Lisa's Metallic Happy Birthday V1
>> I'm Lisa Martin with theCUBE. From all of us here at Silicon Angle Media, we want to wish Metallic a happy first birthday. We were at the Metallic launch last year at Commvault Go 2019. Talked to a lot of folks, have seen what the Metallic team has accomplished in its first 12 months, such as the expansion of the product portfolio, expansion into new geographies and we're looking forward to seeing what Metallic does in it's second year. Happy birthday.
SUMMARY :
to seeing what Metallic
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Is Supercloud an Architecture or a Platform | Supercloud2
(electronic music) >> Hi everybody, welcome back to Supercloud 2. I'm Dave Vellante with my co-host John Furrier. We're here at our tricked out Palo Alto studio. We're going live wall to wall all day. We're inserting a number of pre-recorded interviews, folks like Walmart. We just heard from Nir Zuk of Palo Alto Networks, and I'm really pleased to welcome in David Flynn. David Flynn, you may know as one of the people behind Fusion-io, completely changed the way in which people think about storing data, accessing data. David Flynn now the founder and CEO of a company called Hammerspace. David, good to see you, thanks for coming on. >> David: Good to see you too. >> And Dr. Nelu Mihai is the CEO and founder of Cloud of Clouds. He's actually built a Supercloud. We're going to get into that. Nelu, thanks for coming on. >> Thank you, Happy New Year. >> Yeah, Happy New Year. So I'm going to start right off with a little debate that's going on in the community if you guys would bring out this slide. So Bob Muglia early today, he gave a definition of Supercloud. He felt like we had to tighten ours up a little bit. He said a Supercloud is a platform, underscoring platform, that provides programmatically consistent services hosted on heterogeneous cloud providers. Now, Nelu, we have this shared doc, and you've been in there. You responded, you said, well, hold on. Supercloud really needs to be an architecture, or else we're going to have this stove pipe of stove pipes, really. And then you went on with more detail, what's the information model? What's the execution model? How are users going to interact with Supercloud? So I start with you, why architecture? The inference is that a platform, the platform provider's responsible for the architecture? Why does that not work in your view? >> No, the, it's a very interesting question. So whenever I think about platform, what's the connotation, you think about monolithic system? Yeah, I mean, I don't know whether it's true or or not, but there is this connotation of of monolithic. On the other hand, if you look at what's a problem right now with HyperClouds, from the customer perspective, they're very complex. There is a heterogeneous world where actually every single one of this HyperClouds has their own architecture. You need rocket scientists to build a cloud applications. Always there is this contradiction between cost and performance. They fight each other. And I'm quoting here a former friend of mine from Bell Labs who work at AWS who used to say "Cloud is cheap as long as you don't use it too much." (group chuckles) So clearly we need something that kind of plays from the principle point of view the role of an operating system, that seats on top of this heterogeneous HyperCloud, and there's nothing wrong by having these proprietary HyperClouds, think about processors, think about operating system and so on, so forth. But in order to build a system that is simple enough, I think we need to go deeper and understand. >> So the argument, the counterargument to that, David, is you'll never get there. You need a proprietary system to get to market sooner, to solve today's problem. Now I don't know where you stand on this platform versus architecture. I haven't asked you, but. >> I think there are aspects of both for sure. I mean it needs to be an architecture in the sense that it's broad based and open and so forth. But you know, platform, you could say as long as people can instantiate it themselves, on their own infrastructure, as long as it's something that can be deployed as, you know, software defined, you don't want the concept of platform being the monolith, you know, combined hardware and software. So it really depends on what you're focused on when you're saying platform, you know, I'd say as long as they software defined thing, to where it can literally run anywhere. I mean, because I really think what we're talking about here is the original concept of cloud computing. The ability to run anything anywhere, without having to care about the physical infrastructure. And what we have today is not that, the cloud today is a big mainframe in the sky, that just happens to be large enough that once you select which region, generally you have enough resources. But, you know, nowadays you don't even necessarily have enough resources in one region. and then you're kind of stuck. So we haven't really gotten to that utility model of computing. And you're also asked to rewrite your application, you know, to abandon the conveniences of high performance file access. You got to rewrite it to use object storage stuff. We have to get away from that. >> Okay, I want to just drill on that, 'cause I think I like that point about, there's not enough availability, but on the developer cloud, the original AWS premise was targeting developers, 'cause at that time, you have to provision a Sun box get a Cisco DSU/CSU, now you get on the cloud. But I think you're giving up the scale question, 'cause I think right now, scale is huge, enterprise grade versus cloud for developers. >> That's Right. >> Because I mean look at, Amazon, Azure, they got compute, they got storage, they got queuing, and some stuff. If you're doing a startup, you throw your app up there, localhost to cloud, no big deal. It's the scale thing that gets me- >> And you can tell by the fact that, in regions that are under high demand, right, like in London or LA, at least with the clients we work with in the median entertainment space, it costs twice as much for the exact same cloud instances that do the exact same amount of work, as somewhere out in rural Canada. So why is it you have such a cost differential, it has to do with that supply and demand, and the fact that the clouds aren't really the ability to run anything anywhere. Even within the same cloud vendor, you're stuck in a specific region. >> And that was never the original promise, right? I mean it was, we turned it into that. But the original promise was get rid of the heavy lifting of IT. >> Not have to run your own, yeah, exactly. >> And then it became, wow, okay I can run anywhere. And then you know, it's like web 2.0. You know people say why Supercloud, you and I talked about this, why do you need a name for Supercloud? It's like web 2.0. >> It's what Cloud was supposed to be. >> It's what cloud was supposed to be, (group laughing and talking) exactly, right. >> Cloud was supposed to be run anything anywhere, or at least that's what we took it as. But you're right, originally it was just, oh don't have to run your own infrastructure, and you can choose somebody else's infrastructure. >> And you did that >> But you're still bound to that. >> Dave: And People said I want more, right? >> But how do we go from here? >> That's, that's actually, that's a very good point, because indeed when the first HyperClouds were designed, were designed really focus on customers. I think Supercloud is an opportunity to design in the right way. Also having in mind the computer science rigor. And we should take advantage of that, because in fact actually, if cloud would've been designed properly from the beginning, probably wouldn't have needed Supercloud. >> David: You wouldn't have to have been asked to rewrite your application. >> That's correct. (group laughs) >> To use REST interfaces to your storage. >> Revisist history is always a good one. But look, cloud is great. I mean your point is cloud is a good thing. Don't hold it back. >> It is a very good thing. >> Let it continue. >> Let it go as as it is. >> Yeah, let that thing continue to grow. Don't impose restrictions on the cloud. Just refactor what you need to for scale or enterprise grade or availability. >> And you would agree with that, is that true or is it problem you're solving? >> Well yeah, I mean it, what the cloud is doing is absolutely necessary. What the public cloud vendors are doing is absolutely necessary. But what's been missing is how to provide a consistent interface, especially to persistent data. And have it be available across different regions, and across different clouds. 'cause data is a highly localized thing in current architecture. It only exists as rendered by the storage system that you put it in. Whether that's a legacy thing like a NetApp or an Isilon or even a cloud data service. It's localized to a specific region of the cloud in which you put that. We have to delocalize data, and provide a consistent interface to it across all sites. That's high performance, local access, but to global data. >> And so Walmart earlier today described their, what we call Supercloud, they call it the Walmart cloud native platform. And they use this triplet model. They have AWS and Azure, no, oh sorry, no AWS. They have Azure and GCP and then on-prem, where all the VMs live. When you, you know, probe, it turns out that it's only stateless in the cloud. (John laughs) So, the state stuff- >> Well let's just admit it, there is no such thing as stateless, because even the application binaries and libraries are state. >> Well I'm happy that I'm hearing that. >> Yeah, okay. >> Because actually I have a lot of debate (indistinct). If you think about no software running on a (indistinct) machine is stateless. >> David: Exactly. >> This is something that was- >> David: And that's data that needs to be distributed and provided consistently >> (indistinct) >> Across all the clouds, >> And actually, it's a nonsense, but- >> Dave: So it's an illusion, okay. (group talks over each other) >> (indistinct) you guys talk about stateless. >> Well, see, people make the confusion between state and persistent state, okay. Persistent state it's a different thing. State is a different thing. So, but anyway, I want to go back to your point, because there's a lot of debate here. People are talking about data, some people are talking about logic, some people are talking about networking. In my opinion is this triplet, which is data logic and connectivity, that has equal importance. And actually depending on the application, can have the center of gravity moving towards data, moving towards what I call execution units or workloads. And connectivity is actually the most important part of it. >> David: (indistinct). >> Some people are saying move the logic towards the data, some other people, and you are saying actually, that no, you have to build a distributed data mesh. What I'm saying is actually, you have to consider all these three variables, all these vector in order to decide, based on application, what's the most important. Because sometimes- >> John: So the application chooses >> That's correct. >> Well it it's what operating systems were in the past, was principally the thing that runs and manages the jobs, the job scheduler, and the thing that provides your persistent data (indistinct). >> Okay. So we finally got operating system into the equation, thank you. (group laughs) >> Nelu: I actually have a PhD in operating system. >> Cause what we're talking about is an operating system. So forget platform or architecture, it's an operating environment. Let's use it as a general term. >> All right. I think that's about it for me. >> All right, let's take (indistinct). Nelu, I want ask you quick, 'cause I want to give a, 'cause I believe it's an operating system. I think it's going to be a reset, refactored. You wrote to me, "The model of Supercloud has to be open theoretical, has to satisfy the rigors of computer science, and customer requirements." So unique to today, if the OS is going to be refactored, it's not going to be, may or may not be Red Hat or somebody else. This new OS, obviously requirements are for customers too but is what's the computer science that is needed? Where are we, what's the missing? Where's the science in this shift? It's not your standard OS it's not like an- (group talks over each other) >> I would beg to differ. >> (indistinct) truly an operation environment. But the, if you think about, and make analogies, what you need when you design a distributed system, well you need an information model, yeah. You need to figure out how the data is located and distributed. You need a model for the execution units, and you need a way to describe the interactions between all these objects. And it is my opinion that we need to go deeper and formalize these operations in order to make a step forward. And when we design Supercloud, and design something that is better than the current HyperClouds. And actually that is when we design something better, you make a system more efficient and it's going to be better from the cost point of view, from the performance point of view. But we need to add some math into all this customer focus centering and I really admire AWS and their executive team focusing on the customer. But now it's time to go back and see, if we apply some computer science, if you try to formalize to build a theoretical model of cloud, can we build a system that is better than existing ones? >> So David, how do you- >> this is what I'm saying. >> That's a good question >> How do You see the operating system of a, or operating environment of a decentralized cloud? >> Well I think it's layered. I mean we have operating systems that can run systems quite efficiently. Linux has sort of one in the data center, but we're talking about a layer on top of that. And I think we're seeing the emergence of that. For example, on the job scheduling side of things, Kubernetes makes a really good example. You know, you break the workload into the most granular units of compute, the containerized microservice, and then you use a declarative model to state what is needed and give the system the degrees of freedom that it can choose how to instantiate it. Because the thing about these distributed systems, is that the complexity explodes, right? Running a piece of hardware, running a single server is not a problem, even with all the many cores and everything like that. It's when you start adding in the networking, and making it so that you have many of them. And then when it's going across whole different data centers, you know, so, at that level the way you solve this is not manually (group laughs) and not procedurally. You have to change the language so it's intent based, it's a declarative model, and what you're stating is what is intended, and you're leaving it to more advanced techniques, like machine learning to decide how to instantiate that service across the cluster, which is what Kubernetes does, or how to instantiate the data across the diverse storage infrastructure. And that's what we do. >> So that's a very good point because actually what has been neglected with HyperClouds is really optimization and automation. But in order to be able to do both of these things, you need, I'm going back and I'm stubborn, you need to have a mathematical model, a theoretical model because what does automation mean? It means that we have to put machines to do the work instead of us, and machines work with what? Formula, with algorithms, they don't work with services. So I think Supercloud is an opportunity to underscore the importance of optimization and automation- >> Totally agree. >> In HyperCloud, and actually by doing that, we can also have an interesting connotation. We are also contributing to save our planet, because if you think right now. we're consuming a lot of energy on this HyperClouds and also all this AI applications, and I think we can do better and build the same kind of application using less energy. >> So yeah, great point, love that call out, the- you know, Dave and I always joke about the old, 'cause we're old, we talk about, you know, (Nelu Laughs) old history, OS/2 versus DOS, okay, OS's, OS/2 is silly better, first threaded OS, DOS never went away. So how does legacy play into this conversation? Because I buy the theoretical, I love the conversation. Okay, I think it's an OS, totally see it that way myself. What's the blocker? Is there a legacy that drags it back? Is the anchor dragging from legacy? Is there a DOS OS/2 moment? Is there an opportunity to flip the script? This is- >> I think that's a perfect example of why we need to support the existing interfaces, Operating Systems, real operating systems like Linux, understands how to present data, it's called a file system, block devices, things that that plumb in there. And by, you know, going to a REST interface and S3 and telling people they have to rewrite their applications, you can't even consume your application binaries that way, the OS doesn't know how to pull that sort of thing. So we, to get to cloud, to get to the ability to host massive numbers of tenants within a centralized infrastructure, you know, we abandoned these lower level interfaces to the OS and we have to go back to that. It's the reason why DOS ultimately won, is it had the momentum of the install base. We're seeing the same thing here. Whatever it is, it has to be a real file system and not a come down file system >> Nelu, what's your reaction, 'cause you're in the theoretical bandwagon. Let's get your reaction. >> No, I think it's a good, I'll give, you made a good analogy between OS/2 and DOS, but I'll go even farther saying, if you think about the evolution operating system didn't stop the evolution of underlying microprocessors, hardware, and so on and so forth. On the contrary, it was a catalyst for that. So because everybody could develop their own hardware, without worrying that the applications on top of operating system are going to modify. The same thing is going to happen with Supercloud. You're going to have the AWSs, you're going to have the Azure and the the GCP continue to evolve in their own way proprietary. But if we create on top of it the right interface >> The open, this is why open is important. >> That's correct, because actually you're going to see sometime ago, everybody was saying, remember venture capitals were saying, "AWS killed the world, nobody's going to come." Now you see what Oracle is doing, and then you're going to see other players. >> It's funny, Amazon's trying to be more like Microsoft. Microsoft's trying to be more like Amazon and Google- Oracle's just trying to say they have cloud. >> That's, that's correct, (group laughs) so, my point is, you're going to see a multiplication of this HyperClouds and cloud technology. So, the system has to be open in order to accommodate what it is and what is going to come. Okay, so it's open. >> So the the legacy- so legacy is an opportunity, not a blocker in your mind. And you see- >> That's correct, I think we should allow them to continue to to to be their own actually. But maybe you're going to find a way to connect with it. >> Amazon's the processor, and they're on the 80 80 80 right? >> That's correct. >> You're saying you love people trying to get put to work. >> That's a good analogy. >> But, performance levels you say good luck, right? >> Well yeah, we have to be able to take traditional applications, high