>> lie from San Francisco celebrating 10 years of high tech coverage. It's the Cube covering Veum World 2019. Brought to you by VM Wear and its ecosystem partners. >> Welcome back to the cubes. Live coverage here in San Francisco, California, for VM World 2019. I'm Jeff Davis Davis, our 10th year, 10 years covering the M world. Quite a run. Got a great stories. More stories coming, Emma days. A lot of organic growth. A lot of typos in the startup scene. Our next two guests Mike Adams, CIA Director bm wear and Ziv Kalman. Oh, vich product line manager here. Welcome to the Cube. Great to see you. Yes, Curtsy to you guys. Got a lot of activity happening around bit fusion. A lot of news to share. Exciting. I mean, in the M. And a story has been high on VM. Where we talking back? Elsie earlier. Continue to fill in on the strategy. >> Yeah, absolutely. Give us the update. Yeah, I think the key thing for us is we really want to become a key player in the A. I am l space and say that those workloads should come on visa. And with this acquisition we think, provides a great framework for a lot of the hardware accelerator devices. The best of you known of those his GP use. But we think there's four coming market with PG A's and also custom a six. So we're super excited about that. >> For the folks that don't know much about the acquisition, what was the motivation? What was the company's core product? What was the interest? Yeah, the >> company had a product called Flex Direct, and that particular product was really focused on taking, ah, similar concept that a lot of V m writes No, which was, Hey, we knew that computes space. We were trying to take these isolated islands and pull them together. Same type of thing. Here you had these expensive devices that people were buying and they were isolated. And now if we could take a single server, it's got a bunch of GP use on it. Why don't we share it? You see all these papers that come out around machine learning at the very end. It says she's I'm amazed that thes GP user so underutilized even when we're actually using them. It's kind of like buying a car and then using the radio only right? Doesn't. It just doesn't make sense. I >> got this trend of alternative processors just sort of exploding all over the place. I mean, obviously in video, sort of people know what's going on there, but but you've got arm. Now you've got the edge coming in, you know, Intel. Still dominant in the server space. But even even storage devices today use different type, not in the not Intel processors in there. It's a combination of our mo are Sometimes you know, G. P uses you say F g a Z, even though they're sort of a narrow use case. You're seeing a six make a comeback. So you got all this additional processing power, you know, going. So that's a tailwind. Absolutely, guys, and it's sort of the intersection of those to maybe talk about some of the trends you see in that regard and how you're taking advantage of them. >> Yeah, it reminds me of many moons ago when we had new chips that were coming out. We said, Jesus, hardware, flurry here, right? And now we're in a really similar spot. Ziv and I see a lot of different types of devices and acceleration devices, whether it's computer network or storage. And in this particular case, right, we just see a hotbed of all these customers that air seeing the same problem, right? And we've got great partnerships with Intel you mentioned in video and and many others. And we just want to really leverage those for these devices because you look at V sphere and say, OK, your traditional workloads. We've done those very, very well. But as we get into containers, KUBERNETES, machine Learning and I, we want these newer cloud native and newer workloads to come our way. And taking advantage of these new capabilities really helps accelerate that in a big way. >> Could you >> explain Maur on the the sphere impact? Because, you know, first of all, of'em, where community you get the feedback right away on Twitter and a lot of things. But sometimes you gotta dig in and find out what people are thinking and where there might. I think that could be future up opportunities or because it meets skepticism. Well, the the sphere native having a eye on the sphere, that's just mind blowing to me. But I mean, I can see I can see a data processor kind of vibe going on here where data needs to be processed. That seems to be a trend. What is it going on with the sphere with this? Is there what's the what's to customers? No. >> Well, I think the first thing to clarify here is that, you know, some often there is this question. Why would Iran m Ellery I work? Look specifically envy. Sphere is a platform. But then customers do run Emily and workers and public clouds. And those layers are not that different than the spirits virtualization layer, and they're running it in virtual machines. So the whole idea would be fusion specifically, is it? Actually, we can make it even more efficient to run these workloads on top of the sphere because the underlying infrastructure that you two actually, you have to accelerate these workloads there. Today they are mostly GP use, obviously, but in the futures, Michael so mentioned you a six are coming in and effigies are coming in. We are going to make those as well. That's the plan using the B fusion framework. Be more efficient to use. A lot >> of people are skeptical around running machine learning on these are not skeptical because, I mean, it's great for any time you have the opportunity