>>from around the globe. It's the Cube with digital coverage of Dell Technologies. World Digital Experience Brought to You by Dell Technologies. Welcome to the Cubes Coverage of Dell Technologies. World 2020. The Digital Experience. I'm Lisa Martin, and I'm pleased to welcome back one of our Cube alumni. John Shirley is with us. The vice president of unstructured storage product management. John. Welcome back to the Cube. >>Thank you for having me. It's great to be back. >>So so much has changed since we last saw you were very socially distant. But talk to me from from a storage and unstructured of data perspective, lot of changes in the year of 2020. >>Yeah, a lot of changes everywhere, but especially in our spaces. While we're seeing just a phenomenal amount of growth with storage. Still, that's continuing. But what we've really seen is things changing pretty pretty rapidly, actually, two new cloud based applications and it almost seems like everything that's happened during the pandemic has kind of been an accelerant to getting to that next level of technology. And so we're really excited to be working with our customers, really guide them in the journey to get into, you know, new cloud based applications, cloud native applications and really just helping them take advantage of all of this on structure data that's being generated. >>Yeah, we've heard about acceleration in so many facets this year and that it's, you know, we're accelerated by, you know, 24 to 36 months. Talk to me about, For example. I was talking Thio, Adele Technologies customer Earth down the other day. And, of course, the massive amount of video that they're generating 24 by seven by 3. 65 from all over the world. The edge, cloud core, So much growth there. How are you seeing customers be able to pivot quickly and adapt to how different things are? >>Yeah, you know, the interesting part two isn't just a collection of data anymore. It's how customers want to treat that data. And what we're seeing over and over again is that we get the video streams coming in. But there's also all of these sensors in the world and so marrying up the video streams with sensor information and keeping that in a repository so that you can do things like, uh, real Time analytics, but also be able to take that same data set and also get the historical view is becoming critically important. And that's the thing that's really changed, is how the data is being used yesterday that keeps coming in. But customers are really, really taking a different view in terms of how they want to go use that data. So we have a lot of tools that we've created over the last year or two that are helping our customers harness and really use that data, something that they just weren't able to do a couple years ago. >>Now we always talk about data as currency or data as gold or data equals trust and the most important factor for any businesses extracting value from that data. I think now, really time is even more important if you think of contact tracing, for example, or the accelerated work going on to develop a vaccine, so much access has to be now because data from yesterday isn't good enough. It's not gonna help solve some of these big use cases. What is she gonna key use cases that you're seeing accelerate in the last few months? >>You just hit it right on the head. So the way we look at it, it kind of two points within the timeline of data. That's the most valuable. And, of course, what you just said. Get the right away in the here. Now that's that's one of the times that is the most valuable toe have that data. But then if we kind of take a look at that data as it ages because it get less important, well, some of it might. But actually the data has a big scale data like data repository and be able to extract value out of that kind of holistically as a big set of data is extremely important as well. And so we we have tools, everything from our streaming data platform that talks about how we can extract value from that data, right as it's coming off the sensor of the videos video streams, we've got our power scale product, which provides very, very high performance storage so that customers 10 stream a bunch of data and get some of that AI and ml off of that data. And then we've got our PCs object storage based product what customers want exabytes of data, and they just want a really long term, robust storage repositories. So we've kind of got all the tools together that really helping our customers extract that value. >>Talk to me about doing a migration. That's always a big challenge, especially as many businesses live in a hybrid or multi cloud world where they've got or using public cloud services on from edge maybe, for example, but in terms of being able to get to the data and run algorithms on it to do a I. How can a customer give me, like a snapshot of a of an example infrastructure that, you see is common with customers that allows them to harness data wherever it is and be able to run a I on wherever it is without having to move it around and pale those charges and, of course, lose precious time? >>Yeah, that's a great question. What we're seeing a lot, too, is customers wanting to take advantage of things like the cloud, the power that compete in the cloud, and, uh, they don't necessarily want to move the