Bob O’Donnell, Technalysis | Citrix Synergy 2019
>> Voiceover: Live, from Atlanta, Georgia, it's theCUBE, covering CITRIX Synergy, Atlanta 2019. Brought to you by: CITRIX. >> Welcome back to theCUBE. Lisa Martin with Keith Townsend coming to you live from Atlanta Georgia, our first day of coverage of Citrix Synergy 2019. Keith and I are very pleased to welcome you to theCUBE. For the first time, Bob O'Donnell, the founder and president of Technalysis. Bob, it's great to have you on theCUBE. >> Thank you. Great to be here I really appreciate it. It's my first chance to do theCUBE. It's exciting. >> We're so excited because you are no stranger to TV. Bloomberg, CNN, CNBC, Squawk Box, now theCUBE! >> Bob: And the now theCUBE! >> Keith: Most importantly- >> Bob: It completes the circle. >> He's a friend of Leo Laporte, which makes him a super star. >> All: (laughing) >> Well there you go. >> We're sitting in the presence of greatness. >> Oh, I don't know about that. But anyway, no, it's a pleasure to be here and it's nice to chat with you guys. It's a very interesting time that we're in. I mean, when we think about what's happening in the world. For years we've seen this move to cloud-based computing, and SaaS, and everything else. And everybody's excited about all of this stuff, and there's all these tools. And then on top of that, we thought, we have all these devices, right? We've got this amazing range of different devices we can use. But ironically, what it is, is we're in a state of too much of a good thing. It's too much. Even though if you think about it, you'd say, "Well, objectively, there's so much that "we could potentially do here. "I mean, we've got these tools that can do "this and this and this." But all of a sudden, "Well, except I got this one and this one, and this one. "And oh, by the way, if I want to send a message, "I can send it five different ways to Sunday, "and therefore if I want to read a message, "I have to be able to read it "five different ways from Sunday." And so, the challenge that you face is, and Citrix talked about it, I thought, quite nicely in their keynote this morning, is people get overwhelmed. And they just can't get productive with what they're trying to do. And so, what you need to do it figure out ways to turn that chaos into structure and order. And that's what they're trying to do with the workspace. And it looks pretty cool. >> Yeah, one of the offline conversations I had was you get all these tools. It's like somebody took a box of 10,000 Legos and just jumped it on your desk and said, "Build a masterpiece." And what I head this morning was the equivalent of what was like a Star Wars kid of like, "This is what you can build. Here's the directions, "and now you can start to deviate and customize it "for your environment." So one of the things that I'd love to get your input on is this concept of AI ML. This ideal of taking tasks and automating them. It's nothing new. We've tried this with macros and other areas. But the thing that was missing was, these tools were pretty dumb. >> Bob: Right. So the promise of ML AI should make these tools become real. What's your impression of the state of the technology versus what was presented today. >> Well, look, we're in very early days of AI and ML. There are some fascinating things out there. There's a lot of the high profile things that we hear about. The ImageNet and the ability to recognize every kind of dog known to mankind, and all the demos we've all seen at every other trade show. It really is, the fascinating part, exactly, to your point, is that the goal with AI and machine learning is to actually makes things understand. And it's fascinating because... I'll take a bit of a sidetrack but bring it back. When devices started to be able to recognize our words, we assumed, because we're human beings, that they recognized what we meant. But, no. There's a big jump between the words that you can transcribe, and what you actually mean. >> Yeah. That context. >> Context is everything. And context is something that, again as human beings, we take it for granted. But you can't take that for granted when it comes to technology and products. So, the beauty of AI as it starts to get deployed is how do we get the context around what it is that we're trying to do, what we meant to say. Of course, we all want that in real life: "What I meant to say was..." But, "what I meant to do was this." Or, "the task I want to do is that." So, taking that back to what Citrix is talking about is there are a lot of rote procedural things that people do in most organizations. And they gave the classic examples of proving the expense reports and this and that. So, clearly, some of those things they can pre-build. The micro apps, in a lot of ways, they really are macros. It's kind of a fancy macro. And that's fine, but the question is are they smart enough to kind of deviate, "Oh, well, there's a conditional branch "that it automatically builds in a macro "that I didn't have to think about "because it realizes in the context of what I'm doing "that it means something else." Or something like that. >> At the end