>> live from San Francisco, celebrating 10 years of high tech coverage. It's the Cube covering Veum World 2019 brought to you by VM Wear and its ecosystem partners. >> Welcome back here on the Cube, we continue our coverage. We're live in San Francisco. Mosconi, North Day to wrapping up Day two of our three days of coverage here, Veum. World 2019 day Volante. John Wall's glad to have you with us here on the Cube. And we're now joined by Kevin Schatz. Camera. Who's the Vice president of service provider Strategy and solutions. A deli. Um, See, Kevin. Good to see this afternoon. Thank you. You as well. And, uh, yeah, Tarazi, Who is the S v p and chief technical officer at Dell Technologies in the heart. Good to see you. Thanks for taking the time to be with us. A couple of telco guys and we've had a lot of telco on and talking about it in terms of progress that you made. This was an area that you got into with a major commitment, some probably three years ago. Kind of bitch market for me then for where you were there on on day one to where you are now today and the progress you've made and maybe the service is that you're about to provide. Yeah, >> sure. So I think if we look over the last three years, our opportunity that we defined early on telecommunications space was the virtual ization, and software to find everything was leaving the data center. And we would see the software to find architecture extend all the way from radio through the core network through the cloud over a period of time. And it started with technologies like network function virtualization. So if we flash back three years ago, where our entire strategy was built on the premise that relationships with the network equipment providers like Nokia and Ericsson, where our primary path to market our primary opportunity, I think what we've realized is we've emerged in this space to a greater detail is that our expertise, our expertise and experience in building I T Networks and Building Cloud has led to the first wave of conversations in the telecommunications industry directly not through the network equipment providers, but that carriers want to engage directly with Delhi emcee for the lessons learned and how did to play. I tr detectors. And now, as we extend towards the edge that they want to engage directly with Del Technologies in terms of how we build cloud architectures. We've had a number of big announcements. Over the last several years. We've announced partnerships and engagements with NTT. We've announced partnerships and engagements with China Unicom. Just in the last three months, we've announced partnerships with our rounds around network EJ out of France and then most recently with 18 C on the automation of EJ infrastructure related to their airship project. I think from a benchmark perspective, it's just been a continued growth opportunity for us and recognition that the more we engaged in, the more we contribute as a productive member of what is a very complex and changing and transforming industry, the more success in relationships that will build, and the more it will translate into opportunity to sell to >> when you think about you have the the modernization of N F. E. For example, as a former technologist inside a large telco, Um, what were some of the challenges? Is it? It's taken a long time. Obviously, when you talk to some of the telcos, they say, Well, you know it affects our infrastructure, but we still get this application mass. I mean, maybe you could add some color and describe for our audience why it's been so challenging. >> Yeah, I think that's an excellent question. Um, going back to my days at Telco on data centers, even S d n and the software defined tools were just beginning to show up. So the biggest challenges where you were basically having toe work with predefined operating system. But he defined hardware. The hardware was not exposed for for GAM ability, the ability to take advantage of it. And then you had to interrogate multiple players of technology in a way where it took significant time, too, not only for software development, but for product development and user experience. Since then, many of those walls have come down, and some of them have come down very hard. When you look at what we're doing, Adele here and we lead for the open networking. Not only do you have the choice of operating system were also pushing hard. Don't new open operating systems for networking like Sonic with Microsoft and bade calm. And then we're taking industry leading steps to expose the silicon chips themselves for four GAM ability. These are all the components that are critical. When you talk about five G, for example, do you really have to have those capabilities? I also would say that the software evolution have made it to infrastructure. The Dev ops and the modern applications we talk about here is also available for infrastructure, which means you really can develop a capability in weeks instead of years and months. Five people can do in amazing parkas. All of this was not possible before, >> so we talked to Shekhar about this in the earlier segment challenges in the telco business. I mean, the one hand you got these quasi monopolies in some cases real monopolies that just chug along and do pretty well. But the same time you got the cost for a bit dramatically coming down, you've got the data growth doing this. You got over the top providers taking advantage of the those those networks, and so new infrastructure allows them to be more more agile. But there's a workforce component to that, and there's a skill set, and that's how they got to transform. I wonder if you could maybe talk about that a little bit. Kevin. >> Yeah, I think that's exactly