(upbeat intro jingle) >> 'Kay, welcome back everyone to theCUBE's coverage of AWS re:Invent, 2021. I'm John Furrier, your host of theCUBE, with your Matt Morgan, Vice President of Cloud Infrastructure Business Group of VMware, CUBE alumni. Matt, great to see you. Can't wait to see you in person, but thanks for coming in remotely for the virtual now hybrid CUBE for re:Invent. >> It's good to see you too, John. Thanks for having us. You know, it's our ninth year covering re:Invented, Remember the first year we went there, it was all developers, right? >> Right. >> And reminds me of the story that you guys have with AWS, you know, VMware Cloud, and VMware with vSphere pioneered operations in IT, you know, vSphere workloads, but now you move that all in the cloud. I remember Ragu when he announced that deal with Pat Gelsinger and Andy Jassy, we covered it extensively. People were like "What are they doing here? This is interesting". Boy- >> Yeah, you- >> The pundits all get it wrong. Their relationship has been blossoming. It's been really powerful, take us through the history here. >> Thanks, John, I mean, you're absolutely right. We have a phenomenal relationship with Amazon Web Services. The value of our partnership has been realized by customers all over the world, in every industry, as they embrace the seamless hybrid cloud experience powered by VMware, vSphere, and of course VM-ware Cloud Stack. Of course, we've recently expanded our operations here, including Japan and the launch of the Soccer Regions. And we're fully open for business with the U.S. Federal Government with VMware Cloud on AWS Gov Cloud. There's strong alignment across the field with new go-to-market teams on both sides and a powerful resell agreement that enables AWS sellers to take VMware Cloud on AWS and all the associated VMware services, such as VMware cloud disaster recovery, NSX vRealize Cloud Management, to their enterprise customers. And we couldn't be doing better. >> Yeah, and you brought up a lot of things there. You mentioned Outpost, mentioned Gov Cloud, you mentioned Marketplace, which means you mentioned the acronym, which is basically, I think it's called EDP Credits, which essentially the enterprise, Amazon's Salesforce working together. So, essentially full business model and technical integrations with Amazon. So, success certainly being demonstrated there. So congratulations, that being said, there's still more to do. We got this whole big wave coming on, you see the edge, you seeing multicloud, you seeing hybrid becoming the operational model, both on premises and in the cloud. And so, customers really are asking themselves "Okay, I got VMware, I got AWS Cloud, I got to secure these clouds now. I got to start putting the business model together on top of the technical architecture". You know, microservices, Kubernetes, Tansu, all the things you guys are doing, but customers want to ask you "What about securing the cloud?", this is the number one question, what's your reaction to that? >> Yeah, it's a great topic, John, at the end of the day, this is about evolving the hybrid cloud. And if you think about it, originally, the hybrid cloud was about unifying both infrastructure and operations between the on-premises world, and the public cloud world. And now what's happening, is we are seeing people embrace that in spades, and as a result of that, their Tier 1 applications are running both on-premises and in the public cloud. And with our new announced local cloud capabilities with VMware Cloud on AWS Outpost, it's leading to this whole new enterprise architecture, which we call the distributed cloud. When you look at deploying enterprise applications in a distributed cloud environment, the conversation starts with consistent networking and importantly security. So, let's talk about that for a moment. Customers are asking us "How do we secure our data when we start having infrastructure in a variety of locations? Are our applications and networks... Are they really secure when they run in these completely different environments? And importantly, when we move an application, we take it from our on-premise data center, we move it to the public cloud are the security policies... Are they moving with it? Do I need to re-architect for that?". And the real question, all of this boils down to "Are we expanding that attack surface when we move to VMware Cloud on AWS?". And so we have to come back to what do we do here to really alleviate these concerns? With data security, it's all about encryption, universal insights. We have the super root capability within our platform to ensure that everything is measured, every message from an application, every data, it's great for Chain Of Custody, Audit. Of course we have backup DR Ransomware. On the application side, of course, segmentation is super important with application centric firewalls, VPNs, tunneling, EDR, IDS, IPS. And of course, none of that matters if you have to reset everything up every time an application moves. And this is a real unique value proposition for us, it's about portability. We deliver portable security. We can move an application, the APIs are standard. You can move it up to the public cloud, your policies, your integrations, even if it's third-party integrations, they're maintained. And that really delivers the ability to say "Look, we can make sure your attack surface is not expanding, it's a controlled environment for you". And that really shrinks the risk factors associated with moving to this distributed cloud environment. >> You know, that's the really, I think the key point, I think that you brought up this infrastructure, kind of, table stakes. Which keeps rising because security's, honestly is now there's no... There's a huge... There's no perimeter. It's huge surface area. Everything has to be secured and locked down. And the big theme at re:Invent this year is data, right? So, you know, data and security all go hand in hand. And so that brings up the aspect of the edge. The edge is now booming, you seeing 5G again, you're here hearing it here at reinvent again, more and more 5G. You mentioned local services, Outpost is evolving. This is kind of the new area, and certainly, attack factor as well. So, you mentioned this whole local services. Take me through that because this becomes interesting because this is an architectural issue for enterprises to figure out, "Okay, I got to distribute a computing architecture, it's called The Cloud and multiple clouds. Now, I've got this edge, whole 'nother opening opens up the case for the architecture conversation". What's the strategy? How do you guys view the case? How do you make the case for local services? >> So, we were super excited to announce VMware Cloud on AWS Outpost. This is a local cloud as a service offering. So, let me break that down a little bit. Of course, compute at the edge is nothing new, but the problem with traditional approaches is typically edge locations may lack IT excellence. Which means there's no one there to manage the service. VMware Cloud on AWS outposts is that local cloud as a service, meaning it's fully managed and at the edge, that's a perfect fit. It's hand in glove for those types of workloads that are out, pushed all the way out, whether it's part of an agricultural deployment or an energy production facility or retail store, where there isn't that typical IT excellence. VMware cloud on AWS outposts enables customers to deploy the same Cloud instance as they're running VMware Cloud on AWS, but be able to do it out at that edge environment. And when you look at the overall value of VMware Cloud on AWS Outpost, it's about delivering a simpler, cost effective, consistent cloud experience for those on-prem environments that matches the operating model of the public cloud. Think of the places that you really want to have cloud infrastructure, where it's critical. Going back to your point on data, getting real time insights on that data, to be able to process that, we call those perishable insights. The value is the immediacy understanding that value specific to the moment it's being captured. Think about the different types of sensor environments, where data's coming off expensive equipment, that's measuring temperature and speed. Understanding that value back to the operator - really, really important. You don't have time to pipe that data up to a cloud process and send the results back down. Edge environments require that real-time stuff. So, together with AWS, we jointly deliver a fully managed service right down to the AWS hardware on which we built the VMware cloud instance. We think about where we're seeing the most interest here. You can look across all kinds of industries and use cases, and we're seeing it specifically in healthcare, out of the hospital, manufacturing for equipment monitoring, government, higher education, where those end points are typically virtualized. There are others, but these are the big ones so far. >> You know, I was just talking to an AMD executive or product marketing person on the gaming side. And they're living this right now because they're putting all the virtual collaboration in the cloud, all the data, because they have so much data and they have so much need for these special instances, whether it's GPUs, and CPUs, a mix and match. So, as instances become more special purposed, that's going to enable them to have more productivity. But then, when you have that baseline in the cloud, the edge also has processing power. So, I think people are starting to see this notion of "Okay, I'm in the cloud, but I can also have that cloud edge without moving data back to the centralized cloud and processing it at the edge with software". >> Yeah, that's true. >> This is real. >> It's super real. And the one that really resonates with customers, is one that we all understand and that's healthcare. Anytime you're in a regional environment where you're at a hospital, think of an ICU, the criticality of that data being processed, providing the insights, this is more mission critical than any other environment, because we're dealing with human lives, think about the complex compute requirements of that environment. And then look at the beauty and elegance of this system, a cloud-based system on premises, doing that compute, providing those insights, giving reality back to the clinician, so they can make those decisions. Healthcare is super, super important. And we see customers across the spectrum, looking at what's happening at the edge and embracing it, whether it's healthcare or other industries. And again, it's a perfect fit for them. >> Yeah, real quick, before we move on to what's new, I'm want to get to that, the Tansu stuff as well. What other industries are popping out? Obviously, manufacturing. What can you talk with some industries and some