(upbeat music) >> Live from San Francisco, California, it's theCUBE at VMWorld 2014. Brought to you by VMware, Cisco, EMC, HP, and Nutanix. (upbeat music) Now, here are your hosts, John Furrier and Dave Vellante. (upbeat music) >> Welcome back, we're here live in San Francisco for VMWorld 2014, I'm John Furrier with Dave Vellante. This is theCUBE. We expect to sue for the noise, get the tech athletes in from CEOs, entrepreneurs, startups, whoever we can get that has that signa. We have Pat Gelsinger, the CEO of VMware here in the house. Pat, great to see you again, great keynote. >> Hey, thank you. >> You've been a great friend of theCUBE, five years now running, just want to put a plug in. >> Five years? Wow. >> I want to thank you for this amazing gift of pens we got from the VMware Opening Campus Day. Great pens, celebrating you guys opening up, officially, the Palo Alto campus, how's that going? What's happening with the campus? >> Well first, the campus opening was great, thank you for joining us there for it. It really is just a fabulous place. I mean, a beautiful campus, and we have the greatest employees, so we wanted to give them the greatest place to work. The campus has gone fabulous, we've opened up almost all the buildings now on campus. Just two more to build out, and we're hosting all sorts of wonderful people who want to come in and see the coolest place in Silicon Valley now. >> It's like China over there. New cranes going up, and putting new buildings up there. Are you guys done with construction there? What's happening? You guys are expanding like crazy. >> Two more buildings to go. >> (laughs) Two more buildings to go. >> Then we're done for a while, so (laughs) almost there, almost there. I got worried when there's so many cranes going around. Do I need all my employees to wear hardhats or something? It's like, no, we're soon done with that, and we can get everybody to work. >> Robin kicked off the keynote before you came on, she talked about staying the course, and use a computing hybrid cloud server to find data, so then you came out and laid out, essentially, the vision of this transformation that's happening. What's the state of your vision there? Expand on that keynote, and share with the folks who might not have caught it live. What was the crux of the presentation? 'Cause it had a lot of Pat Gelsinger vision, it felt like it's transformative. We've even had some guests on talking about commentary, the announcements. Are they playing defense, offense? You're not a defensive player. You're an offensive player. So talk about the offensive moves for VMware, and how that keynote struck a chord there. >> The first one really started with this phrase, "brave, new IT," and the nexus of that was all of our VMware faithful. The V admins, the people who've been using this. They are becoming critically important to the businesses that they serve going forward because not only is it about them doing their job, but with SDDC, Hybrid Cloud, end-user computing, it's them redefining the entire infrastructure for the business. And when the CEO looks down, across his leadership team, who's the most competent person there to navigate through all of these IT trends that are merging to, necessarily, redefine their businesses? And we call this liquid business that's changing. So very quickly, we're seeing that businesses redefine themselves from education, to government, to transportation. Uber, today, not owning any assets, has a market cap equal to that of Hertz and Avis combined. We're just seeing these things emerge so quickly. And who's the smartest guy in technology in the room? The IT guy. Out of that, we laid out, obviously, our continuing progression with the Software-Defined Data Center, updates on major projects, bringing those components together in a big way. One of our first, and I think, most significant announcements today, was a lot of the choice announcements. We are adding an OpenStack distribution, so if you're a vCloud user, I'm going to have the programmatic ability of infrastructure through the OpenStack API's, you now get it with VMware. We also announced an embrace of containers. Containers, this 20-year overnight success where all of a sudden, lots of discussions around containers, and how can I use containers as a new app delivery model? Well, the best way to deliver apps for an enterprise, on top of the VMware infrastructure. So we announced a relationship with Google and Kubernetes, with Docker, one of the leaders in that space early, and how we're going to make them containers without compromise in the data center for enterprise customers. >> On the container piece, last year, we asked you, here, on theCUBE, about Docker and containers. You were like, oh, containers have been around for a while. What made you go, hey, this Docker thing's got legs? Was it the community thing? Part of the Open Source tie-in? Was it the interoperability? Containers is not a new concept, as you had pointed out, but what's changed for you and VMware over the past year to make that happen? >> And it still is very early. Let's be clear, John, that we're very much in this early, nascent phase, right in the hype cycle curve, you know. We're