>>Live from Seattle, Washington. It's the key nude covering smartsheet engaged 2019. Brought to you by smartsheet >>Welcome back, everyone to the cubes Live coverage of smartsheet engaged here in Seattle, Washington. I'm your host, Rebecca Night, along with my co host, Jeff Rick. We're joined by Main McCutchen. She is the program director at Oval V. Oh, thank you so much for coming on. My pleasure. So movie is a huge name in the advertising industry. But why do you give our viewers a little bit of background about what you do and and the company itself? >>One of the fun little stories that that I like to tell is something that our founder said so many years ago. If you are. If you hire people that are smaller than you, you end up with tiny people in your company, right you want you want to hire someone bigger than you, and you end up ah, company of giants and I feel like that really, like, kind of sums up will be. It's such a big name in the industry. 70 years we've been around, I'm program director. I work in operations. I also work in resource management um, I like to think that I'm utility player, you know, like wherever. Wherever the fire is, I'll go and try to help out. Smart sheets made that a lot easier for me in the last couple of years. My origin story of Smart cheat is I was working with an account and someone had to leave suddenly and they asked me to step in and do some of the account executive duties. I know it here. What? You know, some of those were I am lifelong operations. I'm not lifelong advertising, So it was like trial by fire. But I had recently been introduced to Smartsheet. So I had this tool and I went to meetings for like, two weeks, and I gathered every piece of data I could. And then after that, time, like images came out of the mist and suddenly, like the world made sense. And, um, my boss one day was walking by and saw like a pie chart. What's that like? Oh, I just made this because it's helping me learn about the account. Right? And he was like, you were making appointment with my boss and like on it went from >>there, so you should have been in operations forever. So what brought you to smart? She clearly you've worked with other tools. You've worked in complicated projects before. What was so different this time? >>I would say of the ease of use and the instant adopt ability with other people and the functionality being able to attach a file. And this is long before before they were dashboards, before any of that stuff. Just attaching a file. Um, the comments on the line really ease of use. >>That's a big one. >>So in your in your line of work, there are so many different assets that you need to work on and the way that the the advertising industry has changed so much, you only have so much time to get the customers attention. Can you talk a little bit about just those changes and then how that's changed, what you need to do and what your team needs to do on a day to day basis? >>We spent a lot of time tracking. We still spend a lot of time tracking, and customers will say You guys talk to us too much, and then they'll say we didn't get the right information. So I think I'm talking to other people here at the conference, and nobody really wants to say my company's having a difficult time grappling with, like this torrent of data that we're all living with, You know, I miss things for my kid because I missed the email in my in box about the school, even though I'm looking for it. So I think it's a large problem that a lot of companies we're dealing with and nobody really wants to admit it, admit it. But we're finding that we're changing the way we work, and it's making a big difference. Like the tools that we used to use don't apply anymore because they don't make any sense. Like, you know, if you have, like, a shared folder on a drive, Good luck. You know, with a flashlight like you're never gonna >>find so >>thes kinds of tools. Marchi is helping us. Is helping us really change the way we >>work the >>other >>thing to the complexity of which you guys deliver. You made a nice customer video for the Sparky team and really goes through on some campaign for a shoe or something, you know, you kind of got your core theme that you develop, that >>you >>guys were making so many derivative Platt the rid of assets for so many derivative platform speeds and such different ways. That kind of the variation, I assume the version control variants based on geo or whatever speed, Completely different working situation. >>Yeah, we're very excited about Slope, the asset tracking software that that smart she has purchased. And we've I think we've started a pilot, and we're really excited to see how that works out, because that's something that all of this stuff that we're building it smartsheet will then be able to talk thio this other system So the tracking system will be able to talk Thio revenue projections or whatever else you wanted to talk to, you know of capacity planning, resource management and, yes, of all all the virgins that we have to deal with, there's two pieces of the version. Ing one is like what we need to deliver to the client today. Do we have the right version? We got a ship this out. It's going to print. You don't want the wrong one going out, But then also 23 years from now, If somebody comes and says, Hey, can you give me the version that ship and everyone's like, Oh, I don't know what It's one of these. I don't know which one Because in our industry, people rotate off accounts. You work on one account for a number of years, and then you decide you want to be to be expertise or some consumer products. Good expertise in the company's very