Day 2 Keynote Analysis & Wrap | KubeCon + CloudNativeCon NA 2022
>>Set restaurants. And who says TEUs had got a little ass more skin in the game for us, in charge of his destiny? You guys are excited. Robert Worship is Chief Alumni. >>My name is Dave Ante, and I'm a long time industry analyst. So when you're as old as I am, you've seen a lot of transitions. Everybody talks about industry cycles and waves. I've seen many, many waves. Met a lot of industry executives and of a little bit of a, an industry historian. When you interview many thousands of people, probably five or 6,000 people as I have over the last half of a decade, you get to interact with a lot of people's knowledge and you begin to develop patterns. And so that's sort of what I bring is, is an ability to catalyze the conversation and, you know, share that knowledge with others in the community. Our philosophy is everybody's expert at something. Everybody's passionate about something and has real deep knowledge about that's something well, we wanna focus in on that area and extract that knowledge and share it with our communities. This is Dave Ante. Thanks for watching the Cube. >>Hello everyone and welcome back to the Cube where we are streaming live this week from CubeCon. I am Savannah Peterson and I am joined by an absolutely stellar lineup of cube brilliance this afternoon. To my left, a familiar face, Lisa Martin. Lisa, how you feeling? End of day two. >>Excellent. It was so much fun today. The buzz started yesterday, the momentum, the swell, and we only heard even more greatness today. >>Yeah, yeah, abs, absolutely. You know, I, I sometimes think we've hit an energy cliff, but it feels like the energy is just >>Continuous. Well, I think we're gonna, we're gonna slide right into tomorrow. >>Yeah, me too. I love it. And we've got two fantastic analysts with us today, Sarge and Keith. Thank you both for joining us. We feel so lucky today. >>Great being back on. >>Thanks for having us. Yeah, Yeah. It's nice to have you back on the show. We were, had you yesterday, but I miss hosting with you. It's been a while. >>It has been a while. We haven't done anything in since, Since pre >>Pandemic, right? Yeah, I think you're >>Right. Four times there >>Be four times back in the day. >>We, I always enjoy whole thing, Lisa, cuz she's so well prepared. I don't have to do any research when I come >>Home. >>Lisa will bring up some, Oh, sorry. Jeep, I see that in 2008 you won this award for Yeah. Being just excellent and I, I'm like, Oh >>Yeah. All right Keith. So, >>So did you do his analysis? >>Yeah, it's all done. Yeah. Great. He only part, he's not sitting next to me too. We can't see it, so it's gonna be like a magic crystal bell. Right. So a lot of people here. You got some stats in terms of the attendees compared >>To last year? Yeah, Priyanka told us we were double last year up to 8,000. We also got the scoop earlier that 2023 is gonna be in Chicago, which is very exciting. >>Oh, that is, is nice. Yeah, >>We got to break that here. >>Excellent. Keith, talk to us about what some of the things are that you've seen the last couple of days. The momentum. What's the vibe? I saw your tweet about the top three things you were being asked. Kubernetes was not one of them. >>Kubernetes were, was not one of 'em. This conference is starting to, it, it still feels very different than a vendor conference. The keynote is kind of, you know, kind of all over the place talking about projects, but the hallway track has been, you know, I've, this is maybe my fifth or sixth CU con in person. And the hallway track is different. It's less about projects and more about how, how do we adjust to the enterprise? How do we Yes. Actually do enterprise things. And it has been amazing watching this community grow. I'm gonna say grow up and mature. Yes. You know, you know, they're not wearing ties yet, but they are definitely understanding kind of the, the friction of implementing new technology in, in an enterprise. >>Yeah. So ge what's your, what's been your take, We were with you yesterday. What's been the take today to take aways? >>NOMA has changed since yesterday, but a few things I think I, I missed talking about that yesterday were that, first of all, let's just talk about Amazon. Amazon earnings came out, it spooked the market and I think it's relevant in this context as well, because they're number one cloud provider. Yeah. And all, I mean, almost all of these technologies on the back of us here, they are related to cloud, right? So it will have some impact on these. Like we have to analyze that. Like will it make the open source go faster or slower in, in lieu of the fact that the, the cloud growth is slowing. Right? So that's, that's one thing that's put that's put that aside. I've been thinking about the, the future of Kubernetes. What is the future of Kubernetes? And in that context, I was thinking like, you know, I think in, when I put a pointer there, I think in tangents, like, what else is around this thing? So I think CN CNCF has been writing the success of Kubernetes. They are, that was their number one flagship project, if you will. And it was mature enough to stand on its own. It it was Google, it's Google's Borg dub da Kubernetes. It's a genericized version of that. Right? So folks who do tech deep down, they know that, Right. So I think it's easier to stand with a solid, you know, project. But when the newer projects come in, then your medal will get tested at cncf. Right. >>And cncf, I mean they've got over 140 projects Yeah. Right now. So there's definitely much beyond >>Kubernetes. Yeah. So they, I have numbers there. 