actually do that by just building a management layer on top of it but more importantly you and we need to have a single data you know repository for you for us to be able to provide a true mobility between them one is about managing but the other thing is about if you're done if you're done it the real the right way it provides you the ability to move them and it leverages the cloud power so that you don't have to worry about the cloud expenses but kkumeul internally is the one are actually optimizing all of this for our customers wound jeong CTO and co-founder of columbia thanks very much for being on the cube thank you thanks very much moon I want to thank chromeo for providing this important content about the increasingly important evolution of data protection and cloud now here's your opportunity to weigh in on this crucially important arena what do you think about this evolving relationship how do you foresee it operating in your enterprise what comments do you have what questions do you have of the thought leaders from clew mio and elsewhere that's what we're going to do now we're gonna go into the crowd chat and we're gonna hear from each other about this really important topic and what you foresee in your enterprise as your digital business transforms let's crouch at you [Music] [Music] [Music]