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Tom Barton, Diamanti | CUBEConversations, August 2019


 

>> from our studios in the heart of Silicon Valley, Palo Alto, California It is a cute conversation. >> Welcome to this Cube conversation here in Palo Alto, California. At the Cube Studios. I'm John for a host of the Cube. We're here for a company profile coming called De Monte. Here. Tom Barton, CEO. As V M World approaches a lot of stuff is going to be talked about kubernetes applications. Micro Service's will be the top conversation, Certainly in the underlying infrastructure to power that Tom Barton is the CEO of De Monte, which is in that business. Tom, we've known each other for a few years. You've done a lot of great successful ventures. Thehe Monty's new one. Your got on your plate here right now? >> Yes, sir. And I'm happy to be here, so I've been with the Amante GIs for about a year or so. Um, I found out about the company through a head turner. Andi, I have to admit I had not heard of the company before. Um, but I was a huge believer in containers and kubernetes. So has already sold on that. And so I had a friend of mine. His name is Brian Walden. He had done some massive kubernetes cloud based deployments for us at Planet Labs, a company that I was out for a little over three years. So I had him do technical due diligence. Brian was also the number three guy, a core OS, um, and so deeply steeped in all of the core technologies around kubernetes, including things like that CD and other elements of the technology. So he looked at it, came back and gave me two thumbs up. Um, he liked it so much that I then hired him. So he is now our VP of product management. And the the cool thing about the Amanti is essentially were a purpose built solution for running container based workloads in kubernetes on premises and then hooking that in with the cloud. So we believe that's very much gonna be a hybrid cloud world where for the major corporations that we serve Fortune 500 companies like banks like energy and utilities and so forth Ah, lot of their workload will maintain and be maintained on premises. They still want to be cloud compatible. So you need a purpose built platform to sort of manage both environments >> Yeah, we certainly you guys have compelling on radar, but I was really curious to see when you came in and took over at the helm of the CEO. Because your entrepreneurial career really has been unique. You're unique. Executive. Both lost their lands. And as an operator you have an open source and software background. And also you have to come very successful companies and exits there as well as in the hardware side with trackable you took. That company went public. So you got me. It's a unique and open source software, open source and large hardware. Large data center departments at scale, which is essentially the hybrid cloud market right now. So you kind of got the unique. You have seen the view from all the different sides, and I think now more than ever, with Public Cloud certainly being validated. Everyone knows Amazon of your greenfield. You started the cloud, but the reality is hybrid. Cloud is the operating model of the genesis. Next generation of companies drive for the next 20 to 30 years, and this is the biggest conversation. The most important story in tech. You're in the middle of it with a hot start up with a name that probably no one's ever heard of, >> right? We hope to change that. >> Wassily. Why did you join this company? What got your attention? What was the key thing once you dug in there? What was the secret sauce was what Got your attention? Yes. So to >> me again, the market environment. I'm a huge believer that if you look at the history of the last 15 years, we went from an environment that was 0% virtualized too. 95% virtualized with, you know, Vienna based technologies from VM Wear and others. I think that fundamentally, containers in kubernetes are equally as important. They're going to be equally as transformative going forward and how people manage their workloads both on premises and in the clouds. Right? And the fact that all three public cloud providers have anointed kubernetes as the way of the future and the doctor image format and run time as the wave of the future means, you know, good things were gonna happen there. What I thought was unique about the company was for the first time, you know, surprisingly, none of the exit is sick. Senders, um, in companies like Nutanix that have hyper converse solutions. They really didn't have anything that was purpose built for native container support. And so the founders all came from Cisco UCS. They had a lot of familiarity with the underpinnings of hyper converged architectures in the X 86 server landscape and networking, subsistence and storage subsystems. But they wanted to build it using the latest technologies, things like envy and me based Flash. Um, and they wanted to do it with a software stack that was native containers in Kubernetes. And today we support two flavors of that one that's fully open source around upstream kubernetes in another that supports our partner Red hat with open shift. >> I think you're really onto something pretty big here because one of things that day Volonte and Mine's too many men and our team had been looking at is we're calling a cloud to point over the lack of a better word kind of riff on the Web to point out concept. But cloud one daughter was Amazon. Okay, Dev ops agile, Great. Check the box. They move on with life. It's always a great resource, is never gonna stop. But cloud 2.0, is about networking. It's about securities but data. And if you look at all the innovation startups, we'll have one characteristic. They're all playing in this hyper converged hardware meat software stack with data and agility, kind of to make the original Dev ops monocle better. The one daughter which was storage and compute, which were virtualization planes. So So you're