verticals that are really primed for this local cloud service? >> So, let's talk about manufacturing for a moment. Manufacturing is another facility oriented compute requirement that is perfectly fit, from a system and solution way like VMware cloud on AWS Outposts. Within the manufacturing environment, there's tons of very critical machines. There's inventory management, there's a combination of time management, people management, bringing it all together to ensure that process lines are moving as required, that inventory is provided at the specific moment it's needed, and to make sure that everything, especially in today's supply chain world is provided when is required. This type of capability allows an organization to bring in that sensor data, bring in that inventory data, produce applications that manage that in real time, delivering that compute. And in the manufacturing floor, again, limited IT excellence. So, this provides that capability. Another one is energy production. Think about energy production that's out in the field in North Dakota, or out on an oil rig that might be in the Gulf of Mexico. Not only are you dealing with lack of IT excellence, you're also dealing with limited connectivity. This equipment needs to be monitored and censored and the data from those sensors help drive critical decisions. And with limited connectivity, I mean, you may not even have an LTE signal, the need to do that real time is paramount, local cloud provides that. >> Yeah, and I'd also just add, because we're going to move on, but higher ED is going to be completely transformed. Well, I think that's going to be kind of like a pleat revamp. Let's get into what's new on VMware Cloud on AWS give us the update on the new things that people should know about. That's important that they should review, take us through that, what's new? >> Yeah, absolutely. So, the first is the integration with the AWS console. This is a big thing that we're delivering because VMware Cloud on AWS is a native service of AWS. I have to kind of say that twice, it's a native service of AWS. And because of that, we get the same operational and commerce experience for VMware Cloud instances as customers do with traditional AWS services. This means customers now have a choice between AWS centric operating model, which is highly relevant to DevOps and developers, or VMware centric operating model, which is very relevant to traditional operators, and IT users. VMware Cloud on AWS Gov Cloud is expanded to the U.S., East Virginia Region, and achieved aisle five certification. This new region will make the service more relevant for the Eastern Seaboard where much of the Federal Government resides. And of course with aisle five, it opens up VMware Cloud on AWS to the U.S. military and defense contractors, which is huge because there's massive cloud transformation contracts currently in play. And of course, VMware Cloud on AWS Gov Cloud provides the most secure enterprise cloud for those DOD customers, especially when they focus on those critical Tier 1 workloads. >> It's been three years since the GA of the VMware cloud on AWS, has been earlier, since you announced it> You're pumping on all cylinders, as we had predicted, others didn't, just FYI for the folks watching. What's the final vibe? End the segment with your view of what's going on with VMware Cloud on AWS? What's the bumper sticker? >> So, at the end of the day, every customer is looking to migrate and modernize their workloads. And VMWare cloud gives them that capability to do it faster than anyone else. Customers take their applications, tier 1 applications, move it to that secure distributed cloud construct, that idea of having VMware Cloud on AWS, sharing all those security policies, all of that consistent infrastructure and operations. And then they can modernize those applications, using all of those cloud services and the ability to use Tansu to containerize where applicable. We're excited about these capabilities, and our customers are adopting it faster each and every year. And we're thrilled about the traction we're had. And we're thrilled about the partnership we have with Amazon Web Services. So, lots more to come in this space. >> Lot of great stuff, people moving up the stack on the cloud, you're seeing more refactoring in the cloud. Matt Morgan, great to see you. We've been talking 'about this for years on theCUBE. Great to come on and give some insights. All happening. Infrastructure is code. And everyone's winning with containers and microservices. So, great stuff. Thanks for coming on. >> Thanks a lot, John, take care. >> Okay, Matt Morgan, the VP of Cloud Infrastructure Business Group of VMware. This theCUBE's coverage of AWS re:Invent, 2021. I'm John Furrier, your host. Thanks for watching. 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(upbeat intro jingle) >> 'Kay, welcome back everyone to theCUBE's coverage of AWS re:Invent, 2021. I'm John Furrier, your host of theCUBE, with your Matt Morgan, Vice President of Cloud Infrastructure Business Group of VMware, CUBE alumni. Matt, great to see you. Can't wait to see you in person, but thanks for coming in remotely for the virtual now hybrid CUBE for re:Invent. >> It's good to see you too, John. Thanks for having us. You know, it's our ninth year covering re:Invented, Remember the first year we went there, it was all developers, right? >> Right. >> And reminds me of the story that you guys have with AWS, you know, VMware Cloud, and VMware with vSphere pioneered operations in IT, you know, vSphere workloads, but now you move that all in the cloud. I remember Ragu when he announced that deal with Pat Gelsinger and Andy Jassy, we covered it extensively. People were like "What are they doing here? This is interesting". Boy- >> Yeah, you- >> The pundits all get it wrong. Their relationship has been blossoming. It's been really powerful, take us through the history here. >> Thanks, John, I mean, you're absolutely right. We have a phenomenal relationship with Amazon Web Services. The value of our partnership has been realized by customers all over the world, in every industry, as they embrace the seamless hybrid cloud experience powered by VMware, vSphere, and of course VM-ware Cloud Stack. Of course, we've recently expanded our operations here, including Japan and the launch of the Soccer Regions. And we're fully open for business with the U.S. Federal Government with VMware Cloud on AWS Gov Cloud. There's strong alignment across the field with new go-to-market teams on both sides and a powerful resell agreement that enables AWS sellers to take VMware Cloud on AWS and all the associated VMware services, such as VMware cloud disaster recovery, NSX vRealize Cloud Management, to their enterprise customers. And we couldn't be doing better. >> Yeah, and you brought up a lot of things there. You mentioned Outpost, mentioned Gov Cloud, you mentioned Marketplace, which means you mentioned the acronym, which is basically, I think it's called EDP Credits, which essentially the enterprise, Amazon's Salesforce working together. So, essentially full business model and technical integrations with Amazon. So, success certainly being demonstrated there. So congratulations, that being said, there's still more to do. We got this whole big wave coming on, you see the edge, you seeing multicloud, you seeing hybrid becoming the operational model, both on premises and in the cloud. And so, customers really are asking themselves "Okay, I got VMware, I got AWS Cloud, I got to secure these clouds now. I got to start putting the business model together on top of the technical architecture". You know, microservices, Kubernetes, Tansu, all the things you guys are doing, but customers want to ask you "What about securing the cloud?", this is the number one question, what's your reaction to that? >> Yeah, it's a great topic, John, at the end of the day, this is about evolving the hybrid cloud. And if you think about it, originally, the hybrid cloud was about unifying both infrastructure and operations between the on-premises world, and the public cloud world. And now what's happening, is we are seeing people embrace that in spades, and as a result of that, their Tier 1 applications are running both on-premises and in the public cloud. And with our new announced local cloud capabilities with VMware Cloud on AWS Outpost, it's leading to this whole new enterprise architecture, which we call the distributed cloud. When you look at deploying enterprise applications in a distributed cloud environment, the conversation starts with consistent networking and importantly security. So, let's talk about that for a moment. Customers are asking us "How do we secure our data when we start having infrastructure in a variety of locations? Are our applications and networks... Are they really secure when they run in these completely different environments? And importantly, when we move an application, we take it from our on-premise data center, we move it to the public cloud are the security policies... Are they moving with it? Do I need to re-architect for that?". And the real question, all of this boils down to "Are we expanding that attack surface when we move to VMware Cloud on AWS?". And so we have to come back to what do we do here to really alleviate these concerns? With data security, it's all about encryption, universal insights. We have the super root capability within our platform to ensure that everything is measured, every message from an application, every data, it's great for Chain Of Custody, Audit. Of course we have backup DR Ransomware. On the application side, of course, segmentation is super important with application centric firewalls, VPNs, tunneling, EDR, IDS, IPS. And of course, none of that matters if you have to reset everything up every time an application moves. And this is a real unique value proposition for us, it's about portability. We deliver portable security. We can move an application, the APIs are standard. You can move it up to the public cloud, your policies, your integrations, even if it's third-party integrations, they're maintained. And that really delivers the ability to say "Look, we can make sure your attack surface is not expanding, it's a controlled environment for you". And that really shrinks the risk factors associated with moving to this distributed cloud environment. >> You know, that's the really, I think the key point, I think that you brought up this infrastructure, kind of, table stakes. Which keeps rising because security's, honestly is now there's no... There's a huge... There's no perimeter. It's huge surface area. Everything has to be secured and locked down. And the big theme at re:Invent this year is data, right? So, you know, data and security all go hand in hand. And so that brings up the aspect of the edge. The