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Shruthi Murthy, St. Louis University & Venkat Krishnamachari, MontyCloud | AWS Startup Showcase


 

(gentle music) >> Hello and welcome today's session theCUBE presentation of AWS Startup Showcase powered by theCUBE, I'm John Furrier, for your host of theCUBE. This is a session on breaking through with DevOps data analytics tools, cloud management tools with MontyCloud and cloud management migration, I'm your host. Thanks for joining me, I've got two great guests. Venkat Krishnamachari who's the co-founder and CEO of MontyCloud and Shruthi Sreenivasa Murthy, solution architect research computing group St. Louis University. Thanks for coming on to talk about transforming IT, day one day two operations. Venkat, great to see you. >> Great to see you again, John. So in this session, I really want to get into this cloud powerhouse theme you guys were talking about before on our previous Cube Conversations and what it means for customers, because there is a real market shift happening here. And I want to get your thoughts on what solution to the problem is basically, that you guys are targeting. >> Yeah, John, cloud migration is happening rapidly. Not an option. It is the current and the immediate future of many IT departments and any type of computing workloads. And applications and services these days are better served by cloud adoption. This rapid acceleration is where we are seeing a lot of challenges and we've been helping customers with our platform so they can go focus on their business. So happy to talk more about this. >> Yeah and Shruthi if you can just explain your relationship with these guys, because you're a cloud architect, you can try to put this together. MontyCloud is your customer, talk about your solution. >> Yeah I work at the St. Louis University as the solutions architect for the office of Vice President of Research. We can address St. Louis University as SLU, just to keep it easy. SLU is a 200-year-old university with more focus on research. And our goal at the Research Computing Group is to help researchers by providing the right infrastructure and computing capabilities that help them to advance their research. So here in SLU research portfolio, it's quite diverse, right? So we do research on vaccines, economics, geospatial intelligence, and many other really interesting areas, and you know, it involves really large data sets. So one of the research computing groups' ambitious plan is to move as many high-end computation applications from on-prem to the AWS. And I lead all the cloud initiatives for the St. Louis university. >> Yeah Venkat and I, we've been talking, many times on theCUBE, previous interviews about, you know, the rapid agility that's happening with serverless and functions, and, you know, microservices start to see massive acceleration of how fast cloud apps are being built. It's put a lot of pressure on companies to hang on and manage all this. And whether you're a security group was trying to lock down something, or it's just, it's so fast, the cloud development scene is really fun and you're implementing it at a large scale. What's it like these days from a development standpoint? You've got all this greatness in the cloud. What's the DevOps mindset right now? >> SLU is slowly evolving itself as the AWS Center of Excellence here in St. Louis. And most of the workflows that we are trying to implement on AWS and DevOps and, you know, CICD Pipelines. And basically we want it ready and updated for the researchers where they can use it and not have to wait on any of the resources. So it has a lot of importance. >> Research as code, it's like the internet, infrastructure as code is DevOps' ethos. Venkat, let's get into where this all leads to because you're seeing a culture shift in companies as they start to realize if they don't move fast, and the blockers that get in the way of the innovation, you really can't get your arms around this growth as an opportunity to operationalize all the new technology, could you talk about the transformation goals that are going on with your customer base. What's going on in the market? Can you explain and unpack the high level market around what you guys are doing? >> Sure thing, John. Let's bring up the slide one. So they have some content that Act-On tabs. John, every legal application, commercial application, even internal IT departments, they're all transforming fast. Speed has never been more important in the era we are today. For example, COVID research, you know, analyzing massive data sets to come up with some recommendations. They don't demand a lot from the IT departments so that researchers and developers can move fast. And I need departments that are not only moving current workloads to the cloud they're also ensuring the cloud is being consumed the right way. So researchers can focus on what they do best, what we win, learning and working closely with customers and gathering is that there are three steps or three major, you know, milestone that we like to achieve. I would start the outcome, right? That the important milestone IT departments are trying to get to is transforming such that they're directly tied to the key business objectives. Everything they do has to be connected to the business objective, which means the time and you know, budget and everything's aligned towards what they want to deliver. IT departments we talk with have one common goal. They want to be experts in cloud operations. They want to deliver cloud operations excellence so that researchers and developers can move fast. But they're almost always under the, you know, they're time poor, right? And there is budget gaps and that is talent and tooling gap. A lot of that is what's causing the, you know, challenges on their path to journey. And we have taken a methodical and deliberate position in helping them get there. >> Shruthi hows your reaction to that? Because, I mean, you want it faster, cheaper, better than before. You don't want to have all the operational management hassles. You mentioned that you guys want to do this turnkey. Is that the use case that you're going after? Just research kind of being researchers having the access at their fingertips, all these resources? What's the mindset there, what's your expectation? >> Well, one of the main expectations is to be able to deliver it to the researchers as demand and need and, you know, moving