>>Welcome to the cubes coverage of VMworld 2021. I'm Lisa Martin VJ ramen. Shannon joins me next VP of product management at VMware VJ. Welcome back to the program. >>Thank you. So >>We're going to be talking about disaster recovery, VMware cloud. Dr. We've had a lot of challenges with respect to cybersecurity, but the world has in the last 18 months, I'd like to get your, your thoughts on the disaster recovery as a service, the dearest market. What are some of the key trends? Anything that you've noticed have particular interest in the last year and a half? >>Yeah, actually you're right. I mean that the last one year, since the pandemic, you know, the whole, um, lot of industries want to, uh, deploy DLR systems and want to protect themselves in France, somewhere and other, uh, other areas of the Amazon predicting that the disaster service market is going to reach about $10 billion by 2025. And so we, uh, we introduced bandwidth disaster recovery, you know, the last beam work with an acquisition of a company called atrium. And since then we've had tremendous success and it was really largely driven by two key trends that we seen in the market. One is that a lot of our customers have regulatory and mandates to do have a PR plan in place. And second is ransomware and ransomware a lot more in this interview, but ransomware is top of mind for a lot of customers. So those, these two combined together is really making a huge push to, uh, to protect all the data against, uh, disasters. >>What type of customers and any particular industries that you see that are really keenly adopting VMware cloud and D anything that you think is interesting. >>Yeah, it's actually interesting that you say it's actually not a single vertical or a size of the customer. What we have again, what we're finding is that a lot of the regulated industries, I, you know, having 92 to do the art, but the existing VR and data production systems are extremely complex and not cost effective. So, you know, customers are asked to do more with less. And so a lot of our customers, a lot of those customers are asking for, uh, looking for a cost-effective way to protect all the data. And, you know, and ransomware is not something that, that impacts, you know, any single vertical or, or any single size of customer. It impacts everyone. So we're seeing interest from all different verticals, different sizes of customers, uh, across, uh, the, you know, the B cell this, >>Yeah, you're right. The ransomware is a universal problem. And as we saw in the last few months, a problem that is really one of national public health and safety and security concerns. So you mentioned that customers from a regulatory perspective, those that need to implement Dr. Ransomware, as we talked about, are there, and then you also mentioned legacy solutions are kind of costly complex. Talk to me about some of the challenges with respect to those legacy solutions that you're helping customers to address with VMware cloud disaster recovery. >>Yeah. There are a few traits of chains that are, uh, that are emerging and then the whole data production space. One is, uh, customers want to do more with the data. And so with legacy systems, what they're finding is that customers are, you know, are able to replicate the data, but the data is sitting idle and not being used. And so, um, you know, and that's extremely, very expensive for our customers on the line. And secondly, from an outpatient standpoint, backup and Dr, as kind of merging into a single single solution and ransomware protection is becoming a critical use case as we spoke about at the talk about for that. So, uh, customers are not looking to deploy different systems for different types of production. They're looking for a similar solution that, that the lowest cost and gives them enough production across all these different use cases. >>And so where the NFL disaster recovery comes into play is that, is that we are able to use the data that we protect for other uses such as, uh, such as ransomware recovery, such as data protection, such as disaster recovery. So single copy of data that's being could be used in multiple use cases. Number one. And secondly, uh, it's a very expensive, uh, proposition to have, um, you know, on-prem to on-prem, you know, having to, you know, people who shouldn't capacity just sitting idle. And so where Vizio comes into play is that they're able to use, uh, protect the data into cloud, store it in a cost effective manner, and then just use the data when it's acquired either fatal or during disasters in ransomware. And that's where you're able to in, in, in, in the market today, >>Dig through some of those differentiators, if you will, one by one, because there's so much choice out there, there's a lot of backup solutions. Some that are providing backup only some that are doing also Dr. Depending on how customers have deployed and how they're using the technology. But when you're in customer conversations, what are the three things that you articulate about VMware cloud DVR that really help it stand out above the pack? >>Yeah, number one is the cost, right? Um, we, you know, we're able to bring down the cost of, uh, of a disaster protection, uh, by 65, by 65%. And, uh, and, you know, um, that's one big value proposition that we, uh, that we know highlight in our solution. Number two, a lot of our customers also becoming environmentally friendly and, you know, and I'm in a conscious, I should say. And so, because we're able to store the data in a more cost-effective manner, in a more efficient manner in the cloud, they're able to bring down the carbon footprint by 80% compared to regular, you know, your legacy, uh, disaster recovery and data protection solution. And the third, you know, sort of major value proposition from, from, uh, from the BMS is that, you know, we're able to integrate the, uh, uh, BCDR solution, the disaster