seeing that pattern and it's wide ranging at security is data everything else So So that's kind of what we call the Cloud two point game. So if you look at V m World, you look at what's going on the conversations around micro service red. It's an application centric conversation in an infrastructure show. So do you see that same vision? And if so, how do you guys see you enabling the customer at this saying, Hey, you know what? I have all this legacy. I got full scale data centers. I need to go full scale cloud and I need zero and disruption to my developer. Yeah, so >> this is the beauty of containers and kubernetes, which is they know it'll run on the premises they know will run in the cloud, right? Um and it's it is all about micro service is so whether they're trying to adopt them on our database, something like manga TB or Maria de B or Crunchy Post Grey's, whether it's on the operational side to enable sort of more frequent and incremental change, or whether it's on a developer side to take advantage of new ways of developing and delivering APS with C I. C. D. Tools and so forth. It's pretty much what people want to do because it's future proofing your software development effort, right? So there's sort of two streams of demand. One is re factoring legacy applications that are insufficiently kind of granule, arised on, behave and fail in a monolithic way. Um, as well as trying to adopt modern, modern, cloud based native, you know, solutions for things like databases, right? And so that the good news is that customers don't have to re factor everything. There are logical break points in their applications stack where they can say, Okay, maybe I don't have the time and energy and resource is too totally re factor a legacy consumer banking application. But at least I can re factor the data based here and serve up you know container in Kubernetes based service is, as Micro Service's database is, a service to be consumed by. >> They don't need to show the old to bring in the new right. It's used containers in our orchestration, Layla Kubernetes, and still be positioned for whether it's service measures or other things. Floor That piece of the shirt and everything else could run, as is >> right, and there are multiple deployments scenarios. Four containers. You can run containers, bare metal. Most of our customers choose to do that. You can also run containers on top of virtual machines, and you can actually run virtual machines on top of containers. So one of our major media customers actually run Splunk on top of K B M on top of containers. So there's a lot of different deployment scenarios. And really, a lot of the genius of our architecture was to make it easy for people that are coming from traditional virtualized environments to remap system. Resource is from the bm toe to a container at a native level or through Vienna. >> You mentioned the history lesson there around virtualization. How 15 years ago there was no virtualization now, but everything's virtualized we agree with you that containers and compares what is gonna change that game for the next 15 years? But what's it about VM? Where would made them successful was they could add virtualization without requiring code modification, right? And they did it kind of under the covers. And that's a concern Customs have. I have developers out there. They're building stacks. The building code. I got preexisting legacy. They don't really want to change their code, right? Do you guys fit into that narrative? >> We d'oh, right, So every customer makes their own choice about something like that. At the end of the day, I mentioned Splunk. So at the time that we supported this media customer on Splunk, Splunk had not yet provided a container based version for their application. Now they do have that, but at the time they supported K B M, but not native containers and so unmodified Splunk unmodified application. We took them from a batch job that ran for 23 hours down the one hour based on accelerating and on our perfect converged appliance and running unmodified code on unmodified K B m on our gear. Right, So some customers will choose to do that. But there are also other customers, particularly at scale for transaction the intensive applications like databases and messaging and analytics, where they say, You know, we could we could preserve our legacy virtualized infrastructure. But let's try it as a pair a metal container approach. And they they discovered that there's actually some savings from both a business standpoint and a technology tax standpoint or an overhead standpoint. And so, as I mentioned most of our customers, actually really. Deficiencies >> in the match is a great example sticking to the product technology differentiate. What's the big secret sauce describe the product? Why are you winning in accounts? What's the lift in your business right now? You guys were getting some traction from what I'm hearing. Yeah, >> sure. So look at the at the highest level of value Proposition is simplicity. There is no other purpose built, you know, complete hardware software stack that delivers coup bernetti coproduction kubernetes environment up and running in 15 minutes. Right. The X 86 server guys don't really have it. Nutanix doesn't really have it. The software companies that are active in this space don't really have it. So everything that you need that? The hardware platform, the storage infrastructure, the actual distribution of the operating system sent the West, for example. We distribute we actually distributed kubernetes distribution upstream and unmodified. And then, very importantly, in the combinations landscape, you have to have a storage subsystem in a networking subsystem using something called C s I container storage interface in C N I. Container networking interface. So we've got that full stack solution. No one else has that. The second thing is the performance. So we do a certain amount of hardware offload. Um, and