>> Live from Atlanta, Georgia, It's theCUBE covering Citrix Synergy Atlanta 2019. Brought to you by Citrix. >> Hey, welcome back to theCUBE's coverage day two of our coverage of Citrix Synergy 2019. Lisa Martin with my cohost Keith Townsend, and we've got another CUBE alumni joining us, Dana Gardner, President and Principle Analyst at Interarbor Solutions. >> Sorry, my language skills are declining on day two. >> It's been a long day. >> It has been a long day. We've had, speaking of, had a lot of great conversations with Citrix Execs, customers, analysts over the last day and a half. People are very excited about what Citrix is doing with intelligence, experience, and really helping businesses to transform their workforces. But you have been following Citrix for a long time. >> Yes. >> So, talk to us about some of the early days back in the 90's. I'd love to get your perspectives on what you saw back then and what your thoughts are about some of the things that they're announcing at this event. >> Sure, well back in 1995-1996, the internet was still the new kid on the block, and browsers were kind of cool but, how would they ever help a business? And then, along comes this company that says, "Oh, we're not going to deliver things through a browser, we're going to deliver the whole app experience, apps that you're familiar with, your Windows-based apps over the wire. Over the internet protocol." Wow, so I remember at Internet Expo in New York at the Javits Center, Ed Iacobucci, The co-founder of Citrix got up there and explained how, yeah, we're going to deliver apps. And basically what they were describing is cloud computing as we know it today. Wow, it was very interesting, but we all kind of look at him like he was a little crazy. (host laughing) Yes. >> And, that's been a long time, man. Citrix has made a name for itself since then. You know, the day I was talking to David Hansel, yesterday and I said, "You know what, Citrix is a verb. I'm going to Citrix in an application. They established something for themselves." And, ironically, on stage yesterday he said, "85 percent of the IT budget goes to keeping the lights on." And I would firmly, as pre-kenote yesterday I'd say, you know what Citrix is firmly in that 85 percent of, they are rock, fast, hard technology partner, but they're in that 85 percent. But this intelligent experience I think kind of pushes them into that 15 percent of innovation. What did you think about yesterday's announcement? >> Well, based on my memory from 1996, I think it's consistent. That they're looking for something that's two or three years, maybe more out that will mature then. But they're not afraid of tackling it now. They had some really strong established businesses, but they're not resting on their laurels. They're looking at, I think a problem that almost everybody can identify with. In the past, their problems were people they could identify with in IT. The end user wasn't aware that anybody was Citrixing behind the scenes. Now, they're identifying issues that people have with work. The fact they were taking apps and services from multiple clouds, multiple data centers some of them our own company, some of our partners, some across an ecosystem or a supply chain, and it's becoming rather crowded. Disenfranchised. Fragmented. And people, I think are struggling to keep up with that amount of diversity. So, we're dealing with, yet again a heterogeneity problem, a reoccurring problem in technology. And Citrix is identifying with something that's a higher elevation than they had in the past. So, they're not addressing just IT although, that's where the actions going to take place to solve some of these problems. But they're focused on just about all of us. Whether we're working in a small, two or three person mom and pop shop or a 30,000 seat enterprise. >> And they've also done this pivot in the last, what we've heard in the last 24 hours, of really being positioned to the general user. Something that I didn't know until yesterday was that the majority of enterprise software has been designed for power users, which is one percent of the users. And so, they've really made that positioning pivot yesterday to, this is for the Marketing Managers, somebody in supply chain who has a day that is bombarded with seven to ten apps. They're losing hours and hours of productivity a week. You can look at that in terms of the amount of dollars that's being spent or wasted. But really making this, bringing those tasks to the user, those actions to the user. Rather than forcing the users to go out to all the different apps, put those pieces together. Oh, and then trying to get back to our actual day-to-day function. >> Right, we wouldn't have to talk about user experience if these things had been designed properly in the first place. It's a bit myopic on behalf of the IT power designer, that they often craft the product for themselves. That, this is still the dark arts behind the curtain thinking. It's very difficult for a highly efficient, productive IT group to create something for a non-IT audience. And I don't blame them, but it has to happen. It's going to happen one way or the other. So, we've seen companies that have taken extraordinary steps on usability, Apple computer is probably