performance applications, those that consume file system and persistent data. Those things have to be able to run anywhere. You need to be able to put, put them onto, you know, more elastic infrastructure. So, we have to actually get cloud to where it lives up to its billing. >> And that's what you're solving for, with Hammerspace, >> That's what we're solving for, making it possible- >> Give me the bumper sticker. >> Solving for how do you have massive quantities of unstructured file data? At the end of the day, all data ultimately is unstructured data. Have that persistent data available, across any data center, within any cloud, within any region on-prem, at the edge. And have not just the same APIs, but have the exact same data sets, and not sucked over a straw remote, but at extreme high performance, local access. So how do you have local access to globally shared distributed data? And that's what we're doing. We are orchestrating data globally across all different forms of storage infrastructure, so you have a consistent access at the highest performance levels, at the lowest level innate built into the OS, how to consume it as (indistinct) >> So are you going into the- all the clouds and natively building in there, or are you off cloud? >> So This is software that can run on cloud instances and provide high performance file within the cloud. It can take file data that's on-prem. Again, it's software, it can run in virtual or on physical servers. And it abstracts the data from the existing storage infrastructure, and makes the data visible and consumable and orchestratable across any of it. >> And what's the elevator pitch for Cloud of Cloud, give that too. >> Well, Cloud of Clouds creates a theoretical model of cloud, and it describes every single object in the cloud. Where is data, execution units, and connectivity, with one single class of very simple object. And I can, I can give you (indistinct) >> And the problem that solves is what? >> The problem that solves is, it creates this mathematical model that is necessary in order to do other interesting things, such as optimization, using sata engines, using automation, applying ML for instance. Or deep learning to automate all this clouds, if you think about in the industrial field, we know how to manage and automate huge plants. Why wouldn't it do the same thing in cloud? It's the same thing you- >> That's what you mean by theoretical model. >> Nelu: That's correct. >> Lay out the architecture, almost the bones of skeleton or something, or, and then- >> That's correct, and then on top of it you can actually build a platform, You can create your services, >> when you say math, you mean you put numbers to it, you kind of index it. >> You quantify this thing and you apply mathematical- It's really about, I can disclose this thing. It's really about describing the cloud as a knowledge graph for every single object in the graph for node, an edge is a vector. And then once you have this model, then you can apply the field theory, and linear algebra to do operation with these vectors. And it's, this creates a very interesting opportunity to let the math do this thing for us. >> Okay, so what happens with hyperscale, or it's like AWS in your model. >> So in, in my model actually, >> Are they happy with this, or they >> I'm very happy with that. >> Will they be happy with you? >> We create an interface to every single HyperCloud. We actually, we don't need to interface with the thousands of APIs, but you know, if we have the 80 20 rule, and we map these APIs into this graph, and then every single operation that is done in this graph is done from the beginning, in an optimized manner and also automation ready. >> That's going to be great. David, I want us to go back to you before we close real quick. You've had a lot of experience, multiple ventures on the front end. You talked to a lot of customers who've been innovating. Where are the classic (indistinct)? Cause you, you used to sell and invent product around the old school enterprises with storage, you know that that trajectory storage is still critical to store the data. Where's the classic enterprise grade mindset right now? Those customers that were buying, that are buying storage, they're in the cloud, they're lifting and shifting. They not yet put the throttle on DevOps. When they look at this Supercloud thing, Are they like a deer in the headlights, or are they like getting it? What's the, what's the classic enterprise look like? >> You're seeing people at different stages of adoption. Some folks are trying to get to the cloud, some folks are trying to repatriate from the cloud, because they've realized it's better to own than to rent when you use a lot of it. And so people are at very different stages of the journey. But the one thing that's constant is that there's always change. And the change here has to do with being able to change the location where you're doing your computing. So being able to support traditional workloads in the cloud, being able to run things at the edge, and being able to rationalize where the data ought to exist, and with a declarative model, intent-based, business objective-based, be able to swipe a mouse and have the data get redistributed and positioned across different vendors, across different clouds, that, we're seeing that as really top of mind right now, because everybody's at some point on this journey, trying to go somewhere, and it involves taking their data with them. (John laughs) >> Guys, great conversation. Thanks so much for coming on, for John, Dave. Stay tuned, we got a great analyst power panel coming right up. More from Palo Alto, Supercloud 2. Be right back. (bouncy music)
SUMMARY :
and I'm really pleased to And Dr. Nelu Mihai is the CEO So I'm going to start right off On the other hand, if you look at what's So the argument, the of platform being the monolith, you know, but on the developer cloud, It's the scale thing that gets me- the ability to run anything anywhere. of the heavy lifting of IT. Not have to run your And then you know, it's like web 2.0. It's what Cloud It's what cloud was supposed to be, and you can choose somebody bound to that. Also having in mind the to rewrite your application. That's correct. I mean your point is Yeah, let that thing continue to grow. of the cloud in which you put that. So, the state stuff- because even the application binaries If you think about no software running on Dave: So it's an illusion, okay. (indistinct) you guys talk And actually depending on the application, that no, you have to build the job scheduler, and the thing the equation, thank you. a PhD in operating system. about is an operating system. I think I think it's going to and it's going to be better at that level the way you But in order to be able to and build the same kind of Because I buy the theoretical, the OS doesn't know how to Nelu, what's your reaction, of it the right interface The open, this is "AWS killed the world, to be more like Microsoft. So, the system has to be open So the the legacy- to continue to to to put to work. You need to be able to put, And have not just the same APIs, and makes the data visible and consumable for Cloud of Cloud, give that too. And I can, I can give you (indistinct) It's the same thing you- That's what you mean when you say math, and linear algebra to do Okay, so what happens with hyperscale, the thousands of APIs, but you know, the old school enterprises with storage, and being able to rationalize Stay tuned, we got a
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Brian Gracely, The Cloudcast | Does the World Really Need Supercloud?
(upbeat music) >> Welcome back to Supercloud 2 this is Dave Vellante. We're here exploring the intersection of data and analytics and the future of cloud. And in this segment, we're going to look at the evolution of cloud, and try to test some of the Supercloud concepts and assumptions with Brian Gracely, is the founder and co-host along with Aaron Delp of the popular Cloudcast program. Amazing series, if you're not already familiar with it. The Cloudcast is one of the best ways to keep up with so many things going on in our industry. Enterprise tech, platform engineering, business models, obviously, cloud developer trends, crypto, Web 3.0. Sorry Brian, I know that's a sore spot, but Brian, thanks for coming >> That's okay. >> on the program, really appreciate it. >> Yeah, great to be with you, Dave. Happy New Year, and great to be back with everybody with SiliconANGLE again this year. >> Yeah, we love having you on. We miss working with you day-to-day, but I want to start with Gracely's theorem, which basically says, I'm going to paraphrase. For the most part, nothing new gets introduced in the enterprise tech business, patterns repeat themselves, maybe get applied in new ways. And you know this industry well, when something comes out that's new, if you take virtualization, for example, been around forever with mainframes, but then VMware applied it, solve a real problem in the client service system. And then it's like, "Okay, this is awesome." We get really excited and then after a while we pushed the architecture, we break things, introduce new things to fix the things that are broken and start adding new features. And oftentimes you do that through acquisitions. So, you know, has the cloud become that sort of thing? And is Supercloud sort of same wine, new bottle, following Gracely's theorem? >> Yeah, I think there's some of both of it. I hate to be the sort of, it depends sort of answer but, I think to a certain extent, you know, obviously Cloud in and of itself was, kind of revolutionary in that, you know, it wasn't that you couldn't rent things in the past, it was just being able to do it at scale, being able to do it with such amazing self-service. And then, you know, kind of proliferation of like, look at how many services I can get from, from one cloud, whether it was Amazon or Azure or Google. And then, you know, we, we slip back into the things that we know, we go, "Oh, well, okay, now I can get computing on demand, but, now it's just computing." Or I can get database on demand and it's, you know, it's got some of the same limitations of, of say, of database, right? It's still, you know, I have to think about IOPS and I have to think about caching, and other stuff. So, I think we do go through that and then we, you know, we have these sort of next paradigms that come along. So, you know, serverless was another one of those where it was like, okay, it seems sort of new. I don't have to, again, it was another level of like, I don't have to think about anything. And I was able to do that because, you know, there was either greater bandwidth available to me, or compute got cheaper. And what's been interesting is not the sort of, that specific thing, serverless in and of itself is just another way of doing compute, but the fact that it now gets applied as, sort of a no-ops model to, you know, again, like how do I provision a database? How do I think about, you know, do I have to think about the location of a service? Does that just get taken care of for me? So I think the Supercloud concept, and I did a thing and, and you and I have talked about it, you know, behind the scenes that maybe the, maybe a better name is Super app for something like Snowflake or other, but I think we're, seeing these these sort of evolutions over and over again of what were the big bottlenecks? How do we, how do we solve those bottlenecks? And I think the big thing here is, it's never, it's very rarely that you can take the old paradigm of what the thing was, the concept was, and apply it to the new model. So, I'll just give you an example. So, you know, something like VMware, which we all know, wildly popular, wildly used, but when we apply like a Supercloud concept of VMware, the concept of VMware has always been around a cluster, right? It's some finite number of servers, you sort of manage it as a cluster. And when you apply that to the cloud and you say, okay, there's, you know, for example, VMware in the cloud, it's still the same concept of a cluster of VMware. But yet when you look at some of these other services that would fit more into the, you know, Supercloud kind of paradigm, whether it's a Snowflake or a MongoDB Atlas or maybe what CloudFlare is doing at the edge, those things get rid of some of those old paradigms. And I think that's where stuff, you start to go, "Oh, okay, this is very different than before." Yes, it's still computing or storage, or data access, but there's a whole nother level of something that we didn't carry forward from the previous days. And that really kind of breaks the paradigm. And so that's the way I think I've started to think about, are these things really brand new? Yes and no, but I think it's when you can see that big, that thing that you didn't leave behind isn't there anymore, you start to get some really interesting new innovation come out of it. >> Yeah. And that's why, you know, lift and shift is okay, when you talk to practitioners, they'll say, "You know, I really didn't change my operating model. And so I just kind of moved it into the cloud. there were some benefits, but it was maybe one zero not three zeros that I was looking for." >> Right. >> You know, we always talk about what's great about cloud, the agility, and all the other wonderful stuff that we know, what's not working in cloud, you know, tie it into multi-cloud, you know, in terms of, you hear people talk about multi-cloud by accident, okay, that's true. >> Yep. >> What's not great about cloud. And then I want to get into, you know, is multi-cloud really a problem or is it just sort of vendor hype? But, but what's not working in cloud? I mean, you mentioned serverless and serverless is kind of narrow, right, for a lot of stateless apps, right? But, what's not great about cloud? >> Well, I think there's a few things that if you ask most people they don't love about cloud. I think, we can argue whether or not sort of this consolidation around a few cloud providers has been a good thing or a bad thing. I think, regardless of that, you know, we are seeing, we are hearing more and more people that say, look, you know, the experience I used to have with cloud when I went to, for example, an Amazon and there was, you know, a dozen services, it was easy to figure out what was going on. It was easy to figure out what my billing looked like. You know, now they've become so widespread, the number of services they have, you know, the number of stories you just hear of people who went, "Oh, I started a service over in US West and I can't find it anymore 'cause it's on a different screen. And I, you know, I just got billed for it." Like, so I think the sprawl of some of the clouds has gotten, has created a user experience that a lot of people are frustrated with. I think that's one thing. And we, you know, we see people like Digital Ocean and we see others who are saying, "Hey, we're going to be that simplified version." So, there's always that yin and yang. I think people are super frustrated at network costs, right? So, you know, and that's kind of at a lot of, at the center of maybe why we do or don't see more of these Supercloud services is just, you know, in the data center as an application owner, I didn't have to think about, well where, where does this go to? Where are my users? Yes, somebody took care of it, but when those things become front and center, that's super frustrating. That's the one area that we've seen absolutely no cost savings, cost reduction. So I think that frustrates people a lot. And then I think the third piece is just, you know, we're, we went from super centralized IT organizations, which, you know, for decades was how it worked. It was part of the reason why the cloud expanded and became a thing, right? Sort of shadow IT and I can't get things done. And then, now what we've seen is sort of this proliferation of little pockets of groups that are your IT, for lack of a better thing, whether they're called platform engineering or SRE or DevOps. But we have this, expansion, explosion if you will, of groups that, if I'm an app dev team, I go, "Hey, you helped me make this stuff run, but then the team next to you has another group and they have another group." And so you see this explosion of, you know, we don't have any standards in the company anymore. And, so sort of self-service has created its own nightmare to a certain extent for a lot of larger companies. >> Yeah. Thank you for that. So, you know, I want, I want to explore this multi-cloud, you know, by accident thing and is a real problem. You hear that a lot from vendors and we've been talking about Supercloud as this unifying layer across cloud. You know, but when you talk to customers, a lot of them are saying, "Yes, we have multiple clouds in our organization, but my group, we have mono cloud, we know the security, edicts, we know how to, you know, deal with the primitives, whether it's, you know, S3 or Azure Blob or whatever it is. And we're very comfortable with this." It's, that's how we're simplifying. So, do you think this is really a problem? Does it have merit that we need that unifying layer across clouds, or is it just too early for that? >> I think, yeah, I think what you, what you've laid out is basically how the world has played out. People have picked a cloud for a specific application or a series of applications. Yeah, and I think if you talk to most companies, they would tell you, you know, holistically, yes, we're multi-cloud, not, maybe not necessarily on, I don't necessarily love the phrase where people say like, well it happened by accident. I think it happened on purpose, but we got to multi-cloud, not in the way that maybe that vendors, you know, perceived, you know, kind of laid out a map for. So it was, it was, well you will lay out this sort of Supercloud framework. We didn't call it that back then, we just called it sort of multi-cloud. Maybe it was Kubernetes or maybe it was whatever. And different groups, because central IT kind of got disbanded or got fragmented. It turned into, go pick the best cloud for your application, for what you need to do for the business. And then, you know, multiple years later it was like, "Oh, hold on, I've got 20% in Google and 50% in AWS and I've got 30% in Azure. And, you know, it's, yeah, it's been evolution. I don't know that it's, I don't know if it's a mistake. I think it's now groups trying to figure out like, should I make sense of it? You know, should I try and standardize and I backwards standardize some stuff? I think that's going to be a hard thing for, for companies to do. 