to automate something or used software to make something go away. That's not the difference. You're undifferentiated, so it makes sense. But I just can't figure out where, specifically, within these fears of being targeted to use >> where envy sphere as in, Well, >> if I'm operating the sphere on top operator, I got Debs kicking around the corner. I got a cloud Mom reclaiming. Where's this fit in? Where >> this fits into essentially any place for a visa is running. It doesn't matter if it would run on via MacLeod and for any other for cloud partnerships or on the the edge of our Vesey runs. This is a core capability of the sphere, so it doesn't matter. You know where physically or infrastructure is, we would be able to expose this technology. The idea is also that you mentioned the trends in the A six as they're coming into the enterprise. There's an architectural changes also coming in, and in the server perspective, it's just it's the servers are actually getting more dense there, in there, in there in the accelerator infrastructure that they have in them. So you're seeing four to a GP using a single server. Those are very powerful machines. You can just move oil, represent a single machine again. That brings us back to be fusion and descend. The segregated model affects territory used, which is very similar by the way to centralize stories use. >> You guys are on something really big here. I think that hardware assists off load anything. Hardware system, harbor off load is gonna be a more of a bigger trend. And we saw it happen big time and hyper converge just for storage and everything. But I think as you want to stack where kubernetes gonna flourish? Yeah. I mean, imagine all the service is that he turned on Turned off. I mean, that's not I mean, men even know when it gets turned on or off. >> Absolutely offload for awhile with things like a raise, right, trying to push processing off to a bigger ray that you've got there. And then one other thing you said that I think was really important is the audience, right? If you look at a i n m l, we have traditionally haven't talked to the data, scientists of the machine learning folks. And we need to get to the I t. Folks that air supporting those workloads saying similar to some other workloads that were new and saying these were gonna come your way. And so we need to be prepared and you need to be able to leverage. So >> what's the What's the pitch to those folks? What's that? What's what you guys saying to them? Because it is a benefit for Debs and Dev Ops is to have an ops right. You got the ops down. Okay, see that and this change happening. But a dev, What's the pitch? But how do you get their attention? What's the value proposition? >> The the Actually, that's the beauty of it. It's exactly the same bottle proposition that the sphere in Vienna, where the Vienna state provides the developers and the only thing is that now we are letting the the office people to actually provide this doing this infrastructure as well in the same efficient manner. So it's your transformation. Basically, it's giving the exact same value proposition. >> Talk about the multi cloud tie in here. We've heard a lot about multi cloud and I think multi cloud in part anyway, is being able to run any application and workload anywhere. And one of things about your technology is the ability to not have to rewrite the application to take advantage of acceleration. Does it fit into multi cloud? And if so, how? >> Yeah, when we made the bet Fusion acquisition, if you look at their story, they had the any any any story as well, just like we do. And so, you know, we made announcement this week within video and eight of us and VM, where it's definitely possible of the technology that we have to extend that even further. And so, you know, the only thing I know with users going forward is they're gonna have more than one cloud, and so we just need to prepare for that and make sure that it works. And it works well across the board and the common layer. When you look at our multi cloud strategy is vey sphere is going to be at each of those layers. So if it's ties in disease here, it should be pretty easy to make it work in each of those environments. >> What was that What was the announcement you made you share? The big >> one was being able to use in video in the context of cloud in AWS. So's GPU capabilities and bring it to the service as we do on Prem. And so that was a big piece. And then we also obviously, in making that announcement talking about Hey, you know, this is a critical area for us because not only are we doing this, but we're also saying that your bit fusion will help enhance this because we think in video and bit fusion work very well together as well. >> And is that a product of service? Ah, go to market initiative. >> In the case of the coordinated us, it would be offered as part of the service. So when you can consume the compute, you know you want a GPU, it'll be there for you to help run that workload in the cloud. >> And that's available. When >> that's an nvidia in AWS kind of question. When they are making that infrastructure available, it's essentially going to be a nun. In another instance, type that the ember cloud in AWS will offer okay, I >> mean, it's a tech preview. >> What if some of the things that people should know about because again, in the pattern I'm seeing here of'em world is as in love to stack with kubernetes being that abstraction layer that guessing eyes promoting heavily on rightfully