the poster child for this. Look at where it got them. There were lots of mobile phones around ten years ago, before the iPhone. Why did the iPhone become so popular, so dominant? Because of the usability. So, Citrix is I think, perhaps doing IT a favor by getting out in front of this. But still, if we're going to get IT in the hands of all people for productivity, what I look to is a fit-for-purpose mentality. No more, no less. You can't design it as if it's your own baby and your own special design, I don't know, once in a lifetime opportunity to strut your stuff. It has to be fit-for-purpose and it can't just be monolithic, where we're looking at little bits and pieces. So, the software's recent acquisition that Citrix made is going to be able to start picking out productivity units, for lack of a better term, from different applications, assimilate those in an environment, the workspace, where the productivity, the work flow, the goal of accomplishing business outcomes comes first and foremost. >> So Dana, let's talk a little bit about, you know the next level. Because it's broken. Even when you look at modern applications, one of the applications they showed on stage yesterday, was a cloud application. Salesforce. I mean, we know a people who make a good deal of money simplifying Salesforce, which is a born in the cloud application. This isn't just about cloud versus legacy, this is about end-user experiences, and end-users using applications in a way that makes them productive. One of the things that caught me as soon as Citrix said that they want to be the future of work, I tweeted out, "Well, you can't be the future of work unless you start to automate processes," and boom, intelligent experience. And the first thing that came to my mind was when we attended an event a couple weeks ago for RPA, Robotic Process Automation tool, that was very user-centric, but used the term "bots". Robots, sulfer robots that did the job. Citrix only used the term, "bots" once yesterday. What's your sense, is this a competitive solution to those partners? Or is this more of a complementary solution? >> I think Citrix is correctly trying to keep the horse in front of the cart and not the other way around. We have to look at work as flows of productivity first, and not conforming to the app second. But to get out in front and say, "Oh, it's all going to be animated and the robot will tell you what to do," I think does a disservice. So, let's take first things first. But let's not also lose track of the fact that by elevating work to a process and not just being locked into one platform, one cloud, one set of microservices on one framework, that we have the opportunity to integrate in analytics along the whole path. From beginning to end. And that we can even have the context of what you're doing feed back into how the analytics come at you. And reinforce one another. So, we need to get the process stuff set first. we need to recognize that people need to rethink getting off a desktop, getting out of email, looking at the full process. Looking at working across organizational boundaries. So, extra enterprise, supply-chain interactions, contingent workforce. Then, bring in analytics. So, first things first but it's going to be a very interesting mash-up when we can elevate process, get out of sort of silos, manage that heterogeneity and inject intelligence and context along the way. That changes the game. >> So, you've seen the workforce dramatically transform throughout your career. There are five generations of people in the workforce today. Madeleine Albright, there she was on stage this morning, 82 years old. I thought that was, what an inspiration? But companies have different generations, different experiences, different experiences with technology, differing expectations. What, in your opinion, did you hear yesterday from Citrix that is going to help businesses enable five different generations to be as productive as they want to be. >> Right, it's an extension of what Citrix has been doing for decades, and it's allowing more flexibility into where you are is accommodated. What device you're using can be accommodated. The fact that you want to be outside your home office but secure can be accommodated. So, what I heard was instead of locking in an application mentality, where everybody has to learn to use the same app, we need to have flexibility. And it's not just ages and generations. It's geographics, it's language, it's culture. People do business and they do work differently around the world. And they should be very well entitled to continue to do that. So, we need to create the systems that adjust to the people and read the people's work habits. And then reinforce them rather than force them into, let's say a monolithic ERP type of affair. And we've know that a large percentage of ERP projects over the years have failed. And it's not that the technology doesn't work, it's that sometimes, you can put a round peg in a square hole. >> Wow, speaking of round peg, square hole, IT, you know, they're preaching to the choir I think on this piece. You know, we want thing to be simpler. We want to get engaged. We want to solve this problem. But, is Citrix talking to the wrong audience when it comes to process automation? To