'cause I think they feel okay with where the applications are. They just happen to be in multiple clouds. >> I want to run something by you, and you guys, you and Aaron have talked about this. You know, still depending on who, which keynote you listen to, small percentage of the workloads are actually in cloud. And when you were with us at Wikibon, I think we called it true private cloud, and we looked at things like Nutanix and there were a lot of other examples of companies that were trying to replicate the hyperscale experience on Prem. >> Yeah. >> And, we would evaluate that, you know, beyond virtualization, and so we sort of defined that and, but I think what's, maybe what's more interesting than Supercloud across clouds is if you include that, that on Prem estate, because that's where most of the work is being done, that's where a lot of the proprietary tools have been built, a lot of data, a lot of software. So maybe there's this concept of sending that true private cloud to true hybrid cloud. So I actually think hybrid cloud in some cases is the more interesting use case for so-called Supercloud. What are your thoughts on that? >> Yeah, I think there's a couple aspects too. I think, you know, if we were to go back five or six years even, maybe even a little further and look at like what a data center looked like, even if it was just, "Hey we're a data center that runs primarily on VMware. We use some of their automation". Versus what you can, even what you can do in your data center today. The, you know, the games that people have seen through new types of automation through Kubernetes, through get ops, and a number of these things, like they've gotten significantly further along in terms of I can provision stuff really well, I can do multi-tenancy, I can do self-service. Is it, you know, is it still hard? Yeah. Because those things are hard to do, but there's been significant progress there. I don't, you know, I still look for kind of that, that killer application, that sort of, you know, lighthouse use case of, hybrid applications, you know, between data center and between cloud. I think, you know, we see some stuff where, you know, backup is a part of it. So you use the cloud for storage, maybe you use the cloud for certain kinds of resiliency, especially on maybe front end load balancing and stuff. But I think, you know, I think what we get into is, this being hung up on hybrid cloud or multi-cloud as a term and go like, "Look, what are you trying to measure? Are you trying to measure, you know, efficiency of of of IT usage? Are you trying to measure how quickly can I give these business, you know, these application teams that are part of a line of business resources that they need?" I think if we start measuring that way, we would look at, you know, you'd go, "Wow, it used to be weeks and months. Now we got rid of these boards that have to review everything every time I want to do a change management type of thing." We've seen a lot more self-service. I think those are the things we want to measure on. And then to your point of, you know, where does, where do these Supercloud applications fit in? I think there are a bunch of instances where you go, "Look, I have a, you know, global application, I have a thing that has to span multiple regions." That's where the Supercloud concept really comes into play. We used to do it in the data center, right? We'd had all sorts of technologies to help with that, I think you can now start to do it in the cloud. >> You know, one of the other things, trying to understand, your thoughts on this, do you think that you, you again have talked about this, like I'm with you. It's like, how is it that Google's losing, you know, 3 billion dollars a year, whatever. I mean, because when you go back and look at Amazon, when they were at that level of revenue where Google is today, they were making money, you know, and they were actually growing faster, by the way. So it's kind of interesting what's happened with Google. But, the reason I bring that up is, trying to understand if you think the hyperscalers will ever be motivated to create standards across clouds, and that may be a play for Google. I mean, obviously with Kubernetes it was like a Hail Mary and kind of made them relevant. Where would Google be without Kubernetes? But then did it achieve the objectives? We could have that conversation some other time, but do you think the hyperscalers will actually say, "Okay, we're going to lean in and create these standards across clouds." Because customers would love that, I would think, but it would sub-optimize their competitive advantage. What are your thoughts? >> I think, you know, on the surface, I would say they, they probably aren't. I think if you asked 'em the question, they would say, "Well, you know, first and foremost, you know, we do deliver standards, so we deliver a, you know, standard SQL interface or a SQL you know, or a standard Kubernetes API or whatever. So, in that, from that perspective, you know, we're not locking you into, you know, an Amazon specific database, or a Google specific database." You, you can argue about that, but I think to a certain extent, like they've been very good about, "Hey, we're going to adopt the standards that people want." A lot of times the open source standards. I think the problem is, let's say they did come up with a standard for it. I think you still have the problem of the costs of migration and you know, the longer you've, I think their bet is basically the longer you've been in some cloud. And again, the more data you sort of compile there, the data gravity concept, there's just going to be a natural thing that says, okay, the hurdle to get over to say, "Look, we want to move this to another cloud", becomes so cost prohibitive that they don't really have to worry about, you know, oh, I'm going to get into a war of standards. And so far I think they sort of realize like that's the flywheel that the cloud creates. And you know, unless they want to get into a world where they just cut bandwidth costs, like it just kind of won't happen. You know, I think we've even seen, and you know, the one example I'll use, and I forget the name of it off the top of my head, but there's a, there's a Google service. I think it's like BigQuery external or something along those lines, that allows you to say, "Look, you can use BigQuery against like S3 buckets and against other stuff." And so I think the cloud providers have kind of figured out, I'm never going to get the application out of that other guy's cloud or you know, the other cloud. But maybe I'm going to have to figure out some interesting ways to sort of work with it. And, you know, it's a little bit, it's a little janky, but that might be, you know, a moderate step that sort of gets customers where they want to be. >> Yeah. Or you know, it'd be interesting if you ever see AWS for example, running its database in other clouds, you started, even Oracle is doing that with, with with Azure, which is a form of Supercloud. My last question for you is, I want to get you thinking about sort of how the future plays out. You know, think about some of the companies that we've put forth this Supercloud, and by the way, this has been a criticism of the concept. Charles Fitzer, "Everything is Supercloud!" Which if true would defeat the purpose of course. >> Right. >> And so right with the community effort, we really tried to put some guardrails down on the essential characteristics, the deployment models, you know, so for example, running across multiple clouds with a purpose build pass, creating a common experience, metadata intelligence that solves a specific problem. I mean, the example I often use is Snowflake's governed data sharing. But yeah, Snowflake, Databricks, CloudFlare, Cohesity, you know, I just mentioned Oracle and Azure, these and others, they certainly claim to have that common experience across clouds. But my question is, again, I come back to, do customers need this capability? You know, is Mono Cloud the way to solve that problem? What's your, what are your thoughts on how this plays out in the future of, I guess, PAs, apps and cloud? >> Yeah, I think a couple of things. So, from a technology perspective, I think, you know, the companies you name, the services you've named, have sort of proven that the concept is viable and it's viable at a reasonable size, right? These aren't completely niche businesses, right? They're multi-billion dollar businesses. So, I think there's a subset of applications that, you know, maybe a a bigger than a niche set of applications that are going to use these types of things. A lot of what you talked about is very data centric, and that's, that's fine. That's that layer is, figuring that out. I think we'll see messaging types of services, so like Derek Hallison's, Caya Company runs a, sort of a Supercloud for messaging applications. So I think there'll be places where it makes a ton of sense. I think, the thing that I'm not sure about, and because again, we've been now 10 plus years of sort of super low, you know, interest rates in terms of being able to do things, is a lot of these things come out of research that have been done previously. Then they get turned into maybe somewhat of an open source project, and then they can become something. You know, will we see as much investment into the next Snowflake if, you know, the interest rates are three or four times that they used to be, do we, do we see VCs doing it? So that's the part that worries me a little bit, is I think we've seen what's possible. I think, you know, we've seen companies like what those services are. I think I read yesterday Snowflake was saying like, their biggest customers are growing at 30, like 50 or 60%. Like the, value they get out of it is becoming exponential. And it's just a matter of like, will the economics allow the next big thing to happen? Because some of these things are pretty, pretty costly, you know, expensive to get started. So I'm bullish on the idea. I don't know that it becomes, I think it's okay that it's still sort of, you know, niche plus, plus in terms of the size of it. Because, you know, if we think about all of IT it's still, you know, even microservices is a small part of bigger things. But I'm still really bullish on the idea. I like that it's been proven. I'm a little wary, like a lot of people have the economics of, you know, what might slow things down a little bit. But yeah, I, think the future is going to involve Supercloud somewhere, whatever people end up calling it. And you and I discussed that. (laughs) But I don't, I don't think it goes away. I don't think it's, I don't think it's a fad. I think it is something that people see tremendous value and it's just, it's got to be, you know, for what you're trying to do, your application specific thing. >> You're making a great point on the funding of innovation and we're entering a new era of public policy as well. R and D tax credit is now is shifting. >> Yeah. >> You know, you're going to have to capitalize that over five years now. And that's something that goes back to the 1950s and many people would argue that's at least in part what has helped the United States be so, you know, competitive in tech. But Brian, always great to talk to you. Thanks so much for participating in the program. Great to see you. >> Thanks Dave, appreciate it. Good luck with the rest of the show. >> Thank you. All right, this is Dave Vellante for John Furrier, the entire Cube community. Stay tuned for more content from Supercloud2.
SUMMARY :
of the popular Cloudcast program. Yeah, great to be with you, Dave. So, you know, has the cloud I think to a certain extent, you know, when you talk to cloud, you know, tie it into you know, is multi-cloud And we, you know, So, you know, I want, I want And then, you know, multiple you and Aaron have talked about this. And, we would evaluate that, you know, But I think, you know, I money, you know, and I think, you know, on the is, I want to get you Cohesity, you know, I just of sort of super low, you know, on the funding of innovation the United States be so, you Good luck with the rest of the show. the entire Cube community.
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Accelerating Automated Analytics in the Cloud with Alteryx
>>Alteryx is a company with a long history that goes all the way back to the late 1990s. Now the one consistent theme over 20 plus years has been that Ultrix has always been a data company early in the big data and Hadoop cycle. It saw the need to combine and prep different data types so that organizations could analyze data and take action Altrix and similar companies played a critical role in helping companies become data-driven. The problem was the decade of big data, brought a lot of complexities and required immense skills just to get the technology to work as advertised this in turn limited, the pace of adoption and the number of companies that could really lean in and take advantage of the cloud began to change all that and set the foundation for today's theme to Zuora of digital transformation. We hear that phrase a ton digital transformation. >>People used to think it was a buzzword, but of course we learned from the pandemic that if you're not a digital business, you're out of business and a key tenant of digital transformation is democratizing data, meaning enabling, not just hypo hyper specialized experts, but anyone business users to put data to work. Now back to Ultrix, the company has embarked on a major transformation of its own. Over the past couple of years, brought in new management, they've changed the way in which it engaged with customers with the new subscription model and it's topgraded its talent pool. 2021 was even more significant because of two acquisitions that Altrix made hyper Ana and trifecta. Why are these acquisitions important? Well, traditionally Altryx sold to business analysts that were part of the data pipeline. These were fairly technical people who had certain skills and were trained in things like writing Python code with hyper Ana Altryx has added a new persona, the business user, anyone in the business who wanted to gain insights from data and, or let's say use AI without having to be a deep technical expert. >>And then Trifacta a company started in the early days of big data by cube alum, Joe Hellerstein and his colleagues at Berkeley. They knocked down the data engineering persona, and this gives Altryx a complimentary extension into it where things like governance and security are paramount. So as we enter 2022, the post isolation economy is here and we do so with a digital foundation built on the confluence of cloud native technologies, data democratization and machine intelligence or AI, if you prefer. And Altryx is entering that new era with an expanded portfolio, new go-to market vectors, a recurring revenue business model, and a brand new outlook on how to solve customer problems and scale a company. My name is Dave Vellante with the cube and I'll be your host today. And the next hour, we're going to explore the opportunities in this new data market. And we have three segments where we dig into these trends and themes. First we'll talk to Jay Henderson, vice president of product management at Ultrix about cloud acceleration and simplifying complex data operations. Then we'll bring in Suresh Vetol who's the chief product officer at Altrix and Adam Wilson, the CEO of Trifacta, which of course is now part of Altrix. And finally, we'll hear about how Altryx is partnering with snowflake and the ecosystem and how they're integrating with data platforms like snowflake and what this means for customers. And we may have a few surprises sprinkled in as well into the conversation let's get started. >>We're kicking off the program with our first segment. Jay Henderson is the vice president of product management Altryx and we're going to talk about the trends and data, where we came from, how we got here, where we're going. We get some launch news. Well, Jay, welcome to the cube. >>Great to be here, really excited to share some of the things we're working on. >>Yeah. Thank you. So look, you have a deep product background, product management, product marketing, you've done strategy work. You've been around software and data, your entire career, and we're seeing the collision of software data cloud machine intelligence. Let's start with the customer and maybe we can work back from there. So if you're an analytics or data executive in an organization, w J what's your north star, where are you trying to take your company from a data and analytics point of view? >>Yeah, I mean, you know, look, I think all organizations are really struggling to get insights out of their data. I think one of the things that we see is you've got digital exhaust, creating large volumes of data storage is really cheap, so it doesn't cost them much to keep it. And that results in a situation where the organization's, you know, drowning in data, but somehow still starving for insights. And so I think, uh, you know, when I talk to customers, they're really excited to figure out how they can put analytics in the hands of every single person in their organization, and really start to democratize the analytics, um, and, you know, let the, the business users and the whole organization get value out of all that data they have. >>And we're going to dig into that throughout this program data, I like to say is plentiful insights, not always so much. Tell us about your launch today, Jay, and thinking about the trends that you just highlighted, the direction that your customers want to go and the problems that you're solving, what role does the cloud play in? What is what you're launching? How does that fit in? >>Yeah, we're, we're really excited today. We're launching the Altryx analytics cloud. That's really a portfolio of cloud-based solutions that have all been built from the ground up to be cloud native, um, and to take advantage of things like based access. So that it's really easy to give anyone access, including folks on a Mac. Um, it, you know, it also lets you take advantage of elastic compute so that you can do, you know, in database processing and cloud native, um, solutions that are gonna scale to solve the most complex problems. So we've got a portfolio of solutions, things like designer cloud, which is our flagship designer product in a browser and on the cloud, but we've got ultra to machine learning, which helps up-skill regular old analysts with advanced machine learning capabilities. We've got auto insights, which brings a business users into the fold and automatically unearths insights using AI and machine learning. And we've got our latest edition, which is Trifacta that helps data engineers do data pipelining and really, um, you know, create a lot of the underlying data sets that are used in some of this, uh, downstream analytics. >>Let's dig into some of those roles if we could a little bit, I mean, you've traditionally Altryx has served the business analysts and that's what designer cloud is fit for, I believe. And you've explained, you know, kind of the scope, sorry, you've expanded that scope into the, to the business user with hyper Anna. And we're in a moment we're going to talk to Adam Wilson and Suresh, uh, about Trifacta and that recent acquisition takes you, as you said, into the data engineering space in it. But in thinking about the business analyst role, what's unique about designer cloud cloud, and how does it help these individuals? >>Yeah, I mean, you know, really, I go back to some of the feedback we've had from our customers, which is, um, you know, they oftentimes have dozens or hundreds of seats of our designer desktop product, you know, really, as they look to take the next step, they're trying to figure out how do I give access to that? Those types of analytics to thousands of people within the organization and designer cloud is, is really great for that. You've got the browser-based interface. So if folks are on a Mac, they can really easily just pop, open the browser and get access to all of those, uh, prep and blend capabilities to a lot of the analysis we're doing. Um, it's a great way to scale up access to the analytics and then start to put it in the hands of really anyone in the organization, not just those highly skilled power users. >>Okay, great. So now then you add in the hyper Anna acquisition. So now