edge is now booming, you seeing 5G again, you're here hearing it here at reinvent again, more and more 5G. You mentioned local services, Outpost is evolving. This is kind of the new area, and certainly, attack factor as well. So, you mentioned this whole local services. Take me through that because this becomes interesting because this is an architectural issue for enterprises to figure out, "Okay, I got to distribute a computing architecture, it's called The Cloud and multiple clouds. Now, I've got this edge, whole 'nother opening opens up the case for the architecture conversation". What's the strategy? How do you guys view the case? How do you make the case for local services? >> So, we were super excited to announce VMware Cloud on AWS Outpost. This is a local cloud as a service offering. So, let me break that down a little bit. Of course, compute at the edge is nothing new, but the problem with traditional approaches is typically edge locations may lack IT excellence. Which means there's no one there to manage the service. VMware Cloud on AWS outposts is that local cloud as a service, meaning it's fully managed and at the edge, that's a perfect fit. It's hand in glove for those types of workloads that are out, pushed all the way out, whether it's part of an agricultural deployment or an energy production facility or retail store, where there isn't that typical IT excellence. VMware cloud on AWS outposts enables customers to deploy the same Cloud instance as they're running VMware Cloud on AWS, but be able to do it out at that edge environment. And when you look at the overall value of VMware Cloud on AWS Outpost, it's about delivering a simpler, cost effective, consistent cloud experience for those on-prem environments that matches the operating model of the public cloud. Think of the places that you really want to have cloud infrastructure, where it's critical. Going back to your point on data, getting real time insights on that data, to be able to process that, we call those perishable insights. The value is the immediacy understanding that value specific to the moment it's being captured. Think about the different types of sensor environments, where data's coming off expensive equipment, that's measuring temperature and speed. Understanding that value back to the operator - really, really important. You don't have time to pipe that data up to a cloud process and send the results back down. Edge environments require that real-time stuff. So, together with AWS, we jointly deliver a fully managed service right down to the AWS hardware on which we built the VMware cloud instance. We think about where we're seeing the most interest here. You can look across all kinds of industries and use cases, and we're seeing it specifically in healthcare, out of the hospital, manufacturing for equipment monitoring, government, higher education, where those end points are typically virtualized. There are others, but these are the big ones so far. >> You know, I was just talking to an AMD executive or product marketing person on the gaming side. And they're living this right now because they're putting all the virtual collaboration in the cloud, all the data, because they have so much data and they have so much need for these special instances, whether it's GPUs, and CPUs, a mix and match. So, as instances become more special purposed, that's going to enable them to have more productivity. But then, when you have that baseline in the cloud, the edge also has processing power. So, I think people are starting to see this notion of "Okay, I'm in the cloud, but I can also have that cloud edge without moving data back to the centralized cloud and processing it at the edge with software". >> Yeah, that's true. >> This is real. >> It's super real. And the one that really resonates with customers, is one that we all understand and that's healthcare. Anytime you're in a regional environment where you're at a hospital, think of an ICU, the criticality of that data being processed, providing the insights, this is more mission critical than any other environment, because we're dealing with human lives, think about the complex compute requirements of that environment. And then look at the beauty and elegance of this system, a cloud-based system on premises, doing that compute, providing those insights, giving reality back to the clinician, so they can make those decisions. Healthcare is super, super important. And we see customers across the spectrum, looking at what's happening at the edge and embracing it, whether it's healthcare or other industries. And again, it's a perfect fit for them. >> Yeah, real quick, before we move on to what's new, I'm want to get to that, the Tansu stuff as well. What other industries are popping out? Obviously, manufacturing. What can you talk with some industries and some verticals that are really primed for this local cloud service? >> So, let's talk about manufacturing for a moment. Manufacturing is another facility oriented compute requirement that is perfectly fit, from a system and solution way like VMware cloud on AWS Outposts. Within the manufacturing environment, there's tons of very critical machines. There's inventory management, there's a combination of time management, people management, bringing it all together to ensure that process lines are moving as required, that inventory is provided at the specific moment it's needed, and to make sure that everything, especially in today's supply chain world is provided when is required. This type of capability allows an organization to bring in that sensor data, bring in that inventory data, produce applications that manage that in real time, delivering that compute. And in the manufacturing floor, again, limited IT excellence. So, this provides that capability. Another one is energy production. Think about energy production that's out in the field in North Dakota, or out on an oil rig that might be in the Gulf of Mexico. Not only are you dealing with lack of IT excellence, you're also dealing with limited connectivity. This equipment needs to be monitored and censored and the data from those sensors help drive critical decisions. And with limited connectivity, I mean, you may not even have an LTE signal, the need to do that real time is paramount, local cloud provides that. >> Yeah, and I'd also just add, because we're going to move on, but higher ED is going to be completely transformed. Well, I think that's going to be kind of like a pleat revamp. Let's get into what's new on VMware Cloud on AWS give us the update on the new things that people should know about. That's important that they should review, take us through that, what's new? >> Yeah, absolutely. So, the first is the integration with the AWS console. This is a big thing that we're delivering because VMware Cloud on AWS is a native service of AWS. I have to kind of say that twice, it's a native service of AWS. And because of that, we get the same operational and commerce experience for VMware Cloud instances as customers do with traditional AWS services. This means customers now have a choice between AWS centric operating model, which is highly relevant to DevOps and developers, or VMware centric operating model, which is very relevant to traditional operators, and IT users. VMware Cloud on AWS Gov Cloud is expanded to the U.S., East Virginia Region, and achieved aisle five certification. This new region will make the service more relevant for the Eastern Seaboard where much of the Federal Government resides. And of course with aisle five, it opens up VMware Cloud on AWS to the U.S. military and defense contractors, which is huge because there's massive cloud transformation contracts currently in play. And of course, VMware Cloud on AWS Gov Cloud provides the most secure enterprise cloud for those DOD customers, especially when they focus on those critical Tier 1 workloads. >> It's been three years since the GA of the VMware cloud on AWS, has been earlier, since you announced it> You're pumping on all cylinders, as we had predicted, others didn't, just FYI for the folks watching. What's the final vibe? End the segment with your view of what's going on with VMware Cloud on AWS? What's the bumper sticker? >> So, at the end of the day, every customer is looking to migrate and modernize their workloads. And VMWare cloud gives them that capability to do it faster than anyone else. Customers take their applications, tier 1 applications, move it to that secure distributed cloud construct, that idea of having VMware Cloud on AWS, sharing all those security policies, all of that consistent infrastructure and operations. And then they can modernize those applications, using all of those cloud services and the ability to use Tansu to containerize where applicable. We're excited about these capabilities, and our customers are adopting it faster each and every year. And we're thrilled about the traction we're had. And we're thrilled about the partnership we have with Amazon Web Services. So, lots more to come in this space. >> Lot of great stuff, people moving up the stack on the cloud, you're seeing more refactoring in the cloud. Matt Morgan, great to see you. We've been talking 'about this for years on theCUBE. Great to come on and give some insights. All happening. Infrastructure is code. And everyone's winning with containers and microservices. So, great stuff. Thanks for coming on. >> Thanks a lot, John, take care. >> Okay, Matt Morgan, the VP of Cloud Infrastructure Business Group of VMware. This theCUBE's coverage of AWS re:Invent, 2021. I'm John Furrier, your host. Thanks for watching. 