>> Announcer: From New York, it's The Cube! Covering Blockchain Week. Now here's John Furrier. >> Hello, everyone, welcome back. I'm John Furrier with The Cube. I'm your host here in New York City for Blockchain Week, Consensus 2018, as well. We're here with Colin Pape, founder of Presearch.org. It's got a search engine trying to replace Google, decentralized Google, decentralized search. Love this project, very ambitious. Colin, thanks for joining me. >> Great, thanks for having us, John. >> So I love the ambition of the project. Obviously love the search engine. But I've been ranting on The Cube. Everyone who knows me knows what I've been saying. Search is broken. >> Yeah. >> We still, Google's the only open search. At least they use, they're open. >> Facebook's closed. >> Yeah. >> Amazon's closed. >> Yeah. >> LinkedIn, Twitter, they're all closed platforms. >> Right, right. >> Plus the DNS needs to be modernized for the network effect. >> Right. >> It doesn't exist. >> Yes. >> So you can't actually have an effective search engine... >> ...in the new networks. >> That's right. >> The silos, yeah. >> There's no network search. You can't say, hey, what Colin said on The Cube, can you search that for me? Like, I like what he said, so give me some stuff. >> That's right. >> There's no keywords for that. >> Right, right. >> Search is dead, dying. >> Dying, yeah. >> You think, you agree? >> Yeah, there's been a lack of innovation. I mean, it's a service a lot of people don't recognize needs to be improved, but I think those who are really thinking about it from an innovative standpoint realize there's still a ton of upside, ton of opportunity, and some really original takes still to be had, so... >> What's your approach? In all seriousness, we love search, we love, we think it's got to change. You agree. Check, check. What's different? What do you, what's your approach? What's your strategy? How do you see it playing out? >> Sure, so we've got basically a short term and then a long term. So long term is actually building out a framework that different members of the community will be able to participate in. So teams of data scientists creating algorithms, feeding them into the system, getting traffic, testing if it's working, being able to share in the monetization, subject matter experts being able to assist with the curation of community content. And so that's kind of, you know, an actual search engine. Right now what we're doing is more of a search tool enabling different partners to come together to work against the search monopoly and to have their content discovered through the interfaces that they actually create with us providing an incentivization and a reward layer to get people to actually switch off of the Google search field. >> What I like about your idea, and I think why I like it so much is about the search, sites to search, 'cause I love search stories, is that open source has shown us a path. >> Yeah. >> Open source software has proven the model. >> That's right. >> Upstream projects worked by the community. >> Yeah. >> Downstream productization. You're essentially applying open source principles to solving the search problem by getting everyone in on the creation and then the ability to productize it on their own. >> That's right. >> Is that the way you're thinking about it? >> Yeah, very much. And that's really kind of what the framework will facilitate so that that reward and the sharing of the monetization, enabling people to have standards that they can build upon and have active personalization so people who are utilizing the engine will be able to specify, not just have everything kind of driven by their behavior, but what they want to see and who they actually want to support. >> So you saw our little video search engine. I gave you a demo of that. What'd you think? >> Amazing, amazing. That is really innovative, really exciting, and I'm hoping that that can be one of the options within Preserach to start. >> John: Yeah. >> And I think what you guys are doing with that is going to be phenomenal. >> Great. So how would we take that? So we have technology, you've got a collaborative mindset? >> Yes. >> Open door? >> Yes. >> Do I just go in and talk to you? Where do you live, Toronto? Where I'm living in Palo Alto? Is it a decentralized team? What's going on with your organization? How do you engage with people that want to work with you? >> Yeah, so we do have a decentralized team. We're kind of all over the world in various capacities. Main headquarters is in Toronto area, and then we have our tech team actually in Palo Alto, Rich Strenta, Greg Lindel, some guys that you probably know. >> Yup, I've interviewed them. Great guys. They know search. >> Definitely. So we're working with them on the technology side of things. But yeah, basically anybody can go to Presearch.org, sign up for an account, top right corner, there's a send feedback form. >> Did you raise any money, tokens money? >> We did, yeah, we did do a token sale last year, brought in 16 million. >> Sixteen. >> Yeah. >> Great, congratulations. >> Thank you. >> Security or utility token? >> Yeah, it's a utility or a consumptive token. >> And you do that out of Toronto or the US? >> We did it out of Toronto, yeah. >> Okay, cool. And can I get tokens now, or... How does it work? >> So we ended our token sale. You can earn tokens if you just go onto Presearch.org and start searching. So we're paying basically up to eight tokens per day for people to run their searches through us, and we are working on a model where advertisers, basically people who have the need for the token will be able to come into the platform again and buy 'em. >> Got it, cool. Great, awesome. Colin, what else is new? What else are you working on? What's next? >> What's next? Yeah, I think there's a lot of innovation obviously coming out of the blockchain space. We want to basically just collaborate with any of these different projects that really, I think there's a mindset in blockchain. People that are actually a little bit altruistic, they're trying to build a truly better world. The kind of capital structure of a lot of these projects is really unique. It's not just about the exit, which is fantastic. More of a long-term mindset. And so we're just looking for, yeah, anybody who's got a project that we can partner up with, create a more compelling offering than some of the centralized services. >> And where can they find information? Website, URL? >> Yeah, Presearch.org, P-R-E-S-E-A-R-C-H dot org. >> Awesome. Colin, thanks for joining me. Search engines are being disrupted. Everything's disrupted. Crypto, blockchain, token economics changes the nature of the people involved and also the data that can be used. This is the phenomenon called token economics. We're covering it here, Blockchain Week. I'm John Furrier. Stay with us for more coverage from New York City after this break. >> Aw- (sound cuts out) (musical sting)

