>>Welcome back everyone to the Cube's extended coverage here at the yacht club here in Monaco with prince Albert and the cube, great coverage, big gala event around blockchain and, and crypto we're here at tally Friedman creative director at NFT basil. Great to see you again. Great >>To see you again. Thank you so much for having >>So what's going on? What are you doing here? What's up. >>So I am here helping put together this incredible event, helping to raise awareness, spread education about all the amazing innovation that's happening in the tech in the NFT space, hoping to encourage mass adoption and bring more passionate and talented minds to the space. And that is my main goal of everything that I do. Well, >>You can appreciate the, the agenda here, all the influencers, top dogs and, and, and finances are here, entrepreneurs, but big metaverse vibe, obviously NFTs kind of bundled in cause NFTs are becoming quite part of everything. Absolutely. And as a creative director, you gotta love the creativity coming out of the, the meta metaverse right >>Now. You know what? It kind of feels like anything is possible. And as someone who has that ability to contribute to a space and directly see the impact that the work you have, you know, has as an outcome on, on not just the industry, but the, the rest of the world, and to have the ability to start creating a legacy that other people will soon follow suit on is, has been pretty incredible to experience. I must say, >>You know, tally's been a cultural movement as well. A lot of the younger generation, a lot of gen Z wants this. I mean, I, I could see the in alignment, but certainly true. I mean, you can see nobody wants the old way, inadequate, antiquated ways of email and web surfing webpages. Well, the social media, >>The funny thing about the metaverse is, is that it's actually existed for quite some time. I'd say the term has almost resurfaced in popularity, in association with the blockchain. So now when we think of the metaverse, it's obviously associated with web three cryptocurrency NFTs, but the original term was actually coined in a 1980s novel about it was a science fiction novel. And it, it's funny to see how that term just really encompasses everything that we've predicted. And I have this thing with science fiction where I think humanity almost reflects our fears, but our hope simultaneously, when we talk about dystopia, it's what we're seeing unravel before our eyes. And what we predict and almost know will be the ultimate outcome, but because there's so much uncertainty, what's that gonna look like? How's that gonna affect our day to day lives? And I think we're witnessing right now, the, you know, all the incredible directions, >>Tally, have you dabbled in some of these metae Metasphere environments because this bar, if people are playing music, people are getting together and there's quite the self-expression. >>Absolutely. So I plan a lot of events in the metaverse I'm a metaverse event planner. I helps build our NFT gallery for NFT basil in the metaverse. I think it's really interesting to bridge the gap between fi physical and digital worlds. And when we host a physical exhibition simultaneously host that metaverse exhibition for people who aren't able to attend in real life, >>How do they do that? Is it software? >>So for the most part, what event, I mean, yeah, for an event I work with decentral end a lot. I find it has the best user interface for people who aren't so familiar with, you know, setting up a wallet, getting onboarding onto web three, using cryptocurrency newbies. Exactly. >>So I can't fly the event, but I want to experience the event. >>You type the web address into your browser, NFT, basil.xyz. You can walk around and explore, create your own avatar, have fun. It's gamified life. >>What's the feedback been from some of the attendees, what do they end up doing? What's the pattern they end up, they end up like chatting or mingling, or is it, does it match like life or they just kind of high-fiving each other. Is there a lot of shitter chatter smack being toed around? >>So I think the thing with the metaverse is that a lot of people who are critical of the metaverse are, are saying, why would I replace a real life experience with a digital one when I can talk face to face like we're doing right now. But I think the purpose isn't to replace physical experiences, because there's nothing quite like, you know, having an in-person interaction, but it's about enhancing the digital experience. >>Well, but here, here we're face to face. Okay. We're having a first time experience together. And it's lovely. I have friends, you have friends, we have social grant, people who are instantly online, why can't there be a first class citizen, me connection between our meta version and maybe a friend pops as a hologram right here and chance to chime into the conversation. And you know, that's not far away, >>It's it's happening right now. And the, the beauty of metaverse events and hosting metaverse conferences is an event such as the one today requires so much coordination. People flying in from all over the world, booking hotels, changing time schedules, jet lag. There's so much that goes into it. When you can connect people and have such a similar level of immersiveness. And if not more immersiveness than you would in real life, you have audience members who are able to actively engage with what you're doing. Ask questions live without having to raise your hand and come up on stage and without the technical barriers of, >>And being part of a group. >>I mean, community's >>Organism is everything. It's everything. It's an organism. It's connective tissue. It's not a software mechanism. Absolutely. It's a group thing. Absolutely. All right. So I gotta ask you, what's the coolest thing you're working on right now that you can share with folks. >>I am so passionate about what we're building out at NFT basil. I, I could talk about it for hours, but we really specialize in transforming luxury. One of one physical assets into digital NFTs. And I think it's a different approach than most people take to web three in the NFT space. Because when you think of NFTs, you think of, you know, generative drops, PFP projects, but we're taking real world tangible value and enhancing it through technology. >>Awesome. Tally, thank you for coming on. Dinner's being served with the prince. Thank you for coming on the Q. I really appreciate. Thank you so >>Much. It it's >>Been a pleasure. Thank you. Okay. We're here. The extended edition of cube coverage late night. Now the dinner with the gala event, the cube and prince Albert here in Monaco for an exciting evening. I'm John furrier with the cube. Thanks for watching. >>Thank you.