from a traditional on-prem HBC to cloud would definitely help because, you know, we are able to give the right resources to the researchers and able to deliver projects in a timely manner, and, you know, with some additional help from MontyCloud data platform, we are able to do it even better. >> Yeah I like the onboarding thing and to get an easy and you get value quickly, that's the cloud business model. Let's unpack the platform, let's go into the hood. Venkat let's, if you can take us through the, some of the moving parts under the platform, then as you guys have it's up at the high level, the market's obvious for everyone out there watching Cloud ops, speed, stablism. But let's go look at the platform. Let's unpack that, do you mind pick up on slide two and let's go look at the what's going on in the platform. >> Sure. Let's talk about what comes out of the platform, right? They are directly tied to what the customers would like to have, right? Customers would like to fast track their day one activities. Solution architects, such as Shruthi, their role is to try and help get out of the way of the researchers, but we ubiquitous around delegating cloud solutions, right? Our platform acts like a seasoned cloud architect. It's as if you've instantly turned on a cloud solution architect that should, they can bring online and say, Hey, I want help here to go faster. Our lab then has capabilities that help customers provision a set of governance contracts, drive consumption in the right way. One of the key things about driving consumption the right way is to ensure that we prevent a security cost or compliance issues from happening in the first place, which means you're shifting a lot of the operational burden to left and make sure that when provisioning happens, you have a guard rails in place, we help with that, the platform solves a problem without writing code. And an important takeaway here, John is that a was built for architects and administrators who want to move fast without having to write a ton of code. And it is also a platform that they can bring online, autonomous bots that can solve problems. For example, when it comes to post provisioning, everybody is in the business of ensuring security because it's a shared model. Everybody has to keep an eye on compliance, that is also a shared responsibility, so is cost optimization. So we thought wouldn't it be awesome to have architects such as Shruthi turn on a compliance bot on the platform that gives them the peace of mind that somebody else and an autonomous bot is watching our 24 by 7 and make sure that these day two operations don't throw curve balls at them, right? That's important for agility. So platform solves that problem with an automation approach. Going forward on an ongoing basis, right, the operation burden is what gets IT departments. We've seen that happen repeatedly. Like IT department, you know, you know this, John, maybe you have some thoughts on this. You know, you know, if you have some comments on how IT can face this, then maybe that's better to hear from you. >> No, well first I want to unpack that platform because I think one of the advantages I see here and that people are talking about in the industry is not only is the technology's collision colliding between the security postures and rapid cloud development, because DevOps and cloud, folks, are moving super fast. They want things done at the point of coding and CICB pipeline, as well as any kind of changes, they want it fast, not weeks. They don't want to have someone blocking it like a security team, so automation with the compliance is beautiful because now the security teams can provide policies. Those policies can then go right into your platform. And then everyone's got the rules of the road and then anything that comes up gets managed through the policy. So I think this is a big trend that nobody's talking about because this allows the cloud to go faster. What's your reaction to that? Do you agree? >> No, precisely right. I'll let Shurthi jump on that, yeah. >> Yeah, you know, I just wanted to bring up one of the case studies that we read on cloud and use their compliance bot. So REDCap, the Research Electronic Data Capture also known as REDCap is a web application. It's a HIPAA web application. And while the flagship projects for the research group at SLU. REDCap was running on traditional on-prem infrastructure, so maintaining the servers and updating the application to its latest version was definitely a challenge. And also granting access to the researchers had long lead times because of the rules and security protocols in place. So we wanted to be able to build a secure and reliable enrollment on the cloud where we could just provision on demand and in turn ease the job of updating the application to its latest version without disturbing the production environment. Because this is a really important application, most of the doctors and researchers at St. Louis University and the School of Medicine and St. Louis University Hospital users. So given this challenge, we wanted to bring in MontyCloud's cloud ops and, you know, security expertise to simplify the provisioning. And that's when we implemented this compliance bot. Once it is implemented, it's pretty easy to understand, you know, what is compliant, what is noncompliant with the HIPAA standards and where it needs an remediation efforts and what we need to do. And again, that can also be automated. It's nice and simple, and you don't need a lot of cloud expertise to go through the compliance bot and come up with your remediation plan. >> What's the change in the outcome in terms of the speed turnaround time, the before and after? So before you're dealing with obviously provisioning stuff and lead time, but just a compliance closed loop, just to ask a question, do we have, you know, just, I mean, there's a lot of manual and also some, maybe some workflows in there, but not as not as cool as an instant bot that solve yes or no decision. And after MontyCloud, what are some of the times, can you share any data there just doing an order of magnitude. >> Yeah, definitely. So the provisioning was never simpler, I mean, we are able to provision with just one or two clicks, and then we have a better governance guardrail, like Venkat says, and I think, you know, to give you a specific data, it, the compliance bot does about more than 160 checks and it's all automated, so