data in and out of the cloud. But at the same time, you know, we want to make sure that the customers have the flexibility to choose which cloud that they want to go to. So we have multiple cloud offerings that were given to our customers, specifically the ability to take the data. We host the service for the customer so that it's all in all operated within the Dell EMC, uh, infrastructure team. And then we can map that data data up to the clouds. Whether they want to go to any of the Big three cloud providers, we could map that out. There's no egress fees, and they could go ahead and take advantage of the data very quickly, easily. >>So really, from a flexibility perspective, being able to meet them where they are, >>that's absolutely right. So whether the customers are in the edge or in their in their core or in the cloud will be there to help their needs. >>So this is the first Dell Technologies world that is digital, a lot of opportunity for folks. Thio learn and still be able to have as much engagement as possible. Talk to us about some of the things that you're excited about. The customers are gonna learn in terms of how you're helping them get more value out of the data faster in a time of such massive change. >>Yeah, so we're doing so much within the within the team. So earlier this year we introduced a new product called Power Scale which is taking our industry leading one FS software for scale out file. And we have put that in and really taken advantage of what we have within the Dell family and taking the best server hard work power edge. We've taken on one of one FS software married and together we're really extracting the best value of the data with those platforms. So again, the industry leading scale of file solution marrying that up with the industry leading server solution. And now we've got even though even more robust solution. On top of that, we have, uh, announced our objects scale solution. And so objects Scale is a knob decked store solution that's specifically targeted for customers running kubernetes. We've partnered up with our friends over at VM Ware and we've developed an object store specifically for developers on top of kubernetes environment, so that when customers want to go and start generating new applications with object store on new cloud native app they can really quickly spin up new object, store new buckets and start writing data. It's very simple and easy to use, and then when they want to grow at scale, we've got our PCs object store, too, into that petabytes scale. So it's it's very exciting. >>Can you give us an example of a customer that's that's already doing that That, you see, is really achieving some significant benefits? >>Yeah, yeah, So, uh, probably the one that's the most fun toe watches were working with a company that's doing amusement park rides and really taking a look at all the sensor information so that they can get predictive analytics in terms of the maintenance of the rides, making sure that if there is maintenance that needs to get done, they could get that fixed as quickly as possible so that customers going through those rights a. If, of course, they're going to be safety. Safety is always number one. But being able to make shape, make sure those rides are maintained so that the lines move quickly and they can keep customers going through. And you get us many people enjoying those rises. You can, and that's all coming from our streaming data platform, which is again taking that information. All of that sensors feet, and they need that that real time value that we talked about before to get that real time value. But they also get the historical view so they could see how the maintenance is kind of evolved over time. So that's that's one that's been, ah, lot of fun to work with here over the last couple. >>And hopefully we get to go back to amusement parks and calendar year 2021. Wouldn't that be nice? You mentioned safety and and that Yeah, that kind of makes me think about security. We've seen so much about increases like companies like Zoom, for example, with increased scrutiny on their data security, a more compliance requirements, Um, data protection being even mawr. Important as there was this massive pivot toe work from home seven months ago, and a lot of folks are still there are not going to be there. Tell me a little bit about some of the things that you're doing it to facilitate that this data, this massive increase in unstructured data, is managed securely so that if there's any sort of breach or incident, your customers air in good shape. >>We We have a lot of focus on security within the organization, and that's really across the board. That's really across all of Dell Technologies products. Eso We do a lot of things around encrypted drives to make sure that if the driver ever pulled out of the system, there's no way to go access that data. There's just no way to go do that without the original keys. You can't get those original kids when they're not in the system, so we make sure that we do a lot of hard enough the system at that level. We work very closely with the broader partner and ecosystem community to make sure that we provide things like ransom or protection, uh, isolated. So in case if something does happen a you identified as quickly as you can but be you make