right. I think when we work within this industry, it's not just a technology conversation. It's the ability to consume an operationalized technology. And I think that comes down to a number of different things, comes down to the processes that exist when it comes down to the skill sets that exists to be able to build these new processes around. And I think if we flash back several years ago, the model of how we build networks was that the team that operated it needed to understand networking. Right now, if you look at the team that needs to operate it, they need to understand networking. They need to understand, compute. They need to understand virtualization. They need to understand AP eyes. They need to be able to script and program. They need to understand some level of data science that they can close a loop in the operational models eventually with a I and machine learning technologies. So I think that the teams that are getting built look very different than the single soul capabilities that they've had in the past, right? These air smaller teams they're more agile teams that can develop and have their own more unique processes in each part of the network. Right? And even if we think about the organizational structures, we've always built vertical organizations. Right? When I had an appliance, that was an e p. C. I had an operations team that was focused on an e p. C. And I even broke that into an S gateway P Gateway and Emma, me et cetera. If we look at the world now, that s Gateway P Gateway. Mm E consists of a server consists of the networking that connects at server consists of a virtual ization layer. It consists of a stack of a software application, and all of those need to be automated, orchestrated program toe work as any PC does. So I think that the skill sets have just really expanded in terms of what's expected, >> and this is really important because the process is used to be pretty well known and hardened, so the infrastructure could be hard, and now it's of every every months, the more the market changes right. What kind of what kind of challenges is that bring to the telco provider? But also to the infrastructure provider. >> Yeah, I actually I have a really good way to describe what I think is happening. We heard it from a lot of our customers and not just tell cause but enterprises. I would say the last 5 to 10 years everybody's been dealing with Hybrid Cloud. The Move to Cloud Waas. The Big Challenge. While this remains a key challenge, a new challenge showed up, which is how to succeed in this new modern software development model. You know, are you able to do to move at that speed, which means you have full stack engineers? Can you develop the app beginning to end? It's not a nightie model anymore. Also, you no longer have an operations team. You really have to have saris who, able with software and also the customer service, changed to a softwood Devyn. So we're starting to hear from a lot of our customers. That's the next journey they really need help with. If you think of infrastructure, those challenges are even bigger, and this is where it's important to lean on technology partners who can help you with that, >> and you hit on five G a little bit ago. You have in your initial statement and we've kind of touched on the impact that it can have in terms of you understanding there. They're going to a transformative time, right? I mean, telcos are with new capabilities, and new opportunities in this whole edge is gonna be crazy. So you've got to you've got I would say some learning to do, but you have. You've got to get up to speed on what their new fundamentals are going to be, right? Yeah, I think that's >> true. I think where you know, we we've understood >> their fundamentals because it's the same transition that the IittIe world's gone through. And to a large degree, that cloud world has gone through. I think that the challenge we've we've been working to break through collectively as an industry is the paralysis at the rate of adoption of new technologies because they're so much change so quickly because we talk about virtualization. And then we're talking about kubernetes. We're talking about cloud native we're talking about Ah, bare Metal Service's. We continue to talk about Micro Micro Service's architectures. We see this progression of technology that's happening so fast in various segments of the industry. I think that the telecommunications industry has been somewhat paralyzed in terms of where do they jump in and which do they adopt and how fast they migrate between them. And which of them can be capable of being hardened to be telco grade and fit into their requirements. That they have for being able to offer regulated service >> is paralyzed because it's just too fast. It's too fast for a big amazed, a big decision to make for big. But but things are evolving too quickly. That's that's It's evolving >> too quickly. And they also sometimes have a concern that they get stuck on a dead end path, right, Because things change so quickly it's Do I jump here? Then here, then here, then here, Then here. Where do I follow a logical path and what we tend to find when we work with the telecommunications industry is that, yes, del technologies can define a strategy. Certainly VM wear and L E. M. C can define our individual strategies. Are operators can define their strategies. But there's just not one strategy for this industry. Reality is, is that when you get when you get together with an ecosystem of partners, and you work at a particular telecommunications company. That is a strategy, and you start from scratch when you go to the next right because they're their ability to consume technology. It's just so different