of the day, I want to get the account balance, however that translates. As opposed to: take this column from row A and put it in row B. No, sometimes row A won't be the correct destination. I want the account balance. >> Right, right. >> And the other truth of the matter is we're still getting used to actually talking to our devices. We do that at home to some degree for people who have Alexas, unless they've decided to stop recording everything, and then that's a whole different subject. But, at work we don't. Interestingly, I remember when I first saw Cortana, for example, on a Windows machine. I thought, in a weird way, Cortana makes more sense because I should want... But it hasn't really happened. It hasn't played out. So there's some level of discomfort of talking to our devices and recognizing these things. So, I think there are cultural issues you still have to overcome. There are physical issues in the workplace, now. Now, when you have these open office environments, which doesn't take a rocket scientist to know that that was going to be a disaster. Whoever thought that was smart, man, let's take a look at where their degree came from. But that's the reality that people are in. So, you've got the physical environment challenges. You've got the cultural "how do I work with this?" environment. And then just starting to realize what it can actually do. And then, of course, you have the problem that it didn't recognize what it actually said. That's something stupid, and the original Siri problems that we all had. But, all of these things tie together because they're all different takes on what machine learning has the potential to do and what we think it should do, and what it can actually do. The one thing I will say is as we head towards 2020, I think we're going to start to finally see some of these things do what we thought they were going to do. They're going to start to have the context. They're going to start to have the intelligence. So, in the work space, it's going to have the ability to know what I mean when I say, "I need the account balance." Or, "I need to know where in the sales pipeline "this particular project is," or whatever task it is that I've got to deal with. And so, understanding that and then building the plumbing to do that is critical. One of the interesting things, if you look at what Citrix does, they're really all about plumbing. They have this ability to pull together all these different elements. From the beginning, what we started talking about. All these different applications over different types of network speeds and connections and make them all work. And yet, they present this very simplified, beautiful, nice little, you're like, "oh, this is great!" But, man, buried beneath there is a lot of stuff. And that's, to give them credit, that's what they're really good at doing. And companies now, the challenge is, a lot of companies have really old applications that they've got to kind of modernize in some way shape or form. And some of them are doing it on their own. They're doing the containerization and all the things we hear about as well. Some of them are wrapping them. Citrix, some of their original business, XenApp, was about app virtualization. Taking an old app and giving access in a modern way. So, again, it's doing that, but the other problem you have to bear in mind, excuse me, is that every company has a different combination of apps. They said 500 apps is normal. A lot of companies have more than that. >> Keith: Mhm. (affirmative) >> The problem is, it's not the same five hundred apps. This company has this set of 500 apps. This company has this set of 500 apps. This company has this set of 500 apps, and maybe 150 of them overlap, which means the long tail of 350 per company has to be dealt with and figured out. And that's, again, those are the problems that they're trying to solve and bring in to a unified environment. >> And also manage these growing expectations that all of us that are workers have from the consumer side of our lives. You mentioned Alexa and Siri, and we have these growing experiences that whether I'm talking to a device or I'm going on Amazon, I want it to know what I want. Don't show me something I've already purchased. And we have these expectations as humans and consumers that we want the apps when we get to work to understand the context and of course, we're asking a lot. In your opinion, where is Citrix in starting to help manage, helping their customers, rather, manage those growing expectations? >> I think Citrix has done a lot in that area. Even many, many years ago they were the first to come up with the notion of an enterprise app store. In the early days of the app store, they came out with this concept of, "We want to do an enterprise equivalent of that." When I download an app that I need to install on a work PC, make it easy to get at. So, from way back when they've been building on that. And then, the examples they gave today, the notification from the airline that your flight has changed, or whatever. Those are all the experiences that we're now used to thanks to cloud-based services. And