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>> Live from Bahrain, it's theCUBE. Covering AWS Summit Bahrain. (upbeat music) Brought to you by Amazon Web Services. >> Okay, welcome back everyone. We're here live in Bahrain for theCUBE's exclusive coverage here in the Middle East for AWS, Amazon Web Services', new region being announced and being deployed early 2019. I'm John Furrier your host. Our next guest is Faisal Hammad, Assistant Professor, Information Systems at the University of Bahrain. Welcome to theCUBE. >> Thank you very much. Thank you for having me and welcome to Bahrain. >> It's been a great pleasure. Our team has been blown away. It's been a very surreal experience. We're really excited. We've learned a lot and we're super impressed with the people and the culture. >> Yeah thank you very much. >> It's just Silicone Valley vibe. It's got community. It's got money and it's got, now, an ecosystem that's going to be flourishing. It really looks, really good. >> Yes, yes. As I told you, we'll have the little desserts of Silicon Valley soon, inshallah. >> Now Silicon Valley, I wanted to bring this up because one of the big success stories of Silicon Valley is they let the innovation flow. They have soil and they feed it with money and things grow and the entrepreneurs are out there making things happen, but they have two universities. They've got Stanford and University of California, Berkeley, Of course you've got UCLA in Southern California so research is really important and also at the role of academia is really important. Not in the sense of just being too hard core but creating a ground for free thinking, entrepreneurship, and then as the kids come out of school, sometimes dropping out, they just want to start companies. >> Alright. >> This is big. How are you guys looking at this massive wave of innovation coming because it's got to be taking you by surprise. You got, ya know the old way, get the computer science, here's some IT, like oh my god here comes cloud. All these new languages, data science. >> So, it didn't take us by surprise, if you say. We have been expecting this change for quite sometime. The thing is with the leadership of the government of Bahrain, as well as the leadership of the University, they want to make sure that we are able to produce talents to the economy. And, Bahrain, the University of Bahrain was involved from early on steps in the cloud first initiatives, or cloud first policy. So, we were aware that we have to change the ways that we are operating in order for us to produce these, not produce them but to shape these talents for the students to compete not just locally but internationally. >> So you see this coming, okay that fair, but the way this here, there's multiple waves coming in, it's going to be a 20, 30 year generation of waves. So you got to get the surf boards, to use the metaphor from California. Sorry, I'm from California. >> (laughing) There's no waves in the desert, the water's 91 degrees. But, as a metaphor, this is what's happening. So how has that shaped some of the curriculum, some of the interactions? Certainly the economic development board, the EDB has been gung ho supporting entrepreneurial resources. But when you're going to come in, you're going to be feeding the young kids the nutrients, what are giving them? New languages, new IT, what's the plan? >> Let me just, try to focus the, focus the discussion on the University and what the University is doing. So, what we are doing here at the University now, we have that partnership, with AWS. And now University of Bahrain is an AWS accredited academy. So we now provide curriculum, that is aligned with AWS, so that when our students take these courses, they will be able to take the certification and then be certified upon graduating. So, in that sense, we're providing the talents, and trained talents, to start working immediately with limited, or lower, training needed. As well as, in terms of research. If you say, it used to take us a long time if you want to research something. If you want, for example, the data centers, let's say for example some expert in artificial intelligence, it would take us a long time and a lot of effort to do so. >> Yeah >> But with AWS, all you need to do is, just log into the console. >> Amazon is doing all the research for you. They've got all the tools. >> Yes >> Yes, so if a student is, or even a researcher, is interested in, let's say for example, artificial intelligence, instead of waiting for the instructor to be knowledgeable, waiting for an instructor to be knowledgeable about that part, they could just start plugging in and playing with it. And then with that experimentation, they could do a lot of great stuff. >> What about software, let's get back to software, and I want to get to the IT in just a second because I know information technology is in your wheelhouse. But software is driving a lot of the dev-ops and the cloud native IT disruption. >> Yes Amazon is now winning a lot of that business, that's the main Amazon Web Services. But they started with developers. That's where the software developers are, how is that developing in the University? Are people taking to software programing, what's the curriculum like? >> So, in terms, >> What's the story? >> Yeah, so, we don't, we're not going to just focus on creating a curriculum for cloud computing. Cloud computing now is embedded throughout the all the curricular that we have in the University. So, in any let's say, program, whether it's in IT or even Arts, as well as Business, there's a small component of cloud computing telling them what is cloud computing, and what can it provide for them. >> [John} So you're focusing on cloud first? >> Yes, cloud first. >> And then we have these courses designed specially for IT students, as I told you before we are partners with AWS, the AWS academy, so now we'll be able to provide a curriculum that's actually updated by AWS and all we have to do is just deliver this material. >> How long have the courses been out there? Have they been released yet? Have they been out there for a while? >> They just has been released, and we have almost 50 students now, taking these courses. >> [John} Well, you know, University of California, in Berkeley, where my daughter goes, the number one class is Intro to Computer Science and Intro to Data Science. It seems that the younger kids are wanting that intro to programing >> Yes and intro to data science. Is there any data thing going on with Amazon? They do a lot of big data, you got Red Shift, Aurora, you got I.O.T. >> So in our, >> SageMaker, is one of the most popular features of Amazon, is like, I think it's going to be the most popular but... >> So, in our department, for example, the Department of Information Systems, Instead of just having a bachelors in Information Systems, now we have smaller tracks within the program itself. So if the student is, let's say interested in cloud computing, then he can take the cloud computing track and take all these cloud computing components as part of the curriculum. If he or she is interested in, >> Yeah let's say big data, we have a big data track within our program. >> And the government is really behind you on this right? >> Yes, yes, The government is behind us in the way that they want students, not just to rely on having to secure a white collar job. They want them to create the jobs for others. They are trying to create this culture of entrepreneurship. So you start your own business, you don't have to wait for opportunities, you make your own opportunities. With the help of, I think Temp Keen, EDP, all of them are giving them the platform to just flourish, to just go into the world and then create opportunities not just for themselves, as I told you, but for others. >> So, final question I want to ask you. Okay, personal opinion, what do you think is going to happen after the Amazon region gets deployed. You're going to get these training classes, people are going to be coming into the marketplace, graduating. What's the impact? What's your vision? >> What's my, I don't know! >> Any guesses? If you had to kind of project and connect the dots. >> I think there's going to be a huge move towards, small business. Because it used to cost a lot, owning a business, or starting a start-up used to cost a lot. Now, it doesn't cost that much if they choose, let's say, for example cloud computing, or if the choose AWS in particular. It's just going to cost them the operational expenditures, there's no huge capital expense that they have to pay. So my projection is that we're going to see a lot of small businesses, small newer apps, and newer ways to go around businesses because of these opportunities offered by... >> Yeah, it lowers the bar to get a new innovation going. And it certainly cost less than provisioning servers. >> Exactly, so if a company wants to start up a business, if it's a small business, they don't have that much time to spend on servers, spend on many things. >> Faisal, thanks for coming on theCUBE, we really appreciate it. >> Thank you very much, thank you for having me. >> We're looking forward to following what's going on in the University when we come back. We'll certainly be back here, >> Thank you very much. in the future covering you guys. It's certainly a lot of action, Dubai right around the corner. This is a new hot area for innovation. For theCUBE, covering our first time here, we're excited. I'm, John Furrier. You can reach me on Twitter @furrier, or find me anywhere online, all my channels are open. Stay with us for exclusive coverage of AWS's new region here in Bahrain, be right back. (upbeat music)

>> Announcer: From downtown San Francisco, it's theCUBE, covering RSA North America 2018. >> Hey, welcome back everybody, Jeff Frick here with theCUBE. We're at the RSA conference in San Francisco 40,000 plus people talking about security, gets bigger and bigger every year. Soon it's going to eclipse Oracle Open World and Sales Force to be the biggest conference in all of San Francisco. But we've got somebody who's been coming here he said for 16 years, Ricardo Villidiego, the EDP and GM Security and Fraud for Cyxtera. Did I get that right, Cyxtera? >> Cyxtera. >> Jeff: Cyxtera Technologies, great to see you. >> Thank you Jeff, it's glad to be here. >> So you said you've been coming here for 16 years. How has it changed? >> Yeah, that's exactly right. You know it's becoming bigger, and bigger, and bigger I believe this is a representation of the size of the prowling out there. >> But are we getting better at it, or is it just the tax service is getting better? Why are there so many, why is it getting bigger and bigger? Are we going to get this thing solved or? >> I think it is that combination within we have the unique solution that is going to help significantly organizations to get better in the security landscape I think the issue that we have is there's just so many now use in general and I think that now is a representation of the disconnection that exists between the way technologies are deploying security and the way technologies are consuming IT. I think IT is completely, has a evolved significantly and is completely hybrid today and organizations are continuing to deploy security in a way like if we were in the 90s. >> Right. >> And that's the biggest connection that exists between the attacks and the protection. >> But in the 90s we still like, or you can correct me, and we can actually build some big brick walls and a moat and a couple crocodiles and we can keep the bad guys out. That's not the way anymore. >> It is not a way. And look, I believe we're up there every protection creates a reaction on the adversary. And that is absolutely true in security and it is absolutely true in the fraud landscape. Every protection measure will push the adversary to innovate and that innovation is what, for good and for bad, has created this big market which we can't complain. >> Right, right. So for folks that aren't familiar with Cyxtera give them the quick update