I would say, Amazons purchase of Annapurna so Amazon about a company called Annapurna its basis of their nitro technology and its little known. But the reality is more than 50% of all new instances at E. C to our hardware assisted with the technology that they thought were offloaded. Yeah, exactly. So we actually offload storage and network processing via to P C I. D cards that can go into any industry server. Right? So today we ship on until whites, >> your hyper converge containers >> were African verge containers. Yeah, exactly. >> So you're selling a box. We sell a box with software that's the >> with software. But increasingly, our customers are asking us to unbundle it. So not dissimilar from the sort of journey that Nutanix went through. If a customer wants to buy and l will support Del customer wants to buy a Lenovo will support Lenovo and we'll just sell >> it. Or have you unbundled? Yetta, you're on bundling. >> We are actively taking orders for on bundling at the present time in this quarter, we have validated Del and Lenovo as alternate platforms, toothy intel >> and subscription revenue. On that, we >> do not yet. But that's the golden mask >> Titanic struggle with. So, yeah, and then they had to take their medicine. >> They did. But, you know, they had to do that as a public company. We're still a private company, so we can do that outside the limelight of the public >> markets. So, um, I'm expecting that you guys gonna get pretty much, um I won't say picked off, but certainly I think your doors are gonna be knocked on by the big guys. Certainly. Delic Deli and see, for instance, I think it's dirty. And you said yes. You're doing business with del name. See, >> um, we are doing as a channel partner and as an OM partner with them at the present time there, I wouldn't call them a customer. >> How do you look at V M were actually there in the V M, where business impact Gelsinger's on the record. It'll be on the Cube, he said. You know Cu Bernays the dial tone of the Internet, they're investing their doubling down on it. They bought Hep D O for half a billion dollars. They're big and cloud native. We expect to see a V M World tons of cloud Native conversation. Yes, good, bad for you. What's the take? The way >> legitimizes what we're doing right? And so obviously, VM, where is a large and successful company? That kind of, you know, legacy and presence in the data center isn't gonna go anywhere overnight. There's a huge set of tooling an infrastructure that bm where has developed in offers to their customers. But that said, I think they've recognized in their acquisition of Hep Theo is is indicative of the fact that they know that the world's moving this way. I think that at the end of the day, it's gonna be up to the customer right. The customer is going to say, Do I want to run containers inside? Of'em? Do I want to run on bare metal? Um, but importantly, I think because of, you know, the impact of the cloud providers in particular. If you think of the lingua franca of cloud Native, it's gonna be around Dr Image format. It's gonna be around kubernetes. It's not necessarily gonna be around V M, d K and BMX and E s X right. So these are all very good technologies, but I think increasingly, you know, the open standard and open source community >> people kubernetes on switches directly is no. No need, Right. Have anything else there? So I gotta ask you on the customer equation. You mentioned you, you get so you're taking orders. How you guys doing business today? Where you guys winning, given example of of why people while you're winning And then for anyone watching, how would they know if they should be a customer of yours? What's is there like? Is there any smoke signs and signals? Inside the enterprise? They mentioned batch to one hour. That's just music. Just a lot of financial service is used, for instance, you know they have timetables, and whether they're pulling back ups back are doing all the kinds of things. Timing's critical. What's the profile customer? Why would someone call you? What's the situation? The >> profile is heavy duty production requirements to run in both the developer context and an operating contact container in kubernetes based workloads on premises. They're compatible with the cloud right so increasingly are controlled. Plane makes it easy to manage workloads not just on premises but also back and forth to the public cloud. So I would argue that essentially all Fortune 500 companies Global 1000 companies are all wrestling with what's the right way to implement industry standard X 86 based hardware on site that supports containers and kubernetes in his cloud compatible Right? So that that is the number one question then, >> so I can buy a box and or software put it on my data center. Yes, and then have that operate with Amazon? Absolutely. Or Google, >> which is the beauty of the kubernetes standards, right? As long as you are kubernetes certified, which we are, you can develop and run any workload on our gear on the cloud on anyone else that's carbonated certified, etcetera. So you know that there isn't >> given example the workload that would be indicative. >> So Well, I'll cite one customer, Right. So, um, the reason that I feel confident actually saying the name is that they actually sort of went public with us at the recent Gardner conference a week or so ago when the customer is Duke Energy. So very typical trajectory of journey for a customer like this, which is? A couple years ago, they decided that they wanted re factor some legacy applications to make them more resilient to things like hurricanes and weather events and spikes in demand that are associated with that. And so they said, What's the right thing to do? And immediately they pick containers and kubernetes. And then he went out and they looked at five different vendors, and we were the only vendor that got their POC up and running in the required time frame and hit all five