your point, you have to have the large view of it, and a lot of timeS, especially folks at this conference, may not have the large view. How does Citrix get to the CMO's the COO's, the process people versus the technology folks. >> I think that's a significant challenge. Keith and I recorded a podcast with David Henchel earlier today and it'll be out in a few weeks on Briefings Direct, and I asked him that, I said, "You're well-known in the IT department. They use a verb, they're Citrixing. The end user, not so much. But if you're going to impact work as you intend to and as you've laid out here at Synergy, you do need to become more of a household word, and you need to brand and you need to impact." And we know one of the hardest things to do is to get people to change their behavior. You don't do that behind the scenes. In some ways, Citrix has been very modest. They haven't been the Citrix inside, they haven't branded and gone to market with. They've usually let their partners like Microsoft and now even Google Cloud be on the front page, even as they're behind the scenes. But I think they need to think a little bit differently. If they're going to impact people, people need to understand the value that Citrix is bringing. But identifying themselves as they have at this show with work and productivity issues, usability and intelligence will start that process. But I do think they can go further on their go-to-market and not just bring this message to their sales accounts, but to a larger work productivity, human capital management enterprise architect type of base. >> And they are making those impacts. Keith and I today have already spoken with their three innovation award nominees. There were over a thousand nominations. And we spoke with Schroders, which is a wealth management company based out of the UK and how they have been able, a 200 year old company, to really transform their culture with Citrix's workspace was, it was done so strategically, so methodically. But how they enabled that and a seamless integration in terms of their customer experience and engagement with their wealth managers was really compelling. Not only are they able to retain their probably longstanding wealth management clients, but they have the ability now, and the technology capabilities to allow their people to work remote three days a week if they want to or from wherever, and actually work on getting new clients. So, the business impact is really clear. We also spoke with Indiana University. They have gone from just enabling the students on the seven campuses to 130,000 plus across campuses online. They're enabling sight impaired people to also, by virtualization, have access to computer technology. So, you're talking about going from tens of thousands to a ten X at a minimum multiplier, and enabling professors to have conversations and hold classes with people in Budapest. Big impact. >> So Lisa, you're bringing up the point that user experience isn't just employing experience, it's end user and-- >> Absolutely >> Consumer experience. If you're going to do this and do it right, don't consider it just for your employees. It's for reaching out to the very edge of the markets, and that includes consumers and students and mom and pop shops and everything in-between. So when you do this right, and not only will you be delivering intelligence and context to your employees, you'll be able to start to better serve your customers. And that's what digital transformation is really about. >> It is, and the cultural transformation that Citrix is undergoing and that they're enabling their businesses to achieve, like the two we just talked about, are critical catalysts for digital transformation. But to me, employee experience and customer experiences are hand in hand because every employee, whatever function you're in, in some way you're a touchpoint to the customer. If you're in retail, you're presenting a shop-able moment as often as you can. But you also are dealing with customers who have choice to turn and go to another provider of that product or service. So, having those employees not only be satisfied, but have the tools that they need and the intelligence to deliver the content. >> So, I'd be happy to go to a brick and mortor shop. I'll walk in there physically if they can help me in the shopping experience be smarter, but if I can do it online in my bedroom on my browser, then I'll do it there. So it's no so much the interface or even the place anymore, it's who's going to give me the information to make the right decision and make me feel confident that I'm spending my money the most productively. Whether I'm a consumer or a business. So B-to-B. That's what's going to be the killer app, is the smart decision making, and the experience of bringing the right information, right place, right time. That's key. And that's what Citrix has repositioned itself for. I think it's really quite a dramatic shift for the company but they've done it before. >> Well, Dana it's been great having you back on theCUBE unpacking this. It's been an exciting day and a half for us and we look forward to having you back on theCUBE sometime soon. >> My pleasure. >> For Keith Townsend, I'm Lisa Martin. You're watching theCUBE Live from Citrix Synergy 2019. Thanks for watching.