so. We're big fans communes with that for the beginning is that you're gonna have this this purpose built, um, native capability so that when you guys got this native vibe going on native to hype the sphere native TSX native, what does that actually mean? Native like Cooper, naked native on I. But what does it native mean? Explain to the audience what that actually means. >> I'll start up. Sure. You could >> elaborate 30 minutes if you want. But what is that >> true native native? The idea >> for us was used kubernetes really two ways. You know, most of the time when we were talking about Cooper Naser Containers, it's running that on top of these Fair right? What happens if you could take the DNA of that and put it actually inside of east here? Right, so not only you could run these clusters and native pods, but you could also leverage some of the value and one of the things that Cubans does really well is it handles workloads really well. So if we take an example where we have 145 e ems and they make up your app, right, normally you'd have to go to each one of those and figure out OK, let's make some changes in tweaks. And now what I can do is I can treat all of those is one workload and I can move them. I could do really interesting things with that. And that's the power one of the powers that you have with Kubernetes. >> And that's where the differentiation. Then you don't think that there's a >> Yeah, exactly. I mean you are essentially getting There are a lot of benefits our customers, our values value that the customer is getting today from V Sphere, generically speaking, and our longtime customers are familiar with the value propositions. And what we are saying is that when you're getting something as a native capability is that essentially ties into all the other capabilities that you already were know very well and you will be able to get those. But with on top on, sometimes on top orbit in conjunction with what >> is that gonna enable? Now let's talk about the enablement. >> So let's go back all the way. If you go all the way back to be fusion, for example, if you enable it is a native technology, then if you're running containers or viens on the sphere natively they can consume to be fusion technology. If you have cool, it is. It can orchestrate natively, the PM's and containers that are using the confusion to collision. Excited. Oh, so this is the whole thing, >> more efficient platform standpoint, >> and it's easier to manage as well, because you don't have to install a bunch of stuff on top of each other because it's needed. It's part of the first. >> A lot of hassle go away that people might >> take it in and you're gonna have to guess tomorrow they're going to go deep into it with >> you. Great, we're excited. So we're hearing a lot, obviously, but kubernetes at this event and and but most of the audience, they're not developers. So how can you use the sort of bit Fusion mojo to attract developers for some of these new workloads, that air come into the marketplace? >> Yeah, I mean it's all about acquiring new audiences in a case of infusions. More the data scientists. In the case of the communities, it's more around the developer. But I think let's use the kubernetes examples as a good one and what we announced with Project Pacific. Basically, the way it looks, the technology looks to them. It'll look like the kubernetes, a p I with a little bit of east for goodness from the operator perspective, the people that we know the 20,000 that are here, it looks to them like the sphere was from kubernetes Goodness. So that's the right mix is you've got to get it. So it looks exactly the smells and feels just like what they're used to. And I think that's a that's a key aspect. And then for the data Scientists with fusion, we really need to say Okay, you know you want to run these workloads, but she's you're paying really a lot of money for these expensive, isolated devices, and you could get more value by kind of grouping them up and making sure that they're used kind of in aggregate, right? >> So there's more leverage on the data science side So if I'm say hiring someone I know I'm or more to work with with >> exactly, essentially, it's it's the same story. They don't need to change their applications, their framework. Their models use the same could interface, which is the GPU interface for for the GPS computer. >> So So let's talk about that. So data scientist, you know, they always complain that most their time is spent wrangling data That's their, you know, bugaboo. And then there's a collaboration between data scientists and developers, which probably doesn't happen enough. What are you seeing in terms of the trends from the data science role? And can you help solve some of those problems? >> Well, what we are about to solve is really access access to infrastructure for them. Easy access to the infrastructure in their software stack. And the way to get there is to make the data engineers that serve these data scientists and the application administrators that surges data scientist to get easy access to the infrastructure Dany to provide the software, and that's where the sphere eventually comes in. So it's not the Celia direct relationship with the end users. It's more enabling the entire organization that actually served these end users and let them use as much infrastructure as your partners. And >> that and that and user organization. The buffer >> guys last question share what the plans are. What's next? What's your goals