way up, we're probably going to go through the valley of despair in this technology, but very quickly, there's a broad set of these third gen developers that are saying containers is a cool way for me to package, deliver, and manage app deployment over time. We're saying if that is how people want to be able to deliver apps, then we, the preferred infrastructure for delivering apps, we're going to embrace and enable that, as well. So very quickly, it came together, and we engaged with Docker and Google as partners, and they said absolutely, we want to partner with you in this space, so all of the pieces just snapped together overnight. We've been working with them, making meaningful contributions in the space. >> That's a DevOps ethos, right? That's basically a cloud, right? >> DevOps is a funny term. It's funny, I had a bunch of my guys at the DevOps conference here, you know who was there? It was all IT guys, not developers. It's really a progression of developers to DevOps into IT, and we really say that DevOps is where developers and IT come together. We really are trying to enable DevOps to satisfy the business guys. In fact, go back to my brave theme. You're seeing Shadow IT, and developer, and line-of-business go around IT, and IT is now being through announcements, like today, armed with the tools to go to developers and say, oh no, I'm your friend. >> Step out of the shadows. >> I'm going to enable you with the coolest, most efficient infrastructure, and I'm still going to have it secure and managed, as well. You don't need to be running in these environments that we can't scale, manage, and secure. Your apps, now, can operate in an enterprise-worthy way. >> That right once run anywhere concept is very powerful, is the premise, if I understand it correctly, that you'll bring that enterprise capability, the security, and other management capabilities to that concept? >> Yeah, the VM doesn't change. We're adding Docker on top of the VM, and enabling it with some cool, new technologies, like I mentioned, Project Fargo, that actually make that delivery of the container on the VM more efficient and lighter-weight, than a bare, metal, Linux implementation of Docker. That's really powerful, it's really cool that we can do that, and we have some cool technologies that we're showing off that enable that, and will be part of our next major vSphere release. >> So you touched that base, you touched the OpenStack, you got some action going on there, and sort of, embracing, OpenStack. More developers in OpenStack. VMware has a touch act to follow when you think about the whole where we've come from. It seems so simple now. Servers underutilized, you had a 10x disruptive factor. Now, you've got to do it again. I remember Moretz used to talk about this deeper business integration. He'd talk about it like this was grand vision, but you actually, now, have been executing on that. Is that where the next wave comes from? That deeper business integration? You talked about transforming infrastructure, so how do you do it again? Is it a cost reduction, is it a business integration, is it, as you say, transforming that infrastructure? What does that mean to the customer from an operational standpoint? >> If you're the IT guy, do you want to spend a lot of your time worrying about the infrastructure? Actually, what you want to do, is have this programmable, scalable, flexible infrastructure that enables you to go worry about the business problems, which are in the apps. Because you want the IT guy spending all of his time, and most people say, how can I do new application services? How can I enable new business models, et cetera. So he wants this flexible, programmable, secure, managed infrastructure, and he wants to worry less and less about it. E.g., it needs to become more automated, more efficient, more scalable. And we walk into that discussion, say, you know, we've earned the right, CIO, because we've demonstrated more value, more efficiency, more quality of software, and we now have 80 percent of the world's applications running on top of the software that we do enlist for you. We've earned the right to show that we can do that for the full data center. To be able to do that both on and off premise, in a reliable, scalable, managed, and secure fashion, so that we enable you, Mr. IT, to go deliver the environment for the developer. To deliver the environment on or off premise, to secure all those next generation devices and applications, as well. And that's what we're off to do for you, and we deserve a seat at your table to help you do that. >> The Federation helps you with that seat, although, you guys got a pretty big role in the Federation. >> Yeah, yeah, we do. >> I wanted to ask you about the financial analyst meeting, did you get a lot of questions about that? About the whole spin-out thing, and how was that addressed? >> Actually, surprisingly-- >> Didn't come up? >> Not a question. >> 'Cause it's already come up. >> We've talked about it before. Largely, EMC is addressing those things. We've been very proactive in our position. We think the Federation is the right model. It's working, it's delivering value, we're quite committed to it, and we're