18 graduated, right, 37 in incubation and then 81 in Sandbox stage. They have three stages, right. So it's, they have a lot to chew on and the more they take on, the less, you know, quality you get goes into it. Who is, who's putting the money behind it? Which vendors are sponsoring like cncf, like how they're getting funded up. I think it >>Something I pay attention to as well. Yeah. Yeah. Lisa, I know you've got >>Some insight. Those are the things I was thinking about today. >>I gotta ask you, what's your take on what Keith said? Are you also seeing the maturation of the enterprise here at at coupon? >>Yes, I am actually, when you say enterprise versus what's the other side? Startups, right? Yeah. So startups start using open source a lot more earlier or lot more than enterprises. The enterprise is what they need. Number one thing is the, for their production workloads, they want a vendor sporting them. I said that yesterday as well, right? So it depend depending on the size of the enterprise. If you're a big shop, definitely if you have one of the 500 or Fortune five hundreds and your tech savvy shop, then you can absorb the open source directly coming from the open source sort of universe right. Coming to you. But if you are the second tier of enterprise, you want to go to a provider which is managed service provider, or it can be cloud service provider in this case. Yep. Most of the cloud service providers have multiple versions of Kubernetes, for example. >>I'm not talking about Kubernetes only, but like, but that is one example, right? So at Amazon you can get five different flavors of Kubernetes, right? Fully manage, have, manage all kind of stuff. So people don't have bandwidth to manage that stuff locally. You have to patch it, you have to roll in the new, you know, updates and all that stuff. Like, it's a lot of work for many. So CNCF actually is formed for that reason. Like the, the charter is to bring the quality to open source. Like in other companies they have the release process and they, the stringent guidelines and QA and all that stuff. So is is something ready for production? That's the question when it comes to any software, right? So they do that kind of work and, and, and they have these buckets defined at high level, but it needs more >>Work. Yeah. So one of the things that, you know, kind of stood out to me, I have good friend in the community, Alex Ellis, who does open Fast. It's a serverless platform, great platform. Two years ago or in 2019, there was a serverless day date. And in serverless day you had K Native, you had Open Pass, you had Ws, which is supported by IBM completely, not CNCF platforms. K native came into the CNCF full when Google donated the project a few months ago or a couple of years ago, now all of a sudden there's a K native day. Yes. Not a serverless day, it's a K native day. And I asked the, the CNCF event folks like, what happened to Serverless Day? I missed having open at serverless day. And you know, they, they came out and said, you know what, K native got big enough. >>They came in and I think Red Hat and Google wanted to sponsor a K native day. So serverless day went away. So I think what what I'm interested in and over the next couple of years is, is they're gonna be pushback from the C against the cncf. Is the CNCF now too big? Is it now the gatekeeper for do I have to be one of those 147 projects, right? In order enough to get my project noticed the open, fast, great project. I don't think Al Alex has any desire to have his project hosted by cncf, but it probably deserves, you know, shoulder left recognition with that. So I'm pushing to happen to say, okay, if this is open community, this is open source. If CNC is the place to have the cloud native conversation, what about the projects that's not cncf? Like how do we have that conversation when we don't have the power of a Google right. Or a, or a Lenox, et cetera, or a Lenox Foundation. So GE what, >>What are your thoughts on that? Is, is CNC too big? >>I don't think it's too big. I think it's too small to handle the, what we are doing in open source, right? So it's a bottle. It can become a bottleneck. Okay. I think too big in a way that yeah, it has, it has, it has power from that point of view. It has that cloud, if you will. The people listen to it. If it's CNCF project or this must be good, it's like in, in incubators. Like if you are y white Combinator, you know, company, it must be good. You know, I mean, may not be >>True, but, >>Oh, I think there's a bold assumption there though. I mean, I think everyone's just trying to do the best they can. And when we're evaluating projects, a very different origin and background, it's incredibly hard. Very c and staff is a staff of 30 people. They've got 180,000 people that are contributing to these projects and a thousand maintainers that they're trying to uphold. I think the challenge is actually really great. And to me, I actually look at events as an illustration of, you know, what's the culture and