on what you guys are all about. >> So see, I think Cyxtera is here to conquer the cyber security space. I think what we did is we put together technologies from the companies that we acquire. >> Right. >> With a combination of the call center facilities that we also acquired from Centurylink to build this vision of the secure infrastructure company and what we're launching here at the RSA conference 2018 is AppGate 4.0 which is the flagship offering around secure access. Secure access is that anchor up on which organizations can deploy a secure way to enable their workforce and their party relationships to get access the critical assets within the network in a secure way. >> Okay, and you said 4.0 so that implies that there was a three and a two and probably a one. >> Actually you're right. >> So what are some of the new things in 4.0? >> Well, it's great it gives it an evolution of the current platform we lounge what we call life entitlements which is an innovative concept upon which we can dynamically adjust the permitter of an an end point. And the user that is behind that end point. I think, you know, a permitter that's today doesn't exist as they were in the 90s. >> Right, right. >> That concept of a unique permitter that is protected by the firewall that is implemented by Enact Technology doesn't exist anymore. >> Right. >> Today is about agility, today is about mobility, today is about enabling the end user to securely access their... >> Their applications, >> The inevitable actions, >> They may need, right. >> And what AppGate does is exactly that. Is to identify what the security processor of the end point and the user behind the end point and deploy a security of one that's unique to the specific conditions of an end point and the user behind that end point when they're trying to access critical assets within the network. >> Okay, so if I heard you right, so instead of just a traditional wall it's a combination of identity, >> Ricardo: It's identity. >> The end point how their access is, and then the context within the application. >> That's exactly right. >> Oh, awesome so that's very significant change than probably when you started out years ago. >> Absolutely, and look Jeff, I think you know to some extent the way enterprises are deploying security is delusional. And I say that because there is a reality and it looks like we're ignoring ignoring the reality but the reality is the way organizations are consuming IT is totally different than what it was in the 90s and the early 2000s. >> Right. >> The way organizations are deploying security today doesn't match with the way they're consuming IT today. That's where AppGate SDP can breach that gap and enable organizations to deploy security strategies that match with the reality of IT obstacles today. >> Right. If they don't get it, they better get it quick 'cause else not, you know we see them in the Wall Street Journal tomorrow morning and that's not a happy place to be. >> Absolutely not, absolute not and we're trying to help them to stay aware of that. >> Right. Alright, Ricardo we'll have to leave it there we're crammed for time but thanks for taking a few minutes out of your day. >> Alright Jeff, thank you very much I love to be here. >> Alright. He's Ricardo I'm Jeff you're watching theCUBE from RSAC 2018 San Francisco. (upbeat music)

>> Announcer: From the SiliconANGLE Media office, in Boston Massachusetts, it's The Cube! Now, here's your host, Dave Vellante. >> Hi everybody! My name is Dave Vellante. Welcome to this special presentation on The Cube. Infinidat is a company that we've been following since it's early days. A hot storage company, growing like crazy, doing things differently than most storage companies. We've basically been doubling revenues every year for quite some time now. And Brian Carmody is here to help me kick off this announcement and the presentation today. Brian, thanks for coming back on. >> Hey Dave, thanks for having me. >> So, you may have noticed we have a crowd chat going on live. It's crowdchat.net/Infinichat. You can ask any question you want, it's an ask me anything chat about this announcement. This is a bi-coastal program that we're running today between here and our offices in Palo Alto. So, Brian let's get into it. Give us the update on Infinidat. >> Things are going very well at Infinidat. We're just coming out of our 17th consecutive quarter of revenue growth, so we have a healthy, sustainable, profitable business. We have happy, loyal customers. 71% of our revenue in 2017 came from existing customers that were increasing their investment in our technologies. We're delighted by that. And we have surpassed three exabytes of customer deployments. So, things are wonderful. >> And you've done this essentially as a one product company. Is that correct? Yes, so going back to our first sale in the summer of 2013, that growth has been on the back of a single product, InfiniBox, targeted at primary storage. >> Okay, so what's inside of InfiniBox? Tell me about some of the innovations. In speaking to some of your customers, and I've spoken to a number of them, they tell me that one of the things they like, is that from early on, I think serial number 0001, they can take advantage of any innovations that you've produced within that product, is that right? >> Yeah, exactly, so InfiniBox is a software product. It has dumb hardware, dumb commodity hardware, and it has it has very smart intelligent software. This allows us to kind of break from this forklift upgrade model, and move to a model where the product gets better over time. So if you look at the history of InfiniBox going back to the beginning, with each successive release of our software, latency goes down, new features are added, and capacity increases become available. And this is the difference between the software versus a hardware based innovation model. >> One of the interesting things I'll note about Infinidat is you're doing software defined, you don't really use that terminology, it's the buzzword in the industry. The other buzzword is artificial intelligence, machine learning. You're actually using machine intelligence, You and I have talked about this before, to optimize the placement of data that allows you to use much less expensive media than some of the other guys, and deliver more value to customers. Can you talk about that a little bit? >> Yeah, absolutely, and by the way the reason why that is is because we're an engineering company, not a marketing company, so we prefer just doing things rather than talking about them. So InfiniBox is the first expression of a set of fundamental technologies of our technology platform, and the first piece of that is what you're talking about. It's called NeuroCache. And it's our ML and AI infrastructure for learning customer workloads and using that insight in real time to optimize data placement. And the end result of this is driving cost out of storage infrastructure and driving up performance. That's the first piece. That's NeuroCache. The second piece of our technology foundations is INFINISNAP. So this is our snapshot mechanism that allows infinite, lock-free, copy data management with absolutely no performance impact. So that's the second. And then the third is INFINIRAID and our Raz platform. So this is our distributed raid architecture that allows us to have multi pedibytes scale, extremely high durability, but also have extremely high availability of the services and that what enables our seven nines reliability guarantee. Those things together are the basis of our products. >> Okay, so sort of, we're here today and now what's exciting is that you're expanding beyond just the one product company into a portfolio of products, so sort of take us through what you're announcing today. >> Yeah so this is a really exciting day, and it's a milestone for Infinidat because InfiniBox now has some brothers and sisters in the family. The first thing that we are announcing is a new F Series InfiniBox model which we call F6212. So this is the same feature set, it's the same software, it's the same everything as its smaller InfiniBox models, but it is extremely high capacity. It's our largest InfiniBox. It's 8.3 pedibytes of capacity in that same F6000 form factor. So that's number one. Numnber two, we're announcing a product called InfiniGuard. InfiniGuard is pedibytes scale, data protection, with lightening-fast restores. The third thing that we're announcing, is a new product called InfiniSync. InfiniSync is a revolutionary business continuity appliance that allows synchronous RPO zero replication over infinite distances. It's the first ever in this category. And then the fourth and final thing that we're announcing is a product called Neutrix Cloud. Neutrix Cloud is sovereign storage that enable real-time competition between public cloud providers. The ultimate in agility, which is the ability to go polycloud. And that's the content of the portfolio announcement. >> Excellent, okay, great! Thanks, Brian, for helping us set that up. The program today, as you say, there's a cloud chat going on. Crowdchat.net/infinichat. Ask any question that you want. We're going to cover all these announcements today. InfiniSync is the next segment that's up. Dr. Ricco is here. We're going to do a quick switch and I'll be interviewing doc, and then we're going to kick it over to our studio in Palo Alto to talk about InfiniGuard, which is essentially, what was happening, Infinidat customers were using InfiniBox as a back-up target, and then asked Infinidat, "Hey, can you actually make this a product and start "partnering with software companies, "back-up software companies, and making it a robust, "back-up and recovery solution?" And then MultiCloud, is one of the hottest topics going, really interested to hear more about that. And then we're going to bring on Eric Burgener from IDC to get the analyst perspective, that's also going to be on the West coast and then Brian and I are come back, and wrap up, and then we're going to dive in to the crowd chat. So, keep it right there everybody, we'll be back with Dr. Ricco, right after this short break. >> Narrator: InfiniBox was created to help solve one of the biggest data challenges in existence, the mapping of the human geno. Today InfiniBox is enabling the competitive business processes of some of the most dynamic companies in the world. It is the apex product of generations of technology, and lifetimes of engineering innovation. It's a system with seven nines of reliability making it the most available storage solution in the market InfiniBox is both powerful and simple to use. InfiniBox will transform how you experience your data. It is so intuitive, it will inform you about potential problems, and take corrective action before they happen. This is InfiniBox. This is