their point is like, "Hey, why shouldn't we "have that at work, as well?" And so that's exactly what they're trying to work towards, is that notion of cloud-based notifications and services, and things, but related to the specific tasks I have to do. Because at the end of the day, they want to drive productivity. Because we all waste stupid amounts of time, and truth be told, the bigger the company you're at, the more time you waste because of just keeping up. I used to work at a big research firm of 1200 people, and literally half my day, every day, was just procedural stuff. I didn't actually work on the stuff that I thought I was hired to do, except for maybe half the day. And with a lot of people, that's very common. So, anything that can be done to reduce that and allow people to get through the procedural stuff a little bit more efficiently, and then actually let them do the work that they were hired to do and that they'd like to do, and oh, by the way, gives them more satisfaction. All of these things tie together. People tend to say, "Oh well, you know, "that's nice to do, this consumerization of IT, "that's nice." It's not just nice. It's actually practical. It's actually a real productivity enhancing capability. And I think Citrix has done an excellent job of driving that message. It's hard to to do because, again, the complexity of the plumbing necessary is super difficult. But their head and their heart are in the right place in terms of trying to achieve that. >> Well, it sounds absolutely like not a "nice to have," but business-critical. One of the stats that David Henshall, their CEO, said this morning, and Keith's been mentioning a number of times, is that he said there's 7 trillion dollars wasted on output because employees are not able to get to their functions that they were hired for in a timely manner. >> Right. >> So, there's a huge addressable market there of opportunity but also the consumerization that's personalization expectation is huge to not just making me, Lisa Martin, as an employee happy, but my business's customers that I'm dealing with. I think of a sales person, or even a call center support person. If they don't have access to that information, "She already called in about this problem 'with her cable ISP," that person is going to go turn, and go find another option that's going to fulfill their needs much better. >> That's absolutely right. And that was the interesting point that they made. And that's what they're trying to do with the intelligent work space is to move beyond just providing these apps, but actually personalizing it to each individual and being able to say, "All right, each of us are going to have a workspace." Sort of, it looks kind of like a news feed kind of a thing. Each one is going to be different though, based upon, obviously, the different tasks that we do, the order with which we do them, the manner with which we do them." So it does get personalized. The notifications, you know, I may want certain notifications that you don't really care about as much. But that's fine. We can each create that level of personalization and customization. And again, what Citrix is trying to do, and it was a key point that P.J. made, is, "Look, we're not just building an application. "We're building a platform." And that's... The significance of that is big. And remember, he came from Microsoft. He worked on Windows. He worked on Office. So, he's got a long history of working on building platform based tools that have tools that you can build on. That have APIs and ways for other people to add to. So, all of those are critical parts of how they tell that story, and how they get people enthralled enough to say, "Hey, I'm going to make the commitment to do it." Because look, it's a lot of work. Let's not kid ourselves. If I'm not a Citrix shop, but I go, "Damn, that's cool!" There's a fair amount of effort to make all this stuff actually happen. So, it's a commitment. But, once they get them hooked it's a pretty sticky type of environment. Especially as they continue to deliver value and personalization and customization. That, at the end of the day, drives productivity. And that's a pretty straight forward message: "Hey, we can save your workers time "and make them happier." Well, who doesn't want that, right? >> So, let's talk about engaging your customers. Like, I can look at this, and I can easily, say I can come to a conference like this and say, "Wow, I really want the output. I don't want "any of that employee experience stuff. "That stuff just sounds hard, "but the output I definitely want." Talk to me about the evolution of your customers as you walk them through if you want the output, here's what you have to do. And talk to me about, specifically, the success stories of where they didn't get it, and then after you've engaged them, they got it. >> Well, there's so many different variations out there. But, at the end of the day, every company out there is dealing with the fact that they have workers that work in a lot of places on a lot of devices and they have to allow them to get stuff done. And so, it's about how much are