>> Live from Atlanta, Georgia, it's theCUBE! Covering Citrix Synergy Atlanta 2019! Brought to you by Citrix. >> Welcome back to theCUBE. Lisa Martin here with Keith Townsend, two days, wall-to-wall coverage of Citrix Synergy 2019. Keith and I have been geeking out for two full days now, and speaking of geeking out, I think its going to continue because Christian Reilly is here, back on theCUBE, the vice president and CTO of Citrix. Christian, welcome back! >> Thank you so much, it's been a while. >> It has! >> It really has. >> Well, we hope to make it fun. We have had, like I said, such great conversations with your executives, customers, analysts, everybody is so excited about this obvious pivot that Citrix is making towards the general user. You know, the power users being that 1 percent, and what you guys started off yesterday showing, resonates with everybody. I get it. I want my work day to be far more productive. I want apps and actions brought to me, so I can actually get down to the business of what I was hired to do. And we also are hearing over and over again, how employee experience is now elevated to a c-suite imperative, that is so critical because it directly affects the customer experience. >> Yeah, it's super exciting, isn't it? You know, it's great to watch it all come to life, because, you know, we've been working on this for a number of years behind the scenes and, you know, it's just so great to see all the effort that goes in come out on the big stage. And your right, I mean, we've been very calculated about the approach here. We do a lot of research in trying to understand these problems and these challenges. And, you know, quite frankly, customers are looking for more innovation from Citrix, looking for better ways to work, and, you know, I think we've got a very privileged position in being so important in customer application delivery over the decades that Citrix has been around. And so the, you know, the move, even though it seems like it's a quantum leap, is actually a really natural thing for us to go do, because we've won the trust over three decades of being, you know, the vendor to deliver mission critical apps so this is just an extension of that, but it's, yeah, it's super exciting. >> Yeah, so we've talked about that for the past couple of days. Citrix is a verb within IT. You know, "I'm going to Citrix into the application," or, "Is that on Citrix?" Or, "Is it Citrixed yet?" It is, we commonly understand what it means to be Citrix. But that's something that you guys have built over 30 years, and I think what's really interesting, Dana Gardner, we had him on earlier, he said Citrix is much too modest, there should be a Citrix inside for so many SaaS offerings, so that end-users in end-users understand that the foundational technology for this SaaS service, whether it's some payroll software, or some other third party healthcare solution, is being brought to you. The underlying application didn't have to be rewritten because of Citrix. I think we're at another foundational moment now. What you guys announced yesterday was foundational. I tweeted out as David was talking, saying, "You know what? Citrix is going to be the future of work." Like you know what? We'll follow doing automation. Citrix can't possibly be the- be the future of work. And he announced it, but, I want to try and get you- get this in one answer, hopefully, because it's big, you've been working on this for years, it shows, it's natural for Citrix to say that they're going to go to the next step of integrating different applications because you've been there already. What's the foundational technology? As, you know, when Frame back in 1995 was the foundational technology for virtual applications, what's the foundational capability that you're giving businesses today, that we're going to look back 20 years from now and say, "Obviously, that was the innovation"? >> Yeah, so that's a great question, I think there's a of couple things really, you know, We talked about it in the keynote extensively yesterday about the analytics piece. So, I wouldn't say that analytics is the only thing, but certainly when you think about the way we lined up the analytics conversation around security performance and then productivity. So that's the foundational element, and we're going to look back at that in a few years time and realize that we were very privileged to be in the path of user transactions, and the more you're in the path, the more transactions you get. The more transactions you get, the more source data you get. The more source data you get, the more you can feed the machine learning model, and the more accurate you can be about delivering the context of the workspace, so I think that's super important. The next bit, of course, would be the acquisition that we made of the Sapho technology back in November of 2018. And I think, you know, what you see there in the micros and the micro work flows, is really that big shift from the version 1 of the workspace, which was still very much about the traditional applications, traditional desktops, and then bringing together web and SaaS applications, but we sort of always knew that there was a bigger play, which was really to try and, as PJ talked