when it comes to security, definitely we have been able to save a lot of effort on that. And I can tell you that our researchers are able to be 40% more productive with the infrastructure. And our research computing group is able to kind of save the time and, you know, the security measures and the remediation efforts, because we get customized alerts and notifications and you just need to go in and, you know. >> So people are happier, right? People are getting along at the office or virtually, you know, no one is yelling at each other on Slack, hey, where's? Cause that's really the harmony here then, okay. This is like a, I'm joking aside. This is a real cultural issue between speed of innovation and the, what could be viewed as a block, or just the time that say security teams or other teams might want to get back to you, make sure things are compliant. So that could slow things down, that tension is real and there's some disconnects within companies. >> Yeah John, that's spot on, and that means we have to do a better job, not only solving the traditional problems and make them simple, but for the modern work culture of integrations. You know, it's not uncommon like you cut out for researchers and architects to talk in a Slack channel often. You say, Hey, I need this resource, or I want to reconfigure this. How do we make that collaboration better? How do you make the platform intelligent so that the platform can take off some of the burden off of people so that the platform can monitor, react, notify in a Slack channel, or if you should, the administrator say, Hey, next time, this happens automatically go create a ticket for me. If it happens next time in this environment automatically go run a playbook, that remediates it. That gives a lot of time back that puts a peace of mind and the process that an operating model that you have inherited and you're trying to deliver excellence and has more help, particularly because it is very dynamic footprint. >> Yeah, I think this whole guard rail thing is a really big deal, I think it's like a feature, but it's a super important outcome because if you can have policies that map into these bots that can check rules really fast, then developers will have the freedom to drive as fast as they want, and literally go hard and then shift left and do the coding and do all their stuff on the hygiene side from the day, one on security is really a big deal. Can we go back to this slide again for the other project? There's another project on that slide. You talked about RED, was it REDCap, was that one? >> Yeah. Yeah, so REDCap, what's the other project. >> So SCAER, the Sinfield Center for Applied Economic Research at SLU is also known as SCAER. They're pretty data intensive, and they're into some really sophisticated research. The Center gets daily dumps of sensitive geo data sensitive de-identified geo data from various sources, and it's a terabyte so every day, becomes petabytes. So you know, we don't get the data in workable formats for the researchers to analyze. So the first process is to convert this data into a workable format and keep an analysis ready and doing this at a large scale has many challenges. So we had to make this data available to a group of users too, and some external collaborators with ads, you know, more challenges again, because we also have to do this without compromising on the security. So to handle these large size data, we had to deploy compute heavy instances, such as, you know, R5, 12xLarge, multiple 12xLarge instances, and optimizing the cost and the resources deployed on the cloud again was a huge challenge. So that's when we had to take MontyCloud help in automating the whole process of ingesting the data into the infrastructure and then converting them into a workable format. And this was all automated. And after automating most of the efforts, we were able to bring down the data processing time from two weeks or more to three days, which really helped the researchers. So MontyCloud's data platform also helped us with automating the risk, you know, the resource optimization process and that in turn helped bring the costs down, so it's been pretty helpful then. >> That's impressive weeks to days, I mean, this is the theme Venkat speed, speed, speed, hybrid, hybrid. A lot of stuff happening. I mean, this is the new normal, this is going to make companies more productive if they can get the apps built faster. What do you see as the CEO and founder of the company you're out there, you know, you're forging new ground with this great product. What do you see as the blockers from customers? Is it cultural, is it lack of awareness? Why aren't people jumping all over this? >> Only people aren't, right. They go at it in so many different ways that, you know, ultimately be the one person IT team or massively well-funded IT team. Everybody wants to Excel at what they're delivering in cloud operations, the path to that as what, the challenging part, right? What are you seeing as customers are trying to build their own operating model and they're writing custom code, then that's a lot of need for provisioning, governance, security, compliance, and monitoring. So they start integrating point tools, then suddenly IT department is now having a, what they call a tax, right? They have to maintain the technical debt while cloud service moving fast. It's not uncommon for one of the developers or one of the projects to suddenly consume a brand new resource. And as you know, AWS throws up a lot more services every month, right? So suddenly you're not keeping up with that service. So what we've been able to look at this from a point of view of how do we get customers to focus on what they want to do and automate things that we can help them with? >> Let me, let me rephrase the question if you don't mind. Cause I I didn't want to give the impression that you guys aren't, you guys have a great solution, but I think when I see enterprises, you know, they're transforming, right? So it's not so much the cloud innovators, like you guys, it's really that it's like the mainstream enterprise, so I have to ask you from a customer standpoint, what's some of the cultural things are technical reasons why they're not going faster? Cause everyone's, maybe it's the pandemic's forcing projects to be double down on, or some are going to be cut, this common theme of making things available faster, cheaper, stronger, more