sure that you have a good data set, like a good golden copy of that data that you can always go back. Thio, >>you mentioned ransom where it's it's really been on the rise in 2020. I read a stat a couple days ago that every 11 seconds are Ransomware attack occurs when we think about how many new industries are exposed. I saw I read recently that the the New Zealand Stock Exchange was hit a couple of times. Carnival Cruise Line, the Department of veterans of There's a social media with Facebook Tick Toke Instagram on 235 million user profile straight from a unsecured cloud database. So not only is that threat landscape expanding, but we've got more people accessing. Um, you know, corporate networks with maybe personal devices for those phishing emails are probably even getting more sophisticated. >>Yeah, we spend. Like I said, we spend a lot of time. We have a whole security team within the storage group that does nothing but thanks about security and how we can harden the products to make sure they stay secure and robust. And we keep the bad, the bad people away. >>Now that's excellent. Alright, So any predictions what we might see in the next 6 to 9 months, who from Dell Technologies with respect to helping customers who are hopefully have pivoted from this survival mode to now being able to thrive, leverage data extract values from it to identify new revenue streams renew products are new innovation. What do you see on the horizon? >>Yeah, I see just the continued acceleration of the technology. I see Dell Technologies spending a lot of our time focused on solutions so that when we can go into a customer environment, we talk about solutions. We talk about how we can get time to value. So how quickly can we get up the customer up and running with a known good configuration? You know, supportable. It's enterprise grade on. We can have our customers spend time writing code and developing new applications and not worrying about how to go build that infrastructure. So you're gonna see a lot of things. A lot of partnerships across our entire infrastructure team, which internally we call I S G. And we're really working together is one SG team to make sure all of our networking, our storage and our compute and all of the software that goes around that we act as 111 overall family for our customers provide that solution. And we also partner very close with VM ware to provide that software layer. So that again when we go to our customers, uh, and they want to start a new project. We have all of the tools within our portfolio. Uh, we've been around for a very long time. We have very strong focus on both the horizontal, the various workloads that customers were running and also very specific vertical through the industry and teams that just are dedicated on that. So But I think you're going to see a lot more. Is the solution based approaches where we could go into customers? We can provide that solution, and it's up and running in the very, very short amount. All right, >>last question. You said you mentioned you guys have been doing this a long time. I know you've been with Dell for 10 years. What are the three things that you would say if you're in a customer situation and they're looking at Dell and maybe they're looking at HP, for example, or some other competitors? One of the three things that you think really differentiate what Dell Technologies can deliver with respect to extracting value from massive amounts of unstructured data. >>Absolutely. I mean, this is where I get really excited when I'm so proud to be at del, uh, because if I look at all of the advantages that we have that we could bring to our customers. We have just the knowledge. So I think first and foremost when it comes to on structure data, we have been the most prevalent player in the market. And again, if you take a look at different verticals, think about like media and entertainment. We've won an Emmy just because we've been around and we have the technology that's really met the needs. We, um but that's one. We have all of the deep knowledge, and that's really going to give a lot of benefit to our customers to we've got the breath of the portfolio. So not only do we have very specific knowledge in one area where actually cover all of the unstructured portfolio for our customers needs, whether that's file or object or streaming data might even be the data management data management. When we have data I Q. To help our customers understand that data. Our portfolio is really broad, so deep knowledge we have a broad portfolio and then we have the overall Dell Technologies family that that we go forward with. So again, it's not just about the unstructured data. It's everything that goes around that it's the servers. It's that computes all the infrastructure. But it's the software that's also our partners and that whole ecosystem that we built up across the technologies. That's what really makes us strong and really the best person to partner with >>excellent knowledge, bread and a large ecosystem. John, thank you so much for joining us on the Cube today, talking to us about all the exciting things that you're working on. What's to come? We appreciate your time. >>Thank you very much >>for John Shirley. I'm Lisa Martin. You're watching the Cubes Coverage of Dell Technologies World 2020.