you're targeting the business user Trifacta comes into the mix that deeper it angle that we talked about, how does this all fit together? How should we be thinking about the new Altryx portfolio? >>Yeah, I mean, I think it's pretty exciting. Um, you know, when you think about democratizing analytics and providing access to all these different groups of people, um, you've not been able to do it through one platform before. Um, you know, it's not going to be one interface that meets the, of all these different groups within the organization. You really do need purpose built specialized capabilities for each group. And finally, today with the announcement of the alternates analytics cloud, we brought together all of those different capabilities, all of those different interfaces into a single in the end application. So really finally delivering on the promise of providing analytics to all, >>How much of this you've been able to share with your customers and maybe your partners. I mean, I know OD is fairly new, but if you've been able to get any feedback from them, what are they saying about it? >>Uh, I mean, it's, it's pretty amazing. Um, we ran a early access, limited availability program that led us put a lot of this technology in the hands of over 600 customers, um, over the last few months. So we have gotten a lot of feedback. I tell you, um, it's been overwhelmingly positive. I think organizations are really excited to unlock the insights that have been hidden in all this data. They've got, they're excited to be able to use analytics in every decision that they're making so that the decisions they have or more informed and produce better business outcomes. Um, and, and this idea that they're going to move from, you know, dozens to hundreds or thousands of people who have access to these kinds of capabilities, I think has been a really exciting thing that is going to accelerate the transformation that these customers are on. >>Yeah, those are good. Good, good numbers for, for preview mode. Let's, let's talk a little bit about vision. So it's democratizing data is the ultimate goal, which frankly has been elusive for most organizations over time. How's your cloud going to address the challenges of putting data to work across the entire enterprise? >>Yeah, I mean, I tend to think about the future and some of the investments we're making in our products and our roadmap across four big themes, you know, in the, and these are really kind of enduring themes that you're going to see us making investments in over the next few years, the first is having cloud centricity. You know, the data gravity has been moving to the cloud. We need to be able to provide access, to be able to ingest and manipulate that data, to be able to write back to it, to provide cloud solution. So the first one is really around cloud centricity. The second is around big data fluency. Once you have all of the data, you need to be able to manipulate it in a performant manner. So having the elastic cloud infrastructure and in database processing is so important, the third is around making AI a strategic advantage. >>So, uh, you know, getting everyone involved and accessing AI and machine learning to unlock those insights, getting it out of the hands of the small group of data scientists, putting it in the hands of analysts and business users. Um, and then the fourth thing is really providing access across the entire organization. You know, it and data engineers, uh, as well as business owners and analysts. So, um, cloud centricity, big data fluency, um, AI is a strategic advantage and, uh, personas across the organization are really the four big themes you're going to see us, uh, working on over the next few months and, uh, coming coming year. >>That's good. Thank you for that. So, so on a related question, how do you see the data organizations evolving? I mean, traditionally you've had, you know, monolithic organizations, uh, very specialized or I might even say hyper specialized roles and, and your, your mission of course is the customer. You, you, you, you and your customers, they want to democratize the data. And so it seems logical that domain leaders are going to take more responsibility for data, life cycles, data ownerships, low code becomes more important. And perhaps this kind of challenges, the historically highly centralized and really specialized roles that I just talked about. How do you see that evolving and, and, and what role will Altryx play? >>Yeah. Um, you know, I think we'll see sort of a more federated systems start to emerge. Those centralized groups are going to continue to exist. Um, but they're going to start to empower, you know, in a much more de-centralized way, the people who are closer to the business problems and have better business understanding. I think that's going to let the centralized highly skilled teams work on, uh, problems that are of higher value to the organization. The kinds of problems where one or 2% lift in the model results in millions of dollars a day for the business. And then by pushing some of the analytics out to, uh, closer to the edge and closer to the business, you'll be able to apply those analytics in every single decision. So I think you're going to see, you know, both the decentralized and centralized models start to work in harmony and a little bit more about almost a federated sort of a way. And I think, you know, the exciting thing for us at Altryx is, you know, we want to facilitate that. We want to give analytic capabilities and solutions to both groups and types of people. We want to help them collaborate better, um, and drive business outcomes with the analytics they're using. >>Yeah. I mean, I think my take on another one, if you could comment is to me, the technology should be an operational detail and it has been the, the, the dog that wags the tail, or maybe the other way around, you mentioned digital exhaust before. I mean, essentially it's digital exhaust coming out of operationals systems that then somehow, eventually end up in the hand of the domain users. And I wonder if increasingly we're going to see those domain users, users, those, those line of business experts get more access. That's your goal. And then even go beyond analytics, start to build data products that could be monetized, and that maybe it's going to take a decade to play out, but that is sort of a new era of data. Do you see it that way? >>Absolutely. We're actually making big investments in our products and capabilities to be able to create analytic applications and to enable somebody who's an analyst or business user to create an application on top of the data and analytics layers that they have, um, really to help democratize the analytics, to help prepackage some of the analytics that can drive more insights. So I think that's definitely a trend we're going to see more. >>Yeah. And to your point, if you can federate the governance and automate that, then that can happen. I mean, that's a key part of it, obviously. So, all right, Jay, we have to leave it there up next. We take a deep dive into the Altryx recent acquisition of Trifacta with Adam Wilson who led Trifacta for more than seven years. It's the recipe. Tyler is the chief product officer at Altryx to explain the rationale behind the acquisition and how it's going to impact customers. Keep it right there. You're watching the cube. You're a leader in enterprise tech coverage. >>It's go time, get ready to accelerate your data analytics journey with a unified cloud native platform. That's accessible for everyone on the go from home to office and everywhere in between effortless analytics to help you go from ideas to outcomes and no time. It's your time to shine. It's Altryx analytics cloud time. >>Okay. We're here with. Who's the chief product officer at Altryx and Adam Wilson, the CEO of Trifacta. Now of course, part of Altryx just closed this quarter. Gentlemen. Welcome. >>Great to be here. >>Okay. So let me start with you. In my opening remarks, I talked about Altrix is traditional position serving business analysts and how the hyper Anna acquisition brought you deeper into the business user space. What does Trifacta bring to your portfolio? Why'd you buy the company? >>Yeah. Thank you. Thank you for the question. Um, you know, we see, uh, we see a massive opportunity of helping, um, brands, um, democratize the use of analytics across their business. Um, every knowledge worker, every individual in the company should have access to analytics. It's no longer optional, um, as they navigate their businesses with that in mind, you know, we know designer and are the products that Altrix has been selling the past decade or so do a really great job, um, addressing the business analysts, uh, with, um, hyper Rana now kind of renamed, um, Altrix auto. We even speak with the business owner and the line of business owner. Who's looking for insights that aren't real in traditional dashboards and so on. Um, but we see this opportunity of really helping the data engineering teams and it organizations, um, to also make better use of analytics. Um, and that's where the drive factor comes in for us. Um, drive factor has the best data engineering cloud in the planet. Um, they have an established track record of working across multiple cloud platforms and helping data engineers, um, do better data pipelining and work better with, uh, this massive kind of cloud transformation that's happening in every business. Um, and so fact made so much sense for us. >>Yeah. Thank you for that. I mean, you, look, you could have built it yourself would have taken, you know, who knows how long, you know, but, uh, so definitely a great time to market move, Adam. I wonder if we could dig into Trifacta some more, I mean, I remember interviewing Joe Hellerstein in the early days. You've talked about this as well, uh, on the cube coming at the problem of taking data from raw refined to an experience point of view. And Joe in the early days, talked about flipping the model and starting with data visualization, something Jeff, her was expert at. So maybe explain how we got here. We used to have this cumbersome process of ETL and you may be in some others changed that model with ELL and then T explain how Trifacta really changed the data engineering game. >>Yeah, that's exactly right. Uh, David, it's been a really interesting journey for us because I think the original hypothesis coming out of the campus research, uh, at Berkeley and Stanford that really birth Trifacta was, you know, why is it that the people who know the data best can't do the work? You know, why is this become the exclusive purview of the highly technical? And, you know, can we rethink this and make this a user experience, problem powered by machine learning that will take some of the more complicated things that people want to do with data and really help to automate those. So, so a broader set of, of users can, um, can really see for themselves and help themselves. And, and I think that, um, there was a lot of pent up frustration out there because people have been told for, you know, for a decade now to be more data-driven and then the whole time they're saying, well, then give me the data, you know, in the shape that I could use it with the right level of quality and I'm happy to be, but don't tell me to be more data-driven and then, and, and not empower me, um, to, to get in there and to actually start to work with the data in meaningful ways. >>And so, um, that was really, you know, what, you know, the origin story of the company and I think is, as we, um, saw over the course of the last 5, 6, 7 years that, um, you know, uh, real, uh, excitement to embrace this idea of, of trying to think about data engineering differently, trying to democratize the, the ETL process and to also leverage all these exciting new, uh, engines and platforms that are out there that allow for processing, you know, ever more diverse data sets, ever larger data sets and new and interesting ways. And that's where a lot of the push-down or the ELT approaches that, you know, I think it could really won the day. Um, and that, and that for us was a hallmark of the solution from the very beginning. >>Yeah, this is a huge point that you're making is, is first of all, there's a large business, it's probably about a hundred billion dollar Tam. Uh, and the, the point you're making, because we've looked, we've contextualized most of our operational systems, but the big data pipeline is hasn't gotten there. But, and maybe we could talk about that a little bit because democratizing data is Nirvana, but it's been historically very difficult. You've got a number of companies it's very fragmented and they're all trying to attack their little piece of the problem to achieve an outcome, but it's been hard. And so what's going to be different about Altryx as you bring these puzzle pieces together, how is this going to impact your customers who would like to take that one? >>Yeah, maybe, maybe I'll take a crack at it. And Adam will, um, add on, um, you know, there hasn't been a single platform for analytics, automation in the enterprise, right? People have relied on, uh, different products, um, to solve kind of, uh, smaller problems, um, across this analytics, automation, data transformation domain. Um, and, um, I think uniquely Alcon's has that opportunity. Uh, we've got 7,000 plus customers who rely on analytics for, um, data management, for analytics, for AI and ML, uh, for transformations, uh, for reporting and visualization for automated insights and so on. Um, and so by bringing drive factor, we have the opportunity to scale this even further and solve for more use cases, expand the scenarios where it's applied and so multiple personas. Um, and we just talked about the data engineers. They are really a growing stakeholder in this transformation of data and analytics. >>Yeah, good. Maybe we can stay on this for a minute cause you, you you're right. You bring it together. Now at least three personas the business analyst, the end user slash business user. And now the data engineer, which is really out of an it role in a lot of companies, and you've used this term, the data engineering cloud, what is that? How is it going to integrate in with, or support these other personas? And, and how's it going to integrate into the broader ecosystem of clouds and cloud data warehouses or any other data stores? >>Yeah, no, that's great. Uh, yeah, I think for us, we really looked at this and said, you know, we want to build an open and interactive cloud platform for data engineers, you know, to collaboratively profile pipeline, um, and prepare data for analysis. And that really meant collaborating with the analysts that were in the line of business. And so this is why a big reason why this combination is so magic because ultimately if we can get the data engineers that are creating the data products together with the analysts that are in the line of business that are driving a lot of the decision making and allow for that, what I would describe as collaborative curation of the data together, so that you're starting to see, um, uh, you know, increasing returns to scale as this, uh, as this rolls out. I just think that is an incredibly powerful combination and, and frankly, something that the market is not crack the code on yet. And so, um, I think when we, when I sat down with Suresh and with mark and the team at Ultrix, that was really part of the, the, the big idea, the big vision that was painted and got us really energized about the acquisition and about the potential of the combination. >>And you're really, you're obviously writing the cloud and the cloud native wave. Um, and, but specifically we're seeing, you know, I almost don't even want to call it a data warehouse anyway, because when you look at what's, for instance, Snowflake's doing, of course their marketing is around the data cloud, but I actually think there's real justification for that because it's not like the traditional data warehouse, right. It's, it's simplified get there fast, don't necessarily have to go through the central organization to share data. Uh, and, and, and, but it's really all about simplification, right? Isn't that really what the democratization comes down to. >>Yeah. It's simplification and collaboration. Right. I don't want to, I want to kind of just what Adam said resonates with me deeply. Um, analytics is one of those, um, massive disciplines inside an enterprise that's really had the weakest of tools. Um, and we just have interfaces to collaborate with, and I think truly this was all drinks and a superpower was helping the analysts get more out of their data, get more out of the analytics, like imagine a world where these people are collaborating and sharing insights in real time and sharing workflows and getting access to new data sources, um, understanding data models better, I think, um, uh, curating those insights. I boring Adam's phrase again. Um, I think that creates a real value inside the organization because frankly in scaling analytics and democratizing analytics and data, we're still in such early phases of this journey. >>So how should we think about designer cloud, which is from Altrix it's really been the on-prem and the server desktop offering. And of course Trifacta is with cloud cloud data warehouses. Right. Uh, how, how should we think about those two products? Yeah, >>I think, I think you should think about them. And, uh, um, as, as very complimentary right designer cloud really shares a lot of DNA and heritage with, uh, designer desktop, um, the low code tooling and that interface, uh, the really appeals to the business analysts, um, and gets a lot of the things that they do well, we've also built it with interoperability in mind, right. So if you started building your workflows in designer desktop, you want to share that with design and cloud, we want to make it super easy for you to do that. Um, and I think over time now we're only a week into, um, this Alliance with, um, with, um, Trifacta, um, I think we have to get deeper inside to think about what does the data engineer really need? What's the business analysts really need and how to design a cloud, and Trifacta really support both of those requirements, uh, while kind of continue to build on the trifecta on the amazing Trifacta cloud platform. >>You know, >>I think we're just going to say, I think that's one of the things that, um, you know, creates a lot of, uh, opportunity as we go forward, because ultimately, you know, Trifacta took a platform, uh, first mentality to everything that we built. So thinking about openness and extensibility and, um, and how over time people could build things on top of factor that are a variety of analytic tool chain, or analytic applications. And so, uh, when you think about, um, Ultrix now starting to, uh, to move some of its capabilities or to provide additional capabilities, uh, in the cloud, um, you know, Trifacta becomes a platform that can accelerate, you know, all of that work and create, uh, uh, a cohesive set of, of cloud-based services that, um, share a common platform. And that maintains independence because both companies, um, have been, uh, you know, fiercely independent, uh, and, and really giving people choice. >>Um, so making sure that whether you're, uh, you know, picking one cloud platform and other, whether you're running things on the desktop, uh, whether you're running in hybrid environments, that, um, no matter what your decision, um, you're always in a position to be able to get out