use case scenarios that they wanted to do right. So they ended up a re factoring core applications for how they manage power outages using containers and kubernetes, >> a real production were real. Production were developing standout, absolutely in a sandbox, pushing into production, working Absolutely. So you sounds like you guys were positioned to handle any workload. >> We can handle any workload, but I would say that where we shine is things that transaction the intensive because we have the hardware assist in the I o off load for the storage and the networking. You know, the most demanding applications, things like databases, things like analytics, things like messaging, Kafka and so forth are where we're really gonna >> large flow data, absolutely transactional data. >> We have customers that are doing simpler things like C I. C D. Which at the end of the day involves compiling things right and in managing code bases. But so we certainly have customers in less performance intensive applications, but where nobody can really touch us in morning. What I mean is literally sort of 10 to 30 times faster than something that Nutanix could do, for example, is just So >> you're saying you're 30 times faster Nutanix >> absolutely in trans actually intensive applications >> just when you sell a prescription not to dig into this small little bit. But does the customer get the hardware assist on that as well >> it is. To date, we've always bundled everything together. So the customers have automatically got in the heart >> of the finest on the hard on box. Yes. If I buy the software, I got a loaded on a machine. That's right. But that machine Give me the hardware. >> You will not unless you have R two p C I. D. Cards. Right? And so this is how you know we're just in the very early stages of negotiating with companies like Dell to make it easy for them to integrate her to P. C. I. D cards into their server platform. >> So the preferred flagship is the is the device. It's a think if they want the hardware sit, that they still need to software meeting at that intensive. It's right. If they don't need to have 30 times faster than Nutanix, they can just get the software >> right, right. And that will involve RCS. I plug in RCN I plug in our OS distribution are kubernetes distribution, and the control plane that manages kubernetes clusters >> has been great to get the feature on new company, um, give a quick plug for the company. What's your objectives? Were you trying to do. I'll see. Probably hiring. Get some financing, Any news, Any kind of Yeah, we share >> will be. And we will be announcing some news about financing. I'm not prepared to announce that today, but we're in very good shape with respected being funded for our growth. Um, and consequently, so we're now in growth mode. So today we're 55 people. I want to double back over the course of the next 4/4 and increasingly just sort of build out our sales force. Right? We didn't have a big enough sales force in North America. We've gotta establish a beachhead in India. We do have one large commercial banking customer in Europe right now. Um, we also have a large automotive manufacturer in a pack. But, um, you know, the total sales and marketing reach has been too low. And so a huge focus of what I'm doing now is building out our go to market model and, um, sort of 10 Xing the >> standing up, a lot of field going, going to market. How about on the biz, Dev side? I might imagine that you mentioned delicate. Imagine that there's a a large appetite for the hardware offload >> absolution? Absolutely. So something is. Deb boils down to striking partnerships with the cloud providers really on two fronts, both with respect the hardware offload and assist, but also supporting their on premises strategy. So Google, for example, is announced. Antos. This is their approach to supporting, you know, on premises, kubernetes workloads and how they interact with cool cloud. Right. As you can imagine, Microsoft and Amazon also have on premises aspirations and strategies, and we want to support those as well. This goes well beyond something like Amazon Outpost, which is really a narrow use case in point solution for certain markets. So cloud provider partnerships are very important. Exit E six server vendor partnership. They're very important. And then major, I s V. So we've announced some things with red hat. We were at the Red Hat Open summit in Boston a few months ago and announced our open ship project and product. Um, that is now G a. Also working with eyes, he's like Maria de be Mondo di B Splunk and others to >> the solid texting product team. You guys are solid. You feel good on the product. I feel very good about the product. What aboutthe skeptics are out there? Just to put the hard question to use? Man, it's crowded field. How do you gonna compete? What do you chances? How do you like your chances known? That's a very crowded field. You're going to rely on your fastballs, they say. And on the speed, what's the what's What's your thinking? Well, it's unique. >> And so part of the way or approve point that I would cite There is the channel, right? So when you go to the channel and channel is afraid that you're gonna piss off Del or E M. C or Net app or Nutanix or somebody you know, then they're not gonna promote you. But our channel partners air promoting us and talking about companies like Life Boat at the distribution level. Talking about companies like CD W S H. I, um, you know, W W t these these major North American distributors and resellers have basically said, Look, we have to put you in our line car because you're unique. There is no other purpose built >> and why that, like they get more service is around that they wrap service's around it. >> They want to kill the murder where they want to. Wrap service's around it, absolutely, and they want to do migrations from legacy environments towards Micro Service's etcetera. >> Great to have you on share