showing quite a number of cases where we're adding value, as a result of it this week. We announced EMC as one of our EVO:RAIL partners. We announced the ViPR-based object service for the vCloud Air service, that we announced this week. Announcing new solutions that we're doing with them, so lots of different areas that we're just demonstrating the value that comes from the Federation. >> Well, we know Joe a little bit, we know that's not going to happen anytime soon. So what kinds of things did come up? Were they nitty gritty things around enterprise license agreements, 2015 guidance, share with us what you guys-- >> Lots of questions around 2015. >> And you guys shared a little bit more, maybe, than in the last-- >> We gave them framework to go look at 2015, lots of questions about the strategies that we've laid out. How well this NSX thing play out? How rapidly is that going to grow? vSAN, how rapidly are you seeing that grow, as well? vCloud Air, how are you going to win in that business, and do it in a margined, effective way for VMware? And how does this vCloud Air network partnership work? Based on that, how should we look at your growth profile going forward, with your traditional business, as well as these new business areas, and what's that going to look like over 15 and beyond? So those are sort of the nature of the questions. >> The Air piece is interesting to John and me because we've been trying to parse through, on a long-term basis, you guys are software everything, you talked about that, at quite some length, and the business model's great. Marginal economics, go to zero. You see some of that happening with the public cloud. The traditional outsourcing is starting to fall, that software marginal economics line. My question relates specifically to how your, whatever it is, 4,000 partners, can you replicate that kind of marginal economics at volume, or is it more of a high touch belly-to-belly model? >> We definitely are viewing this as the potential for a very scalable model, working with service providers who invest substantial capital, who have data centers, who have networks, have unique, governed assets in their own countries that they participate in, as well. We're building the stack, being prescriptive in the hardware, building the software layer that we need to go with it, so that we can operationalize the seven by 24 service that scales, and do so with this hybrid model. Not be over here in the race to the bottom, with Amazon's and Google's, we're over here focused on enterprise customers to deliver value of how these things work across the boundary of on and off premise, the Hybrid Cloud, and enable which enterprise-class services on top of the platform. We're going to do so with what we do, we're going to leverage partnerships, like Savvis, CenturyLink, like the SoftBank partnership, and we're going to enable those 3,900 partners with additional service offerings, as well. It's a very effective business model. >> But you will build out your own data centers, or... >> No, we're not building our own concrete, air conditioning, and networks, we're doing Colo for the core vCloud Air offerings for those, but we're enabling our partners to do that, as well. Here are the recipes, you go build it, and operate it, as well. >> So that's a technology transfer, IP transfer? >> For that, we get a recurring revenue stream as they go run our software in their data centers and services. The combination of the two, we think, gives us a very effective business model for the future. >> Pat, last year, I asked you about the, you announced the Hybrid Cloud, all in. I made a comment, kind of off the cuff, that's a halfway house, got you agitated. Halfway house? (laughs) And you said no, it's the final destination. I took a lot of heat for that, I fall on my sword, I'll eat my own words there, but it turns out absolutely correct, right? That's absolutely the destination. That is the number one conversation, it's Hybrid Cloud, certainly on-prem, off-premise, new economics, value creation. I got to ask you, and the question from Twitter has come in, along the same lines, is ask Pat about moving up the Stack. And I also want to hear about the end-user piece, but inside the Hybrid Cloud destination, what is the VMware vision of moving up the Stack mean, and what does that mean to you? >> Anybody who lays out a strategy, to me, it's more important to answer what you're not doing, than what you are doing. For us, we're not doing hardware, making that clear, we're enabling hardware partners. We're not doing consumer, we're focused on the enterprise customer, and we're not doing apps. We are enabling more services, enterprise services, like DR-as-a-Service, Desktop-as-a-Service, but we're not going into the app space. That's the line that we're trying to draw. Everything that's an enterprise-class service, where people need enterprise capabilities, an identity, a DR, storage capabilities, things that really are common services for apps to utilize, that's what we're doing, but that's as far north, or far up the Stack that we'll go. >> I asked Steve Herod on our Crowd Chat pregame on Friday, what the hot opportunities are for startups, he said