coriander data protection solution. So well into our, um, you know, into, into the ecosystem, uh, can easily operationally easily recover data into a BM ware cloud. And so for, for the BMA ecosystem, it just becomes a natural logical extension of their, uh, their, uh, toolset. >>That's huge having a console that you're familiar with, you know, the whole point of, of backing up data and the need to recover from a disaster is to be able to restore the data in a timely fashion. I talked with a lot of customers who were using legacy technologies, and that was one of the biggest challenges backup windows weren't completing, or they simply couldn't recover data that was either, um, lost in an, in a ransomware attack or accidentally lost that recovery is what it's all about. Right. >>That's it, that's exactly right. And so at this rainbow ledger using a key enhancements and features that specifically speak to that, uh, you know, to that pain point that you just mentioned, you know, uh, we are bringing down, uh, the, uh, you know, the replication time, uh, to 30 to 30 minutes. So in other words, your Delta is, is, is, uh, is at a 300 interval now compared to all us in a traditional backup system. And number two, um, we are extending, uh, you know, be in love with a copy of it regardless it's always had with single file recovery. And so, especially for the, for the ransomware, uh, use case customers are quickly able to figure out which file leads to the restore, and they're able to restore those files individually rather than restoring their entire VM for the entire data center. And so it becomes a critical, uh, use case for, uh, critical functionality, I should say, for a ransomware recovery. And the other huge announcement of a major announcement media announcement had been made, uh, uh, others be involved is the integration into the VMware cloud in such a way that customers who move are migrating data into the BMR, the cloud on AWS can, uh, have the opportunity to, um, uh, protect the data, um, you know, uh, you know, easily BCDR and >>Got it. I'd love to get an example of a customer that you helped to recover from ransomware. As we mentioned, it's on the rise. In fact, I was looking at some cybersecurity data in the last few weeks, and it's the first half of 2021 calendar. It was up nearly 11 ax. And obviously the, the, the hockey stick lists looking like it's going to continue to go up into the right. So give me an example of a customer that you helped recover after they were hit with ransomware. >>Yeah. Yeah, I lose. And in fact, before I give you one set, one statistic that I just saw recently, um, it is, um, every Lennon are going to be across the board. There's some ransomware attack and in the world. And so, uh, you know, it is a big, you know, it is a huge, huge top of mind for a lot of, uh, the CEO's across and I, you know, across the globe now, uh, we, I just give you an example of one customer that we helped, um, you know, protect the data against ransomware. Merrick is the customer name, uh, it's a public reference. It can, um, you know, it's, it's in the BMI website and they had legacy systems, just like we talked about before they had legacy systems for protecting the data and they had, you know, backup systems and they had disaster recovery systems. >>And the big pain point was that, you know, they knew that they are, you know, they needed to protect against ransomware and, but they had two different systems backup and disaster recovery, and their cost was high because they were replicating the light data or production data, uh, you know, across different sites. And so they were looking for a, uh, to lower the cost of disaster recovery, but more importantly, they're looking to, uh, to protect themselves against potential ransomware threats and, um, and they were able to deploy VCR. And how does multiple points in time? Um, you know, I, in, in, um, in the, in the cloud that are, that allows them to go to any point, uh, you know, uh, after a ransomware attack and record from it. And as I said, the single file recovery was a huge benefit for them because they can then figure out exactly which, you know, which of those files, uh, you know, required, um, recovery. And so, um, they're able to lower the cost and protect, uh, and at the same time, uh, you know, meet the regulatory requirements and mandates to have a production in place so that the women all up there in all over the place, >>As you said, there, the data show one ransomware attack occurs every 11 seconds. And of course we only hear about the ones that make the news, right, for the most part, our customers talk about, Hey, we've had this problem. So it is no longer a, if we get hit with ransomware for every industry, like you were saying before, no industry is blind to this. It's when we get hit, we've gotta be able to recover the data. It sounds like what you're talking about from a recovery perspective is it's, it's very granular. So folks can go in and find exactly what they're looking for. Like, they don't have to restore entire VM. They can go down to the file level. >>That's exactly right. And, and you need the grant of the recovery because you want to be able to quickly restore, you know, your data, uh, and get back on, uh, you know, get back in the business. And so, uh, we provide that granular, granular recovery at the file level so that you can quickly scan your data, figure out which file needs to be at least a bit of cover and recollect just those files. Of course, you can also the color. We also provide authorization for the whole data center for the whole, uh, you know, BM and all the beings in the data center, but customers when they hit the trends and where they want to be able to quickly get back, get back into production, to those flights that, you know, that they critically need. And so that's, um, yeah, that's, it's a critical functionality. >>So is this whole