your data. You're always in a position to be able to cleanse transform shape structure, that data, and ultimately to deliver, uh, the analytics that you need. And so I think in that sense, um, uh, you know, this, this again is another reason why the combination, you know, fits so well together, giving people, um, the choice. Um, and as they, as they think about their analytics strategy and their platform strategy going forward, >>Yeah. I make a chuckle, but one of the reasons I always liked Altrix is cause you kinda did the little end run on it. It can be a blocker sometimes, but that created problems, right? Because the organization said, wow, this big data stuff has taken off, but we need security. We need governance. And it's interesting because you've got, you know, ETL has been complex, whereas the visualization tools, they really, you know, really weren't great at governance and security. It took some time there. So that's not, not their heritage. You're bringing those worlds together. And I'm interested, you guys just had your sales kickoff, you know, what was their reaction like? Uh, maybe Suresh, you could start off and maybe Adam, you could bring us home. >>Um, thanks for asking about our sales kickoff. So we met for the first time and you've got a two years, right. For, as, as it is for many of us, um, in person, uh, um, which I think was a, was a real breakthrough as Qualtrics has been on its transformation journey. Uh, we added a Trifacta to, um, the, the potty such as the tour, um, and getting all of our sales teams and product organizations, um, to meet in person in one location. I thought that was very powerful for other the company. Uh, but then I tell you, um, um, the reception for Trifacta was beyond anything I could have imagined. Uh, we were working out him and I will, when he's so hot on, on the deal and the core hypotheses and so on. And then you step back and you're going to share the vision with the field organization, and it blows you away, the energy that it creates among our sellers out of partners. >>And I'm sure Madam will and his team were mocked, um, every single day, uh, with questions and opportunities to bring them in. But Adam, maybe you should share. Yeah, no, it was, uh, it was through the roof. I mean, uh, uh, the, uh, the amount of energy, the, uh, certainly how welcoming everybody was, uh, uh, you know, just, I think the story makes so much sense together. I think culturally, the company is, are very aligned. Um, and, uh, it was a real, uh, real capstone moment, uh, to be able to complete the acquisition and to, and to close and announced, you know, at the kickoff event. And, um, I think, you know, for us, when we really thought about it, you know, when we ended, the story that we told was just, you have this opportunity to really cater to what the end users care about, which is a lot about interactivity and self-service, and at the same time. >>And that's, and that's a lot of the goodness that, um, that Altryx is, has brought, you know, through, you know, you know, years and years of, of building a very vibrant community of, you know, thousands, hundreds of thousands of users. And on the other side, you know, Trifacta bringing in this data engineering focus, that's really about, uh, the governance things that you mentioned and the openness, um, that, that it cares deeply about. And all of a sudden, now you have a chance to put that together into a complete story where the data engineering cloud and analytics, automation, you know, coming together. And, um, and I just think, you know, the lights went on, um, you know, for people instantaneously and, you know, this is a story that, um, that I think the market is really hungry for. And certainly the reception we got from, uh, from the broader team at kickoff was, uh, was a great indication. >>Well, I think the story hangs together really well, you know, one of the better ones I've seen in, in this space, um, and, and you guys coming off a really, really strong quarter. So congratulations on that jets. We have to leave it there. I really appreciate your time today. Yeah. Take a look at this short video. And when we come back, we're going to dig into the ecosystem and the integration into cloud data warehouses and how leading organizations are creating modern data teams and accelerating their digital businesses. You're watching the cube you're leader in enterprise tech coverage. >>This is your data housed neatly insecurely in the snowflake data cloud. And all of it has potential the potential to solve complex business problems, deliver personalized financial offerings, protect supply chains from disruption, cut costs, forecast, grow and innovate. All you need to do is put your data in the hands of the right people and give it an opportunity. Luckily for you. That's the easy part because snowflake works with Alteryx and Alteryx turns data into breakthroughs with just a click. Your organization can automate analytics with drag and drop building blocks, easily access snowflake data with both sequel and no SQL options, share insights, powered by Alteryx data science and push processing to snowflake for lightning, fast performance, you get answers you can put to work in your teams, get repeatable processes they can share in that's exciting because not only is your data no longer sitting around in silos, it's also mobilized for the next opportunity. Turn your data into a breakthrough Alteryx and snowflake >>Okay. We're back here in the queue, focusing on the business promise of the cloud democratizing data, making it accessible and enabling everyone to get value from analytics, insights, and data. We're now moving into the eco systems segment the power of many versus the resources of one. And we're pleased to welcome. Barb Hills camp was the senior vice president partners and alliances at Ultrix and a special guest Terek do week head of technology alliances at snowflake folks. Welcome. Good to see you. >>Thank you. Thanks for having me. Good to see >>Dave. Great to see you guys. So cloud migration, it's one of the hottest topics. It's the top one of the top initiatives of senior technology leaders. We have survey data with our partner ETR it's number two behind security, and just ahead of analytics. So we're hovering around all the hot topics here. Barb, what are you seeing with respect to customer, you know, cloud migration momentum, and how does the Ultrix partner strategy fit? >>Yeah, sure. Partners are central company's strategy. They always have been. We recognize that our partners have deep customer relationships. And when you connect that with their domain expertise, they're really helping customers on their cloud and business transformation journey. We've been helping customers achieve their desired outcomes with our partner community for quite some time. And our partner base has been growing an average of 30% year over year, that partner community and strategy now addresses several kinds of partners, spanning solution providers to global SIS and technology partners, such as snowflake and together, we help our customers realize the business promise of their journey to the cloud. Snowflake provides a scalable storage system altereds provides the business user friendly front end. So for example, it departments depend on snowflake to consolidate data across systems into one data cloud with Altryx business users can easily unlock that data in snowflake solving real business outcomes. Our GSI and solution provider partners are instrumental in providing that end to end benefit of a modern analytic stack in the cloud providing platform, guidance, deployment, support, and other professional services. >>Great. Let's get a little bit more into the relationship between Altrix and S in snowflake, the partnership, maybe a little bit about the history, you know, what are the critical aspects that we should really focus on? Barb? Maybe you could start an Interra kindly way in as well. >>Yeah, so the relationship started in 2020 and all shirts made a big bag deep with snowflake co-innovating and optimizing cloud use cases together. We are supporting customers who are looking for that modern analytic stack to replace an old one or to implement their first analytic strategy. And our joint customers want to self-serve with data-driven analytics, leveraging all the benefits of the cloud, scalability, accessibility, governance, and optimizing their costs. Um, Altrix proudly achieved. Snowflake's highest elite tier in their partner program last year. And to do that, we completed a rigorous third party testing process, which also helped us make some recommended improvements to our joint stack. We wanted customers to have confidence. They would benefit from high quality and performance in their investment with us then to help customers get the most value out of the destroyed solution. We developed two great assets. One is the officer starter kit for snowflake, and we coauthored a joint best practices guide. >>The starter kit contains documentation, business workflows, and videos, helping customers to get going more easily with an altered since snowflake solution. And the best practices guide is more of a technical document, bringing together experiences and guidance on how Altryx and snowflake can be deployed together. Internally. We also built a full enablement catalog resources, right? We wanted to provide our account executives more about the value of the snowflake relationship. How do we engage and some best practices. And now we have hundreds of joint customers such as Juniper and Sainsbury who are actively using our joint solution, solving big business problems much faster. >>Cool. Kara, can you give us your perspective on the partnership? >>Yeah, definitely. Dave, so as Barb mentioned, we've got this standing very successful partnership going back years with hundreds of happy joint customers. And when I look at the beginning, Altrix has helped pioneer the concept of self-service analytics, especially with use cases that we worked on with for, for data prep for BI users like Tableau and as Altryx has evolved to now becoming from data prep to now becoming a full end to end data science platform. It's really opened up a lot more opportunities for our partnership. Altryx has invested heavily over the last two years in areas of deep integration for customers to fully be able to expand their investment, both technologies. And those investments include things like in database pushed down, right? So customers can, can leverage that elastic platform, that being the snowflake data cloud, uh, with Alteryx orchestrating the end to end machine learning workflows Alteryx also invested heavily in snow park, a feature we released last year around this concept of data programmability. So all users were regardless of their business analysts, regardless of their data, scientists can use their tools of choice in order to consume and get at data. And now with Altryx cloud, we think it's going to open up even more opportunities. It's going to be a big year for the partnership. >>Yeah. So, you know, Terike, we we've covered snowflake pretty extensively and you initially solve what I used to call the, I still call the snake swallowing the basketball problem and cloud data warehouse changed all that because you had virtually infinite resources, but so that's obviously one of the problems that you guys solved early on, but what are some of the common challenges or patterns or trends that you see with snowflake customers and where does Altryx come in? >>Sure. Dave there's there's handful, um, that I can come up with today, the big challenges or trends for us, and Altrix really helps us across all of them. Um, there are three particular ones I'm going to talk about the first one being self-service analytics. If we think about it, every organization is trying to democratize data. Every organization wants to empower all their users, business users, um, you know, the, the technology users, but the business users, right? I think every organization has realized that if everyone has access to data and everyone can do something with data, it's going to make them competitively, give them a competitive advantage with Altrix is something we share that vision of putting that power in the hands of everyday users, regardless of the skillsets. So, um, with self-service analytics, with Ultrix designer they've they started out with self-service analytics as the forefront, and we're just scratching the surface. >>I think there was an analyst, um, report that shows that less than 20% of organizations are truly getting self-service analytics to their end users. Now, with Altryx going to Ultrix cloud, we think that's going to be a huge opportunity for us. Um, and then that opens up the second challenge, which is machine learning and AI, every organization is trying to get predictive analytics into every application that they have in order to be competitive in order to be competitive. Um, and with Altryx creating this platform so they can cater to both the everyday business user, the quote unquote, citizen data scientists, and making a code friendly for data scientists to be able to get at their notebooks and all the different tools that they want to use. Um, they fully integrated in our snow park platform, which I talked about before, so that now we get an end to end solution caring to all, all lines of business. >>And then finally this concept of data marketplaces, right? We, we created snowflake from the ground up to be able to solve the data sharing problem, the big data problem, the data sharing problem. And Altryx um, if we look at mobilizing your data, getting access to third-party datasets, to enrich with your own data sets, to enrich with, um, with your suppliers and with your partners, data sets, that's what all customers are trying to do in order to get a more comprehensive 360 view, um, within their, their data applications. And so with Altryx alterations, we're working on third-party data sets and marketplaces for quite some time. Now we're working on how do we integrate what Altrix is providing with the snowflake data marketplace so that we can enrich these workflows, these great, great workflows that Altrix writing provides. Now we can add third party data into that workflow. So that opens up a ton of opportunities, Dave. So those are three I see, uh, easily that we're going to be able to solve a lot of customer challenges with. >>So thank you for that. Terrick so let's stay on cloud a little bit. I mean, Altrix is undergoing a major transformation, big focus on the cloud. How does this cloud launch impact the partnership Terike from snowflakes perspective and then Barb, maybe, please add some color. >>Yeah, sure. Dave snowflake started as a cloud data platform. We saw our founders really saw the challenges that customers are having with becoming data-driven. And the biggest challenge was the complexity of having imagine infrastructure to even be able to do it, to get applications off the ground. And so we created something to be cloud-native. We created to be a SAS managed service. So now that that Altrix is moving to the same model, right? A cloud platform, a SAS managed service, we're just, we're just removing more of the friction. So we're going to be able to start to package these end to end solutions that are SAS based that are fully managed. So customers can, can go faster and they don't have to worry about all of the underlying complexities of, of, of stitching things together. Right? So, um, so that's, what's exciting from my viewpoint >>And I'll follow up. So as you said, we're investing heavily in the cloud a year ago, we had two pre desktop products, and today we have four cloud products with cloud. We can provide our users with more flexibility. We want to make it easier for the users to leverage their snowflake data in the Alteryx platform, whether they're using our beloved on-premise solution or the new cloud products were committed to that continued investment in the cloud, enabling our joint partner solutions to meet customer requirements, wherever they store their data. And we're working with snowflake, we're doing just that. So as customers look for a modern analytic stack, they expect that data to be easily accessible, right within a fast, secure and scalable platform. And the launch of our cloud strategy is a huge leap forward in making Altrix more widely accessible to all users in all types of roles, our GSI and our solution provider partners have asked for these cloud capabilities at scale, and they're excited to better support our customers, cloud and analytic >>Are. How about you go to market strategy? How would you describe your joint go to market strategy with snowflake? >>Sure. It's simple. We've got to work backwards from our customer's challenges, right? Driving transformation to solve problems, gain efficiencies, or help them save money. So whether it's with snowflake or other GSI, other partner types, we've outlined a joint journey together from recruit solution development, activation enablement, and then strengthening our go to market strategies to optimize our results together. We launched an updated partner program and within that framework, we've created new benefits for our partners around opportunity registration, new role based enablement and training, basically extending everything we do internally for our own go-to-market teams to our partners. We're offering partner, marketing resources and funding to reach new customers together. And as a matter of fact, we recently launched a fantastic video with snowflake. I love this video that very simply describes the path to insights starting with your snowflake data. Right? We do joint customer webinars. We're working on joint hands-on labs and have a wonderful landing page with a lot of assets for our customers. Once we have an interested customer, we engage our respective account managers, collaborating through discovery questions, proof of concepts really showcasing the desired outcome. And when you combine that with our partners technology or domain expertise, it's quite powerful, >>Dark. How do you see it? You'll go to market strategy. >>Yeah. Dave we've. Um, so we initially started selling, we initially sold snowflake as technology, right? Uh, looking at positioning the diff the architectural differentiators and the scale and concurrency. And we noticed as we got up into the larger enterprise customers, we're starting to see how do they solve their business problems using the technology, as well as them coming to us and saying, look, we want to also know how do you, how do you continue to map back to the specific prescriptive business problems we're having? And so we shifted to an industry focus last year, and this is an area where Altrix has been mature for probably since their inception selling to the line of business, right? Having prescriptive use cases that are particular to an industry like financial services, like retail, like healthcare and life sciences. And so, um, Barb talked about these, these starter kits where it's prescriptive, you've got a demo and, um, a way that customers can get off the ground and running, right? >>Cause we want to be able to shrink that time to market, the time to value that customers can watch these applications. And we want to be able to, to tell them specifically how we can map back to their business initiatives. So I see a huge opportunity to align on these industry solutions. As BARR mentioned, we're already doing that where we've released a few around financial services