the company update. Just don't get personal. If you don't mind personal perspective. You've been on the hardware side. You've seen the large scale data centers from racquetball and that experience you'll spit on the software side. Open source. What's your take on the industry right now? Because you're seeing, um, I talked a lot of sea cells around the security space and, you know, they all say, Oh, multi clouds a bunch of B s because I'm not going to split my development team between four clouds. I need to have my people building software stacks for my AP eyes, and then I go to the vendors. They support my AP eyes where you can't be a supplier. Now that's on the sea suicide. But the big mega trend is there's software stacks being built inside the premise of the enterprise. Yes, that not mean they had developers before building. You know, Kobol, lapse in the old days, mainframes to client server wraps. But now you're seeing a Renaissance of developers building a stack for the domain specific applications that they need. I think that requires that they have to run on premise hyper scale like environment. What's your take on it >> might take is it's absolutely right. There is more software based innovation going on, so customers are deciding to write their own software in areas where they could differentiate right. They're not gonna do it in areas that they could get commodities solutions from a sass standpoint or from other kinds of on Prem standpoint. But increasingly they are doing software development, but they're all 99% of the time now. They're choosing doctor and containers and kubernetes as the way in which they're going to do that, because it will run either on Prem or in the Cloud. I do think that multi cloud management or a multi multi cloud is not a reality. Are our primary modality that we see our customers chooses tons of on premises? Resource is, that's gonna continue for the foreseeable future one preferred cloud provider, because it's simply too difficult to to do more than one. But at the same time they want an environment that will not allow themselves to be locked into that cloud bender. Right? So they want a potentially experiment with the second public cloud provider, or just make sure that they adhere to standards like kubernetes that are universally shared so that they can't be held hostage. But in practice, people don't. >> Or if they do have a militant side, it might be applications. Like if you're running office 3 65 right, That's Microsoft. It >> could be Yes, exactly. On one >> particular domain specific cloud, but not core cloud. Have a backup use kubernetes as the bridge. Right that you see that. Do you see that? I mean, I would agree with by the way we agreed to you on that. But the question we always ask is, we think you Bernays is gonna be that interoperability layer the way T c p I. P was with an I p Networks where you had this interoperability model. We think that there will be a future state of some point us where I could connect to Google and use that Microsoft and use Amazon. That's right together, but not >> this right. And so nobody's really doing that today, But I believe and we believe that there is, ah, a future world where a vendor neutral vendor, neutral with respect to public cloud providers, can can offer a hybrid cloud control plane that manages and brokers workloads for both production, as well as data protection and disaster recovery across any arbitrary cloud vendor that you want to use. Um, and so it's got to be an independent third party. So you know you're never going to trust Amazon to broker a workload to Google. You're never going to trust Google to broker a workload of Microsoft. So it's not gonna be one of the big three. And if you look at who could it be? It could be VM where pivotal. Now it's getting interesting. Appertaining. Cisco's got an interesting opportunity. Red hats got an interesting opportunity, but there is actually, you know, it's less than the number of companies could be counted on one hand that have the technical capability to develop hybrid cloud abstraction that that spans both on premises and all three. And >> it's super early. Had to peg the inning on this one first inning, obviously first inning really early. >> Yeah, we like our odds, though, because the disruption, the fundamental disruption here is containers and kubernetes and the interest that they're generating and the desire on the part of customers to go to micro service is so a ton of application re factoring in a ton of cloud native application development is going on. And so, you know, with that kind of disruption, you could say >> you're targeting opening application re factoring that needs to run on a cloud operating >> model on premise in public. That's correct. In a sense, dont really brings the cloud to theon premises environment, right? So, for example, we're the only company that has the concept of on premises availability zones. We have synchronous replication where you can have multiple clusters that air synchronously replicated. So if one fails the other one, you have no service disruption or loss of data, even for a state full application, right? So it's cloud like service is that we're bringing on Prem and then providing the links, you know, for both d. R and D P and production workloads to the public Cloud >> block locked Unpack with you guys. You might want to keep track of humaneness. Stateville date. It's a whole nother topic, as stateless data is easy to manage with AP Eyes and Service's wouldn't GET state. That's when it gets interesting. Com Part in the CEO. The new chief executive officer. Demonte Day How long you guys been around before you took over? >> About five years. Four years before me about been on board about a year. >> I'm looking forward to tracking your progress. We'll see ya next week and seven of'em Real Tom Barton, Sea of de Amante Here inside the Cube Hot startup. I'm John Ferrier. >> Thanks for watching.