for the next 6 to 12 months? I'll see. Get the acquisition under your belt. Native in these fear, a lot of other cool things. I mean that I could talk about >> customers and maybe you can talk about product from a customer perspective. You know, we want engage in proof of concepts. So we want to bring them in, let them test out the software. It already works with the beast here, so I'll be running with multiple proof of concepts across the globe. We >> use cases in the U. S. Case or what? >> Yeah, I mean, it's it's pretty simple at the moment. It seems to be most people that are using GP use around ml. We have a great demo down the floor that shows people trying to run inception, three year resident 50 And how can we actually help those v EMs that are running that? So that's gonna be my focus. The next six >> years you want get some use cases come over here, bring him up to Mike. >> And from that perspective, I mean, obviously, we acquired occasion in an early stage. The technology works well. It works well enough to be product eyes. However, Veum, wherein the sphere has very high enterprise software stone standards in terms of security and management and governance. All this capabilities so that's going to be are focused on the next, you know, even almost a year to make sure that we bring it up to a level where we can confidently provide it and sell. It is a product >> you gotta engineering hye bar there absolutely thanks to Russia coming on keeping the update, the end world coverage Breaking it down. 2019. It's the Cuba job for David. Thanks for watching Be back with more after this short break.

>> Announcer: Live from Boston Massachusetts, it's The Cube, covering ZertoCon 2018. Brought to you by Zerto. >> This is The Cube, I'm Paul Gillin. We're here at ZertoCon in Boston, the final day of ZertoCon. Beautiful day in Boston and a large crowd still here for the event, Zerto's user event. With me is Ziv Kedem the CEO of Zerto and the founder of Zerto. This must be a thrill to you, being here with all these customers, having seen this from the ground up. What are you taking back from the experiences this week? >> This experience is great because it gives us and opportunity to directly interact with our customers, give them a lot of content, educate them and get feedback. Which is important. So I really enjoyed, we had an advisory board with really good attendance. Several companies in the large, high part of the Fortune 500. I seen at one of the things, this is our third event this year, so they were saying is it like the sum of our announcements this year or the things that we discussed in the advisory board of last year and the year before that. So we like to listen because at the end of the day, our customers know their needs much better than we can. >> They come here and they see their feedback to you come to fruition in your latest products. So what are you taking away? Are there one or two big issues that you're taking away from your interactions this week? >> One thing that we're seeing is that everyone is going through the transformation. We've started talking about it this year, and that's exactly what they're doing. All the customers are going through a transformation. Digital transformation, business transformation, IT transformation. So these things are really top of mind for now. And they're all trying to figure out how to do it. They are trying to figure out how to adopt clouds, they all have cloud initiatives, they all know that they are under-utilizing the public cloud. They also realize that they need a hybrid approach, it's not a one size fits all. So we are really hearing that from many customers and how that can relate to their needs of what's in each day, but also into their plans of their of the things they are building over the next two, three, four, five years. >> And what role do you see Zerto playing and enabling this digital transformation? >> So really one of the things that you need to transform is resilience. One of our big announcements is the IT resilience platform. You need your IT to be resilient, because it goes beyond what you choose to be. When people were thinking about resilience's as okay, when something external hits me, it I am hit by a hurricane or an airs quay. But now they also have other bad things like ransomware, like all the security things. >> Right. >> But what we've really figured out, is if their IT is not resilient, then when they try to disrupt themselves, when they are trying to transform, they have new business models, new competition, new technologies. So everyone is transforming and they have to reinvent themselves, and IT is playing a very clear roll in that. Especially in the world today with the so high customer expectations. Customer expectations are getting higher and higher, so they need to supply that to their customers, they need to transform. If your IT is not resilient, that stops you. Everything just stays in place because you know that anything that you remove, will break something else. And when you want to go and move more into things like cloud, like new technologies, you want to change, we see tons of merchant acquisitions. That drives a lot of consolidations, data center consolidations, migrations. They really understand now that if their IT is resilient enough, then they can do these things. They can just decide to do these things and follow where the business wants them and so they can deliver this job and customer experience, increase their revenue and deliver bottom-line