entire solution in the cloud, or is there anything that the customer needs to have on premise? >>So this is, uh, all the data is go to the cloud in an efficient day, in an efficient way. Again, uh, you know, this is another sort of, um, like be that behalf, which is it's easy to just store data in the cloud in a debate, but what we do is be efficiently store the data so that, you know, you, uh, you know, you can know what the cost of your storage and, uh, uh, in the cloud. And so, you know, we used to be at BCDR, we'll be in the cloud disaster recovery. Those data in the cloud is, uh, and, and, and the data repository is in the cloud. And, uh, you can either recover data back to where you need to recover, or we allow filo or orchestrate automatically feel or of, uh, workloads into VMware on AWS, again, operational consistent, because it's a BMI software that's running on ground BMI software, that's running on data and you can, um, you know, fail a lot and bring the data onto the in-vitro Needham, VSO. It's, uh, uh, it's, uh, you know, and it's all there to look for SAS customer customer doesn't have to really manage anything on prem fuel, >>Which must've been a huge advantage in the last year and a half when it was so hard to get to the on-prem locations. Right. >>That's exactly right. And this is one of the clear differentiators, you know, against, uh, you know, with, um, uh, compared to the legacy systems, because in legacy backup and disaster recovery systems, you need to manage your, not just your target tourists, but also, you know, the Asians and, you know, all the stuff that, uh, uh, all the software that goes along with that, uh, data production and, uh, and the disaster recovery solution. And so by T and Matt upgrades and patches and so on. And so what we do with, with a SAS based approach is take away that burden away from customer. So we deliver this entire service as a SAS first as a cloud service first, um, uh, delivery mechanisms of customers are don't have water. You don't have to whatever any of those things. >>And that's critical, especially as we've seen in the last 18 months with what's been going on the challenge of getting to locations, but also what's been happening as we talked about in the cybersecurity space, on the increase, the massive increase in ransomware. Talk to me a little bit about, I want to dig in before we go about some of the ways that you've simplified and integrated the way to backup VMware cloud on AWS. Talk to me a little bit more about some of those enhancements specifically. Yeah, >>Yeah. So, um, a lot of the customers, customers, as you know, are, uh, you know, have a dual pronged approach where they have, you know, some workloads running on prem and they have some workloads running and the VMware cloud on AWS and for BNB, uh, for VMs that are running on VMware cloud on AWS. Um, you know, now they have a choice of, uh, of protecting, protecting the data and the VM very simply, uh, using the McLaurin disaster cloud disaster recovery. And what that means is that they don't need to have the full band BR solution, but they can simply protect the data and automatically restore and recover of data. If they, you know, if there's a corruption or something goes wrong with their, uh, you know, the beans, they can simply restore the data without going through an entire field processes. So we provide a simplified way for customers to automatically protect data, and then that are running on VMware cloud on AWS. And that's a, and it's fully integrated with our cloud on AWS, you know, workflows. And, um, and so that's a great win for anyone who's, who's migrating data man workloads into BMC >>Is the primary objective of that to deliver a business resiliency. Dr. >>Both actually that's, that's, that's, that's a great part about that. You know, that's a bit part of the solution is that customers don't have to choose between Dr and business resiliency. They get both with a single solution. They can start off, it's a specific business resiliency and protecting the data, but if they choose to, they can them, uh, you know, add BR as well to that, to those workflows. And so it's not either, or it's both. >>Excellent. Got it. Any other enhancements that you guys are announcing at the Emerald this year? >>Yeah. I just want to reiterate the announcements and the key enhancements and the making, making, uh, you know, the balancing beam. Well, um, the first one, as I said is, uh, uh, is 30 minutes RPO. So customers that are business critical workloads can now pro protect the data and be guaranteed that they're, you know, the, the, you know, the demo data, the data that they, um, you know, they lag behind it's, it's in the 30 minute range and not in the other screens, like with other legacy backup solutions. That's one. The second is the integration, uh, as all enhancements that, you know, that I just talked about for ransom recovery, single file, thin file restore. Um, they always had, you know, number of snapshots and, you know, failure was and so on, but silverish was a key and that's what they've been making for a ransomware recovery. And the third one is the integration with BNB coordinator. So the fully integrated solution and provides a simple, you know, sort of plug and play solution for any workload that's funding in being AWS. Those are the three Tiki announcements. There's a lot more in, um, in the world. So you'll see that in the coming weeks and months, but these are the three on to get the input, >>A lot of enhancements to a solution that was launched just about a year ago. VJ, thank you for sharing with us. What's new with VMware cloud DVR, the enhancements, what you're doing, and also how it's enabling customers to recover from that ever pressing, increasing threat of ransomware. We appreciate your thoughts and likewise for VJ Ramachandra and I'm Lisa Martin, you're watching the cubes coverage of VMworld 2021.