security, or mainly, not getting caught at this perimeter-base security. What's your view on that? >> The hard, crusty exterior, and the soft, gooey inside is how I described it this morning. My morning breakfast everyday, and with it, this whole idea of micro-segmentation, NSX, really redefines how you build networks, and that's going to allow us to re-factor every aspect of security, every aspect of routing, and load balancing, et cetera. We announced the five partnership. The Palo Alto Networks partnership is really enabling us to execute on the micro-segmentation use case. It's transformational about how services and networks are operated inside of data centers, and we have the poll position here with the NSX platform. >> One of the most common question we're getting from the crowd, is when are you going to get a Twitter handle? (groans) (laughs) >> I've never been a good social guy. (talking over each other) >> We'll show you the engagement container-- >> Thank you, you can help me out with that. That'll be good, thanks. I appreciate it. (laughs) >> On end-user computing, let's go to the part because Sanjay is onboard, the acquisition, give us the update, what's coming through that? >> What a team. Sanjay has been a great leader, we brought together a great leadership team, Sumit and John Marshall. Their passionate and aggressive in that space. The combination of the new assets, the AirWatch team, Revitalization of Horizon, DaaS as a service on the platform, we just announced Cloud Volumes. It's a very cool, dynamic app capability, so overall, really coming together. Momentum increasing in the marketplace, Sanjay's done a really fine job at driving us in that area. What a difference a year makes. >> Pat, I wish we had 34 minutes, which was your record on theCUBE-- >> We're just getting started, John. (laughter drowns out speaker) >> We appreciate your time, but I want to give you the final word, and we talked about this briefly earlier, everyone always wants to ask, is this a defensive move, what's the strategy? I've never seen you as a defensive player. In all the interviews we've done, knowing your history, you're an offensive player. You talked about, years ago, get out in front of that next wave, or you'll be driftwood. I don't see that defensive. What is the VMware offense? If you could describe the offense for VMware, as a company. And answer the question, offense, defense? Are you making defensive moves, or am I off-base by categorizing it offense? >> I think we're absolutely playing offense. If you think about it, we're transforming networking, we're transforming the entire data center operation, we're delivering the first, truly hybrid cloud, enabling secure, managed environments on those devices. Unquestionably, overall, we are playing offense. Now, some things I think we should've done sooner. We should've been in the public cloud space earlier, and we're having to catch up in that space. The moves that we've taken in OpenStack, I think they're pretty well-timed. The moves that we're taking in containers, I think we are way ahead of anybody else, in terms of delivering enterprise container environments, in that respect. >> M&A activity looking good right now? (laughs) >> I just announced one last week, I got more in the pipeline, we're never finished. Organic innovation, inorganic innovation, we're playing both, and we're absolutely playing offense 'cause here, we're playing to win because our customers want the very disruptive nature of the products that we deliver with the quality, the brand of VMware. That's what they want from us. >> And more open source is part of that playbook? >> Yeah, absolutely. >> Seeing that grow? >> Absolutely, we will use open source every place that we can to accelerate the offerings that we bring to our customers. We don't mind fundamentally changing our business model, but we can add open source components to it, and we will, and today's OpenStack announcement is a great demonstration of that. >> Pat, put the bumper sticker on this to end the segment. What's the bumper sticker say for this year's VMWorld? What's on the bumper right now? What's it say for VMWorld-- >> Enabling brave, new IT. >> Pat Gelsinger, CEO of VMware here, inside theCUBE. Always great to have him. Our fifth year, we love having him on. Great tech athlete. This is theCUBE, be right back after a short break. (dull dinging)

live from San Francisco California it's the queue at vmworld 2014 brought to you by vmware cisco EMC HP and nutanix now here are your hosts John furrier and Stu minimum okay welcome back around here live in San Francisco for VMware 2014 this is our fifth year with the cube extracting the city from the noise at vmworld always a pleasure and we have the chief marketing officer Robin Matlock here inside the queue of my Coast stupid minute for this segment Robin welcome back to the cube thank you great keynote this morning you opened it up in front of a packed house for Pat Gelsinger and delivered an amazing keynote before we get some icky knows what some of the stats with the show here obviously vmworld it just keeps getting bigger and bigger and bigger every year well you know it's amazing the energy is fantastic here