the end game, maybe the same across the board. But the path to get there will look different, >> so every customer's different Get that. But clearly some patterns must be emerging. So my question is, where do you start your sitting down with What are you seeing in terms of common starting points and advice you'd give Thio? >> I think that to Maine has everybody starting with First of all, the physical infrastructure. Compute storage Networking is moving to X 86 model of some sort, which means many, many parts of their infrastructure today that is not based on X 86 needs to transition. So what? Seeing big art piece significant discussions of how you take compute and this new programmable networking and put it everywhere like in thousands of locations. So infrastructure wise, that is a known specific thing to be solved at early stages and given you know, that capability he's we've delivered toward enterprises. We have a lot of tools and capabilities to give them, and the 2nd 1 is that a lot of people are approaching this as a network issue. In reality, it's a cloud decision, not a network. You hurt Shaker, talk about it so the tools capabilities you need to build a cloud is completely different. This cloud may not be genetic cloud it needs to be. It needs to support the defense specific platforms under for they want Cloud, and they needed to support the specific capabilities. So that's the two. A year ago, nobody even could articulate. That was the challenge they were facing. But I would say that's what we are today. >> I would add to that that as we kind of think about the infrastructure and then that cloud decision that there's abstractions that exist between those right at the infrastructure layer, there is the need tohave, an automation system that has the ability to support multiple different cloud platforms that sit on top of it. And that's work that we're doing in the deli in seaside and then secondary to that at the cloud layer. It's the ability to support a multi virtualization environment. Virtual machines do exist and will continue to exist. Kubernetes and cloud native containerized applications do exist and will continue to exist. And the challenge becomes. How do I orchestrate an environment that allows those two exist simultaneously and be layered on top of a common building block of infrastructure? And I think that's really the power that the broader Del Technologies has is that we have all of these entities and capabilities in house. >> How long does this take? A telco toe transform is this decade. Is it? Is it Maur can Obviously certain parts can happen faster. But when when you sit down with with customers and they put together their plans, I mean, what what what's their time horizon? >> So I would argue that we define the first NFI standards and 2012. And if we look globally and even within the vast majority of the Indus story and carriers were somewhere in the 10 to 15% range, yeah, >> yeah, that too compelling. Uh, hey, is that enough? Maybe be a forcing function for making some of those decisions. Are the economics on moving toe X 86 are very compelling. It's 10 times the speed to deploy, and it's a massive order of magnitude and costs. Therefore, it's not something that you could wait on as you continue to build capacity. So that's is forcing the infrastructure decision. The second forcing function is that what five G's starting to look like is not network and wireless, independent from enterprise solutions, you really have to collapse. The single infrastructure you know to offer service is and why it lists embedded on That's another forcing function in terms of enterprises is starting to ask for those capabilities. >> You know, you mentioned X 86 couple times and when you think about the Telco Cloud generically what we're talking about here in the in the commercial cloud not to tell ghost no commercial but the mainstream cloud you're getting a lot of offload, you know, hardware offload alternative processing arm uh, GP use F p g a Z even, you know, custom, a six coming back. You've seen the same thing in the Telco club >> for sure, I think I think if if you look at what we've done over the last several years, we've seen this dramatic shift in almost a pendulum swing away from a six and proprietary hardware towards everything on X 86 I think what we've learned over the last several years at X 86 is a platform that has its value. But it's just not for every work with So we've seen things like network slicing and control, user plane separation and technologies that her first moving user playing very high Io applications back onto smart nicks and F PJs and eventually onto merchant silicon with programmable silicate in the network switches. But I think that even if you look at what's happening in in Public Cloud with things like GPU virtualization, they're still largely virtualized in the time domain, which means that they're used by a particular application for a period of time and then the next application scheduled it in the next application schedule. Is it that doesn't work for network workloads? So I think that what we're finding is we go to this Toko Cloud model, especially with offload in the virtual ization of Acceleration Technologies, is that it's an entire set of problems that just aren't solved in public cloud yet. >> Yeah, I would say, based on experience, the vast majority of network workloads have to be x 86 I definitely think arm cores and GPO offloads will play all at some point in the future. But they that's not the heavy duty that you need to offload those functions because most of these network applications were it. And for custom, a sick. That's very high performance that you know, it has high