confidence. >> We're back with Dr. Ricco, who's the CMO of Infinidat. Doc, welcome! >> Thank you, Dave. >> I've got to ask you, we've known each for a long time. >> We have. >> Chief Marketing Officer, you're an engineer. >> I am. >> Explain that please. >> Yeah, I have a PhD in engineering and I have 14 patents in the storage industry from my prior job, Infinidat is an unconventional company, and we're using technology to solve problems in an unconventional way. >> Well, congratulations. >> Dr. Ricco: Thank you. >> It's great to have you back on The Cube. Okay, InfiniSync, I'm very excited about this solution, want to understand it better. What is InfiniSync. >> Well, Dave, before we talk about InfiniSync directly, let's expand on what Brian talked about is the foundation technologies of Infinidat and the InfiniBox. In the InfiniBox we provide InfiniSnap, which is a near zero performance impact to the application with near zero overhead, just of course the incremental data that you write to it. We also provide async and we provide syncronous replication. Our async replication provides all that zero overhead that we talked about in InfiniSnap with a four-second interval. We can replicate data four seconds apart, nearly a four second RPO, recovery point objective. And our sync technology is built on all of that as well. We provide the lowest overhead, the lowest latency in the industry at only 400 microseconds, which provides an RPO of zero, with near zero performance impact application as well, which is exciting. But syncronis replication, for those applications while there's values to that, and by the way all of the technology I just talked about, is just as Brian said, it's zero additional cost to the customer with Infinidat. There are some exciting business cases why you'd use any of those technologies, but if you're in a disaster-recovery mode and you do need an RPO of zero, you need to recognize that disasters happen not just locally, not just within your facility, they happen in a larger scale regionally. So you need to locate your disaster recovery centers somewhere else, and when you do that, you're providing additional and additional performance overhead just replicating the data over distance. You're providing additional cost and you're providing additional complexity. So what we're providing is InfiniSync and InfiniSync extends the customer's ability to provide business continuity over long distances at an RPO of zero. >> Okay, so talk more about this. So, you're essentially putting in a hardened box on site and you're copying data synchronously to that, and then you're asynchronously going to distance. Is that correct? >> Yes, and in a traditional sense what a normal solution would do, is you would implement a multi-site or a multi-hop type of topology. You build out a bunker site, you'd put another box there, another storage unit there, you'd replicate synchronously to that, and you would either replicate asynchronously from there to a disaster recovery site, or you'd replicate from your initial primary source storage device to your disaster recovery site which would be a long distance away. The problem with that of course is complexity and management, the additional cost and overhead, the additional communications requirements. And, you're not necessarily guaranteeing an RPO of zero, depending upon the type of outage. So, what we're doing is we're providing in essence that bunker, by providing the InfiniSync black box which you can put right next to your InfiniBox. The synchronous replication happens behind the scenes, right there, and the asynchronous replication will happen automatically to your remote disaster recovery site. The performance that we provide is exceptional. In fact, the performance overhead of a right-to-earn InfiniSync black box is less than the right latency to your average all flasher right. And then, we have that protected, from any man-made or natural disaster, fire, explosion, earthquake, power outages, which of course you can protect with generators, but you can't protect from a communications outage, and we'll protect from a communications outage as well. So the asynchronous communication would use your wide area communications, it can use any other type of wifi communications, or if you lose all of that, it will communicate celluarly. >> So the problem you're solving is eliminating the trade-off, if I understand it. Previously, I would have to either put in a bunker site which is super expensive, I got to a huge telecommunications cost, and just a complicated infrastructure, or I would have to expose myself to a RPO nowhere close to zero, expose myself to data loss. Is that right? >> Correct. We're solving a performance problem because your performance overhead is extremely low. We're solving a complexity problem because you don't have to worry about managing that third location. You don't have to worry about the complexity of keeping three copies of your data in sync, we're solving the risk by protecting against any natural or man-made disaster, and we're significantly improving the cost. >> Let's talk about the business case for a moment, if we can. So, I got to buy this system from you, so there's a cost in, but I don't have to buy a bunker site, I don't have to rent, lease, buy staff, et cetera, I don't have to pay for the telecommunications lines, yet I get the same or actually even better RPO? >> You'll get an RPO of zero which is better than the worse case scenario in a bunker, and even if we lose your telecommunications you can still maintain an RPO of zero, again because of the cellular back-up or in the absolute worse case, you can take the InfiniSync black box to your remote location, plug it in, and it will synchronize automatically. >> And I can buy this today? >> You can buy it today and you can buy it today at a cost that will be less than a telecommunications equipment and subscriptions that you need at a bunker site. >> Excellent, well great. I'm really excited to see how this product goes in the market place. Congratulations on getting it out and good luck with it. >> Thank you, Dave. >> You're welcome, alright, now we're going to cut over to Peter Burris in Palo Alto with The Cube Studios there, and we're going to hear about InfiniGuard, which is an interesting solution. Infinidat customers were actually using InfiniBox as a back-up target, so they went to Infinidat and said, "Hey can you make this a back-up and recovery "solution and partner with back-up software companies." We're going to talk about MultiCloud, it's one of the hottest topics in the business, want to learn more about that, and then Eric Burgener from IDC is coming in to give us the analyst perspective, and then back here to back here to wrap up with Brian Carmody. Over to you, Peter. >> Thanks, Dave I'm Peter Burris and I'm here in our Palo Alto, The Cube studios, and I'm being joined here by Bob Cancilla, who's the Executive Vice President of Business Development and Relationships, and Neville Yates, who's a Business Continuity Consultant. Gentlemen, thank you very much for being here on The Cube with us. >> Thanks, Peter, thanks for being here. >> So, there is a lot of conversation about digital business and the role that data plays in it. From our perspective, we have a relatively simple way of thinking about these things, and we think that the difference between a business and digital business is the role the data plays in the digital business. A business gets more digital as it uses it's data differently. Specifically it's data assets, which means that the thinking inside business has to change from data protection or asset or server protection, or network protection to truly digital business protection. What do you guys say? >> Sure we're seeing the same thing, as you're saying there Peter. In fact, our customers have asked us to spread our influence in their data protection. We have been evaluating ways to expand our business, to expand our influence in the industry, and they came back and told us, if we wanted to help them the best way that we could help them is to go on and take on the high-end back-up and recovery solutions where there really is one major player in the market today. Effectively, a monopoly. Our customers' words, not our own. At the same time, our product management team was looking into ways of expanding our influence as well, and they strongly believed and convinced me, convinced us, our leadership team within side of Infinidat to enter into the secondary storage market. And it was very clear that we could build upon the foundation, the pillars of what we've done on the primary storage side and the innovations that we brought to the market there. Things around or multiple pedibyte scale, with incredible density, faster than flash performance, the extreme ease of use and lowering the total cost of operation at the enterprise client. >> So, I want to turn that into some numbers. We've done some research here now at Wikibon that suggests that a typical Fortune 1000 company, because of brittle and complex restore processes specifically, too many cooks involved, a focus on not the data but on devices, means that there's a lot of failure that happens especially during restore processes, and that can cause, again a typical Fortune 1000 company, 1.25 plus billion dollars revenue over a four year period. What do you say as you think about business continuity for some of these emerging and evolving companies? >> That translates into time is money. And if you need to recover data in support of revenue-generating operations and applications, you've got to have that data come back to be productively usable. What we do with InfiniGuard is ensure that those recovery time objectives are met in support of that business application and it is the leveraging of the pillars that Bob talked about in terms of performance, the way we are unbelievable custodians of data, and then we're able to deliver that data back faster than what people expect. They're used today to mediocrity. It takes too long. I was with a customer two weeks ago. We were backing up a three terabyte data base. This is not a big amount of data. It takes about half and hour. We would say, "Let's do a restore" and the gentleman looked at me and said, "We don't have time." I said, "No, it's a 30 minute process." This person expected it to take five and six hours. Add that up in terms of dollars per hours, what it means to that revenue-generating application, and that's where those numbers come from. >> Yeah, especially for fails because of, as you said, Bob, the lack of ease of use and the lack of simplicity. So, we're here to talk about something. What is it that we're talking about and how does it work? >> Let me tell ya, I'll cover the what it is. I'll let Nevil get into a little bit how it works. So the what it is, we built