savings for their companies. And if not, then they're always the ones that people are waiting for. So there are higher expectations from IT. IT is expected to be in the front seat, driving the customer experience, not in the back seat getting orders and always saying okay, we cannot do that, we have to wait. So they the expectations, it's a great opportunity for IT. They can do much more strategically in their business, but they need to build a very resilient infrastructure. We see Zerto as a tool enabling them, this is a platform they can build their resilience. So really that announcement was that they have one platform that is simple, scalable and covers all of their resilience needs. There's no need to have different tools, this one for DR, this one for back up, this one for migration, this one for information, no. Everything comes in one platform, fully API, fully automated, so they know they are protected. They can focus on generating business, not handholding infrastructure. >> And you've been focusing a lot on convergence I know over the last year. How is that coming to fruition in the latest version of Zerto? >> So this is something we're implementing in every version, we're putting more of the convergence up. But we made a very big announcement of what we call Zerto 7. We're on 6 now. That version will be available in Q1 of 2019. This version will take care of the entire lifespan of the data. So if you need something to be available, if you're had a problem and now you want to recover something from seconds ago, seven seconds ago, but if you now have some discover request coming from your legal department, and you need to be able to recover the things years ago. So this is our messaging on Zerto 7, whether seven seconds or seven years, all in one platform. It's really putting this continuous thing that we've already been afraid of. Like continuous data production, Zerto is practically the world's leading product at that. Now also take it on the back end and how do you retain this data for a very long time in efficient ways, how you can use it, put it on a much cheaper storage so you don't need, because cost reduction is top priority for every CIO today. >> As you look forward, it seems there is a lot of activity right now in information governance and data catalogs. Company's are really getting a handle on what information they have, partially driven by regulations. How do you see Zerto's role evolving in that aspect of helping organizations just understanding what their data landscape is? >> This is exactly what we're talking about, it's all about cataloging when they have it, how long they have it, and giving them the right tool to have it all in one place. The real problem is not that they don't know any specific detail, it's just that it's scattered across different applications, different tools, different systems. The systems don't talk to each other, and when they do this is sort of, when you lump a bunch of tools together, it always looks like a bunch of tools lumped together. Right, you cannot hide this. And putting it all in one simple thing that solves their needs. To talk about what they need rather than the concepts they had before with DR, backup, migrational information, separate tools. So it really messes up everything, where this relates that you have a workload, you know to predict it, you can control how long you retain this data. Because it's just as important as it is for organizations to keep their data, it's also important for them to know, okay once I don't need it, if this is data for three years, I do not want to have this data after five or four years. Because they need to know where it is, otherwise they're in a scope, having data that they don't know about. So they want to have very clear rules and have something that they'll know, this is exactly what to have, not less, but also not more. >> As you look forward, one of the jobs of the CEO is to define a vision. Where is Zerto going? When you look out over the next three years or so, where is Zerto going? >> So we have defined in Zerto our mission statement, as building a wall of uninterrupted IT, or technology, because IT is the center of this technology. And this has been with us for many years, and that is still where we're driving. When we're looking out two, three years, it's all about a convergence of all the IT resilience, into this one platform. This is what we hear from our customers, our customers are excited to get this all together because no one likes managing tools. I've just been in a meeting with an extremely large customer, and they're building, okay we need to see how that maps into my business objectives. I have just made a huge acquisition, we've got another one on the way and everything, I want to have something which I know how that goes. So I can go to my board and say this is what we have, this is how we're protected, this is my risk assessment, and I am absolutely confident that anything there won't leave me desolate. I'm not depending on 500 people to be doing disparaging things and I say if all of them do the right thing, then we will be resilient. So we need to know, okay we're doing this, and it will work. That is the definition of resilience for us. >> Would you say the resilience message that the customers have internalized this, do they understand it well, and are they ready to take it back to their business? >> Absolutely. Absolutely, this is, I wouldn't say that they internalize it, I think that we internalized that, right. We got that from the customers, so following it right to resilience, this is something Gartner part of it, and how did they get it? By talking to customers. If you look at the concepts, these were already things that the customers needed. It's just when we say, alright this is exactly the initiative that we have, and this is what we need to do. We're trying to figure out how to do. We've got all these high level initiatives, and now we need to see how we can actually take them in to action. So this message is, we're seeing it very well aligned with our customers. >> It's a clear mission, clearly defined. Ziv Kedem, thanks very much for joining us on The Cube. >> Thank you very much! >> We're here at ZertoCon 2018 in Boston. I'm Paul Gillin, this is The Cube. (upbeat music)