throughput. Security, built in ability to build service is directly into the silicon. So that kind of transition over time you'll feed. You see a lot of distributed applications, it and container formats all the way at the edge. But that transition to that kind of distributed model from what we are today is probably not possible. And I would argue you'll always have their mics off high performance, high throughput. I mean, think about it. If you're trying to activate 20,000 I ot devices instantly, you really need a high core density, you know, x 86 chip with significant memory. You really worry about the data plane and how much data you can put. So it's better >> we didn't even hit I ot dead. Wait, wait Another day, Another conversation. Hey, thanks for the time. We certainly appreciate it. Been a good show I for you all to write for, sir? Good. Good energy. Good vibes and good business. Thanks for the time We appreciate it. >> Thank you, guys. Thank >> you very much for your time. >> Watching the Cube live coverage Here it Veum World 2019 in San Francisco. Thank you.

>> Live from Barcelona, Spain. It's the cue covering Sisqo Live Europe, brought to you by Cisco and its ecosystem partners. >> Hi, everybody. Welcome back to Barcelona. This is Cisco Live. I'm Dave a lot with stew Mina, man. And you're watching the Cube. The leader >> in live tech coverage. We go out to the events, we extract the signal from the noise. Dr. Thomas Shearer's here is the chief architect of tle Indus looks onboard and David Cope is back. He's a senior director of marketing development for the Cisco Cloud Platform and Solutions Group. Gentlemen, welcome to the Cube. Thank you. Thanks. So you're very welcome. So tell Indus. Tell us about Delinda. >> So Telindus, we are actually an integrator, a cloud operator, and a tech company. And we're partnering over the years with Cisco, with all the products that they have notably, and lately we are moving also into the public cloud. We have private cloud offering, but we see our first appetite coming up with our customers in the public cloud, which are heavily regulated industries. And there we are working notably with the team off Dave to have an offering there that enables them to move into the clouds. >> So these guys are a customer or a partner? >> Well, you know, what's special about them. They're actually both. So they're a big customer of Cisco offerings, Cloud Center and other offerings. The Cisco Container Platform. But they also use those to provide services to their customers. Expect so there are a great sounding board about what the market needs and how our products are working. >> So Thomas telling has been around since. If I saw right. Nineteen seventy nine. So you know, we weren't talking multi cloud back then, but it is a big discussion point here at the show. You said private public, you're using Cloud Center, maybe explain to us what multi cloud means to you and your customers today. >> I would say most customers that we have a large organizations we manage the IT infrastructure. We're also doing integration projects, but those customers they are normally not really technology companies, you know, they are searching to work with us because we deal with the good part off their IT operations. So at these companies they come from a private infrastructure, they have there these days. They're VMWare installation their private clouds and I think also, it will stay like this for for a good amount of time. So there's no good reason to just go into the cloud because it's fancy or because there is something that you cannot have certainly there is. But that's stable progress that they are following. So what we need is actually to catch the low hanging fruits that exist in a public cloud for our customers. But in such a way that it satisfies their day today IT operations and sometimes it's our IT operations who is doing that since we are managing this. So for us, actually, hyper cloud, to say short, is actually the standard, or multicloud. >> So I wonder we're almost two years into GDP, are one year into the owner's finds. How has GDP are affected? You and your customers and What's it like out there these days? >> GDPR is for me not the main reason for public, private, multicloud installations for us and that involves GDPR is the regulation that we are in, so our customers are notably from the financial sector, and they're very strict on conservative security. rules for good because their main business is they're selling trust. There is not much more business where you trust that much than a bank. They know everything about you, and that's something they cannot sacrifice. Now, in Europe, we have the advantage. Data is that strict regulation which puts kind of standards. And that involves obviously also the GDPR thing. But if I look into that standards, that regulation imposes its very technical, they say. For example, please make sure if you move into the clouds then avoid a lock-in, be confident on what will be your exit cost. What will be your transition cost, and don't get married to anyone. And that's where Dave's team comes into the game because that they provide that solution, actually. >> I mean, that's music to your ears, I would think. I mean, I have to be honest. If I were a public cloud provider, I'd say no, don't do multi cloud. We have one cloud, does it all, But no customer speaks like that. >> You're right. And I think to me what I love about Linda's in the way they use the product is they work in such a highly regulated environment, where policies managing common policies across very different environments becomes critical. So how do I manage access control and security profiles and placement policies all across