about yesterday, how do we take work and break it down into atomic units? So we don't think about just the application, we think about the why. Why do people use applications? What is it that they do? And if you think about how that plays out with analytics, the more intelligence that we gather, the more intelligent we make the workspace. So I think with a couple of things, we'll look back at the Sapho acquisition as a key technology piece, but we'll look back at analytics as maybe the thing that helped to be the flywheel to deliver that intelligence within the workspace environment itself. >> And the power that that intelligence has to deliver a personalized experience to each user is huge. If we look at the consumerization and the expectations that we all bring to our business lives we want things to be smart enough to serve up just what I'm looking for. To make my life easier, so that the intelligence and the analytics has huge implications on being able to help companies use their applications better. If I'm having to go in and learn sales floors and try to talk glamor and all these things that as a marketer, I don't need to do, but if I could have technology that's under the covers- under the bonnet, is evaluating that and going to learn, "this is all that she needs to do for her role," how much happier am I going to be? How much more productive am I going to be? It's game-changing. >> Yeah, absolutely, and I think that the most important thing to remember about the whole of the the strategy around analytics, is it's constantly learning, so it's not like we just do it once. And if you think about where that goes along the term, you know, we're talking about, obviously, gathering user transaction data that I talked about. That will help us to generate the most valuable micro applications. But then if you think about that a little bit further on, you know, how do we actually then begin to get analytics on the micros themselves, and even begin to free up more productivity. So there's a continuum here that we see. You know, automation, as you mentioned, will be critical, you know, and if you think about what's happening and the industry in general. You know, robotic process information has skyrocketed to the game as organizations look to kind of do exactly what we're talking about, which is to free up the very scarce human capital to work on things that really matter, not on these mundane tasks. And you know, we talked to lots of customers about this, you know, the notion of how much application do you really use, and you know, it's been quite common, and one of the foundation- I guess foundational components that we talked about of why we did what we did was, we looked at enterprise applications that we were delivering through our traditional technologies, and they were really complex for some things that were really actually quite simple. And of course the Pareto thing holds true there that the 80% of people only want to get something out and 20% of people put something in. So that was obviously a key decision point for us to move ahead with, with the intelligent workspace, the micros that you saw. The other thing that's really interesting that we don't really talk about so much is that from a security perspective as well, being able to deliver just a part of the application actually minimizes the entire sort of attack surface, if you like. Whether that's for, you know, nefarious employees internally, or for true people who want to come in or sort of hack into your systems. The less that we can expose generally, then I think that's better overall. So there's actually some other upsides that we don't necessarily talk about in the context of intelligence, but when we talk to CIOs and we talk to the people in the business who really are interested in these technologies and these solutions, then we tend to expand the conversation a little bit into some things that we don't necessarily talk about all the time. >> Yeah, it's surprising how many questions you guys have answered for me today. I was at SAP, sapphire a couple weeks ago, and they were talking about X data, O data, X data being experienced data, and this is the output of digital transformation, and I was having a really tough time wrapping my head around the concept of X data. And I think this is hopefully something you could further along the discussion. When I think of just the access that Citrix has to this raw data, maybe the only other company that has more user data, or more access to user data, would be Microsoft via Windows. But Citrix presents SAP, which 80% of the world's transactions run through, is presented via Citrix a good majority of the time. Your CRM solutions and cloud-based options and sales forces presented again, through Citrix, so you're collecting a ton of data, as customers, you know, say, "okay, what's the account balance out of SAP, let me put it into this CRM solution and sales force". You're capturing that x data. How do you make sense of it? I think is the question, this is where the AI comes in. From a person looking at the process, and they come to Citrix and say, "Christian, you guys have the X data. Help us understand how that X data translates into business productivity. How do I personalize the experience for a individual