good about enriching people's careers that way, moving them around. But that means they're taking their knowledge with them. So one of my favorite things about smart cheat is not only does it help us track and there's transparency and automation and all that stuff, but when we finish a project that we've used it correctly, it's beautifully archives. So not only can you find all of the assets, even the little 80 bitty ones, but you can see a chat trail on which one was used this time, and you can. I like also, you can right click on a cell and see to sell history like who made that? No, you know who put that number in it? It's perfect. >>It's a mini handbook that you can hand over into the on ramp someone onto a new project. Like >>if you could talk to the person that was there that did it. You know it's there. The intuition that there is great. >>So what is this do in terms of changing the culture of your organization and the ways in which employees air interacting with each other? >>I'm really excited about this. I'm really excited about the culture piece because I'm gonna talk about it >>internally and >>then I'll talk about it with clients internally. If you're a business leader and you need to get your revenue projections from five markets are regions or whatever you want to call them, you need thes numbers like every month. Give me these numbers so we go down to them and we say, This is it. I need you to fill out this column and the months that's it. >>They can. Then, with smart, she do whatever they >>whatever else they want with the sheet, they can add columns like some of them track quarterly and some of them tracked by the half and some of them weekly. They can do all that as >>long as >>my numbers Aaron and and I have that report. So all >>of these cultures were slightly different. Old movie has >>a culture, but so do our clients. And >>when you work with a client closely, you >>adopt part of that culture. So I >>don't want >>to say to anybody in the company, this is how it's gonna be and this is how you have to do it. I think that kills morale. I think it kills creativity, a think it kills innovation. So that's one thing that I love about Smartsheet is. It helps you preserve culture. It helps, even like underscore it. >>And do you think it's made you as a team? Also, Maur uh, wanting to lean on each other in different ways and in the sense of wanting to be unlocked. Creativity pieces? What I'm what I'm trying to get. Creativity >>and accountability. Yes, I think it's much easier to define who's responsible for what with that clearer communication. You know, you could get a card view and you feel like that's your literally your lane. That's what it's called. It's called your Lane, so I think that helps people like I know what I'm accountable for and I know what I need to dio. And so, um, I'm gonna be better at it. I also I'm gonna have a better picture of the whole project instead of just what I'm doing. So knowing where it's coming from and where it's gonna go after and that contacts makes me better. >>And are you seeing one of the big themes for all these types of software is that, you know, it frees up people from doing less mundane, less routine, less wrote kind of your example of rolling up the numbers so that it frees you up to do higher value activities. Are you seeing that house? It manifest itself in your guy's ability to deliver >>the automation. Uh, let's see. Let's see how that >>we haven't. >>I was talking about what I said. I would get back to the client a minute ago and I didn't. We haven't >>I can't think of >>a time when we use We use automation a lot. Internally. I'm trying to think about what we do with clients. Cause client facing is obviously a little bit different, but eternally >>is probably harder challenge, though, right? It's easy to get excited about a new client. It's, I think, it's harder to get excited about another day on, you know, Week three on an eight week project that you're just >>I kind of >>love them. I don't know why I love the internal stuff. I think because of the camaraderie and because of the team building I sent out, I used a form recently. Thio. Ask some people that I've been working with how they feel about this new project, and it was so easy. I mean, it was like I had fun making the form, you know, and I'm happy to say that I'm also having fun reading the responses because they're mostly good and some of them are critical. But they it's it's it's delivered so well the comments like >>we needed to hear that we >>can actually make this better now. >>Seeing the big picture, though, I want it. I want to hear as a business leader what that means to you and in particular what it was like before when you didn't have full information and you couldn't exactly get the real time status report and understand what needed to be done and what wasn't working so well. We had >>people working off of a different sort of playbooks, right? So you have one department, and they know what they're focuses, and they know what they're doing. And another department has a different responsibility. They go to a meeting and they >>kind of >>hear different things, right, because they're thinking about what am I gonna be doing with this? And the other was thinking about how my could do and so that you can really run into problems because any of people that are on divergent paths. And so now if everyone's working off the same document, you don't have that problem anymore. It's your question, >>right? So I don't want to shift gears a little bit, name on and talk about where we are kind of society in terms of the attention economy, right? That's the