very different multiplied environments? That's hard, and that's been one of the cornerstones that we've focused on in Cloud Centre. >> Yeah, so look, double click on that. We're talking Teo, a guest earlier, and I was asking them, sort of poking it. There's >> a lot of people who want that business because it's a huge >> business opportunity. It's, um, some big, well established companies. Cisco's coming at it from a position of strength, which course? Network, But I'll ask you the same question. What gives you confidence that Cisco is in the best position for customers? Two urn, right? Tio manage their multi cloud data environment? >> I think it's I think it's a great question. I mean, for my perspective and I love our customers perspective. But if you think about Cisco's heritage around the network and security, I think most people would agree. They're very strong there. It's a very natural extension to have Cisco be a leader and multicloud because after all, it's how do I securely connect very diverse environments together. And now a little further. Now, how do I help customers manage workloads, whether they be existing or new cloud native workloads, So we find it's a very natural extension to our core strength and through both development and acquisition Cisco's got a very, very broad and deep portfolio to do that. >>So your thoughts on that? >> Yes, Cisco is coming from a network in history. But if your now look into the components there is, actually, yeah, the Networking Foundation, there is CUCS, which we have, for example, in our infrastructure, there is hyperflex there are then solutions like CCP that you can run a DevOps organization can combine it with Cloud Center to make it hybrid. And just today I learned a new thing, which is Kubeflow. I just recognized Cisco is the first one that is coming up with a platform as a service enabled Private Cloud. So if you go private Cloud usually talk about running VM's. But now with With With a CCP and it's open source projects Kubeflow which I think will be very interesting to see in conjunction with CCPN I heard that it's going to happen. You're actually Cisco is the first one delivering such a solution to the markets. So it's growth that just have >> a thing for the cnc es eso que >> bernetti slow way Don't have to send a cease and desist letter, right? >> CCP that Francisco Container platform Ryan out sad Some while ago on Prim Cooper. Nettie Stack. Right. >> So, Thomas, you know, with the update on Cloud Center suite now containerized, You got micro services. It's built with communities underneath and using cube flow. I'm guessing that's meaningful to you. There's a lot of things in this announcement that it's like, Okay, it sounds good, but in the real world, you know what? What do you super excited for? The container ization? You know, I would think things like the action orchestrator and the cost Optimizer would have value, but, you know, police tell us yourself >> The CloudCenter was already valuable before, you know, we a did investigation about what kind of cloud brokering and cloud orchestrations solutions exist back in those days when it was called CliQr CloudCenter and me and my colleagues know that CliQr team back then as well as now at Cisco we appreciated that they they became one family now. For me, CloudCenter fulfills certain requirements that I simply have to fulfill for our customer. And it's a mandatory effect that I have to feel for them, like being able to ensure and guarantee portability. Implementing policies, segregation of duties were necessary, things like that. I have to say now that it becomes containerized. That's a lot of ease in managing CloudCenter as a solution by itself, and also you have the flexibility to have it better. Also, migratable. It's an important key point that CloudCloud eyes a non cloud centric product that you can run it on-prem that your orchestration that you don't have to log in on the orchestration there and have it on-prem but now can easily move it on things such a GKE because it's it's a container based solution. But I think also there's a SaaS option available so you can just subscribe to it. So you have full range of flexibilities so that a day to day management work flow engine doesn't become a day to day management thing by itself. >> So I wonder if you could paint a picture for us of your environment around since nineteen seventy nine. So you must have a lot of a lot of stuff, a lot of it that you've developed over the years. But you mentioned that you're starting to look a public clouds. You just mentioned your customer base, largely financial services. So they're highly regulated and maybe a little nervous about the cloud. But so paint a picture of your Maybe not for certain workloads. Paint a picture of your environment tunnel where you want to go from. From an architecture and an infrastructure perspective. >> We have our own what we call private managed cloud. That's a product we call U-flex which is  FlexPod reference architecture that's Cisco was networking NetApp storage. Cisco UCS in conjunction with the ember, as a compute. This we use since many years and as I already have said, the regulated market started opening up towards public cloud. So what does it mean? European Banking Authority. So EBA, who's the umbrella organization on European level. They send out a recommendation. Dear countries, please, your financial institution. If they go into the cloud that have to do ABC. The countries I have put in place those regulations they have put in place those controls and for them, they are mostly now in that let's investigate what its influence in the public they come from their private infrastructure. They are in our