secure is what cloud does. What are some of the enterprise challenges that they have? >> Yeah, you know, it might be money for right, there's some cultural challenges like Andy Jassy or sometimes it's leadership, right? You want top down leadership that takes a deterministic step towards transformation, then adequately funding the team with the right skills and the tools, a lot of that plays into it. And there's inertia typically in an existing process. And when you go to cloud, you can do 10X better, people see that it doesn't always percolate down to how you get there. So those challenges are compounded and digital transformation leaders have to, you know, make that deliberate back there, be more KPI-driven. One of the things we are seeing in companies that do well is that the leadership decides that here are our top business objectives and KPIs. Now if we want the software and the services and the cloud division to support those objectives when they take that approach, transformation happens. But that is a lot more easier said than done. >> Well you're making it really easy with your solution. And we've done multiple interviews. I've got to say you're really onto something really with this provisioning and the compliance bots. That's really strong, that the only goes stronger from there, with the trends with security being built in. Shruthi, got to ask you since you're the customer, what's it like working with MontyCloud? It sounds so awesome, you're customer, you're using it. What's your review, what's your- What's your, what's your take on them? >> Yeah they are doing a pretty good job in helping us automate most of our workflows. And when it comes to keeping a tab on the resources, the utilization of the resources, so we can keep a tab on the cost in turn, you know, their compliance bots, their cost optimization tab. It's pretty helpful. >> Yeah well you're knocking projects down from three weeks to days, looking good, I mean, looking real strong. Venkat this is the track record you want to see with successful projects. Take a minute to explain what else is going on with MontyCloud. Other use cases that you see that are really primed for MontyCloud's platform. >> Yeah, John, quick minute there. Autonomous cloud operations is the goal. It's never done, right? It there's always some work that you hands-on do. But if you set a goal such that customers need to have a solution that automates most of the routine operations, then they can focus on the business. So we are going to relentlessly focused on the fact that autonomous operations will have the digital transformation happen faster, and we can create a lot more value for customers if they deliver to their KPIs and objectives. So our investments in the platform are going more towards that. Today we already have a fully automated compliance bot, a security bot, a cost optimization recommendation engine, a provisioning and governance engine, where we're going is we are enhancing all of this and providing customers lot more fluidity in how they can use our platform Click to perform your routine operations, Click to set up rules based automatic escalation or remediation. Cut down the number of hops a particular process will take and foster collaboration. All of this is what our platform is going and enhancing more and more. We intend to learn more from our customers and deliver better for them as we move forward. >> That's a good business model, make things easier, reduce the steps it takes to do something, and save money. And you're doing all those things with the cloud and awesome stuff. It's really great to hear your success stories and the work you're doing over there. Great to see resources getting and doing their job faster. And it's good and tons of data. You've got petabytes of that's coming in. It's it's pretty impressive, thanks for sharing your story. >> Sounds good, and you know, one quick call out is customers can go to MontyCloud.com today. Within 10 minutes, they can get an account. They get a very actionable and valuable recommendations on where they can save costs, what is the security compliance issues they can fix. There's a ton of out-of-the-box reports. One click to find out whether you are having some data that is not encrypted, or if any of your servers are open to the world. A lot of value that customers can get in under 10 minutes. And we believe in that model, give the value to customers. They know what to do with that, right? So customers can go sign up for a free trial at MontyCloud.com today and get the value. >> Congratulations on your success and great innovation. A startup showcase here with theCUBE coverage of AWS Startup Showcase breakthrough in DevOps, Data Analytics and Cloud Management with MontyCloud. I'm John Furrier, thanks for watching. (gentle music)

Published Date : Sep 22 2021

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the co-founder and CEO Great to see you again, John. It is the current and the immediate future you can just explain And I lead all the cloud initiatives greatness in the cloud. And most of the workflows that and the blockers that get in important in the era we are today. Is that the use case and need and, you know, and to get an easy and you get of the researchers, but we ubiquitous the cloud to go faster. I'll let Shurthi jump on that, yeah. and reliable enrollment on the cloud of the speed turnaround to kind of save the time and, you know, as a block, or just the off of people so that the and do the coding and do all Yeah, so REDCap, what's the other project. the researchers to analyze. of the company you're out there, of the projects to suddenly So it's not so much the cloud innovators, and the cloud division to and the compliance bots. the cost in turn, you know, to see with successful projects. So our investments in the platform reduce the steps it takes to give the value to customers. Data Analytics and Cloud

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Dr. Tim Wagner & Shruthi Rao | Cloud Native Insights


 