hardest thing to get these days is people's attention. I think in your little video you guys talked about, you know, the number of impressions per day, which of course is infinite. And the time for impression is just basically zero plus a little bit more and you guys are right at the leading edge of trying to capture that attention. Facing that challenge is I wonder if you can just kind of speak generally is the evolution of that in the way that messaging and images and kind of types of engagement have to change when your your opportunities are very, very short. But they're spread across a lot of different things. And, you know, if it's targeted, right? Thea pertinent ese for a match on a good target, someone said, If it's a good match, it's magical on. And how you kind of look a challenge in the opportunity of operating in 2019 where attention is so hard to get, >>I think to give you a really good answer to that question, I would need someone from the media department strategy, someone from creative and someone from the CEO's office, Um, but in >>New York in two weeks, >>we oh, there's so much that goes into it and clients are so different. You know, some want this really long, long list of different deliver bols that they want and it's on a tight paste and then some or more inches like >>just like an >>overall brand. You know, we just want some brand strategy, one thing that we do well and that better that is our core is we make brands matter. That's that is the oval. Vito's right there. So no matter what's going on with the industry as it's changing and you know this week it's banners. Next week it's social or whatever. We were always focused on the brand first and whatever makes sense on that day. In that era, we will choose the platform and the software and whatever else that helps us best service our clients, >>but still staying to that core mission around the brand brand representatives. >>That is the number one thing. Yeah, >>So what's next? I mean, when you when you're here at the Smartsheet, engage and you're talking and hearing about how other companies use it and how other teams are finding new collaborations and what are you going to come away with? What are you gonna bring back to your team? And in New York, I think the >>most exciting thing for me so far has been I mean, I love the multi select drop down, and I mean, there's a lot of great things, but when they talked about a little bit of touch on a I and how the platform will be watching the way you work and I don't want to use language. People get so creeped >>out, you know, like watching it. >>What do you want? You know, it's just like, you know, following a pattern that it will suggest things. So I think that's gonna help search. And then it's going to know, like, well, every other time you ran that report, then you wanted to dash would want me to kick it off for you. I am really excited about that. I think is right now the automation is good and it's getting better, right? You have, like, you can set by time you consent reminders by by date and lots of great things that you could dio with the forms. But I think that a eyepiece is really what's gonna make a change. >>How did you say that your team feels about that? I mean, you hear that? People have so much trepidation around. Aye, aye. And the robots are coming. I don't just pretend like it's just something you don't have to dio, right? Right, right. Yeah, I did. But did they see it as the as the potential benefits that could come from it of Yes, I think a >>lot of people already in a recent project. Everyone's like the drudgery is gone. It's just gone. And sometimes I feel like one thing. I asked him, Do you feel like you're spending more >>time on this? Or >>do you feel like you're spending less time? And do you feel like you're spending more time? But you're more informed and better to do your job right? So sometimes it's boat. Sometimes some things that I spend less time now that I'm using smartsheet, >>some people spend more >>time because they're getting Maur information that they needed. You know, >>right? I love it. I love your example. How you just need that one cell filled in, and whatever it takes you, the individual to get to that number, you don't really care. >>I don't have the flexibility. >>You can organize your thoughts, your way of working your way of organizing information. Whatever makes sense for you to get to that that answer >>that flexibility is so important. And I see it every team that I give this you know, the one document. I need six numbers a month. It's only need $6 a month, and every sheet is different. And I've told them I'm like, Well, not your the admin. And you could make all these changes that you wanted to, And >>it's a little >>bit risky. You know? What if they delete one of my columns? Well, then I'll go and put it back and tell them. Don't do >>that. But, hey, everybody does it differently. Somebody took the name >>calm and put it on the end. I mean, whatever floats your boat, you know? >>Did you bring him together at some point to say, Here's how you did it here. So you did it. You know, here's best practices. Maybe. You guys, you know, Susie over here did it this way. Seems to work really well. And I want I want >>I do one on one whenever I can't. Okay. I really like it, but I I like the engagement. You get to know someone. I also say my sick file has my cell phone. You can slack May. You can call me. You can text me in middle of night. Doesn't matter. We're here like I have two clients. You know, there's there's the clients that we service in the world. The other companies But then for me, my clients are the little