infrastructure, which is like private infrastructure virtualized and managed by us, mainly VM based. And now the news things on top that they investigate are things like big data, artificial intelligence and things like that which you mostly don't have in private infrastructure. So in that combination is what we have to provide to our customers but their mostly in and investigative mode. >> and okay. And and Cisco is your policy engine management engine across all those clouds, is that right? >> Yes we are able to manage those workloards with CloudCenter. Sometimes it depends also on the operating model. The customer himself is the one using CloudCenter, you know, so it depends, since we are in integrator, cloud operator and also offer our services in the public cloud. It's always the question about who has to manage what. >> One of the things, if I could just add on that we see people providing our products as a service. We're just talking about Kubernetes. Customers today are starting to move Kubernetes just from being like development now into production. And what we're seeing is that these new Kubernetes based applications have non containerized dependencies reach out to another traditional app, reach out to PaaS, a database. And what we try to do is to say, how do you give your customers the ability to get the new and the old working together? Because it'll be that way for quite some time. And that's a part of sort of the new cloud center capabilities also. >> That's that's a valid reason. So you have those legacy services and you don't want just to You cannot just replace them now. Now let's go all in. Let's be cloud native. So you have always thes interoperability things to handle and yeah, that's true. Actually, you can build quite some migration path using containerization. >> Yeah, I mean, you can't customer can't just over rotate to all the new fun buzz words. They got a business to run. Yeah, so this >> And how do I apply security policies and access control and to this very mixed environment now, common policies and that becomes challenging. >> But it's also part of our business. Yes, there have there, for example, financial institution than not a nineteen company. That's where we come in as a for Vita Toe. It's such an industry daddy, via highly value the partnership with Cisco Heavy Cat build new services together. We had that early adopters program, for example, regarding CCP. So Cisco is bringing a service provider into the loop to build what's just right for the customer for them on their behalf. Yes, you describe that is very challenging, is it's In some cases, it's chaos. But that's the opportunity I heard this morning that you guys are going after pretty hard. >> No, it's right. And you've got one set of desires for developers, but now we move into production. Now I t cops gets involved, the sea so gets involved. And how do we have then well thought out integrations into security and network management? Those air all of the things that we're trying to really focus on. >> Well, anywhere the definite zone. So you you were surrounded by infrastructures code. Is there a fits and club? Guys, Thanks so much for coming to Cuba and telling your story. Really appreciate it. Thank you. Enjoyed. Thank you. Alright, Keep it right there, buddy. Stupid him and Dave. Alon. Today we're live from Cisco Live Barcelona. You watching the cube right back?

>> Live from Barcelona, Spain. It's the cue covering Sisqo Live Europe, brought to you by Cisco and its ecosystem partners. >> Hi, everybody. Welcome back to Barcelona. This is Cisco Live. I'm Dave a lot with stew Mina, man. And you're watching the Cube. The leader in live tech coverage. We go out to the events, we extract the signal from the noise. Dr. Thomas Shearer's here is the chief architect of tle Indus looks onboard and David Cope is back. He's a senior director of marketing development for the Cisco Cloud Platform and Solutions Group. Gentlemen, welcome to the Cube. Thank you. Thanks. So you're very welcome. So Telindus. Tell us about Telindus. >>So Telindus we are actually an integrator, a cloud operator, and a tech company. And, uh, we're partnering over the years with Cisco with all the products that they have notably, we are moving also into the public cloud. We have private cloud offering, but we see a first appetite coming up with our customers in the public cloud, which are heavily regulated industries. And there we are working notably with the team of Dave to have an offering there that enables them to move into the clouds. >> So these guys are a customer or a partner? >> Well, you know what's special about them, they're actually both. So they're a big customer of Cisco offerings, cloud center. and other offerings. The Cisco container platform, but they also use those to provide services to their customers. So they are a great sounding board about what the market needs and how our products are working. So Thomas telling has been around since. If I saw right. Nineteen seventy nine. So you know, we weren't talking multi cloud back then, but it is a big discussion point here at the show. You said private public, You're using Cloud Center, maybe explain to us what multi cloud means to you and your customers today. >> I would say most customers that we have a large organizations >> B >> managed dalati infrastructure. We're also doing integration projects. But those customers down, I'm really not really technology companies, you know, date. There are searching to work process because we deal with the good part off their operations. So at this, cos they come from a private infrastructure, they have there these days. They're bm vary installation there, private clouds and and I think