>> From the Silicon Angle Media Office in Boston, Massachusetts, it's theCUBE. Now, here's your host, Dave Vellante. >> Prior to the historic merger between Dell and EMC, Dell had a relationship with Nutanix, a pioneer in hyper conversion infrastructure. After the merger, many people questioned whether that relationship would continue. Hi everybody, my name is Dave Vellante, I'm here with John Shirley who's the director of product management at Dell EMC, and we're here to talk about the continuation of that relationship, Hi John, good to see you. >> Good to see you as well, thanks for having me. >> You've got a new announcement today, it's the XC series, tell us all about it. >> Yeah, so the XC series, what we're announcing, this is our third generation of powered server deployments for XC series and, what we're announcing is that the two most popular models for XC series are going to be refreshed in 14th generation servers. Those specifically are XC640, which is really designed for compute intensive things like VDI, private cloud, some remote office application, as well as the XC740XD, which is more for storage intensive applications, so think share point, big data application things like that. Now all of the new platforms that we'll release will have new technologies like MVME, they'll have faster networking options like 25 gig ethernet, and a whole bunch of other features that are really going to help propel this into more mainstream applications. >> Okay, so it's not just faster, better price, performance, there's some other innovations that you mentioned in MVME that are coming in that you're integrating and engineering into the solution. >> Absolutely, so we have a really tight relationship between our Power Edge, as well as what we do on the XC series, and in addition to that, we have a really tight relationship with our Nutanix engineering counterparts as well. We're really designing these all into a single application. >> Okay, so the marketing, I'm sorry to interrupt. So the marketing gurus at Dell EMC are throwing around this term, purposeful. >> Yes. >> What does that mean? >> I love this term because it really takes into account all the additional efforts that we do around the solution, we have years and years of experience of deploying SDS solutions on top of servers, and what we really realize is that you want to design these solutions, again to be purposeful as the name implies. It's things like controlling everything, all the way from orderability to manufacturing, to serviceability to ensure that you get a really tight and clean experience with a customer. So things like CPU, memory, hard drive configuration, designed specifically for hyper converge, and that flows all the way through to support. So it's a much cleaner experience for the customer. >> So what does that mean, designed specifically for hyper converge, I mean can you unpack that a little bit? What's different about hyper converge that requires that different design? >> Yeah, well hyper converge, as you probably well know, and I'm not sure how many of the users out there know, but it was really designed around the cloud experience. So taking a look at the hyper scale vendors, and designing similar models for data centers, and really what that entails is things about taking a power edge platform, designing the technologies to be fault tolerant, to be scalable, and we've taken that to the next level. So on the XC series, we've designed some software and some Dell IP that really harnesses a lot of the capabilities of the power edge. We call it the Power Tools SDK, and it really allows for software defined solutions like Nutanix to sit on top of Power Edge. By the way, we use it for our other platforms as well within the portfolio, but it really shows that it is purposefully built and designed for SDS solutions. >> Okay, so Dell was the first to do an OEM relationship with Nutanix, and subsequently they've done maybe a couple of others, but what makes you guys special? >> Well first off, the power edge platform is the leading platform out there in the marketplace, so that alone right there gives us a lot of strength from a manufacturing, procurement, all that ecosystem. That's one of the benefits that we get. We also do things like develop our own IP around this power tools SDK, as well as other IP that we have on the platform. So that's another one right there. Collectively, within the group, we have hundreds of hours of experience, not only designing storage, but also compute around the hypervisor, and around networking, so we've brought all that expertise into the group to really design this hyperconverge platform. And that's something that no one else can really do on the marketplace. >> So in the early days of HCI, which obviously, the workloads were, VDI was a popular workload, and a lot of the knockoffs were, it's a nice infrastructure for a remote office, or small or mid sized businesses. Can you address scalability? Where are we today in terms of scale? >> On the scale, like I said it was one of the design tenets, so I'll give you a good example. If a customer has bought previous versions of XC series, whether it's the 12th generation or the 13th generation, they can now come and buy the 14th generation from us, and put that into the existing ecosystem. Right into the same cluster, and so talk about a mind shift from traditional architectures that would require essentially ripping out the old gear and