employees and employees that are they're servicing those clients. >>And as you said, when the drudgery is gone, that makes for people who want to come to work and who are more satisfied. So then they give more of themselves. And during the work day, and it is, it does become a there. Aren't you a circle there? Also, Maur, relax, you know, because >>I think we were alluding to this earlier. It's like before we were using smartsheet. You >>weren't >>always sure like some, like project was gonna jump out from behind a lamppost >>anyway, home at night and ruin your life for a day. You know, now >>we can see that guy from far off. I got my eye on >>you. You're >>not gonna get may. And it gives us what I call this Marchi calm, you know, like we know, like everybody knows what the schedule is from here to the end of the year. Maybe even for into 2020 and 2021. So we're starting to scope for the next year, and we're setting the smart sheets up for you like, Oh my God, there's the There's >>the view. It's beautiful, right? Right. I think we need to create a new smartsheet yoga pose, you know. Let's do it. Let's do you know what? I'm always >>on the hunt for the weirdest use of smartsheet. >>What's the weirdest you found so far? >>The weird Somebody mentioned something about a writer who uses smart cheat to track all the ways they procrastinate from writing >>Pretty good. That is. Another woman >>used it for her Thanksgiving shopping. I'm like, Okay, that's like, next level cooking. And then also on the way home from the grocery, shopping for Thanksgiving, the wines she was gonna buy. So he's tracking her wines and her food. >>That's good for the pairings. And which I like that. Yeah, >>you do like a little imagine that with your card view. Like, Oh, the mail. Well, look, we put it over the turkey or whatever >>it is you can use ice, maybe Cochin. Thank you so much for coming. My pleasure. >>Thanks for having me. >>Thank you. >>I'm Rebecca Knight for Jeff. Rick, Stay tuned. You are watching the Cube

>> From Gillette Stadium in Foxboro, Massachusetts, if the queue covering Vita Winter warmer, twenty nineteen brought to you by Silicon Angle media. Hi. >> I'm Jackie Sampson here with stew Minutemen wrapping up the show today. Ah, we're here. Gillette. >> So to this's the fifty year Vito, what's changed? >> Yeah, Jackie, so much has changed. So I've actually been coming to show for about >> eight years, and it was known as the >> New England V Mug back then. So when it switched for the tug, number one is a little bit more independent than a V M, where users group >> itself so broader on virtual >> station. But they actually made a conscious effort to expand beyond >> virtualization and talk about cloud computing. And four years ago, cloud computing while it had been gone, gone for about five years, most people coming to this show really didn't understand much beyond. I'd heard a cloud computing. I might have seen it on, like commercials from Microsoft, you know, to the cloud or some stuff like that. But they really didn't understand it. So I loved an event like this that brought in. They brought an >> Amazon. Microsoft had them give presentations, and they were breaking out from the ecosystem. This ecosystems >> gone through a maturation. Most of the vendors, I believe there's about >> five vendors here have a basic organization but have grown in decline. So we see in the users the ecosystem of the show. Make sure it's still over a thousand people here every year, and it's one that I was loved. >> That's awesome. So I was wondering. >> There are a lot of interesting guests that were on the Cube today. So what were the calm >> Dan's in virtualization >> space that you think company should >> start paying closer attention to twenty nineteen? >> Eso a common thing when I look back to twenty eighteen and continue here in twenty nineteen share >> really defines our industry today. So when we talk about going from virtual ization to cloud, we understand that that's gonna have to some disruption. We're at a user conference here, love talking to these users, and I talkto one user talked about the their hyper converge roll out, and they're going to be extending that for d R to the >> clouds I had a guest >> on today. Actually, the first one I've done it, Vito. He used to do virtualization, but in his day job today, all he does is a ws, and he does coding with PHP and he helps build out. Actually, Jackie, you gotta listen to this one because they're company does hair in massage, but for senior citizens on Lee. So it's really interesting based out of Cleveland. He's based locally. But you know, it's a nice niche and understanding the technology underneath that helps them at all of their location to do that. So you know, the common theme is, you know, it's a great time to be in technology. There's a lot of change going on, and there's great opportunities at events like this and training material for people tto learn and grow and keep themselves relevant and keep their business moving. >> That's pretty cool. So, >> speaking of relevance, who are some >> of the key players in >> space over some of the key players and talk? Teo? >> Yeah, so, >> you know, look, my first two guests were probably >> the two that have >> the biggest market share in the most relevant. So that >> is somewhere, you know, dominant in the virtual ization place and Amazon. Think clear Leader came for stuffed services going beyond actually supposed to have a guest on from microphone >> soft. Unfortunately, she was sick today. And look, it is not a winner. Take all. There is broad ecosystem and a lot of diversity out there in