it off the building block of our InfiniBox technology. We started with our model F4260, a one pedibyte usable configuration, we integrated in stainless, deduplication engines, what we call DBEs, and a high availability topology that effectively protects up to 20 pedibytes of data. We combined that with a vast certification and openness of independent software vendors in the data protections space. We want to encourage openness, and an open ecosystem. We don't want to lock any customer out of their preferred software solution in that space. And, you can see that with the recent announcements that we've made about expanding our partnerships in this space specifically, Commvault and B. >> Well, very importantly, the idea of partnership and simplicity in these of views, you want your box, the InfiniGuard to be as high quality and productive as possible, but you don't want to force a dramatic change on how an organization works, so let's dig into some of that Nevil. How does this work in practice? >> It's very simple. We have these deduplication engines that front end the InfiniBox storage. But what is unique, because there's others ways of packaging this sort of thing, but what is unique is when the InfiniGuard gets the data, it builds knowledge of relationships of that data. Deduplication is a challenge for second tier storage systems because it is a random IO profile that has to be gathered in the fashion to sequentially feed this data back. Our knowledge-building engine, which we call NeuroCache in the InfiniBox is the means by which we understand how to gather this data in a timely fashion. >> So, NeuroCache helps essentially sustain some degree of organization of the data within the box. >> Absolutely. And there's a by-product of that organization that the ability to go and get it ahead of the ask allows us to respond to meet recovery time objectives. >> And that's where you go from five to six hours for a relatively small restore to >> To 30 minutes. >> Exactly. >> Yeah, exactly. >> By feeding the data back out to the system in a pre-organized way, the system's taking care of a lot of the randomness and therefore the time necessary to perform a restore. >> Exactly and other systems don't have that capability, and so they are six hours. >> So we're talking about a difference between 30 minutes and six hours and I also wanted very quickly, Bob, to ask you a question the last couple minutes here, you mentioned partnerships. We also want to make sure that we have a time to value equation that works for your average business. Because the box can work with a lot of different software that really is where the operations activities are defined, presumably it comes in pretty quickly and it delivers value pretty quickly. Have I got that right? >> Absolutely, so we have done a vast amount of testing, certification, demos, POCs, you name it, with all the major players out there that are in this market on the back-up software side, the data protection side of the business. All of them have commented about the better business continuity solution that we put together, in conjunction with their product as well. And, the number one feedback that comes back is, "Wow, the restore times that you guys deliver to the market "are unlike anything we've seen before." >> So, to summarize, it goes in faster, it works faster, and it scales better, so the business truly can think of itself as being protected, not just sets of data. >> Absolutely. >> Agreed. >> Alright, hey Bob Cancilla, EDP of Business Development Partnerships, Neville Yates, Business Continuity Consultant, thanks very much for being on The Cube, and we'll be right back to talk Multicloud after this short break. >> With our previous storage provider, we faced many challenges. We were growing so fast, that our storage solution wasn't able to keep up. We were having large amounts of downtime, problems with the infrastructure, problems with getting support. We needed a system that was scalable, that was cost effective, and allow our business to grow as our customers' demands were growing. We needed a product that enabled us to manage the outward provision customer workloads quickly and efficiently, be able to report on the amount of data that the customer was using. The solution better enabled us to replicate our customers' data between different geos. >> We're back. Joining me now are Gregory Touretsky and Erik Kaulberg, both senior directors at Infinidat, overseeing much of the company's portfolio. Gregory, let's talk Multicloud. It's become a default part of almost all IT strategies, but done wrong, it can generate a lot of data-related costs and risks. What's Infinidat's perspective? >> So yeah, before we go there, I will mention this phenomemon of the data gravity. So we see, as many of our customers report that, as much as amount of data grows in the organization, it becomes much harder for them to move applications and services to a different data center, or to a different oblicloud. So, the more data they accumulate, the harder it becomes to move it, and they get locked into this, so we believe that any organization deserves a way to move freely between different obliclouds or data centers, and that's the reason we are thinking about the multicloud solution and how we can provide an easy way for the companies to move between data centers. >> So, clearly there's a need to be able to optimize your costs to the benefits associated with data, Erik, as we think about this, what are some of the key considerations most enterprises have to worry about? >> The biggest one overall is the strategic nature of cloud choices. At one point, cloud was a back room, the shadow IT kind of thing. You saw some IT staff member go sign up for gmail and spread or dropbox %or things like that, but now CIOs are thinking, well, I've got to get all these cloud services under control and I'm spending a whole lot of money with one of the big two cloud providers. And so that's really the strategic rationale of why were saying, "Organizations, especially large enterprises require this kind of sovereign storage that disagregates the data from the public clouds to truly enable the possibility cloud competition as well as to truly deliver on the promise of the agility of public clouds. >> So, great conversation, but we're here to actually talk about something specifically Neutrix. Gregory, what is it? >> Sure, so Neutrix, is a completely new offering that we come with. We are not selling here any box or appliance for the customers to deploy in their data center. We're talking about a cloud service that is provided by Infinidat. >> We are building our infrastructure in a major colo, partnering with Equinix and others, we are finding data centers that are adjacent public clouds, such as AWS or Azure to ensure very low latency and high bandwidth connectivity. And then we build our infrastructure there with InfiniBox storage and networking gear that allows our customers to really use this for two main reasons. So one use case, is disaster recovery. If a customer has our storage on prem in his data center, they may use our efficient application mechanism to copy data and get second copy outside of the data center without building the second data center. So, in case of disaster, they can recover. The other use case we see is very interesting for the customers, is an ability to consume while running the application in the public cloud directly from our storage. So they can do any first mount or iSCSi mount to storage available from our cloud, and then run the application. We are also providing the capability to consume the sane file system from multiple clouds at the same time. So you may run your application both in Amazon and Microsoft clouds and still access and share the data. >> Sounds like it's also an opportunity to simplify ramping into a cloud as well. Is that one of the use cases? >> Absolutely. So it's basically a combination of those two use cases that I described. The customers may replicate data from their own prem environment into the Neutrix Cloud, and then consume it from the public cloud. >> Erik, this concept has been around for a while, even if it hasn't actually been realized. What makes this in particular different? I think there's a couple of elements to it. So number one is we don't really see that there's a true enterprise grade public cloud storage offering today for active data. And so we're basically bringing in that rich heritage of InfiniBox capabilities and those technologies we've developed over a number of years to deliver an enterprise grade storage except without the box as a service. So that's a big differentiator for us versus the native public cloud storage offerings. And then when you look at the universe of other companies who are trying to develop let's say, cloud adjacent type offerings, we believe we have the right combination of that scalable technology with the correct business model that is aligned in a way that people are buying cloud today. So that's kind of the differentiation in a nutshell. >> But it's not just the box, there's also some managed servces associated with it, right? >> Well, actually, it's not a box, that's the whole idea. So, the entire thing is a consumable service, you're paying by the drink, it's a simple flat pricing of nine cents per gigabyte per month, and it's essentially as easy to consume as the native public cloud storage offerings. >> So as you look forward and imagine the role that this is going to play in conjunction with some of the other offerings, what should customers be looking to out of Neutrix, in conjunction with the rest of the portfolio. >> So basically they can get, as Erik mentioned, what they like with InfiniBox, without dealing with the box. They get fully-managed service, they get freedom of choice, they can move applications easily between different public clouds and to or from the own prem environment without thinking about the egress costs, and they can get great capabilities, great features like snapshots writeables, snapshots without overpaying to the public cloud providers. >> So, better economics, greater flexibility, better protection and de-risking of the data overall. >> Absolutely. >> At scale. >> Yes. >> Alright, great. So I want to thank very much, Gregory, Erik being here on The Cube. We'll be right back to get the analyst perspective from Eric Burgener from IDC. >> And one of our challenges of our industry as a whole, is that it operates to four nines as a level of excellence for example. And what that means is well it could be down for 30 seconds a month. I can't think of anything worse than me having me to turn around to my customers and say, "Oh, I am sorry. "We weren't available for 30 seconds." And yet most people that work in our IT industry seem to think that's acceptable, but it's not when it