Published Date : Aug 22 2019

SUMMARY :

from our studios in the heart of Silicon Valley, Palo Alto, power that Tom Barton is the CEO of De Monte, which is in that business. And the the cool thing about the Amanti is essentially Next generation of companies drive for the next 20 to 30 years, and this is the biggest conversation. We hope to change that. What was the key thing once you dug I'm a huge believer that if you look at the history of the last 15 years, So if you look at V m World, But at least I can re factor the data based here and serve up you know Floor That piece of the shirt and everything else could run, as is And really, a lot of the genius of our architecture was to make it easy now, but everything's virtualized we agree with you that containers and compares what is gonna So at the time that we supported this media customer on Splunk, in the match is a great example sticking to the product technology differentiate. So everything that you need Yeah, exactly. So you're selling a box. from the sort of journey that Nutanix went through. it. Or have you unbundled? On that, we But that's the golden mask So, yeah, and then they had to take their medicine. But, you know, they had to do that as a public company. And you said yes. um, we are doing as a channel partner and as an OM partner with them at the present time there, How do you look at V M were actually there in the V M, where business impact Gelsinger's on the record. Um, but importantly, I think because of, you know, the impact of the cloud providers in particular. So I gotta ask you on the customer equation. So that that is the number one question Yes, and then have that operate with Amazon? So you know that there isn't saying the name is that they actually sort of went public with us at the recent Gardner conference a So you sounds like you guys were positioned to handle any workload. the most demanding applications, things like databases, things like analytics, We have customers that are doing simpler things like C I. C D. Which at the end of the day involves compiling But does the customer get the hardware assist So the customers have automatically got in the heart But that machine Give me the hardware. And so this is how you know we're just in the very early So the preferred flagship is the is the device. are kubernetes distribution, and the control plane that manages kubernetes clusters give a quick plug for the company. But, um, you know, the total sales and marketing reach has been too low. I might imagine that you mentioned delicate. This is their approach to supporting, you know, on premises, kubernetes workloads And on the speed, what's the what's What's your thinking? And so part of the way or approve point that I would cite There is the channel, right? They want to kill the murder where they want to. Great to have you on share the company update. But at the same time they want an environment that will not allow themselves to be locked into that cloud Or if they do have a militant side, it might be applications. On one But the question we always ask is, we think you Bernays is gonna be that interoperability layer the of companies could be counted on one hand that have the technical capability to develop hybrid Had to peg the inning on this one first inning, obviously first inning really And so, you know, with that kind of disruption, So if one fails the other one, you have no service disruption or loss of data, block locked Unpack with you guys. Four years before me about been on board about a year. Sea of de Amante Here inside the Cube Hot startup.