the ecosystem. So look, there's lots of virtual ization that isn't VM, where there's lots of cloud activity that's happening, both of them. What they've done really well in our balancing is their ecosystem. So a lot of change going on there. Neither of those companies is nearly as >> don't say the New England Patriots were going to their third Super Bowl in a row on DH talking. Did you know I'm a little excited about being here? A. Gillette? I wore my season ticket pin here. They just turned the lights on for us. Behind here, I >> can see my season ticket here. I was here. >> Wade. Rob Ninkovich on the program so way didn't talk to rob about too much. But, you know, even he was talking about the charitable works it does on new technologies. >> The underpinning he was actually telling me off camera, he's like, you know, Helen, I'm not doing football is like I should be in tech. You know, text. There's a lot going on. It's really interesting. And you know, that's the analogy we always have with the Cube is you know, one of the earliest clients said, where the pen attack. Let's give independent coverage, you know, help understand. Watch those waves and change justice in sports. If you want them long enough, things do change. You know, the NFL today. There's a very past happy league, and I think backto, when I was much younger, it was like, you know, defense running wins game today, you know, I mean, cloud computing is all the rage and rightly so, and there's still a lot of growth there. But, you know, virtual ization >> important. And there's >> so many different areas for people to be able to dig in. And that keeps >> us hopping from show to show on Keeps me excited. Teo. Find ofthe community people on technologists, users that >> will share their experiences. >> That's pretty cool. So did you have any favorite interview today? Or interviews? Plural. >> Yeah, you know, Jackie, >> it's always tough for me to, you know, choose a choose a favorite. >> So no right way has taught leadership pieces. You know where you talked about it? We talked about >> career with some computer people we talked to use, or so >> I hate to say it always liked to be like, Yeah, yeah, thiss one. But you know, overall, it was really good. I'm really happy to be able, Teo, participate. Even It's tough when I look back. In the years >> that I've been doing this, >> it's just the diversity of the new things that we get to learn your aunt and that keep >> me excited. You know, from year to year, >> it's awesome. So, Stew, thank you so much for wrapping up the show today. >> And, Jackie, I really appreciate you helping me. You know, wrap this up. You know, you're No, >> you know that. Love to say that. Thank you, everyone. I'm Jackie with student. Thanks >> for watching.

(upbeat synthesized music) >> Announcer: Live from the Javits Center in New York City, it's The Cube, covering Inforum 2017. Brought to you by Infor. >> Welcome back to The Cube's live coverage of Inforum, I'm your host Rebecca Knight, along with my co-host, Dave Vellante. We're joined by Pam Murphy, she is the Infor COO, thanks so much for coming on the program-- >> Thank you for having us, thank you. >> So you're hosting for the third time, a special session devoted to WIN, the Women's Infor Network. Tell us a little bit about this session and who are the guests and what we can expect. >> Yes, absolutely, so as you said, it's our third year hosting it. It's a very popular session, it's the only non product session of the entire conference and open to everybody, men and women. We always have a fantastic lineup of speakers and this year is no different. So the way we work it is we do a combination of TED Talks and panel sessions so we've got Tan Lee, who's the founder of Emotiv brain augmentation technology. And then we've got Reshma Saujani who's the founder of Girls Who Code. She's done great stuff in terms of pioneering STEM and getting girls to code. So she's going to talk us through her work, if you will, in training so many girls to code and how she wants girls to adopt, and behaviors she wants them to exhibit in this industry. And then we've got what will be I'm sure a lively panel with Ambassador Susan Rice and Farah Pandith and we're going to be talking about the government's ability to manage the terrorism that we're seeing today and we're going to be talking counter terrorism, we're going to be talking about what lessons are we learning from what's going on in Europe and what is the role in technology in helping curb terrorism. So that's going to be an exciting and interesting session. And then we're going to have Dr. Jill Biden come in and hopefully lighten up the session and talk about resilience and leadership today, so very exciting, very much looking forward to it. It's 11 AM tomorrow morning in the Special Events Hall, and hopefully it will be good if not better than the last two years. >> Rebecca: And we're going to have many of those guests on our program >> Yes. >> after that too. So why, what is the purpose of it? It sounds like a great session and it's going to be enlightening and exciting to hear all those women talk, but what is your goal in gathering this group of women? >> I guess I should go back to the founding of WIN. So I started WIN probably over four or five years ago at this point and its purpose was to just galvanize and bring women together, allow forum in which they could mentor each other and where we could work on the advancement of women within the organization. It's something that as I traveled through the offices, people have been asking me a lot to create that forum, create that environment and so