use?" >> Yeah, absolutely, so I'll give you an example, you know, CTOs like to have a vision, right? So we'll talk a little about the vision. So I'll give you a relatively straight- forward example. So, we tend to see used cases around reviews and approvals and those kinds of things, whether it's expense reports or PTO requests, all the things that we've typically shown in the keynotes and the various demos that we've done as we've grown the solution. So here is what we kind of think about, so let's say, for example, that you have an employee. That employee submits expense reports on a fairly frequent basis and they tend to submit them for under $500. You may get to the point where you say, "actually, why do I keep approving these, because my level of trust with the employee is high, the dollar values of the individual reports is relatively low". So why would the system not just handle that and automatically approve them, until something was an anomaly. So if one came in that was $750, $1000, then I would get an alert. So I think when you talk about the X data, absolutely. The interaction with the X data is really where we see the value from the Citrix perspective, because we can learn how you actually deal with those notifications and those actions. So if there's an example of a micro application which gives you an expense report from let's say SAP Concur, and you never actually open it, you just click the approve button, then is there a real reason for you to continue to see the opportunity to open it? Because, you know, as I've said, the level of trust is high, the dollar value is low, and I could get productivity back that way, by actually looking at it from a sort of, "why should I actually approve this in the traditional way? I'll let the system take care of it until there's something that exceeds the threshold that I've learned that you're comfortable with". >> What- oh, sorry Keith, I was going to say, on that front though, where are enterprise companies in terms of letting that control go to the intelligence in the system? I mean how many times have we all submitted expense reports and maybe some of us like me go to Starbucks twice on the same day, hey, it happens, and you get rejection because it's the exact same dollar amount, and it's wasting all these cycles. But where is the appetite and maybe the trust from some of those larger organizations that culturally say somebody in procurement or finance has to click on every single funding and evaluate every single line item? >> Yeah, so I think the, sort of the beauty of what we've built here, certainly with what you saw yesterday and what we've been talking about at the show here. We're not actually changing any existing business rules or business work flow and gen components, right? So I think that's a really interesting point for us to bring up and to make sure that everybody understands, you know, right now, in the version that we're talking about for release later this year, you know, we're actually honoring most of the business rules and the work flows that are in the system of records. So that could be, you know, the HR system, the finance system, all the ERP system or whatever. So you know, I think when audit perspective, then we're good from that perspective, because you know, when we actually submit things back into the system of record from the micro apps, we're doing it on behalf of the user. So the transactions are still valid as if they were coming from the native experience. So I think that's great that we don't mess with any of that, because I think the higher, you know, we kind of make the hurdles for people to adopt by, and then, you know, whether it's cultural or whether it's regulatory, that obviously, you know, there's a downside to that. So, I think that's a good sort of first pass for us. I would suspect that as we go through this a little bit later though, there's going to be some potentially interesting questions that come up about, certainly of highly regulated environments about, you know, the legality of a robot, or digital assistant, or some kind of, you know, ancillary system being able to submit and do things on your behalf. So, you know, that's- this is not a GDPR thing by the way, or anything of that nature, it's more a, you know, if something was to happen in the system that wasn't intended, who's responsible? Is it the robot or is it the individual that's allowed the robot to work on their behalf? So I think there will be some interesting questions that come up along those lines, but I think, you know, in the v1 we're honoring the business rules, we're honoring the business logic and the work flow. And so, you know, I'm expecting that most customers will look at this and say, "yeah, I kind of get it," and you know, it's more valuable than it is a problem. That's certainly the goal. >> So let's talk about scale of this new foundational capability. Like I can easily see this working inside of your existing set of VDI products. You have visibility into the analytic data, but at some point, you're going to have enough data that the VDI isn't needed to create these work flows and these solutions. I can see this actually freeing up desktops for some employees where the only reason why they ever needed a desktop because