they willing to do to make that happen? But there's the psychology of it. There is the whole, "how much of this am I willing to outsource?" Versus, "I really want to keep it inside." So, it depends on the industry and the level of if they are a regulated industry, and all those things have an enormous impact on how they do this. But, if you think back, Citrix's original business was, a lot of it, was again, around desktop virtualization, and actually trying to get really old school stuff, I'm taking mainframe green screen stuff, to actually run on an old Windows PC. And that was kind of a lot of what they did, initially. And then, of course, they've built on from there. So, all along the way, you see different organizations. Citrix has been thought of more as more of the old school kind of enterprise software. Along with an SAP or an Oracle so something like that. I think they've done a particularly good job of being cloud native, cloud aware, and working with these cloud-based tools. Because early on, when we think about what happened with SaaS applications, people thought that was going to dramatically change how anybody did software. And it did, but not in the way people expected. So, I'm trying to get an answer, specifically, to your question, but I think what it is is what they're doing, and what companies who deploy it find is that they can take even these completely different types of software and services, and ServiceNow, and Salesforce, and Workday, and all these kinds of things that are dramatically different, but still, again, have overlapping functionality if I use all of them, and conflict or counteract or interact, or need to interact with other tools I already have that I'm working to change. So, again, what I think that what Citrix has done a good job is they're able to look at the wide range of stuff that people have in that 500 group of apps, or whatever it is, and be able to say, "All right, ten of those are cloud-based services. "But we've got 490 other ones we've got to deal with." And they have different levels of technologies to deal with those. So, what companies can do is they can also pick and choose. They can say, "Look, we're not going to get all 500 apps in our workspace." Maybe they just decide, "But we're going to do these twelve, "five of which are SaaS-based, "and then we've got a couple other critical ones "that we have to do, and that hits 80% of our workers." And they can tackle it that way. So, the bottom line is companies who... Look, it's a big investment up front. So the process is you have to psychologically say, "I'm willing to make an investment in," not obviously, just now, but their roadmap. What they're doing. What they're talking about. That's why they talk a lot about the future because if I buy into this ecosystem, I'm committed. Right? Again, I talking about that earlier: The stickiness question. So, companies who are doing this kind of thing, companies who are trying to make sense of all these applications have to be willing to make those big investments. It used to be, it used to have a huge Citrix server farms, as well. Obviously, with the development of the Cloud and Citrix Cloud, that's all changed. But, it's still a big investment, and they have to work to figure out ways to do this. And if they do, to finally get to, you know, they do see productivity savings. I mean, Citrix is, I don't remember the numbers, but they can qualify actual time saved when their solutions are installed, and that's the benefits that these companies get. So, they have to measure how much is my employee time worth versus the cost of getting these things deployed? >> Well, and I think that's going to be a differentiator for them. I wish we had more time because we could keep talking to you for a long time, but you got to add theCUBE to your list of TV: Bloomberg, CNBC, >> Bob: It's all there. Hey, I'm excited. >> Squawk Box, Now, theCUBE. Bob, it has been such a pleasure to have you on theCUBE. >> Thank you. >> We appreciate your time. >> Thanks so much. Appreciate being here, thank you. >> Our pleasure. For Keith Townsend, I am Lisa Martin. You're watching theCUBE, live from CITRIX Synergy 2019. Thanks for watching. (upbeat techno music)
SUMMARY :
Brought to you by: CITRIX. Bob, it's great to have you on theCUBE. Great to be here to TV. He's a friend of Leo Laporte, and it's nice to chat with you guys. So one of the things that I'd love to get the technology versus what was presented today. The ImageNet and the ability to recognize So, the beauty of AI as it starts to get deployed At the end of the day, And then just starting to realize what it can actually do. and bring in to a unified environment. and consumers that we want the apps when we get to work of the app store, they came out with this concept of, One of the stats that David Henshall, their CEO, and go find another option that's going to and how they get people enthralled enough to say, And talk to me about, specifically, And if they do, to finally get to, you know, Well, and I think that's going to be Bob: It's all there. to have you on theCUBE. Thanks so much. Thanks for watching.