putting in the new gear, now you can grow as the technology grows, and you can do that in a very seamless fashion without any downtime, and it's very scalable in a very linear sense. >> Can you talk about the portfolio a little bit? Dell EMC has one of everything, if I want it, you probably have it. >> M-hm. >> But sometimes, analysts and independent observers, customers, probably sales guys, it's confusing. So where does this fit in the portfolio, relative to some of the other things that you've announced today and have in the portfolio? >> We get that question all the time, and it's a great question. But it's a pretty clean answer for us. For customers who are standardized on VM1 and they want that experience, we have VXRL, right? Great product. For customers now who want choice of hypervisors, or if they're already standardized on Nutanix platform, then we have XC series, and we have a lot of customers out there who want to go to a model that sits on top of a power edge base because of the power of power edge, so we've got that to offer to our customers, and in particular when we talk about hypervisor choice, we know that Hyper-V is a very fast growing portion of the market, and we are focused on that part of the market for customers who want to do multiple different hypervisors. >> I wonder if I could ask you, you know when you're separate companies, and you're trying to do engineering, you make it happen. Look what you guys did with VCE. How has the experience been at the engineering level, in terms of getting higher levels of integration, now that you guys are one company? Can you talk about that a little bit? >> Yeah, so I'm going to take a step back and not just, just focus on the engineering. It's really end to end, and it goes all the way from the engineering up front, but then it trickles down to the marketing and the product managers, and all the sales teams so everything, end to end, needs to fit well together. What I'll tell you is me, personally, I talk to my product management counterparts, my sales counterparts over on the Nutanix side on a nearly daily basis, so the relationships got to be strong and we've really strengthened that over the years. >> Okay, Nutanix's got to be happy because they've got a massive distribution channel. You guys, Michael Dell was very clear on this from the early days that you guys were going to continue the relationship because that's what customers want. Can you talk about culturally your focus on customers, and EMC's always been very customer focused, Dell, Michael Dell personally was very customer focused, is that really the sort of genesis of the continuation of this relationship? Maybe you can talk about that a little bit. >> Yeah, we are maniacally focused on customers, so if you look at the new platforms that we're shipping, give you a data point. We talk to the customers and we have somewhere around 150 new design features specifically for the XC series platform because of those conversations with customers and because we've done this for three generations, we have a lot of those inputs leading into the product, and so yes we are very focused on the customers, and what we know is that the customers want to have that choice. Not all of them do, right? A lot of customers are going to go over to the Xrell, it's a great product, it's growing really quickly, but we also know that a number have really standardized again on the Hyper-V, or on the Nutanix platform. >> Well because of the size of your install space, you have a huge observation base, we like to call it, and you obviously collect a lot of data. It sounds like you've been able to leverage that for competitive advantage and to add additional value for your customers. >> Yes, it's always nice to have a product and a portfolio that can win. >> Alright so we got to wrap, so we got a crowd chat coming up on December first. First half, #NextGenHCI, it's kind of an AMA on this announcement. Where can I get additional information on this? >> So you can go to www.Dell.com/HCI. >> Excellent, well, John, thanks very much. >> Thank you. >> For coming to the Cube. Alright, thanks for watching, everybody. This is Dave Vellante, we'll see you next time. (light techno music)

>> Announcer: From the SiliconANGLE Media office, in Boston, Massachusetts, it's theCUBE. Now here's your host, Dave Vellante. >> Hi, everybody, Dave Vellante here. We're having a CUBE conversation about hyperconverged infrastructure with John Shirley, director of product management at Dell EMC. John, good to see you. Thanks for coming on. >> Thanks for having me. >> All right, so we're going to get right into it. I want to ask you some things about the relationship with Nutanix. When DELL and EMC merged, everybody said okay this relationship is toast. What do you say to that? >> Oh, absolutely not. The relationship is pretty strong out there right now. In fact, I talk to my counterparts everyday and we're planning for years in the future so everything's going pretty good. >> Okay, so I mean EMC used to compete with Nutanix and you guys have competitiveness in your DNA. What was that like when you kind of transitioned in to Dell and what changed? >> I'm not going to tell you it was the smoothest, but things are going pretty well right now. What I will say, if we take a look at the portfolio where things go well, especially when we talk about things in the field, right? Whether it's any kind of conflict that's going on in the