(upbeat electronic music) >> Narrator: From theCUBE studios in Palo Alto and Boston, connecting with thought leaders all around the world, this is a CUBE conversation! >> Hi, I'm Stu Miniman, your host for Cloud Native Insight. When we launched this series, one of the things we wanted to talk about was that we're not just using cloud as a destination, but really enabling new ways of thinking, being able to use the innovations underneath the cloud, and that if you use services in the cloud, that you're not necessarily locked into a solution or can't move forward. And that's why I'm really excited to help welcome to the program, I have the co-founders of Vendia. First we have Dr. Tim Wagner, he is the co-founder and CEO of the company, as well as generally known in the industry as the father of Serverless from the AWS Lambda, and his co-founder, Shruthi Rao, she is the chief business officer at Vendia, also came from AWS where she worked on blockchain solutions. Tim, Shruthi, thanks so much for joining us. >> Thanks for having us in here, Stu. Great to join the show. >> All right, so Shruthi, actually if we could start with you because before we get into Vendia, coming out of stealth, you know, really interesting technology space, you and Tim both learned a lot from working with customers in your previous jobs, why don't we start from you. Block chain of course had a lot of learnings, a lot of things that people don't understand about what it is and what it isn't, so give us a little bit about what you've learned and how that lead towards what you and Tim and the team are doing with Vendia. >> Yeah, absolutely, Stu! One, the most important thing that we've all heard of was this great gravitational pull towards blockchain in 2018 and 2019. Well, I was one of the founders and early adopters of blockchain from Bitcoin and Ethereum space, all the way back from 2011 and onwards. And at AWS I started the Amazon Managed Blockchain and launched Quantum Ledger Database, two services in the block chain category. What I learned there was, no surprise, there was a gold rush to blockchain from many customers. We, I personally talked to over 1,092 customers when I ran Amazon Managed Blockchain for the last two years. And I found that customers were looking at solving this dispersed data problem. Most of my customers had invested in IoT and edge devices, and these devices were gathering massive amounts of data, and on the flip side they also had invested quite a bit of effort in AI and ML and analytics to crunch this data, give them intelligence. But guess what, this data existed in multiple parties, in multiple clouds, in multiple technology stacks, and they needed a mechanism to get this data from wherever they were into one place so they could the AI, ML, analytics investment, and they wanted all of this to be done in real time, and to gravitated towards blockchain. But blockchain had quite a bit of limitations, it was not scalable, it didn't work with the existing stack that you had. It forced enterprises to adopt this new technology and entirely new type of infrastructure. It didn't work cross-cloud unless you hired expensive consultants or did it yourself, and required these specialized developers. For all of these reasons, we've seen many POCs, majority of POCs just dying on the vine and not ever reaching the production potential. So, that is when I realized that what the problem to be solved was not a trust problem, the problem was dispersed data in multiple clouds and multiple stacks problem. Sometimes multiple parties, even, problem. And that's when Tim and I started talking about, about how can we bring all of the nascent qualities of Lambda and Serverless and use all of the features of blockchain and build something together? And he has an interesting story on his own, right. >> Yeah. Yeah, Shruthi, if I could, I'd like to get a little bit of that. So, first of all for our audience, if you're watching this on the minute, probably want to hit pause, you know, go search Tim, go watch a video, read his Medium post, about the past, present, and future of Serverless. But Tim, I'm excited. You and I have talked in the past, but finally getting you on theCUBE program. >> Yeah! >> You know, I've looked through my career, and my background is infrastructure, and the role of infrastructure we know is always just to support the applications and the data that run business, that's what is important! Even when you talk about cloud, it is the applications, you know, the code, and the data that are important. So, it's not that, you know, okay I've got near infinite compute capacity, it's the new things that I can do with it. That's a comment I heard in one of your sessions. You talked about one of the most fascinating things about Serverless was just the new creativity that it inspired people to do, and I loved it wasn't just unlocking developers to say, okay I have new ways to write things, but even people that weren't traditional coders, like lots of people in marketing that were like, "I can start with this and build something new." So, I guess the question I have for you is, you know we had this idea of Platform as a Service, or even when things like containers launched, it was, we were trying to get close to that atomic unit of the application, and often it was talked about, well, do I want it for portability? Is it for ease of use? So, you've been wrangling and looking at this (Tim laughing) from a lot of different ways. So, is that as a starting point, you know, what did you see the last few years with Lambda, and you know, help connect this up to where Shruthi just left off her bit of the story. >> Absolutely. You know, the great story, the great success of the cloud is this elimination of undifferentiated heavy lifting, you know, from getting rid of having to build out a data center, to all the complexity of managing hardware. And that first wave of cloud adoption was just phenomenally successful at that. But as you say, the real thing businesses wrestle with are applications, right? It's ultimately about the business solution, not the hardware and software on which it runs. So, the very first time I sat down with Andy Jassy to talk about what eventually become Lambda, you know, one of the things I said was, look, if we want to get 10x the number of people to come and, you know, and be in the cloud and be successful it has to be 10 times simpler than it is today. You know, if step one is hire an amazing team of distributed engineers to turn a server into a full tolerance, scalable, reliable business solution, now that's going to be fundamentally limiting. We have to find a way to put that in a box, give that capability, you know, to people, without having them go hire that and build that out in the first place. And so that kind of started this journey for, for compute, we're