the health of an organization. If I were to evaluate CNCF based on that, I'd say we're very healthy right now. I would say that we're in a good spot. There's a lot of momentum. >>Yeah. I, I think CNCF is very healthy. I'm, I'm appreciative for it being here. I love coupon. It's becoming the, the facto conference to have this conversation has >>A totally >>Different vibe to other, It's a totally different vibe. Yeah. There needs to be a conduit and truth be told, enterprise buyers, to subject's point, this is something that we do absolutely agree on, on enterprise buyers. We want someone to pick winners and losers. We do, we, we don't want a box of Lego dumped on our, the middle of our table. We want somebody to have sorted that out. So while there may be five or six different service mesh solutions, at least the cncf, I can go there and say, Oh, I'll pick between the three or four that are most popular. And it, it's a place to curate. But I think with that curation comes the other side of it. Of how do we, how, you know, without the big corporate sponsor, how do I get my project pushed up? Right? Elevated. Elevated, Yep. And, and put onto the show floor. You know, another way that projects get noticed is that startups will adopt them, Push them. They may not even be, I don't, my CNCF project may not, my product may not even be based on the CNCF product. But the new stack has a booth, Ford has a booth. Nothing to do with a individual prod up, but promoting open source. What happens when you're not sponsored? >>I gotta ask you guys, what do you disagree on? >>Oh, so what, what do we disagree on? So I'm of the mindset, I can, I can say this, I I believe hybrid infrastructure is the future of it. Bar none. If I built my infrastructure, if I built my application in the cloud 10 years ago and I'm still building net new applications, I have stuff that I built 10 years ago that looks a lot like on-prem, what do I do with it? I can't modernize it cuz I don't have the developers to do it. I need to stick that somewhere. And where I'm going to stick that at is probably a hybrid infrastructure. So colo, I'm not gonna go back to the data center, but I'm, I'm gonna look, pick up something that looks very much like the data center and I'm saying embrace that it's the future. And if you're Boeing and you have, and Boeing is a member, cncf, that's a whole nother topic. If you have as 400 s, hpu X, et cetera, stick that stuff. Colo, build new stuff, but, and, and continue to support OpenStack, et cetera, et cetera. Because that's the future. Hybrid is the future. >>And sub g agree, disagree. >>I okay. Hybrid. Nobody can deny that the hybrid is the reality, not the future. It's a reality right now. It's, it's a necessity right now you can't do without it. Right. And okay, hybrid is very relative term. You can be like 10% here, 90% still hybrid, right? So the data center is shrinking and it will keep shrinking. Right? And >>So if by whole is the data center shrinking? >>This is where >>Quick one quick getting guys for it. How is growing by a clip? Yeah, but there's no data supporting. David Lym just came out for a report I think last year that showed that the data center is holding steady, holding steady, not growing, but not shrinking. >>Who sponsored that study? Wait, hold on. So the, that's a question, right? So more than 1 million data centers have been closed. I have, I can dig that through number through somebody like some organizations we published that maybe they're cloud, you know, people only. So the, when you get these kind of statements like it, it can be very skewed statements, right. But if you have seen the, the scene out there, which you have, I know, but I have also seen a lot of data centers walk the floor of, you know, a hundred thousand servers in a data center. I cannot imagine us consuming the infrastructure the way we were going into the future of co Okay. With, with one caveat actually. I am not big fan of like broad strokes. Like make a blanket statement. Oh no, data center's dead. Or if you are, >>That's how you get those esty headlines now. Yeah, I know. >>I'm all about to >>Put a stake in the ground. >>Actually. The, I think that you get more intelligence from the new end, right? A small little details if you will. If you're golden gold manak or Bank of America, you have so many data centers and you will still have data centers because performance matters to you, right? Your late latency matters for applications. But if you are even a Fortune 500 company on the lower end and or a healthcare vertical, right? That your situation is different. If you are a high, you know, growth startup, your situation is different, right? You will be a hundred percent cloud. So cloud gives you velocity, the, the, the pace of change, the pace of experimentation that actually you are buying innovation through cloud. It's proxy for innovation. And that's how I see it. But if you have, if you're stuck with older applications, I totally understand. >>Yeah. So the >>We need that OnPrem. Yeah, >>Well I think the, the bring your fuel sober, what we agree is that cloud is the place where innovation happens. Okay? At some point innovation becomes legacy debt and you have thus hybrid, you are not going to keep your old applications up to date forever. The, the, the math just doesn't add