working in healthcare and retail as well. So that is going to be a way for us to allow customers to go even faster and start to map two lines of business with Alteryx. >>Great. Thanks Derek. Bob, what can we expect if we're observing this relationship? What should we look for in the coming year? >>A lot specifically with snowflake, we'll continue to invest in the partnership. Uh, we're co innovators in this journey, including snow park extensibility efforts, which Derek will tell you more about shortly. We're also launching these great news strategic solution blueprints, and extending that at no charge to our partners with snowflake, we're already collaborating with their retail and CPG team for industry blueprints. We're working with their data marketplace team to highlight solutions, working with that data in their marketplace. More broadly, as I mentioned, we're relaunching the ultra partner program designed to really better support the unique partner types in our global ecosystem, introducing new benefits so that with every partner, achievement or investment with ultra score, providing our partners with earlier access to benefits, um, I could talk about our program for 30 minutes. I know we don't have time. The key message here Alteryx is investing in our partner community across the business, recognizing the incredible value that they bring to our customers every day. >>Tarik will give you the last word. What should we be looking for from, >>Yeah, thanks. Thanks, Dave. As BARR mentioned, Altrix has been the forefront of innovating with us. They've been integrating into, uh, making sure again, that customers get the full investment out of snowflake things like in database push down that I talked about before that extensibility is really what we're excited about. Um, the ability for Ultrix to plug into this extensibility framework that we call snow park and to be able to extend out, um, ways that the end users can consume snowflake through, through sequel, which has traditionally been the way that you consume snowflake as well as Java and Scala, not Python. So we're excited about those, those capabilities. And then we're also excited about the ability to plug into the data marketplace to provide third party data sets, right there probably day sets in, in financial services, third party, data sets and retail. So now customers can build their data applications from end to end using ultrasound snowflake when the comprehensive 360 view of their customers, of their partners, of even their employees. Right? I think it's exciting to see what we're going to be able to do together with these upcoming innovations. Great >>Barb Tara, thanks so much for coming on the program, got to leave it right there in a moment, I'll be back with some closing thoughts in a summary, don't go away. >>1200 hours of wind tunnel testing, 30 million race simulations, 2.4 second pit stops make that 2.3. The sector times out the wazoo, whites are much of this velocity's pressures, temperatures, 80,000 components generating 11.8 billion data points and one analytics platform to make sense of it all. When McLaren needs to turn complex data into insights, they turn to Altryx Qualtrics analytics, automation, >>Okay, let's summarize and wrap up the session. We can pretty much agree the data is plentiful, but organizations continue to struggle to get maximum value out of their data investments. The ROI has been elusive. There are many reasons for that complexity data, trust silos, lack of talent and the like, but the opportunity to transform data operations and drive tangible value is immense collaboration across various roles. And disciplines is part of the answer as is democratizing data. This means putting data in the hands of those domain experts that are closest to the customer and really understand where the opportunity exists and how to best address them. We heard from Jay Henderson that we have all this data exhaust and cheap storage. It allows us to keep it for a long time. It's true, but as he pointed out that doesn't solve the fundamental problem. Data is spewing out from our operational systems, but much of it lacks business context for the data teams chartered with analyzing that data. >>So we heard about the trend toward low code development and federating data access. The reason this is important is because the business lines have the context and the more responsibility they take for data, the more quickly and effectively organizations are going to be able to put data to work. We also talked about the harmonization between centralized teams and enabling decentralized data flows. I mean, after all data by its very nature is distributed. And importantly, as we heard from Adam Wilson and Suresh Vittol to support this model, you have to have strong governance and service the needs of it and engineering teams. And that's where the trifecta acquisition fits into the equation. Finally, we heard about a key partnership between Altrix and snowflake and how the migration to cloud data warehouses is evolving into a global data cloud. This enables data sharing across teams and ecosystems and vertical markets at massive scale all while maintaining the governance required to protect the organizations and individuals alike. >>This is a new and emerging business model that is very exciting and points the way to the next generation of data innovation in the coming decade. We're decentralized domain teams get more facile access to data. Self-service take more responsibility for quality value and data innovation. While at the same time, the governance security and privacy edicts of an organization are centralized in programmatically enforced throughout an enterprise and an external ecosystem. This is Dave Volante. All these videos are available on demand@theqm.net altrix.com. Thanks for watching accelerating automated analytics in the cloud made possible by Altryx. And thanks for watching the queue, your leader in enterprise tech coverage. We'll see you next time.
SUMMARY :
It saw the need to combine and prep different data types so that organizations anyone in the business who wanted to gain insights from data and, or let's say use AI without the post isolation economy is here and we do so with a digital We're kicking off the program with our first segment. So look, you have a deep product background, product management, product marketing, And that results in a situation where the organization's, you know, the direction that your customers want to go and the problems that you're solving, what role does the cloud and really, um, you know, create a lot of the underlying data sets that are used in some of this, into the, to the business user with hyper Anna. of our designer desktop product, you know, really, as they look to take the next step, comes into the mix that deeper it angle that we talked about, how does this all fit together? analytics and providing access to all these different groups of people, um, How much of this you've been able to share with your customers and maybe your partners. Um, and, and this idea that they're going to move from, you know, So it's democratizing data is the ultimate goal, which frankly has been elusive for most You know, the data gravity has been moving to the cloud. So, uh, you know, getting everyone involved and accessing AI and machine learning to unlock seems logical that domain leaders are going to take more responsibility for data, And I think, you know, the exciting thing for us at Altryx is, you know, we want to facilitate that. the tail, or maybe the other way around, you mentioned digital exhaust before. the data and analytics layers that they have, um, really to help democratize the We take a deep dive into the Altryx recent acquisition of Trifacta with Adam Wilson It's go time, get ready to accelerate your data analytics journey the CEO of Trifacta. serving business analysts and how the hyper Anna acquisition brought you deeper into the with that in mind, you know, we know designer and are the products And Joe in the early days, talked about flipping the model that really birth Trifacta was, you know, why is it that the people who know the data best can't And so, um, that was really, you know, what, you know, the origin story of the company but the big data pipeline is hasn't gotten there. um, you know, there hasn't been a single platform for And now the data engineer, which is really And so, um, I think when we, when I sat down with Suresh and with mark and the team and, but specifically we're seeing, you know, I almost don't even want to call it a data warehouse anyway, Um, and we just have interfaces to collaborate And of course Trifacta is with cloud cloud data warehouses. What's the business analysts really need and how to design a cloud, and Trifacta really support both in the cloud, um, you know, Trifacta becomes a platform that can You're always in a position to be able to cleanse transform shape structure, that data, and ultimately to deliver, And I'm interested, you guys just had your sales kickoff, you know, what was their reaction like? And then you step back and you're going to share the vision with the field organization, and to close and announced, you know, at the kickoff event. And certainly the reception we got from, Well, I think the story hangs together really well, you know, one of the better ones I've seen in, in this space, And all of it has potential the potential to solve complex business problems, We're now moving into the eco systems segment the power of many Good to see So cloud migration, it's one of the hottest topics. on snowflake to consolidate data across systems into one data cloud with Altryx business the partnership, maybe a little bit about the history, you know, what are the critical aspects that we should really focus Yeah, so the relationship started in 2020 and all shirts made a big bag deep with snowflake And the best practices guide is more of a technical document, bringing together experiences and guidance So customers can, can leverage that elastic platform, that being the snowflake data cloud, one of the problems that you guys solved early on, but what are some of the common challenges or patterns or trends everyone has access to data and everyone can do something with data, it's going to make them competitively, application that they have in order to be competitive in order to be competitive. to enrich with your own data sets, to enrich with, um, with your suppliers and with your partners, So thank you for that. So now that that Altrix is moving to the same model, And the launch of our cloud strategy How would you describe your joint go to market strategy the path to insights starting with your snowflake data. You'll go to market strategy. And so we shifted to an industry focus So that is going to be a way for us to allow What should we look for in the coming year? blueprints, and extending that at no charge to our partners with snowflake, we're already collaborating with Tarik will give you the last word. Um, the ability for Ultrix to plug into this extensibility framework that we call Barb Tara, thanks so much for coming on the program, got to leave it right there in a moment, I'll be back with 11.8 billion data points and one analytics platform to make sense of it all. This means putting data in the hands of those domain experts that are closest to the customer are going to be able to put data to work. While at the same time, the governance security and privacy edicts
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Sandy Carter, AWS | AWS EC2 Day 2021
>>Mhm >>Welcome to the cube where we're celebrating the EC 2/15 birthday anniversary. My name is Dave Volonte and we're joined right now by Sandy carter, Vice President of AWS. Welcome Sandy, it's great to see you again, >>David. So great to see you too. Thanks for having me on the show today. >>Very welcome. We were last physically together. I think it was reinvent 2019. Hopefully I'll see you before 2022. But first happy birthday to EC two. I mean, it's hard to imagine back in 2006, the degree to which EC two would impact our industry. Sandy, >>I totally agree. You know, I joined a W S about 4.5 years ago in EC two and it's, it's even amazing to see what's just happened in the last 4.5 years. So I'm with you. Nobody really expected the momentum, but EC two has really shone brightly in value to our customers. >>You know, we've done the public sector summit, you know, many times. It's a great event. Things are a little different in public sector as you well know. So talk about the public sector momentum with EC two and that journey. What have you seen? >>Yeah, so it's a great question day. So I had to go back in the time vault. You know, public sector was founded in 2010 and we were actually founded by the amazon process writing a paper setting up a two pizza team, which happened to be six people. And that journey really started with a lot of our public sector customers thinking that we don't know about the cloud. So we might want to do a pilot or just look at non mission critical workloads now public sector and I know you know this day but public sector is more than just government, it has education, not for profit healthcare and now space. But everybody at that time was very skeptical. So we had to really work hard to migrate some workloads over. And one of our very first non mission critical workloads was the U. S. Navy. Um and what they did was the Navy Media Services actually moved images over to EC two. Now today that seems like oh that's pretty easy. But back then that was a big monumental reference. Um and we had to spend a lot of time on training and education to win the hearts and souls of our customers. So back then we had half of the floor and Herndon Washington, we just had a few people and that room really became a training room. We trained our reps, we trained our customers um research drive. A lot of our early adopters accounts like Nasa and jpl. And um then when cloud first came out and governments that started with the U. S. A. And we announced Govcloud, you know, things really picked up, we had migration of significant workloads. So if you think back to that S. A. P. And just moving media over um with the Navy, the Navy and S. A. P. Migrated their largest S A P E R P solution to the cloud in that time as well. Um, then we started international. Our journey continued with the UK International was UK and us was us. Then we added a P. J. And latin America and Canada. And then of course the partner team which you know, is very close to my heart. Partners today are about 73% of our overall public sector business. And it started out with some interesting small pro program SVS being very crucial to that, accelerating adoption. And then of course now the journey has continued with Covid. That has really accelerated that movement to the cloud. And we're seeing, you know, use of ec two to really help us drive by the cute power needed for A I N. M. L. And taking all that data in from IOT and computing that data. And are they are. Um, and we're really seeing that journey just continue and we see no end in sight. >>So if we can stay in the infancy and sort of the adolescent years of public sector, I mean, remember, I mean as analysts, we were really excited about, you know, the the the introduction of of of of EC two. But but there was a lot of skepticism in whatever industry, financial services, healthcare concerns about security, I presume it was similar in public sector, but I'm interested in how you you dealt with those challenges, how you you listen to folks, you know, how did you drive that leadership to where it is today? >>Yeah, you're right. The the first questions were what is the cloud? Doesn't amazon sell books? What is this clown thing? Um, what is easy to, what is easy to stand for and then what the heck is an instance? You know, way back when there was one instance, it didn't even have a name. And today of course we have over 400 instant types with different names for each one. Um and the big challenges you asked about challenges, the big challenges that we had to face. Dave were first and foremost, how do we educate? Um we had to educate our employees and then we had to educate our customers. So we created these really innovative hands on training programmes, white boarding um, sessions that we needed. They were wildly popular. So we really have to do that and then also prove security as you know. So you asked how we listen to our customers and of course we followed the amazon way we work backwards from where we were. So at that time, customers needed education. And so we started there um, data was really important. We needed to make customer or data for government more available as well. So for instance, we first started hosting the Census Bureau for instance. Um and that was all on EC two. So we had lots of early adopters and I think the early adopters around EC two really helped us to remember. I said that the UK was our international office for a while. So we had NIH we had a genomes project and the UK Ministry of Justice as well. And we had to prove security out. We had to prove how this drove a structured GovCloud and then we had to also prove it out with our partners with things like helping them get fed ramped or other certifications. I'll for that sort of thing as well. And so we really lead in those early days through that education and training. Um we lead with pilots to show the potential of the possible and we lead with that security setting those security standards and those compliance certifications, always listening to the customer, always listening to the partner, knowing how important the partners we're going to be. So for example, recovery dot gov was the first government wide system that moved to the cloud. Um the recovery transparency board was first overseeing that Recovery act spending, which included stimulus tracking website. I don't know if you remember that, but they hosted the recovery dot gov On amazon.com using EC two. And that site quickly made information available to a million visitors per hour and at that time, that was amazing. And the cost savings were significant. We also launched Govcloud. You'd asked about GovCloud earlier and that federal cloud computing strategy when the U. S. Government came out with cloud first and they had to consider what is really going to compel these federal agencies to consider cloud. They had Public-sector customers had 70 requirements for security and safety of the data that we came out with Govcloud to open up all those great opportunities. And I think Dave we continue to leave because we are customer obsessed uh you know, still supporting more security standards and compliance sort than any other provider. Um You know, now we lead with data not just data for census or images for the US Navy, but we've got now data in space and ground station and data at scale with customers like Finra who's now doing 100 billion financial transactions. Not just that one million from the early days. So it has been a heck of a ride for public sector and I love the way that the public sector team really used and leveraged the leadership principles. Re invent and simplify dive deep. Be obsessed with the customers start where they are. Um and make sure that you're always always always listening to what they need. >>You know, it's interesting just observing public sector. It's not uncommon, especially because of the certifications that some of the services, you know come out after they come out for the commercial sector. And I remember years ago when I was at I. D. C. I was kind of the steward of the public sector business. And that was a time when everybody was trying to focus in public sector on commercial off the shelf software. That was the big thing. And they want to understand, they wanted to look at commercial use cases and how they could apply them to government. And when I dug in a little bit and met with generals and like eight different agencies, I was struck by how many really smart people and the things that they were doing. And I said at the time, you know, a lot of my commercial clients could learn a lot from you. And so the reason I bring that up is because I saw the same thing with Govcloud because there was a lot of skepticism in various industries, particularly regulated industries, financial services, healthcare. And then when Govcloud hit and the CIA deal hit, people said, whoa CIA, they're like the most security conscious industry or organization in the world. And so I feel as though in a way public sector led that that breakthrough. So I'm wondering when you think about EC two today and the momentum that it has in the government, Are there similar things that you see? Where's the momentum today in public sector? >>You are right on target day? I mean that CIA was a monumental moment and that momentum with ever increasing adoption to the cloud has continued in public sector. In fact today, public sector is one of our fastest growing areas. So we've got um, you know, thousands of startups or multiple countries that were helping out today to really ignite that innovation. We have over 4000 government agencies, 9000 education agencies. Um 2000 public sector partners from all over the globe. 