trying to solve the problem of making compute as easy to use as possible. You know, take some code, as you said, even if you're not a diehard programmer or backend engineer, maybe you're just a full-stack engineer who loves working on the front-end, but the backend isn't your focus, turn that into something that is as scalable, as robust, as secure as somebody who has spent their entire career working on that. And that was the promise of Serverless, you know, outside of the specifics of any one cloud. Now, the challenge of course when you talk to customers, you know, is that you always heard the same two considerations. One is, I love the idea of Lamdba, but it's AWS, maybe I have multiple departments or business partners, or need to kind of work on multiple clouds. The other challenge is fantastic for compute, what about data? You know, you've kind of left me with, you're giving me sort of half the solution, you've made my compute super easy to use, can you make my data equally easy to use? And so you know, obviously the part of the genesis of Vendia is going and tackling those pieces of this, giving all that promise and ease of use of Serverless, now with a model for replicated state and data, and one that can cross accounts, machines, departments, clouds, companies, as easily as it scales on a single cloud today. >> Okay, so you covered quite a bit of ground there Tim, if you could just unpack that a little bit, because you're talking about state, cutting across environments. What is it that Vendia is bringing, how does that tie into solutions like, you know, Lamdba as you mentioned, but other clouds or even potentially on premises solutions? So, what is, you know, the IP, the code, the solution that Vendia's offering? >> Happy to! So, let's start with the customer problem here. The thing that every enterprise, every company, frankly, wrestles with is in the modern world they're producing more data than ever, IMT, digital journeys, you know, mobile, edge devices. More data coming in than ever before, at the same time, more data getting consumed than ever before with deep analytics, supply chain optimization, AI, ML. So, even more consumers of ever more data. The challenge, of course, is that data isn't always inside a company's four walls. In fact, we've heard 80% or more of that data actually lives outside of a company's control. So, step one to doing something like AI, ML, isn't even just picking a product or selecting a technology, it's getting all of your data back together again, so that's the problem that we set out to solve with Vendia, and we realized that, you know, and kind of part of the genesis for the name here, you know, Vendia comes from Venn Diagram. So, part of that need to bring code and data together across companies, across tech stacks, means the ability to solve some of these long-standing challenges. And we looked at the two sort of big movements out there. Two of them, you know, we've obviously both been involved in, one of them was Serverless, which amazing ability to scale, but single account, single cloud, single company. The other one is blockchain and distributed ledgers, manages to run more across parties, across clouds, across tech stacks, but doesn't have a great mechanism for scalability, it's really a single box deployment model, and obviously there are a lot of limitations with that. So, our technology, and kind of our insight and breakthrough here was bringing those two things together by solving the problems in each of them with the best parts of the other. So, reimagine the blockchain as a cloud data implementation built entirely out of Serverless components that have all of the scale, the cost efficiencies, the high utilization, like all of the ease of deployment that something like Lambda has today, and at the same time, you know, bring state to Serverless. Give things like Lambda and the equivalent of other clouds a simple, easy, built-in model so that applications can have multicloud, multi-account state at all times, rather than turning that into a complicated DIY project. So, that was our insight here, you know and frankly where a lot of the interesting technology for us is in turning those centralized services, a centralized version of Serverless Compute or Serverless Database into a multi-account, multicloud experience. And so that's where we spent a lot of time and energy trying to build something that gives customers a great experience. >> Yeah, so I've got plenty of background in customers that, you know, have the "information silos", if you will, so we know, when the unstructured data, you know so much of it is not searchable, I can't leverage it. Shruthi, but maybe it might make sense, you know, what is, would you say some of the top things some of your early customers are saying? You know, I have this pain point, that's pointing me in your direction, what was leading them to you? And how does the solution help them solve that problem? >> Yeah, absolutely! One of our design partners, our lead design partners is this automotive company, they're a premier automotive company, they want, their end goal is to track car parts for warranty recall issues. So, they want to track every single part that goes into a particular car, so they're about 30 to 35,000 parts in each of these cars, and then all the way from manufacturing floor to when the car is sold, and when that particular part is replaced eventually, towards the end of the lifecycle of that part. So for this, they have put together a small test group of their partners, a couple of the parts manufacturers, they're second care partners, National Highway Safety Administration is part of this group, also a couple of dealers and service centers. Now, if you just look at this group of partners, you will see some of these parties have high technology, technology backgrounds, just like the auto manufacturers themselves or the part manufacturers. Low modality or low IT-competency partners such as the service centers, for them desktop PCs are literally the IT competency, and so does the service centers. Now, most of, majority of these are on multiple clouds. This particular auto customer is on AWS and manufactures on Azure, another one is on GCP. Now, they all have to share these large files between each other, making sure that there are some transparency and business rules applicable. For example, two partners who make the same parts or similar parts cannot