up. And where I differ in opinion is that not everyone needs innovation to keep moving. They need innovation for a period of time and then they need steady state. So Sergeant, we >>Argue about this. I have a, I >>Love this debate though. I say it's efficiency and stability also plays an important role. I see exactly what you're talking about. No, it's >>Great. I have a counter to that. Let me tell you >>Why. Let's >>Hear it. Because if you look at the storage only, right? Just storage. Just take storage computer network for, for a minute. There three cost reps in, in infrastructure, right? So storage earlier, early on there was one tier of storage. You say pay the same price, then now there are like five storage tiers, right? What I'm trying to say is the market sets the price, the market will tell you where this whole thing will go, but I know their margins are high in cloud, 20 plus percent and margin will shrink as, as we go forward. That means the, the cloud will become cheaper relative to on-prem. It, it, in some cases it's already cheaper. But even if it's a stable workload, even in that case, we will have a lower tier of service. I mean, you, you can't argue with me that the cloud versus your data center, they are on the same tier of services. Like cloud is a better, you know, product than your data center. Hands off. >>I love it. We, we are gonna relish in the debates between the two of you. Mic drops. The energy is great. I love it. Perspective. It's not like any of us can quite see through the crystal ball that we have very informed opinions, which is super exciting. Yeah. Lisa, any last thoughts today? >>Just love, I love the debate as well. That, and that's, that's part of what being in this community is all about. So sharing about, sharing opinions, expressing opinions. That's how it grows. That's how, that's how we innovate. Yeah. Obviously we need the cloud, but that's how we innovate. That's how we grow. Yeah. And we've seen that demonstrated the last couple days and I and your, your takes here on the Cuban on Twitter. Brilliant. >>Thank you. I absolutely love it. I'm gonna close this out with a really important analysis on the swag of the show. Yes. And if you know, yesterday we were looking at what is the weirdest swag or most unique swag We had that bucket hat that took the grand prize. Today we're gonna focus on something that's actually quite cool. A lot of the vendors here have really dedicated their swag to being local to Detroit. Very specific in their sourcing. Sonotype here has COOs. They're beautiful. You can't quite feel this flannel, but it's very legit hand sound here in Michigan. I can't say that I've been to too many conferences, if any, where there was this kind of commitment to localizing and sourcing swag from around the corner. We also see this with the Intel booth. They've got screen printers out here doing custom hoodies on spot. >>Oh fun. They're even like appropriately sized. They had local artists do these designs and if you're like me and you care about what's on your wrist, you're familiar with Shinola. This is one of my favorite swags that's available. There is a contest. Oh going on. Hello here. Yeah, so if you are Atan, make sure that you go and check this out. The we, I talked about this on the show. We've had the founder on the show or the CEO and yeah, I mean Shine is just full of class as since we are in Detroit as well. One of the fun themes is cars. >>Yes. >>And Storm Forge, who are also on the show, is actually giving away an Aston Martin, which is very exciting. Not exactly manufactured in Detroit. However, still very cool on the car front and >>The double oh seven version named the best I >>Know in the sixties. It's love it. It's very cool. Two quick last things. We talk about it a lot on the show. Every company now wants to be a software company. Yep. On that vein, and keeping up with my hat theme, the Home Depot is here because they want everybody to know that they in fact are a technology company, which is very cool. They have over 500,000 employees. You can imagine there's a lot of technology that has to go into keeping Napa. Absolutely. Yep. Wild to think about. And then last, but not at least very quick, rapid fire, best t-shirt contest. If you've ever ran to one of these events, there are a ton of T-shirts out there. I rate them on two things. Wittiest line and softness. If you combine the two, you'll really be our grand champion for the year. I'm just gonna hold these up and set them down for your laughs. Not afraid to commit, which is pretty great. This is another one designed by locals here. Detroit Code City. Oh, love it. This one made me chuckle the most. Kiss my cash. >>Oh, that's >>Good. These are also really nice and soft, which is fantastic. Also high on the softness category is this Op Sarah one. I also like their bird logo. These guys, there's just, you know, just real nice touch. So unfortunately, if you have the fumble, you're not here with us, live in Detroit. At least you're gonna get taste of the swag. I taste of the stories and some smiles hear from those of us on the cube. Thank you both so much for being here with us. Lisa, thanks for another fabulous day. Got it, girl. My name's Savannah Peterson. Thank you for joining us from Detroit. We're the cube and we can't wait to see you tomorrow.