also, it will stay like this for for a good amount of time. So there's no good reason to just go into the cloud because it's fancy because there is something that you cannot have certainly days. But that's it, stable progress that they're following. So what we need is actually tow catch the low hanging fruit that exist in a public cloud for our customers. But in such a way that it satisfies their day today I T operations and sometimes it's our operations. Who is doing that since we are managing this? So for us, actually, hyper cloud, to say short, is actually just end up >> so our mighty close. So I wonder we're almost two years into GDP are one year into the owner's finds. How has GPR affect you and your customers? And Ted? What's it like out there these days? >> Gpr. It's for me. Not the main reason for public private mighty cloud installations for us and that involves GDP are it is the regulation that so our customers are notably from the financial sector, and that's they're very strict on conservative security Woods for good because their main business is they are selling trust. There is not much more business where you trust that much. Then a bank I know everything about you, and that's something they cannot sacrifice now. In Europe, we have the advantage. Data is that strict regulation which puts kind of standards and that involves obviously also the GDP arcing. But if I look into that standards, that regulation imposes its very technical, they say. For example, please make sure if you move into the clouds that avoid a locket, be confident on what will be your exit costs. What will be a transition because and don't get married to anyone. And that's where Dave Steam comes into the game because that they provide that solution. Actually, that's >> music to your ears. I would think. I mean, have to be honest. If I were a public cloud provider, I'd say No, don't do multi cloud. We have one cloud, does it all? But no customer speaks like that. No, >> you're right. And I think to me what I love about Linda's in the way they use the product is they work in such a highly regulated environment, where policies managing common policies across very different environments becomes critical. So how do I manage access control and security profiles and placement policies all across very different multiplied environments. That's hard, and that's been one of the cornerstones that we've focused on in Cloud Centre. >> Yeah, so look, double click on that fucking Teo a guest earlier and I was asking them, sort of poking it. There's a lot of people who want that business because it's a huge business opportunity. It's, um, some big, well established companies. Cisco's coming at it from a position of strength, which is course network. But I'll ask you the same question. What gives you confidence that Cisco is in the best position for customers? Two. Urn, The right tio manage their multi cloud data and environment. >> I think it's I think it's a great question. I mean, for my perspective of action, love our customer's perspective. But if you think about Cisco's heritage around the network and security, I think most people would agree. They're very strong there. It's a very natural extension. Tohave Sisko Be a leader and multi cloud because, after all, it's how doe I securely connect very diverse environments together. And now a little further. Now, how do I help customers manage workloads, whether they be existing or new cloud native workloads, So we find It's a very natural extension to our core strengths and through both development and acquisition system has got a very, very broad and deep portfolio to do that. So your >> thoughts on that? Yeah, Yes, sister is coming from a network in history. But if your now leg look into the components days actually, yeah, Networking foundation s U. C s, which we have, for example, in our infrastructure, this hyper flex there are there solutions like CCP that you can run a deaf ops organization, can combine it with Cloud Center to make it high pret. And just today I learned a new thing, which is cute flow. I just recognized Cisco. It's the first one that is coming up with a platform is a service in Able Private Cloud. So if you go private, Cloud usually talk about running the M's. But now, with with With a CCP and it's Open sauce Project cute flow, which I think Ah, bee, very interesting to see in conjunction with C. C. P. And I heard that it's going to happen. You're actually Cisco is to first one delivering such a solution to the markets. So it's It's gross that just have >> a thing for the cnc es eso >> que bernetti Slow way Don't have to send a cease and desist letter, right? >> Ccp that Francisco Container platform. Ryan out sad. Some while ago on Prim Cooper. Nettie Stack. Right. So, Thomas, you know, we were the update on Cloud Center. Sweet. Now it's containerized. You got micro services. It's built with communities underneath and using cube flow. I'm guessing that's meaningful to you. There's a lot of things in this announcement that it's like, Okay, it sounds good, but in the real world, you know what? What do you super excited for? The container ization? You know, I would think things like the action orchestrator and the cost Optimizer would have value. But, you know, police tell us yourself, >> like Cloud Center was already variable before, you know, be a did investigation about what kind of flout brokering cloud orchestrations solutions exist big in those days when it was called Clicker Cloud Center. And I'm me and my colleagues know that click a team back then as well as now as assist. Greatly appreciated that, David, they became one family now for me, cloud center for face, certain requirements that I simply