>> Narrator: Live from Boston Massachusetts it's theCUBE covering ZertoCON 2018. Brought to you by Zerto. >> This is theCUBE, I'm Paul Gillin. We're here in Boston for ZertoCON and with me is Rob Strechay. He's the Senior Vice President of Product for Zerto and Rob, I understand here you have one of the big items of news is Zerto 7 is being announced. Tell us about what's new in Zerto 7. >> Yeah, so we're announcing Zerto 7, it'll be out in Q1 of 2019. We're real excited because really it's the first time that the IT Resiliance Platform that we've put out will also include in the convergence of backup, disaster recovery and cloud mobility all into one singular platform. We've been building upon this platform for years. People have come to know us for continuous data protection and our journal-based data protection. And now we're extending that over time to give people a better view and better resiliancy across near-term and the long-term. >> Alright now I think of back up as being kind of table stakes in the resiliance game, but the backup features are actually new for you in this release. Is that right? >> Absolutely. What we've done is enhance what we had. We had some backup features in there already. We already got used for recovering for things like ransom-ware used in our journal level file recovery where people can go back like a DVR, a few seconds before they got hit. Be able to pull the file, folder, or entire virtual machine back and pull that out like if you were using a backup. In fact, much quicker our customers tell us than Legacy Backup. But table stakes is having enhanced indexing and search capabilities across all of your different platforms. Having dedicated workflows that are integrated into the current recovery workflows. Things of that nature, that really are in Zerto 7 that would take us to the next level. >> Now backup is a fairly painful process for most IT Admins though, what is Zerto doing to make that simpler? >> Yeah, I think the great thing is we have over 6,000 customers already that utilize us and trust us for data protection on a daily basis. We're extending those workflows to say okay, I need a weekly, a monthly, a quarterly, or a daily even and I want to keep that for a certain amount of time. Right now they would see maybe one day to 30 days back in what we call our Journal. And now we're extending that so they see the points in time beyond that and helps to simplify those workflows for those customers. Because, really the complexity comes from I have a media server, I have single points of failure, I have to worry about did I get that backup or not. The journal technology we have actually alleviates that. Plus, we've been doing this at scale for many years with many thousands of customers and we know that that's been one of the pain points for our customers around backup too. We didn't take this lightly to go further into this market. We thought that, really, the market was ripe for convergence of these products. >> Alright, now go one layer deeper on journaling. I mean that's a technology that's been around for a long time, but really not so much in the backup space. What are you doing that's different with your approach to journaling? >> Yeah, so we actually brought this out back in 2011, so we've been doing it for about seven years now. And we took a different approach to disaster recovery. Allows for a lot more granular recovery in seconds. So you have recovery point objectives that are very near and then you get quicker recovery time objectives, as well. So, a lot of this journaling technology was how do you have the right order fidelity of all of these systems as an application? Now doing that and saying okay I want to take a point in time and I want to keep it as my gold copy for three months because I have a business or a corporate mandate that says this is the retention periods that I have. Really brings together what we've been doing in journaling for years as we went from being the first to put out a hypervisor-based replication and journaling system. Then we took it to what they call the DR as a surface market when we took customers to public cloud in 2014 and back from public cloud in 2016 and now we really have any-to-any technology across those different platforms all using that same underlying journaling technology. But it does it in different ways in clouds versus say VMware's hypervisor. >> Now how do you coordinate the complexity of that environment? You've got customers who have some backup on prims, some backup in the cloud that maybe have multiple clouds. How do you coordinate all that backup? >> Yeah, I think it's been really one of the things we've been working on for some amount of time already. So they're