this year we're going strong we have well over twenty two thousand attendees the solutions exchange is packed there's about 250 companies that are they're exhibiting we have all kinds of breakout sessions and content I mean if you just walk around here the energy is just really thrive and the theme is no limit so I got to get some a back story on the theme I'll see no limits breaking through this is the transformation market the sign is just break it was a quick taste of wow how this all came together yeah what's the meaning behind the pictures are they're all on the hall you know it's really fun the themes that every year actually put just tremendous effort into them they can really be stressful but at the end when you land or right when it feels so good this whole notion of concrete you know in breaking through and that there's something on the other side that is truly infinite for us that just really spoke to our business it spoke to what our customers are going through and it truly spoke to the potential of this incredible you know this incredible industry you know i was when i think of the No Limits I think about the space jump the Red Bull I think about some of the things with it within the cloud that developers are doing you know Pat mentioned uber they have no asses of mass evaluation of hurts and to cumbies combined this is the kind of dream that entrepreneurs think about is like this is this inflection point stuff right so is that was that some of the vibe you guys were thinking absolutely and I think when we look at where we are in our journey relative to cloud relative to a software-defined world we're really passionate that you know the customers and the attendees of this conference are very well positioned to truly break through some of the silos that have been holding us back for a long time and we are at Crossroads um you know we believe vehemently that the data center is destined to be software-defined and that many of these attendees are well positioned to take us on that journey so I got to ask you because I see you're involved in the brain trust and all the formulation of the strategy the company and out of how to communicate it's always a challenge when it's like a moving train of innovation but you have some new things going on this year first of all nothing new on strategy it's the same marching orders with with Pats cadence hybrid cloud you know March to that cadence ops ii server defined data center but now AirWatch comes on over the top how did that affect things for you or did it it's just more of more the same so actually they bring in there some of that security and the apps piece of the business did that change some of the thinking and all I know it's an interesting question but I think at the end of the day the three strategic priorities for VMware have been very consistent now for multiple years you know largely under Pat's leadership it's about a software-defined world that's the software-defined data center it's about extending that to the hybrid cloud and it's always been about end-user computing I think the air watch acquisition just took it up a couple notches really the world of mobility we're big advocates and believers that the mobile workforce is exploding but there's a really strong connective value between what's happening at the infrastructure layer and what we can do to enable that mobile workforce so I think it was very consistent with the strategy but I do think the air guac acquisition is changing the game it's certainly producing Pat was giving us a little taste on the cube talk about the steams of the show today we had Pat had bill father's Carl up sure do a little Q&A a little little cube action almost on stage with Bill and what's what's tomorrow did you guys bring it up by thieves share with the folks out here Shey lay the land here what's the what's the contracts for tomorrow so today what we try to do is really telex the expanse of entire story what's going on holistically and you know the Karl part of it was a lot about getting our customers to really talk about what's working for them I think that's really important because we laid out a vision for VMware um you know a couple years ago and it's important to make that tangible and real and I hope the customers were able to bring that to life for people tomorrow is all about the technical under the hood let's get you know inside and really understand how the technologies are delivering against that vision and we're going to go through the whole thing it's going to cover the infrastructure it's going to talk about the hybrid cloud and we're going to talk a lot about mobility well the geeks want under the hood I mean it gets a gig show the end of the day it's very content rich at vmworld as we know it super busy a lot of parties going off as Deb going on certainly the business transactions are happening but it's still a geek show you guys have preserved that here right you know if we ask ourselves every year you know how how and should or shouldn't we evolve vmworld and i tell you we're really resolved at the end of the day this is largely a practitioner show they come for technological information education certifications and we have no desire