SUMMARY :
And who says TEUs had got a little ass more skin in the game for as I have over the last half of a decade, you get to interact with a lot of people's knowledge Lisa, how you feeling? It was so much fun today. but it feels like the energy is just Thank you both for joining us. It's nice to have you back on the show. We haven't done anything in since, Since pre Right. I don't have to do any research when I come Jeep, I see that in 2008 you won this award You got some stats in terms of the attendees compared We also got the scoop earlier Oh, that is, is nice. What's the vibe? You know, you know, they're not wearing ties yet, but they are definitely understanding kind What's been the take today I was thinking like, you know, I think in, when I put a pointer So there's definitely much the less, you know, quality you get goes into it. Something I pay attention to as well. Those are the things I was thinking about today. So it depend depending on the size of the enterprise. You have to patch it, you have to roll in the new, I have good friend in the community, Alex Ellis, who does open Fast. If CNC is the place to have the cloud native conversation, what about the projects that's Like if you are y white Combinator, you know, I actually look at events as an illustration of, you know, what's the culture and the health of an organization. I love coupon. I don't, my CNCF project may not, my product may not even be based on the CNCF I can't modernize it cuz I don't have the developers to do it. So the data How is growing by a clip? the floor of, you know, a hundred thousand servers in a data center. That's how you get those esty headlines now. So cloud gives you velocity, the, the, We need that OnPrem. hybrid, you are not going to keep your old applications up to date forever. I have a, I I see exactly what you're talking about. I have a counter to that. Like cloud is a better, you know, It's not like any of us can quite see through the crystal ball that we have Just love, I love the debate as well. And if you know, yesterday we were looking at what is the weirdest swag or most unique like me and you care about what's on your wrist, you're familiar with Shinola. And Storm Forge, who are also on the show, is actually giving away an Aston Martin, If you combine the two, you'll really be our grand champion for We're the cube and we can't wait to see you tomorrow.
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Andrew Tennant, Cisco & Mike Bundy, Pure Storage | Pure Accelerate 2019
>> from Austin, Texas. It's Theo Cube, covering your storage. Accelerate 2019. Brought to you by pure storage. >> Howdy, y'all Welcome back to the cubes. Coverage of Day one of pure accelerate 19 from Austin, Texas. I'm Lisa Martin. My co host is Day Volonte. We got a couple of gentlemen here chatting with us. Next, we've got one of our alumni. Mike Bundy's back head of Cisco Worldwide alliances for appear. Mike. Welcome back. >> Thank you. >> Sporting the very dapper >> It's not ours today, but it's enough. >> I like it. Very subtle on we've got Andrew Tenant joining us for the first time Senior manager Worldwide sales at Cisco Andrew, Welcome to the Cube. >> Thanks for having us. >> So we know we've had lots of conversations with Cisco and Cure Isis. Go live. Just a few months ago, Mike was on with this bright orange blazer. You guys have been partners for about four years now, Mike, let's start with you and talk about the evolution of that partnership from Bogota Market. A field A sales perspective, right? Overall partnership. How are things going? >> Well, things were great from a mo mentum perspective. We're we're on track to eclipse You know, I'm not supposed talk about a lot of numbers, but in the next year we will eclipse together a billion dollar run rate >> with partnership, which is tremendous milestone >> in a 4 to 5 year regulations. So things were, well, you know, it started from the field and what customers were requiring. And now, in the last, um, year, we've we've added about six new CDs were up to 22 we have three in the queue between now and the calendar year. So in terms of the growth, the product development and momentum, it's it's tremendous. And what we'll talk about today will be kind of one of the next generations and errors that that will hit on regarding this. >> And you guys were also we had a conversation a little bit ago with with Nathan Hall. Really, this partnership with Cisco and Pure is now getting started in the field, as you were talking about, but it's all the way down into the engineering level in terms of being very pervasive throughout. You guys have really achieve that. Yes, >> Yeah, top to bottom, right From From that field, engagement began. It was watching our customers embrace purest innovation. Right? And everywhere you turned pure was showing up, and it was it was really the field. Say, Hey, we got to get on board with this. And Tim Shanahan, who's part of our correctional organization on the descent aside, said, Hey, this is a big deal. We need to get in front of this thing. So that's really you. Mention where it started. And now we're doing everything from integrating products, right, integrating management tools to try to bring that together for our customers. And it's It's an awesome partnership. >> Absolutely. So where's the product focus. Where do we start? >> Yes, so you joked, right? Fibre channel. I think I remember Fibre Channel from many years ago. It