field, what works best is when we have the teams talking to each other. And when I say the teams, I'm talking about the Nutanix sales team and the Dell sales team. Making sure there's good communication and good relationship there. >> And you feel like that's top to bottom from execs on down. But when a customer says, John, I'm really concerned that you guys are going to just throw Nutanix out, what do you point to. Do you point to some quote by Michael Dell or just the amount of business you guys are doing or both? >> I'll point to the 14th generation of XC Series that we just announced. We're investing heavily in this product and we wouldn't do that if we were going to throw it away. >> Okay, how 'about conflict with the sellers in particular. You got Nutanix, you know, competing and partnering. How do you address that? >> Yeah, the best way to address that is again going back to the relationship. If the sales teams have that relationship with their Nutanix counterpart in the field, that's going to make everything better. And we might not always win, and we might not always be able to go into those deals, but at least having the discussion and having the relationship, will make that process so much better and it will avoid a lot of the conflict that we could see. >> Okay, so you guys have your own sort of hyperconverged you know, the home grown VxRail, how does that fit with the XC Series? >> Really clear on this one. The VxRail is intended for customers who have standardized on VMware, on vSphere. For customers who want choice, or for customers who've already deployed with Nutanix, then we have XC Series for them. >> Okay, so the target for XC is the install base of existing Nutanix customers or those that don't want to just do VMware. >> Correct. And we have plenty of customers out there who want to do things like, let's say hyper-v. Hyper-v is very quickly growing in our portfolio right now, cause we're spending a lot of effort around marketing and around product development for hyper-v applications, environments. >> Yeah, Microsoft doing well, growing in the Cloud. Got a good hybrid story and you guys have been long time partners. Both companies, both Dell and EMC. That continues. All right, John, I'll give you the last word. Final thoughts? >> Final thoughts? Well just really excited for this 14th generation product to hit the market. We're already seeing a lot of excitement from our customers for the new technologies including NVMe and the new CPU options, and faster networking so it's going to be a really fun year. >> Excellent. All right, Dave Vellante, John Shirley. Thanks for watching everybody, see you next time. (upbeat music)

>> Announcer: From the Silicon Angle Media office, in Boston, Massachusetts, it's theCUBE! Now, here's your host, Dave Vellante. >> Prior to the historic merger between Dell and EMC, Dell had a relationship with a company called Nutanix. Nutanix was a pioneer in so called hyperconverged infrastructure and a lot of people questioned whether that relationship would continue after the merger. Hi, everybody, I'm Dave Vellante, and I'm here with John Shirley who's the Director of Product Management at Dell EMC and we're going to talk about that. Welcome, John. >> Thank you, thanks for having me. >> So, the XC Series you are continuing the innovation there, tell us about what you are announcing today. >> Yeah, so this is our third generation, so this is the third generation of the XC Series and what we are announcing is that our most popular models are available now, and the most popular models are the XC640, which is more of a compute intensive node that will be targeted at VDI compute intensive remote offices, things like that. And we're also announcing the XC740XD which is more for storage intensive and performance applications. Think big data, SharePoint, exchange, those kind of things. >> Okay, so we're seeing the evolution of the workloads that can be supported by hyperconvergent infrastructure. And this is more evidence, right? >> Absolutely, and to that point, where we started off, we saw a lot of VDI deployments but now very quickly, once those companies adopt the technology, they are growing that more to mainstream. >> Okay, so I see this term, marketing gurus at Dell EMC throw around this term, purposeful. Okay, let's put some meat on the bone, what does that mean? >> I love the term because it really helps describe what we do, right. This isn't just take things like SDS offers, in this case Nutanix, throw it on some PowerEdge and validate it. Those are really core, important steps. But we go above and beyond that so purposeful really is kind of end to end view of what the solution is. So it's things all the way from configuration to manufacturing and supportability. Things like processor choices, SSD selection, memory types, you can kind of go down the list and we've really designed this purposefully for ACI market. >> Okay, so Dell, of course, was the first to do an OEM relationship with Nutanix, there are others. Can you talk about your differentiation, what's special about Dell EMC and Nutanix. >> Yes, so you know, I think if I go back to the three points that I had before. You have a server, you have SDS solutions and you do some validation around it. Very important steps. We really feel that we have the strongest server in the world and so that's point number one for us. Nutanix, great partnership there. And then the validation steps which we have