starting to see the fruits of our labor about how you have a distributed, scalable system that automatically does that. So, we're not just a replication engine or just a journaling system, we actually embed the orchestration in automation into the system. That way it's wrapped in. It's kind of like having an engine and having the steering wheel at the same time. Then we wrap a nav system, which is our analytics product, around that to give people guidance on how to utilize it. So, to your point, we try to make it easy. In fact one of our pillars is it better be simple, like real simple, otherwise we don't ship it. >> There are a lot of vendors in the various aspects backup, DR market, how is Zerto differentiating itself? >> Yeah, I think that we're not doing backup. We're doing a completely different way of taking this. Backup has been done typically either with agents or with snapshot technology. Maybe you go back four hours in time if you get hit with ransom-ware. Because we already have and can see that data, in the journal, seconds of granularity. So say somebody's loading a database on a Friday night and doing an ETL into the database, of a terabyte of data. We'll see that terabyte go in and all those changes happen. You could actually utilize the journal after you've actually done the load so you can take a pre and a post copy of that. So I have before I made the changes and after I made the changes which really helps customers in a unique way. >> You get into some very large file sizes, I would imagine, when you're doing that many copies of data How do you manage the volumes? >> Yeah, we have some technology inside the product that is space efficient, uses things such as compression and other types of technology. For doing the backup and in Zerto 7 for long-term retention or secondary storage we're partnering with people like HPE and their StoreOnce product set. We have other partners of ours like Exit Grid here and their NFS enabled secondary storage. Plus we'll use some of the typical S3, SMB, as well as cloud-based as targets because we think that they have some of that built-in hardware and built-in technology that really does a better job of doing the compaction. We're not trying to be a purpose built appliance for everybody, we look at being a software company and leveraging those really good secondary storage devices and clouds as the targets. >> One of the themes of the conference we heard John Morency of Gartner talking about this morning was resilience and really moving beyond backup and disaster recovery to business resilience. How well are your customers taking to that message? >> It's amazing, I think that when I go out and talk to our customer CIOs and VPs of Infrastructure or even just to Sys Admins, they're looking for resiliancy. They're looking for a single product that can bring together backup, disaster recovery and that cloud mobility. I think, you heard one of our customers up on stage with Morency, Jamie from Takata, that really has embraced that. They're actually, kind of, I would say pushing the cutting edge of seven different cloud providers and utilizing us as that platform. >> Paul: By design seven different cloud providers. >> Yeah, by design and part of that is if you look at GVPR and all the different regulations across the world they have to deal with, it's easier for them. But they know that they utilizes us as an IT Resilience platform that enables them to go those different places. >> You mentioned ransom-ware earlier, have you seen the growth of ransom-ware continue or is that now slowing down finally being displaced by crypto-mining and some other. >> I think that it's always there. I think that it flares up from time to time. And it's not a, as Ziv, our CEO and Founder, said yesterday, it's not if you're going to get hit by ransom-ware, it's when. And I think that being resilient and having a resiliency in depth type of approach really is important for that as well. >> So, in the time that we've got left talk about the future. What's the road map for Zerto going forward the next couple of years? >> Yeah, so this year we're laying out the IT Resilience platform, building it out and continuing to build upon what we've done as we see and where we see a lot of our customers going. Containers are a big thing and we see that infusion of containers in our customer base is growing rapidly. So we'll be looking at some new approaches to that. And we think we're uniquely positioned based on our underlying technology to take advantage of that. Cloud-born apps are a big one, as well. But because we're already in the cloud working with Azure as one of our key partners and Amazon, as well, we get to see how these all come together. And we have a unique seat at the table for going forward. >> Rob, I can't let you go without asking you to stand up please and show the camera the official Zerto colors. If anyone is walking the walk here it's Rob Strechay wearing pants of the official Zerto color. Where do you find pants of that color? >> You can find them, the great thing is being in Massachusetts there's a lot of different companies that make Nantucket Red, which is not really Nantucket Red, it's more like a Fire Engine Red, but these in particular I had made for me for this conference this week, so. >> I figure you can find anything in the Boston area. >> Absolutely. >> Rob Strechay, thank you very much for joining us. >> Rob: Much appreciate it, thanks for having me on. >> I'm Paul Gillin, this is theCUBE. (tech music)