comes to data centers, clouds, and the sort of stuff that we're doing. So, the fundamental aspect is that can we run storage that is always available? >> Welcome back. Now we're sitting here with Eric Burgener, who is a research vice-president and the storage at IDC. Eric, you've listened to Infinidat's portfolio announcement. What do you think? >> Yeah, Peter, thanks for having me on the show. So, I've got a couple of reactions to that. I think that what they've announced is playing into a couple of major trends that we've seen in the enterprise. Number one is, as companies undergo digital transformation, efficiency of the IT operations is really a critical issue. And so, I'm seeing a couple of things in this announcement that will really play into that area. They've got a much larger, much denser platform at this point that will allow a lot more consolidation of workload, and that's sort of an area that Infinidat has focused on in the past to consolidate a lot of different workloads under one platform, so I think the efficiency of those kind of operations will increase going forward with this announcement. Another area that sort of plays into this is every organization needs multiple storage platforms to be able to meet their business requirements. And what we've seen with announcement is their basically providing multiple platforms, but that are all built around the same architecture, so that has management ease of use advantages associated with that, so that's a benefit that will potentially allow CIOs to move to a smaller number of vendors and fewer administrative skill sets, yet still meet their requirements. And I think the other area that's sort of a big issue here, is what their announcing in the hybrid cloud arena. So, clearly, enterprises are operating as hybrid clouds today, well over 70% of all organizations actually have hybrid cloud operations in place. What we've seen with this announcement, is an ability for people to leverage the full storage mnagement data set of an Infinidat platform while they leverage multiple clouds on the back end. And if they need to move between clouds they have an ability to do that with this new feature, the Neutrix cloud. And so that really breaks the lock-in that you see from a lot of cloud operations out there today that in certain cases can really limit the flexibility that a CIO has to meet their business requirements. >> Let me build on that a second. So, really what you're saying is that by not binding the data to the cloud, the business gets greater flexibility in how they're going to use the data, how they're going to apply the data, both from an applications standpoint as well as resource and cost standpoint. >> Yeah, absolutely. I mean moving to the cloud is actually sort of a fluid decision that sometimes you need to move things back. We've actually seen a lot of repatriation going on, people that started in the cloud, and then as things changed they needed to move things back, or maybe they want to move to another cloud operation. They might want to move from Amazon to Google or Microsoft. What we're seeing with Neutrix Cloud is an ability basically to do that. It's breaks that lock-in. >> Great. >> They can still take advantage to those back end platforms. >> Fantastic. Eric Burgener, IDC Research Vice-President, Storage. Back to you, Dave. >> Thanks, Peter. We're back with Brian Cormody. We're going to summarize now. So we're seeing the evolution of Infinidat going from a single product company going to a portfolio company. Brian, I want to ask you to summarize. I want to start with InfiniBox, I'm also going to ask you "Is this the same software, and does it enable new use cases, or is this just bigger, better, faster?" >> Yeah, it's the same software that runs on all of our InfiniBox systems, it has the same feature set, it's completely compatible for replication and everything like that. It's just more capacity to use, 8.4 pedibytes of effective capacity. And the use cases that are pulling this into the field, are deep-learning, analytics, and IOT. >> Alright, let's go into the portfolio. I'm going to ask you, do you have a favorite child, do you have a favorite child in the portfolio. Let's start with InfiniSync. >> Sure, so I love them all equally. InfiniSync is a revolutionary appliance for banking and other highly regulated industries that have a requirement to have zero RPO, but also have protection against rolling disasters and regional disasters. Traditionally the way that that gets solved, you have a data center, say, in lower Manhatten where you do your primary computing, you do synchronous to a data bunker, say in northern New Jersey, and then you asynchronous out of region, say out to California. So, under our model with InfiniSync, it's a 450 pound, ballistically protected data bunker appliance, InfiniSync guarantees that with no data loss, and no reduction in performance, all transactions are guaranteed for delivery to the remote out-of-region site. So what this allows customers to do, is to erase data centers out of their terpology. Northern New Jersey, the bunker goes away, and customers, again in highly rated industries, like banking that have these requirements, they're going to save 10s of millions of dollars a year in cost avoidance by closing down unnecessary data centers. >> Dramatically sort of simplify their infrastructure and operations. Alright, InfiniGuardm I stumbled into it at another event, you guys hadn't announced it yet, and I was like, "Hmmm, what's this?" But tell us about InfiniGuard. >> Yeah, so InfiniGuard is a multi-pedibyte appliance that's 20 pedibytes of data protection in a single rack, in a single system, and it has 10 times the restore performance of data domain, at a fraction of the cost. >> Okay, and then the Neutrix Cloud, this is to me maybe the most interesting of all the announcements. What's your take on that? So, like I said, I love them all equally, but Neutrix Cloud for sure is the most disruptive of all the technologies that we're announcing this week. The idea of Neutrix Cloud is that it is neutral storage for consumption in the public cloud. So think about it like this. Do you think it's weird, that EBS and EFS are only compatible with Amazon coputing? And Google Cloud storage is only compatible with Google. Think about it for a second if IBM only worked with IBM servers. That's bringing us back to the 1950s and 60s. Or if EMC storage was only compatible with Dell servers, customers would never accept that, but in the Silicon Valley aligargic, wall-garden model, they can't help themselves. They just have to get your data. "And just give us your data, it'll be great. "We'll send a snowball or a truck to go pick it up." Because they know once they have your data, they have you locked in. They cannot help themselves from creating this wall-garden proprietary model. Well, like we call it a walled, prison yard. So the idea is with Neutrix Cloud, rather than your storage being weaponized as a customer to lock you in, what if they didn't get your data and what if instead you stored your data with a trusted, neutral, third party, that practices data neutrality. Because we guarantee contractually to every customer, that we will never take money and we will never shake down any of the cloud providers in order to access our Neutrix Cloud network, and we will never do side deals and partnerships with any of them to favor one cloud over the other. So the end result, you end up having for example, a couple of pedibytes of file systems, where you can have thousands of guests that have that file system mounted simultaneously from your V-Net and Azure, from your VPCs into AWS, and they all have simultaneous, screaming high performance access to one common set of your data. So by pulling and ripping your data from the arms of those public cloud providers, and instead only giving them shared common neutral access, we can now get them to start competing against each other for business. So rather than your storage being weaponized you, it's a tool that you can use to force the cloud providers to compete against each other for your business. >> So, I'm sure you guys may have a lot of questions there, hop into the crowd chat, it's crowdchat.net/infinichat. Ask me anything, ama crowdchat, Brian will be in there in a moment. I got to ask ya couple of more questions before I let you go. >> Sure. >> What was your motivation for this portfolio explansion. >> So the motivation was that at the end of the day, customers are very clear to us that they do not want to focus on their infrastructure. They want to focus on their businesses. And as their infrastructure scales, it becomes exponentially more complex to deal with issues of reliability, economics and performance. And, so we realized that if we're going to fulfill our company's mission, that we have to expand our mission, and help customers solves problems throughout more of the data lifecycle and focus on some of the pain points that extend beyond primary storage. That we have to start bringing solutions to market that help customers get to the cloud faster, and when they get there, to be more agile. And to focus on data protection, which again is a huge pain point. So the motivation at the end of the day is about helping customers do more with less. >> And the mission again, can you just summarize that, multi pedibyte? >> Yeah, the corporate mission of Infinidat is to store humanity's knowledge and to make new forms of computing possible. >> Big mission. >> Our humble mission. >> Humble, right. The reason I ask that question of your motivation, people might say, "Oh obviously, to make more money." But they're been a lot of single-product companies, feature companies that have done quite well, so in order to fulfill that mission, you really need a portfolio. What should we be watching as barometers of success? How are you guys measuring yourselves, How should we be measuring you? >> Oh I think the most fair way to do that is to measure us on successful execution of that mission, and at the end of the day, it's about helping customers compute harder and deeper on larger data sets, and to do so at lower costs than the competitor down the road, because at the end of the day, that's the only source of competitive advantage, that companies get out of their infrastructure. The better we help customers do that, the more that we consider ourselves succeeding in our mission. >> Alright, Brian, thank you, no kids but new products are kind of like giving birth. >> It's really cool. >> So hop into the crowd chat, it's an ask me anything questions. Brian will be in there, we got analysts in there, a bunch of experts as well. Brian, thanks very much. It was awesome having you on. >> Thanks, Dave. >> Thanks for watching everybody. We'll see you in the crowd chat. (upbeat digital music)