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John Eubank IV, Enlighten - AWS Public Sector Summit 2017


 

(theCUBE theme music) >> Narrator: Live from Washington D.C. It's theCUBE, covering AWS Public Sector Summit 2017. Brought to you by Amazon Web Services and its partner ecosystem. >> Welcome back here to the show floor at AWS Public Sector Summit 2017. Along with John Furrier, I'm John Walls. Glad to have you here on theCUBE as we continue our coverage here live from the nation's capital. Joining us now from Enlighten IT Consulting is John Eubank IV, Director of Program Management Office. John, thanks for joining us here on theCUBE, a CUBE rookie, I believe, is that correct? >> Yes, sir, yeah, thanks for the invite. >> Nice to break the maiden, good to have you aboard here. First off, tell us a little bit about your consulting firm for our viewers at home, to give an idea about your frame and why you're here at AWS. >> Absolutely, so we're a big data consulting company focused on cyber security solutions for the DOD IC community. What we jumped into about three years ago was a partnership with AWS. And seeing, just the volume, the velocity of data coming out of the DOD, that those on-premise server farms could not keep up, could not support it with the power, space and cooling needs. So we partnered with AWS and over the last three years we've been migrating our customers up to GovCloud, specifically. >> So what are you doing then for DOD specifically, then? When you said you solve problems, right? They've got reams and reams of data, trying to help them manage that process a little bit better, but, you know, drill down a little bit more specifically what you're doing for DOD. >> Absolutely, so we developed a proprietary technology called the Rapid Analytic Deployment and Management Framework, RADMF, it's available on RADMF.com, R A D M F dot com. >> John Walls: True marketer. >> Yeah, true marketer at heart. So that's our, sort of governance framework for DOD applications that want to move to the cloud. It automates the deployment process to get 'em out of their existing systems up to the cloud. One of the real problems inside the DOD that we've encountered is the disparate data sets to enable effective analytics when it comes to cyber security solutions. So, I like to think back to the day one conversation about, sort of the data swamp, not the data lake. That's exactly what we have inside the DOD. There's so many home-built sensors, paired with COT sensors, that it's created this absolute mess, or nightmare of data. That swamp needs to be drained. It needs to be, sort of refined in a way that we can call it a data lake, something understandable that people can-- >> I hate the term data lake, I, you've been listening, I, John knows I hate the term data lake. Love the term data swamp, because it illustrates exactly that, there is, if you don't watch the data, and don't share it, it's just stagnant, and it turns into a swamp. And I think, this is a huge issue. >> John Eubank IV: Absolutely correct. >> So I want you to just double down on that, just give some color. Is it the volume of the data, is it the lack of sharing, both? (laughs) >> It's really every, it's everything under the sun, there's, you know, sharing issues all across the federal government right now and who can see what data, Navy doesn't want to share with Army, inside the IC-- >> John Furrier: Well that'll never happen. >> Agencies don't want to share with each other. (laughs) I think we're, we're breaking down those walls. We're seeing that, when it comes to cyber security, no one person can defend an entire nation. No one agency can defend an entire nation on their own. It has to be a collaborative solution. It has to be a team effort. Navy, Army, Air Force, IC, etc., have to work together, in tendem, in partnership, if we're ever going to just, defend our nation from cyber hackers. >> I want to ask you a philosophical question, because, you know, as someone who's been online all my life, computer science, you've seen, there's always the notion of trolling, the notion of online message boards, back in the day when I was running, is now main stream now, >> John Eubank IV: Right. >> I mean people trolling each other on Twitter, for crying out loud, main stream. So, the culture of digital has an ethos, and open source is a big driver on that cyber security, there's a huge ethos of sharing, and it's kind of an honor among practitioners. >> John Eubank IV: Mm-hmm. 'cause they know how big the threat is. How is that evolving? Because this seems to highlight, your point about sharing, that it's, the digital world's different than the analog world, and some of the practices that are getting traction can be doubled-down on. So everyone's trying to figure out what's, what should be double-down on, and what are the good practices from the bad? Can you just share some cultural... >> Well, I think you hit the nail on the head with the open source model there. That is the key right here. It's not even within the government we need to share. It's industry and government, in partnership, need to approach these problem sets together and work on 'em as one cohesive body. So, for example, our company, our platform, it's entirely an open source platform. It's government-owned solution. We don't sell, it's the big data platform, it's provided by DISA right now. We don't sell that product. It's available to any government agency that wants it for free. We have 1500 different software developers and engineers from across the government community that collaborate together to evolve that platform. And that's really the only way we're going to make a significan difference right now. >> That creativity that could come out of this new process that you're referring to, I'm just kind of thinking out loud here on theCUBE, is interesting because you think about all those people on Twitch. >> John Eubank IV: Uh-huh. >> 34 million, I think, a day or whatever the big number, it's a huge number. Those idle gamers could be actually collaborating on a core problem that could be fun. So if you look at a crowd sourcing model of attacking data, this is kind of a whole new mindset of culture. To me, this is the kind of doors that open up when you start thinking like this model. Because the bad guys are already ahead of the game. I mean, so, how do you, how do you guys talk about that, 'cause you guys have to kind of keep some data masked, and you