24,000 not for profit organizations. And what I see is the way that they're using EC two um is is leading the pack now, especially after Covid, you know, many of these folks accelerated their journey because of Covid. They got to the cloud faster and now they are doing some really things that no one else is doing like sending an outpost postbox into space or leveraging, you know robots and health care for sure. So that momentum continues today and I love that you were the champion of that you know way back when even when you were with I. D. C. >>So I want to ask you, you sort of touched on some interesting use cases, what are some of the more unusual ones and maybe breakthrough use cases that you see? >>Oh so yeah we have a couple. So one is um I mentioned it earlier but there is a robot now that is powered by IOT and EC two and the robot helps to take temperature and and readings for folks that are entering the hospital in latin America really helped during Covid, one of my favorites. It actually blew the socks off of verne or two and you know that's hard to do is a space startup called lunar outpost and they are synthesizing oxygen on mars now that's, that's driven by Ec two. That's crazy. Right? Um, we see state governments like new york, they've got this vision zero traffic and they're leveraging that to prevent accidents all through new york city. I used to live in new york city. So this is really needed. Um, and it continues like with education, we see university of Illinois and Splunk one of our partners, they created a boarding pass for students to get back to school. So I have a daughter in college. Um, and you know, it's really hard for her to prove that she's had the vaccine or that she's tested negative on the covid test. They came out with a past of this little boarding pass, just like you used to get on an airplane to get into different classes and labs and then a couple of my favorites and you guys actually filmed the Cherokee nation. So the Cherokee nation, the chief of the Cherokee nation was on our silicon um show and silicon angles show and the cube featured them And as the chief talked about how he preserves the Cherokee language. And if you remember the Cherokee language has been used to help out the US in many different ways and Presidio. One of our partners helped to create a game, a super cool game that links in with unity To help teach that next generation the language while they're playing a game and then last but not least axle three d out of the UK. Um, they're using easy to, to save lives. They've created a three D imaging process for people getting ready to get kidney transplants and they have just enhanced that taken the time frame down for months. Now today's that they can actually articulate whether the kidney transplant will work. And when I talked to roger their Ceo, they're doing R. O. L return on life's not return on investment. So those are just some of the unusual and breakthrough use cases that we see powered by E. C. To >>Sandy. I'll give you the last word. Your final closing comments. >>Well, my final closing comments are happy birthday to ec two celebrating 15 years. What a game changer and value added. It has been the early days of Ec two. Of course we're about education like what is the cloud? Why is a bookseller doing it. But um, easy to really help to create a new hub of value Now. We've got customers moving so fast with modernization using a I. M and M. L. Containers survivalists. Um, and all of these things are really changing the game and leveling it up as we increased that business connection. So I think the future is really bright. We've only just begun. We've only just begun with EC two and we've only just begun with public sector. You know, our next great moments are still left to come. >>Well, Sandy, thanks so much. Always Great to see you. Really appreciate your time. >>Thank you so much. Dave. I really appreciate it. And happy birthday again to E. C. To keep >>It right there were celebrating Ec 2's 15th birthday right back. >>Mhm.
SUMMARY :
Welcome Sandy, it's great to see you again, So great to see you too. in 2006, the degree to which EC two would impact our industry. So I'm with you. So talk about the public sector momentum with And we announced Govcloud, you know, things really picked up, So if we can stay in the infancy and sort of the adolescent years of public sector, Um and the big challenges you asked about challenges, the big challenges that we had to face. And I said at the time, you know, a lot of my commercial clients could learn a lot is leading the pack now, especially after Covid, you know, It actually blew the socks off of verne or two and you know that's hard to do I'll give you the last word. It has been the early days of Always Great to see you. And happy birthday again to E. C. To keep
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Scott Winslow, Winslow Technology Group | WTG Transform 2019
(music) >> From Boston, Massachusetts, it's The Cube. Covering WTG Transform 2019. Brought to you by Winslow Technology Group. >> Hi, I'm Stu Miniman and we are in the shadow of Fenway Park. It's the third year we've had The Cube at The Winslow Technology Groups user evert, which is now called WTG Transform and it's 2019. Joining me is the president and founder of Winslow Technology Group, Scott Winslow. Thanks so much for joining me and for the second year of Scott, I say do, thank you for making the name of the show simpler for me to say. WTG Transform rolls off the tongue. >> Our marketing folks were happy to accommodate you, Stu. But we're delighted to have The Cube back. You guys do such a great job watching the industry, observing the industry, asking the great questions. So delighted to have you here. >> Well, and thank you, we always love talking to the users and you've got 189 users here. The company, itself, is now 50 employees, 35% growth last year. So congratulations and give us a little bit about what's happening at a macro level that are driving some of that, the growth in your business. >> Yeah, thank you, it's been, it's been a fun ride. I mean, we're in the right industry first of all, right? The server storage, hyperconverged infrastructure, networking, hybrid cloud solutions it all continues to grow. Data growth is explosive, so I think we happen to be in the right industry. That's certainly driving the growth. Our partnership with some of the key partners here. Partners like Dell, VMware, Nutanix, Arctic Wolf, Aerohive. You know, I think we've saddled up with the right horses there. And we've really got really a great team, on the sales side, but pre-sales engineering, post-sales engineering. So when you combine all of those factors together, it's led to some nice growth. I put some numbers up. Privately held companies don't usually share those numbers. We do like to share'em with our customers. And, you know, we're a $37 million company last year. We're going to be 47 plus this year and we feel like on our way to be a $100 million reseller by 2022. So it's real exciting. >> Well once again, congratulations on that and what's really interesting to watch is, you know, you started out selling Compellent. And Compellent got bought by Dell a few years back. Dell bought EMC. Those are some of the big inflection points in your business. And you've had some great insight on, you know, especially the things I've talked to you the last few years when we first met you at Dell World and through this transition of, you know, Dell going from just being Dell to being, you know, a bigger player in the enterprise market. They've now gone, as you said, VMware, all the hyperconverge, all of these tail winds for their growth have been part of what's been accelerating your growth. So give us the state of the state when it comes to Dell. How are they doing with the channel? How are they doing with the product, the solution, the innovation that Joe Batista talked about this morning? From Dell, how is that trickling down to you as a partner and, ultimately, your customers? >> Yeah, I mean, we first got involved with Dell back in 2011, as you referenced, when they acquired Compellent. We were concerned about it, at the time. We wondered how we could fit into the ecosystem of this, at the time, $60 billion company. Little did we know, it would be the best thing that ever happened to us, cause we were really, kind of, a boutique shop selling storage and now we've got the full line. And they've got the widest portfolio in the industry, you know, servers, storage, networking, hyperconverged solutions, obviously VMware. And so it's been a great relationship for us. You know, I think their relationship with the channel is good. I wouldn't call it simple. It is at times complex. They do about 40% of their business through the channel. You've got direct sellers out there that are very good that sometimes want to take the business direct, but you looked at the growth numbers that we have and we've accomplished that as a Dell-centric partner. So at the end of the day, and I think this is Michael's argument kind of to the partner community, is that we've been able to grow our business. Some companies will have a ceiling and say, okay all this business below a certain amount is partner business. You know, Dell doesn't have that. You have to kind of navigate your way through the system, but if you develop the kind of relationship that we have with them where there's some trust, they see our capabilities to, you know when you're driving 200 end users to an event like this, you know even large OEMs like Dell, take notice cause it's the ability to drive new logos for their business. So we think the relationship has been really good. I'd give'em, you know an A-. I'd say in terms of their portfolio, I'd give'em an A. In terms of the channel relationships, you know we have squabbles now and then, but in general, I think the relationship is very good. >> Well the thing we know in the industry is that there is no thing as perfect. >> Right. >> And that there needs to be change and growth along time and sounds like they're listening and working with you know, you, your peers in the industry to work that. I know there was a little bit of concern, you know when EMC came into the picture. You're in EMC's backyard here. >> Right. >> And there was some really big EMC channel partners and what would that mean to the companies that had been with Dell and it seems like you're navigating that quite well. >> Yeah, we've been able to find our niche in that ecosystem. You know it's, I'm not saying it's always been easy, but you know we're really starting to sell the PowerMaxes and Unitys and IBPAs and Isilon and getting away from just being that sort of, Compellent-centric partner. I think a couple of the benefits that came out of the merger, one is if you look at Dell's server business and I referenced this in my opening comments, over the last eight quarters they've taken six or seven points a share in the server market from their competitors, HP and Cisco. And that's really the result of the merger and having that additional sales bandwidth. So that's been fantastic for our business and for theirs. I think if you look, like at Dell end user compute, that was never a big part of our business. We kind of got into that over the last four or five years, really at the behest of the Dell sales team. And that's been a big win for us, surprisingly enough, particularly with the Windows 7 to 10 migration. Our end user compute business it through the roof. I gave our sales team too low of numbers on that, they're all about 160% of quota. (laughs) So going to have to fix that next year. >> All right well always tip to the sales rep, if you have a good plan (laughs) max it out because they will adjust it later. >> Exactly. Exactly, pay back is a you know what. (laughs) >> So Scott, one of the biggest changes I've seen in your business, in the last year is, you know you've been deep with Dell for many years. And with the Dell XC, which is the Nutanix OEM, is something that you were on early. You were a strong partner there, Nutanix. Still a strong partner, but today it is a mix of both the Dell XC and the VxRail from Dell EMC. So talk a little bit about, you know why that changed. How that's going, you know, how customers are seeing things these days? >> Yeah, I mean absolutely, we were on very early with Nutanix and we very much believe in their product and the software solution set that they've put together. I can remember Alan Atkinson, from Dell, standing up and saying, "This is our HCI solutions, could be Nutanix on Dell compute." And you know, we've got, you know 55+ really happy customers out there and we continue to sell that solution. And we've got a lot, very good customer satisfaction. That relationship's not going away. Despite what some people may say in the industry. The fact is they've got 35,000 units out there. There's a billion dollar pipeline of XC series. And there's a gentleman that runs the server business at Dell that wants to make sure that doesn't go away cause that's one of the reasons that Dell is doing so well in the server business. Now having said that, you know our take on it has been, hey let's have two of the best products in the industry in our quiver. That being XC series Nutanix and VxRail. You know initially when VxRail first came out, we didn't think that it had some of the capabilities that it needed and as it's evolved, we think that VxRail's gotten a lot better and it's a lot more competitive. Certainly in a VMware environment, a very strong player. And if you look at the numbers, they're doing very well with VxRail and so are we. So right now, we've got the one and two horse in the industry. We think it's great for us to be able to go our customers. We give our AEs and our SAs in the field the ability to evaluate the opportunity. What are the requirements of the customer and do we think that either XC series Nutanix or VxRail will be the better fit? And we feel like either way, it's a win for us and a win for the customer. >> So Scott, feedback we heard at Dell World is that, you know the Dell team is really trying to put their thumb on the scale. To really incent the field to sell VxRail. The XC is there, as you said. You know, Ashley and the server team, you know, they want to sell servers, but you know all things being equal, they're not equal. They want to sell the full Dell stack. So is there any of that that impacts what you're doing or you know pretty much from your standpoint, it's customer choice. We understand there's never one best solution out there and it is often differentiation in there. Obviously, one is only VMware. One has multi-hypervisor including a you know, built in hypervisor, there. There's definitely, it's tough to line these up and compare them. There are differences there, but what's the impact of kind of Dell's positioning and you know, what customers, how do they determine what to use? >> At the end of the day, the rubber meets the road at the customer. I mean we've got to, we always say within our company, we have to be aligned first with the customer. What do they want? What's the best fit for the customer? Now internally, inside the inside baseball, within of our what we say is we've got to grow both businesses. We've got to grow our Nutanix business, which we did significantly last year. And we have to grow our VxRail business, which we did. And that way we keep both groups happy. And we're able to offer a nice portfolio. So I think that's the best way to approach it. >> All right Scott, why don't I give you the final word, is this the 16th year of your event here? >> It's 16th year of the company, 15th year of the event. >> Okay. All right, so give us the final takeaway. I know you've got a lot of meetings. Got a lot of activity. >> Yeah. >> Give everybody the final takeaway from Transform. >> Well it's been a great event, thus far. We've got, you know more breakout sessions to go. We got the ballgame tonight. Chris Sales is on the mound, so that's always exciting. We got a lot of winning ball teams here in Boston, but for us it's just growth. More customers are here, more partners. We've got more going on in the hands on lab. Our expo hallway, there's more product there. More subject matter experts. You know we have a lot more going on in terms of security this year. With Arctic Wolf being here, our VP of PS, Matt Kozlowski's going to walk through a little cyber security case study. And so I think we're doing more on security. And certainly we've just got kind of more of all the solutions that we offer. And we're delighted to have an even bigger group here this year. So onward and upward, I guess, is the final word. >> All right, onward and upward. Scott, thank you so much again for sharing the updates on your company, as well as what's happening with all your users. And we always love those user stories. So, I've got a full day of coverage here at WTG Transform 2019. I'm Stu Miniman and thank you for watching The Cube. (electronic music)
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Brought to you by Winslow Technology Group. and for the second year of Scott, I say do, thank you So delighted to have you here. the growth in your business. So when you combine all of those factors together, especially the things I've talked to you the last few years So at the end of the day, and I think this Well the thing we know in the industry is I know there was a little bit of concern, you know that had been with Dell and it seems of the merger, one is if you look if you have a good plan Exactly, pay back is a you know what. is something that you were on early. And you know, we've got, you know 55+ really happy customers You know, Ashley and the server team, you know, And that way we keep both groups happy. Got a lot of activity. of all the solutions that we offer. I'm Stu Miniman and thank you for watching The Cube.