we've got hundreds of WIN chapters around the globe with thousands of women participating. So we have very regular sessions and we talk about topics that are relevant to women and also just about advancing their careers and given that at a forum we have so many thousands and thousands of not only our own Infor WIN members but also customers, we just thought it was a great opportunity to have one of our sessions at Inforum and invite inspiring female speakers to come and talk to us about their experiences, how they got to be where they are, the challenges that they met along the way. So what's interesting is that the only WIN or female aspect of the session is the fact that every speaker on stage is female. Outside of that, that's where the relevance ends in the sense that it really is talking to topics that is applicable to everyone. So that's why it is just a topic and an audience that appeals to everybody, men, female, old, and young. >> So these sessions are always interesting and inspiring. What kind of impact have they had? Can you share with us any results? >> Absolutely, so we have, first of all they're very inspirational for everybody attending and I've had customers, not only our own employees, but I've had customers reach out to me and say that they were inspired by a story and it caused them to take action and change in their life. And before they may have felt something but they heard from somebody else saying that how they overcame it and it caused them to honestly take change within their own lives and their own organizations. So for customers, partners, whoever's attending, it just, to hear from someone else, you often have the perception with these speakers that they have this fantastic upbringing, fantastic education, they're successful because it's a function of that. Well actually that's not often the case. People have had a hard upbringing or they've met a lot of challenges around the way and it's how they overcame those challenges and the resilience that they brought into the mix is what inspires people. So really that's what I would say people get out of it, and often spawning from that, we often end up as well tailoring programs or development techniques which we feel would be of benefit to folks beyond that. So one of our speakers last year prompted a big thought about diversity and how we should be dealing with ways in which we may be dismissive of certain topics or abrasive to people, so it's thought provoking and it inspires action, which is obviously what we want to get out of it. >> We funded a nonprofit initiative last year in partner with another journalism outfit, The GroundTruth, to study women in tech and we presented at the, we had The Cube at the Grace Hopper Conference and some of the things that came out of that, I wanted to comment, chief data officers actually have a disproportionately higher percentage of women, maybe it's 'cause it's such a thankless job and they're (laughing) wiling to take it on. And then we found cyber bullying had a very negative effect on the participation of women in tech which is about 17% of the women. And then of course the salary disparity, one of the areas that we found was most egregious was Cambridge, Mass, now this is supposed to be a progressive, relatively liberal area. >> Our hometown. >> And it was huge, our hometown, very high disparity of low participation of women in tech. Any thoughts on that data and what kind of progress you'd like to see us make as an industry? >> I'm hopeful of the fact that the next generation will look back on where technology is now from the perspective of the low representation of women and that whole diversity factor and look on it as being a non-issue. I'm hopeful in the sense that, I don't think it's going to be as pronounced as we have it now. I think we're doing a far better job of going out to colleges, to institutions, and enabling girls and providing girls with coding courses. So I'm hoping it's not going to be a longterm issue for us. From our perspective, to your point, we look at the various line of businesses and functions within our organization and we see where is the disparity arising and where do we need to focus? And so interestingly enough, if you look at G&A functions or if you look at marketing functions, it's 50/50, right, in terms of representation, but there's definitely certain functions where either the nature of what they're doing or if it's a high travel related function, meaning you're away for long periods of time, there are certainly the areas I think which don't have as equal distribution in terms of men, and for those really, we've been working on creating programs to ease those burdens that may be had, or else promote them positively where it literally is an unconscious bias, if you will. It's a long topic, for sure, that I could go on about for a long period of time but I just think it's constant, looking at unconscious biases, it's looking at ways in which we feel that there's fairness, if you will, into the equation. And a lot of the time I honestly feel that it's not conscious, if you will, and it therefore just needs to be looked at specifically at ways and means in which that could be addressed or tackled. >> So as a successful woman in technology, COO at a major technology company, what advice do you have for that young woman who wants to get into technology but is dispirited by the headlines and by what appears to be a very macho culture where there is vast salary discrepancies? >> Yeah, it's unfortunate that that has come out all too much more frequently and with volume in the last six months for the companies that we're aware