see each other's data. Most of the participants cannot see the PII data that are not applicable, only the service center can see that. National Highway Safety Administration has read access, not write access. A lot of that needed to be done, and their alternatives before they started using Vendia was either use point-to-point APIs, which was very expensive, very cumbersome, it works for a finite small set of parties, it does not scale, as in when you add more participants into this particular network. And the second option for them was blockchain, which they did use, and used Hyperledger Fabric, they used Ethereum Private to see how this works, but the scalability, with Ethereum Private, it's about 14 to 15 transactions per second, with Hyperledger Fabric it taps out at 100, or 150 on a good day, transaction through, but it's not just useful. All of these are always-on systems, they're not Serverless, so just provisioning capacity, our customers said it took them two to three weeks per participant. So, it's just not a scalable solution. With Vendia, what we delivered to them was this virtual data lake, where the sources of this data are on multiple clouds, are on multiple accounts owned by multiple parties, but all of that data is shared on a virtual data lake with all of the permissions, with all of the logging, with all of the security, PII, and compliance. Now, this particular auto manufacturer and the National Highway Safety Administration can run their ML algorithms to gain intelligence off of it, and start to understand patterns, so when certain parts go bad, or what's the propensity of a certain manufacturing unit producing faulty parts, and so on, and so forth. This really shows you this concept of unstructured data being shared between parties that are not, you know, connected with each other, when there are data silos. But I'd love to follow this up with another example of, you know, the democratization, democratization is very important to Vendia. When Tim launched Lambda and founded the AWS Serverless movement as a whole, and at AWS, one thing, very important thing happened, it lowered the barrier to entry for a new wave of businesses that could just experiment, try out new things, if it failed, they scrap it, if it worked, they could scale it out. And that was possible because of the entry point, because of the paper used, and the architecture itself, and we are, our vision and mission for Vendia is that Vendia fuels the next generation of multi-party connected distributed applications. My second design partner is actually a non-profit that, in the animal welfare industry. Their mission is to maintain a no-kill for dogs and cats in the United States. And the number one reason for over populations of dogs and cats in the shelters is dogs lost, dogs and cats lost during natural disasters, like the hurricane season. And when that happens, and when, let's say your dogs get lost, and you want to find a dog, the ID or the chip-reading is not reliable, they want to search this through pictures. But we also know that if you look at a picture of a dog, four people can come up with four different breed names, and this particular non-profit has 2,500 plus partners across the U.S., and they're all low to no IT modalities, some of them have higher IT competency, and a huge turnover because of volunteer employees. So, what we did for them was came up with a mechanism where they could connect with all 2,500 of these participants very easily in a very cost-effective way and get all of the pictures of all of the dogs in all these repositories into one data lake so they can run some kind of a dog facial recognition algorithm on it and identify where my lost dog is in minutes as opposed to days it used to take before. So, you see a very large customer with very sophisticated IT competency use this, also a non-profit being able to use this. And they were both able to get to this outcome in days, not months or years, as, blockchain, but just under a few days, so we're very excited about that. >> Thank you so much for the examples. All right, Tim, before we get to the end, I wonder if you could take us under the hood a little bit here. My understanding, the solution that you talk about, it's universal apps, or what you call "unis" -- >> Tim: Unis? (laughs) >> I believe, so if I saw that right, give me a little bit of compare and contrast, if you will. Obviously there's been a lot of interest in what Kubernetes has been doing. We've been watching closely, you know there's connections between what Kubernetes is doing and Serverless with the Knative project. When I saw the first video talking about Vendia, you said, "We're serverless, and we're containerless underneath." So, help us understand, because at, you know, a super high level, some of the multicloud and making things very flexible sound very similar. So you know, how is Vendia different, and why do you feel your architecture helps solve this really challenging problem? >> Sure, sure, awesome! You know, look, one of the tenets that we had here was that things have to be as easy as possible for customers, and if you think about the way somebody walks up today to an existing database system, right? They say, "Look, I've got a schema, I know the shape of my data." And a few minutes later I can get a production database, now it's single user, single cloud, single consumer there, but it's a very fast, simple process that doesn't require having code, hiring a team, et cetera, and we wanted Vendia to work the same way. Somebody can walk up with a JSON schema, hand it to us, five minutes later they have a database, only now it's a multiparty database that's decentralized, so runs across multiple platforms, multiple clouds, you know, multiple technology stacks instead of being single user. So, that's kind of goal one, is like make that as easy to use as possible. The other key tenet though is we don't want to be the least common denominator of the cloud. One of the challenges with saying everyone's going to deploy their own servers, they're going to run all their own software, they're going to build, you know, they're all going to co-deploy a Kubernetes cluster, one of the challenges with that is that, as Shruthi was saying, first, anyone for whom that's a challenge, if you don't have a whole IT department wrapped around you that's a difficult proposition to get started on no matter how amazing that technology might