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Rahul Samant, Delta Air Lines | Red Hat Summit 2019
>> live from Boston, Massachusetts. It's the you covering your red have some twenty nineteen. You >> buy bread >> and welcome back to Boston as we continue our coverage here on the Cube of the Red Hat Summit twenty nineteen, along with two minimum. I'm John Walls, and we're now joined by the V, P and C e o of Delta Airlines. Mr. Rahul Samad. Good to see you, sir. Good to see you too, Jamie, For joining us. And you have a little keynote appearance coming through with five. Forty five s. So we will not be well, we won't hold you back. >> But thank you for squeezing this, and we really do. We appreciate that. >> First off, let's talk about just Delta >> from the macro level in terms of the technology emphasis that you have tohave now, obviously running an airline. Extraordinarily complex, sophisticated systems. But how the view of technology has evolved. Maybe over the last five, ten years, where it is today. >> Yeah. I mean, you know, technology has always been core. I mean, we had a reservation systems going back to the sixties on IBM mainframes, but it's as as things have digitalized and the customer experience has become the key and empowering our employees with insights and tools so they can take better care. Even better care of the customers has become the other problem, so it's kind of a two pronged approach to digitalize ing. The company and technology has become central Now. Our culture is all about people, and our frontline teammates take great care off our customers. But then technology plays a great role in empowering them to do that even better. Sighting. It's Ah, within the company. We say, you know, we're transforming technology until competitive advantage for Delta, and so relevance is not a problem. We are extremely relevant to the company, have been forever. But I think it's getting Mohr and Maury even more so today, especially at the customer interaction. Touch point. >> So we're who we understand how important technology is. You know, in your field there talk a little bit about kind of the role of the CEO. How you know, what's the business asking for you? What? The stressors on that and a little bit of that dynamic. >> Yeah, I think. Look, >> you know, I'm an equal member of the CEOs executive team, but you still have to earn your right. And so things like reliability and stability, availability, security become table stakes. And so, in sixteen and seventeen, I started in two thousand sixteen and we needed to focus on that. So I came in, you know, starry eyed going. I'm gonna digitalize the airline experience. But what I needed to focus on was, you know, the table stakes and sort of earning my place at that table rightfully And then that gives you permission to really start collaborating with the business and bringing technology solutions to bear on business opportunity. So we're there now, so it's really exciting time we launched in the Enterprise. Why the digital transformation of the company in early two thousand eighteen, which is again both employees and customers focus. And so clearly we are central to the role ofthe Delta and the airline. >> You just can you share with us? What are some of those key goals of that digital transformation? Obviously, you know, we're all your end ultimate customers wait, value there, but, you know, is data at the core of that digital train. >> You said it. You took >> the words right out of my mouth. You know, I mean any legacy legacy is like a four letter word when it comes to technology everywhere else. We take great pride in our ninety plus year legacy, but not so much with our aging technology. So part of it was, of course, you know you got to modernize the technology, so we're doing that in the background. But data was strewn all over the company. We know a lot about our customers, but we hadn't brought it together. So now we have we have a three sixty degree view. We call it the single view of the customer. Along with that, we also have a single view of the operation. So those two data repositories are now real time and building a pea eye's on top of that and unlocking the power of that data. Two equipped Like I said, the frontline employees, they've now got tools there mobile enable, and they have insights that they can take to serving the customer and then directly guessing both off your customers and directly with you. We've mobile enable the experience and given you ah, whole lot more across the entire traveled ribbon. So >> what are you >> learning then or what have you learned about customers then, in terms of that data collection, I'm sure. I mean, there's there's pretty first level stuff when they buy tickets where the travel to that kind of thing. But then I guess going deeper and learning more about behaviors and impulsive sze impulsive reactions to certain use. Whatever. >> Yep. What do you get it out? We're just >> starting. You know, that's an interesting when, John, because we we do have it. It's a huge data repository, and we're just starting to get the use case is built on that and where we focus our attention is on service. Recovered because we >> do it with >> service would call recovery. So you know whether when weather goes bad and the airline, you know, goes into what we call an irregular operation or an IRA in airline terms, you gotta put that back together and you've got to recover the customers. They might be delayed. They might have suffered a canceled flight or miss bag in spite of all our best efforts. And that's where we're applying the single view of the customer because we know the history ofthe all your interactions with us. And so at the top of the house. The executives decided that that's where we wanted to go. We wanted to make sure that we could acknowledge to you we could recognize interruptions on your next travel with us. But while it's happening, we could actually help get you out of that and on your way again. So now we're moving from that two more revenue generation and targeted offers and targeted recognition. But where we started was really around service recovery because we think you know that that's where customers sometimes feel the pain azaz. Muchas way try for them not to. But you know, whether it's not our ally at times >> and making the business case for that, then are you able to then see how behavior is modified in terms of whether it's customer reaction or customer uptake on your services, whatever and how that's translating to either pretension or business growth or something >> along Absolutely. Even even with the early use cases that we've put forward, we're seeing that I mean the the expectations off airlines over time the customers have and that they're going to use data and technology. Ah, effectively is, I think, fairly low on DSO the when we go up and our folks walk down the aisle with the handheld device on board and they acknowledge someone for hitting a million mile milestone or for achieving diamond status >> in a way, customers are are impressed and, you know, and then you go >> the next level and you're able to take care of them on a on a delay or on a cancel and re accommodate. Before they even called the service center. They've been re accommodated and rebuild. Those are things that I mean, they engender so much loyalty. Andi, I think its technology equipping our our employees in a big way. So the employees are doing great. Now you've put another helping of technology on top of it. Customers are are paying us for that way. Have ah revenue premium on. >> So you talk about internal, Tell us a little bit about your team. How much has this been in a digital transfer? Information is retraining. So how much you trying to get people from the outside? You know, we go to shows like this. Companies like yours are heavy recruiting mode. Typical absent skill sets are tough. You know what you're looking for? And give a little >> Yes, we've had >> Ah, very seasoned, you know, t team an organization. As you would expect, an attrition very low at adult. What what I needed to do was bring in about fifteen to twenty percent of the total team. Strength is knew. That's what I brought in about six hundred people in the last thirty six months. And those were people who were hired for contemporary skills. I call them Been there, done that type people. So Cloud Engineers, FBI people, agile cyber expert, and blending that with the seasoned veterans that know a lot about Del Tighty and know a lot about the airline domain was really important. So you didn't create haves and have nots because that could have easily happened. And then that causes a rupture. So we spent a lot of time on integrating those those two halves and making sure that this was a sort of a shot of adrenaline into the bloodstream. But the blood stream is strong, and the combined force of those two groups has been terrific for us. So that that's the other thing I would say. And I'm not saying that because I'm sitting here in the Red Hat Summit is the use ofthe partners, not just for products but a set of strategic partners. Whether it's Red Hat or IBM or Microsoft, right, a small set of partners becomes a force multiplier from a talent perspective. So they become an accelerant to the transformation. >> Well, you brought it up. Talk a little bit of partnerships. How do you look at this? Is it? I want to have a primary one. Is it a handful? Talk about that depth of relationship and what you're looking for from that Federico >> system. Absolutely. And look, we've got about a dozen that I meet at the the CEO president type level on an annual basis where I would say, you know, ten to twelve that we really are tight with and that are inside the tent. They understand the pillars off our transformation, and they know where they can provide swift acceleration to our transformation. And of course, right at is one and the others that I named. But they're they're they're giving us not just the product and the service, but they're in there helping us with setting the strategy and making sure that they put the right team on the ground with us or training our people. So it runs the gamut from, you know, sort of the system integrator type all the way to open source product pipes >> for the Red Happy's. Can you highlight What are you using? And, you know, are they involved in some of that training and transformation? >> And I think you know, >> the behind the scenes sort of under the hood. The platform is a service that gives us tremendous interoperability. We are young in our journey to the cloud, and like any big company, we're going to be multi cloud and hybrid. So we built our private cloud. We've got the the red had open shift container platform hosted in our private cloud. And so we're moving a lot of application components into that >> prior to that. And that's only >> about a year that we've been doing that. But prior to that, we've been big Lennox users, you know, Red Hat Enterprise, Lin X J boss, a whole plethora of products. But I think the platform is the service is really helping us with our cloud journey, and we're we're totally jazzed about that. >> You talked about hiring and six hundred two employees in a very short period of time class door. It just stood up and said, Hey, Delta Airlines, one of the top of companies for hiring software engineers >> after it was a very nice distinction to get. What does that do? Does that mean terms of first off? How do you do >> that in such an environment where you know everybody's after the same market, if you >> will. I think, you know, how do you feel about something today? I'm I'm validate a little bit really proud of that. And it actually wasn't something that you self >> nominate or you even have, you know, some kind of a selection process. It just arrived, you know, we didn't know about it. And those are some of the best ones because it's also recognition from your employees >> because they're the >> ones who are voting with their their posts and their the ones that are telling glass Door that this is a terrific place to work and we're doing a lot of new things and we're doing them at speed and it's very relevant to the customer experience into our front line employees experience. So >> there's an impact >> story this is this is the great thing about working for an airline. There's no place to run or hide when you're in I t. Because if it's down within fifteen minutes were front page news right somewhere. And so we strive hard to make sure it's never down. And on top of that, we're building, you know, these great digital experiences. So it's been really gratifying, and I think it's going to help us even further with our recruiting efforts. >> Yeah, it's interesting, you know, without getting political. It's like you're doing this modernization. But I mean, you've got heavy regulations on, you know, just some of the basic infrastructure of your industry is a little bit antiquated, you know, and comments >> on that. Well, I think it's It's a dichotomy, and I don't think we're >> unique. And I came out of banking to insurance to airlines, And you think that the way the financial services guys spend money on it, there would be no aging technology and there'd be no you no, none of that. Webb off connectivity. It's not true. I think any company that's been around forty fifties, you know, years >> has all the generations of technology still existing. So our Endeavour >> is to make sure that we deprecate out of that technology as quickly as we can and where it's useful. I mean, >> we still use mainframes >> for a really good purpose, and someone asked me just couple of weeks ago would you get out of it? And I said, >> No, it's a half a billion dollars project >> and it's a high risk project and IBM serves me really well, And for that purpose, the mainframe is exactly what the doctor ordered. So this >> isn't about >> ideology, right? This is about purpose built and custom build. So if there's a technology that fits the purpose, I'm gonna leave well alone. And I'm going to train people and recruit people so that I don't have a talent issue in ten or twenty years when it comes to mainframe people. We've had no problem in getting apprentices and keeping our mainframe talent pipeline gold so they never get away from it. >> Can you give us just a little sneak peek on the keynote tonight? >> I mean, just a maybe a high >> level here, a couple of things just for John, and it's going to be a fireside with Jim you'LL have to come in and we'll be there and listen. But I think Jim Jim's probably got a few questions up his sleeve is also, you know, Jim's got a heritage with Delta. He was our >> chief operating officer until I think about ten years ago. And so it >> should be a fun. He hasn't told me what he's going to ask, so it's gonna be interesting as to which way he's going to come. But I would assume he >> wants to talk about, you know, digital transformation and and, of course, how right ATS helping I would, I would seem there's going to be a question or two about about red >> handed. My only warning, obi, is what >> I hear when I walk on a Delta flight. Let's fasten your seat belt. >> Yes, there. Thank you. Thanks for the time and looks forward to Aquino tonight. Thank you so much, guys. All right. Back with more here on the Cube were watching coverage right now. Right. Had summit >> and we're in Boston, Massachusetts
SUMMARY :
It's the you covering Good to see you too, Jamie, For joining us. But thank you for squeezing this, and we really do. from the macro level in terms of the technology emphasis that you have We say, you know, How you know, what's the business asking Yeah, I think. you know, I'm an equal member of the CEOs executive team, but you still have Obviously, you know, we're all your end ultimate customers wait, value there, You said it. We've mobile enable the experience and given you ah, learning then or what have you learned about customers then, in terms of that data collection, We're just and we're just starting to get the use case is built on that and where we focus our and the airline, you know, goes into what we call an irregular operation or an IRA in we go up and our folks walk down the aisle with the handheld device on So the employees are doing great. So you talk about internal, Tell us a little bit about your team. And I'm not saying that because I'm sitting here in the Red Hat Summit is the use ofthe partners, How do you look at this? president type level on an annual basis where I would say, you know, ten to twelve that And, you know, are they involved And so we're moving a lot of application components into that And that's only you know, Red Hat Enterprise, Lin X J boss, a whole plethora of products. one of the top of companies for hiring software engineers How do you do I think, you know, how do you feel about something today? you know, we didn't know about it. glass Door that this is a terrific place to work and we're doing a lot of new things And on top of that, we're building, you know, Yeah, it's interesting, you know, without getting political. Well, I think it's It's a dichotomy, and I don't think we're And I came out of banking to insurance to airlines, And you think has all the generations of technology still existing. is to make sure that we deprecate out of that technology as quickly as we can and where it's useful. the mainframe is exactly what the doctor ordered. And I'm going to train people and recruit people so that I don't have a talent issue in ten or twenty up his sleeve is also, you know, Jim's got a heritage with Delta. And so it But I would assume he My only warning, obi, is what I hear when I walk on a Delta flight. Thanks for the time and looks forward to Aquino tonight.
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