(relaxing music) >> We're back, joining me now are Gregory Touretsky and Erik Kaulberg, both senior directors at Infinidat overseeing much of the company's portfolio. Gregory, let's talk multi-cloud. It's become a default part of almost all IT strategies, but done wrong it can generate a lot of data related costs and risks. What's Infinidat's prospective? >> So before we go there, I would mention this phenomenon for data gravity. So we see, as many of our customers report that, as much as the amount of data grows in there organization, it becomes much harder for them to move applications and services to a different data center or to a different public cloud. So, the more data they accumulate, the harder it becomes to move it. And they get locked into this, so it is so. We believe that any organization deserves a way to move freely between different public clouds or data centers, and that's the reason why we are thinking about this multi-cloud solution. And how we can provide easy way for the companies to move between different organizations, different data centers. >> So clearly there's a need to be able to optimize your cost to the benefits associated with data. Erik, as we think about this, what are some of the key considerations that most enterprises have to worry about? >> I think that the biggest one overall is the strategic nature of cloud choices. At one point cloud was a back room, it was a dark shadow IT kind of thing. You saw some IT staff member go sign up for Gmail and that spread, or Dropbox or things like that. But now CIOs are thinking, "Well I got to get "all these cloud services under control "and I'm spending a whole lot of money "with one of the big two cloud providers." And so that's really kind of the strategic rationale for why we're saying organizations, especially large enterprises, require this kind of sovereign storage that dis-aggregates the data from the public clouds to truly enable the possibility of cloud competition as well as to truly deliver on the promise of the agility of public clouds. >> So, great conversation, but we're here to actually talk about something specifically Nutrix. Gregory, what is it? >> Sure, so Nutrix is a completely new offering that we come with. We are not selling here any box or appliance for the customers to deploy in their data center. We are looking about a cloud service that is provided by Infinidat. We are building our infrastructure in a major caller, partnering with Equinix and others. We are finding a data centers that are adjacent to the major public clouds, such AWS or Azure, to ensure very low latency and high bandwidth connectivity. And then we build our infrastructure there with the Infinibox Storage and the networking gear that allows our customers to really use this for two main reasons. So one use case is disaster recovery. If a customer has our storage on peram, in his data center, they may use our efficient implication mechanism to copy data, and get second copy outside of the data without building the second data center. So in case of disaster they can recover. The other use case that we see is very interesting for the customers. Is an ability to consume data while running the application in the public cloud, directly from our storage. So they can do any first mount or ice scuzzy mount to storage available from our cloud, and then run the application. We are also providing capability to consume the same file system from multiple clouds at the same time. So you may run your application both in Amazon and Microsoft clouds and still access and share the data. >> Sounds like it's also an opportunity to simplify ramping into a cloud as well. Is that one of the use cases? >> Absolutely, yeah, so it's basically a combination of those two use cases that I described. The customers may applicate data from the on peram environment into the Nutrix cloud and then consume it from the public cloud. >> So Erik, this concept has been around for awhile, even if it hasn't actually been realized. What makes this, in particular, different? >> Well I think there's a couple of elements to it. So number one is, we don't really see that there's a true enterprise grade public cloud storage offering today for active data. And so we're basically bringing in all that rich heritage of Infinibox capabilities and those technologies we've developed over a number of years to deliver an enterprise grade storage except without the box as a service. So that's a big differentiator for us versus the native public cloud storage offerings. And then, when you look at the universe of other companies who are trying to develop, let's say cloud adjacent type offerings, we believe we have the right combination of that scalable technology with the correct business model that is aligned to the way that people are buying cloud today. So that's kind of the differentiation in a nut shell. >> It's not just a box, there's also some managed services associated with it right? >> Well actually it's not a box, that's the whole idea. So the entire thing is a consumable service. It is you're paying buy the drink, it's a simple flat pricing of nine cents per gigabyte per month. And we, it's essentially as easy to consume as the native public clouds storage offerings. >> So as you look forward and imagine the role that this is going to play in conjunction with some of the other offerings, what should customers be looking to out of Nutrix in conjunction with the rest of the portfolio? >> Sure, so basically they can get, as Erik mentioned, what they like with Inifinbox without dealing with the box. They get fully managed service, they get freedom of choice, they can move applications easily between different public clouds and to or from the on peram environment without thinking about the egress costs. And they can get great capabilities, great features like, snapshots hideable, snapshots without overpaying to the public cloud providers. >> So, better economics, greater flexibility, better protection in the risking of the data overall. >> Absolutely! >> At scale! >> Yes >> Alright, great! So I want to thank very much, Gregory, Erik, for being hereon theCUBE. We'll be right back to get the analyst perspective from Eric Burgener from IDC. (upbeat electronic music)