be. The other challenge with it though is that it locks you out, sort of the universe of a lock-in process, right, is the lock-out process. It locks you out of some of the best and brightest things the public cloud providers have come up with, and we wanted to empower customers, you know, to pick the best degree. Maybe they want to go use IBM Watson, maybe they want to use a database on Google, and at the same time they want to ingest IoT on AWS, and they wanted all to work together, and want all of that to be seamless, not something where they have to recreate an experience over, and over, and over again on three different clouds. So, that was our goal here in producing this. What we designed as an architecture was decentralized data storage at the core of it. So, think about all the precepts you hear with blockchain, they're all there, they all just look different. So, we use a no SQL database to store data so that we can scale that easily. We still have a consensus algorithm, only now it's a high speed serverless and cloud function based mechanism. You know, instead of smart contracts, you write things in a cloud function like Lambda instead, so no more learning Solidity, now you can use any language you want. So, we changed how we think about that architecture, but many of those ideas about people, really excited about blockchain and its capabilities and the vision for the future are still alive and well, they've just been implemented in a way that's far more practical and effective for the enterprise. >> All right, so what environments can I use today for your solution, Shruthi talked about customers spanning across some of the cloud, so what's available kind of today, what's on the roadmap in the future? Will this include beyond, you know, maybe the top five or six hyper scalers? Can I do, does it just require Serverless underneath? So, will things that are in a customer's own data center eventually support that. >> Absolutely. So, what we're doing right now is having people sign up for our preview release, so in the next few weeks, we're going to start turning that on for early access to developers. That'll be, the early access program, will be multi-account, focused on AWS, and then end of summer, well be doing our GA release, which will be multicloud, so we'll actually be able to operate across multiple clouds, multiple cloud services, on different platforms. But even from day one, we'll have API support in there. So, if you got a service, could even be running on a mainframe, could be on-prem, if it's API based you can still interact with the data, and still get the benefits of the system. So, developers, please start signing up, you can go find more information on vendia.net, and we're really looking forward to getting some of that early feedback and hear more from the people that we're the most excited to have start building these projects. >> Excellent, what a great call to action to get the developers and users in there. Shruthi, if you could just give us the last bit, you know, the thing that's been fascinating, Tim, when I look at the Serverless movement, you know, I've talked to some amazing companies that were two or three people (Tim laughing) and out of their basement, and they created a business, and they're like, "Oh my gosh, I got VC funding, and it's usually sub $10,000,000. So, I look at your team, I'd heard, Tim, you're the primary coder on the team. (Tim laughing) And when it comes to the seed funding it's, you know, compared to many startups, it's a small number. So, Shruthi, give us a little bit if you could the speeds and feeds of the company, your funding, and any places that you're hiring. Yeah, we are definitely hiring, lets me start from there! (Tim laughing) We're hiring for developers, and we are also hiring for solution architects, so please go to vendia.net, we have all the roles listed there, we would love to hear from you! And the second one, funding, yes. Tim is our main developer and solutions architect here, and look, the Serverless movement really helped quite a few companies, including us, to build this, bring this to market in record speeds, and we're very thankful that Tim and AWS started taking the stands, you know back in 2014, 2013, to bring this to market and democratize this. I think when we brought this new concept to our investors, they saw what this could be. It's not an easy concept to understand in the first wave, but when you understand the problem space, you see that the opportunity is pretty endless. And I'll say this for our investors, on behalf of our investors, that they saw a real founder market-fit between us. We're literally the two people who have launched and ran businesses for both Serverless and blockchain at scale, so that's what they thought was very attractive to them, and then look, it's Tim and I, and we're looking to hire 8 to 10 folks, and I think we have gotten to a space where we're making a meaningful difference to the world, and we would love for more people to join us, join this movement and democratize this big dispersed data problem and solve for this. And help us create more meanings to the data that our customers and companies worldwide are creating. We're very excited, and we're very thankful for all of our investors to be deeply committed to us and having conviction on us. >> Well, Shruthi and Tim, first of all, congratulations -- >> Thank you, thank you. >> Absolutely looking forward to, you know, watching the progress going forward. Thanks so much for joining us. >> Thank you, Stu, thank you. >> Thanks, Stu! >> All right, and definitely tune in to our regular conversations on Cloud Native Insights. I'm your host Stu Miniman, and looking forward to hearing more about your Cloud Native Insights! (upbeat electronic music)

Published Date : Jul 2 2020

SUMMARY :

and CEO of the company, Great to join the show. and how that lead towards what you and Tim and on the flip side You and I have talked in the past, it is the applications, you know, and build that out in the first place. So, what is, you know, the and at the same time, you know, And how does the solution and get all of the solution that you talk about, and why do you feel your architecture and at the same time they Will this include beyond, you know, and hear more from the people and look, the Serverless forward to, you know, and looking forward to hearing more

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