to take a square pose and put in a round hole I mean it works so well for this audience let's just give this crowd what they need and I want to do more of it year after year yeah and we can always tell how good the conferences are in terms of content based upon how much Twitter activity there is in terms of like if people are just talking a lot on Twitter and not say anything that means it's kind of a boring show when there's not a lot of Twitter activity mostly it's text sessions people have too busy running around between between the events I mean are you guys seeing the sessions packet but we haven't had a chance to go out there what's happening yeah well to be really honest I haven't at a moment to scan too much but from what I'm hearing they are overflowing and frankly they were booked you know even before we showed up today because we do give people the schedule builder and a chance to book their sessions so I know that they are all full we're doing repeats we're trying to get you know more breakouts so people can deal with Wednesday and Thursday as things settle down but all the reports I'm getting so far is that we are pretty much over sold and oversubscribed yeah so buds do you Robin I was just gonna say you know is my fifth year now coming to vmworld it's all we impressive just the passion of the people in the virtualization community it's such a good community everybody gives back I really like what you guys did with the charity event that's going I mean what's a destination give by 25,000 with 250 oh not twenty five thousand two hundred and hundred and fifty thousand dollars that that's fantastic you know I got to talk to the hands-on lab guys today and things were running so smooth and so many people do it because as John said the geeks really love to geek out here I noticed it looked like on the badge it had you know the show spread out beyond just the north south and the West you brought the analysts kind of off to off to a hotel because they don't need to be in the center of all the geeks and everything the show floor is cranking as usual so you know it sounds like you still have the core and just pieces add on to it yeah i mean the core of the program if you were to look at breakout sessions keynotes labs that's going to stay right here in moscone but the reality is we're bursting out of the scenes and we love San Francisco we loved the venue but we have to take advantage of all the hotel space around so we got things at the w we got things at the westin we got things at the marriott we got things at the Intercontinental I mean we're or everywhere frankly but you're right we are having to kind of spread out a little bit so I got to ask you about the 10-year anniversary because that was a pretty epic event and you mentioned you made a comment on stage where'd that world go and i love the Golden Gate Bridge metaphor you put together what's changed for you over the past year it seems to be like it seems like seven years ago internet years it seems like a decade ago almost from last year yeah a lots changed and you share your perspective yeah I think a lot has changed I think on though um to be almost all for the good in my view I think you know VMware had built such a business on kind of one core platform which was compute virtualization and over the last several years we've really broadened our wings right and we are now dealing with networking and storage and security and automation and cloud and mobility and I think the diversity that that brings um from a customer perspective from an ecosystem perspective from our routes to market perspective I mean certainly it is definitely a charge because there's just so much tremendous diversity it also means we got a lot of things to cover so you know I think with that comes a responsibility to make sure our customers can understand all these different diverse you know offerings what's your objective for the show what's your preferred outcomes you can look back and just fast forward to thursday evening friday morning you know you're in a hot tub relaxing maybe it's saturday or monday morning what do you want to have happen what's your ideal outcome for vmworld beyond the fact that i like my feet attached to my body because right now i'm afraid they might fall off but let's say personal attributes aside you know i really hope that these attendees you know 22,000 plus people get on those airplanes fly home and feel like they had one of the most invigorating educational inspirational experiences professionally that they're going to have all year I hope that they got to the content that was relevant for them that they were able to navigate and you know really spend time in the areas of focus for them and I hope that people met dozens and dozens of new people that will only help them broaden their career so I have this little prop I brought because I was attended the VIP event you guys had an amazing event mark injuries since the NBC was broadcasting there Joe Tucci was there and then you know opening up your new facility which could have been around for a while so we've got some new new areas got these hot pens there so I'm going to ask you about the culture and the brand future brand for