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Calvin Hsu, Citrix - Nutanix .NEXTconf 2017 - #NEXTconf - #theCUBE
>> Announcer: Live from Washington, D.C. It's theCUBE covering DotNext Conference. Brought to you by Nutanix. >> Welcome back to the district everybody, I'm Dave Allante with Stu Miniman, and this is theCUBE, the leader in live tech coverage. We go out to the events, and we Extract the Signal from the Noise. We're here, this is day two of the Nutanix.NEXTConf, #NEXTConf, Chris Hsu is here, sorry Calvin Hsu is here, VP of Product Marketing at Citrix. Welcome to theCUBE. >> Thank you very much, nice to be here. >> So, you're up on stage earlier today right? A lot of good action here at the show. Talk about Citrix, and what you guys are doing here. >> Yeah, so I think Citrix, Nutanix, we've had a partnership going back for quite awhile. I think what really brought us together were customers that were actually trying to solve this issue, of how do I implement VDI, and how do I do this better right, there has to be a better way. And it's funny, we were just talking about chatting a little bit before about how many different infrastructure pieces and how many different components there are to learn in order to do VDI, and that was one of the things that always kind of stood as a barrier to adoption in some of the early days, going back, I don't know several years now, and they would say, well, you got to have, be an expert in networking, you got to be an expert in storage, you got to know all the server side infrastructure, the virtualization that goes with it, and then you got to also know the desktops, and the app parts of it, and how to manage all that. And in my experience it was all that technical knowledge, but it was also, it was also the people right? So, you also had to bring those people to the table, have one VDI project, go in and talk to a customer, and we're going to do a pilot for 200 people to start, and there'd be 20 people in the room. Because everybody had different areas of responsibility. And so as Nutanix is involved, and the whole idea of hyper-conversion, and HDI that's come around, that's really been some of the basis of where VDI is kind of getting that second booster of, in it's life cycle here, where they're realizing that it could just be a few people that are responsible for that HDI infrastructure, can deploy the VDI, and now they have a more simple reliable way of implementing that solution so (mumbles). >> I mean, that's kind of where, even when I go back to the converged infrastructure world that's, VDI was the one like foothold use case with Vblock's in the early days, and the HPE stuff, or HP then, and you know I have to say, I have to ask both of you guys, because you know this business really well, and you're obviously a VDI expert but, when you talk to customers, they get really excited about VDI, they're like, "Hey, this is a great use case, "we're going to, we're doing VDI, VDI, VDI, "it was a big project effort." When you talk to the analysts they're like, "Uhhh, VDI is so boring." What is it about VDI that there's this bifurcated opinion base right? Analysts uhhhh, okay, but customers eat it up. What's going on, what...? Unpack that for us. >> Well, I mean analysts don't necessarily feel the day-to-day pain of managing a desktop right? That's what it is right, so for them it's a-- >> Well said. >> It's the truth. Well, actually I know, I know some analysts that actually did that job, and so they're the ones that are still excited about it right? But in general, like once you get past the idea of that consulting a client on the complexities, and how do you choose a vendor and, and then it comes down to a few basic things, it's which one's going to deliver the best employee experience with the solution, which one's going to be the best operationally to manage and then sort of their job is done. But then, from a IT Admin perspective it's like they're still, every day they're managing new application update, the new desktop image, and it doesn't end right? And that's dozens and dozens of hours out of every week, every month, that you spend. >> Alright let's hear from the analyst. >> Dave, it was called VDI fatigue. Every year was the year of VDI you know. I think we've gotten beyond that, because I tell you, from my viewpoint, it was wait. It was this mess of a stack, and we're going to fix that. Oh wait, now storage is the mess, now flash is going to solve that, oh wait, mobile adoption is you know, the barrier, yet the opportunity, how do we modernize our applications, the changing workforce, mobile workforce. There were always the next, the next, the next, the next, the next thing and, it reminds me of our conversations with (mumbles) you know, it was like we're never finished, and a lot of it was, it was this big category of you know, you talk about the user experience, is I think, what Citrix is focused on, and how do we make that simpler and you know, so many analysts... The other thing from an analyst is, most analysts focus on a piece of