have to kind of, maybe not expose everything. How do you balance that secretive nature of it, and yet opening it up? >> That's a question that the DHS is struggling with, sort of day in and day out right now. They're going through a couple different iterations of different efforts. There was the ESSA program, there's the Automated Indicator Sharing program going on right now with DHS and some of the IC partners of what do we share with industry, because we're recognizing as a government we can't defend this nation on our own. We need an industry partnership. How do we open that up to the general public of the United States to do that crowd sourced mentality. Threat hunting is a lot of fun if you know what you're doing, and if somebody will guide you down the path, it's an endless world and a need for threat analysts to study the data sets that are out there. Indicators of compromise point you in a general direction, but they're a wide-open direction, and... >> They're already playing, it's like lagging in a video game, they're, gamers are already ahead of, the hackers are already ahead of you. Interesting point, Berkeley, University of California at Berkeley has a new program, they call it the quote Navy Seals of cyber. It's an integrated computer science and engineering and Haas business school program. And it's a four-year degree specifically for a special forces kind of thinking. Interdisciplinary, highly data driven, computer science, engineering and business so they can understand, again, hackers run a business model. These are organized units. This is kind of what we're up against. >> Absolutely agree. >> John Furrier: What are your thoughts on that? You think that's the, the right direction, we need more of it? >> We need more of it, absolutely. DOD is moving in the same direction with the cyber protection teams or CPTs. They're beginning to do sort of the same formal training models for the soldiers. Unfortunately, right now a lot of the cyber protection teams are just scavenged resources from other branches of the military. So you have guys in EOD that are now transitioning into cyber, and they're going from diffusing bombs to diffusing cyber threats. It's a totally different scenario and use case, and it's a tough struggle to transition into that when your background was diffusing a bomb. >> And you brought up the industry collaboration, talking about private, you know, private sector and public sector. I know, you know, personal experience in the wireless space, there was a lot of desire to share information, but yet there was a congressional reluctance. >> John Eubank IV: Mm-hmm. >> To allow that. For different concerns. Some we thought were very unwarranted at the time. So how do you deal with that, because that's another influence in this, is that you might have willing parties, but you've got another body over here that might not be on board. >> I think we're going to start seeing more of a shift as private industry acknowledges their need for government support and that government collaboration, so data breaches like the Target breach and massive credit card breaches that, you know, these private industries cannot keep up with defending their own network. They need government supoort for defending very large corporations. Walmart, Target, Home Depot, the list goes on of breaches. >> Final question as we wrap up here, but what's the coolest tech that you're seeing that's enabling you to be successful, whether it's cool tech that you're looking at, you're kicking the tires on. From software to Amazon, hardware, what are you seeing that's out there that's really moving the needle and getting people motivated? >> So a surprising thing there, I'm going to say the Snowball Edge. And people go, it's just a data hard drive. Well, not really. It's way more than a data hard drive. So when you come to Amazon you think enterprise solutions, enterprise capabilities. What the Snowball Edge provides is a deployable unit that has processing, compute, storage, etc., onboard that you can take into your local networks. They're putting it so you can run any VM you want on the Snowball Edge. What we're doing is we're taking that inside DOD tactical spaces that don't have connections to the internet. We're able to do computation analytics on threats facing that local regional onclave using a hard drive. It's really cool technology that hasn't been fully explored, but that's uh, that's where we're-- >> You can tell you're excited about it. Your eyes light up, you got a big smile on your face. >> Drove the new Ferrari that came out. >> Yeah, right. >> When I saw it, I just jumped all in. >> John Walls: You loved it, right. >> So, three months ago... >> You knew right away, too. >> Right. >> John Furrier: The big wheel. >> John, thank you for being with us. I think they're going to kick us out of the place, John. >> Hey, they got to unplug us. We're going to go until they unplug us. >> Alright, John, again thanks for being with us. >> Well, thank you guys for your time, much appreciated. >> Thank you for joining us here from Washington, for all of us here at theCUBE, we appreciate you being along for the ride at AWS Public Sector Summit 2017. (theCUBE theme music)

Published Date : Jun 14 2017

SUMMARY :

Brought to you by Amazon Web Services Glad to have you here on theCUBE Nice to break the maiden, good to have you aboard here. for the DOD IC community. So what are you doing then for DOD specifically, then? proprietary technology called the One of the real problems inside the DOD I hate the term data lake, I, you've been listening, I, So I want you to just double down on that, It has to be a collaborative solution. So, the culture of digital has an ethos, that it's, the digital world's different And that's really the only way is interesting because you think about and you have to kind of, maybe not expose everything. of the United States to do that crowd sourced mentality. the hackers are already ahead of you. So you have guys in EOD I know, you know, personal experience in the wireless space, So how do you deal with that, because that's another you know, these private industries cannot keep up with what are you seeing that's out there that you can take into your local networks. Your eyes light up, you got a big smile on your face. John, thank you for being with us. We're going to go until they unplug us. we appreciate you being along for the ride

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