Cisco, and then you look back and suddenly it's not dead, right? The truth is, five channels the best protocol for mission critical storage traffic that's ever been built. It's probably best critical out there for that. It's not sexy, though, right, so we can't took our eye off the ball at Cisco. But as we now develop these next generation storage technologies, there's never been a more important time to bring that switching fabric into play right It's absolutely critical that we have the right tools to accomplish what our customers trying to deliver from applications standpoint. So the agility, the visibility, just the overall performance is more important today. That was back in sort of that the heyday of fibre channel, if you will. Right? So the partnership that we're working on right now is making sure that we're we're maximizing the outcome of these investments. Custer's making with all of yours storage offerings, leveraging a sand infrastructure that's compatible with it and really gonna make it sing. >> And you're right and you go back 10 plus years and it was a vice scuzzy was coming in, but had some f f C bigots is that I will never hang on to win the NFC. Oh, we now you got N v m e over fabric. We'll talk about that. But so from pure perspective, you have always had to pay attention to that segment of the market. Guys went hard after the high end. Of'em sees business, which was heavy fiber channel, absolutely early days. >> Yeah, I mean four out of five of our razor attached fibre channel to a customer's environment. It is core to what we do. And we're excited about the resell opportunity that we just started with pure because, you know, Andrew and I joke last week, but we put pen to paper in terms of we believe our our introduction of this is a re silk and help them grow their sand business by 35 40%. And that's the kind of disruption that we're seeing with our A raise in the market. And we think because of how we're evolving customers to modernize those networks, that we can drag the Sisko Fibre Channel business right along with it. >> This is a sorry Mike. This is a re sell pure reselling wth the MDS product line. How is you the pure Channel? Responding to this news? >> They love it because it's it's a new buying center, you know that they're getting to talk to Ah, and it helps us, you know, establish Maur, you know, understanding the customers, whole business, not just from a storage perspective. So >> So how was envy? Emmy changing landscape? What do you guys seeing there? I mean, you guys, I think the first another first Charlie didn't mention it today on stage, So money first. It's hard to keep track of. But how is that affecting? You know what's going on in the field? >> Yeah. So I mean, again, it's the timing of this generational shift to next. Gen. Sarge, envy me being probably the most critical of that. If we look at what happened with all flash A raise, for example, all of those ended up on critical mission critical workloads and all ended up on fibre Channel 80. 85% of those end up on that legacy technology because it was so capable of getting the job done. Envy me is gonna take us another leap forward so customers will be challenged toe have something that lives both in the what they have today and bridges them to that future proof state. Right? So it's absolutely critical that you have tools that are gonna let you adopt envy me as it makes sense on carry it operationally alongside the same modality that you had for those workloads in the past, right? That's the key. Is that the folks we're gonna own this stuff going forward to the ones who own it now, right? Just with maybe older technology >> and the business impact is what you could do more with less performance, lower costs, more >> last performance, visibility right so you can help. Troubleshoot way had a situation not that long ago where a customer had Honore, not it was a competitive ray, right? It was getting hammered and it was locking up. And when they looked at the the forensics coming off, the rate said they had 4000 I ops off of that array. A very nominal amount. It should have been the problem. It shifted the focus elsewhere. Well, using some of the telemetry built into the MPs platform, it was obvious that there were 25,000 I ops hitting that array because VM, where was doing a lot of command control traffic to the array. So having that visibility at the's scales and speeds, if you don't know what you're doing, you can't see what's going on. You could be flying blind and struggling and everybody loses there. So >> you know we're excited about this because we don't want to bring our rays into an environment that's not suited for high end performance and reliability, cause that's what we've kind of made our brand on when it comes to customer networks, especially with the X 60 and nineties that we launched the year ago. They're all envy me ready. So we want to make sure that, as we did, ploy that that the entire infrastructure's ready and Cisco, in my opinion, has the best. Every product is 64 gig capable. It's envy me today. And so we're ready, you know, envy me, you know, in the end, if you will. So when when the host are ready to take advantage of this full network and full storage system, we're ready. Um, an Andrew also mentioned analytics. So, you know, >> we we >> extract ourselves on the analytics capabilities of our system as it works today with after one and so that allows us to, you know, very