a very strong engineering team to go after now. If we take that a step further, Dell has created some soft or some IP that really helps kind of glue everything together. We call it the Power Tools SDK. And that's really years worth of experience working with SDS solutions that we know how to integrate into the server and really load that software on top of it so we can do things like life cycle management, we can have recovery options, and there's a whole list of options that are available with the Power Tools SDK. So that's one of them. And the final one is we're Dell EMC and the great part about being this new company is that we have this great, great portfolio of technologies. So it's things like integration with data protection, right. Now that we have Avamar Data Domain, we have the ability to create new products. In fact, that's one of the new things that we have as well. We are announcing a new data protection solution that is taking the Avamar software and taking Data Domain and we're integrating that right into the prism interface so if you listen to Nutanix, they say one click simplicity, well we're introducing a one click back-up, one click back-up automation into the portfolio. >> I love that, because a lot of times back-up is an after thought. You know, oh I got this new infrastructure, how am I going to back up the data. Okay, let's bolt this on. So let me ask you a follow up to that. As Dell EMC, you know one company, sometimes when you're two companies it's hard to do that type of engineering, can you talk about as Dell EMC as one, how the engineering culture and results, the outcomes have improved or changed? >> Yeah, absolutely. So, I'm not just going to focus on engineering, because I really want to take a look at the entire organization. So it goes all the way from engineering, marketing product management, sales, it's that whole eco-system. You can even talk about the support organization, the quality and we really have tight relationship between Nutanix and the Dell EMC counterparts. So to give you a good example, I talk with my product management counterparts and I talk with the sales leaders on a nearly daily basis and we want to make sure that relationship is really strong and that we evolve the relationship over time. >> Can we talk a little bit about scalability? We talked earlier at the top about work loads, VDI was very popular, remote office was kind of a sweet spot of hyperconvergent the early days. It's evolved, but scalability is always been a question. Where are we at with regards to scalability of hyperconvergent infrastructure? >> That's a great question. So, HCI came from the big Cloud providers and that technology was really meant to bring the tenants of what we saw with the scale of Cloud providers into the mainstream data centers. And so to that end, scalability is a core attribute. I'll give you a good example here, when the 14th generation of XC Series comes out, we'll be able to plug that in to customers existing eco-systems. So let's say a customer has a 12th generation or a 13th generation Power Edge XC series, we can now plug that technology right into the same cluster and if you talk about reusing technology, integrating technology into the data center, and really providing great value, and making sure customers don't have to throw away say older or medium term technology like the 13th generation, now they can just use the new technology right in place with the existing. >> John can you talk about the portfolio a little bit I mean, you guys got one of everything. If I want it, you probably have it. But a lot of times that gets confusing for customers and partners, probably sales reps. Where does the XC Series and these new announcements, where does it fit in the portfolio relative to some of the other things you are announcing? >> We get this question all the time. In my mind, it's really clear. For customers who have standardized on VMware, we have the xRail. For customers now who want say a choice of hyper visor or for customers who have already standardized on Nutanix software, we have XC Series. So there's absolutely room for both. We know the market is really big and it's growing fast and we have options for customers now whether they want to run on VMware or they want to run on say on Hyper-V as a good example. >> Let's see, when can I get this stuff? Can I buy it today or soon? >> It's available now, it's available now. And we have customers who are anxiously waiting because the new technologies are on their platforms. So it's available now and shipping now as well. >> Excellent. All right, we got to break, but I'll give you last word. Things like key take aways, you know, what should we be thinking about with this announcement, with the partnership? >> Absolutely, I think the key things here is the partnership is still growing strong, and we really feel that the best way to consume Nutanix software is on the XC series in combination with Dell and really getting the best out of both worlds. Out of the Nutanix relationship, out of the Dell relationship. >> Excellent, right, we got to go, but let's see CrowdChat coming up, #NextGenHCI, CrowdChat.net/NextGenHCI on Decemeber first. Where can I get more information about these products? >> If you go to DellEMC.com/HCI. >> Simple. All right, John, thanks very much for coming to theCUBE. Appreciate it. Thanks for watching everybody. This is Dave Vellante, we'll see you next time. (upbeat music)