vmware I mean it's an amazing campus eco-friendly beautiful design high quality is this the brand of VMware that you seeing vision for me and you what's your vision for the brand I mean it's evolving in in real time for the company it is evolving but at the same time I think our brand and what we stand for as a company is also very stable it's great that you came to that event and saw the final unveiling of the last building as we finished it up and certainly it's a beautiful campus and it's green you know it's very you know natural woods and doing all kinds of things to protect the environment I think at the core of VMware there's you know five key values and those values are sustaining the test of time you know it's about innovation it's about community it's about people it's about integrity and it's about our customers and I think really no matter what products and services and solutions we wrap around our company I think we still stand for the same core values and I hope that never changes so I got to ask you out the community I think it's one of those things and you know something to pat about how doctor is implemented community aspect of the open source of their product and made them success you guys have had great community over the years really part of the backbone of vmware versus other companies some don't even have a heartbeat to a community you guys have a great thriving ecosystem how do you maintain that as we get more connected with the crowdsourcing with the Twitter expansion and all the people talking and it's not just forums anymore it's and more it's it's it's a virtual event every day it's like vmworld every day out there how do you handle that what's your vision and how you going to get your arms around that going forward well it's yeah I think it's really critical first of all just like anything whether you're talking about technologies you're talking about engaging with customers you have to evolve you can't use the same techniques that you use last year really to propel you next year so I think it's all about making sure you understand how our customers choosing to engage and then embrace that for us our social channels are really important our communities are really important and we're all about enabling facilitation and engagement and I think we're really that's kind of philosophically how we go about our whole social strategy it's all about enablement so that's a personal question for you to you always loved your eye for you know detail remember the first VMware we did you had pointed out the vmware stickers which ended up being perfect camera location ibly I like her I like this Robin woman she's awesome but what are you excited about now I mean what are you personally motivated upon right now what gets you really excited about the tech industry about what you what you're involved in what's the what's the one thing that get you so excited you know frankly I'm extremely proud to be the CMO of VMware I think there was a great company and I think we're part of something truly meaningful I think there was a time when maybe we weren't going to be as relevant we and by we I don't mean to see him or I mean this this whole thing that maybe we weren't going to be as relevant in the next decade but we collectively as a mystery are making bold moves we're doubling down on software we're pushing the boundaries of the data center we're getting out beyond compute we're going to storage or going to networking we're looking at security we're layering in automation and I think we are really securing our future as an industry that we are relevant and we need a seat at the table a strategic seat at the table and I'm thrilled to be a part and you certainly the global footprint the virtualization has been a great part of enabling that that mindset great to have you on the cube any other tidbits about the show you'd like to share the folks you know I think the main thing is just get involved and try some things that are different push your own personal boundaries explore there's so much content there's so many networking opportunities there's breakouts and I think definitely sampling a little bit of everything and making sure that you go home exhausted and then I'll be happy but certainly is exhausting show but Pat brought up the whole brave concept that's really about bold moves writing that's about that's kind of the whole theme here right yeah I think you know the notion of bravery is in the sense that given that things are changing so rapidly and the world is so dynamic and fluid as a business climate it's going to take some calculated risk you're going to have to really decide where are you partnering where are you betting what kind of steps are you going to take and I think action is key and the one thing it probably isn't going to work is status quo Robin Matlock the chief marketing officer for VMware keynote speech this morning set the table for Pat Gelsinger great jobs at the big picture laid out everything out the holistic vision of VMware continues to thrive thanks for coming down the cube always great to have you it's the Cubist retin from the noise we'll be right back with our next guest after the short break great thanks John you