it, and this is very different. I know some analysts focus on like, user experience, and let's look at the application, that's probably closer to where VDI is then, right, if you ask the storage guys they're like ah, VDI. If you ask the desktop people they're like wait, my place is fine so, it's that, it was a really complicated problem, but it's very different today, than it was, and I have to think with Nutanix it is, must've changed in the last five years. >> Absolutely, and well, I think the other thing is that's funny is if you take it back to like 2008 right? Analysts called the VDI game really early, so it's like you're saying every year was the VDI. Before anybody was deploying it in any sort of size, they were already saying it's a, X gazillion billion dollar market and that, and it, I think it's taken awhile for the customers... The customers are still just trying to dealing with some very basic desktop management issues today, and they're probably lagging behind the industry and analysts by three to five years I'd say, right? But what I hear now is, Windows 10 is coming around the horizon, how am I going to manage Windows 10 updates? I've got an Office 365 deployment project on my hands, how am I going to get this all out, how am I going to get the functionality that every one of my end users needs? And it comes around and it's like VDI is a great answer for that, it's a great way to solve that issue. >> Calvin, one of the things that we hear from new (mumbles) customers I mean, they love that kind of one-click simplicity, one-click update, and I hear about you know, Windows 10 is like the roll-out of the next thing, and where things break. How are Citrix and Nutanix working together to solve some of these challenges? >> Yeah, I think that approach of one-click, the automation you know, both the blue-printing types of technology is what we're pulling together. All that sort of automation is really important for, for this type of environment. You know I think the, we're both willing to pull together solutions that really then, drive that simplicity for, for both the infrastructure and the management, ongoing of that solution. It's like for example, we're working together on, work on the district's workspace appliance right? And that's, for us it's not a product name that's really a program, it's a way of defining HCI infrastructure like Nutanix and they're jumping on board with this. To be able to point that thing at the Citrix Cloud, and then download all the resources that it needs in order to run a Citrix workload on it. So it's a very automated way of getting stood up, so that not only is it deployment of the infrastructure, automated and simple, but placing that workload on it, and getting it set to manage, and then even running it and operating it is more like running and operating a Cloud service than it is even operating a local infrastructure for it. >> One of the things that David Floyer from Wikibon, has done a lot of analysis saying, if we can get to basically a single-managed entity is where he calls it, so I can have the entire thing comes out, not just the infrastructure, but all the way through the stack. Not only does that really help your deployment, but the overall kind of time-to-value, customer experience is just tremendously improved, tell us how you're helping to kind of reach that vision. >> Yeah, well I think it's time-to-value, but it's also making VDI accessible to more customers right, and more segments of the market. The types of things that VDI solves, security, manageability, those aren't just enterprise problems right? Even midsize companies, they have security concerns, and for them it's actually probably even more dramatic, like they have a breach there, and it's catastrophic for the company, not just, you know we're delayed by a few hours. And so you know, having that simplicity, and then making that whole thing easier to deploy, and faster, it's not just easier to deploy, but on day two, it's easier to manage ongoing. Those things are getting into tension again. >> So for years I remember in the Citrix, Synergy, a bunch of VMware, VM world's, talked to customers, and it was always a two-horse race between those two companies, and Citrix was like Secretariat, and VMware was like Devil His Due. You've probably never heard of Devil His Due. Pretty good horse but not Secretariat, and you guys, Citrix was the dominant player in that marketplace. What's the competitive situation today? It seems like VMware has made some acquisitions, has maybe caught up, maybe has some advantages, what, how do you see them as a competitor? >> I, so I think where Citrix is, I think that what really happens in the competitors space now is that it becomes less about VDI, versus VDI, and like what features are in each one. Although I could talk for hours, I think there's still a bunch of differentiation in there. You know earlier talking about user experience, I think the way we're looking at this market, and what's happening to it right now, is less about sort of user experience