they had to go on to Concur or the time management solution. If I do 40 hours every week for 52 weeks, I don't need to log into a portal to do that. How tied to your existing set of products is this capability? Is this something that, from a total addressable market that you- whether it's a mobile app or mobile first app that you guys can ingest this type of capability into? >> Yeah, so you know, as you know well, Kieth, we've been talking about the death of the PC in the industry for a decade, right? And it's- the reality is that most customers have an application portfolio that's heavily reliant on Windows. Now, having said that, there are obviously cases- and we look at sort of, some of the, what we call the customer jobs to be done, okay? Which is a Harvard business thing that came from Clayton Christianson. And it's a really interesting way of making sure that the innovations that we bring are actually addressing things that customers need to get done within their own environments. So if you take a used case, let's say it was a field technician. So you're going out, you're going to fix a faulty gas meter, or you're going to go out and perform some kind of maintenance work. It's highly likely that you're going to use a mobile device. And so, what we showed yesterday with the mobile version of the intelligent experience, what we show with the work space assistant, absolutely. I see used cases where we can give them instant productivity. So you know to pull and to push data into the systems of record, where the underlying operating system on the mobile device is kind of academic. But there will certainly be used cases where VDI or physical Windows desktops will be around for a very long time. So I think the value that we have is making sure that all those user transactions go through the workspace one way or another, so that helps us with the analytics piece. But I think I'll look a little bit further out, you know, again, we showed some demos of it yesterday, in one of the CTO breakout sessions that we had. The real ultimate goal is to think about the work space overall as more of an experience that will evolve. It's not necessarily an app, an app is one way to consume it, but we want to build a platform that can consume and be consumed by other things. So whether that's Microsoft teams that we showed yesterday, whether that becomes slack, Facebook for work, or whether it's an integrated voice assistant within, you know, an Apple device, or a Microsoft device, or a Google device, or a Samsung device. See, the value of that from a choice perspective is that we really then don't demand what the customers use, and ultimately their end use. So I think when we get a little bit further along in the thinking on the platform itself, it opens up endless possibilities to interact with the information you need. And it's not predicated upon any operating system because hopefully we can be ubiquitous. >> So, Citrix has over 400,000 customers worldwide. I think I read 98-99% of the Fortune 500, the Fortune 100, intelligence experience goes generally available later on this year, there's some customers in beta. What are you looking forward to as 2019 continues, coming off the high that is Citrix Synergy 2019? >> Well, you know, so like I said at the start here, I've been working on this thing with, frankly, the brilliant team we have here at Citrix for just about three years, so I wouldn't say it was quite stealth, but we've gone through these kind of programmatic changes internally. I'm looking for- I'm most looking forward to when customers understand the power of what we're going to give them with the builder. So the builder, again, is something we showed yesterday, but, you know, you think about the approach that we have is that we're going to, obviously, help customers to get productive and to get going with the intelligent experience by creating these out with the box micro apps and micro work flows for many of the most popular SaaS applications. The real big thing I'm looking forward to is when people can actually take the builder that we've developed and give it to their line of business people and say, "hey, you can create as many micro apps as you think are necessary within the constructs of your business process to enable your people". So that, to me, is kind of like, going to be the ultimate wow, when people say, "actually, I can give this to a person who is capable of creating a Pivot Table in Microsoft Excel," as an example. And they can then actually use the technologies that we provide to create the micros and micro work flows for their own part of the business without the help of traditional development. I think that's going to be huge and I can't wait until we've got, you know, the first examples of people who have said, "hey, you've made my life easier, I can't work without Citrix". >> While businesses can be built on that, the new Excel uh, Citrix builder, the new Excel. >> I hope so, I hope so. >> Well, we'll all be excited to- and be watching with close eyes. Christian, thank you for joining Kieth and me on theCUBE, but Synergy 2019! >> Thank you so much. >> Our pleasure. For Kieth Townsend, I'm Lisa Martin. You're watching theCUBE live from Citrix Synergy 2019. Thanks for watching! (electronic music)