of. But I would say, I personally haven't experienced that, and I'm personally of the view that, by the way, I never meant to end up in this industry, so I look back and think how on Earth did I actually get here, but I think you have to be willing to take risks and you have to be wiling to dismiss a lot of what you hear and look on the fact that there is a lot of very successful women, even within Infor. Since we started WIN, we have had a huge increase in the amount of SVPs and VPs within our organization. I think it's something like a 60% increase in terms of who we have. There is so much more women in very, very senior roles now than we've ever had before, so I'm hopeful that it is changing. I hope that some recent coverage and recent events have not, will not create a longterm impact, but I think people just need to look and see with the tech industry booming, with the way in which people are being compensated, that it's a good industry in which you can be very successful and do great things. >> Dave: And cloud helps. >> Yeah. >> It does. >> Yeah. >> There are far more women at application oriented shows than there are infrastructure oriented, 'cause hardware guys are hardware guys. I don't know why, like mechanics, other than Mona Lisa Vito, mostly hardware people. But let's shift gears a little bit and talk about the global alliances. You are running that initiative here. These are folks that we haven't typically seen at Inforum but they're coming out of the wood works, what's going on, what's driving that? >> Yeah first of all we have a fantastic base of existing partners who had great successes in implementing Infor applications for their customers and so but with the growth that we've been seeing, honestly, in our business, over the last number of years, we just need to have more and more delivery capacity to create more choice for our customers as to who they can go to to implement our software. And if you think about the move to the cloud and if you think about digitalization and the fact that every customer is becoming more consumed and obsessed with technology because it's changing their businesses so fundamentally, they do want the option and the choice of having the large global system integrators, digital integrators, that they can go to do massive transformation work and business process re-engineering and program management and change management. And so for us it was important to form good reliances with the Deloittes, the Accentures, the Caps, and the Grant Thorntons in order to provide that larger ecosystem of transformational services that we can offer to our customers. So it's great, they're all platinum sponsors here at Inforum this year and there's over a hundred very senior executives and managing directors from those four. And we're just very excited about the extent and pace to which they're building out Infor practices, so it's great. >> I have to ask you, so don't hate me for saying this, but those guys love to pig out on big complicated ERP implementations that take two and three years. Is that world just going away and it's moving toward more of a digital transformation and a whole new line of thinking and that's why there's a good fit with Infor or is it something else? >> I think they understand and know that the older days of a company spending $100 million on an ERP implementation are gone, that's really not acceptable anymore. It's absolutely not our strategy, as you know from being here at the conference, our strategy is around creating industry specific end to end suites which don't require modifications and which are purpose built for the cloud. And so that is very clear to them and they understand that and are embracing the concept because they realize that cloud is an enabler, it's just another deployment method, but fundamentally it's about helping the customers take advantage of that technology and transform their businesses and to do that, it requires a lot more than software. And so they're changing, our industry is changing. Steve talked to the point of the stage today that the cost of technology is becoming very low and that therefore the permeation of technology in everything we do is going to be so prevalent. So it's understood and for them, it's more about helping our customers get to that digital age and being able to transform their businesses to cope with the changing technology. >> Are you satisfied with the pace? >> Pace of? >> Of the change, of getting people to the cloud. Do you feel there is, is the momentum there? >> Well we've seen huge growth in our sector. We have completely tipped the balances. I would have said, obviously it's been coming, it's like Salesforce.com and companies who basically do certain applications in the cloud and for us, we're different because we have complete end to end suites in the cloud, mission critical applications. And so our business has grown enormously over the course of the last three years and I think now it's mainstream, if you will. And so we're very pleased and happy. We have a lot of customers who have made, obviously we have over 8,400 customers now already there. And the pace is increasing. And it's just a continuous effort for the customers who haven't gone already, helping them understand what they need to do to get there, and that's what we've been doing in spades for the last couple of years. >> Great, well Pam Murphy, thanks so much for joining us. >> Thank you. >> We really appreciate it. >> Thank you. >> I'm Rebecca Knight, for Dave Vallente, we will have more from The Cube's coverage of Inforum 2017 just after this. 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