quickly using machine learning solve most of our customers problems. In fact, we open about 85% of our own customers tak cases for them because we predict when things were going to get rough and bumpy. So as we extend and bridge that together with what Cisco has and their Sandwich Analytics capability, it's gonna make the experience way different than it would be on a competitive sand fabric and a competitive storage array, whether it's flash or not. So that's that's what we're doing together, which makes fiber Channel better and more unique than it has been in the past. >> In terms of adoption. You mentioned when the host guys already, What's the blocker? There's just silicon. Is it just, >> you know, you could You could take Cisco's example. You know, they're they're looking at the new memory technology. And how do they apply that to the interface adapter? And how do you handle that situation? So, you know, as they evolve their next platform, it will be pervasive in that. And I'm sure that the other you know, host providers are gonna be doing >> standards standards. Low hanging fruit was envy me over converge Ethernet, right, because that was kind of the first place to start. But reality is weaken were the only vendor who can provide both of those in the Cisco side. Right. So we have the same tooling on the same, actually administrative tooling on on either. Right. So that's ah, terrific. >> And it's not just the infrastructure from the hostess, the operating system as well. So you know Lennox can take advantage of it in a different way. So, you know, we're seeing most of our deployments today, our fibre channel over Ethernet, because the the customer base that air deploying that are purely a Linux based environment. So they're able to do that. So, as you know, not all of our enterprising and commercial customers run that environment. So it's It's a little bit of the technology. It's a little bit of the Intel cycle. It's a little bit of the operating system, but the point is, we're ready. And there's a long, long road map. You know, for customers if we go this route, >> when should customers start thinking about this terms >> immediately? Right? Ultimately, it's not a question of if it's a question of when, but if they're, if they're getting things ready now, if you're making investment today, you can make an investment today that accommodates what you're doing today. Like back in the day. If we were selling a storage platform, the sandwich is sort of this necessary thing behind the scenes. That wasn't necessarily you could actually let it sit there for a couple of generations of the storage it was supporting. That's no longer going to be the case right, because, quite simply, the evolution on the storage front. And it's so much faster that you need to make sure the thing you're plugging it into. That's a simple question for any customer there. What'd you plugging this into right? Because at the end of the day, if it's just that that old san you have sitting around it may or may not be capable. Regardless of Endor, right, it's it's gonna actually diminished value you get in the time value of that investment you've made in this incredible platform. >> So where are you having these customer conversations that we talk about the joint go to market in the field? You know, it's It's not just about fibre channel and speed and storage, these air business critical work loads that are being protected and run and access to be able to extract all these insights. When you're talking with customers, where are you? You're not at the storage. I've been level. I imagine this is a much more business intensive conversation. It's a >> great question. Go ahead. >> So I think you know people that are driving the cloud platform strategy for the infrastructure. They obviously need to understand how. How does this work in a hybrid cloud or multi cloud environment? Then you've got, you know, the people that are developing the mission Mission critical business APS. Whether that's you know, Oracle s a p et cetera, et cetera. But it's also the non traditional business APS that are coming to play things that leverage stores that are file or object oriented, or kubernetes or things like that. It's so you're having discussions with the teams that are deploying the apse for the business and that will drive and dictate the requirements. Is that you know, we're trying to help the infrastructure on the cloud infrastructure teams adapt to >> multi cloud piece gets interesting here, right? Because us now talk about building massively scalable distributed systems, and you're not gonna be able to You don't want to necessarily ship all your data around, but you want to ship the metadata and be smart enough to know where the data is so you can go ship to compute right to the data, right? And I >> think that that's another interesting thing. And a positive aspect of leveraging some things we've already done with Cisco is you know they have the concept of a C I anywhere. No, you know, just like we're doing with Cloud Block store of extending that storage capability into the cloud. Cisco has done the same with a C I. So it's not just it's not sure, making sure the workload in the data payload our mobile, but also the application. And that's, you know, yes, that that may not be the case today for Fibre Channel, but the technology is there if the customer demands it. So that's 60% of Cisco's revenue in the data center comes