in the sense of a classic protocol versus protocol sense, in a technical sense, and more about, and I'll use the term more and more often about employee experience, alright, so it's not just what is the performance of my virtual desktop when I'm on x-y-z device, over a certain network. It is what happens that first time I give an employee a resource, or a virtual desktop, or a mobile application, or access to a SAS application, or an internally-hosted Web application through a virtual browser, and they go in and they, they want to get work done right? So the experience of that employee is now, not just one of these technologies, it is what we refer to as workspace technology. It's everything I need from the applications, to the files that I want to use, to the workflows that I want to kick off, and I think that will be their new area of differentiation, and again, that's where we want to move very far for. >> Calvin, what should we be expecting to see from Citrix and Nutanix going for a long partnership, and how does it improve even more for customers? >> I think you know, the stuff that Nutanix has announced here, with the whole Hybrid Cloud strategy, I think that very much is in alignment with our philosophy on Hybrid Cloud approaches for customers. So I would expect to see a lot more in that collaboration area. There's lots more that we can do on the NetScaler side of the business for networking, and enabling the reliability of a lot of these network connections as people become, you know I love that concept of the core, the distributing the Edge Cloud right, and all of that's going to need interconnectivity, and security and reliability. And you know, more of the same on making VDI simpler for, for all customers of all sizes. I think we're just at the cusp of you know we've got this automation plan going in, we're creating the workspace appliance in its simplicity there. I think there's a lot more we can do, again, from day two perspective operationally, as I keep going and I'm growing this thing, and I'm managing my images, and I'm managing applications, and growing the infrastructure, increasing performance, taking on different types of workloads, there's lots more we can do in that area. >> What is the all Citrix Stack Workplace Appliance? >> Right, so that is really the Nutanix has announced support for XenServer, and for us, you know XenServer, we've really done a transformation of that technology over the last couple years, where we've taken what was a general platform virtualization solution, and we've really specifically targeted at our workloads. At XenApp, XenDesktop, NetScaler, and making it the best virtualization platform for our, for our solutions. Why do we do that? We do that because there's going to be certain things that we need out of that layer from an innovation standpoint whether it's supporting graphics, which we were the first to do, across all the major ship vendors, virtual GPUs, coming up with new security paradigms like being able to do deep Hypervisor Introspection, and identify day one malware attacks before they, even infect any of the machines. You know, those sorts of innovations become really important that we can drive, and having control over XenServer we're able to do that. So through the partnership with Nutanix, and getting their support on that as well, then all the joint Nutanix and Citrix customers could take advantage of that innovation. So now they also have the obviously at their disposal, everything that Nutanix is putting into HV, everything we're putting into XenServer, and being able to manage it that way. So, in the workspace appliance, sort of reference guide for building this, one of the things we focus on is the XenServer component of it, and being able to have that innovation coming from Citrix as part of that solution. >> Great. Calvin, thanks very much for coming to theCUBE, appreciate your time, and your insights. >> Thank you, yeah it's good to be here. >> Good to see you. Alright, keep it right there buddy, Stu and I will be back with our next guest. We're live from DotNext, #NEXTConf, this is theCUBE. (techno music)
SUMMARY :
Brought to you by Nutanix. and this is theCUBE, the leader in live tech coverage. Talk about Citrix, and what you guys are doing here. and the app parts of it, and how to manage all that. and you know I have to say, I have to ask both of you guys, and then it comes down to a few basic things, and how do we make that simpler and you know, and it, I think it's taken awhile for the customers... Windows 10 is like the roll-out of the next thing, and getting it set to manage, One of the things that David Floyer from Wikibon, and it's catastrophic for the company, and you guys, Citrix was the dominant player and I think that will be their new area of differentiation, and all of that's going to need interconnectivity, and making it the best virtualization platform for our, Calvin, thanks very much for coming to theCUBE, Stu and I will be back with our next guest.
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