why from Los Angeles it's the cube covering III 2018 what do you buy silicon angled media hey welcome back everybody Jeff Rick here with the keyword III and LA Convention Center 68,000 people this is ooh it's our first time here we're really excited to be here but the guy to my left has been here for a number of years and we're excited to have monies John EEMA he is the global head of gaming creator for Facebook Tom great to see you great great to be here thanks so first off just kind of impressions of the show 68,000 people that's been awesome and also I don't know if you checked out all the different like booths and stuff around here but it's just been nuts and stuff and I'm really proud about booth that we have behind us was the gaming booth that we've created so inside this booth we got Instagram which is behind me as well as oculus for VR then we've got a stage where it has a crater you can go on there and livestream to Facebook which is cool right so I know Facebook's been pushing a lot of live streaming just coming for general events and different different things but I haven't heard so much about it within the focus of gaming and that's really your yeah yeah yeah so in January we announced the gaming creator pilot program okay just basically our way of sending a signal to the industry that we're gonna invest in games right so we've done two things is one from the product side we built this new thing we call the gaming destination to where you as a viewer or a fan can go there and consume content right to go to FB Gigi calm you can see like you're famous streamer as well as like whether it's like vodka and that type of thing on the second side of the is making it easier for creators to make a living on Facebook so we've been building monetization products as well it's really just working hand-in-hand on them to figure out what are the best products that they need to succeed on our platform right so we've got some of the top streamers like Stone Mountain in darkness and list goes on and on and on and this is globally - so right now Facebook sits in a pretty unique position because obviously you have to base the basic platform which is giant I don't know what the current publisher amount of people 2.2 billion users how many 2.2 billion Wow like a third of the way of the entire world a little bit more basically then also you have a lot of other brands I know everybody thinks of oculus and Facebook is obviously really play into the VR space yeah you've got Instagram you've got a bunch of other prints not just oculus so you're able to leverage it yeah so at Facebook we give just like you're saying we've got oculus for VR we've got Instagram we also have whatsapp which is a communication app that's right we have messenger as well so we've got like a family of sweet apps which is cool and we know just from like a creative perspective that they probably use maybe one or all right so how do we leverage that to make it easier for them to do the things that they love to do right right and how does how do those map back into gaming is it different type of distribution is a different type of way to contact people when you're writing people how do you integrate all these different platforms into kind of a single experience from the streaming person yeah so if you talk about like with oculus right you can play games on there you can also stream for that which is cool we know gamers on Instagram like to post you know gaming content whether it's like pictures of that type of thing so yeah that concert there and then like you know if you're looking like messenger on whatsapp you know if you're a gamer you probably use that to communicate with your friends hey let's play overwatch let's play fortnight or that type of thing same right so you guys obviously Facebook is big into date everybody knows that you guys use day the big data's taken over the whole world but it's a pretty interesting tool that you can use to change it the experience yeah help the experience so how are you using you know kind of data and big bandwidth and big store big compute to deliver a better gaming experience to the fans yeah so we're very strategic with our approach we want to make sure that it's right for the creators you know as we know you know how we position that is just basically working hand and hand and hand with devs as well as traders really figure out one of the best ways that we can make them bigger on our platform we know from our creator standpoint the biggest thing that they complain about is hey I want to grow right like I've been streaming for X amount of years I'm creating content how do I grow the cool thing with Facebook as you know when you consume content is usually through news feed right or if one of your friends shares that content so we've seen a lot of creators come on board and have really early sick sick sick success with that in terms of like sharing content or asking their you know they're fans when they're on the stream like hey you know I'm live right now share this content with your friends right then they get an exposure right which helps them grow so there's all these different ways that we can help them we're still learning right well you know we just launched in January but we got a long way to go but we're seeing a lot of trajectories it's just going up which is great so that's a big platform so yeah so that's it kind of what are some of your priorities if we come back a year from now and talk what are some of your priorities for the next 12 months to help Jesus thing yeah so right now you know we've rolled out stars which is like one form of monetization which is essentially like Tippi oK we've also got subscriptions so you can subscribe to a creator so we're rolling that out soon like in the Alpha stages right now you know you'll see the program containing to roll out more globally as well and then with FB GGG our gaming destinations only gonna get you to start seeing more content in and there as well right you also see us working with Antrim and Pape and I'm sorry an arc oculus more as well so you know we just got a lot of things that were up to but it's exciting keep you busy very much all right all right we'll we'll keep an eye on it and look forward to catching up a year from today awesome okay thank you all right he's drawing on Jeff you're watching the queue from e3 in Los Angeles thanks for watching thanks [Music]