from his networking core. That's what we're more excited about. The next generation's partnership is we feel like we've done a good job and built momentum with the computer part of their business, and I think as we evolve into this part of the business, it's gonna It's gonna be better for customers. In the end, >> it's either today, customers gonna spend more time operating this than anything, right, and really, that's all about visibility. Meantime, the resolution just how quickly they can make sure that those this thing's running and and as proactively get in front of congestion and issues at a time if they can. So it's Ah, it's a complimentary hardware software problem solved. You have to be able to do things at extremely high rates of speed with visibility I've never seen before. So analytics built into a six incredibly important stuff to get that streaming right out of the chip so you could tell what's going on at any level of the stack. Where is Like I said today, we've seen many cases now where their challenges in the network and in the sand and on the array and everyone's blind to it because our >> engineers love it because the monitoring and the scoping capability that were required, a lot of sand fabrics to deploy would require extra tools. Extra tap kits Cisco has at built in the A six so literally. It's just enable that with software. And you can do all the diagnostics you ever wanted to do at the at the wire and the fiber level, >> as opposed to a discreet probe. Exactly a disruptive drives the >> costs way out. The complexity reduces risk troubleshooting floor space, you know, the whole you know >> that's big time >> based. So today there's an issue. Last night Hey, Mike, what happened last night? I know. Let me know. That happens again. That's pretty much the ticket Close, right? We could actually go back in time now kind of a DVR and actually see now for the first time in a sand fabric what's actually happening and go back and reconstruct it to figure out how we proactively prevent it going on from the next time. So >> so, Mike, Last question. We're out of time. But last question for you. Everybody says future proof. Pardon? Everybody says future proved how are is pure delivering that with Cisco. What is it gonna mean to that business leader that I have an infrastructure in place that will truly be the food? Your proof? >> Good question. So you know, it's evergreen is the term that pure uses for you know what we do. So you never buy the same storage twice, right? And if you look at the platform that Cisco has for MDS, it is clearly capable to 400 gig capability. And today most networks are purchased for 30 to get capable with 16 gig optics, so they have 32 64. There's a long way to go here so the platform and their innovation will continue this to be, you know, a future proof network that marries up with our evergreen story. So we were excited We wouldn't get in this relationship if we felt that it was not gonna provide the same level of benefits and standard that we have for our own customers. So >> correct. Mike Andrew. Thank you for joining David me on the Q. But way. Look forward to hearing what happens in your five of the pure Cisco relationship. I know. We'll probably stay tuned. I know we'll see you again. Thank you for your time. Thanks for David. Dante. I Lisa Martin. You're watching the cue from pure accelerate 19.
SUMMARY :
Brought to you by chatting with us. sales at Cisco Andrew, Welcome to the Cube. So we know we've had lots of conversations with Cisco and Cure Isis. Well, things were great from a mo mentum perspective. So things were, well, you know, it started from the field And you guys were also we had a conversation a little bit ago with with Nathan Hall. And everywhere you turned pure So where's the product focus. So the partnership that we're Oh, we now you got N v m e over fabric. that we just started with pure because, you know, Andrew and I joke last week, How is you the pure Channel? and it helps us, you know, establish Maur, you know, understanding the customers, I mean, you guys, I think the first another first Charlie didn't mention it today on stage, carry it operationally alongside the same modality that you had for those So having that visibility at the's scales and speeds, if you don't know what you're doing, And so we're ready, you know, envy me, you know, so that allows us to, you know, very quickly using machine You mentioned when the host guys already, What's the blocker? And I'm sure that the other you know, host So we have the same tooling on the same, So it's It's a little bit of the technology. And it's so much faster that you So where are you having these customer conversations that we talk about the joint go to market in great question. So I think you know people that are driving the cloud platform strategy for the infrastructure. already done with Cisco is you know they have the concept of a C I anywhere. in the network and in the sand and on the array and everyone's blind to it because And you can do all the diagnostics you ever wanted to do at the at the wire and the fiber Exactly a disruptive drives the you know, the whole you know That's pretty much the ticket Close, What is it gonna mean to that business leader that I have an infrastructure in place that will truly So you know, it's evergreen is the term that pure uses for Thank you for joining David me on the Q. But way.
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