have to fulfill for our customer. And it's a mandatory effect that I have to feel for them, like being able to ensure and guarantee portability. Implementing policies, segregation of duties were necessary, things like that. I have to say now that it becomes containerized, that's a lot off ease and managing Cloud Center as a solution by itself, and also you have the flexibility to have it better. Also, my credible It's an important key point that Cloud Santa eyes a non cloud centric products that you can run it on. Prem that the orchestration that you don't have to log in on the orchestration there and have it on now can easily move it on such a cheeky because it's it's a container by solution. But I think also there's a sass option available so you can just subscribe to it. So you have full range off flexibilities so that day to day management work for engine doesn't become a day to day management things by itself. >> So I wonder if you could paint a picture for us of your environment. Bronson since nineteen seventy nine so You must have a lot of a lot of stuff A lot of you developed over the years, but you mentioned that you're starting to look a public clouds. You just mentioned your customer base, largely financial services, so they're highly regulated and maybe a little nervous about the cloud. But so paint a picture of your Maybe not for certain workloads. Paint a picture of your environment kind of where you want to go from. From an architecture in an infrastructure >> perspective, we haven't own what we call private. Manage cloud. That's a product recall. You flex witches, flex port reference architecture. That's Cisco that working. Get up storage. Cisco, UCS in conjunction with, we embarrass completely. It's the use since many years and as I already have said, the regulated market started opening up towards public law. So what does it mean? European Banking Authority. So Ebba, who's the umbrella organization on European level days, send out a recommendation. Dear countries, place your financial institution if they go into the cloud that have to do a B C. The country's I have put in place those regulations they have put in place those controls and for them. What They're mostly now in that let's investigate what its influence in the public they come from their private infrastructure. They are in our infrastructure, which is like private infrastructure virtualized and managed by us, mainly v m base. And now the news thing on top that they investigate at things like big data, artificial intelligence and things like that which you mostly don't have a private infrastructure. So in that combination is what we have to provide our customers but their most in and investigative >> okay. And okay. And Cisco is your policy engine management engine across all those clouds that the >> yes, we are able to managed our struggles with cloud centre. Sometimes it depends also on the operating modern. The customer himself is the one using cloud center, you know? So so it depends Since we are in integrate icloud operate and also off our services in the public cloud. It's always the question about who has to manage one and one >> of the things that I just had on that we see people providing our products as a service. We're just talking about Cooper Netease. Customers today are starting to move you, Burnett. He's just from being like development now into production. And what we're seeing is that these new communities based applications have non containerized dependencies reach out to another traditional app, reach out to pass a database. And what we try to do is to say, How do you give your customers the ability to get the new and the old working together? Because it'll be that way for quite some time. And that's a part of sort of the new cloud center capabilities. Also, >> that's that's a valid reason. So you have those legislate services and you don't want just do it. You can't just replace them now. Now >> let's go all >> in. Let's be cloud native. So you have always sees interoperability things to handle. And And, yeah, that's true. Actually, you can quite some my creation path using content or ization. I >> mean, you can't customer cancers over rotate to all the new fun buzz words. They've got a business to run. So what? >> This And how do I apply security policies and access control and to this very mixed environment now common policies and that becomes challenging. >> But that's also part of our business. Yes, there have there, for example, financial institution than not a ninety company. That's where we come in as a provida towards such an industry and daddy. Here I highly value the partnership with Cisco Heavy Cat Build new services together. We had that early adopters program, for example, regarding CCP. So Cisco is bringing a service provider into the loop bill. What's just right for the customer For them? >> Yes, you describe that is very challenging, is it's In some cases, it's chaos. But that's the opportunity I heard this morning that you guys are going after pretty hard, right? Oh, >> it's right. And you've got one set of desires for developers, but now we move into production. Now I t cops gets involved, the sea so gets involved. And how do we have then well thought out integrations into security and network management. Those air, all of the things that we're trying to really focus on. >> Well, where's the definite zone? You were surrounded by infrastructures code and it fits and cloud. Well, guys, thanks so much for coming in Cuba and telling your story. Really appreciate it. Thank you. Enjoyed it. Thank you. Alright, Keep it right there, buddy. Stupid and Dave. Alon. Today we're live from Cisco Live Barcelona. You watching the Cuba >> booth?